Evangelicals Incorporated

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Evangelicals Incorporated

Author : Daniel Vaca
Publisher : Harvard University Press
ISBN 13 : 0674243978
Total Pages : 337 pages
Book Rating : 4.6/5 (742 download)

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Book Synopsis Evangelicals Incorporated by : Daniel Vaca

Download or read book Evangelicals Incorporated written by Daniel Vaca and published by Harvard University Press. This book was released on 2019-12-03 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new history explores the commercial heart of evangelical Christianity. American evangelicalism is big business. For decades, the world’s largest media conglomerates have sought out evangelical consumers, and evangelical books have regularly become international best sellers. In the early 2000s, Rick Warren’s The Purpose Driven Life spent ninety weeks on the New York Times Best Sellers list and sold more than thirty million copies. But why have evangelicals achieved such remarkable commercial success? According to Daniel Vaca, evangelicalism depends upon commercialism. Tracing the once-humble evangelical book industry’s emergence as a lucrative center of the US book trade, Vaca argues that evangelical Christianity became religiously and politically prominent through business activity. Through areas of commerce such as branding, retailing, marketing, and finance, for-profit media companies have capitalized on the expansive potential of evangelicalism for more than a century. Rather than treat evangelicalism as a type of conservative Protestantism that market forces have commodified and corrupted, Vaca argues that evangelicalism is an expressly commercial religion. Although religious traditions seem to incorporate people who embrace distinct theological ideas and beliefs, Vaca shows, members of contemporary consumer society often participate in religious cultures by engaging commercial products and corporations. By examining the history of companies and corporate conglomerates that have produced and distributed best-selling religious books, bibles, and more, Vaca not only illustrates how evangelical ideas, identities, and alliances have developed through commercial activity but also reveals how the production of evangelical identity became a component of modern capitalism.

Evangelicals Incorporated

Author : Daniel Vaca
Publisher :
ISBN 13 : 0674980115
Total Pages : 337 pages
Book Rating : 4.6/5 (749 download)

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Book Synopsis Evangelicals Incorporated by : Daniel Vaca

Download or read book Evangelicals Incorporated written by Daniel Vaca and published by . This book was released on 2019 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: American evangelicalism is big business. It is not, Daniel Vaca argues, just a type of conservative Protestantism that market forces have commodified. Rather evangelicalism is an expressly commercial practice, in which the faithful participate, learn, and develop religious identities by engaging corporations and commercial products.

Author :
Publisher : Rowman & Littlefield
ISBN 13 : 1442215453
Total Pages : 233 pages
Book Rating : 4.4/5 (422 download)

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Download or read book written by and published by Rowman & Littlefield. This book was released on with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Evangelicals and Liberation Revisited

Author : João B. Chaves
Publisher : Wipf and Stock Publishers
ISBN 13 : 1621896927
Total Pages : 170 pages
Book Rating : 4.6/5 (218 download)

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Book Synopsis Evangelicals and Liberation Revisited by : João B. Chaves

Download or read book Evangelicals and Liberation Revisited written by João B. Chaves and published by Wipf and Stock Publishers. This book was released on 2013-03-18 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the fact that the theological gains of Latin American Liberation Theology (LALT) have been incorporated into several theologies around the world, many North Atlantic evangelicals still consider LALT a heresy. The underlying reason for the lack of positive engagement between North Atlantic Evangelical Theology in general--and American Evangelical Theology in particular--and LALT is the mistaken perception that LALT and evangelical theology are necessarily contradictory. In Evangelicals and Liberation Revisited, Joao Chaves analyzes instances of the evangelical-liberationist interaction and examines the generally suspicious responses given to LALT by North Atlantic Evangelicals. Evangelicals who think of LALT as a heresy have failed to look not only into the diversity that exists among liberationists, but also into the different theological expressions within their own movement. Joao Chaves argues convincingly that if evangelicals think about both liberation theology and their own theological commitments critically, then they will be able to recognize that LALT can be an indispensable ally in their commitment to following God.

Jesus and John Wayne: How White Evangelicals Corrupted a Faith and Fractured a Nation

Author : Kristin Kobes Du Mez
Publisher : Liveright Publishing
ISBN 13 : 1631495747
Total Pages : 384 pages
Book Rating : 4.6/5 (314 download)

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Book Synopsis Jesus and John Wayne: How White Evangelicals Corrupted a Faith and Fractured a Nation by : Kristin Kobes Du Mez

Download or read book Jesus and John Wayne: How White Evangelicals Corrupted a Faith and Fractured a Nation written by Kristin Kobes Du Mez and published by Liveright Publishing. This book was released on 2020-06-23 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER The “paradigm-influencing” book (Christianity Today) that is fundamentally transforming our understanding of white evangelicalism in America. Jesus and John Wayne is a sweeping, revisionist history of the last seventy-five years of white evangelicalism, revealing how evangelicals have worked to replace the Jesus of the Gospels with an idol of rugged masculinity and Christian nationalism—or in the words of one modern chaplain, with “a spiritual badass.” As acclaimed scholar Kristin Du Mez explains, the key to understanding this transformation is to recognize the centrality of popular culture in contemporary American evangelicalism. Many of today’s evangelicals might not be theologically astute, but they know their VeggieTales, they’ve read John Eldredge’s Wild at Heart, and they learned about purity before they learned about sex—and they have a silver ring to prove it. Evangelical books, films, music, clothing, and merchandise shape the beliefs of millions. And evangelical culture is teeming with muscular heroes—mythical warriors and rugged soldiers, men like Oliver North, Ronald Reagan, Mel Gibson, and the Duck Dynasty clan, who assert white masculine power in defense of “Christian America.” Chief among these evangelical legends is John Wayne, an icon of a lost time when men were uncowed by political correctness, unafraid to tell it like it was, and did what needed to be done. Challenging the commonly held assumption that the “moral majority” backed Donald Trump in 2016 and 2020 for purely pragmatic reasons, Du Mez reveals that Trump in fact represented the fulfillment, rather than the betrayal, of white evangelicals’ most deeply held values: patriarchy, authoritarian rule, aggressive foreign policy, fear of Islam, ambivalence toward #MeToo, and opposition to Black Lives Matter and the LGBTQ community. A much-needed reexamination of perhaps the most influential subculture in this country, Jesus and John Wayne shows that, far from adhering to biblical principles, modern white evangelicals have remade their faith, with enduring consequences for all Americans.

The Digital Evangelicals

Author : Travis Warren Cooper
Publisher : Indiana University Press
ISBN 13 : 0253062276
Total Pages : 378 pages
Book Rating : 4.2/5 (53 download)

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Book Synopsis The Digital Evangelicals by : Travis Warren Cooper

Download or read book The Digital Evangelicals written by Travis Warren Cooper and published by Indiana University Press. This book was released on 2022-08-02 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: When it comes to evangelical Christianity, the internet is both a refuge and a threat. It hosts Zoom prayer groups and pornographic videos, religious revolutions and silly cat videos. Platforms such as social media, podcasts, blogs, and digital Bibles all constitute new arenas for debate about social and religious boundaries, theological and ecclesial orthodoxy, and the internet's inherent danger and value. In The Digital Evangelicals, Travis Warren Cooper locates evangelicalism as a media event rather than as a coherent religious tradition by focusing on the intertwined narratives of evangelical Christianity and emerging digital culture in the United States. He focuses on two dominant media traditions: media sincerity, immediate and direct interpersonal communication, and media promiscuity, communication with the primary goal of extending the Christian community regardless of physical distance. Cooper, whose work is informed by ethnographic fieldwork, traces these conflicting paradigms from the Protestant Reformation through the rise of the digital and argues that the tension is culminating in a crisis of evangelical authority. What counts as authentic interaction? Who has authority over the circulation of information? While many studies claim that technology influences religion, The Digital Evangelicals reveals how Protestant metaphors and discourses shaped the emergence of the internet and explores what this relationship with global new media means for evangelicalism.

Evangelicals on the Canterbury Trail

Author : Robert E. Webber
Publisher : Church Publishing, Inc.
ISBN 13 : 0819228524
Total Pages : 209 pages
Book Rating : 4.8/5 (192 download)

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Book Synopsis Evangelicals on the Canterbury Trail by : Robert E. Webber

Download or read book Evangelicals on the Canterbury Trail written by Robert E. Webber and published by Church Publishing, Inc.. This book was released on 2013-01-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do so many evangelicals flock to liturgical traditions today? Robert Webber first explored the question in this thoughtful and engaging classic in 1989; now evangelical scholar and pastor Lester Ruth updates the conversation. Much remains of Webber s beloved original text, including his discussion of Anglicanism s six great gifts: mystery and awe, Christ-centered worship, sacramental reality, historical identity, participation in catholic traditions and holistic spirituality. Ruth adds fresh stories from evangelicals who have followed Webber's footsteps on the Canterbury trail, along with new essays that highlight the diversity of Anglican expressions today.

The Saints of Santa Ana

Author : Jonathan E. Calvillo
Publisher : Oxford University Press, USA
ISBN 13 : 0190097795
Total Pages : 289 pages
Book Rating : 4.1/5 (9 download)

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Book Synopsis The Saints of Santa Ana by : Jonathan E. Calvillo

Download or read book The Saints of Santa Ana written by Jonathan E. Calvillo and published by Oxford University Press, USA. This book was released on 2020 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes readers into the Mexican-majority neighborhoods of Santa Ana, California, a city once dubbed the hardest place to live in the U.S. Jonathan E. Calvillo explores the challenges faced by Mexican immigrants in this working-class city, highlighting how faith practices are central to social interactions and community building. How does faith shape residents' sense of ethnic identity? Drawing on five years of participant observation and in-depthinterviews, The Saints of Santa Ana offers a rich portrait of a fascinating American community.

The Future of Christian Learning

Author : Mark A. Noll
Publisher : Brazos Press
ISBN 13 : 1585585343
Total Pages : 144 pages
Book Rating : 4.5/5 (855 download)

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Book Synopsis The Future of Christian Learning by : Mark A. Noll

Download or read book The Future of Christian Learning written by Mark A. Noll and published by Brazos Press. This book was released on 2008-06-01 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Evangelicals and Roman Catholics have been responsible for the establishment of many colleges and universities in America. Until recently, however, they have taken very different approaches to the subject of education and have viewed one another's traditions with suspicion. In this volume, Mark Noll and James Turner offer critical but appreciative reassessments of the two traditions. Noll, writing from an evangelical perspective, and Turner, from a Roman Catholic perspective, consider the respective strengths and weaknesses of each approach and what they might learn from the other. The authors then provide brief responses to each other's essays. Thoughtful readers from both traditions will find insightful and challenging ideas regarding the importance of Christian learning and the role of faith in the modern college or university. EXCERPT In many respects, the current volume . . . touch[es] upon three issues: intellectual engagement, tradition, and ecumenism. The basic idea behind the project was to bring [together] a leading American evangelical scholar and a leading American Catholic scholar, both familiar with their own tradition, with one another's tradition, and with the general landscape of "Christian learning," understood to mean what goes on at actual institutions of higher education, as well as the broader world of academic scholarship. Once this goal was formulated, two names quickly leaped to mind: Mark Noll and James Turner--scholars whom I have long suspected might be American reincarnations of the (irenic, erudite) Protestant reformer Philipp Melanchthon and the (irenic, erudite) Catholic humanist Desiderius Erasmus. . . . As planning processes got under way, however, Mark Noll accepted an endowed chair at Notre Dame, bringing his long and distinguished tenure at Wheaton [College] to an end and thereby making among his first tasks in his new post a toe-to-toe encounter with his new colleague and (then-serving) departmental chair, James Turner! Thus our dialogue lost the symbolism of confessionally contrasting institutions, even as we retained the intellectual firepower of the invitees. As readers will discover, those [at the conference] were rewarded with a heady mix of hard-earned erudition, theological commitment, and gracious eloquence--all focused on what I am persuaded are among the more interesting and consequential developments in recent decades: points of (promising) contact and (lingering) conflict between evangelical and Catholic approaches to higher education and scholarship.

The Evangelicals

Author : Frances FitzGerald
Publisher : Simon and Schuster
ISBN 13 : 1439143153
Total Pages : 752 pages
Book Rating : 4.4/5 (391 download)

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Book Synopsis The Evangelicals by : Frances FitzGerald

Download or read book The Evangelicals written by Frances FitzGerald and published by Simon and Schuster. This book was released on 2017-04-04 with total page 752 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Winner of the 2017 National Book Critics Circle Award * National Book Award Finalist * Time magazine Top 10 Nonfiction Book of the Year * New York Times Notable Book * Publishers Weekly Best Books of 2017 This “epic history” (The Boston Globe) from Pulitzer Prize-winning historian Frances FitzGerald is the first to tell the powerful, dramatic story of the Evangelical movement in America—from the Puritan era to the 2016 election. “We have long needed a fair-minded overview of this vitally important religious sensibility, and FitzGerald has now provided it” (The New York Times Book Review). The evangelical movement began in the revivals of the eighteenth and nineteenth centuries, known in America as the Great Awakenings. A populist rebellion against the established churches, it became the dominant religious force in the country. During the nineteenth century white evangelicals split apart, first North versus South, and then, modernist versus fundamentalist. After World War II, Billy Graham attracted enormous crowds and tried to gather all Protestants under his big tent, but the civil rights movement and the social revolution of the sixties drove them apart again. By the 1980s Jerry Falwell and other southern televangelists, such as Pat Robertson, had formed the Christian right. Protesting abortion and gay rights, they led the South into the Republican Party, and for thirty-five years they were the sole voice of evangelicals to be heard nationally. Eventually a younger generation proposed a broader agenda of issues, such as climate change, gender equality, and immigration reform. Evangelicals now constitute twenty-five percent of the American population, but they are no longer monolithic in their politics. They range from Tea Party supporters to social reformers. Still, with the decline of religious faith generally, FitzGerald suggests that evangelical churches must embrace ethnic minorities if they are to survive. “A well-written, thought-provoking, and deeply researched history that is impressive for its scope and level of detail” (The Wall Street Journal). Her “brilliant book could not have been more timely, more well-researched, more well-written, or more necessary” (The American Scholar).

To Serve God and Wal-Mart

Author : Bethany Moreton
Publisher : Harvard University Press
ISBN 13 : 0674256468
Total Pages : 396 pages
Book Rating : 4.6/5 (742 download)

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Book Synopsis To Serve God and Wal-Mart by : Bethany Moreton

Download or read book To Serve God and Wal-Mart written by Bethany Moreton and published by Harvard University Press. This book was released on 2010-09-07 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the decades after World War II, evangelical Christianity nourished America’s devotion to free markets, free trade, and free enterprise. The history of Wal-Mart uncovers a complex network that united Sun Belt entrepreneurs, evangelical employees, Christian business students, overseas missionaries, and free-market activists. Through the stories of people linked by the world’s largest corporation, Bethany Moreton shows how a Christian service ethos powered capitalism at home and abroad. While industrial America was built by and for the urban North, rural Southerners comprised much of the labor, management, and consumers in the postwar service sector that raised the Sun Belt to national influence. These newcomers to the economic stage put down the plough to take up the bar-code scanner without ever passing through the assembly line. Industrial culture had been urban, modernist, sometimes radical, often Catholic and Jewish, and self-consciously international. Post-industrial culture, in contrast, spoke of Jesus with a drawl and of unions with a sneer, sang about Momma and the flag, and preached salvation in this world and the next. This extraordinary biography of Wal-Mart’s world shows how a Christian pro-business movement grew from the bottom up as well as the top down, bolstering an economic vision that sanctifies corporate globalization. The author has assigned her royalties and subsidiary earnings to Interfaith Worker Justice (www.iwj.org) and its local affiliate in Athens, GA, the Economic Justice Coalition (www.econjustice.org).

The Cross

Author : Robin M. Jensen
Publisher : Harvard University Press
ISBN 13 : 0674088808
Total Pages : 281 pages
Book Rating : 4.6/5 (74 download)

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Book Synopsis The Cross by : Robin M. Jensen

Download or read book The Cross written by Robin M. Jensen and published by Harvard University Press. This book was released on 2017-04-17 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: The cross stirs intense feelings among Christians as well as non-Christians. Robin Jensen takes readers on an intellectual and spiritual journey through the two-thousand-year evolution of the cross as an idea and an artifact, illuminating the controversies—along with the forms of devotion—this central symbol of Christianity inspires. Jesus’s death on the cross posed a dilemma for Saint Paul and the early Church fathers. Crucifixion was a humiliating form of execution reserved for slaves and criminals. How could their messiah and savior have been subjected to such an ignominious death? Wrestling with this paradox, they reimagined the cross as a triumphant expression of Christ’s sacrificial love and miraculous resurrection. Over time, the symbol’s transformation raised myriad doctrinal questions, particularly about the crucifix—the cross with the figure of Christ—and whether it should emphasize Jesus’s suffering or his glorification. How should Jesus’s body be depicted: alive or dead, naked or dressed? Should it be shown at all? Jensen’s wide-ranging study focuses on the cross in painting and literature, the quest for the “true cross” in Jerusalem, and the symbol’s role in conflicts from the Crusades to wars of colonial conquest. The Cross also reveals how Jews and Muslims viewed the most sacred of all Christian emblems and explains its role in public life in the West today.

Shaking the World for Jesus

Author : Heather Hendershot
Publisher : University of Chicago Press
ISBN 13 : 0226326802
Total Pages : 267 pages
Book Rating : 4.2/5 (263 download)

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Book Synopsis Shaking the World for Jesus by : Heather Hendershot

Download or read book Shaking the World for Jesus written by Heather Hendershot and published by University of Chicago Press. This book was released on 2010-03-15 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1999, the Reverend Jerry Falwell outed Tinky-Winky, the purple character from TV's Teletubbies. Events such as this reinforced in many quarters the common idea that evangelicals are reactionary, out of touch, and just plain paranoid. But reducing evangelicals to such caricatures does not help us understand their true spiritual and political agendas and the means they use to advance them. Shaking the World for Jesus moves beyond sensationalism to consider how the evangelical movement has effectively targeted Americans—as both converts and consumers—since the 1970s. Thousands of products promoting the Christian faith are sold to millions of consumers each year through the Web, mail order catalogs, and even national chains such as Kmart and Wal-Mart. Heather Hendershot explores in this book the vast industry of film, video, magazines, and kitsch that evangelicals use to spread their message. Focusing on the center of conservative evangelical culture—the white, middle-class Americans who can afford to buy "Christian lifestyle" products—she examines the industrial history of evangelist media, the curious subtleties of the products themselves, and their success in the religious and secular marketplace. To garner a wider audience, Hendershot argues, evangelicals have had to carefully temper their message. But in so doing, they have painted themselves into a corner. In the postwar years, evangelical media wore the message of salvation on its sleeve, but as the evangelical media industry has grown, many of its most popular products have been those with heavily diluted Christian messages. In the eyes of many followers, the evangelicals who purvey such products are sellouts—hucksters more interested in making money than spreading the word of God. Working to understand evangelicalism rather than pass judgment on it, Shaking the World for Jesus offers a penetrating glimpse into a thriving religious phenomenon.

Guaranteed Pure

Author : Timothy Gloege
Publisher : UNC Press Books
ISBN 13 : 1469621029
Total Pages : 326 pages
Book Rating : 4.4/5 (696 download)

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Book Synopsis Guaranteed Pure by : Timothy Gloege

Download or read book Guaranteed Pure written by Timothy Gloege and published by UNC Press Books. This book was released on 2015-04-27 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: American evangelicalism has long walked hand in hand with modern consumer capitalism. Timothy Gloege shows us why, through an engaging story about God and big business at the Moody Bible Institute. Founded in Chicago by shoe-salesman-turned-revivalist Dwight Lyman Moody in 1889, the institute became a center of fundamentalism under the guidance of the innovative promoter and president of Quaker Oats, Henry Crowell. Gloege explores the framework for understanding humanity shared by these business and evangelical leaders, whose perspectives clearly differed from those underlying modern scientific theories. At the core of their "corporate evangelical" framework was a modern individualism understood primarily in terms of economic relations. Conservative evangelicalism and modern business grew symbiotically, transforming the ways that Americans worshipped, worked, and consumed. Gilded Age evangelicals initially understood themselves primarily as new "Christian workers--employees of God guided by their divine contract, the Bible. But when these ideas were put to revolutionary ends by Populists, corporate evangelicals reimagined themselves as savvy religious consumers and reformulated their beliefs. Their consumer-oriented "orthodoxy" displaced traditional creeds and undermined denominational authority, forever altering the American religious landscape. Guaranteed pure of both liberal theology and Populist excesses, this was a new form of old-time religion not simply compatible with modern consumer capitalism but uniquely dependent on it.

On Religious Liberty

Author : Roger DAVIS
Publisher : Harvard University Press
ISBN 13 : 0674030249
Total Pages : 303 pages
Book Rating : 4.6/5 (74 download)

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Book Synopsis On Religious Liberty by : Roger DAVIS

Download or read book On Religious Liberty written by Roger DAVIS and published by Harvard University Press. This book was released on 2009-06-30 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Banished from the Massachusetts Bay Colony for his refusal to conform to Puritan religious and social standards, Roger Williams established a haven in Rhode Island for those persecuted in the name of the religious establishment. Davis gathers together important selections from Williams's public and private writings on religious liberty, illustrating how this renegade Puritan radically reinterpreted Christian moral theology and the events of his day in a powerful argument for freedom of conscience and the separation of church and state.

The Rise of Liberal Religion

Author : Matthew Hedstrom
Publisher : Oxford University Press
ISBN 13 : 0195374495
Total Pages : 289 pages
Book Rating : 4.1/5 (953 download)

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Book Synopsis The Rise of Liberal Religion by : Matthew Hedstrom

Download or read book The Rise of Liberal Religion written by Matthew Hedstrom and published by Oxford University Press. This book was released on 2013 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Frank S. and Elizabeth D. Brewer Best First Book Prize of the American Society of Church History Named a Society for U. S. Intellectual History Notable Title in American Intellectual History The story of liberal religion in the twentieth century, Matthew S. Hedstrom contends, is a story of cultural ascendency. This may come as a surprise-most scholarship in American religious history, after all, equates the numerical decline of the Protestant mainline with the failure of religious liberalism. Yet a look beyond the pews, into the wider culture, reveals a more complex and fascinating story, one Hedstrom tells in The Rise of Liberal Religion. Hedstrom attends especially to the critically important yet little-studied arena of religious book culture-particularly the religious middlebrow of mid-century-as the site where religious liberalism was most effectively popularized. By looking at book weeks, book clubs, public libraries, new publishing enterprises, key authors and bestsellers, wartime reading programs, and fan mail, among other sources, Hedstrom is able to provide a rich, on-the-ground account of the men, women, and organizations that drove religious liberalism's cultural rise in the 1920s, 1930s, and 1940s. Critically, by the post-WWII period the religious middlebrow had expanded beyond its Protestant roots, using mystical and psychological spirituality as a platform for interreligious exchange. This compelling history of religion and book culture not only shows how reading and book buying were critical twentieth-century religious practices, but also provides a model for thinking about the relationship of religion to consumer culture more broadly. In this way, The Rise of Liberal Religion offers both innovative cultural history and new ways of seeing the imprint of liberal religion in our own times.

Promise Unfulfilled

Author : Rolland McCune
Publisher : Ambassador International
ISBN 13 : 1620206986
Total Pages : 400 pages
Book Rating : 4.6/5 (22 download)

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Book Synopsis Promise Unfulfilled by : Rolland McCune

Download or read book Promise Unfulfilled written by Rolland McCune and published by Ambassador International. This book was released on 2017-07-17 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New Evangelicalism was conceived if not born with the formation of the National Association of Evangelicals in 1942. This new group was in the main led by younger professing fundamentalist scholars and leaders who had become dissatisfied with their heritage and wanted to carve out some evangelical middle ground between fundamentalism and neo-orthodoxy. This book is an analysis of the break-away movement in terms of the issues ideas, and practices that led to its beginning, its expansion to an apogee in the 1970s, its subsequent loss of biblical and doctrinal stability, and its slide toward virtual irrelevancy in a postmodern world culture of the 21st century. The twenty-five chapters are grouped under nine main sections: Historical Antecedents; the Formation of the New Evangelicalism; Ecumenism; Ecclesiastical Separation; The Bible and Authority; Apologetics; Social Involvement; Doctrinal Storms; and Evaluations and Prospects. It will be a valuable addition to the pastor’s library and a strategic resource for theological education in Bible colleges and seminaries.