Mixed Methods Perspectives On Communication And Social Media Research

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Mixed Methods Perspectives on Communication and Social Media Research

Author : Reynaldo Gacho Segumpan
Publisher : Taylor & Francis
ISBN 13 : 1000618501
Total Pages : 309 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Mixed Methods Perspectives on Communication and Social Media Research by : Reynaldo Gacho Segumpan

Download or read book Mixed Methods Perspectives on Communication and Social Media Research written by Reynaldo Gacho Segumpan and published by Taylor & Francis. This book was released on 2022-07-29 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mixed Methods Perspectives on Communication and Social Media Research addresses the need for a discipline-cum-methodology-tailored book that navigates the current research spectrum of communication and social media ("CommSocMed"). It examines contemporary and relevant issues that intertwine the expansive spheres of CommSocMed. Authored by professionals with extensive academic and in-depth research and industry experience, the book highlights research-based themes that mirror qualitative and quantitative methodologies vis-à-vis socio-cultural, political, educational, and organisational issues and challenges. The first two sections present the mutually interwoven disciplines of CommSocMed where research works cover a comprehensive range of designs such as narrative analysis, case study, recombinant memetics, discourse analysis, visual semiotics, ethnography, content analysis, feminist theory, descriptive-survey, descriptive-correlational, model-building/testing, experimental, and mixed methods. The third section is a concluding segment which synthesises all the scholarly contributions in this volume. This book will serve as an authoritative reference for mixed methods research in CommSocMed and will be highly relevant reading for academics, researchers, postgraduate students and undergraduates in communication (for example, instructional communication, marketing communication, organisational communication, political communication, strategic communication), social media, and social sciences.

Mixed Methods Perspectives on Communication and Social Media Research

Author : Reynaldo Gacho Segumpan
Publisher : Taylor & Francis
ISBN 13 : 1000618544
Total Pages : 281 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Mixed Methods Perspectives on Communication and Social Media Research by : Reynaldo Gacho Segumpan

Download or read book Mixed Methods Perspectives on Communication and Social Media Research written by Reynaldo Gacho Segumpan and published by Taylor & Francis. This book was released on 2022-07-29 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mixed Methods Perspectives on Communication and Social Media Research addresses the need for a discipline-cum-methodology-tailored book that navigates the current research spectrum of communication and social media ("CommSocMed"). It examines contemporary and relevant issues that intertwine the expansive spheres of CommSocMed. Authored by professionals with extensive academic and in-depth research and industry experience, the book highlights research-based themes that mirror qualitative and quantitative methodologies vis-à-vis socio-cultural, political, educational, and organisational issues and challenges. The first two sections present the mutually interwoven disciplines of CommSocMed where research works cover a comprehensive range of designs such as narrative analysis, case study, recombinant memetics, discourse analysis, visual semiotics, ethnography, content analysis, feminist theory, descriptive-survey, descriptive-correlational, model-building/testing, experimental, and mixed methods. The third section is a concluding segment which synthesises all the scholarly contributions in this volume. This book will serve as an authoritative reference for mixed methods research in CommSocMed and will be highly relevant reading for academics, researchers, postgraduate students and undergraduates in communication (for example, instructional communication, marketing communication, organisational communication, political communication, strategic communication), social media, and social sciences.

Global Perspectives on Social Media Usage Within Governments

Author : Chavadi, Chandan
Publisher : IGI Global
ISBN 13 : 1668474514
Total Pages : 384 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Global Perspectives on Social Media Usage Within Governments by : Chavadi, Chandan

Download or read book Global Perspectives on Social Media Usage Within Governments written by Chavadi, Chandan and published by IGI Global. This book was released on 2023-08-29 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media applications have emerged in the last 20 years to meet the different needs of individuals, and private sector and public organizations have not been indifferent to these technologies. Social media tools help public institutions and organizations communicate directly with citizens as well as enable two-way communication and enable citizens to participate in all stages from agenda setting to evaluation of policy processes. Central and local governments, which use innovative methods to involve citizens in this process, attach significance to the development of e-participation tools. Ensuring the participation of citizens in policy processes not only determines the wishes and priorities of citizens but also uses scarce resources effectively and efficiently. Global Perspectives on Social Media Usage Within Governments reveals the best practices of various countries regarding the use of social media by central and local governments according to public administration models. The book presents various case studies on the impact of public administration models on social media use in order to contribute to public administration and social media use. Covering topics such as climate action, knowledge behaviors, and citizen participation, this premier reference source is an essential resource for government officials, public administrators, public policy scholars, social media experts, public affairs scholars, students and educators of higher education, librarians, researchers, and academicians.

A Handbook of Media and Communication Research

Author : Klaus Bruhn Jensen
Publisher : Routledge
ISBN 13 : 1351029363
Total Pages : 522 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis A Handbook of Media and Communication Research by : Klaus Bruhn Jensen

Download or read book A Handbook of Media and Communication Research written by Klaus Bruhn Jensen and published by Routledge. This book was released on 2020-12-30 with total page 522 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thoroughly revised and updated, this third edition integrates perspectives from the social sciences and the humanities, focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues. The Handbook comprises three main elements: historical accounts of the development of key concepts and research traditions; systematic reviews of media organizations, discourses, and users, as well as of the wider social and cultural contexts of communication; and practical guidelines with sample studies, taking readers through the different stages of a research process and reflecting on the social uses and consequences of research. Updates to this edition include: An overview of the interrelations between networked, mass, and interpersonal communication. A new chapter on digital methods. Three chapters illustrating different varieties of media and communication research, including industry–academic collaboration and participatory action research. Presentation and discussion of public issues such as surveillance and the reconfiguration of local and global media institutions. This book is an invaluable reference work for students and researchers in the fields of media, communication, and cultural studies.

Mixed Methods Social Network Analysis

Author : Dominik E. Froehlich
Publisher : Routledge
ISBN 13 : 0429557043
Total Pages : 296 pages
Book Rating : 4.4/5 (295 download)

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Book Synopsis Mixed Methods Social Network Analysis by : Dominik E. Froehlich

Download or read book Mixed Methods Social Network Analysis written by Dominik E. Froehlich and published by Routledge. This book was released on 2019-12-09 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mixed Methods Social Network Analysis brings together diverse perspectives from 42 international experts on how to design, implement, and evaluate mixed methods social network analysis (MMSNA). There is an increased recognition that social networks can be important catalysts for change and transformation. This edited book from leading experts in mixed methods and social network analysis describes how researchers can conceptualize, develop, mix, and intersect diverse approaches, concepts, and tools. In doing so, they can improve their understanding and insights into the complex change processes in social networks. Section 1 includes eight chapters that reflect on "Why should we do MMSNA?", providing a clear map of MMSNA research to date and why to consider MMSNA. In Section 2 the remaining 11 chapters are dedicated to the question "How do I do MMSNA?", illustrating how concentric circles, learning analytics, qualitative structured approaches, relational event modeling, and other approaches can empower researchers. This book shows that mixing qualitative and quantitative approaches to social network analysis can empower people to understand the complexities of change in networks and relations between people. It shows how mixed analysis can be applied to a wide range of data generated by diverse global communities: American school children, Belgian teachers, Dutch medical professionals, Finnish consultants, French school children, and Swedish right-wing social media users, amongst others. It will be of great interest to researchers and postgraduate students in education and social sciences and mixed methods scholars.

Mixed Methods Social Networks Research

Author : Silvia Domínguez
Publisher : Cambridge University Press
ISBN 13 : 1107027926
Total Pages : 407 pages
Book Rating : 4.1/5 (7 download)

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Book Synopsis Mixed Methods Social Networks Research by : Silvia Domínguez

Download or read book Mixed Methods Social Networks Research written by Silvia Domínguez and published by Cambridge University Press. This book was released on 2014-06-30 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume demonstrates the potential of mixed-methods designs for the research of social networks and the utilization of social networks for other research. Mixing methods applies to the combination and integration of qualitative and quantitative methods. In social network research, mixing methods also applies to the combination of structural and actor-oriented approaches. The volume provides readers with methodological concepts to guide mixed-method network studies with precise research designs and methods to investigate social networks of various sorts. Each chapter describes the research design used and discusses the strengths of the methods for that particular field and for specific outcomes.

Quantitative Research Methods in Communication

Author : Erica Scharrer
Publisher : Routledge
ISBN 13 : 1000380211
Total Pages : 393 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Quantitative Research Methods in Communication by : Erica Scharrer

Download or read book Quantitative Research Methods in Communication written by Erica Scharrer and published by Routledge. This book was released on 2021-05-13 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook is an advanced introduction to quantitative methods for students in communication and allied social science disciplines that focuses on why and how to conduct research that contributes to social justice. Today’s researchers are inspired by the potential for scholarship to make a difference for society, to push toward more just and equitable ends, and to engage in dialogue with members of the public so that they can make decisions about how to navigate the social, cultural, and political world equipped with accurate, fair, and up-to-date knowledge. This book illustrates the mechanics and the meaning behind quantitative research methods by illustrating each step in the research design process with research addressing questions of social justice. It provides practical guidance for researchers who wish to engage in the transformation of structures, practices, and understandings in society through community and civic engagement and policy formation. It contains step-by-step guidance in quantitative methods—from conceptualization through all the stages of execution of a study, including providing a detailed guide for statistical analysis—and demonstrates how researchers can engage with social justice issues in systematic, rigorous, ethical, and meaningful ways. This text serves as a core or supplementary textbook for graduate and advanced undergraduate courses in research methods for communication and social sciences and fills a gap for a methods text that is responsive to the desire of scholars to conduct socially impactful research.

Applied Social Science Approaches to Mixed Methods Research

Author : Baran, Mette Lise
Publisher : IGI Global
ISBN 13 : 1799810275
Total Pages : 315 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Applied Social Science Approaches to Mixed Methods Research by : Baran, Mette Lise

Download or read book Applied Social Science Approaches to Mixed Methods Research written by Baran, Mette Lise and published by IGI Global. This book was released on 2019-10-25 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research that has been presented primarily by quantitative research can benefit from the voice of the participants and the added value of the different perspective that qualitative research can provide. The purpose of mixed methods research is to draw from the positive aspects of both research paradigms to better answer the research question. This type of research is often used in schools, businesses, and non-profit organizations as they strive to address and resolve questions that will impact their organizations. Applied Social Science Approaches to Mixed Methods Research is an academic research publication that examines more traditional and common research methods and how they can be complimented through qualitative counterparts. The content within this publication covers an array of topics such as entrepreneurship, social media, and marginalization. It is essential for researchers, academicians, non-profit professionals, business professionals, and higher education faculty, and specifically targets master or doctoral students committed to writing their theses, dissertations, or scholarly articles, who may not have had the benefit of working on a traditional research team.

Innovative Methods in Media and Communication Research

Author : Sebastian Kubitschko
Publisher : Springer
ISBN 13 : 3319407007
Total Pages : 330 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Innovative Methods in Media and Communication Research by : Sebastian Kubitschko

Download or read book Innovative Methods in Media and Communication Research written by Sebastian Kubitschko and published by Springer. This book was released on 2016-12-26 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection reflects the need for suitable methods to answer emerging questions that result from the ever-changing media environment. As media technologies and infrastructures become inseparably interwoven with social constellations, scholars from varying disciplines increasingly investigate their characteristics, functioning, relevance and impact – facing new methodological challenges as well as opportunities. Innovative Methods in Media and Communication Research engages with the substantial need to rethink established methods to research acute changes in the media environment. The book gathers chapters dedicated to the multifacetedness and liveliness of emerging methods – from lifelogging and ethnography to digital methods and visualization – while embedding them in the rich history of interdisciplinary empirical research. Innovation here is a call for widening and rethinking research methods to stimulate a sophisticated debate on and exploration of contemporary methodological approaches for scholars at various levels of academic life. Accompanied by introductory sections of prominent scholars, the majority of empirical studies gathered in this volume are accomplished through early-career scholars who strive to advance cutting-edge and in parts even provocative approaches for the study of media and communication. The book's four sections on Materiality, Technology, Experience and Visualization are introduced by Saskia Sassen, Noortje Marres, Sarah Pink and Lev Manovich.

Challenges and Reforms in Gulf Higher Education

Author : Reynaldo Gacho Segumpan
Publisher : Taylor & Francis
ISBN 13 : 100382482X
Total Pages : 273 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Challenges and Reforms in Gulf Higher Education by : Reynaldo Gacho Segumpan

Download or read book Challenges and Reforms in Gulf Higher Education written by Reynaldo Gacho Segumpan and published by Taylor & Francis. This book was released on 2023-12-05 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume explores the educational reforms and challenges in higher education in the Gulf countries during the COVID-19 pandemic. Featuring a truly global spread of contributors and perspectives from countries such as Bahrain, India, Georgia, Malaysia, Oman, Pakistan, and Saudi Arabia, the book navigates experience-based and practice-linked research spectrum of the ramifications of the COVID-19 pandemic on higher education. It targets key challenges such as the move to online and distance learning, the impact of job-related stress, and the preparedness of institutional risk management. Using qualitative research, autoethnographic accounts, and case study findings, the book makes recommendations for reform implementation within higher education as well as discusses the wider socio-cultural and political landscape left by the pandemic in the Gulf region. Highlighting current trends and challenges based on empirical works of the authors, the book will be of interest to scholars, researchers, and academics in the field of higher education, international and comparative education, and leadership strategy more specifically. Those involved with educational technology, education policy, and middle eastern studies will also find the book of value.

Communication Research Methods in Postmodern Culture

Author : Larry Z. Leslie
Publisher : Routledge
ISBN 13 : 1351865943
Total Pages : 278 pages
Book Rating : 4.3/5 (518 download)

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Book Synopsis Communication Research Methods in Postmodern Culture by : Larry Z. Leslie

Download or read book Communication Research Methods in Postmodern Culture written by Larry Z. Leslie and published by Routledge. This book was released on 2017-09-22 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of Communication Research Methods in Postmodern Culture continues to explore research from a postmodern perspective. Typical qualitative and quantitative research methods are adjusted to fit the needs of contemporary culture. Each chapter is updated with new information and fresh examples. Included in the second edition is a new chapter on Internet and social media research. The author uses straightforward and easy-to-understand language. Both individual and group projects are among the suggested activities. This book is important for the study of communication in a changing political, social, economic, and technological environment.

Understanding Communication Research Methods

Author : Stephen M Croucher
Publisher : Routledge
ISBN 13 : 1351683659
Total Pages : 449 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis Understanding Communication Research Methods by : Stephen M Croucher

Download or read book Understanding Communication Research Methods written by Stephen M Croucher and published by Routledge. This book was released on 2018-11-07 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook offers students practical reasons why they should care about research methods and a guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action. Also featuring dedicated student resources on the Routledge.com book page and instructor resources at https://routledgetextbooks.com/textbooks/instructor_downloads/. These include links, videos, outlines and activities, recommended readings, test questions, and more.

An Introduction to Social Media Research

Author : Charmaine Du Plessis
Publisher :
ISBN 13 : 9781485130840
Total Pages : 462 pages
Book Rating : 4.1/5 (38 download)

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Book Synopsis An Introduction to Social Media Research by : Charmaine Du Plessis

Download or read book An Introduction to Social Media Research written by Charmaine Du Plessis and published by . This book was released on 2020-08-28 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has become mainstream and offers numerous research opportunities to academics, students and practitioners. An Introduction to Social Media Research: Theory and Application is an essential new resource on how to conduct social media research in a scientific manner. This book will equip social media researchers, students and practitioners across various fields with the necessary knowledge to conduct social media research in a scientific and systematic manner. Key Features/benefits: Follows a logical sequence in the social media research process; Includes easy to understand aspects not considered in this much depth in other books, for example, social media theories, data collection and analysis techniques, as well as sampling methods for quantitative, qualitative and mixed methods research; Covers aspects of ethics, validity and reliability related to social media research How to features: Using various tools e.g. data cleaning and collection tools; data analysis and reporting tools; using various sampling methods and approaches; using media analytics and data mining; using different software, social media tools and applications to extract data for research; Local case studies; Best practice examples; Templates and sample documents

Communication Research Methods in Postmodern Culture

Author : Larry Z. Leslie
Publisher : Routledge
ISBN 13 : 1317350960
Total Pages : 257 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis Communication Research Methods in Postmodern Culture by : Larry Z. Leslie

Download or read book Communication Research Methods in Postmodern Culture written by Larry Z. Leslie and published by Routledge. This book was released on 2015-11-19 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication Research Methods in Postmodern Culture explores communication research from a postmodern perspective while retaining key qualitative and quantitative research methods. The author uses easy-to-understand language to incorporate new research methods inspired by contemporary culture and includes review questions and suggested activities designed to help readers understand and master communication research. The blend of new and traditional methods creates a book appropriate to the study of communication in an increasingly complex cultural environment.

Understanding Media and Society in the Age of Digitalisation

Author : Dennis Nguyen
Publisher : Springer Nature
ISBN 13 : 3030385779
Total Pages : 264 pages
Book Rating : 4.0/5 (33 download)

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Book Synopsis Understanding Media and Society in the Age of Digitalisation by : Dennis Nguyen

Download or read book Understanding Media and Society in the Age of Digitalisation written by Dennis Nguyen and published by Springer Nature. This book was released on 2020-06-27 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a selection of international perspectives in the interdisciplinary field of media and communications research with emphasis placed on methodological approaches and new research domains. It includes critical reflections on how to conduct research on digital media culture, especially concerning the potentials and limitations for mixed methods research and online research strategies, as well as a series of hands-on case studies. These range from digital fan cultures, through environmental communication, news media, digital politics during conflicts and crises, to digital media psychology and the emerging field of medical humanities. Diverse in its examples and angles, the book provides a rich snippet of how media research practices are determined by practical factors and research interests.

Media and Communication Research Methods

Author : Arthur Asa Berger
Publisher : SAGE Publications
ISBN 13 : 1544332661
Total Pages : 267 pages
Book Rating : 4.5/5 (443 download)

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Book Synopsis Media and Communication Research Methods by : Arthur Asa Berger

Download or read book Media and Communication Research Methods written by Arthur Asa Berger and published by SAGE Publications. This book was released on 2018-12-27 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: This step-by-step introduction to conducting media and communication research offers practical insights along with the author’s signature lighthearted style to make discussion of qualitative and quantitative methods easy to comprehend. The Fifth Edition of Media and Communication Research Methods includes a new chapter on discourse analysis; expanded discussion of social media, including discussion of the ethics of Facebook experiments; and expanded coverage of the research process with new discussion of search strategies and best practices for analyzing research articles. Ideal for research students at both the graduate and undergraduate level, this proven book is clear, concise, and accompanied by just the right number of detailed examples, useful applications, and valuable exercises to help students to understand, and master, media and communication research.

The SAGE Handbook of Social Media Research Methods

Author : Anabel Quan-Haase
Publisher : SAGE
ISBN 13 : 1529788889
Total Pages : 860 pages
Book Rating : 4.5/5 (297 download)

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Book Synopsis The SAGE Handbook of Social Media Research Methods by : Anabel Quan-Haase

Download or read book The SAGE Handbook of Social Media Research Methods written by Anabel Quan-Haase and published by SAGE. This book was released on 2022-09-02 with total page 860 pages. Available in PDF, EPUB and Kindle. Book excerpt: The SAGE Handbook of Social Media Research Methods spans the entire research process, from data collection to analysis and interpretation. This second edition has been comprehensively updated and expanded, from 39 to 49 chapters. In addition to a new section of chapters focussing on ethics, privacy and the politics of social media data, the new edition provides broader coverage of topics such as: Data sources Scraping and spidering data Locative data, video data and linked data Platform-specific analysis Analytical tools Critical social media analysis Written by leading scholars from across the globe, the chapters provide a mix of theoretical and applied assessments of topics, and include a range of new case studies and data sets that exemplify the methodological approaches. This Handbook is an essential resource for any researcher or postgraduate student embarking on a social media research project. PART 1: Conceptualising and Designing Social Media Research PART 2: Collecting Data PART 3: Qualitative Approaches to Social Media Data PART 4: Quantitative Approaches to Social Media Data PART 5: Diverse Approaches to Social Media Data PART 6: Research & Analytical Tools PART 7: Social Media Platforms PART 8: Privacy, Ethics and Inequalities