How Behavioral Economics Influences Management Decision-Making

Download How Behavioral Economics Influences Management Decision-Making PDF Online Free

Author :
Publisher : Academic Press
ISBN 13 : 0128135689
Total Pages : 278 pages
Book Rating : 4.1/5 (281 download)

DOWNLOAD NOW!


Book Synopsis How Behavioral Economics Influences Management Decision-Making by : Kelly Monahan

Download or read book How Behavioral Economics Influences Management Decision-Making written by Kelly Monahan and published by Academic Press. This book was released on 2018-08-02 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Behavioral Economics Influences Management Decision-Making: A New Paradigm critically reexamines the management function in 21st century workplaces. The book seeks to examine and explain the real-world behaviors of employees and acknowledge the human nature that binds us all together and how to appeal to these characteristics in order to help organizations prosper. It explores well-observed but rarely understood features of employee cognition and irrationality, challenging the dominant discourse and offering an alternative to gain greater competitive advantage in today's complex markets. It also provides an effective new framework on the best ways to develop relevant management skills as they pertain to hiring, performance management, change management, employee engagement, and goal setting. As the knowledge economy continues to grow, the social bonds within companies will prove to be a key differentiation to deliver on the next big idea. Developing productive decisions with staff in the talent-driven global economy increasingly requires the development of "intrinsic" meaning in work, a human-centered work-place culture, and human-focused working practices. This book tackles these topics in comprehensive and efficient detail. Provides a framework to simply and effectively apply behavioral principles in organizations of any size Focuses on agent motivations and behavior and how they directly impact talent management in the knowledge economy Highlights empirical studies, detailing the impact of heuristics on hiring, performance management, change management, employee engagement, and goal-setting decisions

Misbehaving: The Making of Behavioral Economics

Download Misbehaving: The Making of Behavioral Economics PDF Online Free

Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0393246779
Total Pages : 502 pages
Book Rating : 4.3/5 (932 download)

DOWNLOAD NOW!


Book Synopsis Misbehaving: The Making of Behavioral Economics by : Richard H. Thaler

Download or read book Misbehaving: The Making of Behavioral Economics written by Richard H. Thaler and published by W. W. Norton & Company. This book was released on 2015-05-11 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Nobel Prize in Economics Get ready to change the way you think about economics. Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world. Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber. Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining. Shortlisted for the Financial Times & McKinsey Business Book of the Year Award

Behavioral Economics and Public Health

Download Behavioral Economics and Public Health PDF Online Free

Author :
Publisher : Oxford University Press, USA
ISBN 13 : 019939833X
Total Pages : 385 pages
Book Rating : 4.1/5 (993 download)

DOWNLOAD NOW!


Book Synopsis Behavioral Economics and Public Health by : Christina A. Roberto

Download or read book Behavioral Economics and Public Health written by Christina A. Roberto and published by Oxford University Press, USA. This book was released on 2016 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral economics has potential to offer novel solutions to some of today's most pressing public health problems: How do we persuade people to eat healthy and lose weight? How can health professionals communicate health risks in a way that is heeded? How can food labeling be modified to inform healthy food choices? Behavioral Economics and Public Health is the first book to apply the groundbreaking insights of behavioral economics to the persisting problems of health behaviors and behavior change. In addition to providing a primer on the behavioral economics principles that are most relevant to public health, this book offers details on how these principles can be employed to mitigating the world's greatest health threats, including obesity, smoking, risky sexual behavior, and excessive drinking. With contributions from an international team of scholars from psychology, economics, marketing, public health, and medicine, this book is a trailblazing new approach to the most difficult and important problems of our time.

Handbook of Behavioural Economics and Smart Decision-Making

Download Handbook of Behavioural Economics and Smart Decision-Making PDF Online Free

Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1782549595
Total Pages : 616 pages
Book Rating : 4.7/5 (825 download)

DOWNLOAD NOW!


Book Synopsis Handbook of Behavioural Economics and Smart Decision-Making by : Morris Altman

Download or read book Handbook of Behavioural Economics and Smart Decision-Making written by Morris Altman and published by Edward Elgar Publishing. This book was released on 2017-05-26 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook is a unique and original contribution of over thirty chapters on behavioural economics, examining and addressing an important stream of research where the starting assumption is that decision-makers are for the most part relatively smart or rational. This particular approach is in contrast to a theme running through much contemporary work where individuals’ behaviour is deemed irrational, biased, and error-prone, often due to how people are hardwired. In the smart people approach, where errors or biases occur and when social dilemmas arise, more often than not, improving the decision-making environment can repair these problems without hijacking or manipulating the preferences of decision-makers. This book covers a wide-range of themes from micro to macro, including various sub-disciplines within economics such as economic psychology, heuristics, fast and slow-thinking, neuroeconomics, experiments, the capabilities approach, institutional economics, methodology, nudging, ethics, and public policy.

Mastering Management with Behavioral Economics

Download Mastering Management with Behavioral Economics PDF Online Free

Author :
Publisher : Sunshine
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.8/5 (69 download)

DOWNLOAD NOW!


Book Synopsis Mastering Management with Behavioral Economics by : Julia

Download or read book Mastering Management with Behavioral Economics written by Julia and published by Sunshine. This book was released on 2023-12-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral Economics is a fascinating field that combines insights from psychology and economics to understand and predict human behavior in decision-making processes. It delves into the intricacies of why people make certain choices, often deviating from traditional economic theories that assume individuals are consistently rational and always act in their best interest. This subchapter aims to provide an overview of Behavioral Economics, shedding light on its fundamental concepts and principles. Whether you are a student, a business professional, or simply curious about human behavior, understanding Behavioral Economics can offer valuable insights into how individuals and societies make decisions. At its core, Behavioral Economics recognizes that humans are prone to biases, cognitive limitations, and emotions that influence their choices. It challenges the traditional economic assumption that individuals always act rationally by exploring the various factors that impact decision-making, such as social influences, heuristics, and framing effects. By studying Behavioral Economics, you will gain a deeper understanding of why people often make seemingly irrational choices. For instance, why do we tend to overestimate our abilities? Why do we prefer avoiding losses rather than acquiring equivalent gains? These questions and more will be answered as we explore the fascinating world of behavioral economics. Throughout this subchapter, we will delve into key theories and experiments that have shaped the field of Behavioral Economics. We will explore concepts like prospect theory, which explains how people evaluate and make decisions under uncertainty, and the endowment effect, which describes our tendency to value objects we own more than identical objects that we do not own. Additionally, we will discuss the practical applications of Behavioral Economics in various domains, such as marketing, finance, and public policy. By understanding the underlying mechanisms that drive human behavior, you will be better equipped to design effective strategies, influence consumer choices, and drive positive change.

Psychology and Behavioral Economics

Download Psychology and Behavioral Economics PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1000449971
Total Pages : 481 pages
Book Rating : 4.0/5 (4 download)

DOWNLOAD NOW!


Book Synopsis Psychology and Behavioral Economics by : Kai Ruggeri

Download or read book Psychology and Behavioral Economics written by Kai Ruggeri and published by Routledge. This book was released on 2021-09-21 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychology and Behavioral Economics offers an expert introduction to how psychology can be applied to a range of public policy areas. It examines the impact of psychological research for public policymaking in economic, financial, and consumer sectors; in education, healthcare, and the workplace; for energy and the environment; and in communications. Your energy bills show you how much you use compared to the average household in your area. Your doctor sends you a text message reminder when your appointment is coming up. Your bank gives you three choices for how much to pay off on your credit card each month. Wherever you look, there has been a rapid increase in the importance we place on understanding real human behaviors in everyday decisions, and these behavioral insights are now regularly used to influence everything from how companies recruit employees through to large-scale public policy and government regulation. But what is the actual evidence behind these tactics, and how did psychology become such a major player in economics? Answering these questions and more, this team of authors, working across both academia and government, present this fully revised and updated reworking of Behavioral Insights for Public Policy. This update covers everything from how policy was historically developed, to major research in human behavior and social psychology, to key moments that brought behavioral sciences to the forefront of public policy. Featuring over 100 empirical examples of how behavioral insights are being used to address some of the most critical challenges faced globally, the book covers key topics such as evidence-based policy, a brief history of behavioral and decision sciences, behavioral economics, and policy evaluation, all illustrated throughout with lively case studies. Including end-of-chapter questions, a glossary, and key concept boxes to aid retention, as well as a new chapter revealing the work of the Canadian government’s behavioral insights unit, this is the perfect textbook for students of psychology, economics, public health, education, and organizational sciences, as well as public policy professionals looking for fresh insight into the underlying theory and practical applications in a range of public policy areas.

The Paradox of Choice

Download The Paradox of Choice PDF Online Free

Author :
Publisher : Harper Collins
ISBN 13 : 0061748994
Total Pages : 308 pages
Book Rating : 4.0/5 (617 download)

DOWNLOAD NOW!


Book Synopsis The Paradox of Choice by : Barry Schwartz

Download or read book The Paradox of Choice written by Barry Schwartz and published by Harper Collins. This book was released on 2009-10-13 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions—both big and small—have become increasingly complex due to the overwhelming abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression. In The Paradox of Choice, Barry Schwartz explains at what point choice—the hallmark of individual freedom and self-determination that we so cherish—becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice—from the mundane to the profound challenges of balancing career, family, and individual needs—has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse. By synthesizing current research in the social sciences, Schwartz makes the counter intuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on those that are important and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.

Modern Developments in Behavioral Economics

Download Modern Developments in Behavioral Economics PDF Online Free

Author :
Publisher : World Scientific Publishing Company
ISBN 13 : 9813106875
Total Pages : 460 pages
Book Rating : 4.8/5 (131 download)

DOWNLOAD NOW!


Book Synopsis Modern Developments in Behavioral Economics by : John Malcolm Dowling

Download or read book Modern Developments in Behavioral Economics written by John Malcolm Dowling and published by World Scientific Publishing Company. This book was released on 2007-09-04 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the field of behavioral economics and provides insights into the following questions: Does utility bring happiness?How do emotions and personal perspectives color our economic decisions?How do altruism, trust, fairness and justice come into play in game theory?Why are some organizations so successful in implementing their objectives?Can advances in neuroeconomics unlock the secrets of how decisions are made? The book looks at decision making and behavior from the point of view of (i) individual behavior and choice; (ii) group and interactive choice; and (iii) collective choices and decision making. In particular, it covers the following aspects: instances when bounded rationality leads to decisions inconsistent with standard economic assumptions; risk and the processes by which investors and consumers make decisions; altruistic and cooperative behavior as alternatives to competition; game theory as a way to explore motives of cooperation versus competition; the determinants of happiness and the relationship between utility and well-being; the concept of social capital, including motivations for charity and being a responsible citizen; how trust and fairness relate to economic actions and the motivation to cooperate rather than compete; behavior such as crime, corruption and bribery from ethical, social and economic viewpoints; and, finally, the decision making process of collective choice and how societies develop rules for governing themselves. This is the first book to bridge economics, psychology, sociology and political sciences and explain the nuanced subtleties of decision making.

Behavioral Economics and Healthy Behaviors

Download Behavioral Economics and Healthy Behaviors PDF Online Free

Author :
Publisher : Taylor & Francis
ISBN 13 : 1317269527
Total Pages : 236 pages
Book Rating : 4.3/5 (172 download)

DOWNLOAD NOW!


Book Synopsis Behavioral Economics and Healthy Behaviors by : Yaniv Hanoch

Download or read book Behavioral Economics and Healthy Behaviors written by Yaniv Hanoch and published by Taylor & Francis. This book was released on 2017-05-18 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: The field of behavioural economics can tell us a great deal about cognitive bias and unconscious decision-making, challenging the orthodox economic model whereby consumers make rational and informed choices. But it is in the arena of health that it perhaps offers individuals and governments the most value. In this important new book, the most pernicious health issues we face today are examined through a behavioral economic lens. It provides an essential and timely overview of how this growing field of study can reframe and offer solutions to some of the biggest health issues of our age. The book opens with an overview of the core theoretical concepts, after which each chapter assesses how behavioral economic research and practice can inform public policy across a range of health issues. Including chapters on tobacco, alcohol and drug use, physical activity, dietary intake, cancer screening and sexual health, the book integrates the key insights from the field to both developed and developing nations. Also asking important ethical questions around paternalism and informed choice, this book will be essential reading for students and researchers across psychology, economics and business and management, as well as public health professionals wishing for a concise overview of the role behavioral economics can potentially play in allowing people to live healthier lives.

Behavioral Economics and Its Applications

Download Behavioral Economics and Its Applications PDF Online Free

Author :
Publisher : Princeton University Press
ISBN 13 : 1400829143
Total Pages : 331 pages
Book Rating : 4.4/5 (8 download)

DOWNLOAD NOW!


Book Synopsis Behavioral Economics and Its Applications by : Peter Diamond

Download or read book Behavioral Economics and Its Applications written by Peter Diamond and published by Princeton University Press. This book was released on 2012-01-12 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last decade, behavioral economics, borrowing from psychology and sociology to explain decisions inconsistent with traditional economics, has revolutionized the way economists view the world. But despite this general success, behavioral thinking has fundamentally transformed only one field of applied economics-finance. Peter Diamond and Hannu Vartiainen's Behavioral Economics and Its Applications argues that behavioral economics can have a similar impact in other fields of economics. In this volume, some of the world's leading thinkers in behavioral economics and general economic theory make the case for a much greater use of behavioral ideas in six fields where these ideas have already proved useful but have not yet been fully incorporated--public economics, development, law and economics, health, wage determination, and organizational economics. The result is an attempt to set the agenda of an important development in economics--an agenda that will interest policymakers, sociologists, and psychologists as well as economists. Contributors include Ian Ayres, B. Douglas Bernheim, Truman F. Bewley, Colin F. Camerer, Anne Case, Michael D. Cohen, Peter Diamond, Christoph Engel, Richard G. Frank, Jacob Glazer, Seppo Honkapohja, Christine Jolls, Botond Koszegi, Ulrike Malmendier, Sendhil Mullainathan, Antonio Rangel, Emmanuel Saez, Eldar Shafir, Sir Nicholas Stern, Jean Tirole, Hannu Vartiainen, and Timothy D. Wilson.

Advances in Behavioral Economics

Download Advances in Behavioral Economics PDF Online Free

Author :
Publisher : Princeton University Press
ISBN 13 : 1400829119
Total Pages : 769 pages
Book Rating : 4.4/5 (8 download)

DOWNLOAD NOW!


Book Synopsis Advances in Behavioral Economics by : Colin F. Camerer

Download or read book Advances in Behavioral Economics written by Colin F. Camerer and published by Princeton University Press. This book was released on 2011-12-12 with total page 769 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twenty years ago, behavioral economics did not exist as a field. Most economists were deeply skeptical--even antagonistic--toward the idea of importing insights from psychology into their field. Today, behavioral economics has become virtually mainstream. It is well represented in prominent journals and top economics departments, and behavioral economists, including several contributors to this volume, have garnered some of the most prestigious awards in the profession. This book assembles the most important papers on behavioral economics published since around 1990. Among the 25 articles are many that update and extend earlier foundational contributions, as well as cutting-edge papers that break new theoretical and empirical ground. Advances in Behavioral Economics will serve as the definitive one-volume resource for those who want to familiarize themselves with the new field or keep up-to-date with the latest developments. It will not only be a core text for students, but will be consulted widely by professional economists, as well as psychologists and social scientists with an interest in how behavioral insights are being applied in economics. The articles, which follow Colin Camerer and George Loewenstein's introduction, are by the editors, George A. Akerlof, Linda Babcock, Shlomo Benartzi, Vincent P. Crawford, Peter Diamond, Ernst Fehr, Robert H. Frank, Shane Frederick, Simon Gächter, David Genesove, Itzhak Gilboa, Uri Gneezy, Robert M. Hutchens, Daniel Kahneman, Jack L. Knetsch, David Laibson, Christopher Mayer, Terrance Odean, Ted O'Donoghue, Aldo Rustichini, David Schmeidler, Klaus M. Schmidt, Eldar Shafir, Hersh M. Shefrin, Chris Starmer, Richard H. Thaler, Amos Tversky, and Janet L. Yellen.

Decisions, Preferences, and Heuristics

Download Decisions, Preferences, and Heuristics PDF Online Free

Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1035315270
Total Pages : 293 pages
Book Rating : 4.0/5 (353 download)

DOWNLOAD NOW!


Book Synopsis Decisions, Preferences, and Heuristics by : Pere Mir-Artigues

Download or read book Decisions, Preferences, and Heuristics written by Pere Mir-Artigues and published by Edward Elgar Publishing. This book was released on 2023-08-14 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: This enlightening book comprehensively maps the current state of economic psychology and behavioural economics. Exploring key concepts, topics and models in the field, it is also a launching pad for future research and provides useful insights on how good personal and professional decisions can be made, advancing microeconomic discourse.

Behavioral Economics For Dummies

Download Behavioral Economics For Dummies PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118085035
Total Pages : 384 pages
Book Rating : 4.1/5 (18 download)

DOWNLOAD NOW!


Book Synopsis Behavioral Economics For Dummies by : Morris Altman

Download or read book Behavioral Economics For Dummies written by Morris Altman and published by John Wiley & Sons. This book was released on 2012-02-28 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational self-interest, many key money decisions—like splurging on an expensive watch—can seem far from rational. The field of behavioral economics sheds light on the many subtle and not-so-subtle factors that contribute to our financial and purchasing choices. And in Behavioral Economics For Dummies, readers will learn how social and psychological factors, such as instinctual behavior patterns, social pressure, and mental framing, can dramatically affect our day-to-day decision-making and financial choices. Based on psychology and rooted in real-world examples, Behavioral Economics For Dummies offers the sort of insights designed to help investors avoid impulsive mistakes, companies understand the mechanisms behind individual choices, and governments and nonprofits make public decisions. A friendly introduction to the study of how and why people really make financial decisions The author is a professor of behavioral and institutional economics at Victoria University An essential component to improving your financial decision-making (and even to understanding current events), Behavioral Economics For Dummies is important for just about anyone who has a bank account and is interested in why—and when—they spend money.

Policy and Choice

Download Policy and Choice PDF Online Free

Author :
Publisher : Brookings Institution Press
ISBN 13 : 0815704984
Total Pages : 260 pages
Book Rating : 4.8/5 (157 download)

DOWNLOAD NOW!


Book Synopsis Policy and Choice by : William J. Congdon

Download or read book Policy and Choice written by William J. Congdon and published by Brookings Institution Press. This book was released on 2011 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Argues that public finance--the study of the government's role in economics--should incorporate principles from behavior economics and other branches of psychology.

Behavioral Economics and Finance Leadership

Download Behavioral Economics and Finance Leadership PDF Online Free

Author :
Publisher : Springer Nature
ISBN 13 : 3030543307
Total Pages : 183 pages
Book Rating : 4.0/5 (35 download)

DOWNLOAD NOW!


Book Synopsis Behavioral Economics and Finance Leadership by : Julia Puaschunder

Download or read book Behavioral Economics and Finance Leadership written by Julia Puaschunder and published by Springer Nature. This book was released on 2020-10-19 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores human decision-making heuristics and studies how nudging and winking can help citizens to make rational choices. By applying the behavioral economics approach to political outcomes, it demonstrates how economics can be employed for the greater societal good. It starts with a review of the current literature on human decision-making failures in Europe and North America, presenting the wide range of nudges and winks developed to curb the harmful consequences of human decision-making fallibility. It then discusses the use of mental heuristics, biases and nudges in the finance domain to benefit economic markets by providing clear communication strategies. Lastly, the author proposes clear leadership and followership directives on nudging in the digital age. This book appeals to scholars and policy makers interested in rational decision-making and the use of nudging and winking in the digital age.

Oxford Textbook of Global Public Health

Download Oxford Textbook of Global Public Health PDF Online Free

Author :
Publisher : Oxford University Press
ISBN 13 : 019881013X
Total Pages : 1717 pages
Book Rating : 4.1/5 (988 download)

DOWNLOAD NOW!


Book Synopsis Oxford Textbook of Global Public Health by : Roger Detels

Download or read book Oxford Textbook of Global Public Health written by Roger Detels and published by Oxford University Press. This book was released on 2017 with total page 1717 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sixth edition of the hugely successful, internationally recognised textbook on global public health and epidemiology, with 3 volumes comprehensively covering the scope, methods, and practice of the discipline

Behavioural Business

Download Behavioural Business PDF Online Free

Author :
Publisher : Springer Nature
ISBN 13 : 9811955468
Total Pages : 218 pages
Book Rating : 4.8/5 (119 download)

DOWNLOAD NOW!


Book Synopsis Behavioural Business by : Janneke Blijlevens

Download or read book Behavioural Business written by Janneke Blijlevens and published by Springer Nature. This book was released on 2023-04-10 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores all aspects of the new and emerging area of behavioural business. This book identifies behavioural business as a powerful application of the latest insights and tools from psychology and behavioural science to decision-making in business, management and policy. This book uniquely positions behavioural business as different from both behavioural economics and psychology. This book instead applies a fresh focus on behavioural interventions in policy and business. This book introduces this new area and showcases what it contributes to a number of important contemporary business and policy issues. These include behavioural insights for managers in diverse and multi-cultural workplaces, designers of organisations, interventions, products and services, financial advisors, public policy makers, business creatives and entrepreneurs as well as charity and NGO practitioners. This book summarises state-of-the-art knowledge in the areas of expertise of the authors, who are members of the Behavioural Business Lab at RMIT University in Australia. This book will interest advanced students in related subjects as well as academics and policy makers hoping to learn and apply behavioural insights to their areas of expertise.