Gabays Copywriters Compendium

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Gabay's Copywriters' Compendium

Author : J. Jonathan Gabay
Publisher : Routledge
ISBN 13 : 0750683201
Total Pages : 711 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis Gabay's Copywriters' Compendium by : J. Jonathan Gabay

Download or read book Gabay's Copywriters' Compendium written by J. Jonathan Gabay and published by Routledge. This book was released on 2007 with total page 711 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, description or slogan. Gabay's Copywriting Compendium contains a wealth of inspiring tips, ideas and descriptions to aid the writing process, such as advice on spelling and grammar, examples of rhyming words, suggested euphemisms, and odd facts.

Gabay's Copywriters' Compendium

Author :
Publisher :
ISBN 13 : 9781280636226
Total Pages : 710 pages
Book Rating : 4.6/5 (362 download)

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Book Synopsis Gabay's Copywriters' Compendium by :

Download or read book Gabay's Copywriters' Compendium written by and published by . This book was released on 2007 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Gabay's Copywriting Compendium

Author : Jonathan Gabay
Publisher : Hodder & Stoughton
ISBN 13 : 9781444110920
Total Pages : 0 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis Gabay's Copywriting Compendium by : Jonathan Gabay

Download or read book Gabay's Copywriting Compendium written by Jonathan Gabay and published by Hodder & Stoughton. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with inspiring tips, ideas, and descriptions to aid the writing process, this is the reference you want when the pressure's on and the deadline's looming For those who struggle sometimes to write good, creative copy and who are familiar with panicking while sitting in front of a dictionary, a thesaurus, and a computer screen, this compendium is the answer. Writers will find a wealth of help and information, including spelling and grammar advice; a rhyming dictionary; suggested euphemisms; UK vs. U. S. English; common word confusions; lists of idioms, cliches, metaphors, and similes; and advice on how to brainstorm, how to write innovative copy, and how to think creatively. This guide is fully updated to cover copywriting skills for a whole range of media, and its easy-to-read layout will assist copywriters in quickly finding appropriate help.

Gabay's Copywriters' Compendium

Author : J. Jonathan Gabay
Publisher :
ISBN 13 :
Total Pages : 709 pages
Book Rating : 4.:/5 (958 download)

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Book Synopsis Gabay's Copywriters' Compendium by : J. Jonathan Gabay

Download or read book Gabay's Copywriters' Compendium written by J. Jonathan Gabay and published by . This book was released on 2007 with total page 709 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Gabay's Copywriters' Compendium

Author : Judah Jonathan Gabay
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (779 download)

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Book Synopsis Gabay's Copywriters' Compendium by : Judah Jonathan Gabay

Download or read book Gabay's Copywriters' Compendium written by Judah Jonathan Gabay and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Improve Your Copywriting: Teach Yourself

Author : Jonathan Gabay
Publisher : Teach Yourself
ISBN 13 : 1444129465
Total Pages : 224 pages
Book Rating : 4.4/5 (441 download)

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Book Synopsis Improve Your Copywriting: Teach Yourself by : Jonathan Gabay

Download or read book Improve Your Copywriting: Teach Yourself written by Jonathan Gabay and published by Teach Yourself. This book was released on 2010-01-29 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fully revised for today's practical copywriting requirements, Improve your Copywriting, by one of the UK's leading copywriters, reveals some of advertising's greatest creative secrets. From planning to implementation, it will guide you step-by-step through copywriting skills for a range of disciplines, including: - the internet - radio and TV - business-to-business - public relations - recruitment - charities - ...and many more! Throughout the book you'll find quick tips and author insights summarizsng what you have read and exercises for you to do. A practical glossary with useful addresses will help you to build you skills even further. So if you are ready to have fun whilst learning how to succeed in one of the most exciting areas of marketing communications, read this book and explore your full copywriting potential. NOT GOT MUCH TIME? One and five-minute introductions to key principles to get you started. AUTHOR INSIGHTS Lots of instant help with common problems and quick tips for success, based on the author's many years of experience. TEST YOURSELF Tests in the book and online to keep track of your progress. EXTEND YOUR KNOWLEDGE Extra online articles at www.teachyourself.com to give you a richer understanding of copywriting. TRY THIS Innovative exercises illustrate what you've learnt and how to use it.

Search Engine Optimization (Seo)

Author : Samuel Blankson
Publisher : Lulu.com
ISBN 13 : 1905789068
Total Pages : 240 pages
Book Rating : 4.9/5 (57 download)

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Book Synopsis Search Engine Optimization (Seo) by : Samuel Blankson

Download or read book Search Engine Optimization (Seo) written by Samuel Blankson and published by Lulu.com. This book was released on 2008 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows you how to increase your web popularity, page rank, website visitor retention and internet sales through building backlinks, using link exchanges, search engine submissions, directory manual submissions, social media (i.e. RSS, forums, groups, blogging, vlogging, photoblogging, social networking sites (Facebook, MySpace etc), paid inclusion, pay-per-click, paid submissions, banner advertising, banner exchanges, news and PR article submissions, podcasting, doorway pages, referrals, affiliate networks and affiliation, eCourses, eBooks, foreign language search engines, free and low cost advertising websites, conventional marketing methods (such as, billboards, building wrapping, inflatables, vehicle wrapping, aerial banners, posters, radio and television), campaign monitoring, SEO campaign fine-tuning and more.

Make A Difference With Your Marketing: Teach Yourself

Author : Jonathan Gabay
Publisher : Teach Yourself
ISBN 13 : 1444129538
Total Pages : 227 pages
Book Rating : 4.4/5 (441 download)

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Book Synopsis Make A Difference With Your Marketing: Teach Yourself by : Jonathan Gabay

Download or read book Make A Difference With Your Marketing: Teach Yourself written by Jonathan Gabay and published by Teach Yourself. This book was released on 2010-02-26 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make a Difference with your Marketing will help you take your marketing skills to a whole new level. By honing your imaginative skills and instilling great creative planning into your marketing, you can be sure that the results will keep you ahead of the competition. Your author, Jonathan Gabay, is one of the country's most respected creative brand consultants, and currently works with some of the world's biggest brand names. Author of no less than 13 books, and Course Director at the C.I.M. (Chartered Institute of Marketing), Jonathan's unparalleled insight and experience will provide you with all you need to target, brand, market and sell like you never have before! NOT GOT MUCH TIME? One and five-minute introductions to key principles to get you started. AUTHOR INSIGHTS Lots of instant help with common problems and quick tips for success, based on the author's many years of experience. TEST YOURSELF Tests in the book and online to keep track of your progress. EXTEND YOUR KNOWLEDGE Extra online articles at www.teachyourself.com to give you a richer understanding of marketing. FIVE THINGS TO REMEMBER Quick refreshers to help you remember the key facts. TRY THIS Innovative exercises illustrate what you've learnt and how to use it.

Burger King

Author :
Publisher : PediaPress
ISBN 13 :
Total Pages : 219 pages
Book Rating : 4./5 ( download)

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Book Synopsis Burger King by :

Download or read book Burger King written by and published by PediaPress. This book was released on with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Write Persuasive Copy: Flash

Author : Jonathan Gabay
Publisher : John Murray
ISBN 13 : 1444141333
Total Pages : 49 pages
Book Rating : 4.4/5 (441 download)

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Book Synopsis Write Persuasive Copy: Flash by : Jonathan Gabay

Download or read book Write Persuasive Copy: Flash written by Jonathan Gabay and published by John Murray. This book was released on 2011-05-27 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. Write Persuasive Copy helps you to write compelling copy, to show off your communication skills and fulfil your creative potential.

Marketing Library Services

Author :
Publisher :
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis Marketing Library Services by :

Download or read book Marketing Library Services written by and published by . This book was released on 2007 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Copywriting

Author : J. Jonathan Gabay
Publisher : Hodder Education
ISBN 13 : 9780340781708
Total Pages : 324 pages
Book Rating : 4.7/5 (817 download)

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Book Synopsis Copywriting by : J. Jonathan Gabay

Download or read book Copywriting written by J. Jonathan Gabay and published by Hodder Education. This book was released on 2000 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical and complete guide to writing advertising material. This second edition includes marketing on the Internet and by e-mail, as well as coverage of developments in copywriting theory and practice. The text is aimed at marketing students, small businesses and the interested reader.

Teach Yourself Copywriting

Author : J. Jonathan Gabay
Publisher : McGraw-Hill
ISBN 13 : 9780071426572
Total Pages : 336 pages
Book Rating : 4.4/5 (265 download)

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Book Synopsis Teach Yourself Copywriting by : J. Jonathan Gabay

Download or read book Teach Yourself Copywriting written by J. Jonathan Gabay and published by McGraw-Hill. This book was released on 2003-07-28 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Copywriters need the ability to get their message across in a host of different mediums. Fully revised for today's practical copywriting requirements, Teach Yourself Copywriting reveals some of advertising's greatest creative secrets. From planning to implementation, it guides readers step-by-step through copywriting skills for a range of disciplines, including the most up-to-date information on the Internet, radio and TV, business-to-business, public relations, recruitment, and charities. Featured are practical exercises, summaries, and quick tips that allow readers to practice their skills, along with a list of useful addresses.

Meaning of Life

Author : Jonathan Gabay
Publisher :
ISBN 13 : 9780788161384
Total Pages : 144 pages
Book Rating : 4.1/5 (613 download)

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Book Synopsis Meaning of Life by : Jonathan Gabay

Download or read book Meaning of Life written by Jonathan Gabay and published by . This book was released on 1995-06 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gabay set out to ask hundreds of men & women from around the world the most fundamental question of all: ÔWhat is the meaning of life?' Here are some of the most illuminating & thought-provoking of the many fascinating answers he received. Captured in these pages are the wisdom & insight of world leaders, the homeless, Oscar-winning actors, philosophers, comedians, taxi drivers, teachers, explorers, & prisoners on Death Row. From all walks of life, the famous & the unknown alike share their insights to amuse, intrigue, move, & delight you. Somewhere between them all could be a key to the enduring mystery that is the meaning of life.

Genghis Khan and the Making of the Modern World

Author : Jack Weatherford
Publisher : Crown
ISBN 13 : 0609809644
Total Pages : 354 pages
Book Rating : 4.6/5 (98 download)

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Book Synopsis Genghis Khan and the Making of the Modern World by : Jack Weatherford

Download or read book Genghis Khan and the Making of the Modern World written by Jack Weatherford and published by Crown. This book was released on 2005-03-22 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • The startling true history of how one extraordinary man from a remote corner of the world created an empire that led the world into the modern age—by the author featured in Echoes of the Empire: Beyond Genghis Khan. The Mongol army led by Genghis Khan subjugated more lands and people in twenty-five years than the Romans did in four hundred. In nearly every country the Mongols conquered, they brought an unprecedented rise in cultural communication, expanded trade, and a blossoming of civilization. Vastly more progressive than his European or Asian counterparts, Genghis Khan abolished torture, granted universal religious freedom, and smashed feudal systems of aristocratic privilege. From the story of his rise through the tribal culture to the explosion of civilization that the Mongol Empire unleashed, this brilliant work of revisionist history is nothing less than the epic story of how the modern world was made.

Improve Your Copywriting: A Teach Yourself Guide

Author : J. Jonathan Gabay
Publisher : Mcgraw-hill
ISBN 13 : 9780071769846
Total Pages : 0 pages
Book Rating : 4.7/5 (698 download)

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Book Synopsis Improve Your Copywriting: A Teach Yourself Guide by : J. Jonathan Gabay

Download or read book Improve Your Copywriting: A Teach Yourself Guide written by J. Jonathan Gabay and published by Mcgraw-hill. This book was released on 2011-04-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than 60 million books sold in the Teach Yourself series! From planning to implementation, a step-by-step guide through copywriting skills for a range of disciplines Used as a training tool by the world’s largest professional marketing organization, Improve your Copywriting reveals some of advertising’s greatest creative secrets. You will have fun while learning how to succeed in one of the most exciting areas of marketing communications. Features: Writing by J. Jonathan Gabay, an award-winning copywriter who is renowned worldwide for his writing and teaching skills Practical exercises, summaries and tips to allow you to practice your skills A practical glossary One, five and ten-minute introductions to key principles to get you started Lots of instant help with common problems and quick tips for success, based on the authors' many years of experience Tests in the book and online to keep track of your progress Quick refreshers to help you remember the key facts

Soul Traders

Author : J. Jonathan Gabay
Publisher : Marshall Cavendish Corporation
ISBN 13 : 9781905736515
Total Pages : 0 pages
Book Rating : 4.7/5 (365 download)

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Book Synopsis Soul Traders by : J. Jonathan Gabay

Download or read book Soul Traders written by J. Jonathan Gabay and published by Marshall Cavendish Corporation. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gabay reveals the untold stories of the marketing behind the worlds most powerful social, commercial, religious, and political organizations.