Marketing Mojo

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Publisher : iUniverse
ISBN 13 : 0595376428
Total Pages : 96 pages
Book Rating : 4.5/5 (953 download)

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Book Synopsis Marketing Mojo by : David Herscott

Download or read book Marketing Mojo written by David Herscott and published by iUniverse. This book was released on 2005-12 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing landscape your business faces today is competitive, complex and fragmented. Everywhere they turn, consumers are accosted by thousands of marketing messages, they don't trust any of them, and worse, they now have the power to tune them out with innovations like DVR and satellite radio. This book, based on proven marketing techniques derived from case studies and experiences, will help your company to raise its voice and say, "Look at me world. I'm different. I'm better." These techniques are called Marketing Mojo-the ability to inject and harmonize all facets of your company's communications with a highly charged stimulus to maximize the impact of your marketing dollar. Inside, you'll learn how to infuse it into your business; from doing a communications audit to utilizing alternative media. Companies like Nike and Target thrive on Mojo. Using what seems like marketing magic, they've created brands that are instantly recognizable. But it isn't magic. It's about: Unification. Differentiation. Motivation Communication With Marketing Mojo injected into your company, it can thrive too-pack your tradeshow booth, increase sales, and have industry publications knocking at the door.

Mojo

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Author :
Publisher : Profile Books
ISBN 13 : 1847652158
Total Pages : 341 pages
Book Rating : 4.8/5 (476 download)

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Book Synopsis Mojo by : Marshall Goldsmith

Download or read book Mojo written by Marshall Goldsmith and published by Profile Books. This book was released on 2010-12-09 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: The follow-up to global bestseller What Got You Here Won't Get You There (the Amazon.com no.1 bestseller for 2007 on Leading People) addresses the vital phases of gaining mojo (tough), maintaining it (tougher) and recapturing it after you lose it (toughest of all, but not impossible) This is vital in any competitive arena, whether business, sport or politics. Goldsmith draws on new research, as well as his extensive experience with corporate teams and top executives, to provide compelling case studies throughout. Readers will learn the 26 powers that are within us all and will come away with a new, hyper-effective technique to define, track and ensure future success for themselves and their organisations. Goldsmith's one-on-one training usually comes with a six-figure price tag. Now his advice is available without the hefty fee.

Mojo Mom

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Publisher : Penguin
ISBN 13 : 1101133023
Total Pages : 233 pages
Book Rating : 4.1/5 (11 download)

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Book Synopsis Mojo Mom by : Amy Tiemann

Download or read book Mojo Mom written by Amy Tiemann and published by Penguin. This book was released on 2009-04-07 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Read Amy Tiemann's posts on the Penguin Blog. MOJO MOM helps you answer the question, "Who Am I Now that I'm A Mom?" What is Mommy Mojo? It's the feeling you get when you're a parent at the top of your game, juggling the kids and the many facets of life, and keeping your own needs in balance. Motherhood is a tremendous gift, but it's also a huge identity shift. Becoming a Mojo Mom means bringing your self and your dreams back into focus, while still giving your family the loving attention it needs. It may sound like a fantasy, but it can be done. Mojo Mom shows women practical ways to: *Prepare to become a Mom without losing your identity *Survive and enjoy the intense early years *Save some of your best energy and creativity for your own ideas and dreams *Reenter the workplace or take on a new path with confidence and ease *Learn the key elements to the long-term success of your marriage *Become a Naptime Activist-and change the world in just an hour a week *Rise above the "Mommy Wars" between stay-at-home and working moms *Use motherhood as an opportunity for reinvention Getting your mojo back is not just another item for your to-do list-it's your right. Amy Tiemann, MomsRising.org executive team member and founder of MojoMom.com, will help every woman explore her true self.

Mojo Hand

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Publisher : University of Texas Press
ISBN 13 : 0292753020
Total Pages : 294 pages
Book Rating : 4.2/5 (927 download)

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Book Synopsis Mojo Hand by : Timothy J. O'Brien

Download or read book Mojo Hand written by Timothy J. O'Brien and published by University of Texas Press. This book was released on 2013-04-02 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a career that took him from the cotton fields of East Texas to the concert stage at Carnegie Hall and beyond, Lightnin’ Hopkins became one of America’s greatest bluesmen, renowned for songs whose topics effortlessly ranged from his African American roots to space exploration, the Vietnam War, and lesbianism, performed in a unique, eccentric, and spontaneous style of guitar playing that inspired a whole generation of rock guitarists. Hopkins’s music directly and indirectly influenced an amazing range of artists, including Jimi Hendrix, Stevie Ray Vaughan, Miles Davis, John Coltrane, Tom Waits, and Bob Dylan, as well as bands such as the Grateful Dead, Jefferson Airplane, and ZZ Top, with whom Hopkins performed. Mojo Hand follows Lightin’ Hopkins’s life and music from the acoustic country blues that he began performing in childhood, through the rise of 1950s rock ’n’ roll, which nearly derailed his career, to his reinvention and international success as a pioneer of electric folk blues from the 1960s to the 1980s. The authors draw on 130 vivid oral histories, as well as extensive archival and secondary sources, to provide the fullest account available of the development of Hopkins’s music; his idiosyncratic business practices, such as shunning professional bookers, managers, and publicists; and his durable and indelible influence on modern roots, blues, rock ’n’ roll, singer-songwriter, and folk music. Mojo Hand celebrates the spirit and style, intelligence and wit, and confounding musical mystique of a bluesman who shaped modern American music like no one else.

Four Seasons of Mojo

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Author :
Publisher : Llewellyn Worldwide
ISBN 13 : 0738706280
Total Pages : 119 pages
Book Rating : 4.7/5 (387 download)

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Book Synopsis Four Seasons of Mojo by : Stephanie Rose Bird

Download or read book Four Seasons of Mojo written by Stephanie Rose Bird and published by Llewellyn Worldwide. This book was released on 2006 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: The changing of the seasons can feel magical--greens changing to browns and golds, snow melting to show fresh buds. We all recognize these tell-tale signs, but few are aware of the powerful impact each season has on our spiritual lives. Four Seasons of Mojo infuses ancient techniques, rituals, and methods from around the world to use each season's inherent energies to supplement body, mind, and soul. Designed to further spiritual practices by learning from neighboring cultures, this book provides readers with useful ideas unrestricted by geographic borders, ethnicity, religion, or magical path. Included are recipes and concepts from the Caribbean, African American soul food, Buddhist Meditation practices, sacred Hindu rites, Old European traditions, Australian Aboriginal dreaming lessons, and Native American wisdom.

Total Cat Mojo

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Publisher : Penguin
ISBN 13 : 1524705268
Total Pages : 384 pages
Book Rating : 4.5/5 (247 download)

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Book Synopsis Total Cat Mojo by : Jackson Galaxy

Download or read book Total Cat Mojo written by Jackson Galaxy and published by Penguin. This book was released on 2017-10-31 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive cat care guide from the star of the hit Animal Planet show "My Cat from Hell," Jackson Galaxy, shows us how to eliminate feline behavioral problems by understanding cats' instinctive behavior. Cat Mojo is the confidence that cats exhibit when they are at ease in their environment and in touch with their natural instincts—to hunt, catch, kill, eat, groom, and sleep. Problems such as litter box avoidance and aggression arise when cats lack this confidence. Jackson Galaxy's number one piece of advice to his clients is to help their cats harness their mojo. This book is his most comprehensive guide yet to cat behavior and basic cat care, rooted in understanding cats better. From getting kittens off to the right start socially, to taking care of cats in their senior years, and everything in between, this book addresses the head-to-toe physical and emotional needs of cats—whether related to grooming, nutrition, play, or stress-free trips to the vet.

The Mojo Handbook

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Author :
Publisher : Routledge
ISBN 13 : 100017235X
Total Pages : 287 pages
Book Rating : 4.0/5 (1 download)

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Book Synopsis The Mojo Handbook by : Ivo Burum

Download or read book The Mojo Handbook written by Ivo Burum and published by Routledge. This book was released on 2020-09-06 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Mojo Handbook: Theory to Praxis offers a detailed and engaging crash course on how to use mobile tools to create powerful journalistic stories. Drawing on both theoretical underpinnings and practical techniques, the book outlines the fundamentals of mobile journalism methods, by placing mobile storytelling within a wider context of current affairs, documentary filmmaking and public relations. The book offers expert advice for how to use storytelling skills to transform mobile content into engaging and purposeful user-generated stories for audiences. Topics covered include tips for recording dynamic video and clean audio, conducting interviews on your phone and editing and post-production processes, as well as advice on how to handle copyright issues and a primer on journalistic ethics. The book also includes a comprehensive glossary of terms to help students navigate the video production and mobile journalism world. The Mojo Handbook is a valuable resource for aspiring multimedia professionals in journalism, strategic and corporate communication, community and education, as well as anyone looking to incorporate mobile into their visual storytelling tool kit.

Mojo And The Pickle Jar

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Publisher : Macmillan
ISBN 13 : 1466865121
Total Pages : 256 pages
Book Rating : 4.4/5 (668 download)

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Book Synopsis Mojo And The Pickle Jar by : Douglas Bell

Download or read book Mojo And The Pickle Jar written by Douglas Bell and published by Macmillan. This book was released on 2014-02-11 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A DEMON IN A PICKLE JAR? That's what Juanita claimed, but to Mojo the thing in the jar looked more like a diseased crab apple. But that was before Grandmother called the Dark Lady of Guadalupe--and blue lightning struck and the Hounds of Hell came out and strange saints like the Black Lord of Chalma began popping up around Mojo like hothouse flowers. Mojo will discover what's in the jar...and along the way he'll learn what the secret of hell really is, how to preach down an archdevil by belittling his genitalia...and why you must always have a statue of Elvis on the dashboard of your car...in Douglas Bell's Mojo and the Pickle Jar. At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.

MOJO: The Mobile Journalism Handbook

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Author :
Publisher : CRC Press
ISBN 13 : 1317579615
Total Pages : 243 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis MOJO: The Mobile Journalism Handbook by : Ivo Burum

Download or read book MOJO: The Mobile Journalism Handbook written by Ivo Burum and published by CRC Press. This book was released on 2015-07-16 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: MOJO: The Mobile Journalism Handbook is the first book devoted specifically to training citizens, journalism students and media professionals to produce professional-quality videos with only a mobile device. As journalism becomes increasingly competitive, students and emerging professionals need a broader skillset to make themselves more employable, whether as mainstream or entrepreneurial journalists. This book by Dr. Ivo Burum and Dr. Stephen Quinn, world experts in mobile journalism, provides comprehensive coverage of all the skills and practices needed to be a mobile journalist. Key features: Burum and Quinn underline the importance of story and storytelling, the crucial context journalists always need to keep in mind. Other books and tutorials merely offer step-by-step guidance to mobile technology and apps. The book synthesizes the knowledge and more than 70 years of combined expertise of two of the world’s leading mobile journalism practitioners, offering sage advice and tips from people who have trained mojos in more than 20 countries. Companion Website: How-to videos on the companion website offer powerful ways for learners to absorb the content easily, walking them through the key mojo components of research, shooting, scripting, voice-over, editing and post-production. www.routledge.com/cw/burum Ivo Burum is an award-winning writer, director and television executive producer. He has more than 30 years’ experience working across genres including frontline international current affairs. A pioneer in UGS creation, Dr. Burum lectures in multimedia journalism. This is his second book about mojo. He runs Burum Media, a mojo and web TV consultancy that provides training for journalists, educators and remote communities internationally. Stephen Quinn was a journalist for 20 years before he became a university professor in 1996. Dr. Quinn taught journalism in five countries until he returned to journalism in 2011 in Hong Kong. His UK-based company MOJO Media Insights trains mobile journalists around the world. This is his twenty-first print book. He has also produced 5 iBooks. He co-writes a weekly column syndicated to seven countries.

Call Me Mojo

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Publisher : JMS Books LLC
ISBN 13 : 1685503578
Total Pages : 91 pages
Book Rating : 4.6/5 (855 download)

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Book Synopsis Call Me Mojo by : Eve Morton

Download or read book Call Me Mojo written by Eve Morton and published by JMS Books LLC. This book was released on 2023-01-07 with total page 91 pages. Available in PDF, EPUB and Kindle. Book excerpt: James DiMascio, Jace for short, spends the summer getting clean at his father's house on Earth. He's been living on the street ever since the notorious drug called "Big Sug," developed by the military for bored soldiers but then smuggled to earth, has taken over his life. He's too thin, his nose is scarred from the drug's after effects, and he may have brain damage. But with the help of his father, he slowly recovers enough to visit one of the vacation planets close by: the water-based Hydro, known for its calming effects on its occupants and tourists alike, along with its dual moon system. On the ride over, Jace meets Julian, a scared man mourning the loss of his former professor-turned-lover. He keeps his lover's ashes next to him the entire flight, and after a disastrous attempt to bury him in the planet's ocean, Julian and Jace seek solace in one another. They rent boats and surfboards, talk to the zany regulars who inhabit the planet like the Tin Man who collects trash and the local psychic Donna, all before signing up for the big surf competition at the end of their vacation. When Julian leaves unannounced, Jace is left alone and without any mojo. Can he manage to live the clean life he's worked so hard to obtain -- even if it means being alone when he returns to Earth -- or should he stay on a planet filled with oddballs and freaks that he's used to?

The Mojo Collection

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Publisher : Canongate Books
ISBN 13 : 184767643X
Total Pages : 881 pages
Book Rating : 4.8/5 (476 download)

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Book Synopsis The Mojo Collection by : Various Mojo Magazine

Download or read book The Mojo Collection written by Various Mojo Magazine and published by Canongate Books. This book was released on 2007-11-01 with total page 881 pages. Available in PDF, EPUB and Kindle. Book excerpt: The greatest albums of all time . . . and how they happened. Organised chronologically and spanning seven decades, The MOJO Collection presents an authoritative and engaging guide to the history of the pop album via hundreds of long-playing masterpieces, from the much-loved to the little known. From The Beatles to The Verve, from Duke Ellington to King Tubby and from Peggy Lee to Sly Stone, hundreds of albums are covered in detail with chart histories, full track and personnel listings and further listening suggestions. There's also exhaustive coverage of the soundtrack and hit collections that every home should have. Like all collections, there are records you listen to constantly, albums you've forgotten, albums you hardly play, albums you love guiltily and albums you thought you were alone in treasuring, proving The MOJO Collection to be an essential purchase for those who love and live music.

The Trouble with Mojo

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Publisher : Xlibris Corporation
ISBN 13 : 1483632601
Total Pages : 24 pages
Book Rating : 4.4/5 (836 download)

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Book Synopsis The Trouble with Mojo by : JoAnn Morris Matthews

Download or read book The Trouble with Mojo written by JoAnn Morris Matthews and published by Xlibris Corporation. This book was released on 2013-04-30 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: A NOTE TO THE READER The Vizsla is a dog breed originating in Hungary. By nature, these dogs are sporting and loyal companions. They are the smallest of the all-round pointer-retriever breeds. The medium size of this dog is an appealing characteristic. The dogs are burnt orange brown in color. They are not a bulky-built animal. These dogs tend to be proud, stately animals. Vizslas by nature are gentle and make good family dogs. Vizslas have an excellent nose due to a hunting background. They tend to possess outstanding trainability. They are lively, gentle mannered, demonstrably affectionate, and sensitive. They are also fearless and possess a well-developed protective instinct. Once in awhile, along comes a Mojo.

Mojo the Magic Cat

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Publisher : Wordclay
ISBN 13 : 192157870X
Total Pages : 111 pages
Book Rating : 4.9/5 (215 download)

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Book Synopsis Mojo the Magic Cat by : Susan Collingbourne

Download or read book Mojo the Magic Cat written by Susan Collingbourne and published by Wordclay. This book was released on 2009 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: When David is woken in the middle of the night by the strange black cat at his bedroom window, he is delighted. He has always wanted a cat of his own; could this be an opportunity for his dream to come true? But first he needs to persuade Mum to let him keep the cat and that isn't easy because Mum doesn't like cats. What's more this is no ordinary cat. He is cat with an attitude - a cat on a mission. Even with Dad on side, Mojo's tenure gets very insecure. He constantly gets in Mum's bad books. It is only when things get desperate that Mojo admits to David it is crucial that he wins Mum over - and time is running out. Can he do it? Anyone who has been owned by a cat will enjoy Mojo. Children will enjoy the humorous antics and suspense he creates.

Melody Loses Her Mojo

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Publisher : A&C Black
ISBN 13 : 1472524691
Total Pages : 107 pages
Book Rating : 4.4/5 (725 download)

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Book Synopsis Melody Loses Her Mojo by : Keith Saha

Download or read book Melody Loses Her Mojo written by Keith Saha and published by A&C Black. This book was released on 2013-11-08 with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: I gotta keep hold of my Mojo He keeps me bouncing up and down like a yo-yo When I'm on a low low He makes me ho ho Gets me flying out of black holes like Chewbacca and Han Solo Melody is in the care system and is out of control . . . the only thing that is constant in Melody's life is her toy monster, Mojo. Blessing has come from Nigeria to stay with an 'Aunty', but when the relationship breaks down, she is trapped in the care system and longs to be back with her Nana in Lagos. Rizla has just left the care system. He has been taken in by some older guys in the local hostel and has found his new 'family'. Melody Loses Her Mojo is a bold, gritty and challenging story aimed at young people. It fuses Hip-hop theatre, dance, puppetry and street art to follow the amazing journeys of three remarkable young people, whose stories intertwine in a world full of magical and surreal moments.

Don't Mess With My Mojo

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Publisher : Gatekeeper Press
ISBN 13 : 1662947305
Total Pages : 118 pages
Book Rating : 4.6/5 (629 download)

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Book Synopsis Don't Mess With My Mojo by : Liesa Otto

Download or read book Don't Mess With My Mojo written by Liesa Otto and published by Gatekeeper Press. This book was released on 2024-04-16 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sparkling with entertaining anecdotes and innovative strategies, Don’t Mess with My Mojo is a gorgeous playbook offering a unique morning practice of self-care and self-revelation. Liesa Otto—wellness mojo-ologist and transformation coach, breathes fresh life into personal well-being, offering an invigorating approach to infuse your morning with an extraordinary burst of energy. If you find your day slipping away before it even begins, and you're trying to figure out why your sweet inner voice has developed a snide streak, it's time to revamp your morning routine, rediscover your inner fire, and reclaim your midlife mojo with 'Moments of Joyful Occasion.’ With compelling prompts and personal reflections grounded in mind, body, heart, and spirit, you’ll craft intuitive rituals that break free from conventional rules and meet you wherever you are in your life right now. Wake up to a morning of freshness, focus, and fun. Create your own sacred rituals. Invite shameless self-love into your day. Dive into the ultimate DIY project—YOU! Indulge in the mojo makeover to craft your unique wellness path and empower your morning story.

Hoodoo and voodoo: secrets of folk magic, roots, witchcraft, mojo, conjuration, Haitian voodoo and New voodoo Orleans

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Author :
Publisher : jideon francisco marques
ISBN 13 :
Total Pages : 160 pages
Book Rating : 4./5 ( download)

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Book Synopsis Hoodoo and voodoo: secrets of folk magic, roots, witchcraft, mojo, conjuration, Haitian voodoo and New voodoo Orleans by :

Download or read book Hoodoo and voodoo: secrets of folk magic, roots, witchcraft, mojo, conjuration, Haitian voodoo and New voodoo Orleans written by and published by jideon francisco marques. This book was released on 2023-10-08 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction Hoodoo is a subject that has been around since Africans were brought to American shores as slaves and migrated across the country, sharing their magic and beliefs. The herbs and roots they used were amalgamated with other beliefs to form the practice we now know as Hoodoo. Many people think that Hoodoo is a religious practice, but the truth is exactly the opposite. Hoodoo is not based on the worship of gods, goddesses, or other formal deities. Instead, it is a way for people to practice folk magic using the most basic tools and ingredients. So, what relevance does Hoodoo have in today's society? Quite! Humans are beginning to understand what powers exist in nature and how to use them. The natural progression to magic and root-building rituals passed down in history seems inevitable. Understanding why some plants and herbs can attract good luck while others form a protective shield appeals to our personal sense of well-being. This type of magic and conjuration can be performed by anyone who wants to try it, as long as they respect the power and learn to protect themselves from evil. This book contains everything you need to know to get the job done safely and powerfully. Learn the ancient craft of Hoodoo and see how it can change your life forever!

Kitchen Mojo

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Author :
Publisher : Allen & Unwin
ISBN 13 : 192526789X
Total Pages : 256 pages
Book Rating : 4.9/5 (252 download)

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Book Synopsis Kitchen Mojo by : Paul Mercurio

Download or read book Kitchen Mojo written by Paul Mercurio and published by Allen & Unwin. This book was released on 2015-08-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mouth-watering recipes that encourage you to embrace the cook within! A call to arms - or more aptly, to stoves - Paul Mercurio's Kitchen Mojo has over 120 accessible, occasion-specific, sure-fire, tried-and- tested, easy, tasty recipes that are fun to cook and share. There are recipes for entertaining a crowd when the footy's on, for when you're home alone and want to treat yourself to a nourishing and delicious meal, for when you want a simple dish to serve, for when you're rustling up something for the kids or for when you want to impress and become the 4-star chef at home.