Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Emerging Market Multinationals In Europe
Download Emerging Market Multinationals In Europe full books in PDF, epub, and Kindle. Read online Emerging Market Multinationals In Europe ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Book Synopsis Emerging Market Multinationals and Europe by : Andreas Breinbauer
Download or read book Emerging Market Multinationals and Europe written by Andreas Breinbauer and published by Springer Nature. This book was released on 2019-11-15 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recently, there have been public concerns about the impact of emerging market multinationals. The expansion of China's multinationals to Europe and the Belt and Road Initiative is a prominent example that has kindled hope but also started to increase awareness of the long-term implications. Based on a systematic analysis of internationalization theories, the role of foreign direct investment and multinational companies combined with in-depth empirical research using case studies in Turkey, Russia, Latin America, Asia and Europe, this timely edited volume addresses opportunities and concerns related to this new trend. It also provides new insights that are highly relevant for scholars, policy makers, regional business agencies and students, as well as the public at large. By focusing on the (potential) impact of the expansion of emerging market multinationals on Europe and by including a long-term perspective, the book offers a fresh perspective on a highly controversial issue.
Book Synopsis Emerging Market Multinationals in Europe by : Louis Brennan
Download or read book Emerging Market Multinationals in Europe written by Louis Brennan and published by . This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book makes a timely and highly stimulating contribution to the discourse on emerging-market multinationals, (EMNCs), as Foreign Direct Investment (FDI) in Europe from emerging countries (especially from the BRICs - Brazil, Russia, India, China) continues to grow in significance. Unsurprisingly, the emergence of EMNCs from emerging economies raises a wide range of challenges and opportunities for scholars, business professionals, and policymakers alike. While explaining the sudden rise of these companies has become a major concern among scholars, we have very limited knowledge on drivers, motivations, strategies, and impact of these EMNCs in Europe and their policy implications. This volume provides fresh insights into EMNCs activities and their impact in Europe. The contributors argue that EMNCs combine various country specific advantages, existing firm-specific advantages (exploitation), and/or new FSAs (exploration) in their FDI, and that there is considerable heterogeneity across EMNCs, even those from the same southern economy. Highlighting the importance of considering this divergent behaviour when implementing future European FDI policies, this book will be of interest to students and scholars of European Politics, International Political Economy, International Business and European Integration.
Book Synopsis Emerging-market Multinational Enterprises in East Central Europe by : Ágnes Szunomár
Download or read book Emerging-market Multinational Enterprises in East Central Europe written by Ágnes Szunomár and published by Springer Nature. This book was released on 2020-11-23 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rise of multinational enterprises (MNEs) from emerging markets is topical, important and poses a number of questions and challenges that require considerable attention in the future from academia as well as business management. The recent takeovers of high-profile companies in developed or developing countries by non-European emerging-market MNEs (EMNEs) – such as Lenovo, Wanhua (China), Hindalco (India), CVRD (Brazil), Cemex (Mexico), Lukoil (Russia), etc. – as well as the greenfield or brownfield investments of emerging companies (such as Huawei, ZTE, Tata, Pepco, etc.) show a new trend where new kind of firms become major players globally. EMNEs have become important players in several regions around the globe, ranging from the least developed countries of Africa through the developing markets in Latin America and Asia to the developed countries of the United States or the European Union, including East Central European (ECE) countries. EMNEs presence on the global level has resulted in numerous studies in the international literature but those research results barely cover EMNEs’ activities in the ECE region (in the East Central European EU member countries, including the Czech Republic, Hungary, Poland, Slovakia and Slovenia). The existing books typically focus on the investment activity of a single country or region (such as China or East Asia) but a comprehensive analysis is still missing in this regard. The novelty of this edited volume is that it aims at exploring EMNEs location determinants, strategies, activities and challenges in East Central Europe by discussing its anomalies to the traditional theories as well as to other types of MNEs in the ECE region. The authors focus on EMNEs not only from China but from other important emerging countries, too, such as Russia, India, South Korea, Taiwan, Turkey, Brazil or South Africa.
Book Synopsis The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands by : Amitava Chattopadhyay
Download or read book The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands written by Amitava Chattopadhyay and published by McGraw Hill Professional. This book was released on 2012-06-15 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Breakthrough strategies for emulating or competing with your newest and toughest threat: innovative companies in emerging-market nations Western organizations are quickly losing influence to emerging market multinationals, as evidenced by such developments as Tata Motors’s acquisitions of Land Rover and Jaguar; Lenovo’s purchase of IBM’s ThinkPad business; HTC’s stature as the fourth largest global smartphone manufacturer; Haier’s 5% global appliance market share; and LG, Samsung, and Hyundai rise in the automobile, appliance, and consumer electronics market. To help you compete, The New Emerging Market Multinationals outlines the disruptive strategies deployed by emerging-market multinationals (EMNCs) and provides breakthrough strategies for following in their footsteps or beating them at their own game. Amitava Chattopadhyay is the L'Oreal Chaired Professor of Marketing-Innovation and Creativity at INSEAD. Rajeev Batra is the S.S. Kresge Professor of Marketing at the Ross School of Business at the University of Michigan. Aysegul Ozsomer is associate professor of Marketing at Koç University, Istanbul, Turkey.
Book Synopsis Operating in Emerging Markets by : Luciano Ciravegna
Download or read book Operating in Emerging Markets written by Luciano Ciravegna and published by Pearson Education. This book was released on 2013 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master a complete roadmap for emerging market business success and profitability! Emerging markets are generating unprecedented opportunities, but they are far more complex and risky than they may seem. Profiting in these markets entails retooling business models, products, and strategies to exploit these differences, instead of falling victim to them. Too many American, European and Japanese companies continue to operate with a "developed world" mentality that seeks to merely adapt existing products and strategies, while underestimating the unique challenges of managing a business in radically different contexts. Operating in Emerging Markets draws from real-life examples and today's most valuable research to offer a step-by-step blueprint for improving profitability in emerging markets. Pioneering researchers Dr. Luciano Ciravegna and Dr. Robert Fitzgerald walk you through understanding the true risks and challenges; identifying and investing the right resources; developing the right strategies, products, and processes; and learning from both the successes and failures that have come before you. An indispensable resource for all decision-makers in companies that are (or plan to) operating in emerging markets; and for all graduate business students who may do so in the future. "Publications devoted to rapidly transforming economies are on the rise, but the contribution is often marginal. This new book, Operating in Emerging Markets , authored by Luciano Ciravegna, Robert Fitzgerald, and Sumit Kundu, is an exception. It provides valuable insights into what makes these economies grow and prosper. Most importantly, it responds to the need for practical approaches to tapping emerging markets. Thus it should assist current and future managers in navigating these high-potential but high-risk countries." --S. Tamer Cavusgil, Callaway Professorial Chair and Executive Director, CIBER, J. Mack Robinson College of Business. Georgia State University
Book Synopsis Emerging Multinationals in Emerging Markets by : Ravi Ramamurti
Download or read book Emerging Multinationals in Emerging Markets written by Ravi Ramamurti and published by Cambridge University Press. This book was released on 2009-04-16 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what are the origins of those advantages? Through what strategies have they built their global presence? How is their internationalization affecting Western rivals? And, finally, what does all this mean for mainstream international business theory? In Emerging Multinationals in Emerging Markets, a distinguished group of international business scholars tackle these questions based on a shared research design. The heart of the book contains detailed studies of emerging-market multinationals (EMNEs) from the BRIC economies, plus Israel, Mexico, South Africa, and Thailand. The studies show that EMNEs come in many shapes and sizes, depending on the home-country context. Furthermore, EMNEs leverage distinctive competitive advantages and pursue distinctive internationalization paths. This timely analysis of EMNEs promises to enrich mainstream models of how firms internationalize in today's global economy.
Book Synopsis Handbook of Emerging Market Multinational Corporations by : Mehmet Demirbag
Download or read book Handbook of Emerging Market Multinational Corporations written by Mehmet Demirbag and published by Edward Elgar Publishing. This book was released on 2015-02-27 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Emerging Market Multinational Corporations focuses on why emerging market multinationals internationalize, how they do so and the advantages they explore and exploit as they internationalize. The Handbook highlights the requirement for
Book Synopsis New Voices in Investment by : Laura Gómez-Mera
Download or read book New Voices in Investment written by Laura Gómez-Mera and published by World Bank Publications. This book was released on 2014-12-03 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study analyzes the characteristics, motivations, strategies, and needs of FDI from emerging markets. It draws from a survey of investors and potential investors in Brazil, India, South Korea, and South Africa.
Book Synopsis Emerging Market Multinationals by : Alvaro Cuervo-Cazurra
Download or read book Emerging Market Multinationals written by Alvaro Cuervo-Cazurra and published by Cambridge University Press. This book was released on 2016-03-17 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the challenges faced by emerging market multinationals as they develop their international operations and proposes actionable solutions.
Book Synopsis Emerging Market Multinationals by : Alvaro Cuervo-Cazurra
Download or read book Emerging Market Multinationals written by Alvaro Cuervo-Cazurra and published by Cambridge University Press. This book was released on 2016-03-17 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging market multinationals are becoming leaders in their industries, able to compete on equal terms with firms from advanced economies, but their paths toward global leadership are not always smooth. This book examines the specific challenges faced by emerging market multinationals as they seek to develop their international operations and proposes actionable solutions for them. The authors seamlessly combine academic analyses with a rich selection of real-world cases to provide a clear framework for understanding some of the barriers that prevent firms from emerging economies from succeeding abroad and show readers what actions can be taken to achieve sustained international growth. With clear, concise arguments and examples that bring the discussion to life, this insightful book will appeal to managers and students alike.
Book Synopsis The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands by : Amitava Chattopadhyay
Download or read book The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands written by Amitava Chattopadhyay and published by McGraw Hill Professional. This book was released on 2012-05-18 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for THE NEW EMERGING-MARKET MULTINATIONALS One of Strategy and Business’s Best Business Books of the Year "This book is a real eye-opener. It will forever change your assumptions about international economic competition and who the winners will be." —PHILIP KOTLER Kellogg School of Management and author of Winning at Innovation "An insightful read—essential for those wishing to understand the evolution and growth of emerging-economy EMNCs and how they will reshape global market structures." —ANAND MAHINDRA, Vice Chairman and Managing Director, Mahindra Group, India "As this timely book so insightfully points out, the rise of emerging-market multinationals is shifting the global competitive landscape and forcing us to think hard about new growth, strategy, and talent equations. A must-read for business leaders responsible for navigating today's global environment. —MUHTAR KENT, Chairman and Chief Executive Officer, The Coca-Cola Company "This book offers an array of fascinating examples and an interesting framework for stimulating thinking about EMNCs' strategic options." —PANKAJ GHEMAWAT, IESE Business School, and author of World 3.0 "A must-read. The book is well researched and provides compelling case illustrations. I highly recommend it." —W. CHAN KIM, Professor, INSEAD; Codirector, INSEAD Blue Ocean Strategy Institute; and bestselling author of Blue Ocean Strategy "This is the future of global competition. You need to understand it if you aspire to be a player or if global markets are now a part of your strategy." —DAVID A. AAKER, Vice Chairman, Prophet, and bestselling author of Brand Relevance "This book gives a clear idea of the success formula of emerging-market multinationals by showing practical insights based on a deep understanding of EMNCs. This will help readers from any type of company structure their own growth strategies." —WONHONG CHO, Executive Vice President and Chief Marketing Officer, Hyundai Motor Company "An excellent collection of ideas and examples that should inspire companies in emerging markets looking to build brands and markets anywhere." —BUSINESSWORLD About the Book: LG. HTC. Tata. Haier. Lenovo. Arcelik. Natura. From smartphones and computers to blue jeans and beer, companies from China, India, Taiwan, Mexico, Turkey, and other emerging markets are now winning leading market shares with their own-branded, high-quality products—rather than with poorly produced products sold under others' brand names. These emerging-market multinational companies (EMNCs) are giving the incumbent market leaders of North America, Western Europe, and Japan a run for their money in the areas of innovation, branding, and marketing. How have these small, under-resourced businesses come so far so quickly? And what can you learn from their strategies and tactics? Renowned experts in global branding and marketing, the authors of The New Emerging-Market Multinationals conducted an in-depth study of 39 EMNCs to reveal the innovative compete-from-below strategies and tactics fueling these companies' meteoric rise. The authors identify four strategies driving this growth: COST LEADERS leverage existing low-cost structures and large-scale volumes to extend their reach into developed markets. KNOWLEDGE LEVERAGERS tap their existing resources and knowledge of home consumers and the market to build branded businesses in other emerging markets. NICHE CUSTOMIZERS combine their cost advantages in manufacturing with newly developed low-cost R&D capabilities to develop customized niche-segment branded offerings in other emerging markets. GLOBAL BRAND BUILDERS use their low-cost manufacturing and R&D capabilities to build branded businesses in developed markets— but limit their focus to specific products and segments through a process of focused innovation. Whether you run an EMNC or a developedmarket company, deep knowledge of the strategies outlined here is an absolute necessity for competing effectively now and in the future. Don't get caught off guard by the "new kids on the block"—because today's EMNCs are determined to be tomorrow's market leaders.
Book Synopsis New Policy Challenges For European Multinationals by : Rob van Tulder
Download or read book New Policy Challenges For European Multinationals written by Rob van Tulder and published by Emerald Group Publishing. This book was released on 2012-11-21 with total page 475 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brings together a variety of scholarly contributions from a European perspective. This book covers dimensions of MNE corporate strategy in the face of complex policy environments: corporate strategic responses to national policy institutions; pro-active institution-oriented strategies; and, dynamics of international business-government relations.
Book Synopsis Emerging Markets Rule: Growth Strategies of the New Global Giants by : Mauro Guillen
Download or read book Emerging Markets Rule: Growth Strategies of the New Global Giants written by Mauro Guillen and published by McGraw Hill Professional. This book was released on 2012-11-16 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: SEIZE THE ADVANTAGE IN THE GLOBAL WAR FOR MARKET SHARE Winner of the 2013 Small Business Book Award - Top 10 Overall The newest economic behemoth, China, is snatching market share from the U.S., Japan, and Europe at an alarming rate. But China isn't alone. The world's largest producers of biofuel, meat, consumer electronics, regional jets, baked goods, candy, and many other products are all emerging market multinationals (EMMs). And industries poised to be taken over by EMMs include personal computers, IT services, mining, wind turbines, and cement. The balance of power in the global economy is shifting. Are you in a position to compete with the most energetic, imaginative companies on the planet? In Emerging Markets Rule, two experts on the global shift in economic hegemony explain what is happening, why it is happening--and how you can prevent it from happening to you. The authors provide an action plan based on leaner, more operationally proficient ways for maintaining the competitive advantage based on seven new axioms of global competitiveness: Execute, strategize, and execute again Cater to the niches Scale to win Embrace chaos Acquire smart Expand with abandon No sacred cows! Emerging market multinationals are here to stay; they're not going to go away, even when the global economy rights itself. "What began as a necessity--a kind of guerilla-business warfare against the corporate superpowers--has now evolved into best practices and is on its way to becoming what everyone needs to know," the authors write. "Simply put, down is up. The weak have become strong." You need to learn these new "best practices" now because tomorrow will be too late. Emerging Markets Rule is your road map for business success in the increasingly competitive, chaotic global markets. "Emerging-market multinationals have reshaped global competition. Using well-articulated views duly substantiated with facts, this book explains why and how they have become formidable players in both high-technology and traditional industries. This book is a worthy read for businesses and individuals alike seeking to comprehend the phenomenon of the emerging market multinational." -- S. D. Shibulal, CEO and Managing Director , Infosys "This book shows the strength and potential of companies that stand out in emerging markets, reaffirming entrepreneurship, innovation, and sustainability as fundamental factors for the outbreak of global competitors." -- Alessandro Carlucci , CEO, Natura Cosmeticos "The authors have touched on an important idea that emerging market growth can often be tapped by companies located in those markets. This is an essential book leading us to identify the niche markets and strategies for those emerging markets. A must for all international companies with growth ambitions." -- Leonard A. Lauder, Chairman Emeritus, The Estee Lauder Companies "A must-read for any company on its way to becoming a global one. You will learn from companies that have developed unique ways of competing in tough markets such as China and India." -- Jorge Zarate , China General Manager, Grupo Bimbo
Book Synopsis Multinational Corporations from Emerging Markets by : A. Nölke
Download or read book Multinational Corporations from Emerging Markets written by A. Nölke and published by Springer. This book was released on 2014-07-01 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rise of multinational corporations (MNCs) from emerging markets has been a major development during the last decade. An important feature of emerging market MNCs is their close relationship with home states. The book investigates this special kind of relationship and explores how it affects the cross-border activities of these corporations.
Book Synopsis The Competitive Advantage of Emerging Market Multinationals by : Peter J. Williamson
Download or read book The Competitive Advantage of Emerging Market Multinationals written by Peter J. Williamson and published by Cambridge University Press. This book was released on 2013-04-04 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: A rigorous analysis of how the innovative practices of emerging multinationals from the BRIC countries are transforming global competition.
Book Synopsis Multinational Corporations and Local Firms in Emerging Economies by : Eric Rugraff
Download or read book Multinational Corporations and Local Firms in Emerging Economies written by Eric Rugraff and published by Amsterdam University Press. This book was released on 2011 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: In order for foreign direct investment to have deep and lasting positive effects on host countries, it is essential that multinational corporations have close direct and indirect interaction with local firms. A valuable addition to the emerging literature on multinational-local firm interfaces, this book provides a number of case studies from emerging economies that examine such mutually beneficial business relationships and the policy measures necessary to support them.
Book Synopsis Multinational Enterprises and Emerging Economies by : Klaus E.Meyer
Download or read book Multinational Enterprises and Emerging Economies written by Klaus E.Meyer and published by Edward Elgar Publishing. This book was released on 2020-03-28 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guided by the overarching question “how and why does the emerging economy context matter for business?”, this collection brings together key contributions of Klaus Meyer on multinational enterprises (MNEs) competing in, and originating from, emerging economies. The book also explores how outward investment strategies contribute to building internationally competitive MNEs.
