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Author : United States. Food and Drug Administration
Publisher :
ISBN 13 :
Total Pages : 84 pages
Book Rating : 4.F/5 ( download)
Download or read book Compendium of Medical Advertising written by United States. Food and Drug Administration and published by . This book was released on 1967 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Charlene Elliott
Publisher : Springer Nature
ISBN 13 : 9811642907
Total Pages : 350 pages
Book Rating : 4.8/5 (116 download)
Download or read book Communication and Health written by Charlene Elliott and published by Springer Nature. This book was released on 2022-01-01 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the unique contribution that critical communication studies can bring to our understanding of health. It covers several broad themes: representing and mediating health; marketing and promoting health, co-producing health; and managing health crises and risks. Chapters speak to moral and social regulation through health communication, technologies of health, healthism and governmentality. They engage with historical and contemporary issues, offering readers theoretically grounded perspectives. At base, the book explores what a critical communication approach to health might look like, revealing in important—and sometimes surprising—ways how communication sits at the centre of understanding how health is constructed, contested, and made meaningful.
Author : Ben Goldacre
Publisher : Macmillan
ISBN 13 : 0865478066
Total Pages : 479 pages
Book Rating : 4.8/5 (654 download)
Download or read book Bad Pharma written by Ben Goldacre and published by Macmillan. This book was released on 2014-04 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 2012, revised edition published in 2013, by Fourth Estate, Great Britain; Published in the United States in 2012, revised edition also, by Faber and Faber, Inc.
Author : Lionel D. Edwards
Publisher : John Wiley & Sons
ISBN 13 : 9780470093146
Total Pages : 780 pages
Book Rating : 4.0/5 (931 download)
Download or read book Principles and Practice of Pharmaceutical Medicine written by Lionel D. Edwards and published by John Wiley & Sons. This book was released on 2007-04-30 with total page 780 pages. Available in PDF, EPUB and Kindle. Book excerpt: The long awaited second edition of Principles and Practice of Pharmaceutical Medicine provides an invaluable guide to all areas of drug development and medical aspects of marketing. The title has been extensively revised and expanded to include the latest regulatory and scientific developments. New chapters include: European Regulations Ethics of Pharmaceutical Medicine Licensing and Due Diligence Pharmacogenomics Encompassing the entire spectrum of pharmaceutical medicine, it is the most up-to-date international guide currently available. Review of the first edition: “This book was a joy to read and a joy to review. All pharmaceutical physicians should have a copy on their bookshelves, all pharmaceutical companies should have copies in their libraries.” —BRITISH ASSOCIATION OF PHARMACEUTICAL PHYSICIANS
Author :
Publisher :
ISBN 13 :
Total Pages : 610 pages
Book Rating : 4.A/5 ( download)
Download or read book Quarterly Compendium of Medical Science written by and published by . This book was released on 1885 with total page 610 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jan Bondeson
Publisher : Cornell University Press
ISBN 13 : 1501733451
Total Pages : 276 pages
Book Rating : 4.5/5 (17 download)
Download or read book A Cabinet of Medical Curiosities written by Jan Bondeson and published by Cornell University Press. This book was released on 2019-01-24 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Long ago, curiosities were arranged in cabinets for display: a dried mermaid might be next to a giant's shinbone, the skeletons of conjoined twins beside an Egyptian mummy. In ten essays, Jan Bondeson brings a physician's diagnostic skills to various unexpected, gruesome, and extraordinary aspects of the history of medicine: spontaneous human combustion, colonies of snakes and frogs living in a person's stomach, kings and emperors devoured by lice, vicious tribes of tailed men, and the Two-Headed Boy of Bengal. Bondeson tells the story of Mary Toft, who gained notoriety in 1726 when she allegedly gave birth to seventeen rabbits. King George I, the Prince of Wales, and the court physicians attributed these monstrous births to a "maternal impression" because Mary had longed for a meal of rabbit while pregnant. Bondeson explains that the fallacy of maternal impressions, conspicuous in the novels of Goethe, Sir Walter Scott, and Charles Dickens, has ancient roots in Chinese and Babylonian manuscripts. Bondeson also presents the tragic case of Julia Pastrana, a Mexican Indian woman with thick hair growing over her body and a massive overgrowth of the gums that gave her a simian or ape-like appearance. Called the Ape Woman, she was exhibited all over the world. After her death in 1860, Julia's husband, who had also been her impresario, had her body mummified and continued to exhibit it throughout Europe. Bondeson tracked the mummy down and managed to diagnose Julia Pastrana's condition as the result of a rare genetic syndrome.
Author : William Saunders
Publisher :
ISBN 13 :
Total Pages : 158 pages
Book Rating : 4.5/5 (329 download)
Download or read book Compendium Medicinæ Practicum Ad Prælectiones Accommodatum written by William Saunders and published by . This book was released on 1774 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress Senate
Publisher :
ISBN 13 :
Total Pages : 2268 pages
Book Rating : 4.3/5 (511 download)
Download or read book Hearings written by United States. Congress Senate and published by . This book was released on 1967 with total page 2268 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Dr. Anupama Rajesh
Publisher : Partridge Publishing
ISBN 13 : 1482874598
Total Pages : 142 pages
Book Rating : 4.4/5 (828 download)
Download or read book Compendium written by Dr. Anupama Rajesh and published by Partridge Publishing. This book was released on 2016-06-07 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management cases are an inseparable part of any Business School class. Cases help students understand complex business situations, apply theoretical knowledge and learn to articulate their opinions before any audience. The cases can be valuable to both students and instructors alike because one learns better when actively engaged. Tedious theoretical concepts are retained longer and understood better when they are applied to real life situations and discussed in classrooms extensively. These deliberations have an inherent benefit of honing their convincing and negotiation skills and developing communication capabilities. Case discussions and presentations also develop team building and inter-personal skills. This book contains narrations of various business scenarios which require critical thinking and strategic decision making. They begin with the central problem and go on as an interesting story, culminating at a point which requires responses from its readers. They may talk of a fundamental business issue but are narrated in a suspenseful, stylised and exciting context. This book is aimed at management students, scholars and executives working in the corporate.
Author : Oliver Busch
Publisher : Springer
ISBN 13 : 331925023X
Total Pages : 280 pages
Book Rating : 4.3/5 (192 download)
Download or read book Programmatic Advertising written by Oliver Busch and published by Springer. This book was released on 2015-11-26 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fundamental guide on programmatic advertising explains in detail how automated, data-driven advertising really works in practice and how the right adoption leads to a competitive advantage for advertisers, agencies and media. The new way of planning, steering and measuring marketing may still appear complex and threatening but promising at once to most decision makers. This collaborative compendium combines proven experience and best practice in 22 articles written by 45 renowned experts from all around the globe. Among them Dr. Florian Heinemann/Project-A, Peter Würtenberger/Axel-Springer, Deirdre McGlashan/MediaCom, Dr. Marc Grether/Xaxis, Michael Lamb/MediaMath, Carolin Owen/IPG, Stefan Bardega/Zenith, Arun Kumar/Cadreon, Dr. Ralf Strauss/Marketingverband, Jonathan Becher/SAP and many more great minds.
Author : National Library of Medicine (U.S.)
Publisher :
ISBN 13 :
Total Pages : 976 pages
Book Rating : 4.:/5 (319 download)
Download or read book National Library of Medicine Current Catalog written by National Library of Medicine (U.S.) and published by . This book was released on 1965 with total page 976 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Paul Starr
Publisher :
ISBN 13 : 9780465079353
Total Pages : 532 pages
Book Rating : 4.0/5 (793 download)
Download or read book The Social Transformation of American Medicine written by Paul Starr and published by . This book was released on 1982 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 1983 Pulitzer Prize and the Bancroft Prize in American History, this is a landmark history of how the entire American health care system of doctors, hospitals, health plans, and government programs has evolved over the last two centuries. "The definitive social history of the medical profession in America....A monumental achievement."—H. Jack Geiger, M.D., New York Times Book Review
Author : United States. Congress. Senate. Select Committee on Small Business
Publisher :
ISBN 13 :
Total Pages : 1590 pages
Book Rating : 4.:/5 (36 download)
Download or read book Hearings, Reports and Prints of the Senate Select Committee on Small Business written by United States. Congress. Senate. Select Committee on Small Business and published by . This book was released on 1967 with total page 1590 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sean C. Sweetman
Publisher :
ISBN 13 : 9780853697046
Total Pages : 3335 pages
Book Rating : 4.6/5 (97 download)
Download or read book Martindale written by Sean C. Sweetman and published by . This book was released on 2006-01-01 with total page 3335 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is thirty-fifth edition of Martindale, which provides reliable, and evaluated information on drugs and medicines used throughout the world. It contains encyclopaedic facts about drugs and medicines, with: 5,500 drug monographs; 128,000 preparations; 40,700 reference citations; 10,900 manufacturers. There are synopses of disease treatments which enables identification of medicines, the local equivalent and the manufacturer. It also Includes herbals, diagnostic agents, radiopharmaceuticals, pharmaceutical excipients, toxins, and poisons as well as drugs and medicines. Based on published information and extensively referenced
Author : Anthony C. Chang
Publisher : Academic Press
ISBN 13 : 0128233389
Total Pages : 549 pages
Book Rating : 4.1/5 (282 download)
Download or read book Intelligence-Based Medicine written by Anthony C. Chang and published by Academic Press. This book was released on 2020-06-27 with total page 549 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intelligence-Based Medicine: Data Science, Artificial Intelligence, and Human Cognition in Clinical Medicine and Healthcare provides a multidisciplinary and comprehensive survey of artificial intelligence concepts and methodologies with real life applications in healthcare and medicine. Authored by a senior physician-data scientist, the book presents an intellectual and academic interface between the medical and the data science domains that is symmetric and balanced. The content consists of basic concepts of artificial intelligence and its real-life applications in a myriad of medical areas as well as medical and surgical subspecialties. It brings section summaries to emphasize key concepts delineated in each section; mini-topics authored by world-renowned experts in the respective key areas for their personal perspective; and a compendium of practical resources, such as glossary, references, best articles, and top companies. The goal of the book is to inspire clinicians to embrace the artificial intelligence methodologies as well as to educate data scientists about the medical ecosystem, in order to create a transformational paradigm for healthcare and medicine by using this emerging new technology. - Covers a wide range of relevant topics from cloud computing, intelligent agents, to deep reinforcement learning and internet of everything - Presents the concepts of artificial intelligence and its applications in an easy-to-understand format accessible to clinicians and data scientists - Discusses how artificial intelligence can be utilized in a myriad of subspecialties and imagined of the future - Delineates the necessary elements for successful implementation of artificial intelligence in medicine and healthcare
Author : United States. Congress. Senate. Select Committee on Small Business. Subcommittee on Monopoly
Publisher :
ISBN 13 :
Total Pages : 406 pages
Book Rating : 4.0/5 (18 download)
Download or read book Competitive Problems in the Drug Industry written by United States. Congress. Senate. Select Committee on Small Business. Subcommittee on Monopoly and published by . This book was released on 1969 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. Senate. Select Committee on Small Business. Subcommittee on Monopoly and Anticompetitive Activities
Publisher :
ISBN 13 :
Total Pages : 2188 pages
Book Rating : 4.:/5 (319 download)
Download or read book Competitive problems in the drug industry written by United States. Congress. Senate. Select Committee on Small Business. Subcommittee on Monopoly and Anticompetitive Activities and published by . This book was released on 1967 with total page 2188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
