Communication, Public Discourse, and Road Safety Campaigns

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Author :
Publisher : Routledge
ISBN 13 : 1136154655
Total Pages : 324 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis Communication, Public Discourse, and Road Safety Campaigns by : Nurit Guttman

Download or read book Communication, Public Discourse, and Road Safety Campaigns written by Nurit Guttman and published by Routledge. This book was released on 2014-06-05 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the use of communication campaigns to promote road safety, arguing that they need to elicit public discourse on issues pertaining to culture, equity, gender, workplace norms, environmental issues, and social solidarity. Increasingly, new media channels and formats are employed in the dissemination process, making road safety-related messages ubiquitous, and often controversial. Policy makers, educators, researchers, and the public continue to debate the utility and morality of some of the influence tactics employed in these messages, such as the use of graphic images of injury or death, stigmatization (or "blame and shame"), and the use of "black humor." Guttman argues that influencing road safety requires making changes in normative and cultural conceptions of broader issues in society, yet the typical discourse on road safety tends to focus on individual attitudes and practices. The book highlights the importance of social and behavioral theory in communication campaigns on road safety, and critiques the tendency to focus on individual cognition, affect, and risk conceptions rather than on normative, structural, and cultural factors. The volume positions the discourse on road safety as a social issue, and treats road safety behavior as a social activity that directly relates to other public issues, social values, and social policy, while discussing potential uses of social media and participatory approaches. The discussion turns to the role of road safety communication campaigns as part of a democratic process of eliciting public discourse, including how contemporary society could address broader issues of risk and safety.

Rhetorics of Names and Naming

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Publisher : Routledge
ISBN 13 : 1317436040
Total Pages : 232 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Rhetorics of Names and Naming by : Star Medzerian Vanguri

Download or read book Rhetorics of Names and Naming written by Star Medzerian Vanguri and published by Routledge. This book was released on 2016-01-29 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume takes up rhetorical approaches to our primarily linguistic understanding of how names work, considering how theories of materiality in rhetoric enrich conceptions of the name as word or symbol and help explain the processes of name bestowal, accumulation, loss, and theft. Contributors theorize the formation, modification, and recontexualization of names as a result of technological and cultural change, and consider the ways in which naming influences identity and affects/grants power.

Pedagogies of Public Memory

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Publisher : Routledge
ISBN 13 : 1317447514
Total Pages : 198 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Pedagogies of Public Memory by : Jane Greer

Download or read book Pedagogies of Public Memory written by Jane Greer and published by Routledge. This book was released on 2015-06-12 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pedagogies of Public Memory explores opportunities for writing and rhetorical education at museums, archives, and memorials. Readers will follow students working and writing at well-known sites of international interest (e.g., the Flight 93 National Memorial in Shanksville, Pennsylvania, and the U.S. Holocaust Memorial Museum), at local sites (e.g., vernacular memorials in and around Muncie, Indiana and the Central Pennsylvania African American Museum in Reading, Pennsylvania), and in digital spaces (e.g., Florida State University’s Postcard Archive and The Women’s Archive Project at the University of Nebraska Omaha). From composing and delivering museum tours, to designing online memorials that challenge traditional practices of public grief, to producing and publishing a magazine containing the photographs and stories of individuals who lived through historic moments in the Freedom Struggle, to expanding and creating new public archives – the pedagogical projects described in this volume create richly textured learning opportunities for students at all levels – from first-year writers to graduate students. The students and faculty whose work is represented in this volume undertake to reposition the past in the present and to imagine possible new futures for themselves and their communities. By exploring the production of public memory, this volume raises important new questions about the intersection of rhetoric and remembrance.

Rhetorical Delivery and Digital Technologies

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Publisher : Routledge
ISBN 13 : 1317407083
Total Pages : 311 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Rhetorical Delivery and Digital Technologies by : Sean Morey

Download or read book Rhetorical Delivery and Digital Technologies written by Sean Morey and published by Routledge. This book was released on 2015-11-19 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through emotion or feeling as is usually offered by previous studies, but affect, a domain of sensation implicit in the (overlooked) original Greek term for delivery, hypokrisis. Moreover, the primary means for delivering affect is both the logic and technology of a network, construed as modern, digital networks, but also networks of associations between humans and nonhuman objects. Casting delivery in this light offers new rhetorical trajectories that promote its incorporation into digital networked-bodies. Given its provocative and broad reframing of delivery, this book provides original, robust ways to understand rhetorical delivery not only through a lens of digital writing technologies, but all historical means of enacting delivery, offering implications that will ultimately affect how scholars of rhetoric will come to view not only the other canons of rhetoric, but rhetoric as a whole.

Sexual Rhetorics

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Publisher : Routledge
ISBN 13 : 1317442660
Total Pages : 321 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Sexual Rhetorics by : Jonathan Alexander

Download or read book Sexual Rhetorics written by Jonathan Alexander and published by Routledge. This book was released on 2015-10-16 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sexual rhetoric is the self-conscious and critical engagement with discourses of sexuality that exposes both their naturalization and their queering, their torquing to create different or counter-discourses, giving voice and agency to multiple and complex sexual experiences. This volume explores the intersection of rhetoric and sexuality through the varieties of methods available in the fields of rhetoric and writing studies, including case studies, theoretical questioning, ethnographies, or close (and distant) readings of "texts" that help us think through the rhetorical force of sexuality and the sexual force of rhetoric.

Mapping Christian Rhetorics

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Publisher : Routledge
ISBN 13 : 1317670833
Total Pages : 343 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Mapping Christian Rhetorics by : Michael-John DePalma

Download or read book Mapping Christian Rhetorics written by Michael-John DePalma and published by Routledge. This book was released on 2014-10-10 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: The continued importance of Christian rhetorics in political, social, pedagogical, and civic affairs suggests that such rhetorics not only belong on the map of rhetorical studies, but are indeed essential to the geography of rhetorical studies in the twenty-first century. This collection argues that concerning ourselves with religious rhetorics in general and Christian rhetorics in particular tells us something about rhetoric itself—its boundaries, its characteristics, its functionings. In assembling original research on the intersections of rhetoric and Christianity from prominent and emerging scholars, Mapping Christian Rhetorics seeks to locate religion more centrally within the geography of rhetorical studies in the twenty-first century. It does so by acknowledging work on Christian rhetorics that has been overlooked or ignored; connecting domains of knowledge and research areas pertaining to Christian rhetorics that may remain disconnected or under connected; and charting new avenues of inquiry about Christian rhetorics that might invigorate theory-building, teaching, research, and civic engagement. In dividing the terrain of Christian rhetorics into four categories—theory, education, methodology, and civic engagement—Mapping Christian Rhetorics aims to foster connections among these areas of inquiry and spur future future collaboration between scholars of religious rhetoric in a range of research areas.

Software Evangelism and the Rhetoric of Morality

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Publisher : Routledge
ISBN 13 : 1134491565
Total Pages : 231 pages
Book Rating : 4.1/5 (344 download)

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Book Synopsis Software Evangelism and the Rhetoric of Morality by : Jennifer Helene Maher

Download or read book Software Evangelism and the Rhetoric of Morality written by Jennifer Helene Maher and published by Routledge. This book was released on 2015-08-27 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the layers of meaning encoded in software and the rhetoric surrounding it, this book offers a much-needed perspective on the intersections between software, morality, and politics. In software development culture, evangelism typically denotes a rhetorical practice that aims to convert software developers, as well as non-technical lay users, from one platform to another (e.g., from the operating system Microsoft Windows to Linux). This book argues that software evangelism, like its religious counterpart, must also be understood as constructing moral and political values that extend well beyond the boundaries of the development culture. Unlike previous studies that locate such values in the effects of code in-use or in certain types of code like free and open source (FOSS) software, Maher argues that all code is meaningful beyond its technical, executable functions. To facilitate this analysis, this study builds a theory of evangelism and illustrates this theory at work in the proprietary software industry and FOSS communities. As an example of political liberalism at work at the level of code, these evangelical rhetorics of software construct competing conceptions of what is good that fall within a shared belief in what is just. Maher illustrates how these beliefs in goodness and justice do not always execute in replicable ways, as the different ways of decoding software evangelisms in the contexts of Brazil and China reveal. Demonstrating how software evangelisms exert a transformative force on the world, one comparable in significance to code itself, this book highlights the importance of rhetoric in even the most seemingly a-rhetorical of technical endeavors and foregrounds the crucial need for rhetorical literacy in the digital age.

Manual for Designing, Implementing, and Evaluating Road Safety Communication Campaigns

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Publisher :
ISBN 13 :
Total Pages : 324 pages
Book Rating : 4.:/5 (699 download)

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Book Synopsis Manual for Designing, Implementing, and Evaluating Road Safety Communication Campaigns by : Anabela Simões

Download or read book Manual for Designing, Implementing, and Evaluating Road Safety Communication Campaigns written by Anabela Simões and published by . This book was released on 2009 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Traffic Safety and Human Behavior

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1786352222
Total Pages : 1262 pages
Book Rating : 4.7/5 (863 download)

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Book Synopsis Traffic Safety and Human Behavior by : David Shinar

Download or read book Traffic Safety and Human Behavior written by David Shinar and published by Emerald Group Publishing. This book was released on 2017-06-22 with total page 1262 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive 2nd edition covers the key issues that relate human behavior to traffic safety. In particular it covers the increasing roles that pedestrians and cyclists have in the traffic system; the role of infotainment in driver distraction; and the increasing role of driver assistance systems in changing the driver-vehicle interaction.

Road Safety Campaigns, Design and Evaluation

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Publisher :
ISBN 13 :
Total Pages : 75 pages
Book Rating : 4.:/5 (17 download)

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Book Synopsis Road Safety Campaigns, Design and Evaluation by : Organisation for Economic Co-operation and Development. Road Research Group on the Scientific Evaluation of the Effectiveness of Safety Campaigns

Download or read book Road Safety Campaigns, Design and Evaluation written by Organisation for Economic Co-operation and Development. Road Research Group on the Scientific Evaluation of the Effectiveness of Safety Campaigns and published by . This book was released on 1971 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Road Safety Campaigns: Design and Evaluation

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Author :
Publisher : OECD
ISBN 13 :
Total Pages : 84 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Road Safety Campaigns: Design and Evaluation by : Organisation for Economic Co-operation and Development

Download or read book Road Safety Campaigns: Design and Evaluation written by Organisation for Economic Co-operation and Development and published by OECD. This book was released on 1971 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Road Safety Communication Campaigns

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Author :
Publisher :
ISBN 13 : 9789279154331
Total Pages : 16 pages
Book Rating : 4.1/5 (543 download)

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Book Synopsis Road Safety Communication Campaigns by :

Download or read book Road Safety Communication Campaigns written by and published by . This book was released on 2010 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Road Safety Campaigns: Design and Evaluation: the Use of Mass Communications for the Modification of Road User Behaviour: Report by an O.e.c.d. Road Research Group

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Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (141 download)

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Book Synopsis Road Safety Campaigns: Design and Evaluation: the Use of Mass Communications for the Modification of Road User Behaviour: Report by an O.e.c.d. Road Research Group by : G. J. S. Wilde

Download or read book Road Safety Campaigns: Design and Evaluation: the Use of Mass Communications for the Modification of Road User Behaviour: Report by an O.e.c.d. Road Research Group written by G. J. S. Wilde and published by . This book was released on 1971 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Health and Safety Communication

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1317236858
Total Pages : 280 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Health and Safety Communication by : David S. Anderson

Download or read book Health and Safety Communication written by David S. Anderson and published by Taylor & Francis. This book was released on 2016-12-08 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health and Safety Communication: A Practical Guide Forward is an easy introduction to the principles and practice of health and safety communications, providing all you need to know to design and implement communications efforts on a wide range of health and safety topics and issues. Whether you're a student grappling with a health communications course or a professional wishing to learn how to communicate health and safety messages effectively to a range of audiences using a variety of communications media, Health and Safety Communication is all you'll need. This book incorporates two broad sections: the grounding and the applications. The model articulates a planning approach for designing, implementing and reviewing a range of communications approaches. The applications segment specifies numerous approaches, including workshops, print materials, campaigns, the media, public speaking and social media that can be used to convey what the health and safety specialist wants the audience to "know, feel and do" as a result of engagement with the communications approach. Health and Safety Communication blends sound foundations with practical strategies for health and safety communication so that messages can be communicated more effectively; after all, for changes to occur, the message must be received and respected. Unique features of this book include a wide range of approaches and strategies, with numerous examples and tips provided throughout. "Messages from the field" incorporate examples and samples from over 30 individuals and organizations, offering their insights and suggestions. The applied approach of this definitive guide is designed to enhance the competence and confidence of those currently in health or safety arenas, as well as those seeking to incorporate health or safety messages in other settings such as businesses or communities.

Best Practice in Road Safety Mass Media Campaigns

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Publisher :
ISBN 13 : 9781921645112
Total Pages : 49 pages
Book Rating : 4.6/5 (451 download)

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Book Synopsis Best Practice in Road Safety Mass Media Campaigns by : Lisa N. Wundersitz

Download or read book Best Practice in Road Safety Mass Media Campaigns written by Lisa N. Wundersitz and published by . This book was released on 2010 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Review of Mass Media Campaigns in Road Safety

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Publisher :
ISBN 13 : 9780732617301
Total Pages : 67 pages
Book Rating : 4.6/5 (173 download)

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Book Synopsis A Review of Mass Media Campaigns in Road Safety by :

Download or read book A Review of Mass Media Campaigns in Road Safety written by and published by . This book was released on 2004 with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Communicating Highway Safety

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Publisher :
ISBN 13 :
Total Pages : 54 pages
Book Rating : 4.:/5 (2 download)

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Book Synopsis Communicating Highway Safety by : Lulu Rodriguez

Download or read book Communicating Highway Safety written by Lulu Rodriguez and published by . This book was released on 2002 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt: