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Establishing Maintaining The Relationship
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Book Synopsis Online Social Communication: Establishing, maintaining, and ending online relationships by : Graham G. Scott
Download or read book Online Social Communication: Establishing, maintaining, and ending online relationships written by Graham G. Scott and published by Frontiers Media SA. This book was released on 2022-03-07 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Interpersonal Communication in Friend and Mate Relationships by : Anne Maydan Nicotera
Download or read book Interpersonal Communication in Friend and Mate Relationships written by Anne Maydan Nicotera and published by SUNY Press. This book was released on 1993-01-01 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concentration on communication processes is essential to sorting out fundamental problems in interpersonal relationships. This book provides a general theory of the role of communication in interpersonal relationships that is grounded in the rules perspective and focuses on self-concept and interaction as the generative mechanisms of relationship formation and growth. The authors explore the kind of information that is exchanged in the process of initiating, developing, and maintaining friend and mate relationships. Both types of relationships are explored in numerous cultural settings--including America and American subcultures as well as Korea, Nigeria, Japan, and China. The inclusion of Nigerian culture is particularly significant because the research literature in interpersonal communication is lacking any information from the continent of Africa. Implications are then considered for communication exchange across three categories of interpersonal communication--culture, conflict, and quality.
Book Synopsis Relationship Marketing by : Steve Baron
Download or read book Relationship Marketing written by Steve Baron and published by SAGE. This book was released on 2010-04-20 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: The relationship between a market and a consumer is complex. Far from simply an exchange of services there is an often complex transaction of feeling, meaning and experience. How does the study of relationship marketing interpret this? In this exciting new book the authors explore the factors of relationship marketing in its contemporary context, with the consumer in mind. From the experience of a football club supporter to experiences of gap year travel, to text messaging behaviour, and to using the library, the focus of this text is on the consumer perspective. From this angle, issues of relationship marketing, and its management, take on a new and exciting bearing. Topics examined include: frameworks for analyzing the consumer experience; consumer communities; issues of customer loyalty; the impact of ICT on relationship marketing; and the creative consumer. Each chapter is supported by - or based on - an in-depth case study, many of which are drawn from the authors′ research.
Book Synopsis Network Routing Basics by : James Macfarlane
Download or read book Network Routing Basics written by James Macfarlane and published by John Wiley & Sons. This book was released on 2007-03-31 with total page 437 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fresh look at routing and routing protocols in today's networks. A primer on the subject, but with thorough, robust coverage of an array of routing topics Written by a network/routing instructor who could never find quite the right book for his students -so he wrote his own Coverage of all routing protocols. In-depth coverage of interior routing protocols, with extensive treatment of OSPF. Includes overview of BGP as well Not written as a "pass the test" guide. Rather, a close look at real world routing with many examples, making it an excellent choice for preparing for a variety of certification exams Many extras including a networking primer, TCPIP coverage with thorough explanations of subnetting / VLSMs / CIDR addressing, route summarization, discontiguous networks, longest match principal, and more.
Book Synopsis Bridging Differences for Better Mentoring by : Lisa Z. Fain
Download or read book Bridging Differences for Better Mentoring written by Lisa Z. Fain and published by Berrett-Koehler Publishers. This book was released on 2020-02-26 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the workforce becomes increasingly diverse, it is imperative that organizations learn to attract, engage, and retain employees and leverage their unique perspectives. But few leaders have fully developed the aptitudes required for mentoring, let alone the level of cultural competency needed to bridge differences. In Bridging Differences for Better Mentoring, leadership mentoring experts Lisa Fain and Lois Zachary present a framework for achieving cultural competence in mentor-mentee communication using accessible, understandable, and practical tools and strategies. The result is more agility, comfort, and capability in their readers to build meaningful mentoring relationships and communicate effectively across differences. These tools lead to better, more culturally sensitive leaders, a safer work environment, and a more inclusive workplace for all.
Book Synopsis Recent Advances in Social Sciences by : Recep Efe
Download or read book Recent Advances in Social Sciences written by Recep Efe and published by Cambridge Scholars Publishing. This book was released on 2018-11-15 with total page 601 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers recent advances for quantitative researchers with practical examples from the social sciences. It provides essential information on important issues such as tourism, geography, history, sociology, politics, economy and sport sciences. Each chapter offers a comprehensive range of practical ideas and examples, and all topics are covered by an expert in the field in question. This volume will enable readers to realize that what they see as specific to their own discipline is, in fact, common to several different fields.
Book Synopsis Consumer Behaviour by : Dr. Gaurav Agarwal
Download or read book Consumer Behaviour written by Dr. Gaurav Agarwal and published by SBPD Publications. This book was released on 2016-12-14 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: The E-Books is authored by proficient Teachers and Professors. The Text of the E-Books is simple and lucid. The contents of thr book have been organised carefully and to the point.
Book Synopsis Managerial Relationships and SMEs Internationalization by : Elena-Mădălina Vătămănescu
Download or read book Managerial Relationships and SMEs Internationalization written by Elena-Mădălina Vătămănescu and published by Taylor & Francis. This book was released on 2023-09-22 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the "backbone of the economy," small- and medium-sized enterprises (SMEs) are key players in the dynamics of local, regional, and global markets, and are often obliged to provide timely responses to the increasingly fierce cross-border competition. However, SMEs internationalisation has temporarily been subject to a wait-and-see policy under the numerous uncertainties and global systemic disruptions. Despite the "new normal" brought about by the COVID-19 pandemic, recent studies show that the future still holds the potential to avail business performance opportunities to SMEs, and the hopes of managers for the years to come are reasonably high. Adopting a relationship-centric perspective, the book proposes a deeper analysis of the role of managerial relationship building and development and SMEs internationalization. In the networked economy, relationships are the invisible threads of the highly interconnected world. Either we call them connections, ties, bonds, or links, they are present everywhere marking the very essence of our lives, therefore claiming for wide consideration. Giving way to a stepwise screening of relationships and SMEs internationalization, the book is simultaneously addressed to scholars from different fields of study (i.e., international management, international business, international relationship marketing, etc.) and worldwide decision-makers (i.e., entrepreneurs and managers) interested in conducting smart business abroad.
Book Synopsis Impacts of Online Advertising on Business Performance by : Semerádová, Tereza
Download or read book Impacts of Online Advertising on Business Performance written by Semerádová, Tereza and published by IGI Global. This book was released on 2019-11-22 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating a brand´s image to ultimately sell promoted products has made digital advertising a key instrument for reaching marketing and business goals for many companies. In order to expand fan bases, promote company culture, and engage in communication with current customers, business professionals have made monitoring the impact of their advertisements a fundamental priority. Impacts of Online Advertising on Business Performance is a collection of innovative research that merges the theoretical background presented in the scientific research with the practical experience and real-life data originating from real advertising campaigns and website traffic. While highlighting topics including data analytics, digital advertising, and consumer behavior, this book is ideally designed for managers, marketers, advertisers, business administrations, researchers, industry professionals, investors, academicians, and students concerned with the management of online marketing activities.
Book Synopsis Political Marketing by : Zakari Bukari
Download or read book Political Marketing written by Zakari Bukari and published by Partridge Publishing Singapore. This book was released on 2020-09-25 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Political marketing is part and parcel of political life. Politicians, government and council departments have incorporate marketing in their pursuit of political goals. They are aware when deciding on policies and service deliverances; understand people they serve and seek votes from them and thus create new segments to target and creation of the political brand to develop an attractive vision. The objectives of this study are to examine voters` behaviour, the role of loyalty, trust, and voting intention in selecting political leaders in Ghana. Data gathered from 520 eligible voters who have voted at least two times. Structural Equation Modeling Smart PLS was employed generate the findings. The outcome revealed that, candidate personality, epistemic value, contingency situation and political issues have a positive and significant influence on voting intention. However the social imagery had no effect on voting intention from the voters` perspectives. Voters` loyalty and trust moderates voting intention on the aggregate level. This finding suggested that political issues engagement with voter audience need to be revisited through civic education. Given the importance that democratic societies placed on citizens’ participation in an electoral process. Incorporating their views, opinions and feelings on trust and loyalty to a party on their voting intention will offers an empirical dimension to the evaluation of voters` behaviour and also help the leadership of the various political parties in Ghana in their quest to develop appropriate strategies with the so aim of winning election. As marketers do to win their customers against their competitors.
Book Synopsis Communication in Interpersonal Relationships by : Donald P. Cushman
Download or read book Communication in Interpersonal Relationships written by Donald P. Cushman and published by State University of New York Press. This book was released on 1985-06-30 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses communication principles, processes, and skills from four different perspectives by explaining four related propositions. First, human communication is guided by socially established rules, the knowledge of which allows interacting persons to exert influence over the outcome of their interactions. Second, self concepts are formed and sustained in our interactions with others. Third, the formation of sustained interpersonal relations depends upon the attraction resulting from reciprocal self concept support. And fourth, organizations and the cultural system provide the parameters within which self concepts and interpersonal relations are formed. The implications of these propositions are examined in chapters two through ten. The authors develop their system in terms of results. What patterns of communication—what patterns of signal exchange—increase the probability of the development of affective relationship? What patterns erode interpersonal systems or prevent them from forming? The book also examines patterns of communication within task-oriented organizations and in situations involving cultural differences.
Book Synopsis Handbook of Research on Strategic Business Infrastructure Development and Contemporary Issues in Finance by : Ray, Nilanjan
Download or read book Handbook of Research on Strategic Business Infrastructure Development and Contemporary Issues in Finance written by Ray, Nilanjan and published by IGI Global. This book was released on 2014-02-28 with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dynamic economic climate invites participants who are grounded in strategic financial management and infrastructure development. Thus, a lack of sufficient infrastructure, in both quality and quantity, often disqualifies developing countries from being key players in the global economy and influences other socioeconomic problems like unemployment, quality of work life, and quality of life. Handbook of Research on Strategic Business Infrastructure Development and Contemporary Issues in Finance discusses the efficiency of good infrastructure and its impact on socioeconomic growth and socioeconomic development in general and addresses contemporary aspects of the strategic financial management essential for accomplishing the objective of wealth maximization in today's challenging and competitive economy. This book is an essential research work for policy makers, government workers and NGO employees, as well as academicians and researchers in the fields of business, finance, marketing, management, accounting, MIS, public administration, economics, and law.
Download or read book Letting Go written by Dudley D. Cahn and published by SUNY Press. This book was released on 1987-01-01 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: While many books in the popular press deal with relationships, Letting Go is among the first to draw upon scholarly research to offer a theoretical perspective with practical implications. Cahn examines interpersonal relationship disengagement and reengagement by tapping the resources of social science literature. The result is a model for communication which seeks to achieve and maintain interpersonal understanding, while promoting communication behaviors that encourage growth of the individual and relationship satisfaction. The author's integrated approach combines three models of relationship development; namely, quality communication, recognition and availability of more desirable alternatives, and degree of personal investments. He also surveys the literature on friendship, mateship, supervisor and subordinate relationships, and teacher-student relationships, and demonstrates that a quality communication environment, as measured by the Perceived Understanding Instrument, is crucial for understanding relationship disengagement and reengagement.
Book Synopsis Consumer Behaviour - SBPD Publications by : Dr. Gaurav Agarwal
Download or read book Consumer Behaviour - SBPD Publications written by Dr. Gaurav Agarwal and published by SBPD Publications. This book was released on 2021-11-20 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1. Customer—Meaning and Classification, 2. Building Customer Satisfaction Through Quality,Service and Value, 3. Customer Lifetime Value and Profitability, 4. Customer Relationship Management : Tool forAttracting and Retaining Customers, 5. Introduction to Consumer Behaviour, 6. Consumer Research Process, 7. Models of Consumer Behaviour, 8. Individual Determinants : Personal and PsychologicalForces Affecting Consumer Behaviour, 9. Influence of Culture on Consumer Behaviour, 10. Social Factors Influence on Consumer Behaviour, 11. Consumer Decision Making, 12. Consumer Communication, 13. Industrial Buying Behaviour, 14. Industrial Buying Process.
Book Synopsis Fundamentals of Buying Behaviour - SBPD Publications by : Dr. Ashish Kumar,
Download or read book Fundamentals of Buying Behaviour - SBPD Publications written by Dr. Ashish Kumar, and published by SBPD Publications. This book was released on 2021-10-13 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1. The Nature of Consumer Behaviour, 2. Customer–Meaning and Classification, 3. Building Customer Satisfaction Through Quality, Service and Value, 4. Customer Lifetime Value and Profitability, 5. Customer Relationship Management : Tool for Attracting and Retaining Customer’s, 6. Influence of Culture on Consumer Behaviour, 7. Social Factors Influence on Consumer Behaviour, 8. Personal and Psychological Forces Affecting Consumer Behaviour, 9. Customer Buying Decision Process, 10. Theories of Consumer Buying Dicision, 11. The Nature of Organisational Buying, 12. Analysis of Business Buying Process.
Book Synopsis Glocalization and the Development of a Hybrid Leadership Model by : Qingyan Tian
Download or read book Glocalization and the Development of a Hybrid Leadership Model written by Qingyan Tian and published by Routledge. This book was released on 2020-10-26 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through in-depth interviews with the presidents of major Chinese universities, this text explores the changing demands on leaders in Higher Education in the wake of globalization, and develops a contemporary model of Hybrid Leadership. Glocalization and the Development of a Hybrid Leadership Model examines the leadership philosophies and practices of Chinese university presidents and presents new insights and perspectives on the meaning and practice of leadership in a global era. Drawing on data from a unique methodological process which integrates Western and Eastern approaches, chapters foreground the experiences of leaders in higher education to demonstrate how they perceive and balance diverse and potentially conflicting local and global demands, and ensure effective leadership by combining leadership philosophies and practices from local and global contexts. Ultimately, this informs the development of new model of leadership characterized by the hybridization of the global and local at the contextual and personal levels, and marked by global competency, multiple cultural and sectoral mindsets, and geographically adaptable skill sets. Challenging and enriching the existing theories of leadership for higher education, this text will be of interest to scholars, post-graduate students and academics in the fields of educational leadership, international and comparative education, higher education, and leadership studies. It will also be of interests to the practitioners of leadership in general and higher education leadership in particular.