Delivered The No Nonsense Guide To Successful Email Marketing

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Delivered: The No-Nonsense Guide to Successful Email Marketing

Author : Nathan Littleton
Publisher : Lulu.com
ISBN 13 : 9781291946390
Total Pages : 220 pages
Book Rating : 4.9/5 (463 download)

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Book Synopsis Delivered: The No-Nonsense Guide to Successful Email Marketing by : Nathan Littleton

Download or read book Delivered: The No-Nonsense Guide to Successful Email Marketing written by Nathan Littleton and published by Lulu.com. This book was released on 2014-07-10 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Put simply, email marketing is the single most effective way of reaching a large number of people in a short space of time. Nothing else compares to it, and that's what makes it so successful for so many businesses who are using it in the right way. This comprehensive guide is packed with practical advice, and shows you exactly how to use it to deliver more leads, more sales, and more profit for your business. - How to lay the foundations with a good, solid email marketing system. - How to build and service a high quality community that gets you results. - How to set up profitable and measurable campaigns. - How to craft the perfect subject line that will skyrocket your open rates. - How to write compelling, persuasive copy that gets you sales. - How to avoid those dreaded spam filters. It gives you a clear, step-by-step process that's easy to follow no matter what your experience or technical expertise. With free online videos and resources.

Digital Marketing Strategy

Author : Simon Kingsnorth
Publisher : Kogan Page Publishers
ISBN 13 : 1398605980
Total Pages : 417 pages
Book Rating : 4.3/5 (986 download)

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Book Synopsis Digital Marketing Strategy by : Simon Kingsnorth

Download or read book Digital Marketing Strategy written by Simon Kingsnorth and published by Kogan Page Publishers. This book was released on 2022-05-03 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI. Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-commerce, marketing automation, affiliate marketing and how to use digital analytical tools, plus new strategies for the latest cookie changes and privacy protection. Digital Marketing Strategy will show you how to effectively select, align and manage digital channels and operations, to streamline a successful digital marketing strategy for measurable, optimized results. Recommended by the Chartered Institute of Marketing (CIM), it is supported by real-world case studies from the likes of Coca-Cola, Spotify, Airbnb, Adidas and Hostelworld as well as checklists, key terms and insights from leading industry practitioners to help you develop your own digital marketing strategy. This book is an invaluable guide for both digital marketing students and entry-level to mid-management marketing professionals. Accompanying online resources consist of practical implementation guides spanning SEO, paid-search, email, lead-generation, as well as presentation slides and activity sheets.

Grow Your Business with Cold Emails

Author : Jeremy Chatelaine
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781514641590
Total Pages : 86 pages
Book Rating : 4.6/5 (415 download)

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Book Synopsis Grow Your Business with Cold Emails by : Jeremy Chatelaine

Download or read book Grow Your Business with Cold Emails written by Jeremy Chatelaine and published by Createspace Independent Publishing Platform. This book was released on 2015-06-21 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cold email is how I started my business. I originally used it to get interviews to gain knowledge on a particular market, then to get feedback on what I was building and finally to get demo calls to gain new customers as well as expand my network as a founder. It's what made my business profitable, so I know first hand that it can be a really lucrative channel when executed properly. The problem is what most people tell about cold email on the Internet is highly subject to the survivorship bias (meaning it worked for them, failing to realize that what really made things work was actually something else), often outdated regarding what works in 2015, at best grossly inaccurate (revealing only half of the story, or tested with just 50 emails), or worse just plain wrong and totally misleading. So be ready for a ride because all those fancy posts you read on the Internet on cold emails won't account for a fraction of what you'll learn in this book. For example: - I'll let you know about the number 1 reason why cold emails fail or succeed (based on real data after analyzing both winners and losers). - I'll explain why almost everyone is wrong in the way they build their cold email campaigns and how to fix this easily. - I'll tell you about every possible ways to build your prospect list - I'll show you how to setup up cold emails so you can get people thanking you for your emails and perseverance while not even spending a second on it. - I'll share with you 5 email sequences built for different purposes and all performing at more than 50% reply rate in 2015. And many more things that will give you all the tools you need to crush it with your cold email campaign.

Raising a Business

Author : Sonia Williams
Publisher : John Wiley & Sons
ISBN 13 : 1118320409
Total Pages : 210 pages
Book Rating : 4.1/5 (183 download)

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Book Synopsis Raising a Business by : Sonia Williams

Download or read book Raising a Business written by Sonia Williams and published by John Wiley & Sons. This book was released on 2016-05-04 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Raising a Business is aimed at women who have recently started, or are planning to start, a business. It is designed to teach women how they can successfully prepare their business for, and manage, growth. It outlines the key areas that business owners need to look at to create a profitable, sustainable and successful business. The author, Sonia Williams, interviewed several successful Australian businesswomen, who share their strategies, tips and advice for growing a business.

Do It! Marketing

Author : David Newman
Publisher : AMACOM
ISBN 13 : 0814432875
Total Pages : 291 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Do It! Marketing by : David Newman

Download or read book Do It! Marketing written by David Newman and published by AMACOM. This book was released on 2013-06-17 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the principles, practices, and insider secrets of paid professional speaking success in 77 instant-access “microchapters” that will help you market your smarts, monetize your message, and dramatically expand your reach and revenue. For thought-leading CEOs, executives, consultants, and entrepreneurs, the true test of your personal brand comes down to one simple question: When you speak, do people listen? In Do It! Speaking, nationally-acclaimed marketing expert and host of the The Speaking Show Podcast David Newman teaches you how to build a thriving speaking career. Regardless of the speaking venue: in-person events, virtual appearances, conference stages, and any other place where you are being paid to share your expertise with an audience, the powerful articulation of your value, relevance, and impact is what makes experts stand out. But where do you start when you’re trying to build your speaking platform? This book is the definitive guide on how to: Develop your speaking-driven revenue streams. Quickly commercialize your knowledge in today’s economy. Bolster your visibility, credibility, and bank account. Become a better messenger of your company’s message and dominate your marketplace. Do It! Speaking shows you the inside track on marketing, positioning, packaging, prospecting, outreach, sales, and how to get more and better speaking gigs on behalf of your company, your brand, and yourself.

Getting Down to Business

Author : Doug D'Aubrey
Publisher : SRA Books
ISBN 13 : 190911605X
Total Pages : 193 pages
Book Rating : 4.9/5 (91 download)

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Book Synopsis Getting Down to Business by : Doug D'Aubrey

Download or read book Getting Down to Business written by Doug D'Aubrey and published by SRA Books. This book was released on 2013-09-13 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written specifically for owners of small businesses, Getting Down to Business provides everything you need to know to grow your business with confidence, and realise your ambitions. By following the suggestions in this book you will be able to: • Establish your goal and develop a step-by-step action plan to achieve it • Find and satisfy the customers who will truly value what you offer • Set up the systems to run your business smoothly and efficiently as you grow • Achieve the returns your intelligence, talent and effort deserve • Have fun and enjoy running your own business! “This is a must-have guide book for small to medium businesses. It provides a comprehensive, but easy-to-follow and very practical framework to identifying your strengths and weaknesses as a business. It demonstrates how to work with them to grow to your full potential and reach your goals.” Marianne Henio – art historian, writer and critic

Understanding Digital Marketing

Author : Damian Ryan
Publisher : Kogan Page Publishers
ISBN 13 : 0749464283
Total Pages : 304 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Understanding Digital Marketing by : Damian Ryan

Download or read book Understanding Digital Marketing written by Damian Ryan and published by Kogan Page Publishers. This book was released on 2012-03-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.

Sales Badassery

Author : Frank J. Rumbauskas, Jr.
Publisher : John Wiley & Sons
ISBN 13 : 1119546346
Total Pages : 240 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Sales Badassery by : Frank J. Rumbauskas, Jr.

Download or read book Sales Badassery written by Frank J. Rumbauskas, Jr. and published by John Wiley & Sons. This book was released on 2019-04-16 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn the tables on the social dynamics of sales—stop chasing prospects and start closing deals Sales Badassery: Kick Ass. Take Names. Crush the Competition is a no-nonsense guide to transforming your entire attitude to sales, turning the old way of doing things on its head to shift all the power to you. The common myth of sales strategy tells you to approach a prospect from a position of deference—they hold the superior position, forcing you to supplicate, beg, make undue concessions, and be at their beck and call during and after the sale. This indispensable work shows you that levelling the playing field is not enough, you need to slant it in your direction. The innovative Sales Badassery philosophy enables you to turn yourself into an unstoppable sales powerhouse, taking no prisoners along the way. Best-selling author Frank Rumbauskas has distilled years of successful sales experience into an effective sales philosophy. This invaluable book provides the tools and guidance for transforming ordinary salespeople into top-level businesspersons. Regardless of what you sell, the proven techniques of this essential resource will empower you to: Transform yourself into a Sales Badass, respected by your customers and feared by your competitors Stop sucking up to your prospects and never accept the word “no” Adopt a zero-tolerance policy for disrespectful and unreasonable customers Convert customers into colleagues to expand your contacts and increase referrals Sales Badassery: Kick Ass. Take Names. Crush the Competition is a must-read for everyone tired of chasing prospects and selling their souls for the sake of a sale. This transformative approach to sales will enable you leverage your power, conquer your competitors, and steer your goals in the direction you always wanted.

Holistic Email Marketing

Author : Kath Pay
Publisher :
ISBN 13 : 9781781334911
Total Pages : 296 pages
Book Rating : 4.3/5 (349 download)

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Book Synopsis Holistic Email Marketing by : Kath Pay

Download or read book Holistic Email Marketing written by Kath Pay and published by . This book was released on 2020-11-13 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Holistic Email Marketing is a reliable source of up-to-date, practical guidance, inspiration and thought leadership to make your email marketing programmes dynamic.

Deliverability Inferno

Author : Chris Arrendale
Publisher :
ISBN 13 : 9780999880104
Total Pages : 108 pages
Book Rating : 4.8/5 (81 download)

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Book Synopsis Deliverability Inferno by : Chris Arrendale

Download or read book Deliverability Inferno written by Chris Arrendale and published by . This book was released on 2018-03-05 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Getting emails to the Inbox has long been the goal of every email marketer. Emails in the junk folder are never seen and get no resullts. Deliverability Inferno shows marketers how to navigate the challenging journey to their recipient's Inbox. This book will help you understand and master email deliverability, content, lists, bounces, and more.

Uncommon Sense, Common Nonsense

Author : Jules Goddard
Publisher : Profile Books
ISBN 13 : 1847658210
Total Pages : 255 pages
Book Rating : 4.8/5 (476 download)

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Book Synopsis Uncommon Sense, Common Nonsense by : Jules Goddard

Download or read book Uncommon Sense, Common Nonsense written by Jules Goddard and published by Profile Books. This book was released on 2012-05-03 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug.

The 1-Page Marketing Plan

Author : Allan Dib
Publisher : Page Two
ISBN 13 : 1989603688
Total Pages : 0 pages
Book Rating : 4.9/5 (896 download)

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Book Synopsis The 1-Page Marketing Plan by : Allan Dib

Download or read book The 1-Page Marketing Plan written by Allan Dib and published by Page Two. This book was released on 2021-01-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it, you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you'll discover: - How to get new customers, clients or patients and how to make more profit from existing ones. - Why "big business" style marketing could kill your business and strategies that actually work for small and medium-sized businesses. - How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money. - A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan. - How to annihilate competitors and make yourself the only logical choice. - How to get amazing results on a small budget using the secrets of direct response marketing. - How to charge high prices for your products and services and have customers actually thank you for it.

Digital Marketing For Dummies

Author : Ryan Deiss
Publisher : John Wiley & Sons
ISBN 13 : 1119660505
Total Pages : 371 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Digital Marketing For Dummies by : Ryan Deiss

Download or read book Digital Marketing For Dummies written by Ryan Deiss and published by John Wiley & Sons. This book was released on 2020-07-27 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get digital with your brand today! Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing process up to date. In this book, you’ll discover how digital tools can expand your brand’s reach and help you acquire new customers. Digital marketing is all about increasing audience engagement, and the proven strategy and tactics in this guide can get your audience up and moving! You’ll learn how to identify the digital markets and media that work best for your business—no wasting your time or money! Discover how much internet traffic is really worth to you and manage your online leads to convert web visitors into paying clients. From anonymous digital prospect to loyal customer—this book will take you through the whole process! Learn targeted digital strategies for increasing brand awareness Determine the best-fit online markets for your unique brand Access downloadable tools to put ideas into action Meet your business goals with proven digital tactics Digital marketing is the wave of the business future, and you can get digital with the updated tips and techniques inside this book!

Competitive Selling

Author : Stacia Skinner
Publisher :
ISBN 13 : 9781733853101
Total Pages : 180 pages
Book Rating : 4.8/5 (531 download)

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Book Synopsis Competitive Selling by : Stacia Skinner

Download or read book Competitive Selling written by Stacia Skinner and published by . This book was released on 2019-04-30 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competitive Selling: The Guidebook to Proactive Calling in a Reactive World is about the toughness and edge you need to be successful in the highly competitive world of professional sales. But it doesn't just give you theories . . . it gives you tried and true techniques to follow to be a proactive caller, in very practical terms. If you ever struggle with the actual words to say when you are prospecting, Competitive Selling will give you a solid foundation in the words to say and how to approach the call with confidence. Selling is filled with rejection, but if you expect the "No"s--and even welcome hearing them--you can be the one in control and work on turning around even the toughest potential clients. The louder the environment is for prospects and customers, the more highly skilled you need to be at quickly capturing their attention and following a set roadmap to the close of the sale. Dive into Competitive Selling and become better than the competition at starting high in an organization, following up, leaving an intriguing voicemail message that results in a return call, gaining a critical "next set time," and using email as an effective touch point. Prospecting for new business is not glamorous, but if you have a solid plan and the drive to follow through on your goals, you will be successful. Marisa Pensa and Stacia Skinner will help you attain that success.

No-nonsense Cover Letters

Author : Wendy S. Enelow
Publisher : Red Wheel/Weiser
ISBN 13 : 1564149064
Total Pages : 241 pages
Book Rating : 4.5/5 (641 download)

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Book Synopsis No-nonsense Cover Letters by : Wendy S. Enelow

Download or read book No-nonsense Cover Letters written by Wendy S. Enelow and published by Red Wheel/Weiser. This book was released on 2007-01-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's competetive job market, if your cover letter doesn't grab the interviewer's attention, he or she may never even glance at your resume. No-Nonsense Cover Letters gives you the powerful practical tools to write "attention grabbing" cover letters that complement your resume and get you more interviews and job offers. The book begins with a thorough but easy-to-understand explanation of the key elements that are vital to creating "attention grabbing" letters including: why writing a cover letter is about selling yourself; how to craft targeted cover letters; when to use bullets or paragraphs; and creating E-letters for today's E-search environment. Subsequent chapters offer tips on writing winning cover letters for opportunities for virtually every profession.

Getting Noticed

Author : Lindsay Teague Moreno
Publisher :
ISBN 13 : 9781944298159
Total Pages : 90 pages
Book Rating : 4.2/5 (981 download)

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Book Synopsis Getting Noticed by : Lindsay Teague Moreno

Download or read book Getting Noticed written by Lindsay Teague Moreno and published by . This book was released on 2017-02 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Do you want to grow your following, sell more product, and experience the freedom that comes with being your own boss? 'Getting Noticed' isn't the 'secret to social media'--it's a no fluff, take charge guide to the way we present ourselves, our business, and connect with customers online."--Back cover.

Digital Marketing That Actually Works the Ultimate Guide

Author : Melissa Byers
Publisher : That Actually Works
ISBN 13 : 9780983028642
Total Pages : 300 pages
Book Rating : 4.0/5 (286 download)

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Book Synopsis Digital Marketing That Actually Works the Ultimate Guide by : Melissa Byers

Download or read book Digital Marketing That Actually Works the Ultimate Guide written by Melissa Byers and published by That Actually Works. This book was released on 2019-02 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketing That Actually Works is your roadmap to understanding and implementing digital marketing that gets results. This book takes you from digital marketing strategy to channels to tactics to tools to measurement to prioritization - giving you a strong foundation in how to use digital marketing to grow your business, brand or organization. This book is for business professionals and marketers who want a strong grasp of the core concepts in digital marketing - what they are, how they work and how to implement them for growth. Covering strategy, best practices and implementation, this is The Ultimate Guide with no hype - just solid strategies, tactics and tools that actually work. Who can benefit from this book? - MARKETERS AND AGENCIES - Wanting to implement digital marketing best practices and round out their digital knowledge. - CEOS AND EXECUTIVES - Needing a solid understanding of how to strategically use digital to fuel their growth. - ENTREPRENEURS AND STARTUPS - Wanting to harness the power of digital marketing to grow their business. - BRAND MANAGERS - Needing to understand how to best use digital marketing strategically and drive better results. - AGENCIES - Wanting to provide lasting value for their clients with a comprehensive approach to digital. - BUSINESS PROFESSIONALS - Wanting to have a solid understanding of the fastest growing area of marketing and business growth. - DIGITAL TRANSFORMATION TEAMS - Looking to be sure that core areas of digital are used strategically to fuel business growth. This book covers the core aspects of digital marketing: - How to build a plan - Creating a digital marketing strategy - Assessing the digital landscape - Defining your target audience for digital - Digital content strategy and optimization - Social Media Marketing - Digital Advertising - SEO (Search Engine Optimization) - Websites - Conversational marketing (reviews, influencers, advocates and more) - Email marketing - CRM - Mobile marketing (including Messenger and Chatbots) - Digital marketing measurement - Digital marketing analytics and optimization - Digital ROI (return on investment) - Prioritizing digital marketing - Building your digital marketing plan. If you want to take your digital marketing knowledge and results to the next level read this book! Based on over 10 years of working with businesses on digital marketing, Digital Marketing that Actually Works is a comprehensive guide to everything a savvy business professional or marketer should understand about digital marketing. There is no hype. No gimmicks. Just clear, practical, actionable content based on what actually works to grow businesses. As a BONUS this book includes a FREE DOWNLOAD action planner and additional resources to help you implement what you learn.