Denim Branded

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Author :
Publisher : Schiffer Fashion Press
ISBN 13 : 9780764355776
Total Pages : 272 pages
Book Rating : 4.3/5 (557 download)

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Book Synopsis Denim Branded by : Nick Williams

Download or read book Denim Branded written by Nick Williams and published by Schiffer Fashion Press. This book was released on 2018-08-28 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most take for granted that a pair of jeans is not considered complete without patches, rivets, buttons, and other trims. The existence of such design elements is not questioned because they are seen as the standard. Nick Williams's book is exclusively dedicated to denim branding and deconstructs every element that goes into branding a pair of jeans. These elements are a jeans' identity, its source code, a marker from which to discover the jean's provenance. Through beautiful and inspirational photography, this book tells the fascinating and sometimes surprising history of denim branding from the 1870s to current day. Primary source materials for this book come from the historical archive departments of Levi Strauss & Co., Lee Jeans, Wrangler, Carhartt, and Cone Mills, as well as some of the best contemporary denim brands of today, including Rogue Territory, Dawson Denim, Denham, Kings of Indigo, Endrime, Evisu, Eat Dust, Butcher of Blue, and Tellason.

A Denim Story

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Author :
Publisher : Rizzoli Publications
ISBN 13 : 0847842347
Total Pages : 161 pages
Book Rating : 4.8/5 (478 download)

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Book Synopsis A Denim Story by : Emily Current

Download or read book A Denim Story written by Emily Current and published by Rizzoli Publications. This book was released on 2014-03-18 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: This style bible is a chic and sexy look at the myriad possibilities of blue jeans, the classic and ever-evolving fashion essential. Blue jeans are an iconic part of American culture. And, like the American dream, denim is constantly reinventing itself. A Denim Story showcases timeless images of blue jean style. Featuring such icons as Marilyn Monroe, Patti Smith, Jane Birkin, and Kate Moss, as well as dreamy inspiration boards from the authors' own work, this volume is full of ideas and inspirations. A pair of jeans always makes a statement, whether they are tight and purposeful or loose and frayed. Blue jeans can embody dreamy, girlish innocence or the best of boyishness, as when worn two sizes too big, low on the hips, and rolled up at the ankle. A Denim Story takes us on a journey through the most stylish looks of Americana culture, from the cutoffs and rolled-up cuffs of carefree summertime days to the simple ruggedness of overalls in the countryside, and from the rebelliously ripped jeans of rock 'n' roll to that beloved pair of faded and patched blue jeans we will never throw away. Denim is the material of independence and self-expression, timelessly cool, boasting an authenticity and function that transcend trends and is always sexy. Exquisitely curated by Current, Elliott, and Walsh, A Denim Story is a visual love song to blue jeans, sure to seduce everyone who picks it up.

Fugitive Denim: A Moving Story of People and Pants in the Borderless World of Global Trade

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Author :
Publisher : W. W. Norton & Company
ISBN 13 : 9780393065107
Total Pages : 368 pages
Book Rating : 4.0/5 (651 download)

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Book Synopsis Fugitive Denim: A Moving Story of People and Pants in the Borderless World of Global Trade by : Rachel Louise Snyder

Download or read book Fugitive Denim: A Moving Story of People and Pants in the Borderless World of Global Trade written by Rachel Louise Snyder and published by W. W. Norton & Company. This book was released on 2009-04-20 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A fascinating chronicle of the $55-billion-a-year global denim industry.” —David Futrelle, Los Angeles Times Rachel Louise Snyder reports from the far reaches of the multi-billion-dollar denim industry in search of the people who make your clothes. From a cotton picker in Azerbaijan to a Cambodian seamstress, a denim maker in Italy to a fashion designer in New York, Snyder captures the human, environmental, and political forces at work in a complex and often absurd world. Neither polemic nor prescription, Fugitive Denim captures what it means to work in the twenty-first century.

Chinese Perceptions of Western-branded Denim Jeans

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Author :
Publisher :
ISBN 13 :
Total Pages : 400 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Chinese Perceptions of Western-branded Denim Jeans by : Juanjuan Wu

Download or read book Chinese Perceptions of Western-branded Denim Jeans written by Juanjuan Wu and published by . This book was released on 2005 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Cultures of Commodity Branding

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Author :
Publisher : Routledge
ISBN 13 : 1315430878
Total Pages : 279 pages
Book Rating : 4.3/5 (154 download)

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Book Synopsis Cultures of Commodity Branding by : Andrew Bevan

Download or read book Cultures of Commodity Branding written by Andrew Bevan and published by Routledge. This book was released on 2016-06-16 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Commodity branding did not emerge with contemporary global capitalism. In fact, the authors of this volume show that the cultural history of branding stretches back to the beginnings of urban life in the ancient Near East and Egypt, and can be found in various permutations in places as diverse as the Bronze Age Mediterranean and Early Modern Europe. What the contributions in this volume also vividly document, both in past social contexts and recent ones as diverse as the kingdoms of Cameroon, Socialist Hungary or online eBay auctions, is the need to understand branded commodities as part of a broader continuum with techniques of gift-giving, ritual, and sacrifice. Bringing together the work of cultural anthropologists and archaeologists, this volume obliges specialists in marketing and economics to reassess the relationship between branding and capitalism, as well as adding an important new concept to the work of economic anthropologists and archaeologists.

Denim Dudes

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Author :
Publisher : Hachette UK
ISBN 13 : 1780677200
Total Pages : 272 pages
Book Rating : 4.7/5 (86 download)

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Book Synopsis Denim Dudes by : Amy Leverton

Download or read book Denim Dudes written by Amy Leverton and published by Hachette UK. This book was released on 2015-02-09 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Denim Dudes is a street style book with a difference. As well as featuring key players in the global denim business, such as Jason Denham (Denham), François Girbaud, (Marithé + François Girbaud), Adriano Goldschmied (Diesel, 7 For All Mankind) and Kenichi and Kenji Shiotani (Warehouse Japan), it also explores the very best and latest denim styling on the street, from bikers to vintage dealers and store owners. Exclusive photography for the book was shot in Paris, Tokyo, London, New York, LA, Milan, San Francisco, Amsterdam, Stockholm, Barcelona, Melbourne, Gothenburg, and Sydney. This inspirational title will appeal not just to designers and fashion professionals but to a public increasingly obsessed with the world of denim. It offers unrivalled insight into the stylish and sometimes eccentric "dudes" involved in this fascinating and diverse industry.

Work, Consumption and Capitalism

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1137342781
Total Pages : 272 pages
Book Rating : 4.1/5 (373 download)

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Book Synopsis Work, Consumption and Capitalism by : Lynne Pettinger

Download or read book Work, Consumption and Capitalism written by Lynne Pettinger and published by Bloomsbury Publishing. This book was released on 2017-09-15 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sonic branding, guerrilla marketing, celebrity endorsements, customer service excellence and multi-channel advertising are just some of the popular sales techniques that currently promote consumerism in contemporary capitalism. Considerable energy is devoted to encouraging consumers to desire new fashions, to celebrate 'good design', to have feelings for brands and to immerse themselves in sensory experiences, without worrying about the ethics of their practices. Work, Consumption and Capitalism looks at how consumption is produced by focusing on the multiple kinds of work that make consumption possible, from advertising creatives to fashion designers, from self-service checkouts to the hippest barista in the coolest coffee shop. The text encourages students to consider the place of consumerism in global capitalism to develop their own answers to the question: How is consumption made possible? This wide-ranging study of the relations between work, consumption and capitalism draws on interdisciplinary research in cultural and economic sociology, history, marketing studies and cultural studies. With research tasks and discussion questions at the end of each chapter and case studies throughout, it stands as an accessible introduction for students of sociology, business and management, media and communication, cultural policy and cultural studies. Listen to a podcast about the book.

PRODUCT POLICY AND BRAND MANAGEMENT, Fourth Edition

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Author :
Publisher : PHI Learning Pvt. Ltd.
ISBN 13 : 9389347513
Total Pages : 393 pages
Book Rating : 4.3/5 (893 download)

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Book Synopsis PRODUCT POLICY AND BRAND MANAGEMENT, Fourth Edition by : CHITALE, AVINASH K.

Download or read book PRODUCT POLICY AND BRAND MANAGEMENT, Fourth Edition written by CHITALE, AVINASH K. and published by PHI Learning Pvt. Ltd.. This book was released on 2020-06-01 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book, now in its fourth edition, continues to elucidate the concepts and topics of Product Policy and Brand Management in a concise and clear manner. The text has been further enriched by introducing more case studies based on various mobile phones and smartphones as well as on generic drugs and pharmaceuticals to explain and highlight the concept of branding process. In addition, there are case studies on new product development, branding of foods, their positioning and pricing strategy. The book has been systematically divided into four parts. Part I on "Fundamentals of Product Management" throws light on the concepts of product and its management, role of product managers, product life cycle, diffusion models, developing a product manager, and the product planning system and strategies. Part II on "New Product Development and Its Barriers" explains the challenges that are faced by a new product during its development, the test marketing stages and its alternatives, launching a product, future trends of product management and success stories. Part III on "Brand Management" defines branding, branding decisions, brand equity, brand identity, and brand positioning. Whereas, Part IV “Live Case Studies” exclusively includes 40 live cases that provide analytical and practical insights to the readers on the discussed concepts. The text is primarily intended for the students of MBA, MMS, and ME/MTech (Industrial Management). Besides, the book is also a valuable source for practicing managers. TARGET AUDIENCE • MBA • MMS • ME/MTech (Industrial Management)

Global Denim

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Author :
Publisher : Berg
ISBN 13 : 1847886310
Total Pages : 212 pages
Book Rating : 4.8/5 (478 download)

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Book Synopsis Global Denim by : Daniel Miller

Download or read book Global Denim written by Daniel Miller and published by Berg. This book was released on 2011-01-01 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: On any given day nearly half of the world's population is wearing blue jeans: this is a fascinating study of the causes, nature and consequences of the rise of global denim.

Denim

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Author :
Publisher : Rizzoli Publications
ISBN 13 : 0847862305
Total Pages : 257 pages
Book Rating : 4.8/5 (478 download)

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Book Synopsis Denim by : Amy Leverton

Download or read book Denim written by Amy Leverton and published by Rizzoli Publications. This book was released on 2018-03-27 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This street-style bible takes a chic and sexy look at the aesthetic power of blue jeans, featuring stylish women around the world wearing their favorite denim in their own unique way. Denim’s sexiness, whether it is being dressed up or dressed down, has made it the ultimate fashion statement as well as the ultimate anti-fashion statement. This book is an ode to the enduring cool of denim and the creative ways it can be worn, showcasing unique and inspirational stylish looks from denim lovers across the United States, the U.K., Europe, Japan, and Australia. Presenting street style at its best, Denim is also a veritable who’s who of the denim style world, featuring the personal looks of trendsetters, stylists, vintage dealers, as well as shop owners of renowned favorites such as Lot, Stock and Barrel in Los Angeles and Goodhood in London, and designers from cult brands such as Rollas and Lorod. A tribute to blue jeans and denim style around the world, this stylish volume is full of ideas for how to wear and style your denim, imparting inspiration not only for fashionistas, but for all who love blue jeans.

The China and Hong Kong Denim Industry

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Author :
Publisher : Elsevier
ISBN 13 : 1845698509
Total Pages : 152 pages
Book Rating : 4.8/5 (456 download)

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Book Synopsis The China and Hong Kong Denim Industry by : Yan Li

Download or read book The China and Hong Kong Denim Industry written by Yan Li and published by Elsevier. This book was released on 2003-04-15 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on extensive primary research The Chinese and Hong Kong denim industry is the first title of its kind that contains a systematic description and analysis of the denim textile and clothing industry in mainland China and Hong Kong. The authors describe the industry systematically, from yarn, fabric and garment production to distribution channels with a detailed analysis of the industry's competitiveness. The impact of the World Trade Organisation on the industry is also covered along with a comparative study of the textile clothing industries in the top ten exporting countries and regions in world trade. The Chinese and Hong Kong denim industry is invaluable to companies and individuals interested in the Chinese textile and clothing industry and markets. Universities and students specialising in textiles and clothing, marketing and management will also find this title of use, along with market development managers and market and industry analysts. Contains a systematic description and analysis of the denim textile and clothing industry in mainland China and Hong Kong Provides unparalleled detail on every aspect of denim production and apparel, including manufacturing, distribution, competitive analysis and industry strategy Discusses the impact of the World Trade Organisation on the industry and provides a comparative study of the textile clothing industries in the top ten exporting countries and regions

Sustainability in Denim

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Author :
Publisher : Woodhead Publishing
ISBN 13 : 0081020449
Total Pages : 372 pages
Book Rating : 4.0/5 (81 download)

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Book Synopsis Sustainability in Denim by : Subramanian Senthilkannan Muthu

Download or read book Sustainability in Denim written by Subramanian Senthilkannan Muthu and published by Woodhead Publishing. This book was released on 2017-06-12 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainability in Denim provides the latest information on sustainable fabrics and practices. From cotton farming, to manufacture and end of life disposal, denim has extensive effects on the environment, inclusive of water consumption and contamination, destruction of large-scale ecosystems and transportation pollution. Additionally, recent developments in the manufacture of denim, such as the use of textiles, including elastane and polyester, have led to limitations in the high end recycling of denim. This book includes an introduction covering the history, manufacture and lifecycle of denim. It deals with the sustainability aspects of denim by addressing three important pillars of sustainability, the environmental, social and economic aspects, that when combined, present a unique approach in comparison to other books on the topic. The book primarily uses case studies to examine sustainability challenges throughout the denim lifecycle, and to evaluate new green initiatives and recycling processes. It will be of great use to industry professionals, sustainability managers, textile industry researchers and denim manufacturers. Reviews and studies denim from a sustainability perspective, addressing its major environmental, social and economic impacts Provides the reader with a fundamental knowledge of the history, manufacture and lifecycle of denim, thus enabling a holistic view of denim sustainability Presents new green initiatives for the processing and recycling of denim products for promotion and use amongst sustainability groups

100 of the Most Popular Jeans Brands

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Author :
Publisher : A&V
ISBN 13 : 1492758876
Total Pages : 28 pages
Book Rating : 4.4/5 (927 download)

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Book Synopsis 100 of the Most Popular Jeans Brands by : Alex Trost

Download or read book 100 of the Most Popular Jeans Brands written by Alex Trost and published by A&V. This book was released on 2014-06-13 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for a journey that will take you through this amazing obok, along with funny comments and a word puzzle? Then this book is for you. Whether you are looking at this book for curiosity, choices, options, or just for fun; this book fits any criteria. Writing this book did not happen quickly. It is thorough look at accuracy and foundation before the book was even started. This book was created to inform, entertain and maybe even test your knowledge. By the time you finish reading this book you will want to share it with others.

100 of the Most Popular Women's Jeans Brands

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Author :
Publisher : A&V
ISBN 13 : 1492767530
Total Pages : 28 pages
Book Rating : 4.4/5 (927 download)

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Book Synopsis 100 of the Most Popular Women's Jeans Brands by : Alex Trost

Download or read book 100 of the Most Popular Women's Jeans Brands written by Alex Trost and published by A&V. This book was released on 2014-06-13 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for a journey that will take you through this amazing obok, along with funny comments and a word puzzle? Then this book is for you. Whether you are looking at this book for curiosity, choices, options, or just for fun; this book fits any criteria. Writing this book did not happen quickly. It is thorough look at accuracy and foundation before the book was even started. This book was created to inform, entertain and maybe even test your knowledge. By the time you finish reading this book you will want to share it with others.

Successful Branding

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Author :
Publisher : Universities Press
ISBN 13 : 9788173713613
Total Pages : 216 pages
Book Rating : 4.7/5 (136 download)

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Book Synopsis Successful Branding by : P.K. Choudhury

Download or read book Successful Branding written by P.K. Choudhury and published by Universities Press. This book was released on 2001-02 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book deals with the concept of 'branding'. Some of the topics dealt within this volume are; brand identity, brand management, brand positioning, the power of brand equity and the protection of brand in competitive environment. Branding is a very significant aspect of modern business management and plays an important role in the creation of a new product as well as its successful arrival in the market place.

Denim Style

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Author :
Publisher : Prestel Publishing
ISBN 13 : 9783791349565
Total Pages : 0 pages
Book Rating : 4.3/5 (495 download)

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Book Synopsis Denim Style by : Horst A. Friedrichs

Download or read book Denim Style written by Horst A. Friedrichs and published by Prestel Publishing. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Renowned photographer Horst A. Friedrichs offers his inspirational take on the very best of contemporary denim style. Denim is one of the most versatile clothing materials and its loyal fans can be found everywhere. Over the decades it's been the symbol of farmers, rebels, hippies, and men in leisure suits. Denim is loved by designers for its durability and economy--and once again, the hottest fashion trendsetters are featuring the material in unprecedented iterations. In his signature style, Horst A. Friedrichs has scoured the streets of London looking for the most interesting and exciting examples of denim fashion. This book takes in all aspects of the thriving denim culture, whose followers can be obsessive about how the denim is woven, the old shuttle looms that produce it, the people who weave it, and the skills and techniques they have and use. Pages of gorgeous photographs of denim wear will inspire today's style conscious and trendspotters alike.

Unraveled

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Author :
Publisher : Penguin
ISBN 13 : 0593085973
Total Pages : 337 pages
Book Rating : 4.5/5 (93 download)

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Book Synopsis Unraveled by : Maxine Bedat

Download or read book Unraveled written by Maxine Bedat and published by Penguin. This book was released on 2021-06-01 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Longlisted for the FT/McKinsey Business Book of the Year Award A groundbreaking chronicle of the birth--and death--of a pair of jeans, that exposes the fractures in our global supply chains, and our relationships to each other, ourselves, and the planet Take a look at your favorite pair of jeans. Maybe you bought them on Amazon or the Gap; maybe the tag says "Made in Bangladesh" or "Made in Sri Lanka." But do you know where they really came from, how many thousands of miles they crossed, or the number of hands who picked, spun, wove, dyed, packaged, shipped, and sold them to get to you? The fashion industry operates with radical opacity, and it's only getting worse to disguise countless environmental and labor abuses. It epitomizes the ravages inherent in the global economy, and all in the name of ensuring that we keep buying more while thinking less about its real cost. In Unraveled, entrepreneur, researcher, and advocate Maxine Bédat follows the life of an American icon--a pair of jeans--to reveal what really happens to give us our clothes. We visit a Texas cotton farm figuring out how to thrive without relying on fertilizers that poison the earth. Inside dyeing and weaving factories in China, where chemicals that are banned in the West slosh on factory floors and drain into waterways used to irrigate local family farms. Sewing floors in Bangladesh and Sri Lanka are crammed with women working for illegally low wages to produce garments as efficiently as machines. Back in America, our jeans get stowed, picked, and shipped out by Amazon warehouse workers pressed to be as quick as the robots primed to replace them. Finally, those jeans we had to have get sent to landfills--or, if they've been "donated," shipped back around the world to Africa, where they're sold for pennies in secondhand markets or buried and burned in mountains of garbage. A sprawling, deeply researched, and provocative tour-de-force, Unraveled is not just the story of a pair of pants, but also the story of our global economy and our role in it. Told with piercing insight and unprecedented reporting, Unraveled challenges us to use our relationship with our jeans--and all that we wear--to reclaim our central role as citizens to refashion a society in which all people can thrive and preserve the planet for generations to come.