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New Packaging Design
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Book Synopsis New Packaging Design by : Janice Kirkpatrick
Download or read book New Packaging Design written by Janice Kirkpatrick and published by Laurence King Publishing. This book was released on 2009-09-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packaging today needs to do so much more than preserving, protecting, and promoting the products it contains. Therise of environmental issues and globalization mean that today's packaging designers must create innovative solutions that are also sustainable. This book shows how packaging design has changed to meet the demands of this new context. It takes the reader behind some of the worlds best-known brands to meet the designers, clients, marketers, technologists, environmentalists, and retailers, to tell their stories about the development of some of the most remarkable packs of our time. Showcasing the best packaging design from around the world, and presented through new color photography, the book also features in-depth case studies of some of the most innovative design processes with interviews and illustrated details.
Book Synopsis Packaging Design by : Marianne R. Klimchuk
Download or read book Packaging Design written by Marianne R. Klimchuk and published by John Wiley & Sons. This book was released on 2013-01-14 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fully updated single-source guide to creating successful packaging designs for consumer products Now in full-color throughout, Packaging Design, Second Edition has been fully updated to secure its place as the most comprehensive resource of professional information for creating packaging designs that serve as the marketing vehicles for consumer products. Packed with practical guidance, step-by-step descriptions of the creative process, and all-important insights into the varying perspectives of the stakeholders, the design phases, and the production process, this book illuminates the business of packaging design like no other. Whether you're a designer, brand manager, or packaging manufacturer, the highly visual coverage in Packaging Design will be useful to you, as well as everyone else involved in the process of marketing consumer products. To address the most current packaging design objectives, this new edition offers: Fully updated coverage (35 percent new or updated) of the entire packaging design process, including the business of packaging design, terminology, design principles, the creative process, and pre-production and production issues A new chapter that puts packaging design in the context of brand and business strategies A new chapter on social responsibility and sustainability All new case studies and examples that illustrate every phase of the packaging design process A history of packaging design covered in brief to provide a context and framework for today's business Useful appendices on portfolio preparation for the student and the professional, along with general legal and regulatory issues and professional practice guidelines
Book Synopsis Structural Packaging by : Paul Jackson
Download or read book Structural Packaging written by Paul Jackson and published by Laurence King Publishing. This book was released on 2012-02-13 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlike other packaging titles, which simply provide templates to copy, this book enables designers of all packaging types to create 3-D packaging forms that are specific to their needs rather than based on an existing design. It teaches a simple ‘net’ construction system – a one-piece 2-D configuration of card seen when a 3-D package is opened out and flattened – which enables the designer to create a huge number of very strong 3-D packaging forms that are both practical and imaginative. Each chapter concludes with photographs and net drawings of 6–10 creative examples of packaging designs made using the principles outlined in the preceding chapter. Structural Packaging gives the reader an understanding of the underlying principles of packaging construction and the technical knowledge and confidence to develop a greater number of their own unusual and innovative designs than any comparable book. Download the crease diagrams from the book for free at www.laurenceking.com
Book Synopsis Package Design Workbook by : Steven DuPuis
Download or read book Package Design Workbook written by Steven DuPuis and published by Rockport Pub. This book was released on 2011-06 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way. The book addresses all aspects of the creative process including choosing a package format, colors and materials, final finishes, and special considerations such as awkward objects and unique display conderations. This book will break down the process of design in a much more comprehensive way than most books on the subject, which just analyze the final designs. As with other books in the "workbook" series, it offers case studies in the back half of the book with the text focusing on why specific colors, formats, type treatments, and finishes were chosen, and what the resulting effects on the consumer and for the client were.
Book Synopsis Packaging Sustainability by : Wendy Jedlicka
Download or read book Packaging Sustainability written by Wendy Jedlicka and published by John Wiley & Sons. This book was released on 2015-03-05 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packaging Sustainability Take the lead with sustainable package design solutions The classic role of packaging is to “Protect, Inform, and Sell.” Today, packaging must do all that—but with minimal eco-impact. Packaging Sustainability: Tools, Systems, and Strategies for Innovative Package Design is a comprehensive guide to thinking outside the box to create practical, cost-effective, and eco-responsible packaging. With a broad range of contributions from pioneers of sustainability, Packaging Sustainability not only describes the concepts of sustainability but reveals the logic behind them, providing you with the tools to sift through and adapt to the ever changing barrage of materials, services, regulations, and mandates. The book: Enables the designer to make smart, informed decisions at all points throughout the packaging design process Offers a comprehensive overview of sustainable packaging design issues from leading practitioners, designers, engineers, marketers, psychologists, and ecologists Describes materials and processes in current use and helps the reader understand how they interconnect With solid information and actionable ideas, Packaging Sustainability gives you all the tools for maximizing a product’s shelf impact—while minimizing its ecological footprint.
Book Synopsis Packaging Design by : Marianne R. Klimchuk
Download or read book Packaging Design written by Marianne R. Klimchuk and published by John Wiley & Sons. This book was released on 2013-02-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fully updated single-source guide to creating successfulpackaging designs for consumer products Now in full-color throughout, Packaging Design, SecondEdition has been fully updated to secure its place as the mostcomprehensive resource of professional information for creatingpackaging designs that serve as the marketing vehicles for consumerproducts. Packed with practical guidance, step-by-step descriptionsof the creative process, and all-important insights into thevarying perspectives of the stakeholders, the design phases, andthe production process, this book illuminates the business ofpackaging design like no other. Whether you're a designer, brand manager, or packagingmanufacturer, the highly visual coverage in Packaging Designwill be useful to you, as well as everyone else involved in theprocess of marketing consumer products. To address the most currentpackaging design objectives, this new edition offers: Fully updated coverage (35 percent new or updated) of theentire packaging design process, including the business ofpackaging design, terminology, design principles, the creativeprocess, and pre-production and production issues A new chapter that puts packaging design in the context ofbrand and business strategies A new chapter on social responsibility and sustainability All new case studies and examples that illustrate every phaseof the packaging design process A history of packaging design covered in brief to provide acontext and framework for today's business Useful appendices on portfolio preparation for the student andthe professional, along with general legal and regulatory issuesand professional practice guidelines
Book Synopsis Packaging the Brand by : Gavin Ambrose
Download or read book Packaging the Brand written by Gavin Ambrose and published by Bloomsbury Publishing. This book was released on 2017-09-07 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: While many other areas of design have commercial aspects, the success of a piece of packaging design is inextricably linked with its ability to sell a product. Packaging the Brand discusses the implications of this commercial function for a designer. It explores methods of visually communicating the value of a product to its target audience and examines the entire lifespan of a piece of packaging: from its manufacture and construction, to its display in various retail environments, to its eventual disposal and the associated environmental concerns.
Book Synopsis Material Innovation: Packaging Design by : Andrew H Dent
Download or read book Material Innovation: Packaging Design written by Andrew H Dent and published by National Geographic Books. This book was released on 2015-10-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores new and innovative materials designed to change the way consumers experience product packaging The third in a series of ten volumes exploring the constantly evolving frontiers of design, Material Innovation: Packaging Design presents products whose packaging reaches new heights of innovation. The range is diverse and international, from “plantable” packaging that can be buried in dirt after consumer use, later to emerge as a plant to alcohol bottles with labels that react to music, and bespoke, collectible jars of Marmite XO. Material Innovation: Packaging Design explores not only the latest advances in consumer product packaging but also how such advances could fail or flourish within the increasingly digital landscape of the twenty-first century. Case studies featured throughout the book profile the innovative use of materials by a particular practitioner, practice, or company, offering specific and elegant solutions. Clearly structured and illustrated throughout, this book will connect reader (whether student or professional) to material.
Book Synopsis Multisensory Packaging by : Carlos Velasco
Download or read book Multisensory Packaging written by Carlos Velasco and published by Springer. This book was released on 2018-11-28 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited collection presents state-of-the-art reviews of the latest developments in multisensory packaging design. Bringing together leading researchers and practitioners working in the field, the contributions consider how our growing understanding of the human senses, as well as new technologies, will transform the way in which we design, interact with, and experience food and beverage, home and personal care, and fast-moving consumer products packaging. Spanning all of the senses from colour meaning, imagery and font, touch and sonic packaging, a new framework for multisensory packaging analysis is outlined. Including a number of case studies and examples, this book provides both practical application and theoretical discussion to appeal to students, researchers, and practitioners alike.
Book Synopsis Packaging Design by : Chris van Uffelen
Download or read book Packaging Design written by Chris van Uffelen and published by Braun Pub Ag. This book was released on 2013 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Along with the classics of the age of mass-consumption, this title presents many examples of innovative contemporary design solutions of product packaging.
Book Synopsis The Marketer's Guide To Successful Package Design by : Herbert Meyers
Download or read book The Marketer's Guide To Successful Package Design written by Herbert Meyers and published by McGraw Hill Professional. This book was released on 1998-06 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: It all comes down to a critical ten seconds--when it's just your product and your customer face to face. The time when all your time and effort and expense either pay off in a sale or turn to dust as the customer rejects your product for another. Here, two top brand identity and package design experts show how to create packaging solutions that win the customer during first contact.
Book Synopsis The Packaging Designer's Book of Patterns by : Lászlo Roth
Download or read book The Packaging Designer's Book of Patterns written by Lászlo Roth and published by John Wiley & Sons. This book was released on 2012-12-07 with total page 850 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essential packaging design resource, now with more patterns than ever! For more than two decades, The Packaging Designer's Book of Patterns has served as an indispensable source of ideas and practical solutions for a wide range of packaging design challenges. This Fourth Edition offers more than 600 patterns and structural designs—more than any other book—all drawn to scale and ready to be traced, scanned, or photocopied. Online access to the patterns in digital format allows readers to immediately use any pattern in the most common software programs, including Adobe Photoshop and Illustrator. Every pattern has been test-constructed to verify dimensional accuracy. The patterns can be scaled to suit particular specifications—many are easily converted to alternate uses—and most details are easily customizable. Features of this Fourth Edition include: More than 55 new patterns added to this edition—over 600 patterns in all A broad array of patterns for folding cartons, trays, tubes, sleeves, wraps, folders, rigid boxes, corrugated containers, and point-of-purchase displays Proven, scalable patterns that save hours of research and trial-and-error design Packaging patterns that are based on the use of 100% recyclable materials Includes access to a password protected website that contains all 600+ patterns in digital form for immediate use Comprehensive and up to date, The Packaging Designer's Book of Patterns, Fourth Edition enables packaging, display, and graphic designers and students to achieve project-specific design objectives with precision and confidence.
Download or read book Wrap It Up written by Wang Shaoqiang and published by Hoaki. This book was released on 2021-11 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new approach on packaging design, which includes materials, structure and an appendix with die cut patterns to inspire one's own projects.
Book Synopsis Food Packaging Design by : Douglas Riccardi
Download or read book Food Packaging Design written by Douglas Riccardi and published by Design Media Publishing (Uk) Limited. This book was released on 2015-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the wide stream of food products we face every day, the package decides whether a certain item can gain the customers' favor at first glance. This book introduces the theoretical background, common forms and materials, as well as major principles of food packaging design, in which one can find both reference and inspiration.
Book Synopsis What is Packaging Design? by : Giles Calver
Download or read book What is Packaging Design? written by Giles Calver and published by Rotovision. This book was released on 2007 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Laying foundations and guidelines for best practice when designing contemporary packaging, this title tackles design basics such as format, layout and typography and takes into account genre-specific elements such as product information, branding, marketing and legislation.
Book Synopsis Managing Packaging Design for Sustainable Development by : Daniel Hellström
Download or read book Managing Packaging Design for Sustainable Development written by Daniel Hellström and published by John Wiley & Sons. This book was released on 2017-01-17 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packaging design is a powerful vehicle for making our lives friendlier, our planet greener and our businesses richer. It is an essential link between the producer and the customer, where it contributes to the positioning and presentation of a product; and on many occasions, the use of the product after purchase. What is missing is a compass that can guide practitioners in the right direction. This is particularly so in the field of packaging where the routes you take may contradict rather than contribute to sustainable development. Managing Packaging Design for Sustainable Development: A Compass for Strategic Directions emphasizes the need to rethink packaging system design, by presenting a strategic packaging design tool; a compass. The compass encourages you to go off-road, to develop and innovate, and to remake the packaging design solution that previously was best practice. Theory and practical applications are balanced by outlining the most crucial tenets of packaging design for sustainability and by illustrating wide range of real-life cases that will inspire and challenge the mindsets of those who apply the compass in packaging design related projects. This is a must-have book for designers, engineers, logisticians, marketers, supply chain professionals and other managers who seek guidance on sustainable solutions through packaging design.
Book Synopsis Little Book of Big Packaging Ideas by : Catharine Fishel
Download or read book Little Book of Big Packaging Ideas written by Catharine Fishel and published by Rockport Publishers. This book was released on 2007-03-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: A volume "packed" with insight and ideas The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success. Dynamic and unusual package designs can really make a statement in overcrowded markets. What makes a package successful? How do designers find the inspiration and execute the designs that really work? This compendium of package design answers all that and more. The content covers inspiration, process, design research, working with clients, planning, and execution of some of the most effective packages on the market today. Insight from top packaging designers worldwide is provided on pages that are packed with images of great designs. Unlike most packaging books, this volume is stuffed with content in a compact, portable, and easy-to-use format
