Handbook Of Communication Models Perspectives Strategies

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Handbook of Communication Models, Perspectives, Strategies

Author : Uma Narula
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788126905133
Total Pages : 460 pages
Book Rating : 4.9/5 (51 download)

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Book Synopsis Handbook of Communication Models, Perspectives, Strategies by : Uma Narula

Download or read book Handbook of Communication Models, Perspectives, Strategies written by Uma Narula and published by Atlantic Publishers & Dist. This book was released on 2014-12 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Ideas, New Models Of Communications And Newer Perspectives Through Which Communication Has Been Studied, Applied, Or Practiced, Have Evolved And Changed Overtime. But They All Exist In Juxtaposition So As To Present An Integrated Scenario Of Communications Per Se In 2000 Decades. In The Book, Seven Salient Perspectives Are Presented All Intertwined As A Communication Perspective.A Few Communication Scenarios Are Highlighted To Address The Contextual Significance Of The Seven Perspectives. We Foresee That The Seven Perspectives From Which We Have Analyzed Communications Per Se May Undergo Several Changes. The Changes May Occur When Particular Perspective S Scope Is Widened. The Change May Occur Due To Changes In Modalities Of Communications, Both People-Oriented And Technology-Oriented. New Communication Technologies May Come Up. Along With This, Newer Needs And Demands May Turn Up; Social Attitudes And Values May Also Change.In 2000 Decades, The Communication Scholars, Teachers And Trainers, Researchers, Practitioners, Professionals, And Educators Look Forward To An Integrated Communication Scenario For People, Society And Governance.The Book Is Unique In Presenting Such Perspectives To All Those Who Deal In Diverse Areas Of Communications And Focus On The Critical Issues Of Development, Culture, Globalization And Information Technology Etc., In Different World Societies.Presentation Of Communication From Seven Diverse Perspectives, Its Associated Models And The Communication Strategies In The Book Are The Product Of Authors Four Decades Of Association With Communication, Discipline In Theory And Practice And Publishing Widely The Same In The Areas Of Development, Culture And Information Technology.The Author S Communication Researches In Diverse Communication Areas, From Diverse Perspectives And In Different Geo Areas Have Provided Depth In Presenting The Evolutionary View Of Communication In Cohesive And Understandable Pattern.

Communication Models

Author : Uma Narula
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788126906765
Total Pages : 144 pages
Book Rating : 4.9/5 (67 download)

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Book Synopsis Communication Models by : Uma Narula

Download or read book Communication Models written by Uma Narula and published by Atlantic Publishers & Dist. This book was released on 2006 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Book Communication Models Presents The Evolutionary Scenario Of Communication Concepts And Strategies, Concerns And Challenges, And The Changes In Modalities Of Communications, Both People Oriented And Technology Oriented. The Style Of Presenting These From Different Perspectives In The Form Of Models Enhances Its Value For It Facilitates Quick Understanding. New Models May Occur Due To Changes In Modalities Of Communications. Along With This, Newer Needs And Demands May Turn Up. Social Attitudes And Values May Change For Newer Needs And Demands. People Become More Aware, Educated And Motivated In These Diverse Contexts And Set Up New Modalities For Both Interpersonal And Media Communication. In Order To Present And Explain The Widened Scope Of Different Communication Perspectives, More And Advanced Level Communication Models Evolve. The Present Book Focuses On Communication Framework, Concept Of Communication And Communication Perspective. It Presents Communication Models In Nine Sections Highlighting The Perspectives From Which Human Communications Are Practiced, Interpreted And Analyzed Overtime. It Makes A Detailed Study Of Models Vis-À-Vis Development Communication Models, International Communication And Globalization Models, Intercultural Models, Technology Models, Communication Management Models, Communication Research Models, Business Communication Models And Models For Communication Strategies And Planning. The Book Would Prove A Useful Aid In Presenting Communication In Different Perspectives To The Students, Teachers And Trainers, Researchers, Practitioners, Professionals, And Educators Who Deal In Diverse Areas Of Communication And Focus On The Critical Issues Pertaining To Them. The Book Is Cohesive And Easily Comprehensible.

The Handbook of Strategic Communication

Author : Carl H. Botan
Publisher : John Wiley & Sons
ISBN 13 : 1118852141
Total Pages : 404 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis The Handbook of Strategic Communication by : Carl H. Botan

Download or read book The Handbook of Strategic Communication written by Carl H. Botan and published by John Wiley & Sons. This book was released on 2021-04-27 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents cocreational perspectives on current international practices and theories relevant to strategic communication The Handbook of Strategic Communication brings together work from leading scholars and practitioners in the field to explore the many practical, national and cultural differences in modern approaches to strategic communication. Designed to provide a coherent understanding of strategic communication across various subfields, this authoritative volume familiarizes practitioners, researchers, and advanced students with an inclusive range of international practices, current theories, and contemporary debates and issues in this dynamic, multidisciplinary field. This Handbook covers an expansive range of strategic communication models, theories, and applications, comprising two dozen in-depth chapters written by international scholars and practitioners. In-depth essays discuss the three core areas of strategic communication—public relations, marketing communication, and health communication—and their many subfields, such as political communication, issues management, crisis and risk communication, environmental and science communication, public diplomacy, disaster management, strategic communication for social movements and religious communities, and many others. This timely volume: Challenges common assumptions about the narrowness of strategic communication Highlights ongoing efforts to unify the understanding and practice of strategic communication across a range of subfields Discusses models and theories applied to diverse areas such as conflict resolution, research and evaluation, tobacco control, climate change, and counter terrorism strategic communication Examines current research and models of strategic communication, such as the application of the CAUSE Model to climate change communication Explores strategic communication approaches in various international contexts, including patient-oriented healthcare in Russia, road and tunnel safety in Norway, public sector communication in Turkey, and ethical conflict resolution in Guatemala The Handbook of Strategic Communication is an indispensable resource for practitioners, researchers, scholars, and students involved in any aspect of strategic communication across its many subfields.

Enhancing Legislative Drafting in the Commonwealth

Author : Helen Xanthaki
Publisher : Routledge
ISBN 13 : 1317638417
Total Pages : 167 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Enhancing Legislative Drafting in the Commonwealth by : Helen Xanthaki

Download or read book Enhancing Legislative Drafting in the Commonwealth written by Helen Xanthaki and published by Routledge. This book was released on 2016-04-14 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: The quality of legislation within the Commonwealth is an essential element of democracy and the rule of law. Although a neglected territory until recently, the legislative drafting debate is at the forefront of academic and professional fora at a Commonwealth and at a national level. This book brings to light the academic foundations of legislative quality and the many recent innovations deriving from Commonwealth jurisdictions. This book was based on a special issue of the Commonwealth Law Bulletin.

Dynamics Of Mass CommunicationTheory And Practice

Author : Uma Narula
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788126906369
Total Pages : 324 pages
Book Rating : 4.9/5 (63 download)

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Book Synopsis Dynamics Of Mass CommunicationTheory And Practice by : Uma Narula

Download or read book Dynamics Of Mass CommunicationTheory And Practice written by Uma Narula and published by Atlantic Publishers & Dist. This book was released on 2006 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Present Book Has Highlighted The Impacts Of The Two Significant Communication Dynamics Of Innovative Communication Technologies And Globalization Process In The Current Decades Which Have Transformed The World. Dynamics Of Mass Media And Interpersonal Communications, Viz. Economics, Literacy, Social, Technology And Globalization Are Changing Human Condition. The Impact And Interplay Of These Different Dynamics Create The Holistic Communication Scenario. New Ideas, New Models Of Communications And Newer Perspectives Through Which Communication Has Been Studied, Applied, Or Practiced Have Evolved And Changed Overtime And That Has Changed Its Dynamics Both In Theory And Practice. The Book Has Presented The Significance Of These Dynamics. The Relevance And Significance Of Dynamics Of Communications In Every Walk Of Human Life Is Presented Through Vivid Human Stories. These Stories Suggest That Power Of Communication Lays In Its Holistic Integration Of Various Communication Perspectives. That Is The Major Contribution Of The Book. In 2000 Decades The Communication Scholars, Teachers And Trainers, Researchers, Practitioners, Professionals, And Educators Look Forward To An Integrated Communication Scenario For People, Society And Governance. The Book Is Unique In Presenting Significance Of Such Dynamics And Impacts To All Those Who Focus On The Critical Issues Of Development, Culture, Globalization And Information Technology Etc. In Different World Societies. It Is Challenging And Provocative Book And Essential Reading For All Those Who Care About Such Dynamics. The Author S Four Decades Of Communication Researches In Diverse Communication Areas, From Diverse Perspectives And In Different Geo Areas Have Provided Depth In Presenting The Dynamic View Of Communication In Cohesive And Understandable Pattern.

Handbook of Research on Communication Strategies for Taboo Topics

Author : Luurs, Geoffrey D.
Publisher : IGI Global
ISBN 13 : 1799891267
Total Pages : 602 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Communication Strategies for Taboo Topics by : Luurs, Geoffrey D.

Download or read book Handbook of Research on Communication Strategies for Taboo Topics written by Luurs, Geoffrey D. and published by IGI Global. This book was released on 2022-04-29 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social norms are valuable because they help us to understand guidelines for appropriate and ethical behavior. However, as part of that process, cultures develop taboo behaviors and topics for group members to avoid. Failure to discuss important topics, such as sex, drug use, or interpersonal violence, can lead to unwanted or unintended negative outcomes. Improving communication about forbidden topics may lead to positive social and health outcomes, but we must first develop the communication and coping skills to handle these difficult conversations. The Handbook of Research on Communication Strategies for Taboo Topics seeks both quantitative and qualitative research to provide empirical evidence of the negative social and health outcomes of avoiding taboo conversations and provides communication and coping strategies for dealing with difficult topics. Covering a range of issues such as grief and forgiveness, this major reference work is ideal for academicians, practitioners, researchers, counselors, sociologists, professionals, instructors, and students.

The Handbook of Communication Science

Author : Charles R. Berger
Publisher : SAGE Publications
ISBN 13 : 1452261857
Total Pages : 601 pages
Book Rating : 4.4/5 (522 download)

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Book Synopsis The Handbook of Communication Science by : Charles R. Berger

Download or read book The Handbook of Communication Science written by Charles R. Berger and published by SAGE Publications. This book was released on 2009-04-30 with total page 601 pages. Available in PDF, EPUB and Kindle. Book excerpt: This revision of a classic volume presents state-of-the-art reviews of established and emerging areas of communication science and provides an intellectual compass that points the way to future theorizing about communication processes. In this Second Edition of The Handbook of Communication Science, editors Charles R. Berger, Michael E. Roloff, and David Roskos-Ewoldsen bring together an impressive array of communication scholars to explore and synthesize the varying perspectives and approaches within the dynamic field of communication science. After first addressing the methods of research and the history of the field, the Handbook then examines the levels of analysis in communication (individual to macro-social), the functions of communication (such as socialization and persuasion), and the contexts in which communication occurs (such as couples, families, organizations, and mass media). Key Features: Draws on the scholarship and expertise of leading communication scholars who explore different aspects of the field Covers all facets of communication science, from the historical and theoretical to the practical and applied Covers the latest theoretical developments in the field, as well as alternative methodologies and levels of analysis Explores key communication contexts of the 21st century, including interpersonal dimensions of health communication, the scientific investigation of marital and family communication, and computer-mediated communication Includes incisive analyses, literature reviews, bibliographies, and suggestions for future research The Handbook of Communication Science, Second Edition, is an essential reference resource for scholars, practitioners, and students. It is appropriate for upper-level undergraduate or graduate courses in Communication and Media Studies and Mass Communication.

Business Communication Practices

Author : Uma Narula
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788126906017
Total Pages : 396 pages
Book Rating : 4.9/5 (6 download)

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Book Synopsis Business Communication Practices by : Uma Narula

Download or read book Business Communication Practices written by Uma Narula and published by Atlantic Publishers & Dist. This book was released on 2006 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Communication Practices That Are Changing Overtime, Are Significant For Success Of Any Business. Relying Importantly On Interpersonal Communications And Technology, The Changing Modern Trends In Business Communications Focus On The Importance Of Human Communication Relationships For Business Communication Links, Communication Skills And Development And Training Programs. While The Mass Low-End Markets, The Bottom Of The Pyramid, And Rural Markets Are Getting The Center Spread For Business Realities, Globalization With Its Challenges And Outsourcing Is Changing The Business Communication Scenarios. In 2000 Decades, The Business Management Scholars, Teachers And Trainers, Researchers, Practitioners, Professionals, And Educators Look Forward To Changing Business Communication Scenarios For Core Competencies In Business.The Present Book Is A Timely Publication, Aiming At Presenting The Ongoing Paradigm Shift In Business Communication Practices In Cohesive And Understandable Pattern. It Gives The Readers Insights About Communication Realities In The Business World. It Introduces The Readers To Business Communication Typology, Contexts And Patterns. Highlighting The Inflow And Outflow Of Information And Sharing With The External And Internal Links Of The Business Organization, The Book Discusses The Dynamics Of Business Communications In The Context Of Performance And Productivity. Besides, Marketing From Its Various Approaches, And Innovations Of Products And Services Are Also Discussed In Detail. Apart From These, The Role Of Advertisement, Public Relations Tactics, Communication Technologies And Skills, Varied Business Models And Many Other Related Concepts Have Been Analytically Dealt With.The Present Book Is Offered To The Students, Researchers, Professionals And Practitioners With The Hope That It Will Provide Not Only Accessible But Exciting Study Material.

Five Generations and Only One Workforce: How Successful Businesses Are Managing a Multigenerational Workforce

Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1799804399
Total Pages : 364 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Five Generations and Only One Workforce: How Successful Businesses Are Managing a Multigenerational Workforce by : Management Association, Information Resources

Download or read book Five Generations and Only One Workforce: How Successful Businesses Are Managing a Multigenerational Workforce written by Management Association, Information Resources and published by IGI Global. This book was released on 2019-07-05 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Due to more individuals retiring at a later age, today’s workforce consists of five generations of workers with various educational backgrounds, ages, experience levels, and skills. Managers and business owners are now faced with the challenge of providing a work space that encourages the new ideals of millennials while also balancing the needs and desires of older employees. As such, new methods and strategies of working and managing efficiency in the workplace need to be explored. Five Generations and Only One Workforce: How Successful Businesses Are Managing a Multigenerational Workforce examines pivotal issues surrounding generational differences and management in the workplace including challenges in employee engagement, project management, and training. Highlighting a range of topics such as generation gap, workforce diversity, and senior workers, this publication is an ideal reference source for business practitioners, managers, executives, professionals, human resources managers, and researchers who are seeking more information on managing a multigenerational workforce.

Global EmpowermentEnerging Practices

Author : Uma Narula
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788126909889
Total Pages : 266 pages
Book Rating : 4.9/5 (98 download)

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Book Synopsis Global EmpowermentEnerging Practices by : Uma Narula

Download or read book Global EmpowermentEnerging Practices written by Uma Narula and published by Atlantic Publishers & Dist. This book was released on 2008-10 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Indian Economy

Author : Uma Narula
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788126906826
Total Pages : 140 pages
Book Rating : 4.9/5 (68 download)

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Book Synopsis Indian Economy by : Uma Narula

Download or read book Indian Economy written by Uma Narula and published by Atlantic Publishers & Dist. This book was released on 2007 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Opinion And The Political System In India Symbolize The Complex Strands Of Idealism And Selfishness, Commitment And Dismay, Planning And Bureaucracy, Blame And Self-Justification, And Overwhelming Discontent That Comprise Current Indian Economic Development. Governance And People Both Must Meet Challenges Of Economic Reforms In India To Fulfill The Visions Of Economic Prosperity Of Country And Its People. The Main Challenge Is To Provide Economic And Social Opportunities To People By Streamlining Economic Policies. Market Forces Alone Cannot Determine Economic Future. Each Country Determines And Draws A Road Map For Economic Reforms That Would Be Based On Its Own Skills, Resources, Strengths And Vulnerabilities.India Needs To Find Ways To Harness The Full Creative Capability Of Its Inhabitants Across All Industries, Occupations, Classes And Geo Regions. This Would Give India An Advantage In The Global Creative Economy And Provide The World With A Large-Scale Model For How Development Of Human Capabilities Is The Most Effective Route To True Economic Development. The Success Of Functional Economic Visions Lies In Improving Quality Of Human Life. The Involved Efforts Of The Governance And People, Economists And Businesses, And Efficiency In Economic Management Are Required To Make The Visions Successful. It Is Significant How People And Governance Communicate Their Visions To Each Other.The Economics Of Providing Basic Minimum Needs To The People In India Is A Big Challenge. Government And People Must Have Reality Check About It If They Envision Economic Prosperity.This Book Indian Economy: Visions, Reality, Challenges Evokes Interest Of The Readers To These Issues, India S Aspirations To Be The Dominant Global Player, And Its Emerging And Surging Economies, And The Economics Of Providing Basic Minimum Needs To Its People.

Attracting and Retaining Millennial Workers in the Modern Business Era

Author : Tsai, Meng-Shan
Publisher : IGI Global
ISBN 13 : 1522562656
Total Pages : 249 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Attracting and Retaining Millennial Workers in the Modern Business Era by : Tsai, Meng-Shan

Download or read book Attracting and Retaining Millennial Workers in the Modern Business Era written by Tsai, Meng-Shan and published by IGI Global. This book was released on 2018-06-13 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: The millennial generation is rapidly progressing in the workforce. As it does, it brings with it new ways of working and managing efficiency in the workplace. The challenge faced by managers and businesses is how to provide a space that encourages the new ideals of millennials while also balancing the needs and desires of other generational employees. Attracting and Retaining Millennial Workers in the Modern Business Era offers an in-depth discussion on pivotal issues surrounding generational differences and management in the workplace. Featuring extensive coverage on relevant topics such as training and development, promotions, salaries, and career progressions, this book is a vital resource of academic material for business practitioners, managers, professionals, human resources mangers, and researchers who are seeking more information on the emergence of millennial employees.

The Handbook of Communication Engagement

Author : Kim A. Johnston
Publisher : John Wiley & Sons
ISBN 13 : 1119167515
Total Pages : 600 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis The Handbook of Communication Engagement by : Kim A. Johnston

Download or read book The Handbook of Communication Engagement written by Kim A. Johnston and published by John Wiley & Sons. This book was released on 2018-04-27 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive volume that offers the most current thinking on the practice and theory of engagement With contributions from an international panel of leaders representing diverse academic and professional fields The Handbook of Communication Engagement brings together in one volume writings on both the theory and practice of engagement in today’s organizations and societies. The expert contributors explore the philosophical, theoretical, and applied concepts of communication engagement as it pertains to building interaction and connections in a globalized, networked society. The Handbook of Communication Engagement is comprehensive in scope with case studies of engagement from various disciplines including public relations, marketing, advertising, employee relations, education, public diplomacy, and politics. The authors advance the current thinking in engagement theory, strategy, and practice and provide a review of foundational and emerging research in engagement topics. The Handbook of Communication Engagement is an important text that: Provides an overview of the foundations and philosophies of engagement Identifies the contexts of engagement relating to specific areas across government and corporations, including CSR, consumer, activism, diplomacy, digital, and social impact Includes examples of contemporary engagement practice Presents applications of engagement and technology Offers insights on the future directions of engagement The Handbook of Communication Engagement offers an essential reference for advanced undergraduate, graduate students, practitioners and scholars from communication, media, advertising, public relations, public policy, and public diplomacy areas. The volume contains a compendium of the writings on the most recent advances on the theory and practice of engagement. Winner of the 2018 PRIDE Award for Innovation, Development, and Educational Achievement from the Public Relations Division of the National Communication Association.

Workplace Communication for the 21st Century

Author : Jason S. Wrench Ph.D.
Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313396329
Total Pages : 790 pages
Book Rating : 4.3/5 (133 download)

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Book Synopsis Workplace Communication for the 21st Century by : Jason S. Wrench Ph.D.

Download or read book Workplace Communication for the 21st Century written by Jason S. Wrench Ph.D. and published by Bloomsbury Publishing USA. This book was released on 2013-01-09 with total page 790 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written in clear, non-technical language, this book explains how employees and employers can maximize internal and external organizational communication—for both personal benefit and to the entity as a whole. Workplace Communication for the 21st Century: Tools and Strategies That Impact the Bottom Line explains and simplifies what organizational communication scholars have learned, presenting this knowledge so that it can be easily applied to generate tangible benefits to employees and employers as they face everyday challenges in the real world. This two-volume work discusses internal organizational and external organizational communication separately, first explaining how communication functions within the confines of a modern organization, then addressing how organizations interact with various stakeholders, such as customers, clients, and regulatory agencies. The expert contributors provide a thorough and insightful view on organizational communication and supply a range of strategies that will be useful to practitioners and academics alike.

Television, Social Media, and Fan Culture

Author : Alison F. Slade
Publisher : Lexington Books
ISBN 13 : 1498506178
Total Pages : 420 pages
Book Rating : 4.4/5 (985 download)

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Book Synopsis Television, Social Media, and Fan Culture by : Alison F. Slade

Download or read book Television, Social Media, and Fan Culture written by Alison F. Slade and published by Lexington Books. This book was released on 2015-11-11 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television, Social Media, and Fan Culture examines how fans use social media to engage with television programming, characters, and narrative as well as how television uses social media to engage fan cultures. The contributors review the history and impact of social media and television programming; analyze specific programs and the impact of related social media interactions; and scrutinize the past fan culture to anticipate how social media programming will develop in the future. The contributors explore a diverse array of television personalities, shows, media outlets, and fan activities in their analysis, including: Jon Stewart, Stephen Colbert, and Paula Deen; Community, Game of Thrones, Duck Dynasty, Toddlers and Tiaras, Talking Dead, Breaking Bad, Firefly, Buffy the Vampire Slayer, Army Wives, The Newsroom, Doctor Who, Twin Peaks, and The Man from U.N.C.L.E.; as well as ESPN’s TrueHoop Network and Yahoo’s Ball Don’t Lie; and cosplay.

Handbook of Communication for Development and Social Change

Author : Jan Servaes
Publisher : Springer
ISBN 13 : 9789811520136
Total Pages : 0 pages
Book Rating : 4.5/5 (21 download)

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Book Synopsis Handbook of Communication for Development and Social Change by : Jan Servaes

Download or read book Handbook of Communication for Development and Social Change written by Jan Servaes and published by Springer. This book was released on 2020-06-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a single reference resource for communication for development and social change. Increasingly, one considers communication to be crucial to effectively tackle the major problems of today. Hence, the question being addressed in this handbook is, is there a right communication strategy? Perspectives on sustainability, participation, and culture in communication have changed over time in line with the evolution of development approaches and trends, and in response to the need for effective applications of communication methods and tools to new issues and priorities. Divided into prominent themes comprising relevant chapters written by experts in the field and reviewed by renowned editors, the book addresses topics where communication and social change converge in both theory and praxis. Specific concerns and issues include food security, climate change, poverty reduction, health, equity and gender, sustainable development goals, and information and communication technologies (ICTs). The book shows how communication is essential at all levels of society. It helps readers understand the processes that underlie attitude change and decision-making and the work uses powerful models and methods to explain the processes that lead to sustainable development and social change. This is essential reading for academics and practitioners, students and policy makers alike.

Textbook of Remote Sensing and Geographical Information Systems

Author : Kali Charan Sahu
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788126909094
Total Pages : 520 pages
Book Rating : 4.9/5 (9 download)

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Book Synopsis Textbook of Remote Sensing and Geographical Information Systems by : Kali Charan Sahu

Download or read book Textbook of Remote Sensing and Geographical Information Systems written by Kali Charan Sahu and published by Atlantic Publishers & Dist. This book was released on 2007-12 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Remote Sensing Technology In India Started In The 1960S. Space Technology Was Developed During The 1970S And 1980S To Use Satellites And Sensors In The Areas Of Communication To Exploit Meteorological And Ground Resources. Like Some Other Developing Countries, India Could Bypass The Intermediate Technology Stage And Leapfrog Into The High Technology Area.India S First Satellite In Irs Series Was Irs-1A, Launched In March 1988 By A Russian Vostok Launch Vehicle. Our Space Technology Has Attained Momentum And Made Tremendous Achievements By Launching The Oceansat-1 For Ocean Resources Monitoring; Resourcesat-1 For Agricultural Applications; And Cartosat-1 With A High Resolution Panchromatic Camera For Cartographic Applications. In India, The Remote Sensing Technology Along With Geographic Information System (Gis) Is Widely Being Used For More Than Two Decades For Inventorying, Mapping And Monitoring Of Earth Resources, And For Mitigation And Management Of Natural Disasters. In Days To Come It Will Become The Most Powerful Tool For Management And Distribution Of Information For Various Purposes.This Book Is Solely Written To Meet The Requirements Of Undergraduate Courses In B.E. (Civil Engineering), B.Tech (Geoinformatics), The Postgraduate Courses And M.Tech In Remote Sensing, Postgraduate Diploma In Remote Sensing And Gis, And M.E (Geoinformatics) Of Various Universities And Institutions. Topics Are Covered With Adequate Tables And Illustrations Essential To An Introductory Text. The Book Offers Key Concepts With The Use Of Simple And Limited Mathematics. Digital Image Processing, Which Forms The Backbone Of The Book, Is Dealt With Special Care. The Book Explains Fundamental Basis Of Gis Technology, Spatial Data Modeling, Attributes Data Management, Gis Data Analysis And Modeling. It Will Also Serve As An Ideal Reference Book For Researchers In This Field And Practical Users Of This Technology.