Behavioral Economics For Dummies

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Behavioral Economics For Dummies

Author : Morris Altman
Publisher : John Wiley & Sons
ISBN 13 : 1118085035
Total Pages : 384 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Behavioral Economics For Dummies by : Morris Altman

Download or read book Behavioral Economics For Dummies written by Morris Altman and published by John Wiley & Sons. This book was released on 2012-02-28 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational self-interest, many key money decisions—like splurging on an expensive watch—can seem far from rational. The field of behavioral economics sheds light on the many subtle and not-so-subtle factors that contribute to our financial and purchasing choices. And in Behavioral Economics For Dummies, readers will learn how social and psychological factors, such as instinctual behavior patterns, social pressure, and mental framing, can dramatically affect our day-to-day decision-making and financial choices. Based on psychology and rooted in real-world examples, Behavioral Economics For Dummies offers the sort of insights designed to help investors avoid impulsive mistakes, companies understand the mechanisms behind individual choices, and governments and nonprofits make public decisions. A friendly introduction to the study of how and why people really make financial decisions The author is a professor of behavioral and institutional economics at Victoria University An essential component to improving your financial decision-making (and even to understanding current events), Behavioral Economics For Dummies is important for just about anyone who has a bank account and is interested in why—and when—they spend money.

Behavioral Economics For Dummies

Author : Morris Altman
Publisher : John Wiley & Sons
ISBN 13 : 1118089715
Total Pages : 384 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Behavioral Economics For Dummies by : Morris Altman

Download or read book Behavioral Economics For Dummies written by Morris Altman and published by John Wiley & Sons. This book was released on 2012-03-05 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rational self-interest, many key money decisions—like splurging on an expensive watch—can seem far from rational. The field of behavioral economics sheds light on the many subtle and not-so-subtle factors that contribute to our financial and purchasing choices. And in Behavioral Economics For Dummies, readers will learn how social and psychological factors, such as instinctual behavior patterns, social pressure, and mental framing, can dramatically affect our day-to-day decision-making and financial choices. Based on psychology and rooted in real-world examples, Behavioral Economics For Dummies offers the sort of insights designed to help investors avoid impulsive mistakes, companies understand the mechanisms behind individual choices, and governments and nonprofits make public decisions. A friendly introduction to the study of how and why people really make financial decisions The author is a professor of behavioral and institutional economics at Victoria University An essential component to improving your financial decision-making (and even to understanding current events), Behavioral Economics For Dummies is important for just about anyone who has a bank account and is interested in why—and when—they spend money.

Behavioral Economics

Author : Philip J. Corr
Publisher :
ISBN 13 : 9781138228917
Total Pages : 0 pages
Book Rating : 4.2/5 (289 download)

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Book Synopsis Behavioral Economics by : Philip J. Corr

Download or read book Behavioral Economics written by Philip J. Corr and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is behavioral economics and why is it important? -- The ascent and dissent of economics -- Econ: homo economicus -- Human: more homer (simpson) than homo economicus -- Manners, monkeys and moods -- Nudge: whys, ways and weasels -- Sell! the commercial (and political) world of persuasion

Economics For Dummies

Author : Sean Masaki Flynn
Publisher : John Wiley & Sons
ISBN 13 : 1118038401
Total Pages : 410 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Economics For Dummies by : Sean Masaki Flynn

Download or read book Economics For Dummies written by Sean Masaki Flynn and published by John Wiley & Sons. This book was released on 2011-03-10 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grasp the history, principles, theories, and terminology of economics with this updated bestseller Since the initial publication of Economics For Dummies in 2005, the U.S. has endured a number of drastic changes and events that sent its economy into a tailspin. This newly revised edition presents updated material about the recent financial crisis and the steps taken to repair it. Packed with refreshed information and relevant new examples from today's economy, it gives you a straightforward, easy-to-grasp understanding of how the economy functions-and how it influences personal finances. New information on deciphering consumer behavior Refresh coverage of fiscal and monetary policies A new chapter on health care policy and the financial crisis Presenting complex theories in simple terms and helping you decode the jargon, understand the equations, and debunk the common misconceptions, Economics For Dummies tackles the topic in terms you can understand.

Is Behavioral Economics Doomed?

Author : David K. Levine
Publisher : Open Book Publishers
ISBN 13 : 1906924929
Total Pages : 154 pages
Book Rating : 4.9/5 (69 download)

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Book Synopsis Is Behavioral Economics Doomed? by : David K. Levine

Download or read book Is Behavioral Economics Doomed? written by David K. Levine and published by Open Book Publishers. This book was released on 2012 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, David K. Levine questions the idea that behavioral economics is the answer to economic problems. He explores the successes and failures of contemporary economics both inside and outside the laboratory, and asks whether popular behavioral theories of psychological biases are solutions to the failures. The book not only provides an overview of popular behavioral theories and their history, but also gives the reader the tools for scrutinizing them.

Behavioral Economics and Its Applications

Author : Peter Diamond
Publisher : Princeton University Press
ISBN 13 : 1400829143
Total Pages : 331 pages
Book Rating : 4.4/5 (8 download)

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Book Synopsis Behavioral Economics and Its Applications by : Peter Diamond

Download or read book Behavioral Economics and Its Applications written by Peter Diamond and published by Princeton University Press. This book was released on 2012-01-12 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last decade, behavioral economics, borrowing from psychology and sociology to explain decisions inconsistent with traditional economics, has revolutionized the way economists view the world. But despite this general success, behavioral thinking has fundamentally transformed only one field of applied economics-finance. Peter Diamond and Hannu Vartiainen's Behavioral Economics and Its Applications argues that behavioral economics can have a similar impact in other fields of economics. In this volume, some of the world's leading thinkers in behavioral economics and general economic theory make the case for a much greater use of behavioral ideas in six fields where these ideas have already proved useful but have not yet been fully incorporated--public economics, development, law and economics, health, wage determination, and organizational economics. The result is an attempt to set the agenda of an important development in economics--an agenda that will interest policymakers, sociologists, and psychologists as well as economists. Contributors include Ian Ayres, B. Douglas Bernheim, Truman F. Bewley, Colin F. Camerer, Anne Case, Michael D. Cohen, Peter Diamond, Christoph Engel, Richard G. Frank, Jacob Glazer, Seppo Honkapohja, Christine Jolls, Botond Koszegi, Ulrike Malmendier, Sendhil Mullainathan, Antonio Rangel, Emmanuel Saez, Eldar Shafir, Sir Nicholas Stern, Jean Tirole, Hannu Vartiainen, and Timothy D. Wilson.

Metaeconomics

Author : Gary D. Lynne
Publisher : Springer Nature
ISBN 13 : 3030506010
Total Pages : 315 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis Metaeconomics by : Gary D. Lynne

Download or read book Metaeconomics written by Gary D. Lynne and published by Springer Nature. This book was released on 2020-11-13 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the Metaeconomics Framework and Dual Interest Theory, which weave the empathy-based moral and ethical dimension back into key economic questions. Metaeconomics addresses the problem of placing too much emphasis on the market or the government, and thus argues that seeing the link between ego and empathy, self- and other-interest, and market and government will lead to a more just, fair, and sustainable polity. The unique Dual Interest Theory proposes that ego-based self-interest and empathy-based other-interest are joint and internal to each person: it maintains the original proposition from Adam Smith that each person maximizes their own-interest, which Metaeconomics makes clear involves balancing the two joint interests, although self-interest is more primal. The book begins with an explanation of how Metaeconomics connects the other kinds of economics. The book then provides a series of applications of Metaeconomics in heated policy issues, such as elections, finance, family, food, health, natural resources, education, taxes, and extreme inequality, among others. Finally, the book concludes that the only way to save capitalism is to bring empathy into both private and public actions and bring about a more humane balance in market and government.

Behavioural Economics: A Very Short Introduction

Author : Michelle Baddeley
Publisher : Oxford University Press
ISBN 13 : 019107117X
Total Pages : 144 pages
Book Rating : 4.1/5 (91 download)

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Book Synopsis Behavioural Economics: A Very Short Introduction by : Michelle Baddeley

Download or read book Behavioural Economics: A Very Short Introduction written by Michelle Baddeley and published by Oxford University Press. This book was released on 2017-01-19 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditionally economists have based their economic predictions on the assumption that humans are super-rational creatures, using the information we are given efficiently and generally making selfish decisions that work well for us as individuals. Economists also assume that we're doing the very best we can possibly do - not only for today, but over our whole lifetimes too. But increasingly the study of behavioural economics is revealing that our lives are not that simple. Instead, our decisions are complicated by our own psychology. Each of us makes mistakes every day. We don't always know what's best for us and, even if we do, we might not have the self-control to deliver on our best intentions. We struggle to stay on diets, to get enough exercise and to manage our money. We misjudge risky situations. We are prone to herding: sometimes peer pressure leads us blindly to copy others around us; other times copying others helps us to learn quickly about new, unfamiliar situations. This Very Short Introduction explores the reasons why we make irrational decisions; how we decide quickly; why we make mistakes in risky situations; our tendency to procrastination; and how we are affected by social influences, personality, mood and emotions. The implications of understanding the rationale for our own financial behaviour are huge. Behavioural economics could help policy-makers to understand the people behind their policies, enabling them to design more effective policies, while at the same time we could find ourselves assaulted by increasingly savvy marketing. Michelle Baddeley concludes by looking forward, to see what the future of behavioural economics holds for us. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

Behavioral Economics for Tourism

Author : Milena S. Nikolova
Publisher : Academic Press
ISBN 13 : 0128138122
Total Pages : 278 pages
Book Rating : 4.1/5 (281 download)

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Book Synopsis Behavioral Economics for Tourism by : Milena S. Nikolova

Download or read book Behavioral Economics for Tourism written by Milena S. Nikolova and published by Academic Press. This book was released on 2020-09-24 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral Economics for Tourism applies behavioral perspectives to business and policy challenges in the tourism industry. The book enables professionals and early career researchers to succeed by focusing on market and consumer trends, technological advancements, and the modern tourist. It covers the transformation of purchasing decisions, tourism hosting dynamics, digital mediation and disintermediation of tourism organizations, service design, and planning policy considerations. The volume concludes with case studies illustrating successful and unsuccessful behavioral tactics and strategies for tourism businesses and organizations. Provides behavioral profiling of the digitally-informed, mobile, self-managed tourist Allows the tourism industry to better understand tourists, both cognitively and emotionally Supports business success, technology development and sustainability in the tourism industry Features case studies on behavioral tactics and strategies for use in tourism

The Foundations of Behavioral Economic Analysis

Author : Sanjit Dhami
Publisher : Oxford University Press
ISBN 13 : 0192574647
Total Pages : 510 pages
Book Rating : 4.1/5 (925 download)

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Book Synopsis The Foundations of Behavioral Economic Analysis by : Sanjit Dhami

Download or read book The Foundations of Behavioral Economic Analysis written by Sanjit Dhami and published by Oxford University Press. This book was released on 2019-02-14 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taken from the first definitive introduction to behavioral economics, The Foundations of Behavioral Economic Analysis: Other-Regarding Preferences is an authoritative and cutting edge guide to this essential topic for advanced undergraduate and postgraduate students. It considers the evidence from experimental games on human sociality, and gives models and applications of inequity aversion, intention based reciprocity, conditional cooperation, human virtues, and social identity. This updated extract from Dhami's leading textbook allows the reader to pursue subsections of this vast and rapidly growing field and to tailor their reading to their specific interests in behavioural economics.

Behavioural Economics

Author : David Orrell
Publisher : Icon Books
ISBN 13 : 1785786458
Total Pages : 130 pages
Book Rating : 4.7/5 (857 download)

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Book Synopsis Behavioural Economics by : David Orrell

Download or read book Behavioural Economics written by David Orrell and published by Icon Books. This book was released on 2021-01-07 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: The controversial science that claims to have revolutionised economics. For centuries, economics was dominated by the idea that we are rational individuals who optimise our own 'utility'. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don't really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And far from being perfectly rational we are prone to 'cognitive biases' with complex effects on decision-making, such as forgetting to prepare for retirement. David Orrell explores the findings from psychology and neuroscience that are shaking up economics - and that are being exploited by policy-makers and marketers alike, to shape everything from how we shop for food, to how we tackle societal happiness or climate change. Finally, he asks: is behavioural economics a scientific revolution, or just a scientific form of marketing?

Misbehaving: The Making of Behavioral Economics

Author : Richard H. Thaler
Publisher : W. W. Norton & Company
ISBN 13 : 0393246779
Total Pages : 502 pages
Book Rating : 4.3/5 (932 download)

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Book Synopsis Misbehaving: The Making of Behavioral Economics by : Richard H. Thaler

Download or read book Misbehaving: The Making of Behavioral Economics written by Richard H. Thaler and published by W. W. Norton & Company. This book was released on 2015-05-11 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Nobel Prize in Economics Get ready to change the way you think about economics. Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth—and change the way we think about economics, ourselves, and our world. Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments. Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber. Laced with antic stories of Thaler’s spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining. Shortlisted for the Financial Times & McKinsey Business Book of the Year Award

Behavioral Economics

Author : Edward Cartwright
Publisher : Routledge
ISBN 13 : 1351600028
Total Pages : 604 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis Behavioral Economics by : Edward Cartwright

Download or read book Behavioral Economics written by Edward Cartwright and published by Routledge. This book was released on 2018-01-23 with total page 604 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last few decades behavioral economics has revolutionized the discipline. It has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others and are generally not as cold and calculating as economists have traditionally assumed. The results have been exciting and fascinating, and have fundamentally changed the way we look at economic behavior. This textbook introduces all the key results and insights of behavioral economics to a student audience. Ideas such as mental accounting, prospect theory, present bias, inequality aversion and learning are explained in detail. These ideas are also applied in diverse settings such as auctions, stock market crashes, charitable donations and health care, to show why behavioral economics is crucial to understanding the world around us. Consideration is also given to what makes people happy, and how we can potentially nudge people to be happier. This new edition contains expanded and updated coverage of contract theory, bargaining in the family, time and risk, and stochastic reference points, among other topics, to ensure that readers are kept up to speed with this fast-paced field. The companion website is also updated with a range of new questions and worked examples. This book remains the ideal introduction to behavioral economics for advanced undergraduate and graduate students.

What Your Customer Wants and Can't Tell You

Author : Melina Palmer
Publisher : Mango Media Inc.
ISBN 13 : 1642505633
Total Pages : 263 pages
Book Rating : 4.6/5 (425 download)

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Book Synopsis What Your Customer Wants and Can't Tell You by : Melina Palmer

Download or read book What Your Customer Wants and Can't Tell You written by Melina Palmer and published by Mango Media Inc.. This book was released on 2021-05-13 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do people buy? A behavioral economist explains the science of consumer behavior in “the most important business book to come out in years” (Michael F. Schein, author and columnist for Inc., Forbes, and Psychology Today). What Your Customer Wants and Can’t Tell You explains the neuroscience of consumer behavior. Learn exactly why people buy—and how to use that knowledge to improve pricing, increase sales, create better “brain-friendly” brand messaging, and be a more effective leader. Behavioral economics is the marketing research future of brands and business. This book goes beyond an academic understanding of behavioral economics and into practical applications. Learn how real businesses and business professionals can use science to make their companies better. Business owner, consultant, and behavioral economics expert Melina Palmer helps leaders like you use the psychology of the consumer, innovation, and truly impactful branding to achieve real, bottom-line benefits. Discover information and tools you can actually use to influence consumers. Go beyond data science and learn how the consumer brain works. Dramatically improve your effectiveness as a leader and marketer with: · Real-world examples that bring a concept to life and make it stick · Ideas to help you with problem solving for your business · Ways to hack your brain into coming up with innovative programs, products, and initiatives “A stand-out guide for anyone fascinated by customer behavior and the science of decision-making.” —Madeline Quinlan, cofounder of Salient Behavioral Consultants

A Course in Behavioral Economics

Author : Erik Angner
Publisher : Bloomsbury Publishing
ISBN 13 : 1350306118
Total Pages : 338 pages
Book Rating : 4.3/5 (53 download)

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Book Synopsis A Course in Behavioral Economics by : Erik Angner

Download or read book A Course in Behavioral Economics written by Erik Angner and published by Bloomsbury Publishing. This book was released on 2020-11-27 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook looks at decisions – how we make them, and what makes them good or bad. In this bestselling introduction, Erik Angner clearly lays out the theory of behavioral economics and explains the intuitions behind it. The book offers a rich tapestry of examples, exercises, and problems drawn from fields such as economics, management, marketing, political science, and public policy. It shows how to apply the principles of behavioral economics to improve your life and work – and to make the world a better place to boot. No advanced mathematics is required. This is an ideal textbook for students coming to behavioral economics from various fields. It can be used on its own in introductory courses, or in combination with other texts at advanced undergraduate and postgraduate levels. It is equally suitable for general readers who have been captivated by popular-science books on behavioral economics and want to know more about this intriguing subject. New to this Edition: - An updated chapter on behavioral policy and the nudge agenda. - Several new sections, for example on the economics of happiness. - Updated examples and exercises, with an expanded answer key - Refreshed ancillary resources make for a plug and play experience for instructors teaching behavioral economics for the first time.

The Beginnings of Behavioral Economics

Author : Roger Frantz
Publisher : Academic Press
ISBN 13 : 0128157054
Total Pages : 258 pages
Book Rating : 4.1/5 (281 download)

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Book Synopsis The Beginnings of Behavioral Economics by : Roger Frantz

Download or read book The Beginnings of Behavioral Economics written by Roger Frantz and published by Academic Press. This book was released on 2019-10-05 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Beginnings of Behavioral Economics: Katona, Simon, and Leibenstein's X-Efficiency Theory explores the mid-20th century roots of behavioral economics, placing the origin of this now-dominant approach to economic theory many years before the groundbreaking 1979 work on prospect theory by Daniel Kahneman and Amos Tversky. It discusses the work of Harvey Leibenstein, Herbert Simon, George Katona, and Frederick Hayek, reintroducing their contributions as founding pillars of the behavioral approach. It concentrates on the work of Leibenstein, reviewing his nuanced introduction of X-efficiency theory. Building from these foundations, the work explores the body of empirical research on market power and firm behavior – XE relationship. This book is a tremendous resource for graduate students and early career researchers in behavioral economics, experimental economics, organizational economics, social and organizational psychology, labor market economics and public policy. Reviews the powerful, but neglected contributions of mid-20th century scholars, like Leibenstein and Katona in building the roots of behavioral economic theory Amalgamates and reviews 50 years of empirical research and over 200 empirical papers on X-efficiency theory Establishes how X-efficiency can aid modern behavioral economics in further developing firm theory and understanding efficiency wages

Behavioral Economics

Author : Floris Heukelom
Publisher : Cambridge University Press
ISBN 13 : 1139867857
Total Pages : 237 pages
Book Rating : 4.1/5 (398 download)

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Book Synopsis Behavioral Economics by : Floris Heukelom

Download or read book Behavioral Economics written by Floris Heukelom and published by Cambridge University Press. This book was released on 2014-02-17 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a history of behavioral economics. The recurring theme is that behavioral economics reflects and contributes to a fundamental reorientation of the epistemological foundations upon which economics had been based since the days of Smith, Ricardo, and Mill. With behavioral economics, the discipline has shifted from grounding its theories in generalized characterizations to building theories from behavioral assumptions directly amenable to empirical validation and refutation. The book proceeds chronologically and takes the reader from von Neumann and Morgenstern's axioms of rational behavior, through the incorporation of rational decision theory in psychology in the 1950s–70s, to the creation and rise of behavioral economics in the 1980s and 1990s at the Sloan and Russell Sage Foundations.