Tipping Point for Planet Earth

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Author :
Publisher : Macmillan
ISBN 13 : 1466852011
Total Pages : 273 pages
Book Rating : 4.4/5 (668 download)

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Book Synopsis Tipping Point for Planet Earth by : Anthony D. Barnosky

Download or read book Tipping Point for Planet Earth written by Anthony D. Barnosky and published by Macmillan. This book was released on 2016-04-26 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Four people are born every second of every day. Conservative estimates suggest that there will be 10 billion people on Earth by 2050. That is billions more than the natural resources of our planet can sustain without big changes in how we use and manage them. So what happens when vast population growth endangers the world’s food supplies? Or our water? Our energy needs, climate, or environment? Or the planet’s biodiversity? What happens if some or all of these become critical at once? Just what is our future? In Tipping Point for Planet Earth, world-renowned scientists Anthony Barnosky and Elizabeth Hadly explain the growing threats to humanity as the planet edges toward resource wars for remaining space, food, oil, and water. And as they show, these wars are not the nightmares of a dystopian future, but are already happening today. Finally, they ask: at what point will inaction lead to the break-up of the intricate workings of the global society? The planet is in danger now, but the solutions, as Barnosky and Hadly show, are still available. We still have the chance to avoid the tipping point and to make the future better. But this window of opportunity will shut within ten to twenty years. Tipping Point for Planet Earth is the wake-up call we need.

When Will Jesus Come?

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Author :
Publisher : Harvest House Publishers
ISBN 13 : 0736935193
Total Pages : 258 pages
Book Rating : 4.7/5 (369 download)

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Book Synopsis When Will Jesus Come? by : Hunt, Dave

Download or read book When Will Jesus Come? written by Hunt, Dave and published by Harvest House Publishers. This book was released on 1992 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Uninhabitable Earth

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Author :
Publisher : Tim Duggan Books
ISBN 13 : 052557672X
Total Pages : 384 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis The Uninhabitable Earth by : David Wallace-Wells

Download or read book The Uninhabitable Earth written by David Wallace-Wells and published by Tim Duggan Books. This book was released on 2019-02-19 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER • “The Uninhabitable Earth hits you like a comet, with an overflow of insanely lyrical prose about our pending Armageddon.”—Andrew Solomon, author of The Noonday Demon NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The New Yorker • The New York Times Book Review • Time • NPR • The Economist • The Paris Review • Toronto Star • GQ • The Times Literary Supplement • The New York Public Library • Kirkus Reviews It is worse, much worse, than you think. If your anxiety about global warming is dominated by fears of sea-level rise, you are barely scratching the surface of what terrors are possible—food shortages, refugee emergencies, climate wars and economic devastation. An “epoch-defining book” (The Guardian) and “this generation’s Silent Spring” (The Washington Post), The Uninhabitable Earth is both a travelogue of the near future and a meditation on how that future will look to those living through it—the ways that warming promises to transform global politics, the meaning of technology and nature in the modern world, the sustainability of capitalism and the trajectory of human progress. The Uninhabitable Earth is also an impassioned call to action. For just as the world was brought to the brink of catastrophe within the span of a lifetime, the responsibility to avoid it now belongs to a single generation—today’s. LONGLISTED FOR THE PEN/E.O. WILSON LITERARY SCIENCE WRITING AWARD “The Uninhabitable Earth is the most terrifying book I have ever read. Its subject is climate change, and its method is scientific, but its mode is Old Testament. The book is a meticulously documented, white-knuckled tour through the cascading catastrophes that will soon engulf our warming planet.”—Farhad Manjoo, The New York Times “Riveting. . . . Some readers will find Mr. Wallace-Wells’s outline of possible futures alarmist. He is indeed alarmed. You should be, too.”—The Economist “Potent and evocative. . . . Wallace-Wells has resolved to offer something other than the standard narrative of climate change. . . . He avoids the ‘eerily banal language of climatology’ in favor of lush, rolling prose.”—Jennifer Szalai, The New York Times “The book has potential to be this generation’s Silent Spring.”—The Washington Post “The Uninhabitable Earth, which has become a best seller, taps into the underlying emotion of the day: fear. . . . I encourage people to read this book.”—Alan Weisman, The New York Review of Books

The Singularity Is Near

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Author :
Publisher : Penguin
ISBN 13 : 1101218886
Total Pages : 992 pages
Book Rating : 4.1/5 (12 download)

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Book Synopsis The Singularity Is Near by : Ray Kurzweil

Download or read book The Singularity Is Near written by Ray Kurzweil and published by Penguin. This book was released on 2005-09-22 with total page 992 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • Celebrated futurist Ray Kurzweil, hailed by Bill Gates as “the best person I know at predicting the future of artificial intelligence,” presents an “elaborate, smart, and persuasive” (The Boston Globe) view of the future course of human development. “Artfully envisions a breathtakingly better world.”—Los Angeles Times “Startling in scope and bravado.”—Janet Maslin, The New York Times “An important book.”—The Philadelphia Inquirer At the onset of the twenty-first century, humanity stands on the verge of the most transforming and thrilling period in its history. It will be an era in which the very nature of what it means to be human will be both enriched and challenged as our species breaks the shackles of its genetic legacy and achieves inconceivable heights of intelligence, material progress, and longevity. While the social and philosophical ramifications of these changes will be profound, and the threats they pose considerable, The Singularity Is Near presents a radical and optimistic view of the coming age that is both a dramatic culmination of centuries of technological ingenuity and a genuinely inspiring vision of our ultimate destiny.

Reproducibility and Replicability in Science

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Author :
Publisher : National Academies Press
ISBN 13 : 0309486165
Total Pages : 257 pages
Book Rating : 4.3/5 (94 download)

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Book Synopsis Reproducibility and Replicability in Science by : National Academies of Sciences, Engineering, and Medicine

Download or read book Reproducibility and Replicability in Science written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2019-10-20 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the pathways by which the scientific community confirms the validity of a new scientific discovery is by repeating the research that produced it. When a scientific effort fails to independently confirm the computations or results of a previous study, some fear that it may be a symptom of a lack of rigor in science, while others argue that such an observed inconsistency can be an important precursor to new discovery. Concerns about reproducibility and replicability have been expressed in both scientific and popular media. As these concerns came to light, Congress requested that the National Academies of Sciences, Engineering, and Medicine conduct a study to assess the extent of issues related to reproducibility and replicability and to offer recommendations for improving rigor and transparency in scientific research. Reproducibility and Replicability in Science defines reproducibility and replicability and examines the factors that may lead to non-reproducibility and non-replicability in research. Unlike the typical expectation of reproducibility between two computations, expectations about replicability are more nuanced, and in some cases a lack of replicability can aid the process of scientific discovery. This report provides recommendations to researchers, academic institutions, journals, and funders on steps they can take to improve reproducibility and replicability in science.

What is Reformed Theology?

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Author :
Publisher : Baker Books
ISBN 13 : 1585586528
Total Pages : 241 pages
Book Rating : 4.5/5 (855 download)

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Book Synopsis What is Reformed Theology? by : R. C. Sproul

Download or read book What is Reformed Theology? written by R. C. Sproul and published by Baker Books. This book was released on 2016-09-13 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Do the Five Points of Calvinism Really Mean? Many have heard of Reformed theology, but may not be certain what it is. Some references to it have been positive, some negative. It appears to be important, and they'd like to know more about it. But they want a full, understandable explanation, not a simplistic one. What Is Reformed Theology? is an accessible introduction to beliefs that have been immensely influential in the evangelical church. In this insightful book, R. C. Sproul walks readers through the foundations of the Reformed doctrine and explains how the Reformed belief is centered on God, based on God's Word, and committed to faith in Jesus Christ. Sproul explains the five points of Reformed theology and makes plain the reality of God's amazing grace.

Reformation Study Bible-ESV

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Publisher :
ISBN 13 : 9781596382428
Total Pages : 1994 pages
Book Rating : 4.3/5 (824 download)

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Book Synopsis Reformation Study Bible-ESV by : Robert Charles Sproul

Download or read book Reformation Study Bible-ESV written by Robert Charles Sproul and published by . This book was released on 2010-11-01 with total page 1994 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than fifty scholars, under R. C. Sproul, collaborated to produce this study Bible to help readers understand the great doctrines of the Christian faith. Published by Ligonier Ministries, trade distribution by P&R Publishing.

Empty Planet

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Publisher : Signal
ISBN 13 : 0771050895
Total Pages : 246 pages
Book Rating : 4.7/5 (71 download)

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Book Synopsis Empty Planet by : Darrell Bricker

Download or read book Empty Planet written by Darrell Bricker and published by Signal. This book was released on 2019-02-05 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the authors of the bestselling The Big Shift, a provocative argument that the global population will soon begin to decline, dramatically reshaping the social, political, and economic landscape. For half a century, statisticians, pundits, and politicians have warned that a burgeoning planetary population will soon overwhelm the earth's resources. But a growing number of experts are sounding a different kind of alarm. Rather than growing exponentially, they argue, the global population is headed for a steep decline. Throughout history, depopulation was the product of catastrophe: ice ages, plagues, the collapse of civilizations. This time, however, we're thinning ourselves deliberately, by choosing to have fewer babies than we need to replace ourselves. In much of the developed and developing world, that decline is already underway, as urbanization, women's empowerment, and waning religiosity lead to smaller and smaller families. In Empty Planet, Ibbitson and Bricker travel from South Florida to Sao Paulo, Seoul to Nairobi, Brussels to Delhi to Beijing, drawing on a wealth of research and firsthand reporting to illustrate the dramatic consequences of this population decline--and to show us why the rest of the developing world will soon join in. They find that a smaller global population will bring with it a number of benefits: fewer workers will command higher wages; good jobs will prompt innovation; the environment will improve; the risk of famine will wane; and falling birthrates in the developing world will bring greater affluence and autonomy for women. But enormous disruption lies ahead, too. We can already see the effects in Europe and parts of Asia, as aging populations and worker shortages weaken the economy and impose crippling demands on healthcare and social security. The United States is well-positioned to successfully navigate these coming demographic shifts--that is, unless growing isolationism and anti-immigrant backlash lead us to close ourselves off just as openness becomes more critical to our survival than ever before. Rigorously researched and deeply compelling, Empty Planet offers a vision of a future that we can no longer prevent--but one that we can shape, if we choose.

Big Friendship

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1982111925
Total Pages : 256 pages
Book Rating : 4.9/5 (821 download)

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Book Synopsis Big Friendship by : Aminatou Sow

Download or read book Big Friendship written by Aminatou Sow and published by Simon and Schuster. This book was released on 2020-07-14 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A close friendship is one of the most influential and important relationships a human life can contain. Anyone will tell you that! But for all the rosy sentiments surrounding friendship, most people don’t talk much about what it really takes to stay close for the long haul. Now two friends, Aminatou Sow and Ann Friedman, tell the story of their equally messy and life-affirming Big Friendship in this honest and hilarious book that chronicles their first decade in one another’s lives. As the hosts of the hit podcast Call Your Girlfriend, they’ve become known for frank and intimate conversations. In this book, they bring that energy to their own friendship—its joys and its pitfalls. Aminatou and Ann define Big Friendship as a strong, significant bond that transcends life phases, geographical locations, and emotional shifts. And they should know: the two have had moments of charmed bliss and deep frustration, of profound connection and gut-wrenching alienation. They have weathered life-threatening health scares, getting fired from their dream jobs, and one unfortunate Thanksgiving dinner eaten in a car in a parking lot in Rancho Cucamonga. Through interviews with friends and experts, they have come to understand that their struggles are not unique. And that the most important part of a Big Friendship is making the decision to invest in one another again and again. An inspiring and entertaining testament to the power of society’s most underappreciated relationship, Big Friendship will invite you to think about how your own bonds are formed, challenged, and preserved. It is a call to value your friendships in all of their complexity. Actively choose them. And, sometimes, fight for them.

Losing Earth

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Author :
Publisher : Picador
ISBN 13 : 9781529015843
Total Pages : 256 pages
Book Rating : 4.0/5 (158 download)

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Book Synopsis Losing Earth by : Nathaniel Rich

Download or read book Losing Earth written by Nathaniel Rich and published by Picador. This book was released on 2020-03-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: By 1979, we knew all that we know now about the science of climate change - what was happening, why it was happening, and how to stop it. Over the next ten years, we had the very real opportunity to stop it. Obviously, we failed.Nathaniel Rich's groundbreaking account of that failure - and how tantalizingly close we came to signing binding treaties that would have saved us all before the fossil fuels industry and politicians committed to anti-scientific denialism - is already a journalistic blockbuster, a full issue of the New York Times Magazine that has earned favorable comparisons to Rachel Carson's Silent Spring and John Hersey's Hiroshima. Rich has become an instant, in-demand expert and speaker. A major movie deal is already in place. It is the story, perhaps, that can shift the conversation.In the book Losing Earth, Rich is able to provide more of the context for what did - and didn't - happen in the 1980s and, more important, is able to carry the story fully into the present day and wrestle with what those past failures mean for us in 2019. It is not just an agonizing revelation of historical missed opportunities, but a clear-eyed and eloquent assessment of how we got to now, and what we can and must do before it's truly too late.

All We Can Save

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Author :
Publisher : One World
ISBN 13 : 0593237080
Total Pages : 449 pages
Book Rating : 4.5/5 (932 download)

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Book Synopsis All We Can Save by : Ayana Elizabeth Johnson

Download or read book All We Can Save written by Ayana Elizabeth Johnson and published by One World. This book was released on 2021-07-20 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: NATIONAL BESTSELLER • Provocative and illuminating essays from women at the forefront of the climate movement who are harnessing truth, courage, and solutions to lead humanity forward. “A powerful read that fills one with, dare I say . . . hope?”—The New York Times NAMED ONE OF THE BEST BOOKS OF THE YEAR BY SMITHSONIAN MAGAZINE There is a renaissance blooming in the climate movement: leadership that is more characteristically feminine and more faithfully feminist, rooted in compassion, connection, creativity, and collaboration. While it’s clear that women and girls are vital voices and agents of change for this planet, they are too often missing from the proverbial table. More than a problem of bias, it’s a dynamic that sets us up for failure. To change everything, we need everyone. All We Can Save illuminates the expertise and insights of dozens of diverse women leading on climate in the United States—scientists, journalists, farmers, lawyers, teachers, activists, innovators, wonks, and designers, across generations, geographies, and race—and aims to advance a more representative, nuanced, and solution-oriented public conversation on the climate crisis. These women offer a spectrum of ideas and insights for how we can rapidly, radically reshape society. Intermixing essays with poetry and art, this book is both a balm and a guide for knowing and holding what has been done to the world, while bolstering our resolve never to give up on one another or our collective future. We must summon truth, courage, and solutions to turn away from the brink and toward life-giving possibility. Curated by two climate leaders, the book is a collection and celebration of visionaries who are leading us on a path toward all we can save. With essays and poems by: Emily Atkin • Xiye Bastida • Ellen Bass • Colette Pichon Battle • Jainey K. Bavishi • Janine Benyus • adrienne maree brown • Régine Clément • Abigail Dillen • Camille T. Dungy • Rhiana Gunn-Wright • Joy Harjo • Katharine Hayhoe • Mary Annaïse Heglar • Jane Hirshfield • Mary Anne Hitt • Ailish Hopper • Tara Houska, Zhaabowekwe • Emily N. Johnston • Joan Naviyuk Kane • Naomi Klein • Kate Knuth • Ada Limón • Louise Maher-Johnson • Kate Marvel • Gina McCarthy • Anne Haven McDonnell • Sarah Miller • Sherri Mitchell, Weh’na Ha’mu Kwasset • Susanne C. Moser • Lynna Odel • Sharon Olds • Mary Oliver • Kate Orff • Jacqui Patterson • Leah Penniman • Catherine Pierce • Marge Piercy • Kendra Pierre-Louis • Varshini • Prakash • Janisse Ray • Christine E. Nieves Rodriguez • Favianna Rodriguez • Cameron Russell • Ash Sanders • Judith D. Schwartz • Patricia Smith • Emily Stengel • Sarah Stillman • Leah Cardamore Stokes • Amanda Sturgeon • Maggie Thomas • Heather McTeer Toney • Alexandria Villaseñor • Alice Walker • Amy Westervelt • Jane Zelikova

Deep Time Reckoning

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Author :
Publisher : MIT Press
ISBN 13 : 0262539268
Total Pages : 205 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis Deep Time Reckoning by : Vincent Ialenti

Download or read book Deep Time Reckoning written by Vincent Ialenti and published by MIT Press. This book was released on 2020-09-22 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to long-term thinking: how to envision the far future of Earth. We live on a planet careening toward environmental collapse that will be largely brought about by our own actions. And yet we struggle to grasp the scale of the crisis, barely able to imagine the effects of climate change just ten years from now, let alone the multi-millennial timescales of Earth's past and future life span. In this book, Vincent Ialenti offers a guide for envisioning the planet's far future—to become, as he terms it, more skilled deep time reckoners. The challenge, he says, is to learn to inhabit a longer now. Ialenti takes on two overlapping crises: the Anthropocene, our current moment of human-caused environmental transformation; and the deflation of expertise—today's popular mockery and institutional erosion of expert authority. The second crisis, he argues, is worsening the effects of the first. Hearing out scientific experts who study a wider time span than a Facebook timeline is key to tackling our planet's emergency. Astrophysicists, geologists, historians, evolutionary biologists, climatologists, archaeologists, and others can teach us the art of long-termism. For a case study in long-term thinking, Ialenti turns to Finland's nuclear waste repository “Safety Case” experts. These scientists forecast far future glaciations, climate changes, earthquakes, and more, over the coming tens of thousands—or even hundreds of thousands or millions—of years. They are not pop culture “futurists” but data-driven, disciplined technical experts, using the power of patterns to construct detailed scenarios and quantitative models of the far future. This is the kind of time literacy we need if we are to survive the Anthropocene.

We Keep the Dead Close

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Author :
Publisher : Grand Central Publishing
ISBN 13 : 1538746840
Total Pages : 512 pages
Book Rating : 4.5/5 (387 download)

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Book Synopsis We Keep the Dead Close by : Becky Cooper

Download or read book We Keep the Dead Close written by Becky Cooper and published by Grand Central Publishing. This book was released on 2020-11-10 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: FINALIST FOR THE J. ANTHONY LUKAS BOOK PRIZE NATIONAL BESTSELLER Named One of The Best Books of 2020 by NPR's Fresh Air * Publishers Weekly * Marie Claire * Redbook * Vogue * Kirkus Reviews * Book Riot * Bustle A Recommended Book by The New York Times * The Washington Post * Publisher's Weekly * Kirkus Reviews* Booklist * The Boston Globe * Goodreads * Buzzfeed * Town & Country * Refinery29 * BookRiot * CrimeReads * Glamour * Popsugar * PureWow * Shondaland Dive into a "tour de force of investigative reporting" (Ron Chernow): a "searching, atmospheric and ultimately entrancing" (Patrick Radden Keefe) true crime narrative of an unsolved 1969 murder at Harvard and an "exhilarating and seductive" (Ariel Levy) narrative of obsession and love for a girl who dreamt of rising among men. You have to remember, he reminded me, that Harvard is older than the U.S. government. You have to remember because Harvard doesn't let you forget. 1969: the height of counterculture and the year universities would seek to curb the unruly spectacle of student protest; the winter that Harvard University would begin the tumultuous process of merging with Radcliffe, its all-female sister school; and the year that Jane Britton, an ambitious twenty-three-year-old graduate student in Harvard's Anthropology Department and daughter of Radcliffe Vice President J. Boyd Britton, would be found bludgeoned to death in her Cambridge, Massachusetts apartment. Forty years later, Becky Cooper a curious undergrad, will hear the first whispers of the story. In the first telling the body was nameless. The story was this: a Harvard student had had an affair with her professor, and the professor had murdered her in the Peabody Museum of Archaeology and Ethnology because she'd threatened to talk about the affair. Though the rumor proves false, the story that unfolds, one that Cooper will follow for ten years, is even more complex: a tale of gender inequality in academia, a 'cowboy culture' among empowered male elites, the silencing effect of institutions, and our compulsion to rewrite the stories of female victims. We Keep the Dead Close is a memoir of mirrors, misogyny, and murder. It is at once a rumination on the violence and oppression that rules our revered institutions, a ghost story reflecting one young woman's past onto another's present, and a love story for a girl who was lost to history.

Enlightenment Now

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Author :
Publisher : Penguin
ISBN 13 : 0525427570
Total Pages : 578 pages
Book Rating : 4.5/5 (254 download)

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Book Synopsis Enlightenment Now by : Steven Pinker

Download or read book Enlightenment Now written by Steven Pinker and published by Penguin. This book was released on 2018-02-13 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: INSTANT NEW YORK TIMES BESTSELLER A NEW YORK TIMES NOTABLE BOOK OF 2018 ONE OF THE ECONOMIST'S BOOKS OF THE YEAR "My new favorite book of all time." --Bill Gates If you think the world is coming to an end, think again: people are living longer, healthier, freer, and happier lives, and while our problems are formidable, the solutions lie in the Enlightenment ideal of using reason and science. By the author of the new book, Rationality. Is the world really falling apart? Is the ideal of progress obsolete? In this elegant assessment of the human condition in the third millennium, cognitive scientist and public intellectual Steven Pinker urges us to step back from the gory headlines and prophecies of doom, which play to our psychological biases. Instead, follow the data: In seventy-five jaw-dropping graphs, Pinker shows that life, health, prosperity, safety, peace, knowledge, and happiness are on the rise, not just in the West, but worldwide. This progress is not the result of some cosmic force. It is a gift of the Enlightenment: the conviction that reason and science can enhance human flourishing. Far from being a naïve hope, the Enlightenment, we now know, has worked. But more than ever, it needs a vigorous defense. The Enlightenment project swims against currents of human nature--tribalism, authoritarianism, demonization, magical thinking--which demagogues are all too willing to exploit. Many commentators, committed to political, religious, or romantic ideologies, fight a rearguard action against it. The result is a corrosive fatalism and a willingness to wreck the precious institutions of liberal democracy and global cooperation. With intellectual depth and literary flair, Enlightenment Now makes the case for reason, science, and humanism: the ideals we need to confront our problems and continue our progress.

You're Not Listening

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Author :
Publisher : Celadon Books
ISBN 13 : 1250297206
Total Pages : 304 pages
Book Rating : 4.2/5 (52 download)

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Book Synopsis You're Not Listening by : Kate Murphy

Download or read book You're Not Listening written by Kate Murphy and published by Celadon Books. This book was released on 2020-01-07 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: When was the last time you listened to someone, or someone really listened to you? "If you’re like most people, you don’t listen as often or as well as you’d like. There’s no one better qualified than a talented journalist to introduce you to the right mindset and skillset—and this book does it with science and humor." -Adam Grant, #1 New York Times bestselling author of Originals and Give and Take **Hand picked by Malcolm Gladwell, Adam Grant, Susan Cain, and Daniel Pink for Next Big Ideas Club** "An essential book for our times." -Lori Gottlieb, New York Times bestselling author of Maybe You Should Talk to Someone At work, we’re taught to lead the conversation. On social media, we shape our personal narratives. At parties, we talk over one another. So do our politicians. We’re not listening. And no one is listening to us. Despite living in a world where technology allows constant digital communication and opportunities to connect, it seems no one is really listening or even knows how. And it’s making us lonelier, more isolated, and less tolerant than ever before. A listener by trade, New York Times contributor Kate Murphy wanted to know how we got here. In this always illuminating and often humorous deep dive, Murphy explains why we’re not listening, what it’s doing to us, and how we can reverse the trend. She makes accessible the psychology, neuroscience, and sociology of listening while also introducing us to some of the best listeners out there (including a CIA agent, focus group moderator, bartender, radio producer, and top furniture salesman). Equal parts cultural observation, scientific exploration, and rousing call to action that's full of practical advice, You're Not Listening is to listening what Susan Cain's Quiet was to introversion. It’s time to stop talking and start listening.

Convert Every Click

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118759702
Total Pages : 242 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis Convert Every Click by : Benji Rabhan

Download or read book Convert Every Click written by Benji Rabhan and published by John Wiley & Sons. This book was released on 2013-09-16 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: A holistic approach to conversion rate optimization that encompasses an entire business—online and offline—to drive more sales and referrals, and increase bottom-line profits In order for your business to survive, you must convert anonymous traffic into sales. The better you do that, the more money you make. The science of tweaking and testing webpages to convert the maximum number of people is known as conversion rate optimization (CRO). Convert Every Click introduces an expanded vision of CRO that the author, Benji Rabhan, calls "holistic conversion rate optimization." Internet technology and innovation have changed the way you should be optimizing your business, your marketing, and your websites. The book looks at the psychology behind this new way of optimizing an entire business for more profits. It examines how your website plays a role in your overall business strategy, and details how to use CRO psychology and strategies to increase profits. Teaches proven strategies for increasing conversions across your entire business Details various split testing and data gathering methods and when to use each one Unveils a holistic approach to conversion rate optimization, using technology to create a more customer-centric experience that not only increases conversions, but also improves customer engagement and satisfaction With guidance from Convert Every Click, you'll learn how to boost conversions and consumption across your entire business by maximizing every bit of your hard-earned traffic before, during, and after a sale.

Where Are We Heading?

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Author :
Publisher : Yale University Press
ISBN 13 : 0300240392
Total Pages : 199 pages
Book Rating : 4.3/5 (2 download)

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Book Synopsis Where Are We Heading? by : Ian Hodder

Download or read book Where Are We Heading? written by Ian Hodder and published by Yale University Press. This book was released on 2018-08-21 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: A theory of human evolution and history based on ever-increasing mutual dependency between humans and things In this engaging exploration, archaeologist Ian Hodder departs from the two prevailing modes of thought about human evolution: the older idea of constant advancement toward a civilized ideal and the newer one of a directionless process of natural selection. Instead, he proposes a theory of human evolution and history based on “entanglement,” the ever-increasing mutual dependency between humans and things. Not only do humans become dependent on things, Hodder asserts, but things become dependent on humans, requiring an endless succession of new innovations. It is this mutual dependency that creates the dominant trend in both cultural and genetic evolution. He selects a small number of cases, ranging in significance from the invention of the wheel down to Christmas tree lights, to show how entanglement has created webs of human-thing dependency that encircle the world and limit our responses to global crises.