Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions

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Publisher : IGI Global
ISBN 13 : 1466645113
Total Pages : 347 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions by : Lee, In

Download or read book Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions written by Lee, In and published by IGI Global. This book was released on 2013-09-30 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book offers insights into issues, challenges, and solutions related to the successful application and management aspects of electronic business, providing a comprehensive framework for researchers and practitioners in understanding the growing demand of e-business research"--Provided by publisher.

E-Commerce, E-Business and E-Service

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Publisher : CRC Press
ISBN 13 : 1315762226
Total Pages : 261 pages
Book Rating : 4.3/5 (157 download)

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Book Synopsis E-Commerce, E-Business and E-Service by : Garry Lee

Download or read book E-Commerce, E-Business and E-Service written by Garry Lee and published by CRC Press. This book was released on 2014-07-28 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2014 International Conference on E-Commerce, E-Business and E-Service (EEE 2014) was held on May 1-2, 2014, Hong Kong. This proceedings volume assembles papers from various professionals, leading researchers, engineers, scientists and students and presents innovative ideas and research results focused on the progress of E-Commerce, E-Business a

Digital Transformation and Innovative Services for Business and Learning

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Publisher : IGI Global
ISBN 13 : 179985177X
Total Pages : 282 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Digital Transformation and Innovative Services for Business and Learning by : Sandhu, Kamaljeet

Download or read book Digital Transformation and Innovative Services for Business and Learning written by Sandhu, Kamaljeet and published by IGI Global. This book was released on 2020-06-26 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world dependent on digital technologies, business corporations continually try to stay ahead of their competitors by adopting the most updated technology into their business processes. Many companies are adopting digital transformation models, data analytics, big data, data empowerment, and data sharing as key strategies and as service disruptors for information delivery and record management. Higher education institutions have adopted digital service innovation as a core to driving their business processes. Such services are key to ensuring efficiency and improving organizational performance. Digital Transformation and Innovative Services for Business and Learning is a collection of innovative research on the latest digital services and their role in supporting the digital transformation of businesses and education. While highlighting topics including brand equality, digital banking, and generational workforce, this book is ideally designed for managers, executives, IT consultants, industry professionals, academicians, researchers, and students.

Electronic Services: Concepts, Methodologies, Tools and Applications

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Publisher : IGI Global
ISBN 13 : 1615209689
Total Pages : 2091 pages
Book Rating : 4.6/5 (152 download)

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Book Synopsis Electronic Services: Concepts, Methodologies, Tools and Applications by : Management Association, Information Resources

Download or read book Electronic Services: Concepts, Methodologies, Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2010-05-31 with total page 2091 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the increasing reliance on digital means to transact goods that are retail and communication based, e-services continue to develop as key applications for business, finance, industry and innovation.Electronic Services: Concepts, Methodologies, Tools and Applications is an all-inclusive research collection covering the latest studies on the consumption, delivery and availability of e-services. This multi-volume book contains over 100 articles, making it an essential reference for the evolving e-services discipline.

Digital Tools for Computer Music Production and Distribution

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Publisher : IGI Global
ISBN 13 : 1522502653
Total Pages : 308 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Digital Tools for Computer Music Production and Distribution by : Politis, Dionysios

Download or read book Digital Tools for Computer Music Production and Distribution written by Politis, Dionysios and published by IGI Global. This book was released on 2016-06-27 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is clear that the digital age has fully embraced music production, distribution, and transcendence for a vivid audience that demands more music both in quantity and versatility. However, the evolving world of digital music production faces a calamity of tremendous proportions: the asymmetrically increasing online piracy that devastates radio stations, media channels, producers, composers, and artists, severely threatening the music industry. Digital Tools for Computer Music Production and Distribution presents research-based perspectives and solutions for integrating computational methods for music production, distribution, and access around the world, in addition to challenges facing the music industry in an age of digital access, content sharing, and crime. Highlighting the changing scope of the music industry and the role of the digital age in such transformations, this publication is an essential resource for computer programmers, sound engineers, language and speech experts, legal experts specializing in music piracy and rights management, researchers, and graduate-level students across disciplines.

Strategic E-Commerce Systems and Tools for Competing in the Digital Marketplace

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Publisher : IGI Global
ISBN 13 : 1466681349
Total Pages : 331 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Strategic E-Commerce Systems and Tools for Competing in the Digital Marketplace by : Khosrow-Pour, Mehdi

Download or read book Strategic E-Commerce Systems and Tools for Competing in the Digital Marketplace written by Khosrow-Pour, Mehdi and published by IGI Global. This book was released on 2015-02-28 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: As financial systems migrate to a pervasive, online environment, business leaders and layman investors alike must adapt to changes in the market brought about by this new age of business. Strategic E-Commerce Systems and Tools for Competing in the Digital Marketplace advances the body of knowledge on electronic business and commerce with an in-depth look at the opportunities and concerns surrounding online business and finance. This cutting-edge reference aids business leaders, financial managers, investors, and consumers looking to build their portfolios and thrive in modern digital business environments.

Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media

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Publisher : IGI Global
ISBN 13 : 1466645792
Total Pages : 326 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media by : Wu, Mei

Download or read book Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media written by Wu, Mei and published by IGI Global. This book was released on 2013-09-30 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media and emerging internet technologies have expanded the ideas of marketing approaches. In particular, the phenomenon of the internet in China challenges the common perception of new media environments. Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media presents case studies, textual analysis, media reviews, and in-depth interviews in order to investigate the Chinese “pushing hand” operation from the conceptual perspective of communications and viral marketing. This book is significant to researchers, marketers, and advocates interested in the persuasive influence of social networks.

Comparative Case Studies on Entrepreneurship in Developed and Developing Countries

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Publisher : IGI Global
ISBN 13 : 1466675349
Total Pages : 375 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Comparative Case Studies on Entrepreneurship in Developed and Developing Countries by : Ofori-Dankwa, Joseph

Download or read book Comparative Case Studies on Entrepreneurship in Developed and Developing Countries written by Ofori-Dankwa, Joseph and published by IGI Global. This book was released on 2015-01-31 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lauded as a driver of economic growth, entrepreneurship and small business ventures have become increasingly attractive to countries looking to boost employment rates, productivity, and innovation. The manifestation of entrepreneurship varies from country to country, and what works for one may not work for the next. Comparative Case Studies on Entrepreneurship in Developed and Developing Countries presents the challenges and opportunities that entrepreneurs in different countries face at various developmental stages. Through in-depth studies, this premier reference work seeks to provide examples of successful applications of an elusive concept that has helped many countries move up the developmental ladder, a topic relevant to researchers and academicians working in social and behavioral sciences, economists, and business professionals.

Technological Solutions for Sustainable Business Practice in Asia

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Publisher : IGI Global
ISBN 13 : 1466684631
Total Pages : 398 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Technological Solutions for Sustainable Business Practice in Asia by : Ordóñez de Pablos, Patricia

Download or read book Technological Solutions for Sustainable Business Practice in Asia written by Ordóñez de Pablos, Patricia and published by IGI Global. This book was released on 2015-05-31 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Central Asian countries play a geostrategic role in world economy and politics. As a result, efforts are being made to establish an effective channel of communication between academic and research institutions, policymakers, government agencies, and individuals concerned with the complexities of Asian business, information technologies, sustainable development, and globalization. Technological Solutions for Sustainable Business Practice in Asia provides an in-depth analysis on Asian economy, business, and management with a clear international and interdisciplinary approach. This comprehensive resource is beneficial for academics, PhD students, policymakers, and government officials.

Impacts of Online Advertising on Business Performance

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Publisher : IGI Global
ISBN 13 : 1799816206
Total Pages : 262 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Impacts of Online Advertising on Business Performance by : Semerádová, Tereza

Download or read book Impacts of Online Advertising on Business Performance written by Semerádová, Tereza and published by IGI Global. This book was released on 2019-11-22 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating a brand´s image to ultimately sell promoted products has made digital advertising a key instrument for reaching marketing and business goals for many companies. In order to expand fan bases, promote company culture, and engage in communication with current customers, business professionals have made monitoring the impact of their advertisements a fundamental priority. Impacts of Online Advertising on Business Performance is a collection of innovative research that merges the theoretical background presented in the scientific research with the practical experience and real-life data originating from real advertising campaigns and website traffic. While highlighting topics including data analytics, digital advertising, and consumer behavior, this book is ideally designed for managers, marketers, advertisers, business administrations, researchers, industry professionals, investors, academicians, and students concerned with the management of online marketing activities.

Emerging E-Services In Accounting

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Publisher : IGI Global
ISBN 13 : 1605666378
Total Pages : 18 pages
Book Rating : 4.6/5 (56 download)

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Book Synopsis Emerging E-Services In Accounting by : Ada Scupola

Download or read book Emerging E-Services In Accounting written by Ada Scupola and published by IGI Global. This book was released on 2009 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Asian Business and Management Practices: Trends and Global Considerations

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Publisher : IGI Global
ISBN 13 : 1466664428
Total Pages : 357 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Asian Business and Management Practices: Trends and Global Considerations by : Ura, Dasho Karma

Download or read book Asian Business and Management Practices: Trends and Global Considerations written by Ura, Dasho Karma and published by IGI Global. This book was released on 2014-09-30 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a rapidly rising force in the global market, Asian countries hold opportunities for growth and development. However, in order to successfully gain entry into this new part of the market, it will first be necessary to understand the motives and background behind Asian economies. Asian Business and Management Practices: Trends and Global Considerations analyzes the various strategies found in the Asian economic market. Showcasing a broad range of countries in Southeast Asia in addition to China and India, this publication is a broad, widely encompassing resource for academics, PhD students, experts, policymakers, and government officials interested in understanding the background and applications behind business success in Asia.

Business Drivers in Promoting Digital Detoxification

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Publisher : IGI Global
ISBN 13 :
Total Pages : 377 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Business Drivers in Promoting Digital Detoxification by : Grima, Simon

Download or read book Business Drivers in Promoting Digital Detoxification written by Grima, Simon and published by IGI Global. This book was released on 2024-01-10 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rapid progression of the digital age has brought both benefits and drawbacks. While the convenience of constant connectivity and digital devices is undeniable, the increasing screen time poses health and well-being challenges. With a significant portion of the global population now regularly using the internet, concerns about issues like digital addiction, shorter attention spans, and lifestyle diseases have become urgent matters. Addressing these challenges and charting a sustainable path forward is imperative. Business Drivers in Promoting Digital Detoxification delves into contemporary initiatives across various industries that advocate for digital detox. This book showcases opportunities within this transformative trend, spanning from health and tourism to unexpected sectors. It not only highlights the necessity of digital detox for health but also reveals its potential as a gateway to innovative business ventures. Catering to academics, researchers, students, and professionals, this book serves as a guiding beacon in the complexities of the digital era. It not only clarifies the motivations behind the digital detox movement but also explores its implications. More than just insights, this book offers a roadmap to shape a healthier and sustainable future in our digitally connected world. Engage in this pivotal conversation, explore its pages, and gain the knowledge to drive meaningful change for yourself, your organization, and society as a whole.

Strategic Tools and Methods for Promoting Hospitality and Tourism Services

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Publisher : IGI Global
ISBN 13 : 1466697628
Total Pages : 345 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Strategic Tools and Methods for Promoting Hospitality and Tourism Services by : Nedelea, Alexandru-Mircea

Download or read book Strategic Tools and Methods for Promoting Hospitality and Tourism Services written by Nedelea, Alexandru-Mircea and published by IGI Global. This book was released on 2016-01-07 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism marketing is a vital tool in promoting the overall health of the global economy by not only bringing necessary revenue to a particular region, but also providing an opportunity for tourists to explore another culture, building tolerance and overall exposure to different ways of life. Strategic Tools and Methods for Promoting Hospitality and Tourism Services provides interdisciplinary perspectives in the areas of global tourism and hospitality. Highlighting cultural boundaries of strategic knowledge management through the use of case studies and theoretical research, as well as the opportunities and challenges of tourism marketing, this publication is an essential reference source for academicians, research scholars, marketing professionals, graduate-level students, and industry professionals interested in international travel and the vacation industry.

Using Influencer Marketing as a Digital Business Strategy

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Publisher : IGI Global
ISBN 13 :
Total Pages : 388 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Using Influencer Marketing as a Digital Business Strategy by : Teixeira, Sandrina

Download or read book Using Influencer Marketing as a Digital Business Strategy written by Teixeira, Sandrina and published by IGI Global. This book was released on 2023-12-08 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using Influencer Marketing as a Digital Business Strategy presents a comprehensive exploration of the burgeoning world of digital influencers, whose impact on consumer behavior and brand promotion is rapidly transforming the marketing landscape. This book delves into the most relevant topics in the field, providing a valuable contribution to both management and academia alike. The book delves into the essence of influencer marketing by examining the different types of influencers and their crucial role in reaching a brand's target audience. The strategic partnership between influencers and brands is analyzed, highlighting how these influential content creators act as powerful intermediaries between companies and potential consumers. By examining the intricate relationship between influencers, brands, and consumers, the book sheds light on the purchase intention process and consumer habits in the digital age. Given the recent emergence of influencer marketing as a prominent force, this book serves as a critical reference source for researchers, business executives, marketing professionals, influencer marketing agencies, and graduate students seeking to expand their understanding of this dynamic field.

Encyclopedia of E-Business Development and Management in the Global Economy

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Publisher : IGI Global
ISBN 13 : 1615206124
Total Pages : 1349 pages
Book Rating : 4.6/5 (152 download)

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Book Synopsis Encyclopedia of E-Business Development and Management in the Global Economy by : Lee, In

Download or read book Encyclopedia of E-Business Development and Management in the Global Economy written by Lee, In and published by IGI Global. This book was released on 2010-02-28 with total page 1349 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This research book is a repository for academicians, researchers, and industry practitioners to share and exchange their research ideas, theories, and practical experiences, discuss challenges and opportunities, and present tools and techniques in all aspects of e-business development and management in the digital economy"--Provided by publisher.

Marketing in the Cyber Era: Strategies and Emerging Trends

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Publisher : IGI Global
ISBN 13 : 1466648651
Total Pages : 357 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Marketing in the Cyber Era: Strategies and Emerging Trends by : Ghorbani, Ali

Download or read book Marketing in the Cyber Era: Strategies and Emerging Trends written by Ghorbani, Ali and published by IGI Global. This book was released on 2013-12-31 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growth of new technologies, internet, virtualization, and the globalization of production and consumption has given focus on new marketing strategies in the cyber era. This has shaped a demand for an innovative conceptual framework for the marketing industry. Marketing in the Cyber Era: Strategies and Emerging Trends brings together best practices and innovative approaches for effective marketing in today’s economy. Stressing the importance of structure, strategy, leadership, and marketing in the Cyber Era; this book is a useful tool for upper-level students, researchers, academicians, professionals and practitioners, scientists, and executive managers of marketing in profit and non-profit organizations.