Digital Business and Electronic Commerce

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Publisher : Springer Nature
ISBN 13 : 3030634825
Total Pages : 762 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Digital Business and Electronic Commerce by : Bernd W. Wirtz

Download or read book Digital Business and Electronic Commerce written by Bernd W. Wirtz and published by Springer Nature. This book was released on 2021-03-28 with total page 762 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with basics, activities and success factors, and an analytical view on user behavior. Dedicated chapters on mobile and social media present fundamental aspects, discuss applications and address key success factors. The Internet of Things (IoT) is subsequently introduced in the context of big data, cloud computing and connecting technologies, with a focus on industry 4.0, smart business services, smart homes and digital consumer applications, as well as artificial intelligence. The book then turns to digital business models in the B2C (business-to-consumer) and B2B (business-to-business) sectors. Building on the business model concepts, the book addresses digital business strategy, discussing the strategic digital business environment and digital business value activity systems (dVASs), as well as strategy development in the context of digital business. Special chapters explore the implications of strategy for digital marketing and digital procurement. Lastly, the book discusses the fundamentals of digital business technologies and security, and provides an outline of digital business implementation. A comprehensive case study on Google/Alphabet, explaining Google's organizational history, its integrated business model and its market environment, rounds out the book.

E-business and E-commerce Management

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Author :
Publisher : Pearson Education
ISBN 13 : 9780273707523
Total Pages : 700 pages
Book Rating : 4.7/5 (75 download)

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Book Synopsis E-business and E-commerce Management by : Dave Chaffey

Download or read book E-business and E-commerce Management written by Dave Chaffey and published by Pearson Education. This book was released on 2007 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the legal and security considerations. It contains a range of features to help you learn effectively including margin definitions, international case studies, activities and web links.

E Commerce for Entrepreneurs

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Publisher : BPB Publications
ISBN 13 : 9389898404
Total Pages : 160 pages
Book Rating : 4.3/5 (898 download)

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Book Synopsis E Commerce for Entrepreneurs by : Dr. Sudeshna Chakraborty

Download or read book E Commerce for Entrepreneurs written by Dr. Sudeshna Chakraborty and published by BPB Publications. This book was released on 2021-01-02 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step-by-step guide to learning the role of E-commerce in our economy Ê KEY FEATURESÊ ¥ Hands-on with the concept of E-Commerce and E-Business. ¥Understand the know-how of working of E-Commerce framework. ¥Learn the type of E-Payment system and its mechanism. ¥Understanding Brand building and Digital Marketing methods. Ê DESCRIPTION Electronic Commerce (E-Commerce) is a new way of carrying out business transactions through electronic means in general and the Internet environment by supporting this industry in particular, has been proving its potential benefits and effective contribution to the socio-economic growth. As an essential part of the ÒDigital EconomyÓ, E-Commerce plays a key role in opening the door to the 21st century, the new era of the knowledge-based economy.Ê In this book, you will understand the basic concepts of E-Commerce and E-Business. The Internet has the broadcasting capability and is a mechanism for information dissemination and a medium for collaboration and interaction between individuals through computers irrespective of geographic locations. The motive of this book is to present an introduction to E-Commerce and E-Banking industry. It will cover the key E-Banking concepts, changing dynamics, implementation approaches, and management issues in the E-Banking industry and Brand building. Ê WHAT YOU WILLÊ LEARNÊ ¥Understand the different models of E-Commerce. ¥Get to know more about the various types of Electronic Payment Systems. ¥Understand the security issues in Electronic Payment Systems. ¥Get familiar with the concept of Electronic banking and Online publishing. ¥Understanding how Digital marketing can impact on E-Commerce. WHO THIS BOOK IS FORÊÊ This book is for everyone interested in knowing more about E-Commerce. Existing professionals associated with the E-Commerce industry can use this book as a reference guide. Ê TABLE OF CONTENTSÊÊ 1.Describe the concept of E-commerce and E-business 2.Understand the E-commerce frameworkÊ 3.Learn the various functions of E-commerce 4.Describe the models of E-commerce 5.Describe the concept of the Internet and its use in E-commerce 6.Define the various types of electronic payment systems 7.Understand the security issues in electronic payment system 8.Learn the concept of electronic banking and online publishing 9.Describe the methods of brand building in the market 10.Understand the role of digital marketing in brand building

World Wide Data

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Publisher : Business Expert Press
ISBN 13 : 1947843044
Total Pages : 74 pages
Book Rating : 4.9/5 (478 download)

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Book Synopsis World Wide Data by : Alfonso Asensio

Download or read book World Wide Data written by Alfonso Asensio and published by Business Expert Press. This book was released on 2017-12-18 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world is currently in the midst of a data revolution. Consumers now inhabit a digital world and companies have no option but to follow them there. Governments are reviewing the rules of usage for consumer data in marketing and advertising in order to take advantage of the huge economic opportunity that the data driven economy represents. Companies, recognizing the opportunity, are hurrying to adapt by digitalizing their processes. They are putting pressure on their managers and working teams to learn how to make best use of the technology capabilities and their data resources. What is more, premier national companies have to compete in a global business field where their Silicon Valley-breed competitors have a substantial advantage in terms of digitalization and data usage. Written in plain English with illustrative examples and cases, this book is for the general manager who seeks a better grasp of this fast-changing business world and a better understanding of what will be required from he/she, not just now but in five years’ time.

Achieving Business Competitiveness in a Digital Environment

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Publisher : Springer Nature
ISBN 13 : 3030931315
Total Pages : 247 pages
Book Rating : 4.0/5 (39 download)

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Book Synopsis Achieving Business Competitiveness in a Digital Environment by : Tereza Semerádová

Download or read book Achieving Business Competitiveness in a Digital Environment written by Tereza Semerádová and published by Springer Nature. This book was released on 2022-01-22 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic has been a very strong reminder that the future economic development of any country is more than ever influenced by its ability to ramp-up digital competitiveness. Consequently, enterprises were pushed to assess and develop the possibilities offered by e-commerce and online marketing tools. In this book, experts outline the prerequisites for such online marketing competitiveness and compare the current level of digital marketing competitiveness in Europe by using publicly available macro and micro-level data. The authors present their analyses and recommendations including interviews with over 125 online marketers and e-commerce specialists and present the lessons from digitalization of over 600 SMEs.

Introduction to E-commerce

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3540496459
Total Pages : 180 pages
Book Rating : 4.5/5 (44 download)

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Book Synopsis Introduction to E-commerce by : Zheng Qin

Download or read book Introduction to E-commerce written by Zheng Qin and published by Springer Science & Business Media. This book was released on 2010-06-30 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.

E-Commerce and the Digital Economy

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Author :
Publisher : Routledge
ISBN 13 : 1317472691
Total Pages : 304 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis E-Commerce and the Digital Economy by : Michael J. Shaw

Download or read book E-Commerce and the Digital Economy written by Michael J. Shaw and published by Routledge. This book was released on 2015-05-15 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume in the "Advances in Management Information Systems" series offers a state-of-the-art survey of information systems research on electronic commerce. Featuring chapters by leading scholars and industry professionals, it provides the framework for understanding the business trends, emerging opportunities, and barriers to overcome in the rapid developments taking place in electronic business and the digital economy. Researchers, students, and practitioners - anyone interested in the current issues and future direction of electronic commerce, especially from the standpoint of information systems and information technology - will find this book to be an authoritative source of cutting-edge information. The volume is divided into four parts: Part I covers the fundamental issues of information technology standards and the transformation of industry structure; Part II focuses on B2B commerce; Part III investigates the management of mobile and IT infrastructure; and Part IV includes trust, security, and legal issues that undergird the success of e-commerce initiatives.

Digital Communities in a Networked Society

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Publisher : Springer
ISBN 13 : 1402079079
Total Pages : 456 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Digital Communities in a Networked Society by : Manuel J. Mendes

Download or read book Digital Communities in a Networked Society written by Manuel J. Mendes and published by Springer. This book was released on 2006-04-11 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Communities in a Networked Society: e-Commerce, e-Business and e-Government deals with the accelerating evolution in the computerization of society. This evolution, or should we call it a revolution, is dominantly driven by the Internet, and documented by the novelties introduced, year by year, by Information and Communication Technologies. The book contains recent results of research and development in the areas of: -E-government, -Business models of e-applications, -Innovative structures in the internet, -Auctions and e-payment, -Future aspects of communication, -Internet and the web, -Advanced platforms and grid computing, -Cooperation and integration, -Modeling and construction of e-services.

Encyclopedia of E-Commerce Development, Implementation, and Management

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Author :
Publisher : IGI Global
ISBN 13 : 1466697881
Total Pages : 2375 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Encyclopedia of E-Commerce Development, Implementation, and Management by : Lee, In

Download or read book Encyclopedia of E-Commerce Development, Implementation, and Management written by Lee, In and published by IGI Global. This book was released on 2016-03-31 with total page 2375 pages. Available in PDF, EPUB and Kindle. Book excerpt: The convenience of online shopping has driven consumers to turn to the internet to purchase everything from clothing to housewares and even groceries. The ubiquity of online retail stores and availability of hard-to-find products in the digital marketplace has been a catalyst for a heighted interest in research on the best methods, techniques, and strategies for remaining competitive in the era of e-commerce. The Encyclopedia of E-Commerce Development, Implementation, and Management is an authoritative reference source highlighting crucial topics relating to effective business models, managerial strategies, promotional initiatives, development methodologies, and end-user considerations in the online commerce sphere. Emphasizing emerging research on up-and-coming topics such as social commerce, the Internet of Things, online gaming, digital products, and mobile services, this multi-volume encyclopedia is an essential addition to the reference collection of both academic and corporate libraries and caters to the research needs of graduate-level students, researchers, IT developers, and business professionals. .

Digital Services in International Trade Law

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108837530
Total Pages : 429 pages
Book Rating : 4.1/5 (88 download)

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Book Synopsis Digital Services in International Trade Law by : Ines Willemyns

Download or read book Digital Services in International Trade Law written by Ines Willemyns and published by Cambridge University Press. This book was released on 2021-09-30 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive analysis of the applicability of international trade law to digital services at multilateral and regional levels.

Electronic commerce and digital services

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Author :
Publisher : Editora Dialética
ISBN 13 : 6525283485
Total Pages : 246 pages
Book Rating : 4.5/5 (252 download)

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Book Synopsis Electronic commerce and digital services by : Júlio César Parente Patrocínio

Download or read book Electronic commerce and digital services written by Júlio César Parente Patrocínio and published by Editora Dialética. This book was released on 2023-07-07 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE DIGITAL ENVIRONMENT HAS NO BOUNDARIES. A new business model, product or technological service emerges all the time. Along with the facilitation and solutions brought by technological development, new problems, conflicts and litigation in social and economic relations also arise. Laws of several countries are not often able to keep up with the digital dynamism. Furthermore, there is not a consensus in international trade organisations on the concept of digital services and electronic commerce. That is the scenario in which the European Union has constantly developed rules to regulate the digital environment, ensuring and combining legal security and standardisation of rules with the practical advantages of these new social and trade relations, stimulating innovation and economic growth. While the WTO and the OECD have not reached a consensus on this matter, the EU has been influencing rules around the world and adding chapters on electronic commerce to its deep integration trade agreements with third countries. The book analyses EU regulations regarding the online environment such as personal data protection, electronic commerce, electronic contract, electronic signature and identification, advertising, digital services, consumer rights, and taxation. It addresses several decisions made by the Court of Justice and national courts of the EU. The influence of the EU in Mercosur is demonstrated through the analysis of laws and jurisprudence of Mercosur countries.

Handbook on Electronic Commerce

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Publisher : Springer Science & Business Media
ISBN 13 : 9783540673446
Total Pages : 740 pages
Book Rating : 4.6/5 (734 download)

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Book Synopsis Handbook on Electronic Commerce by : Michael Shaw

Download or read book Handbook on Electronic Commerce written by Michael Shaw and published by Springer Science & Business Media. This book was released on 2000-05-16 with total page 740 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new digital economy has pronounced implications for corporate strategy, marketing, operations, information systems, customer service, global supply-chain management, and product distribution. This handbook examines most aspects of electronic commerce, including electronic storefronts, online business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models. An indispensable reference for professionals in e-commerce and Internet business.

Leading Digital Strategy

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Publisher : Kogan Page Publishers
ISBN 13 : 074947310X
Total Pages : 240 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Leading Digital Strategy by : Christopher Bones

Download or read book Leading Digital Strategy written by Christopher Bones and published by Kogan Page Publishers. This book was released on 2015-03-03 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: For a business to thrive competitively in today's marketplace, it needs to have an effective e-commerce channel. Getting it right opens up new markets and opportunities; getting it wrong leads to declining revenues and profitability. To ensure effectiveness, business leaders and decision-makers must understand how e-commerce channels work to make the best strategic choices for their business. Drawing on experience in consulting to large complex organisations and ground-breaking primary research with senior executives from leading corporations, Leading Digital Strategy creates a convincing case for action and offers practical strategies, methodologies and models to improve the effectiveness of a company's online offering. It explores how to align organisational structure with wider goals and implement a customer-centric culture. With coverage of the key digital trends, tools and technologies affecting business today, it provides a practical framework for multi-channel success. This book challenges leaders to become as fluent and creative in digital as they are in finance, sales and marketing, and equips them to choose the right strategy and the right people to make it happen. With strategies for improved operational performance and enhanced engagement from senior management, Leading Digital Strategy gives readers the power to drive forward effective digital initiatives and realise rewarding opportunities for change.

Web Technologies for Commerce and Services Online

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Publisher : IGI Global
ISBN 13 : 1599048248
Total Pages : 392 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis Web Technologies for Commerce and Services Online by : Khosrow-Pour, D.B.A., Mehdi

Download or read book Web Technologies for Commerce and Services Online written by Khosrow-Pour, D.B.A., Mehdi and published by IGI Global. This book was released on 2007-12-31 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through the last decade, Internet technologies such as electronic commerce have experienced exponential growth, and emerging issues surrounding this phenomenon have necessitated the amassment of research on the cognitive impact of electronic commerce technologies around the world. Web Technologies for Commerce and Services Online delivers a global perspective on the influence of electronic commerce on organizational behavior, development, and management in organizations, discussing issues such as information security; strategic management of electronic commerce; organizational learning; business process management; mediated enterprises; and electronic marketplaces. With the new insights it delivers on this rapidly evolving technological and commercial domain, this incisive reference will prove an essential addition to library collections worldwide.

eBusiness & eCommerce

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Publisher : Springer Science & Business Media
ISBN 13 : 354089327X
Total Pages : 223 pages
Book Rating : 4.5/5 (48 download)

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Book Synopsis eBusiness & eCommerce by : Andreas Meier

Download or read book eBusiness & eCommerce written by Andreas Meier and published by Springer Science & Business Media. This book was released on 2009-04-03 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook focuses on the members of the digital value chain of eBusiness and eCommerce and dedicates a separate chapter to each member part: eProducts & eServices, eProcurement, eMarketing, eContracting, eDistribution, ePayment, as well as eCustomer Relationship Management. In addition to business models and business webs, digital procurement and marketing processes are likewise addressed such as electronic negotiation processes, security questions with digital signatures, as well as electronic supplier relationship management and customer relationship management. The topics are described based on explicit procedures and descriptive examples of application. The gradual set-up of an electronic Webshop for DVD’s serves as a continuous case study. The book is directed towards students of economics at universities and technical colleges; it is also suitable for executives, project leaders, and company experts who deal with the digital value chain.

E-commerce

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Author :
Publisher : Amir Manzoor
ISBN 13 : 3843370303
Total Pages : 434 pages
Book Rating : 4.8/5 (433 download)

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Book Synopsis E-commerce by : Amir Manzoor

Download or read book E-commerce written by Amir Manzoor and published by Amir Manzoor. This book was released on 2010 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growth of the Internet continues to influence our lives and businesses. Irrespective of their type and size, all firms and organizations are rethinking their strategies and operations. An increasing number of businesses are using e-commerce to gain competitive advantage. However, doing e-commerce is complex and requires understanding a vast array of topics. This book provides coverage of essential topics in E-commerce i.e. technology infrastructure, building blocks of e-commerce, online marketing, online payment systems, online business models, online business environment issues, website usability, e-commerce strategy, mobile commerce, and e-CRM/e-SCM. Compared with available texts on e-commerce, the perspective of this book is global e-commerce. The book is written in simple language, provides up-to-date coverage of material and associated research, and filled with examples to support material presented. This book is useful for undergrad and graduate students, professionals, and anyone looking to gain a solid foundation to continue their learning of dynamic e-commerce environment.

A Tea Reader

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Publisher : Tuttle Publishing
ISBN 13 : 9780804848992
Total Pages : 256 pages
Book Rating : 4.8/5 (489 download)

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Book Synopsis A Tea Reader by : Katrina Avila Munichiello

Download or read book A Tea Reader written by Katrina Avila Munichiello and published by Tuttle Publishing. This book was released on 2017-03-21 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Tea Reader contains a selection of stories that cover the spectrum of life. This anthology shares the ways that tea has changed lives through personal, intimate stories. Read of deep family moments, conquered heartbreak, and peace found in the face of loss. A Tea Reader includes stories from all types of tea people: people brought up in the tea tradition, those newly discovering it, classic writings from long-ago tea lovers and those making tea a career. Together these tales create a new image of a tea drinker. They show that tea is not simply something you drink, but it also provides quiet moments for making important decisions, a catalyst for conversation, and the energy we sometimes need to operate in our lives. The stories found in A Tea Reader cover the spectrum of life, such as the development of new friendships, beginning new careers, taking dream journeys, and essentially sharing the deep moments of life with friends and families. Whether you are a tea lover or not, here you will discover stories that speak to you and inspire you. Sit down, grab a cup, and read on.