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Greening Your Small Business
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Book Synopsis Greening Your Small Business by : Jennifer Kaplan
Download or read book Greening Your Small Business written by Jennifer Kaplan and published by Penguin. This book was released on 2009-11-03 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate resource for small business owners who want to go green without going broke. Greening Your Small Business is the definitive resource for those who want their small businesses to be cutting- edge, competitive, profitable, and eco-conscious. Filled with stories from small business owners of all stripes, Greening Your Small Business addresses every aspect of going green, from basics such as recycling, reducing waste, energy efficiency, and reducing the IT footprint, to more in-depth concerns such as green marketing and communications, green business travel, and green employee benefits. For companies too small to hire consultants to draft and implement green policies and practices, this guide is designed for easy use, featuring: ? Simple ways to make the workplace greener ? Two plans of action for going green (divided into two levels) ? Definitions for green terminology and jargon
Book Synopsis Start Your Own Green Business by : Entrepreneur Press
Download or read book Start Your Own Green Business written by Entrepreneur Press and published by Entrepreneur Press. This book was released on 2009-03-01 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you have a go green or go home attitude? If so, you’ve got the right outlook for today’s business world. Discover how to establish your business as a green business—starting at the ground level, and starting now! From helping you explore environmentally-friendly opportunities to choosing eco-friendly means of production, our experts take you step by step, and show you how to protect our planet while building your business. Learn business basics with a green twist including financing, office setup, day-to-day operations and so much more! • Discover your business and your green competitive edge • Create a sustainable business model—no matter what business you choose • Get funding from green lenders • Manage your company’s carbon footprint • Incorporate practical and innovative, earth-friendly solutions at every stage • Establish an environmentally responsible business culture • Use effective marketing to capture customers and keep them coming back • And more Plus, gain innovative insights, ideas, and concepts from 22 successful green businesses! Take the high road to success—start your green business today!
Download or read book Marketing written by Gloria Green and published by Dearborn Trade Publishing. This book was released on 1996 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now small business owners can improve their marketing skills with this "marketing mastery" course. Readers will learn how to develop and successfully implement a personalized marketing plan for selling their product or service, including selecting target markets, tips for do-it-yourself market research, and using and analyzing strategies and tactics. Follow four entrepreneurs as they apply the workshops and thought processes to their own business marketing plans. By the end of the book, you will have a marketing plan put together and ready to implement. Software based on the personal workshops is also available.
Download or read book Green to Gold written by Daniel C. Esty and published by John Wiley & Sons. This book was released on 2009-01-09 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though "no company the authors know of is on a truly long-term sustainable course," Esty and Winston label the forward-thinking, green-friendly (or at least green-acquainted) companies WaveMakers and set out to assess honestly their path toward environmental responsibility, and its impact on a company's bottom line, customers, suppliers and reputation. Following the evolution of business attitudes toward environmental concerns, Esty and Winston offer a series of fascinating plays by corporations such as Wal-Mart, GE and Chiquita (Banana), the bad guys who made good, and the good guys-watchdogs and industry associations, mostly-working behind the scenes. A vast number of topics huddle beneath the umbrella of threats to the earth, and many get a thorough analysis here: from global warming to electronic waste "take-back" legislation to subsidizing sustainable seafood. For the responsible business leader, this volume provides plenty of (organic) food for thought. "
Book Synopsis Practicing Sustainability by : Guru Madhavan
Download or read book Practicing Sustainability written by Guru Madhavan and published by Springer Science & Business Media. This book was released on 2012-10-19 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainability applies to everybody. But everybody applies it differently, by defining and shaping it differently—much as water is edged and shaped by its container. It is conceived in absolute terms but underpinned by a great diversity of relatively “green”—and sometimes contradictory—practices that can each make society only more or less sustainable. In Practicing Sustainability, chefs, poets, music directors, evangelical pastors, skyscraper architects, artists, filmmakers, as well as scientific leaders, entrepreneurs, educators, business executives, policy makers, and the contrarians, shed light on our understanding of sustainability and the role that each of us can play. Each contributor addresses what sustainability means, what is most appealing about the concept, and what they would like to change to improve the perception and practice of sustainability. What emerges from their essays is a wide spectrum of views that confirm an important insight: Sustainability is pursued in different ways not only due to different interpretations, but also because of varying incentives, trade-offs, and altruistic motives. Practicing and achieving sustainability starts with a willingness to look critically at the concept. It also means enabling rich and vigorous discussion based on pragmatism and common sense to determine a framework for best ideas and practices. With time and the much needed critical thinking, sustainable development will become a more integral part of our culture. By sharing experiences and crisp insights from today’s savants, Practicing Sustainability serves as a stepping stone to the future.
Book Synopsis Build a Green Small Business: Profitable Ways to Become an Ecopreneur by : Scott Cooney
Download or read book Build a Green Small Business: Profitable Ways to Become an Ecopreneur written by Scott Cooney and published by McGraw-Hill. This book was released on 2008-10-24 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grow an eco-friendly business that creates limitless profit potential From organic groceries to fuel-efficient cars and toxicity-free dry cleaning, the opportunities to profit from a business that builds local communities, heals the environment, and feeds the growing green demand are almost endless. As an entrepreneur who has developed successful eco-friendly businesses, Scott Cooney gives you expert advice and guidance on starting, building, and growing a green business--and then delivers a gold mine of business ideas for every kind of product and service. Grow a Green Small Business also gives you: Green Entrepreneur Rules that will get you started on the right foot Marketing, advertising, and networking techniques that build a loyal customer base Valuable resources, including green franchises, contacts, and web links for more information Whether you're a novice or a veteran business developer, Cooney points the way to productivity and profit strategies you can build into any small business model.
Book Synopsis Greening Your Business by : Dan Sitarz
Download or read book Greening Your Business written by Dan Sitarz and published by Nova Publishing Company. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the next few years, energy and carbon restraints will affect every small and medium-sized business owner. This hands-on guide shows entrepreneurs how to save energy, materials, and money by reducing their businesses' impact on the Earth. Unlike any other similar books, this book provides a step-by-step and hands-on approach to analyzing any businesses' operations and developing detailed plans to make those operations much more efficient and energy conscious while increasing the bottom line.
Download or read book Green Business written by and published by Entrepreneur Press. This book was released on 2012-07-15 with total page 998 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gain the Eco-Advantage in Today's Business World! Do you have a go green or go home attitude? If so, you've got the right outlook for today's business world. Discover how to establish your business as a green business-starting at the ground level, and starting now! From helping you explore environmentally-friendly opportunities to choosing eco-friendly means of production, our experts take you step by step, and show you how to protect our planet while building your business. Learn business basics with a green twist including financing, office setup, day-to-day operations and so much more! Discover your business and your green competitive edge Create a sustainable business model-no matter what business you choose Get funding from green lenders Manage your company's carbon footprint Incorporate practical and innovative, earth-friendly solutions at every stage Establish an environmentally responsible business culture Use effective marketing to capture customers and keep them coming back And more Plus, gain innovative insights, ideas, and concepts from 22 successful green businesses! The First Three Years In addition to industry specific information, you’ll also tap into Entrepreneur’s more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists • From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success. BONUS: Entrepreneur’s Startup Resource Kit! Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compliled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
Book Synopsis Good Green Guide for Small Businesses by : Impetus Consulting
Download or read book Good Green Guide for Small Businesses written by Impetus Consulting and published by A&C Black. This book was released on 2009-01-01 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can your business go green? Can it afford not to? Never has our impact on the environment been so relevant as it is today, and organisations of all sizes have an important role to play. The Good Green Guide for Small Businesses guides the reader through taking an environmental audit of their business to highlight the areas most in need of attention. It then addresses how to minimise the impact of office essentials, such as utilities, insulation, recycling and waste, electrical equipment, water systems, lighting options, food and drink, and office cleaning arrangements and products. It also covers issues such as incentivising green working and promoting a green company image, and discusses the effect that going green will have on the company's bottom line. This book is packed with practical, realistic, user-friendly advice for business owners or managers who want to change the way they work for the better.
Book Synopsis Varieties of Green Business by : Geoffrey Jones
Download or read book Varieties of Green Business written by Geoffrey Jones and published by Edward Elgar Publishing. This book was released on 2018-09-28 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides rich new empirical evidence on green business as it examines its variation between industries and nations, and over time. It demonstrates the deep historical origins of endeavors to create for-profit businesses that were more responsible and sustainable, but also how these strategies have faced constraints, trade-offs and challenges of legitimacy. Based on extensive interviews and archives from around the world, the book asks why green business succeeds more in some contexts than others, and draws lessons from failure as well as success.
Book Synopsis Green Business Practices For Dummies® by : Lisa Swallow
Download or read book Green Business Practices For Dummies® written by Lisa Swallow and published by John Wiley & Sons. This book was released on 2009-02-10 with total page 563 pages. Available in PDF, EPUB and Kindle. Book excerpt: Green Business Practices For Dummies provides readers with the information they need to reduce the environmental impact of the business with out reducing their bottom line. The practical and expert advice and tips presented in this title benefits business owners at all levels, from large corporations to small, family-run stores.
Download or read book Green Your Work written by Kim Carlson and published by Simon and Schuster. This book was released on 2008-11-17 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, many companies are flourishing by delivering high-quality products while pursuing policies that leave the world a cleaner, better place. Those policies can help retain customers, energize employees, and serve as brand-building tools. This book shows managers practical steps to make their companies environmentally responsible while staying profitable and efficient. Environmentalist and businesswoman Kim Carlson shows managers how to green company operations by moving to a paperless office, recycling at work, setting up employee carpools, developing eco-friendly packaging, using green building products, and more. She explains in detail topics ranging from green marketing to setting up a carbon footprint assessment for the company. With this book at their side, managers can turn green into profits.
Book Synopsis Entrepreneurial Small Business by : Jerome A. Katz
Download or read book Entrepreneurial Small Business written by Jerome A. Katz and published by McGraw-Hill Europe. This book was released on 2013-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Giving students a clear vision of small business as it really is, this work focuses on the kinds of businesses that students might actually start, instead of giving information about high growth firms.
Book Synopsis Entrepreneurial Small Business by : Jerry Katz
Download or read book Entrepreneurial Small Business written by Jerry Katz and published by McGraw-Hill. This book was released on 2008-01-01 with total page 673 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Entrepreneurial Small Business (ESB) " provides students with a clear vision of small business as it really is today: Katz focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. Katz and Green recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com or the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start.
Book Synopsis The Complete Idiot's Guide to Greening Your Business by : Heather Gadonniex
Download or read book The Complete Idiot's Guide to Greening Your Business written by Heather Gadonniex and published by Penguin. This book was released on 2009-06-02 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Green is the color of money! Businesses are always looking to increase their profitability and market share. With rising costs of fuel and consumers targeting environmentally-responsible companies to patronize, businesses have jumped on the green initiative and reaped the financial benefits. The Complete Idiot's Guide® to Greening Your Business provides the most up-to-date, concrete, and practical steps for readers to follow to get rich by going green. *Solid authors with "green" background *White-hot green market *Comprehensive, practical business approach
Book Synopsis The Complete Idiot's Guide to Greening Your Business by : Trish Riley
Download or read book The Complete Idiot's Guide to Greening Your Business written by Trish Riley and published by Penguin. This book was released on 2009 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Idiot's Guide® to Greening Your Business provides the most up-to-date concrete, practical steps to take to make money by going green. Setting practical, achievable goals for the right green initiative. Streamlining operations. Innovative staffing strategies to save commuting time and office overhead. Cutting fuel and energy costs. Understanding carbon credits and their value. Making your products greener. Green manufacturing, packaging, and shipping initiatives. Paperless marketing programs, precision-targeted to get more from less. Businesses are always looking to increase their profitability and market share. With rising fossil-fuel costs, consumers searching for environmentally responsible companies, and mounting need for green or greener products, business has jumped on the green initiative and reaped the financial benefits.
Book Synopsis 75 Green Businesses You Can Start to Make Money and Make a Difference by : Glenn Croston
Download or read book 75 Green Businesses You Can Start to Make Money and Make a Difference written by Glenn Croston and published by Entrepreneur Press. This book was released on 2008-08-01 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: With environmental concerns a top issue for consumers everywhere, the green market is the next big boom industry for entrepreneurs looking to make money—and make a difference. Discover 75 green startup ideas in multiple industries, including eco-tourism, small wind power, green schools, water conservation landscaping, green investment consulting and more. For each business, Croston shows you the market, product to be delivered, resources needed, major hurdles ahead, competitors and strategies for success.
