Leading Digital

Download Leading Digital PDF Online Free

Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1625272480
Total Pages : 303 pages
Book Rating : 4.6/5 (252 download)

DOWNLOAD NOW!


Book Synopsis Leading Digital by : George Westerman

Download or read book Leading Digital written by George Westerman and published by Harvard Business Review Press. This book was released on 2014-09-23 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Become a Digital Master—No Matter What Business You’re In If you think the phrase “going digital” is only relevant for industries like tech, media, and entertainment—think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it—including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups. But what about the other 90-plus percent of the economy? In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than four hundred global firms, including Asian Paints, Burberry, Caesars Entertainment, Codelco, Lloyds Banking Group, Nike, and Pernod Ricard, the book shows what it takes to become a Digital Master. It explains successful transformation in a clear, two-part framework: where to invest in digital capabilities, and how to lead the transformation. Within these parts, you’ll learn: • How to engage better with your customers • How to digitally enhance operations • How to create a digital vision • How to govern your digital activities The book also includes an extensive step-by-step transformation playbook for leaders to follow. Leading Digital is the must-have guide to help your organization survive and thrive in the new, digitally powered, global economy.

Driving Digital Strategy

Download Driving Digital Strategy PDF Online Free

Author :
Publisher : Harvard Business Press
ISBN 13 : 1633692698
Total Pages : 327 pages
Book Rating : 4.6/5 (336 download)

DOWNLOAD NOW!


Book Synopsis Driving Digital Strategy by : Sunil Gupta

Download or read book Driving Digital Strategy written by Sunil Gupta and published by Harvard Business Press. This book was released on 2018-07-24 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital transformation is no longer news--it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways. The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In Driving Digital Strategy, Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead. For over a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way. Filled with rich and illuminating case studies of companies at the forefront of digital transformation, Driving Digital Strategy is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides.

Beyond Digital

Download Beyond Digital PDF Online Free

Author :
Publisher : Harvard Business Press
ISBN 13 : 1647822335
Total Pages : 142 pages
Book Rating : 4.6/5 (478 download)

DOWNLOAD NOW!


Book Synopsis Beyond Digital by : Paul Leinwand

Download or read book Beyond Digital written by Paul Leinwand and published by Harvard Business Press. This book was released on 2022-01-04 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.

HBR's 10 Must Reads 2019

Download HBR's 10 Must Reads 2019 PDF Online Free

Author :
Publisher : Harvard Business Press
ISBN 13 : 163369643X
Total Pages : 189 pages
Book Rating : 4.6/5 (336 download)

DOWNLOAD NOW!


Book Synopsis HBR's 10 Must Reads 2019 by : Harvard Business Review

Download or read book HBR's 10 Must Reads 2019 written by Harvard Business Review and published by Harvard Business Press. This book was released on 2018-10-16 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: A year's worth of management wisdom, all in one place. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Thomas H. Davenport to Michael E. Porter and company examples from Facebook to DHL, this volume brings the most current and important management conversations right to your fingertips. This book will inspire you to: Make stronger connections and build greater trust among people who work on multiple teams Engage customers and employees alike with the help of artificial intelligence Channel your outrage about sexual harassment in the workplace into effective action Consider how CEO activism can generate goodwill for your company--and weigh its risks Pair data with qualitative research to increase diversity in your organization Remain competitive in a hub economy by using your company's assets and capabilities differently This collection of articles includes: "The Overcommitted Organization," by Mark Mortensen and Heidi K. Gardner; "Why Do We Undervalue Competent Management?" by Raffaella Sadun, Nicholas Bloom, and John Van Reenen; "'Numbers Take Us Only So Far,'" by Maxine Williams; "The New CEO Activists," by Aaron K. Chatterji and Michael W. Toffel; "Artificial Intelligence for the Real World," by Thomas H. Davenport and Rajeev Ronanki; "Why Every Organization Needs an Augmented Reality Strategy," by Michael E. Porter and James E. Heppelmann; "Thriving in the Gig Economy," by Gianpiero Petriglieri, Susan Ashford, and Amy Wrzesniewski; "Managing Our Hub Economy," by Marco Iansiti and Karim R. Lakhani; "The Leader's Guide to Corporate Culture," by Boris Groysberg, Jeremiah Lee, Jesse Price, and J. Yo-Jud Cheng; "The Error at the Heart of Corporate Leadership," by Joseph L. Bower and Lynn S. Paine; and "Now What?" by Joan C. Williams and Suzanne Lebsock.

Digital Strategy

Download Digital Strategy PDF Online Free

Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781519331243
Total Pages : 0 pages
Book Rating : 4.3/5 (312 download)

DOWNLOAD NOW!


Book Synopsis Digital Strategy by : Alexander Rauser

Download or read book Digital Strategy written by Alexander Rauser and published by Createspace Independent Publishing Platform. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Strategy: A Guide to Digital Business Transformation delivers practical solutions for enterprises operating in today's fast-paced business environment. This book is for any businessperson who either wishes to stay relevant amid the rapid pace of technology innovation or wants to be a digital disrupter. If you're in business today, you probably use digital technology to run your day-to-day operations. But if you don't have a digital strategy, you're at risk of losing out to your competitors by either failing to recognize the potential tools available or wasting resources while trying to prepare for digital disruption. This accessible book guides you through the steps of understanding what a digital strategy is; realizing how it can serve your business objectives; creating, implementing, and maintaining your digital strategy; and ultimately discovering how your strategy can help you innovate. Learn to manage your risks and opportunities, outperform the competition, and even shake up your industry with Digital Strategy: A Guide to Digital Business Transformation.

Machine, Platform, Crowd: Harnessing Our Digital Future

Download Machine, Platform, Crowd: Harnessing Our Digital Future PDF Online Free

Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0393254305
Total Pages : 320 pages
Book Rating : 4.3/5 (932 download)

DOWNLOAD NOW!


Book Synopsis Machine, Platform, Crowd: Harnessing Our Digital Future by : Andrew McAfee

Download or read book Machine, Platform, Crowd: Harnessing Our Digital Future written by Andrew McAfee and published by W. W. Norton & Company. This book was released on 2017-06-27 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A clear and crisply written account of machine intelligence, big data and the sharing economy. But McAfee and Brynjolfsson also wisely acknowledge the limitations of their futurology and avoid over-simplification.” —Financial Times In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help readers make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.

HBR's 10 Must Reads 2021

Download HBR's 10 Must Reads 2021 PDF Online Free

Author :
Publisher : Harvard Business Press
ISBN 13 : 1647820049
Total Pages : 247 pages
Book Rating : 4.6/5 (478 download)

DOWNLOAD NOW!


Book Synopsis HBR's 10 Must Reads 2021 by : Harvard Business Review

Download or read book HBR's 10 Must Reads 2021 written by Harvard Business Review and published by Harvard Business Press. This book was released on 2020-10-06 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: A year's worth of management wisdom, all in one place. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Marcus Buckingham to Amy Edmondson and company examples from Lyft to Disney, this volume brings the most current and important management conversations right to your fingertips. This book will inspire you to: Rethink whether constant, candid feedback really helps employees thrive Move beyond diversity and inclusion to creating a racially just workplace Adopt connected strategies that anticipate your customers' needs Navigate the challenges of dual-career relationships Understand when data creates competitive advantage—and when it doesn't Break through the organizational barriers that impede AI initiatives Lead in a new era of climate action This collection of articles includes “The Feedback Fallacy,” by Marcus Buckingham and Ashley Goodall; “Cross-Silo Leadership,” by Tiziana Casciaro, Amy C. Edmondson, and Sujin Jang; “Toward a Racially Just Workplace,” by Laura Morgan Roberts and Anthony J. Mayo; “The Age of Continuous Connection,” by Nicolaj Siggelkow and Christian Terwiesch; “The Hard Truth about Innovative Cultures,” by Gary P. Pisano; “Creating a Trans-Inclusive Workplace,” by Christian N. Thoroughgood, Katina B. Sawyer, and Jennica R. Webster; “When Data Creates Competitive Advantage,” by Andrei Hagiu and Julian Wright; “Your Approach to Hiring Is All Wrong,” by Peter Cappelli; “How Dual-Career Couples Make It Work,” by Jennifer Petriglieri; “Building the AI-Powered Organization,” by Tim Fountaine, Brian McCarthy, and Tamim Saleh; “Leading a New Era of Climate Action,” by Andrew Winston; and “That Discomfort You’re Feeling Is Grief,” by Scott Berinato.

Leading Digital

Download Leading Digital PDF Online Free

Author :
Publisher : Harvard Business Press
ISBN 13 : 1625272472
Total Pages : 304 pages
Book Rating : 4.6/5 (252 download)

DOWNLOAD NOW!


Book Synopsis Leading Digital by : George Westerman

Download or read book Leading Digital written by George Westerman and published by Harvard Business Press. This book was released on 2014 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Leading Digital makes the provocative argument that the next imminent phase of digital technology adoption - driven by the convergence of mobility, analytics, social media, cloud computing, and embedded devices - will make everything that's happened so far look like a prelude. The authors, a trio of highly regarded thought leaders on corporate digital transformation, say changes in the digital realm so far have focused on high tech and media companies - but there's still a whopping 94% of the business economy that needs to change. This book will show them how. George Westerman of MIT, Didier Bonnet of Capgemini Consulting, and Andrew McAfee, also at MIT, say there is opportunity for these businesses to learn from those that have already mastered the digital landscape. Based on a study of more than 400 large, mainstream firms in every industry around the globe, the authors usefully break down how these organizations have used their own digital transformation to gain strategic, competitive advantage. Readers will learn how these digital leaders have transformed their businesses through smart and rigorous digital investments, and through smart and effective leadership of the change. Leading Digital offers practical, real-life tested frameworks that can be instantly applied. Case studies include Nike, Caesars, Burberry, Asian Paints, Pages Jaunes, Codelco, and more"--

Digital Marketing

Download Digital Marketing PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1317999754
Total Pages : 354 pages
Book Rating : 4.3/5 (179 download)

DOWNLOAD NOW!


Book Synopsis Digital Marketing by : Ira Kaufman

Download or read book Digital Marketing written by Ira Kaufman and published by Routledge. This book was released on 2014-10-17 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketing: Integrating Strategy and Tactics with Values is an easy-to-understand guidebook that draws on the latest digital tactics and strategic insights to help organizations generate sustainable growth through digital integration. It provides a roadmap to adopt a digital mindset, incorporate digital trends strategically, and integrate the most effective digital tactics and tools with core values to achieve competitive advantage. Bringing the reader through its five-step Path to Digital Integration (Mindset, Model, Strategy, Implementation, and Sustainability), Digital Marketing seeks to Outline the key drivers of change and leading digital marketing trends executives need to understand and incorporate to drive business opportunity. Evaluate the digital channels and technologies management teams can leverage to execute a successful Integrated Digital Marketing strategy. This includes insight into the latest digital tactics (website, social, mobile, search, content, and email marketing; data analytics) and social tools (Facebook, Twitter, YouTube, LinkedIn, Instagram, Pinterest, and Google Plus). Discover the impact of digital transformation on the organization, from the effect of digital tactics on the customer experience (CX) to the value of integrating internal digital strategies to facilitate collaboration and innovation. Guide aspiring leaders on how to combine core values and business goals with progressive digital strategies, tactics, and tools to generate sustainable outcomes for all stakeholders. This interactive guidebook provides a truly Connected Digital Experience (CDE): the Zappar augmented reality mobile app allows the reader to activate the "Discover More" and "Play Video" icons found throughout the book, instantly connecting the reader, via their mobile device, to additional content housed on our companion website, Digital Marketing Resource Center (www.dmresourcecenter.org). "Play Video" icons incorporate point-in-time video commenting solution Vusay to enable interactive social conversations around each video. Digital Marketing is the ideal guide for aspiring leaders – executives, instructors, owners, entrepreneurs, managers, students – at all stages of digital literacy. To request access to the resources in the Digital Marketing Resources Center, please contact Ira Kaufman at [email protected].

Strategy is Digital

Download Strategy is Digital PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 3319311328
Total Pages : 144 pages
Book Rating : 4.3/5 (193 download)

DOWNLOAD NOW!


Book Synopsis Strategy is Digital by : Carlos Cordon

Download or read book Strategy is Digital written by Carlos Cordon and published by Springer. This book was released on 2016-06-01 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents strategies and practices to allow everyday companies to cope with the fundamentally changing landscape of business models and to take advantage of the huge business opportunities arising from the advent of big data. It develops several case studies from companies in traditional industries like LEGO, Yamato and Mediq, but also examines small start-ups like Space Tango, which is partnering with major multinationals to develop new business models using big data. The book argues that businesses need to adapt and embark on their big data journey, helps them take the first step, and guides them along their way. It presents successful examples and deducts essential takeaway lessons from them, equipping executives to capitalize on big data and enabling them to make intelligent decisions in the big data transformation, giving their companies an essential competitive edge.

Leading Digital Strategy

Download Leading Digital Strategy PDF Online Free

Author :
Publisher : Kogan Page Publishers
ISBN 13 : 074947310X
Total Pages : 240 pages
Book Rating : 4.7/5 (494 download)

DOWNLOAD NOW!


Book Synopsis Leading Digital Strategy by : Christopher Bones

Download or read book Leading Digital Strategy written by Christopher Bones and published by Kogan Page Publishers. This book was released on 2015-03-03 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: For a business to thrive competitively in today's marketplace, it needs to have an effective e-commerce channel. Getting it right opens up new markets and opportunities; getting it wrong leads to declining revenues and profitability. To ensure effectiveness, business leaders and decision-makers must understand how e-commerce channels work to make the best strategic choices for their business. Drawing on experience in consulting to large complex organisations and ground-breaking primary research with senior executives from leading corporations, Leading Digital Strategy creates a convincing case for action and offers practical strategies, methodologies and models to improve the effectiveness of a company's online offering. It explores how to align organisational structure with wider goals and implement a customer-centric culture. With coverage of the key digital trends, tools and technologies affecting business today, it provides a practical framework for multi-channel success. This book challenges leaders to become as fluent and creative in digital as they are in finance, sales and marketing, and equips them to choose the right strategy and the right people to make it happen. With strategies for improved operational performance and enhanced engagement from senior management, Leading Digital Strategy gives readers the power to drive forward effective digital initiatives and realise rewarding opportunities for change.

Digital Marketing Strategy

Download Digital Marketing Strategy PDF Online Free

Author :
Publisher : Kogan Page Publishers
ISBN 13 : 0749474718
Total Pages : 344 pages
Book Rating : 4.7/5 (494 download)

DOWNLOAD NOW!


Book Synopsis Digital Marketing Strategy by : Simon Kingsnorth

Download or read book Digital Marketing Strategy written by Simon Kingsnorth and published by Kogan Page Publishers. This book was released on 2016-05-03 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. This book analyzes the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, display advertising and CRM, as well as the broader aspects of implementation including planning, integration with overall company aims and presenting to decision makers. Simon Kingsnorth brings digital marketing strategy to life through best practice case studies, illustrations, checklists and summaries, to give you insightful and practical guidance. Rather than presenting a restrictive 'one size fits all' model, this book gives you the tools to tailor-make your own strategy according to your unique business needs and demonstrates how an integrated and holistic approach to marketing leads to greater success. Digital Marketing Strategy is also supported by a wealth of online resources, including budget and strategy templates, lecture slides and a bonus chapter.

Digital Strategies for Powerful Corporate Communications

Download Digital Strategies for Powerful Corporate Communications PDF Online Free

Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071606033
Total Pages : 256 pages
Book Rating : 4.0/5 (716 download)

DOWNLOAD NOW!


Book Synopsis Digital Strategies for Powerful Corporate Communications by : Paul A. Argenti

Download or read book Digital Strategies for Powerful Corporate Communications written by Paul A. Argenti and published by McGraw Hill Professional. This book was released on 2009-04-19 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The explosion of blogs, social networking sites, wikis, video sharing sites, and other powerful digital communications platforms may be the biggest game-changer to impact business since mechanized manufacturing. In today’s Web 2.0 world, company stakeholders--including employees, customers, and investors--are empowered in ways unimaginable just a few years ago, and traditional corporate hierarchies are yesterday’s news. Rather than attempt to turn back the clock and reassert strict, top-down control over stakeholder relationships, the smartest companies worldwide are responding with bold new digital communications strategies based on transparency, authenticity, and inclusion, instead of secrecy, artificiality, and exclusion. International corporate communications guru Paul A. Argenti provides a lively, up-to-the- minute review of the Web 2.0 landscape and analyzes the increasingly central role corporate communications plays in virtually every organizational function. Argenti and coauthor Courtney Barnes advise corporate leaders on how to deploy proven strategies for using new and emerging digital platforms to Manage brand identity and company reputation Build a culture of engagement and transparency Turn stakeholders into “company evangelists” Manage internal communications across time zones and language barriers Recruit and retain the best talent Develop compelling messages based on customer and investor needs and desires Argenti and Barnes provide case studies illustrating digital communications best practices at HP, Southwest Airlines, Sony, Dell, IBM, Starbucks, HBO, FedEx, GE, and other major players. This groundbreaking book will teach you how to gain real, manageable control over your organization’s communications in today’s virtual world.

The Digital Transformation Playbook

Download The Digital Transformation Playbook PDF Online Free

Author :
Publisher : Columbia University Press
ISBN 13 : 0231541651
Total Pages : 267 pages
Book Rating : 4.2/5 (315 download)

DOWNLOAD NOW!


Book Synopsis The Digital Transformation Playbook by : David L. Rogers

Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

Real Business of IT

Download Real Business of IT PDF Online Free

Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1422171779
Total Pages : 240 pages
Book Rating : 4.4/5 (221 download)

DOWNLOAD NOW!


Book Synopsis Real Business of IT by : Richard Hunter

Download or read book Real Business of IT written by Richard Hunter and published by Harvard Business Review Press. This book was released on 2009-10-20 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're a general manager or CFO, do you feel you're spending too much on IT or wishing you could get better returns from your IT investments? If so, it's time to examine what's behind this IT-as-cost mind-set. In The Real Business of IT, Richard Hunter and George Westerman reveal that the cost mind-set stems from IT leaders' inability to communicate about the business value they create-so CIOs get stuck discussing budgets rather than their contributions to the organization. The authors explain how IT leaders can combat this mind-set by first using information technology to generate three forms of value important to leaders throughout the organization: -Value for money when your IT department operates efficiently and effectively -An investment in business performance evidenced when IT helps divisions, units, and departments boost profitability -Personal value of CIOs as leaders whose contributions to their enterprise go well beyond their area of specialization The authors show how to communicate about these forms of value with non-IT leaders-so they understand how your firm is benefiting and see IT as the strategic powerhouse it truly is.

Digital Strategy

Download Digital Strategy PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 70 pages
Book Rating : 4./5 ( download)

DOWNLOAD NOW!


Book Synopsis Digital Strategy by : Mark Robertson

Download or read book Digital Strategy written by Mark Robertson and published by . This book was released on 2018-04-17 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital strategy finds new ways to use technology to improve business performance. In the future, all business strategy will be digital strategy. Start building yours today! Today only, get this bestseller for a special price. This book contains certified steps and on how to get started in the Digital Word and provides a stepwise approach on how to build a digital network around your business. It will give you the information you need to build and improve your online presence and appreciate every aspect of your business digitally. Here Is A Preview Of What You'll Learn... Innovation At Work Digital Strategy Is Not Supposed To Be Overwhelming Implementing Digital Strategies: Smarter, Faster, Better Developing A Winning Digital Strategy For Your Business What Is A Digital Agora Choosing A Digital Agency For Your Business Best Strategies For Your Business Facebook As A Branding Strategy And basically everything you need to know to start building your own digital strategy. Download your copy today! Take action today and download this book now at a special price!

The Definitive Guide to B2B Digital Transformation

Download The Definitive Guide to B2B Digital Transformation PDF Online Free

Author :
Publisher :
ISBN 13 : 9781734296914
Total Pages : pages
Book Rating : 4.2/5 (969 download)

DOWNLOAD NOW!


Book Synopsis The Definitive Guide to B2B Digital Transformation by : Fred Geyer

Download or read book The Definitive Guide to B2B Digital Transformation written by Fred Geyer and published by . This book was released on 2020-05-22 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: