Consumer Perception of Product Risks and Benefits

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Publisher : Springer
ISBN 13 : 3319505300
Total Pages : 600 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Consumer Perception of Product Risks and Benefits by : Gerard Emilien

Download or read book Consumer Perception of Product Risks and Benefits written by Gerard Emilien and published by Springer. This book was released on 2017-03-14 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reflects the current thinking and research on how consumers’ perception of product risks and benefits affects their behavior. It provides the scientific, regulatory and industrial research community with a conceptual and methodological reference point for studies on consumer behavior and marketing. The contributions address various aspects of consumer psychology and behavior, risk perception and communication, marketing research strategies, as well as consumer product regulation. The book is divided into 4 parts: Product risks; Perception of product risks and benefits; Consumer behavior; Regulation and responsibility.

Consumer Perception of Food Attributes

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Publisher : CRC Press
ISBN 13 : 9780367781095
Total Pages : 306 pages
Book Rating : 4.7/5 (81 download)

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Book Synopsis Consumer Perception of Food Attributes by : Taylor & Francis Group

Download or read book Consumer Perception of Food Attributes written by Taylor & Francis Group and published by CRC Press. This book was released on 2021-03-31 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Food credence attributes are food features that are difficult to verify even after consumption. Consumers, today, are concerned about many food credence attributes, including animal rights, contamination risk, fair trade practice, genetic modification, geographical origin, and organic farming. For the past several decades, many scholars have analyzed the value consumers place on credence attributes and have reported that consumers will pay a premium for foods with these desirable properties. In addition, their studies reveal that individual consumers place greater importance on some credence attributes than others. For example, some are seriously concerned about animal welfare, while others are solely concerned about food safety. One of the objectives of this book is to summarize recent empirical findings from scholarly works on how consumers value food credence attributes. Such knowledge would benefit producers, processors, retailers, and policy makers. Another objective of this book is to discuss the effectiveness of the programs that have been introduced to strengthen the relationship between producers and consumers. Many programs have been developed to more effectively inform consumers regarding food production processes.

Food, People and Society

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Publisher : Springer Science & Business Media
ISBN 13 : 3662046016
Total Pages : 467 pages
Book Rating : 4.6/5 (62 download)

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Book Synopsis Food, People and Society by : Lynn J. Frewer

Download or read book Food, People and Society written by Lynn J. Frewer and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique insight into the decision-making and food consumption of the European consumer. The volume is essential reading for those involved in product development, market research and consumer science in food and agro industries and academic research. It brings together experts from different disciplines in order to address the fundamental issues related to predicting food choice, consumer behavior and societal trust in quality and safety regulatory systems. The importance of the social and psychological context and the cross-cultural differences and how they influence food choice are also covered in great detail.

Judgment Under Uncertainty

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Publisher : Cambridge University Press
ISBN 13 : 9780521284141
Total Pages : 574 pages
Book Rating : 4.2/5 (841 download)

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Book Synopsis Judgment Under Uncertainty by : Daniel Kahneman

Download or read book Judgment Under Uncertainty written by Daniel Kahneman and published by Cambridge University Press. This book was released on 1982-04-30 with total page 574 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thirty-five chapters describe various judgmental heuristics and the biases they produce, not only in laboratory experiments, but in important social, medical, and political situations as well. Most review multiple studies or entire subareas rather than describing single experimental studies.

The Consumer Mind

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Publisher : Kogan Page Publishers
ISBN 13 : 0749465719
Total Pages : 200 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis The Consumer Mind by : Pepe Martínez

Download or read book The Consumer Mind written by Pepe Martínez and published by Kogan Page Publishers. This book was released on 2012-06-03 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Consumer Mind explores the relationship between consumers and brands, analysing the types of communication and their perception of brands. Based on research from Millward Brown, one of the world's leading research agencies, it provides expert advice for marketing practitioners on how brands, products, services and communications reach the mind of the consumer. With insights based on the latest advances in neuroscience and psychology, it analyses the daily mental functions of consumers, in relation to others and their environment, and the implications for brands. The Consumer Mind encourages marketers to think about people and their everyday lives, enabling them to influence the way that their brands are perceived and to encourage trial and repeat purchases.

The Perception of Quality

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Publisher : Springer
ISBN 13 : 1447166272
Total Pages : 269 pages
Book Rating : 4.4/5 (471 download)

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Book Synopsis The Perception of Quality by : George N. Kenyon

Download or read book The Perception of Quality written by George N. Kenyon and published by Springer. This book was released on 2014-11-25 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring the concept of quality management from a new point of view, this book presents a holistic model of how consumers judge the quality of products. It links consumer perceptions of quality to the design and delivery of the final product, and presents models and methods for improving the quality of these products and services. It offers readers an improved understanding of how and why the design process must consider how the consumer will perceive a product or service. In order to facilitate the presentation and understanding of these concepts, illustrations and case examples are also provided throughout the book. This book provides an invaluable resource for managers, designers, manufacturers, professional practitioners and academics interested in quality management. It also offers a useful supplementary text for marketing and quality management courses.

Risk Communication

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Publisher : Cambridge University Press
ISBN 13 : 0521802237
Total Pages : 366 pages
Book Rating : 4.5/5 (218 download)

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Book Synopsis Risk Communication by : M. Granger Morgan

Download or read book Risk Communication written by M. Granger Morgan and published by Cambridge University Press. This book was released on 2002 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: The procedure uses approaches from risk and decision analysis to identity the most relevant information; it also uses approaches from psychology and communication theory to ensure that its message is understood. This book is written in nontechnical terms, designed to make the approach feasible for anyone willing to try it. It is illustrated with successful communications, on a variety of topics."--Jacket.

Handbook of Visual Communication

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Publisher : Routledge
ISBN 13 : 1135636532
Total Pages : 625 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Handbook of Visual Communication by : Kenneth L. Smith

Download or read book Handbook of Visual Communication written by Kenneth L. Smith and published by Routledge. This book was released on 2004-12-13 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook of Visual Communication explores the key theoretical areas in visual communication, and presents the research methods utilized in exploring how people see and how visual communication occurs. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the visual communication discipline. The theory chapters included here define the twelve major theories in visual communication scholarship: aesthetics, perception, representation, visual rhetoric, cognition, semiotics, reception theory, narrative, media aesthetics, ethics, visual literacy, and cultural studies. Each of these theory chapters is followed by exemplar studies in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types. The Handbook serves as an invaluable reference for visual communication theory as well as a useful resource book of research methods in the discipline. It defines the current state of theory and research in visual communication, and serves as a foundation for future scholarship and study. As such, it is required reading for scholars, researchers, and advanced students in visual communication, and it will be influential in other disciplines in which the visual component is key, including advertising, persuasion, and media studies. The volume will also be useful to practitioners seeking to understand the visual aspects of their media and the visual processes used by their audiences.

Oral Processing and Consumer Perception

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Author :
Publisher : Royal Society of Chemistry
ISBN 13 : 1788017153
Total Pages : 361 pages
Book Rating : 4.7/5 (88 download)

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Book Synopsis Oral Processing and Consumer Perception by : Bettina Wolf

Download or read book Oral Processing and Consumer Perception written by Bettina Wolf and published by Royal Society of Chemistry. This book was released on 2022-02-02 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book for some years that provides a comprehensive overview of food oral processing including the biomechanics of swallowing, the biophysics of mouthfeel and texture as well as the biochemistry of flavours and how food microstructures can be manipulated.

Perceived Quality

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Author :
Publisher : Lexington Books
ISBN 13 :
Total Pages : 344 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Perceived Quality by : Jacob Jacoby

Download or read book Perceived Quality written by Jacob Jacoby and published by Lexington Books. This book was released on 1985 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Your Customers' Perception of Quality

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Publisher : CRC Press
ISBN 13 : 1439845824
Total Pages : 228 pages
Book Rating : 4.4/5 (398 download)

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Book Synopsis Your Customers' Perception of Quality by : Baboo Kureemun

Download or read book Your Customers' Perception of Quality written by Baboo Kureemun and published by CRC Press. This book was released on 2011-06-13 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing the insight and tools needed to improve the perception your customers have about the quality of your product or service, Your Customers' Perception of Quality: What It Means to Your Bottom Line and How to Control It introduces a ground-breaking model for measuring the impact of quality perception on your bottom line. Allowing you to look at quality from an outside-in, truly customer-centric perspective, the authors pave a concrete connection between enhanced customer perception and increased profitability. The book introduces cutting-edge concepts in customer-centric quality—explaining exactly how to identify, plan, cost justify, manage, and deliver consistent improvements to the factors that matter most to your customers. Helping you harness the power of the universal set of tools, techniques, and methods at your disposal in the field of quality, the book: Unveils a model that provides quantifiable information for determining the impact of customer perception on your bottom line Details a strategic model for attaining long-term benefits—including the tools required to make the necessary tactical changes Includes a wealth of customizable tools to help kick-start implementation efforts The text clearly illustrates how to implement methods proven to improve operational efficiencies, foster customer loyalty, and drive increased revenue through positive word of mouth. Complete with helpful checklists, templates, tools, and detailed instructions on how to tailor them to your company, the authors guide you through the path of evaluating, analyzing, and implementing the value-adding adjustments needed to drive profits and boost customer loyalty.

Social Trust and the Management of Risk

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Author :
Publisher : Routledge
ISBN 13 : 113419014X
Total Pages : 211 pages
Book Rating : 4.1/5 (341 download)

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Book Synopsis Social Trust and the Management of Risk by : George Cvetkovich

Download or read book Social Trust and the Management of Risk written by George Cvetkovich and published by Routledge. This book was released on 2013-12-16 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social trust is a crucial issue to many aspects of modern society. Policy makers continually aspire to winning it and corporations frequently run the risk of losing it. The 'trust deficit' raises vital questions and problems to which until recently there have been few answers or solutions. Experts from both sides of the Atlantic explore the importance for trust of various influences, from individual perceptions to organizational systems, and consider the conditions involved in building or undermining trust. Several authors examine practical hazard management issues, including medical vaccination programmes and popular participation in pollution control and waste management as strategies for enhancing social trust. This book provides insightful analysis for researchers and students of environmental and social sciences and is essential reading for those engaged in risk management in both the public and private sectors.

Chemical Health Threats

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Publisher : Royal Society of Chemistry
ISBN 13 : 1788015525
Total Pages : 330 pages
Book Rating : 4.7/5 (88 download)

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Book Synopsis Chemical Health Threats by : Raquel Duarte-Davidson

Download or read book Chemical Health Threats written by Raquel Duarte-Davidson and published by Royal Society of Chemistry. This book was released on 2018-10-23 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chemical health threats can have impacts across national borders and so may be more effectively tackled by international cooperation than by individual governments acting alone. As such, in November 2013, the European Union published the EU Decision for Serious Cross Border Threats to Health establishing a number of mechanisms for a coordinated, Europe-wide response with regards to preparedness, risk assessment, risk management, risk communication and international cooperation. Comprising a series of chapters from leading international researchers, this book covers recent developments in the field which support the implementation of these European legal instruments. It begins by contextualising the need for data that surveillance of toxic threats can deliver, before going on to examine some of the tools that have been developed to facilitate toxicosurveillance in Europe as well as current toxicosurveillance networks outside the EU. In addition, this book covers the European Union regulation concerning the Registration, Evaluation, Authorisation and Restriction of Chemicals (REACH), and the work of the Alerting System for Chemical Health Threats (ASHT) project to improve the risk assessment and management of chemical health threats in Europe. The volume provides a vital resource for researchers, educators, policy-makers and practitioners with an interest in key questions facing global hazardous substance control.

The Future of Risk Management, Volume II

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Publisher : Springer
ISBN 13 : 3030165264
Total Pages : 464 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis The Future of Risk Management, Volume II by : Paola De Vincentiis

Download or read book The Future of Risk Management, Volume II written by Paola De Vincentiis and published by Springer. This book was released on 2019-05-23 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions presented during the Second International Risk Management Conference, this second volume addresses important areas of risk management from a variety of angles and perspectives. The book will cover two separate tracks—financial risk management and risk management and corporate strategies—and will be of interest to academic researchers and students in risk management, banking, and finance.

Consumer Behavior For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 0470449837
Total Pages : 386 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Consumer Behavior For Dummies by : Laura Lake

Download or read book Consumer Behavior For Dummies written by Laura Lake and published by John Wiley & Sons. This book was released on 2009-05-11 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer behaviour.

Understanding Consumers of Food Products

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Publisher : Woodhead Publishing
ISBN 13 : 1845692500
Total Pages : 696 pages
Book Rating : 4.8/5 (456 download)

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Book Synopsis Understanding Consumers of Food Products by : Lynn Frewer

Download or read book Understanding Consumers of Food Products written by Lynn Frewer and published by Woodhead Publishing. This book was released on 2006-12-22 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt: In order for food businesses, scientists and policy makers to develop successful products, services and policies, it is essential that they understand food consumers and how they decide which products to buy. Food consumer behaviour is the result of various factors, including the motivations of different consumers, the attributes of specific foods, and the environment in which food choices occur. Recognising diversity between individual consumers, different stages of life, and different cultural contexts is increasingly important as markets become increasingly diverse and international.The book begins with a comprehensive introduction and analysis of the key drivers of consumer food choices, such as the environment and sensory product features. Part two examines the role of consumers' attitudes towards quality and marketing, and their views on food preparation and technology. Part three covers cultural and individual differences in food choice as well as addressing potentially influential factors such as age and gender. Important topics such as public health and methods to change consumers' preferences for unhealthy foods are discussed in part four. The final section concludes with advice on developing coherent safety policies and the consumers' responsibility for food production and consumption.Understanding consumers of food products is a standard reference for all those in the food industry concerned with product development and regulation. - Develop an understanding of buyer behaviour to assist developing successful products - Recognise the diversity between consumers and learn how to cater for their needs - Covers cultural and individual differences in food choice

Dietary Supplements

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Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Dietary Supplements by : United States. Federal Trade Commission. Bureau of Consumer Protection

Download or read book Dietary Supplements written by United States. Federal Trade Commission. Bureau of Consumer Protection and published by . This book was released on 1998 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: