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Game Theoretic Approach To Marketing Channels
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Book Synopsis Game Theoretic Approach to Marketing Channels by : Simon Pierre Sigué
Download or read book Game Theoretic Approach to Marketing Channels written by Simon Pierre Sigué and published by . This book was released on 1998 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Game Theoretic Analysis of the Competition in Marketing Channels by : Masayoshi Maruyama
Download or read book A Game Theoretic Analysis of the Competition in Marketing Channels written by Masayoshi Maruyama and published by . This book was released on 1993 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Essays on the Modeling of Marketing Channel Coordination by : Simon Pierre Sigué
Download or read book Essays on the Modeling of Marketing Channel Coordination written by Simon Pierre Sigué and published by . This book was released on 1999 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Differential Games in Marketing by : Steffen Jørgensen
Download or read book Differential Games in Marketing written by Steffen Jørgensen and published by Springer. This book was released on 2013-04-10 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Game theory has proven useful to represent and conceptualize problems of conflict and cooperation in a formal way, and to predict the outcome of such situations. Differential games are dynamic games that are particularly designed to study systems where observations and decisions are made in real time. The book conveys to the reader the state of the art of research in marketing applications of differential game theory. This research started about 25 years ago and the literature has now reached an extent and a maturity that makes it natural to take stock. The book deals with differential games in advertising, pricing, and marketing channels, as well as with marketing-production and pricing-advertising interfaces. It provides also a tutorial on main concepts in differential games.
Book Synopsis Essays on the Modeling of Marketing Channel Coordination by :
Download or read book Essays on the Modeling of Marketing Channel Coordination written by and published by . This book was released on 1999 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Retail and Marketing Channels (RLE Retailing and Distribution) by : Srinivas K. Reddy
Download or read book Retail and Marketing Channels (RLE Retailing and Distribution) written by Srinivas K. Reddy and published by Routledge. This book was released on 2012-10-02 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retailer’s buying power has significantly increased in recent years as a result of a process of market concentration. As vertical relationships in marketing channels have strengthened their influence over the shape of the industry, the producer-distributor relationship has become more central to an understanding of both marketing practice and the conduct and performance of consumer goods industries. This comprehensive and detailed book covers the theory and practice of national and international retail and marketing channels. It provides a structural overview of the producer-distributor relationship as well as analyses of specific aspects of channel control and management. Finally, the book assesses the implications of new developments in the evolution of marketing channels. First published 1989.
Book Synopsis Game Theory Methods and Marketing Applications by : Kalyan Chatterjee
Download or read book Game Theory Methods and Marketing Applications written by Kalyan Chatterjee and published by . This book was released on 1984 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Sigué, Simon Pierre Publisher :Montréal : Service des archives, Université de Montréal, Section Microfilm ISBN 13 : Total Pages :380 pages Book Rating :4.:/5 (52 download)
Book Synopsis Essays on the Modeling of Marketing Channel Coordination [microform] : a Game Theory Approach by : Sigué, Simon Pierre
Download or read book Essays on the Modeling of Marketing Channel Coordination [microform] : a Game Theory Approach written by Sigué, Simon Pierre and published by Montréal : Service des archives, Université de Montréal, Section Microfilm. This book was released on 2000 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Taboubi, Sihem Publisher :Montréal : Groupe d'études et de recherche en analyse des décisions ISBN 13 : Total Pages :30 pages Book Rating :4.:/5 (628 download)
Book Synopsis Coordination Mechanisms in Marketing Channels : a Survey of Game Theory Models by : Taboubi, Sihem
Download or read book Coordination Mechanisms in Marketing Channels : a Survey of Game Theory Models written by Taboubi, Sihem and published by Montréal : Groupe d'études et de recherche en analyse des décisions. This book was released on 2005 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Handbook of Marketing by : Barton A Weitz
Download or read book Handbook of Marketing written by Barton A Weitz and published by SAGE. This book was released on 2006-08-11 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 'Handbook of Marketing' presents a major retrospective and prospective overview of the field of marketing when many of the traditional boundaries and domains within marketing have been subject to change.
Book Synopsis Imitation Market Modeling in Digital Economy: Game Theoretic Approaches by : Elena G. Popkova
Download or read book Imitation Market Modeling in Digital Economy: Game Theoretic Approaches written by Elena G. Popkova and published by Springer Nature. This book was released on 2022-01-21 with total page 850 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes the best studies on the results of the International Scientific and Practical Conference “New behaviors of market players in the digital economy,” which was held by the Institute of Scientific Communications on July 8, 2021, online, in YouTube format. This book is devoted to the study of digital economy markets from the standpoint of various market players—society (consumers), entrepreneurship, and the state—from the standpoint of various sciences—economic, managerial, social, and legal—which ensures the multidisciplinarity of the book. The uniqueness of the book lies in the application of a new scientific and methodological approach to the study of digital economy markets—simulation modeling. The advantages of a game-based scientific and methodological approach to reducing the uncertainty of economic processes and systems—a combination of quantitative and qualitative analytical methods, a systematic consideration of economic processes and systems from a socio-economic point of view—make it especially suitable for studying digital economy markets. The book identifies the impact of globalization and digitalization on the modern economy and industry markets. The trends and features of the use of advanced technologies in the digital economy markets are studied. The modern practices of business management and business integration in the digital economy are considered. The foundations of economic security and sustainable development of markets and enterprises in the digital economy are revealed. The book is suitable for scientists studying the markets of the digital economy, who will find in it scientific and methodological recommendations and developments on the application of game theory, as well as ready simulation models of the digital economy markets.
Book Synopsis Game Theory and Strategy for Business Explained by : Can Akdeniz
Download or read book Game Theory and Strategy for Business Explained written by Can Akdeniz and published by Can Akdeniz. This book was released on with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you feel as if your work life is not quite as productive as it could be? You go to work every day, but you feel like your business is absolutely not booming? Trust me, I know how that feels, and I know that this is the book that will change your career for the better! In this book, I talk about game theory for business, a proven strategic method that really works. You can use game theory to boost your work life permanently, and learn how to make good decisions that will benefit you—something that everyone should know how to do. In this book, you’ll learn: An introduction to the basic concepts of game theory A brief history of game theory Nash equilibrium for business strategies Competitive games Noncompetitive games Practical application of game theory And lots more! No more procrastinating. Read this book!
Book Synopsis Differential Games in Marketing by : Steffen Jørgensen
Download or read book Differential Games in Marketing written by Steffen Jørgensen and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Game theory has proven useful to represent and conceptualize problems of conflict and cooperation in a formal way, and to predict the outcome of such situations. Differential games are dynamic games that are particularly designed to study systems where observations and decisions are made in real time. The book conveys to the reader the state of the art of research in marketing applications of differential game theory. This research started about 25 years ago and the literature has now reached an extent and a maturity that makes it natural to take stock. The book deals with differential games in advertising, pricing, and marketing channels, as well as with marketing-production and pricing-advertising interfaces. It provides also a tutorial on main concepts in differential games.
Download or read book Game Theory written by 50minutes, and published by 50 Minutes. This book was released on 2015-09-02 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: The art of thinking strategically This book is a practical and accessible guide to understanding and implementing game theory, providing you with the essential information and saving time. In 50 minutes you will be able to: • Quickly master the concept of strategic behavior and interactive decisions • Anticipate the actions of your opponents to react accordingly and maximize gains • Find the key to cooperating in order to reach collective goals ABOUT 50MINUTES.COM| Management & Marketing 50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
Download or read book Right Game written by Adam Brandenburger and published by Harvard Business Review Press. This book was released on 2009-10-01 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business is like war: The best combatant wins while the worst loses, right? Not necessarily. Companies can succeed spectacularly without destroying others. And they can lose miserably after competing well. Exceptional businesses win by actively shaping the game they're playing, not playing the game they find. The Right Game shows you how to do this—by altering who's competing, what value each player brings to the table, and which rules and tactics players use. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.
Book Synopsis Two-Person Game Theory by : Anatol Rapoport
Download or read book Two-Person Game Theory written by Anatol Rapoport and published by Courier Corporation. This book was released on 2013-01-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clear, accessible treatment of mathematical models for resolving conflicts in politics, economics, war, business, and social relationships. Topics include strategy, game tree and game matrix, and much more. Minimal math background required. 1970 edition.
Book Synopsis The Art of Strategy: A Game Theorist's Guide to Success in Business and Life by : Avinash K. Dixit
Download or read book The Art of Strategy: A Game Theorist's Guide to Success in Business and Life written by Avinash K. Dixit and published by W. W. Norton & Company. This book was released on 2010-01-04 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: “I am hard pressed to think of another book that can match the combination of practical insights and reading enjoyment.”—Steven Levitt Game theory means rigorous strategic thinking. It’s the art of anticipating your opponent’s next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies—from pop culture, TV, movies, sports, politics, and history—the authors show how nearly every business and personal interaction has a game-theory component to it. Mastering game theory will make you more successful in business and life, and this lively book is the key to that mastery.