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Author : Daniel Pope
Publisher :
ISBN 13 :
Total Pages : 360 pages
Book Rating : 4.3/5 (91 download)
Download or read book Making Of Mod Advertising written by Daniel Pope and published by . This book was released on 1983 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1406 pages
Book Rating : 4.:/5 (319 download)
Download or read book Advertising & Selling written by and published by . This book was released on 1928 with total page 1406 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Cameron S. Foote
Publisher : W. W. Norton & Company
ISBN 13 : 0393733785
Total Pages : 224 pages
Book Rating : 4.3/5 (937 download)
Download or read book The Creative Business Guide to Marketing: Selling and Branding Design, Advertising, Interactive, and Editorial Services written by Cameron S. Foote and published by W. W. Norton & Company. This book was released on 2011-11-14 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The go-to guide on how to market a creative organization, why it is important, and what techniques work. Marketing influences the success of creative services businesses more than any other issue: bad luck, insufficient funding, difficult clients, and weak employees all pale by comparison. Old standbys—word of mouth, referrals, and occasional promotions—are inadequate in today's competitive environment. Whether focused on design, advertising, interactive, editorial, or public relations, all creatives need this know-how book for marketing their business.
Author : Defense Documentation Center (U.S.)
Publisher :
ISBN 13 :
Total Pages : 784 pages
Book Rating : 4.:/5 (1 download)
Download or read book Technical Abstract Bulletin written by Defense Documentation Center (U.S.) and published by . This book was released on 1967 with total page 784 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1608 pages
Book Rating : 4.:/5 (891 download)
Download or read book Profitable Advertising written by and published by . This book was released on 1905 with total page 1608 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Federal Housing Administration
Publisher :
ISBN 13 :
Total Pages : 16 pages
Book Rating : 4.F/5 ( download)
Download or read book Seven More Banks Tell how and why They Make Modernization Loans written by United States. Federal Housing Administration and published by . This book was released on 1934 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Roland Marchand
Publisher : Univ of California Press
ISBN 13 : 0520403657
Total Pages : 470 pages
Book Rating : 4.5/5 (24 download)
Download or read book Advertising the American Dream written by Roland Marchand and published by Univ of California Press. This book was released on 2023-09-01 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has become impossible to imagine our culture without advertising. But how and why did advertising become a determiner of our self-image? Advertising the American Dream looks carefully at the two decades when advertising discovered striking new ways to play on our anxieties and to promise solace for the masses. As American society became more urban, more complex, and more dominated by massive bureaucracies, the old American Dream seemed threatened. Advertisers may only have dimly perceived the profound transformations America was experiencing. However, the advertising they created is a wonderfully graphic record of the underlying assumptions and changing values in American culture. With extensive reference to the popular media—radio broadcasts, confession magazines, and tabloid newspapers—Professor Marchand describes how advertisers manipulated modern art and photography to promote an enduring "consumption ethic." This title is part of UC Press's Voices Revived program, which commemorates University of California Press's mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1986. It has become impossible to imagine our culture without advertising. But how and why did advertising become a determiner of our self-image? Advertising the American Dream looks carefully at the two decades when advertising discovered striking new w
Author : Samuel Maunder
Publisher :
ISBN 13 :
Total Pages : 942 pages
Book Rating : 4.R/5 (6 download)
Download or read book The Treasury of Knowledge and Library of Reference written by Samuel Maunder and published by . This book was released on 1859 with total page 942 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Chris Smith
Publisher : Stockholm International Peace Research Institute
ISBN 13 : 9780198291688
Total Pages : 292 pages
Book Rating : 4.2/5 (916 download)
Download or read book India's Ad Hoc Arsenal written by Chris Smith and published by Stockholm International Peace Research Institute. This book was released on 1994 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chris Smith explores the evolution of Indian defence policy since 1947. He looks carefully at the domestic dynamics of Indian defence policy. This includes an in-depth analysis of the period 1947-62, which is often ignored by Indian defence analysts, and the performance of the defence industrial base. He concludes that India's defence policy is designed more as one aspect of the quest for great power status than as an attempt to aquire security at an affordable price.
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Author : James Stormonth
Publisher :
ISBN 13 :
Total Pages : 290 pages
Book Rating : 4.R/5 (6 download)
Download or read book The school etymological dictionary and word-book. (Chiefly an abridgment) [of Etymological and pronouncing dictionary]. written by James Stormonth and published by . This book was released on 1872 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 654 pages
Book Rating : 4.0/5 ( download)
Download or read book Printers' Ink; the ... Magazine of Advertising, Management and Sales written by and published by . This book was released on 1903 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : P. Austin Nuttall
Publisher :
ISBN 13 :
Total Pages : 936 pages
Book Rating : 4.:/5 ( download)
Download or read book The Standard Pronouncing Dictionary of the English Language ... written by P. Austin Nuttall and published by . This book was released on 1863 with total page 936 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Philip Kotler
Publisher : SAGE
ISBN 13 : 1412956471
Total Pages : 457 pages
Book Rating : 4.4/5 (129 download)
Download or read book Social Marketing written by Philip Kotler and published by SAGE. This book was released on 2008 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: A systematic guide for the planning and implementation of programs designed to bring about social change Social Marketing, Third Edition, is a valuable resource that uses concepts from commercial marketing to influence social action. It provides a solid foundation of fundamental marketing principles and techniques then expands on them to illustrate principles and techniques specific to practitioners and agencies with missions to enhance public health, prevent injuries, protect the environment, and motivate community involvement. New to the Third Edition *Features many updated cases and includes current marketing and research highlights *Increases focus on international cases and examples *Provides updated theory and principles throughout Intended Audience: Recognized as the definitive textbook on Social Marketing for students majoring in public health, public administration, public affairs, environmental studies, and business, this book also serves as an ongoing reference and resource for practitioners.
Download or read book The Century dictionary written by and published by . This book was released on 1906 with total page 908 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Liehuang Zhu
Publisher : Springer
ISBN 13 : 981108890X
Total Pages : 536 pages
Book Rating : 4.8/5 (11 download)
Download or read book Mobile Ad-hoc and Sensor Networks written by Liehuang Zhu and published by Springer. This book was released on 2018-03-27 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 13th International Conference on Mobile Ad-hoc and Sensor Networks, MSN 2017, held in Beijing, China, in December 2017. The 39 revised full papers presented were carefully reviewed and selected from 145 submissions. The papers address issues such as multi-hop wireless networks and wireless mesh networks; sensor and actuator networks; vehicle ad hoc networks; mobile social network; delay tolerant networks and opportunistic networking; cyber-physical systems; internet of things; system modeling and performance analysis; routing and network protocols; data transport and management in mobile networks; resource management and wireless QoS provisioning; security and privacy; cross layer design and optimization; novel applications and architectures.
Author : William Dwight Whitney
Publisher :
ISBN 13 :
Total Pages : 946 pages
Book Rating : 4.:/5 (31 download)
Download or read book The Century Dictionary and Cyclopedia: The Century dictionary ... prepared under the superintendence of William Dwight Whitney written by William Dwight Whitney and published by . This book was released on 1903 with total page 946 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : William Dwight Whitney
Publisher :
ISBN 13 :
Total Pages : 910 pages
Book Rating : 4.3/5 (5 download)
Download or read book The Century Dictionary: The Century dictionary written by William Dwight Whitney and published by . This book was released on 1895 with total page 910 pages. Available in PDF, EPUB and Kindle. Book excerpt:
