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Author :
Publisher :
ISBN 13 :
Total Pages : 47 pages
Book Rating : 4.:/5 (949 download)
Download or read book Manual de marketing online written by and published by . This book was released on 2008 with total page 47 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Murray Newlands
Publisher : John Wiley & Sons
ISBN 13 : 111999277X
Total Pages : 212 pages
Book Rating : 4.1/5 (199 download)
Download or read book Online Marketing written by Murray Newlands and published by John Wiley & Sons. This book was released on 2011-05-09 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is Your Complete Manual of Digital Marketing Magic. How do you stay out in from when everything’s moving so fast? The internet and social media have changed how we do our jobs beyond recognition. Sometimes it’s exciting; other times it’s just frightening. Online Marketing has all the answers. Murray Newlands tells you everything you need to know; how to do it; how to do it even better; and what the future might hold. With this book you’ll get closer to your customers, increase conversions, learn more about the tools, understand digital brands, and become better networked. What more could you want?
Author : Agência Cf Digital
Publisher : Clube de Autores
ISBN 13 :
Total Pages : 67 pages
Book Rating : 4.:/5 ( download)
Download or read book Manual Do Mkt Digital written by Agência Cf Digital and published by Clube de Autores. This book was released on 2021-10-25 with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt: Esse manual irá ajudar você a inserir seu negócio no mundo virtual e melhorar suas vendas. Vamos te mostrar dicas e informações importantes para dominar a internet e fazer do seu negocio, um sucesso. Pois quem domina a internet, não fecha as portas da sua empresa. Esse e-book irá abordar as principais dúvidas sobre Marketing Digital para quem está querendo investir nesse mundo digital . Também abordaremos dicas específicas para diversos nichos comerciais mostrando claramente o que fazer nas redes sociais para obter resultados. E ao final da obra disponibilizaremos sugestões de planejamentos anuais de Marketing Digital elaborados pela CF Digital e prontos para serem usados no SEU negócio.
Author : Luis José García Llorente
Publisher :
ISBN 13 : 9788468168265
Total Pages : 194 pages
Book Rating : 4.1/5 (682 download)
Download or read book Marketing digital written by Luis José García Llorente and published by . This book was released on 2016 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Will Rowan
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781461004783
Total Pages : 0 pages
Book Rating : 4.0/5 (47 download)
Download or read book Digital Marketing Manual written by Will Rowan and published by Createspace Independent Publishing Platform. This book was released on 2011-03-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build the right digital marketing plan for your business with jargon-free, rapid guides for non-experts. Covering: search engine optimization, search engine marketing, social media, email marketing, privacy & data protection, websites & blogs. And how to include online marketing with the real world sales & marketing activity that businesses already use. Digital Marketing Manual gives you: 7 quick reference guides, in easy-to-use format, one digital marketing topic at a time - read the whole book for a complete online business development program The Digital Marketing Manual is jargon free, full of sound ideas that quickly and easily make your online business more profitable. Rapid "How To" topics include: - Pay per Click advertising - test & measure to make more sales - search engine optimization - manage time commitments - using social media alongside other marketing activity - identify what works - email marketing - create repeatable campaigns Start today Each section ends with an Action Plan to help identify what your business can do to make better use of digital marketing.
Author : Diversity4tech Science
Publisher :
ISBN 13 :
Total Pages : 60 pages
Book Rating : 4.6/5 (51 download)
Download or read book Pocket Manual - Your Quick Guide to Digital Marketing 2nd Edition written by Diversity4tech Science and published by . This book was released on 2020-06 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thanks to technology, consumers became smart consumers, since everything and all kind of information can be found online, on the Internet. Consumers no longer wait for information from companies nor they need to listen what companies have to say. Nowadays, people can actively get information, reviews and recommendations about companies and their products and services, by simply using the Internet and Social Media on desktops and mobile devices.Consumers know what they want and where they can get it best. Companies are now obliged to adjust to the needs and desires of the consumers, and not the other way around as it was before. Consumers want everything fast, easy and compact; consumers don't want to think when using online tools. Companies need to adopt a more personal approach in their communication with consumers, and make the use of their digital tools as easy as possible for consumers. So from a marketing perspective, there is an engagement economy which entails that companies should be more engaged with consumers and their needs. For that reason, Digital Marketing is so important and plays a big role in carrying out the business activities. Via Digital Marketing you can use tools to interact with, analyze, understand, inform, and satisfy your customers better. This updated quick guide will help you to make a Digital Marketing strategy and plan in easy-to-follow steps, and to understand the importance of Digital Marketing in the digital age where we are currently living in.
Author : Ric Dragon
Publisher : McGraw Hill Professional
ISBN 13 : 0071792767
Total Pages : 112 pages
Book Rating : 4.0/5 (717 download)
Download or read book The DragonSearch Online Marketing Manual: How to Maximize Your SEO, Blogging, and Social Media Presence written by Ric Dragon and published by McGraw Hill Professional. This book was released on 2011-11-24 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get noticed! Create a powerful online marketing platform that draws customers—and increases profits There are few guarantees in business today, but here’s one: If your message or product isn’t easy to find online, you won’t be in business very long. Whether you own a small business or plan to launch a new product or service, getting your message out to the right people has to be one of your top priorities. One of today’s top search marketing strategists, Ric Dragon offers all the tools and techniques you need to make an instant splash online. DragonSearch explains everything you need to know about: Search engine optimization (SEO) Pay per click Social marketing Business planning Website development Reputation management You can come up with an iPad equivalent of your industry and the slickest website to promote it, but it won’t do you much good if your customer has to scroll and scroll . . . and scroll . . . to find it. DragonSearch provides everything you need develop your online platform from scratch and manage it effectively to drive long-term success. Build it right, and they will come.
Author :
Publisher :
ISBN 13 :
Total Pages : 56 pages
Book Rating : 4.:/5 (949 download)
Download or read book Manual de marketing online written by and published by . This book was released on 2008 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Manual de marketing online written by and published by . This book was released on 2008 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 47 pages
Book Rating : 4.:/5 (949 download)
Download or read book Manual de marketing online written by and published by . This book was released on 2008 with total page 47 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rob Stokes
Publisher :
ISBN 13 : 9781936126323
Total Pages : 277 pages
Book Rating : 4.1/5 (263 download)
Download or read book EMarketing written by Rob Stokes and published by . This book was released on 2010 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Review: "This book is a fantastic guide to online marketing, and the Internet in general. As a marketing practitioner, I've been finding my way own way through the online world for some time now but have always wondered if what I was doing was 'correct' and it would take me ages to find out what I needed to know through researching online articles, blogs, etc. I found this book to be fairly concise and focused. The references to other online articles that it includes are vast and can they be very absorbing. The best part about this is that it is written by someone that clearly has vast experience in the field and, unlike with some online articles, you get the feeling that what is advised is really 'best practice'. I'd recommend this book for anyone interested in digital marketing." Adam Butchart, Digital Marketing student Blurb: We love the Internet. We love digital and the connected world that we live in. We have spent the last six months gleaning every bit of knowledge, skill and opinion from the creative minds at Quirk. The result is a textbook borne out of more than 12 years of practical experience in the world of digital. For the reader, this translates into applicable insight into marketing in an ever-changing space. This book brings you: 22 Chapters Updated content throughout All new case studies $480 of vouchers* Used by brands, creative agencies and students across the world, Quirk's eMarketing textbook sets the standard for all things digital. "Since we published the last edition of the book, it has become increasingly obvious that the various elements of digital marketing work hand in hand, not just benefiting each other through coordination, but actually relying on each other for success." - Rob Stokes (Founder and Group CEO, Quirk) In order to reflect this change, we have restructured the book to mirror our four key agency disciplines: Think, Create, Engage and Optimise. This simplified way of thinking about the digital space makes it easier for students and professionals to benefit from the insights shared.
Author : Margarita Gutiérrez
Publisher :
ISBN 13 : 9781702569033
Total Pages : 78 pages
Book Rating : 4.5/5 (69 download)
Download or read book Manual de Marketing en la Redes Sociales written by Margarita Gutiérrez and published by . This book was released on 2020-04-17 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: Si estás pensando en montar un negocio en internet, este manual será de gran ayuda para ti, antes debemos empezar por tener conocimientos de las redes y para que se usan. Los buenos negocios online necesitan poca inversión, pero si mucha imaginación y creatividad y el manejo de las redes sociales. Esto es muy positivo. Con tus ganas de trabajar y tu idea, es encontrar un nicho y comenzar a crear contenidos.
Author : Brian Thomas
Publisher : Bloomsbury Publishing
ISBN 13 : 1472939077
Total Pages : 531 pages
Book Rating : 4.4/5 (729 download)
Download or read book Direct and Digital Marketing in Practice written by Brian Thomas and published by Bloomsbury Publishing. This book was released on 2017-06-29 with total page 531 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essential reading for those needing to get to grips with the latest and most powerful techniques available to skilled marketers. Direct and Digital Marketing in Practice is the essential manual for all managers, marketers and students. Incisive and thorough, the text has been fully updated to reflect the continuing impact and future implications of the Internet on marketing. This new 3rd edition is one of the only comprehensive textbooks written entirely by current practising professionals. It explains in detail the powerful offline and online techniques available to direct marketers today. Direct and Digital Marketing in Practice covers vital issues such as: · the new marketing landscape; · gaining customer insight; · maximising returns on marketing investment; · integrating traditional and digital media; · campaign planning and budgeting; · offline and online metrics: · testing and statistics; and · developing compelling propositions. Direct and Digital Marketing in Practice is an ideal reference tool, presenting detailed explanations of key concepts with practical examples and case studies. The book ensures that each point is relevant and memorable, and made in a real-world context. Written for managers looking to expand and enhance customer reach, students on MBA courses, and those taking professional qualifications, the book provides an invaluable and up-to-date guide to marketing best theory and practice in our increasingly digital and online age.
Author : Francisco J. Martínez-López
Publisher : Springer
ISBN 13 : 331924826X
Total Pages : 256 pages
Book Rating : 4.3/5 (192 download)
Download or read book Online Brand Communities written by Francisco J. Martínez-López and published by Springer. This book was released on 2015-12-11 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents and analyzes the concept of online brand communities, an emerging and exciting topic in marketing and eCommerce. First, it lays out the foundations like the evolution of the Web and the so-called Social Web, its utility for users and businesses, and the evolution of the marketing mind-set to adapt the Social Web. On this basis, the book then presents a detailed analysis of online brand communities, examining the concept of virtual community with a specific focus on virtual brand communities. In this context the book also explores recent trends related to branding and brand management. Next, it proposes a classification system for online brand communities, taking into account questions like the motivating factors for consumers to join, participate and stay in a community. The process of value creation in communities is examined from both business and consumer perspectives. The book draws to a close with a brief presentation of the process broadly accepted for the successful development of online brand communities.
Author : Jose García Llorente
Publisher : EDITORIAL CEP
ISBN 13 : 8468183970
Total Pages : 198 pages
Book Rating : 4.4/5 (681 download)
Download or read book Marketing digital. Manual teórico written by Jose García Llorente and published by EDITORIAL CEP. This book was released on 2015-02-24 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: El presente volumen incluye los contenidos fundamentales para la impartición del programa docente “Marketing digital“. El material se ha diseñado para servir de apoyo en cualquier actividad destinada al aprendizaje de sus competencias profesionales. Los contenidos se han desarrollado siguiendo esta estructura: • Ficha técnica • Objetivos generales y específicos • Desarrollo teórico • Ejercicios prácticos con soluciones • Resumen por tema • Glosario de términos • Bibliografía
Author : Guia de Informática
Publisher : On Line Editora
ISBN 13 :
Total Pages : 97 pages
Book Rating : 4./5 ( download)
Download or read book Guia Marketing Online written by Guia de Informática and published by On Line Editora. This book was released on 2016-07-19 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neste guia, você vai descobrir desde como o marketing começou a ser usado pelos empreendedores até a melhor maneira de utilizá-lo para transformar o seu negócio. Nas páginas seguintes, daremos dicas para ter um bom ranqueamento nas páginas do Google, de como criar a proximidade com o consumidor através das redes sociais, fazer propagandas e promoções com um budget reduzido, e conquistar muitas vendas e clientes fiéis.
Author : Álvaro Rocha
Publisher : Springer Nature
ISBN 13 : 9811515646
Total Pages : 484 pages
Book Rating : 4.8/5 (115 download)
Download or read book Marketing and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2019-11-28 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2019), held at Maieutica Academic Campus (University Institute of Maia & Polytechnic Institute of Maia) in Maia, Portugal, from 27 to 29 November 2019. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
