Los dioses del marketing son humanos

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Publisher :
ISBN 13 : 9788473561334
Total Pages : 261 pages
Book Rating : 4.5/5 (613 download)

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Book Synopsis Los dioses del marketing son humanos by : Víctor Manuel Molero Ayala

Download or read book Los dioses del marketing son humanos written by Víctor Manuel Molero Ayala and published by . This book was released on 1996 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Los dioses del marketing son humanos

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Author :
Publisher : ESIC Editorial
ISBN 13 : 9788473565240
Total Pages : 248 pages
Book Rating : 4.5/5 (652 download)

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Book Synopsis Los dioses del marketing son humanos by : Víctor Molero Ayala

Download or read book Los dioses del marketing son humanos written by Víctor Molero Ayala and published by ESIC Editorial. This book was released on 2008-03 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: A la manera de un álbum de fotos, en este libro se cuentan historias, retazos de vida humana imaginada y acaso real. La característica principal de estos relatos es que se habla de personas que tienen una profesión y que cada historia se narra desde las respectivas vivencias profesionales. Las profesiones que aquí se describen desde sus protagonistas tienen, todas ellas, que ver con la empresa y, en su mayoría, con el marketing. Es un libro dirigido sobre todo a los jóvenes, lo que significa estar abiertos a todas las posibilidades y también a todas las curiosidades. Para satisfacer algunas de estas curiosidades y para ofrecer algunas de las posibilidades en el mundo de la empresa y el marketing se han escrito estas páginas. Las preguntas pueden formularse de dos maneras: ¿qué hace un “empresario”, o un “jefe de producto”, o un “director de marketing”, etc.? Y también ¿Qué posibilidades profesionales ofrece una empresa en estos y otros puestos de trabajo? El autor procura hacer llegar a los jóvenes que se dirigen a la universidad una información viva sobre lo que es un profesional de empresa y, en concreto, un hombre o mujer de marketing. “Todo un delicioso viaje con el que el autor nos regala una visión cercana, real y edificante de los distintos personajes que intervinimos en el apasionante mundo de la gestión de las empresas entendidas como organizaciones con un único fin: conocer, entender, escuchar, dialogar y satisfacer al cliente, origen y fin de cualquier actividad corporativa.” Gerardo Mochales. Director de Marketing Corporativo de Acciona. El autor: Víctor Molero es doctor en Ciencias de la Información por la Universidad Complutense. Desarrolló su actividad profesional en radio y televisión antes de ser consultor en TEA-Cegos, para asumir después la responsabilidad de vicedecano de ESIC. Actualmente es profesor de Comercialización en Investigación de Mercados en la Universidad Complutense, así como director de departamento en dicha universidad. Ha escrito otros libros en la misma editorial: Generación Marketing, Publicidad, marketing y comuncicación, Conducta del consumidor,... ÍNDICE: Parte I: Área comercial.- Vendedor.- Jefe de Ventas.- Director Comercial. (...)- ParteII: Área de Marketing: Director de Marketing.- Director de Sistemas de Información.- Jefe de producto y Mercado.- Director de Comunicación Comercial.- Director de Distribución.- Trade Marketing Manager.- Director de Logística. (...).- Parte III: Agencia de Publicidad.- Director de Cuentas.- Creativo publicitario.- Director de Medios (...)- Parte IV: Área de Asesoría. Consultor de Marketing.- Investigador de Mercados.- Parte V: Área Gerencial.- Director de Comunicación.- Director de Relaciones Externas.- Director de Calidad.- Ser Director General.- Empresario.

Aztec Warrior God: Chapter One, Emergence

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Author :
Publisher : Splash Marketing
ISBN 13 : 1737165201
Total Pages : 56 pages
Book Rating : 4.7/5 (371 download)

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Book Synopsis Aztec Warrior God: Chapter One, Emergence by : David Towner

Download or read book Aztec Warrior God: Chapter One, Emergence written by David Towner and published by Splash Marketing. This book was released on 2021-08-13 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: After the fall of the Aztec Empire on August 13th, 1521, many surviving Mexica withdraw into a secret level of the underworld (Mictlan) to rebuild the culture without interference from the outside world. The god of war, Huitzilopochtli, then grants immortality to five warriors and eight designated intellectuals who are tasked with restoring Aztec culture while creating a harmonious, prosperous and unified planet. Their immortality is preserved by a well-guarded water source known as the “Healing Waters”. Over the next five hundred years, the intellectuals anonymously integrate themselves into various cultures around the world to develop an understanding of technology, cultural development and languages, always returning to the underworld to share the knowledge with their society. Meanwhile, the warriors hone their fighting skills and prepare for their emergence into modern society. On the 500th anniversary of the fall of their empire (August 13th, 2021), the immortals emerge to discover a world that has been crippled by a Lassa virus pandemic. Upon discovering that the virus was created in a lab by a Russian Oligarch named Adrian Volkov, who is also manipulating and selling vaccines to the highest bidder, they decide to negotiate with him to help distribute vaccines to the most devastated countries. When Volkov makes it clear that he has no interest in supporting their cause, the warriors decide that his organization must be destroyed.

The Ten Thousand

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Publisher : Solaris
ISBN 13 : 1849977380
Total Pages : 366 pages
Book Rating : 4.8/5 (499 download)

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Book Synopsis The Ten Thousand by : Paul Kearney

Download or read book The Ten Thousand written by Paul Kearney and published by Solaris. This book was released on 2014-02-13 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt:

I Am Legend

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Publisher : Macmillan
ISBN 13 : 9780765318749
Total Pages : 330 pages
Book Rating : 4.3/5 (187 download)

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Book Synopsis I Am Legend by : Richard Matheson

Download or read book I Am Legend written by Richard Matheson and published by Macmillan. This book was released on 2007-10-30 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: The one remaining human in a world populated with vampires struggles to survive.

Intelligence Management in the Americas

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Publisher : CreateSpace
ISBN 13 : 9781514322475
Total Pages : 544 pages
Book Rating : 4.3/5 (224 download)

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Book Synopsis Intelligence Management in the Americas by : Russell G. Russell G. Swenson

Download or read book Intelligence Management in the Americas written by Russell G. Russell G. Swenson and published by CreateSpace. This book was released on 2015-06-17 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: This anthology, Intelligence Management in the Americas, brings together the perspectives of 22 authors from across the Americas. They outline and assess the status and promise of intelligence oversight legislation and actions, and develop various arguments for preserving the best aspects of intelligence autonomy.

Record of Ragnarok, Vol. 1

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Publisher : VIZ Media LLC
ISBN 13 : 1974729419
Total Pages : 195 pages
Book Rating : 4.9/5 (747 download)

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Book Synopsis Record of Ragnarok, Vol. 1 by : Shinya Umemura,Takumi Fukui

Download or read book Record of Ragnarok, Vol. 1 written by Shinya Umemura,Takumi Fukui and published by VIZ Media LLC. This book was released on 2021-10-26 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: The valkyrie Brunhilde has convinced the gods to give humanity a chance at redemption through combat in the Valhalla arena. Seeking a quick end to the proceedings, the gods present their first fighter, Thor, the Norse god of thunder. Facing him is a warrior said to be the strongest in the history of mankind, the legendary general Lü Bu! -- VIZ Media

The Sot-Weed Factor

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Publisher : Deep Vellum Publishing
ISBN 13 : 1628972009
Total Pages : 737 pages
Book Rating : 4.6/5 (289 download)

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Book Synopsis The Sot-Weed Factor by : John Barth

Download or read book The Sot-Weed Factor written by John Barth and published by Deep Vellum Publishing. This book was released on 2016-01-12 with total page 737 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is Barth's most distinguished masterpiece. This modern classic is a hilarious tribute to all the most insidious human vices, with a hero who is "one of the most diverting...to roam the world since Candide." "A feast. Dense, funny, endlessly inventive (and, OK, yes, long-winded) this satire of the 18th-century picaresque novel-think Fielding's Tom Jones or Sterne's Tristram Shandy -is also an earnest picture of the pitfalls awaiting innocence as it makes its unsteady way in the world. It's the late 17th century and Ebenezer Cooke is a poet, dutiful son and determined virgin who travels from England to Maryland to take possession of his father's tobacco (or "sot weed") plantation. He is also eventually given to believe that he has been commissioned by the third Lord Baltimore to write an epic poem, The Marylandiad. But things are not always what they seem. Actually, things are almost never what they seem. Not since Candide has a steadfast soul witnessed so many strange scenes or faced so many perils. Pirates, Indians, shrewd prostitutes, armed insurrectionists - Cooke endures them all, plus assaults on his virginity from both women and men. Barth's language is impossibly rich, a wickedly funny take on old English rhetoric and American self-appraisals. For good measure he throws in stories within stories, including the funniest retelling of the Pocahontas tale -revealed to us in the "secret" journals of Capt. John Smith - that anyone has ever dared to tell." —Time Magazine

The Mixellany Guide to Vermouth & Other Aperitifs

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Author :
Publisher : Mixellany Limited
ISBN 13 : 1907434291
Total Pages : 140 pages
Book Rating : 4.9/5 (74 download)

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Book Synopsis The Mixellany Guide to Vermouth & Other Aperitifs by :

Download or read book The Mixellany Guide to Vermouth & Other Aperitifs written by and published by Mixellany Limited. This book was released on with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Civil Action and the Dynamics of Violence

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Publisher : Oxford University Press
ISBN 13 : 0190056916
Total Pages : 304 pages
Book Rating : 4.1/5 (9 download)

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Book Synopsis Civil Action and the Dynamics of Violence by : Deborah Avant

Download or read book Civil Action and the Dynamics of Violence written by Deborah Avant and published by Oxford University Press. This book was released on 2019-08-28 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many view civil wars as violent contests between armed combatants. But history shows that community groups, businesses, NGOs, local governments, and even armed groups can respond to war by engaging in civil action. Characterized by a reluctance to resort to violence and a willingness to show enough respect to engage with others, civil action can slow, delay, or prevent violent escalations. This volume explores how people in conflict environments engage in civil action, and the ways such action has affected violence dynamics in Syria, Peru, Kenya, Northern Ireland, Mexico, Bosnia, Afghanistan, Spain, and Colombia. These cases highlight the critical and often neglected role that civil action plays in conflicts around the world.

Suffering and the Sovereignty of God

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Publisher : Crossway
ISBN 13 : 143351902X
Total Pages : 258 pages
Book Rating : 4.4/5 (335 download)

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Book Synopsis Suffering and the Sovereignty of God by : John Piper

Download or read book Suffering and the Sovereignty of God written by John Piper and published by Crossway. This book was released on 2006-09-13 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last few years, 9/11, a tsunami, Hurricane Katrina, and many other tragedies have shown us that the vision of God in today's churches in relation to evil and suffering is often frivolous. Against the overwhelming weight and seriousness of the Bible, many Christians are choosing to become more shallow, more entertainment-oriented, and therefore irrelevant in the face of massive suffering. In Suffering and the Sovereignty of God, contributors John Piper, Joni Eareckson Tada, Steve Saint, Carl Ellis, David Powlison, Dustin Shramek, and Mark Talbot explore the many categories of God's sovereignty as evidenced in his Word. They urge readers to look to Christ, even in suffering, to find the greatest confidence, deepest comfort, and sweetest fellowship they have ever known.

Pastillas para no soñar

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Publisher : Caligrama
ISBN 13 : 8418104953
Total Pages : 262 pages
Book Rating : 4.4/5 (181 download)

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Book Synopsis Pastillas para no soñar by : Pedro Alonso de la Iglesia

Download or read book Pastillas para no soñar written by Pedro Alonso de la Iglesia and published by Caligrama. This book was released on 2021-09-09 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: El mundo real puede ser tan emocionante como el imaginario, y viceversa, solo hay que aprender a viajar por ello. Un ingeniero informático introvertido, reflexivo y soñador. Una destacada periodista enamorada ciegamente del hijo de un mafioso italiano reconvertido en magnate farmacéutico. Una joven promesa del fútbol alejado de su familia desde muy temprana edad para perseguir su sueño. Tres personalidades completamente diferentes, todos ellos hijos de una feliz, pero curiosa pareja formada por un pediatra ruso y una enfermera argentina. Él, Médico Sin Fronteras; ella, madre, amiga y confidente de sus hijos. Un muchacho africano inteligente, vivaz y superviviente, que ha tenido que hacerse cargo desde muy pequeño de sus dos hermanos menores a raíz de la muerte de su madre. Las vidas de estos y otros personajes se irán entrecruzando a lo largo del tiempo para tejer una historia que oscilará entre el mundo onírico y el real...

A New Reference Grammar of Modern Spanish

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Publisher : Springer Science & Business Media
ISBN 13 : 1461583683
Total Pages : 533 pages
Book Rating : 4.4/5 (615 download)

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Book Synopsis A New Reference Grammar of Modern Spanish by : John Butt

Download or read book A New Reference Grammar of Modern Spanish written by John Butt and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: (abridged and revised) This reference grammar offers intermediate and advanced students a reason ably comprehensive guide to the morphology and syntax of educated speech and plain prose in Spain and Latin America at the end of the twentieth century. Spanish is the main, usually the sole official language of twenty-one countries,} and it is set fair to overtake English by the year 2000 in numbers 2 of native speakers. This vast geographical and political diversity ensures that Spanish is a good deal less unified than French, German or even English, the latter more or less internationally standardized according to either American or British norms. Until the 1960s, the criteria of internationally correct Spanish were dictated by the Real Academia Espanola, but the prestige of this institution has now sunk so low that its most solemn decrees are hardly taken seriously - witness the fate of the spelling reforms listed in the Nuevas normas de prosodia y ortograjia, which were supposed to come into force in all Spanish-speaking countries in 1959 and, nearly forty years later, are still selectively ignored by publishers and literate persons everywhere. The fact is that in Spanish 'correctness' is nowadays decided, as it is in all living languages, by the consensus of native speakers; but consensus about linguistic usage is obviously difficult to achieve between more than twenty independent, widely scattered and sometimes mutually hostile countries. Peninsular Spanish is itself in flux.

Tikapapa. Linking urban consumers and small-scale andean producers with potato biodiversity

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Author :
Publisher : International Potato Center
ISBN 13 : 9789290603412
Total Pages : 60 pages
Book Rating : 4.6/5 (34 download)

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Book Synopsis Tikapapa. Linking urban consumers and small-scale andean producers with potato biodiversity by :

Download or read book Tikapapa. Linking urban consumers and small-scale andean producers with potato biodiversity written by and published by International Potato Center. This book was released on 2007 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Host Bibliographic Record for Boundwith Item Barcode 30112044669122 and Others

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Author :
Publisher :
ISBN 13 :
Total Pages : 2422 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Host Bibliographic Record for Boundwith Item Barcode 30112044669122 and Others by :

Download or read book Host Bibliographic Record for Boundwith Item Barcode 30112044669122 and Others written by and published by . This book was released on 2013 with total page 2422 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Changó, the Biggest Badass

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Publisher :
ISBN 13 : 9780896726734
Total Pages : 0 pages
Book Rating : 4.7/5 (267 download)

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Book Synopsis Changó, the Biggest Badass by : Manuel Zapata Olivella

Download or read book Changó, the Biggest Badass written by Manuel Zapata Olivella and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Among the African pantheon of the Orichas—deities and messengers often inscrutable to the Western mind—stands Changó, god of fire, war, and thunder. In Manuel Zapata Olivella’s four-hundred-year epic of the African American experience, first published in 1983 as Changó, el gran putas, Changó both curses the muntu—the people—for betraying their own kind and challenges them to liberate not only themselves but all of humanity. In luminous verse and prose, Zapata Olivella conveys the breadth of heroism, betrayal, and suffering common to the history of people of African descent in the Western hemisphere. Ranging from Brazil to New England but primarily turning his wrath on the Caribbean centers of the slave trade, Changó inhabits personas as diverse as Benkos Biojo, Henri Christophe, Simón Bolívar, José María Morelos, the Aleijadinho, Marcus Garvey, and Malcolm X. His message is one of vengeance, but also one of hope. Readers and critics will relish the opportunity to at last experience Zapata Olivella’s masterpiece in English and to appreciate this extraordinary tapestry, woven from equal strands of myth and history.

The Flying Heart

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Publisher :
ISBN 13 : 9788460994459
Total Pages : 0 pages
Book Rating : 4.9/5 (944 download)

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Book Synopsis The Flying Heart by : Amaya Uscola

Download or read book The Flying Heart written by Amaya Uscola and published by . This book was released on 2007-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The heart flies, the girl suffers. An everyday visual story that is no less touching for being familiar. A book through good and bad sentimental moments.