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Author : United States. Federal Communications Commission
Publisher :
ISBN 13 :
Total Pages : 700 pages
Book Rating : 4.F/5 ( download)
Download or read book Network Broadcasting written by United States. Federal Communications Commission and published by . This book was released on 1957 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Dan Kaercher
Publisher : Insiders' Guide (CT)
ISBN 13 : 9780762740710
Total Pages : 0 pages
Book Rating : 4.7/5 (47 download)
Download or read book Taste of the Midwest written by Dan Kaercher and published by Insiders' Guide (CT). This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Join Midwest Livings founding editor Dan Kaercher as he travels through twelve states in Americas heartland relishing the regions food culture and fantastic cuisine in hidden corners and vibrant cities alike Beautiful photographs and an engaging text
Author : United States. Federal Communications Commission
Publisher :
ISBN 13 :
Total Pages : 808 pages
Book Rating : 4.A/5 ( download)
Download or read book Network Broadcasting written by United States. Federal Communications Commission and published by . This book was released on 1957 with total page 808 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Wes Simpson
Publisher : Taylor & Francis
ISBN 13 : 1136030654
Total Pages : 233 pages
Book Rating : 4.1/5 (36 download)
Download or read book IPTV and Internet Video written by Wes Simpson and published by Taylor & Francis. This book was released on 2012-11-12 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stake your claim in the rapidly growing IPTV market with a thorough understanding of the key trends and technological advances shaping the future of broadband video technology. Make informed business decisions with a working knowledge of changes in technology, services, and business models. Get an up-to-date picture of the industry with new forms of television delivery, the new standard for video delivery, and current market figures. With annual growth estimates at 32+% for the next six years, this is necessary reading for remaining current in the marketplace. The second edition covers the monetization of IPTV, the differences between IPTV & Internet video, trends for the future and industry expectations. Written by two leading digital media experts, each with 25 years technology development experience and global insight.
Author : Michele Hilmes
Publisher : Routledge
ISBN 13 : 1136911189
Total Pages : 368 pages
Book Rating : 4.1/5 (369 download)
Download or read book Network Nations written by Michele Hilmes and published by Routledge. This book was released on 2012-05-23 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Network Nations, Michele Hilmes reveals and re-conceptualizes the roots of media globalization through a historical look at the productive transnational cultural relationship between British and American broadcasting. Though frequently painted as opposites--the British public service tradition contrasting with the American commercial system--in fact they represent two sides of the same coin. Neither could have developed without the constant presence of the other, in terms not only of industry and policy but of aesthetics, culture, and creativity, despite a long history of oppositional rhetoric. Based on primary research in British and American archives, Network Nations argues for a new transnational approach to media history, looking across the traditional national boundaries within which media is studied to encourage an awareness that media globalization has a long and fruitful history. Placing media history in the framework of theories of nationalism and national identity, Hilmes examines critical episodes of transnational interaction between the US and Britain, from radio’s amateurs to the relationship between early network heads; from the development of radio features and drama to television spy shows and miniseries; as each other’s largest suppliers of programming and as competitors on the world stage; and as a network of creative, business, and personal relationships that has rarely been examined, but that shapes television around the world. As the global circuits of television grow and as global regions, particularly Europe, attempt to define a common culture, the historical role played by the British/US media dialogue takes on new significance.
Author : Susan Tyler Eastman
Publisher : Taylor & Francis
ISBN 13 : 1136024816
Total Pages : 352 pages
Book Rating : 4.1/5 (36 download)
Download or read book Media Promotion & Marketing for Broadcasting, Cable & the Internet written by Susan Tyler Eastman and published by Taylor & Francis. This book was released on 2012-11-12 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet. Under its new title, Media Promotion and Marketing for Broadcast, Cable and the Internet, 5ed it takes a fresh look at the industry and the latest strategies for media promotion and marketing. The book explores the scope and goals of media production from the perspectives of network and local television, cable, Internet and radio, including public broadcasting. Topics include: goals of promotion; research in promotion; on-air, print, and Web message design; radio promotion; television network and station promotion and new campaigns; non-commercial radio and television promotion; cable marketing and promotion; research and budgeting for promotion; syndicated program marketing; global and international promotion and marketing; and online marketing and promotion.
Author : Michele Hilmes
Publisher : Univ of California Press
ISBN 13 : 0520940601
Total Pages : 375 pages
Book Rating : 4.5/5 (29 download)
Download or read book NBC written by Michele Hilmes and published by Univ of California Press. This book was released on 2007-08-01 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Spanning eight decades from the beginnings of commercial radio to the current era of international consolidation and emerging digital platforms, this pioneering volume illuminates the entire course of American broadcasting by offering the first comprehensive history of a major network. Bringing together wide-ranging original articles by leading scholars and industry insiders, it offers a comprehensive view of the National Broadcasting Company (NBC) that brings into focus the development of this key American institution and the ways that it has intersected with, and influenced, the central events of our times. Programs, policy, industry practices and personnel, politics, audiences, marketing, and global influence all come into play. The story the book tells is not just about broadcasting but about a nation's attempt to construct itself as a culture—with all the underlying concerns, divisions, opportunities, and pleasures. Based on unprecedented research in the extensive NBC archives, NBC: America's Network includes a timeline of NBC's and broadcasting's development, making it a valuable resource for students and scholars as well as for anyone interested the history of media in the United States.
Author : Jeremy Lipschultz
Publisher : Routledge
ISBN 13 : 113559628X
Total Pages : 418 pages
Book Rating : 4.1/5 (355 download)
Download or read book Broadcast and Internet Indecency written by Jeremy Lipschultz and published by Routledge. This book was released on 2008-02-14 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores broadcast and Internet indecency from social and legal perspectives, using current cases and examples. Case law is used as a starting point from which to explore the social and legal boundaries of speech. Lipschultz argues that broadcast and Internet indecency reflect the outer boundaries of acceptable speech, and "understanding the limits of free speech in a free society allows us to theorize about the nature of communication." With indecency in the news every week, this volume is likely to get much critical and popular attention in the media discipline.
Author :
Publisher :
ISBN 13 :
Total Pages : 106 pages
Book Rating : 4.W/5 ( download)
Download or read book Columbia Broadcasting System, Inc. V. Amana Refridgeration , Inc written by and published by . This book was released on 1960 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Michele Hilmes
Publisher : University of Illinois Press
ISBN 13 : 0252054938
Total Pages : 236 pages
Book Rating : 4.2/5 (52 download)
Download or read book Hollywood and Broadcasting written by Michele Hilmes and published by University of Illinois Press. This book was released on 2023-02-03 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Michele Hilmes has produced an excellent introduction to a most important subject. This is an invaluable work for both scholars and students that places film, radio, and television within the context of the national culture experience." --- American Historical Review "Hilmes is one of the few historians of broadcasting to move beyond a political economy of the media. . . . Her work should serve as a model for future histories of broadcasting." --- Journal of Communication "All media historians will find this work a critical addition to their bookshelves." --- American Journalism "A major addition to media history literature." --- Journalism History
Author : Jacoby Barrera
Publisher : Scientific e-Resources
ISBN 13 : 1839472898
Total Pages : 316 pages
Book Rating : 4.8/5 (394 download)
Download or read book Broadcasting Journalism written by Jacoby Barrera and published by Scientific e-Resources. This book was released on 2019-03-19 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising research is a systematic process of marketing research conducted to improve the efficiency of advertising. Advertising and media research explains the complexities of planning in a fast-moving non-complex style. As we enter the new century of transformed advertising techniques and marketing challenges. Research is to find out something new, and advertising research is to find out how advertising works effectively and guide in making effective advertising decisions. There are various kinds of advertising research, and these include pre-testing, post-testing, campaign research, and measuring advertising effectiveness. Advertising follows logically after listening to consumer requirements, introducing productive conditions, distributing the goods. However, the actual sequence - and emphasis deriving from the diverse sub-cultures - can be quite differentiated. The effects of the different mass media on social, psychological and physical aspects. Research survey that segments the people based on what television programs they watch, radio they listen and magazines they read. Media research makes use of scientific methods of research. It aims at providing an objective, unbiased evaluation of data. First the research problem is identified, and then a prescribed set of procedures of research is followed to investigate the problem. Only thereafter comes report of the findings. This book is more catered to readers who have no background on the media. It is more informational than instructional. It's great if you are looking into learning about how the media works per se but not if you are concerned about effectively positioning your products in the market.
Author : Michael A. McGregor
Publisher : Routledge
ISBN 13 : 1317347927
Total Pages : 692 pages
Book Rating : 4.3/5 (173 download)
Download or read book Head's Broadcasting in America written by Michael A. McGregor and published by Routledge. This book was released on 2016-01-08 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book documents the dramatic changes in the field of electronic media in the past decade and provides informed insights in the exciting, and changes yet to come. It examines the transition in broadcasting from analog to digital transmission and the changing business models of electronic media.
Author : Mubashir Husain Rehmani
Publisher : Springer
ISBN 13 : 3319910027
Total Pages : 290 pages
Book Rating : 4.3/5 (199 download)
Download or read book Cognitive Radio, Mobile Communications and Wireless Networks written by Mubashir Husain Rehmani and published by Springer. This book was released on 2018-07-30 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an overview of the latest research and development of new technologies for cognitive radio, mobile communications, and wireless networks. The contributors discuss the research and requirement analysis and initial standardization work towards 5G cellular systems and the capacity problems it presents. They show how cognitive radio, with the capability to flexibly adapt its parameters, has been proposed as the enabling technology for unlicensed secondary users to dynamically access the licensed spectrum owned by legacy primary users on a negotiated or an opportunistic basis. They go on to show how cognitive radio is now perceived in a much broader paradigm that will contribute to solve the resource allocation problem that 5G requirements raise. The chapters represent hand-selected expanded papers from EAI sponsored and hosted conferences such as the 12th EAI International Conference on Mobile and Ubiquitous Systems, the 11th EAI International Conference on Heterogeneous Networking for Quality, Reliability, Security and Robustness, the 10th International Conference on Cognitive Radio Oriented Wireless Networks, the 8th International Conference on Mobile Multimedia Communications, and the EAI International Conference on Software Defined Wireless Networks and Cognitive Technologies for IoT.
Author : Jay Scherer
Publisher : Routledge
ISBN 13 : 1135017107
Total Pages : 338 pages
Book Rating : 4.1/5 (35 download)
Download or read book Sport, Public Broadcasting, and Cultural Citizenship written by Jay Scherer and published by Routledge. This book was released on 2013-08-15 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the political debates over the access to live telecasts of sport in the digital broadcasting era. It outlines the broad theoretical debates, political positions and policy calculations over the provision of live, free-to-air telecasts of sport as a right of cultural citizenship. In so doing, the book provides a number of comparative case studies that explore these debates and issues in various global spaces.
Author : Aniko Bodroghkozy
Publisher : John Wiley & Sons
ISBN 13 : 1118646053
Total Pages : 512 pages
Book Rating : 4.1/5 (186 download)
Download or read book A Companion to the History of American Broadcasting written by Aniko Bodroghkozy and published by John Wiley & Sons. This book was released on 2018-07-23 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presented in a single volume, this engaging review reflects on the scholarship and the historical development of American broadcasting A Companion to the History of American Broadcasting comprehensively evaluates the vibrant history of American radio and television and reveals broadcasting’s influence on American history in the twentieth and twenty-first centuries. With contributions from leading scholars on the topic, this wide-ranging anthology explores the impact of broadcasting on American culture, politics, and society from an historical perspective as well as the effect on our economic and social structures. The text’s original and accessibly-written essays offer explorations on a wealth of topics including the production of broadcast media, the evolution of various television and radio genres, the development of the broadcast ratings system, the rise of Spanish language broadcasting in the United States, broadcast activism, African Americans and broadcasting, 1950’s television, and much more. This essential resource: Presents a scholarly overview of the history of radio and television broadcasting and its influence on contemporary American history Contains original essays from leading academics in the field Examines the role of radio in the television era Discusses the evolution of regulations in radio and television Offers insight into the cultural influence of radio and television Analyzes canonical texts that helped shape the field Written for students and scholars of media studies and twentieth-century history, A Companion to the History of American Broadcasting is an essential and field-defining guide to the history and historiography of American broadcasting and its many cultural, societal, and political impacts.
Author : United States. Congress. Senate. Committee on Small Business
Publisher :
ISBN 13 :
Total Pages : 458 pages
Book Rating : 4.:/5 ( download)
Download or read book Daytime Radio Broadcasting, 1957 written by United States. Congress. Senate. Committee on Small Business and published by . This book was released on 1957 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines local radio broadcasters' FCC petition for extended daytime hours.
Author :
Publisher :
ISBN 13 :
Total Pages : 458 pages
Book Rating : 4.3/5 (91 download)
Download or read book Broadcasting: Yearbook-marketbook Issue written by and published by . This book was released on 1940 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt:
