Decoding Direct Sales & Marketing

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Author :
Publisher : OSTRICH PUBLISHERS
ISBN 13 :
Total Pages : 83 pages
Book Rating : 4./5 ( download)

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Book Synopsis Decoding Direct Sales & Marketing by : FRANK DAPPAH

Download or read book Decoding Direct Sales & Marketing written by FRANK DAPPAH and published by OSTRICH PUBLISHERS. This book was released on with total page 83 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decoding direct sales and marketing is comprised of a series of carefully-selected tips and insights for any sales professional or entrepreneur looking to get a jump start on their marketing strategy. Written by an entrepreneur who has built a handful of businesses in insurance sales, software, and real estate. This book tries to give the reader a road map on how to get about setting up and executing their overall sales and marketing plan.

The Science of Why

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Author :
Publisher : Springer
ISBN 13 : 1137502045
Total Pages : 256 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis The Science of Why by : D. Forbes

Download or read book The Science of Why written by D. Forbes and published by Springer. This book was released on 2015-07-13 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this groundbreaking book, author David Forbes explains human motivation and provides ways that marketers can effectively reach the consumer. The book uses decades of psychology research and the author's own tool, the Forbes Matrix that identifies, organizes, and explains the nine core motivations.

Decoding Direct Sales & Marketing

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Author :
Publisher : Independently Published
ISBN 13 : 9781655419096
Total Pages : 134 pages
Book Rating : 4.4/5 (19 download)

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Book Synopsis Decoding Direct Sales & Marketing by : Frank Dappah

Download or read book Decoding Direct Sales & Marketing written by Frank Dappah and published by Independently Published. This book was released on 2020-01-05 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decoding direct sales and marketing is comprised of a series of carefully-selected tips and insights for any sales professional or entrepreneur looking to get a jump start on their marketing strategy. Written by an entrepreneur who has built a handful of businesses in insurance sales, software, and real estate. This book tries to give the reader a road map on how to get about setting up and executing their overall sales and marketing plan.

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1394162723
Total Pages : 418 pages
Book Rating : 4.3/5 (941 download)

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Book Synopsis by :

Download or read book written by and published by John Wiley & Sons. This book was released on with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt:

STATUS UPDATE

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Author :
Publisher : OSTRICH PUBLISHERS
ISBN 13 :
Total Pages : 64 pages
Book Rating : 4./5 ( download)

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Book Synopsis STATUS UPDATE by : FRANK DAPPAH

Download or read book STATUS UPDATE written by FRANK DAPPAH and published by OSTRICH PUBLISHERS. This book was released on with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic social media marketing can be the cure-all your business needs to reach the right audience at the right time. STATUS UPDATE is an easy-to-digest guide to help any Life and/or Health agent or agency make the most of their Facebook marketing system. In this book, I share, among other things, various tips and hacks to help you boost ROI and grow your overall Insurance agency via Facebook marketing.

Decoding Branding

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Author :
Publisher : Routledge
ISBN 13 : 1317623010
Total Pages : 196 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Decoding Branding by : Royce Yuen

Download or read book Decoding Branding written by Royce Yuen and published by Routledge. This book was released on 2021-05-31 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decoding Branding explains the evolution of branding and how the disrupting factors like digital revolution, technological advancement, changing consumer behavior, and the COVID-19 pandemic have reshaped the marketing landscape. Fundamental principles of fostering strong brands are distilled with illustrations of case studies from various industries. A structured and holistic framework to building and revamping brands is clearly presented for corporations to remain competitive in this constantly changing operating environment. Interviews with branding experts and corporate leaders are featured at the end of each chapter to allow readers to obtain a complete appreciation of brand development from different perspectives.

Payment Received

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Author :
Publisher : OSTRICH PUBLISHERS
ISBN 13 :
Total Pages : 88 pages
Book Rating : 4./5 ( download)

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Book Synopsis Payment Received by : FRANK DAPPAH

Download or read book Payment Received written by FRANK DAPPAH and published by OSTRICH PUBLISHERS. This book was released on with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: Payment Received is one of the best books on saas pricing and marketing. In this easy-to-follow book, I lay out a few strategies on how to successfully bring your software-as-a-service or subscription-based app to market. I provide detailed tips on how to use social media marketing, SEO, and Google Ads to try to reach your audience. I also provide a few tips on how to hit your first few crucial milestones. I also, as a bonus suggest a few other books to read to help you succeed at building a cost-efficient and profitable subscription software business model.

Decoded

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118345592
Total Pages : 291 pages
Book Rating : 4.1/5 (183 download)

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Book Synopsis Decoded by : Phil Barden

Download or read book Decoded written by Phil Barden and published by John Wiley & Sons. This book was released on 2013-01-10 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this groundbreaking book Phil Barden reveals what decision science explains about people’s purchase behaviour, and specifically demonstrates its value to marketing. He shares the latest research on the motivations behind consumers’ choices and what happens in the human brain as buyers make their decisions. He deciphers the ‘secret codes’ of products, services and brands to explain why people buy them. And finally he shows how to apply this knowledge in day to day marketing to great effect by dramatically improving key factors such as relevance, differentiation and credibility. Shows how the latest insights from the fields of Behavioural Economics, psychology and neuro-economics explain why we buy what we buy Offers a pragmatic framework and guidelines for day-to-day marketing practice on how to employ this knowledge for more effective brand management - from strategy to implementation and NPD. The first book to apply Daniel Kahneman’s Nobel Prize-winning work to marketing and advertising Packed with case studies, this is a must-read for marketers, advertising professionals, web designers, R&D managers, industrial designers, graphic designers in fact anyone whose role or interest focuses on the ‘why’ behind consumer behaviour. Foreword by Rory Sutherland, Executive Creative Director and Vice-Chairman, OgilvyOne London and Vice-Chairman,Ogilvy Group UK Full colour throughout

DRIVE-THRU ONLY

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Author :
Publisher : OSTRICH PUBLISHERS
ISBN 13 :
Total Pages : 53 pages
Book Rating : 4./5 ( download)

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Book Synopsis DRIVE-THRU ONLY by : FRANK DAPPAH

Download or read book DRIVE-THRU ONLY written by FRANK DAPPAH and published by OSTRICH PUBLISHERS. This book was released on with total page 53 pages. Available in PDF, EPUB and Kindle. Book excerpt: How many US households are unbanked or underbanked? The Federal Reserve estimates that about 6.7% of American households are Unbanked, that is, those without checking or savings accounts. Other estimates suggest 7.7%. The data also suggests that 18% of households in the U.S fall under the "underbanked" category. Those who consume alternative banking services regularly. This book explores the various root causes of this phenomenon, the population groups mostly affected and some thoughts on how to try and provide actionable solutions to the problem.

EBOOK: Marketing: The Core

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Author :
Publisher : McGraw Hill
ISBN 13 : 1526864967
Total Pages : 608 pages
Book Rating : 4.5/5 (268 download)

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Book Synopsis EBOOK: Marketing: The Core by : KERIN

Download or read book EBOOK: Marketing: The Core written by KERIN and published by McGraw Hill. This book was released on 2017-01-26 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBOOK: Marketing: The Core

Marketing and the Customer Value Chain

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Author :
Publisher : Taylor & Francis
ISBN 13 : 0429401167
Total Pages : 351 pages
Book Rating : 4.4/5 (294 download)

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Book Synopsis Marketing and the Customer Value Chain by : Thomas Fotiadis

Download or read book Marketing and the Customer Value Chain written by Thomas Fotiadis and published by Taylor & Francis. This book was released on 2022-02-28 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and supply chain management have a symbiotic relationship within any enterprise, and together they are vital for a company’s viability and success. This book offers a systemic approach to the integration of marketing and supply chain management. It examines the strategic connections and disconnections between supply chain and operations management and marketing by focusing on the factors that constitute the extended marketing mix, including product, price, promotion, people, and processes. Key aspects of supply chain management are discussed in detail, including material handling, unit load, handling systems, and equipment, as well as warehousing and transportation, design, and packaging. The book then goes on to explore the marketing functions of intangible products (services), followed by a focus on B2B markets. Throughout, there is a strong emphasis on the optimization and maximization of the value chain through the development of a systems approach with a market-orientation. Pedagogy that translates theory to practice is embedded throughout, including theoretical mini-cases, chapter-by-chapter objectives, and summaries. Marketing and the Customer Value Chain will help advanced undergraduate and postgraduate students appreciate how front-end marketing can interface with the back-end operations of supply chain management.

LSAT Decoded (PrepTests 72-81)

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Author :
Publisher : Princeton Review
ISBN 13 : 1524757799
Total Pages : 514 pages
Book Rating : 4.5/5 (247 download)

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Book Synopsis LSAT Decoded (PrepTests 72-81) by : The Princeton Review

Download or read book LSAT Decoded (PrepTests 72-81) written by The Princeton Review and published by Princeton Review. This book was released on 2018-02-13 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: DECODE THE QUESTIONS. DEFEAT THE LSAT. The Princeton Review’s LSAT Decoded series is the perfect companion for LSAC’s Official LSAT PrepTest® books. LSAC provides the real exams but no accompanying answer explanations; we skip the question stems but provide valuable, step-by-step solutions for every one of the 1000+ questions on those tests. Armed with explanations, you can start to understand why you got an LSAT question wrong—and feel confident about when you’re getting them right. By working through each question methodically, you’ll: • learn how the test-writers think, and how to outthink them; • start to pinpoint the argument types that consistently trip you up, and learn the best ways to handle them; • train yourself to swiftly and effectively build diagrams for tricky Logic Games. With the test-conquering tips and strategies found in LSAT Decoded’s explanations, you'll finally be able to decipher the secret language of this notoriously difficult exam. This book is intended to be used as a companion to the LSAC-issued 10 Actual, Official LSAT PrepTests Volume VI™: PrepTests 72–81, which contains real tests administered from June 2014 to June 2017. The full text of the PrepTests and individual PrepTest questions are not included in this book.

Life's Rulebook Decoded

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Author :
Publisher : EWAYBOOK
ISBN 13 :
Total Pages : 339 pages
Book Rating : 4./5 ( download)

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Book Synopsis Life's Rulebook Decoded by : LIANG XIUMEI

Download or read book Life's Rulebook Decoded written by LIANG XIUMEI and published by EWAYBOOK. This book was released on 2024-06-26 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores seven aspects of life: understanding truths, communication, interpersonal relationships, romantic relationships, the workplace, business, and achieving success. It thoroughly explains and analyzes the important rules hidden behind social life. We must learn to see through these rules, grasp them, and ensure that they better serve our work and lives.

Ri Im/Oht Marketing

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Author :
Publisher :
ISBN 13 : 9780072468861
Total Pages : pages
Book Rating : 4.4/5 (688 download)

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Book Synopsis Ri Im/Oht Marketing by : Kerin

Download or read book Ri Im/Oht Marketing written by Kerin and published by . This book was released on 2002-08 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Health Service Marketing Management in Africa

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Author :
Publisher : CRC Press
ISBN 13 : 0429683936
Total Pages : 409 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Health Service Marketing Management in Africa by : Robert Hinson

Download or read book Health Service Marketing Management in Africa written by Robert Hinson and published by CRC Press. This book was released on 2019-12-06 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health Service Marketing Management in Africa (978-0-429-40085-8, K402492) Shelving Guide: Business & Management / Marketing Management The application of marketing to healthcare is a fascinating field that will likely have more impact on society than any other field of marketing. It’s been theorized that an intrinsically unstable environment characterizes this very relevant emerging field, hence raising new questions. Changing regulations, discoveries, and new health treatments continuously appear and give rise to such questions. Advancements in technology not only improve healthcare delivery systems but also provide avenues for customers to seek information regarding their health conditions and influence their participatory behaviors or changing roles in the service delivery. Increasingly, there is a shift from a doctor-led approach to a more patient-centered approach. In Africa, the importance of marketing-driven practices in improving the delivery of healthcare services cannot be overemphasized. The issue of healthcare delivery and management is significant for policymakers, private sector players, and consumers of health-related services in developing economy contexts. Scholars have strongly argued in favor of marketing and value creation in healthcare service delivery in Africa. Each country in Africa has its own issues. For example, long waiting times, unavailable medications, and unfriendly staff are just a sampling of issues affecting the acceptability of healthcare services. These examples highlight the need to utilize marketing and value creation tools in the delivery of healthcare services. Furthermore, there is a need for the integration of service marketing and management principles to enhance the delivery of quality healthcare across Africa and other developing economies which is the critical focus of this book. This book responds to calls for quality healthcare service management practices or processes from developing economy perspectives. Focusing primarily on African and other developing economy contexts, this book covers seven thematic areas: strategy in healthcare; marketing imperatives in healthcare management; product and pricing management in healthcare; distribution and marketing communications in healthcare; managing people in healthcare; physical evidence and service quality management in healthcare; and process management in healthcare.

LSAT Decoded (PrepTests 72-76)

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Author :
Publisher : Princeton Review
ISBN 13 : 1101919760
Total Pages : 258 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis LSAT Decoded (PrepTests 72-76) by : The Princeton Review

Download or read book LSAT Decoded (PrepTests 72-76) written by The Princeton Review and published by Princeton Review. This book was released on 2016-06-28 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: This eBook edition is optimized for on-screen viewing with cross-linked questions, answers, and explanations. DECODE THE QUESTIONS. DEFEAT THE LSAT. All the practice in the world won’t help you improve if you can’t understand what you’re doing wrong. That’s why The Princeton Review’s new LSAT Decoded series is the perfect companion for LSAC’s Official LSAT PrepTest® books. LSAC provides the real exams but no accompanying answer explanations; we skip the question stems but provide valuable, step-by-step solutions for every one of the 500+ questions on those tests. Armed with explanations, you can start to understand why you got an LSAT question wrong—and feel confident about when you’re getting them right. By working through each question methodically, you’ll: • learn how the test-writers think, and how to outthink them; • start to pinpoint the argument types that consistently trip you up, and learn the best ways to handle them; • train yourself to build diagrams swiftly and effectively for tricky Logic Games. With the test-conquering tips and strategies found in LSAT Decoded’s explanations, you'll finally be able to decipher the secret language of this notoriously difficult exam. This book is intended to be used as a companion to the individual Official LSAT PrepTests numbered 72, 73, 74, 75, and 76, which are real tests administered from June 2014 to October 2015. The full text of the PrepTests is not included in this book.

Marketing

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Author :
Publisher : Pearson Higher Education AU
ISBN 13 : 1486001777
Total Pages : 743 pages
Book Rating : 4.4/5 (86 download)

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Book Synopsis Marketing by : Philip Kotler

Download or read book Marketing written by Philip Kotler and published by Pearson Higher Education AU. This book was released on 2015-05-20 with total page 743 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate resource for marketing professionals Today’s marketers are challenged to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives in a dynamic world. Marketing, in its 9th Australian edition, continues to be the authoritative principles of marketing resource, delivering holistic, relevant, cutting edge content in new and exciting ways. Kotler delivers the theory that will form the cornerstone of your marketing studies, and shows you how to apply the concepts and practices of modern marketing science. Comprehensive and complete, written by industry-respected authors, this will serve as a perennial reference throughout your career.