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Cognitive Aspects Of Survey Methodology
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Book Synopsis Cognitive Aspects of Survey Methodology by : Thomas B. Jabine
Download or read book Cognitive Aspects of Survey Methodology written by Thomas B. Jabine and published by National Academies Press. This book was released on 1984 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Questions About Questions by : Judith M. Tanur
Download or read book Questions About Questions written by Judith M. Tanur and published by Russell Sage Foundation. This book was released on 1992-02-18 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: The social survey has become an essential tool in modern society, providing crucial measurements of social change, describing social life, and guiding government policy. But the validity of surveys is fragile and depends ultimately upon the accuracy of answers to survey questions. As our dependence on surveys grows, so too have questions about the accuracy of survey responses. Authored by a group of experts in cognitive psychology, linguistics, and survey research, Questions About Questions provides a broad review of the survey response problem. Examining the cognitive and social processes that influence the answers to questions, the book first takes up the problem of meaning and demonstrates that a respondent must share the survey researcher's intended meaning of a question if the response is to be revealing and informative. The book then turns to an examination of memory. It provides a framework for understanding the processes that can introduce errors into retrospective reports, useful guidance on when those reports are more or less trustworthy, and investigates techniques for the improvement of such reports. Questions about the rigid standardization imposed on the survey interview receive a thorough airing as the authors show how traditional survey formats violate the usual norms of conversational behavior and potentially endanger the validity of the data collected. Synthesizing the work of the Social Science Research Council's Committee on Cognition and Survey Research, Questions About Questions emphasizes the reciprocal gains to be achieved when insights and techniques from the cognitive sciences and survey research are exchanged. "these chapters provide a good sense of the range of survey problems investigated by the cognitive movement, the methods and ideas it draws upon, and the results it has yielded." —American Journal of Sociology
Book Synopsis Methods for Testing and Evaluating Survey Questionnaires by : Stanley Presser
Download or read book Methods for Testing and Evaluating Survey Questionnaires written by Stanley Presser and published by John Wiley & Sons. This book was released on 2004-08-16 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive resource for survey questionnaire testing and evaluation Over the past two decades, methods for the development, evaluation, and testing of survey questionnaires have undergone radical change. Research has now begun to identify the strengths and weaknesses of various testing and evaluation methods, as well as to estimate the methods’ reliability and validity. Expanding and adding to the research presented at the International Conference on Questionnaire Development, Evaluation and Testing Methods, this title presents the most up-to-date knowledge in this burgeoning field. The only book dedicated to the evaluation and testing of survey questionnaires, this practical reference work brings together the expertise of over fifty leading, international researchers from a broad range of fields. The volume is divided into seven sections: Cognitive interviews Mode of administration Supplements to conventional pretests Special populations Experiments Multi-method applications Statistical modeling Comprehensive and carefully edited, this groundbreaking text offers researchers a solid foundation in the latest developments in testing and evaluating survey questionnaires, as well as a thorough introduction to emerging techniques and technologies.
Book Synopsis Encyclopedia of Survey Research Methods by : Paul J. Lavrakas
Download or read book Encyclopedia of Survey Research Methods written by Paul J. Lavrakas and published by SAGE Publications. This book was released on 2008-09-12 with total page 1073 pages. Available in PDF, EPUB and Kindle. Book excerpt: To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.
Book Synopsis Cognitive Interviewing Practice by : Debbie Collins
Download or read book Cognitive Interviewing Practice written by Debbie Collins and published by SAGE. This book was released on 2014-11-10 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of the cognitive interviewing method for survey question testing has proliferated and evolved over the past 30 years. In more recent years the method has been applied to the evaluation of information letters and leaflets and to research consent forms. This book provides a practical handbook for implementing cognitive interviewing methods in the context of applied social policy research, based on the approach used by the authors at the NatCen Social Research (NatCen) where cognitive interviewing methods have been used for well over a decade. The book provides a justification for the importance of question testing and evaluation and discusses the position of cognitive interviewing in relation to other questionnaire development and evaluation techniques. Throughout the book, the focus is on providing practical and hands-on guidance around elements such as sampling and recruitment, designing probes, interviewing skills, data management and analysis and how to interpret the findings and use them to improve survey questions and other documents. The book also covers cognitive interviewing in different survey modes, in cross national, cross cultural and multilingual settings and discusses some other potential uses of the method.
Book Synopsis The SAGE Handbook of Survey Methodology by : Christof Wolf
Download or read book The SAGE Handbook of Survey Methodology written by Christof Wolf and published by SAGE. This book was released on 2016-07-11 with total page 1065 pages. Available in PDF, EPUB and Kindle. Book excerpt: Survey Methodology is becoming a more structured field of research, deserving of more and more academic attention. The SAGE Handbook of Survey Methodology explores both the increasingly scientific endeavour of surveys and their growing complexity, as different data collection modes and information sources are combined. The handbook takes a global approach, with a team of international experts looking at local and national specificities, as well as problems of cross-national, comparative survey research. The chapters are organized into seven major sections, each of which represents a stage in the survey life-cycle: Surveys and Societies Planning a Survey Measurement Sampling Data Collection Preparing Data for Use Assessing and Improving Data Quality The SAGE Handbook of Survey Methodology is a landmark and essential tool for any scholar within the social sciences.
Book Synopsis Basic Elements of Survey Research in Education by : Ulemu Luhanga
Download or read book Basic Elements of Survey Research in Education written by Ulemu Luhanga and published by IAP. This book was released on 2021-09-01 with total page 831 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this first book of the series Survey Methods in Educational Research, we have brought together leading authors and scholars in the field to discuss key introductory concepts in the creation, implementation, evaluation and dissemination of survey instruments and their resultant findings. While there are other textbooks that might introduce these concepts adequately well, the authors here have focused on the pragmatic issues that inevitably arise in the development and administration process of survey instruments. Drawing from their rich experiences, the authors present these potential speed bumps or road blocks a survey researcher in education or the social sciences might encounter. Referencing their own work and practice, the authors provide valuable suggestions for dealing with these issues “your advisor never told you about.” And all of the recommendations are aligned with standard protocols and current research on best practices in the field of research methodology. This book is broken into four broad units on creating survey items and instruments, administering surveys, analyzing the data from surveys, and stories of successful administrations modeling the entire research cycle. Each chapter focuses on a different concept in the survey research process, and the authors share their approaches to addressing the issues. These topics include survey item construction, scale development, cognitive interviewing, measuring change with self-report data, translation issues with surveys administered in multiple languages, working with school and program administrators when implementing surveys, a review of current software used in survey research, the use of weights, response styles, assessing validity of results, and effectively communicating your results and findings … and much more. The intended audience of the volume will be practitioners, administrators, teachers as researchers, graduate students, social science and education researchers not experienced in survey research, and students learning program evaluation. In brief, if you are considering doing survey research, this book is meant for you.
Book Synopsis Cognitive Interviewing by : Gordon B. Willis
Download or read book Cognitive Interviewing written by Gordon B. Willis and published by SAGE Publications, Incorporated. This book was released on 2005 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: The work provides general guidance about questionnaire design, development, and pre-testing sequence, with an emphasis on the cognitive interview.
Book Synopsis Understanding Survey Methodology by : Philip S. Brenner
Download or read book Understanding Survey Methodology written by Philip S. Brenner and published by Springer Nature. This book was released on 2020-10-23 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume ambitiously applies sociological theory to create an understanding of aspects of survey methodology. It focuses on the interplay between sociology and survey methodology: what sociological theory and approaches can offer to survey research and vice versa. The volume starts with a focus on direct connections between sociological theories and their applications in survey research. It further presents cutting-edge, original research that applies the “sociological imagination” to substantive concerns important to sociologists, survey methodologists, and social scientists and includes issues such as health, immigration, race/ethnicity, gender and sexuality, and criminal justice.
Book Synopsis OECD Guidelines on Measuring Subjective Well-being by : OECD
Download or read book OECD Guidelines on Measuring Subjective Well-being written by OECD and published by OECD Publishing. This book was released on 2013-03-20 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: These Guidelines represent the first attempt to provide international recommendations on collecting, publishing, and analysing subjective well-being data.
Book Synopsis The Psychology of Survey Response by : Roger Tourangeau
Download or read book The Psychology of Survey Response written by Roger Tourangeau and published by Cambridge University Press. This book was released on 2000-03-13 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: This valuable book examines the complex psychological processes involved in answering different types of survey questions. Drawing on both classic and modern research from cognitive psychology, social psychology, and survey methodology, the authors examine how survey responses are formulated and they demonstrate how seemingly unimportant features of the survey can affect the answers obtained. The book provides a comprehensive review of the sources of response errors in surveys, and it offers a coherent theory of the relation between the underlying views of the public and the results of public opinion polls. Topics include the comprehension of survey questions, the recall of relevant facts and beliefs, estimation and inferential processes people use to answer survey questions, the sources of the apparent instability of public opinion, the difficulties in getting responses into the required format, and the distortions introduced into surveys by deliberate misreporting.
Book Synopsis International Handbook of Survey Methodology by : Edith D. de Leeuw
Download or read book International Handbook of Survey Methodology written by Edith D. de Leeuw and published by Routledge. This book was released on 2012-10-12 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking into account both traditional and emerging modes, this comprehensive new Handbook covers all major methodological and statistical issues in designing and analyzing surveys. With contributions from the world's leading survey methodologists and statisticians, this invaluable new resource provides guidance on collecting survey data and creating meaningful results. Featuring examples from a variety of countries, the book reviews such things as how to deal with sample designs, write survey questions, and collect data on the Internet. A thorough review of the procedures associated with multiple modes of collecting sample survey information and applying that combination of methods that fit the situation best is included. The International Handbook of Survey Methodology opens with the foundations of survey design, ranging from sources of error, to ethical issues. This is followed by a section on design that reviews sampling challenges and tips on writing and testing questions for multiple methods. Part three focuses on data collection, from face-to-face interviews, to Internet and interactive voice response, to special challenges involved in mixing these modes within one survey. Analyzing data from both simple and complex surveys is then explored, as well as procedures for adjusting data. The book concludes with a discussion of maintaining quality. Intended for advanced students and researchers in the behavioral, social, and health sciences, this "must have" resource will appeal to those interested in conducting or using survey data from anywhere in the world, especially those interested in comparing results across countries. The book also serves as a state-of-the-art text for graduate level courses and seminars on survey methodology. A companion website contains additional readings and examples.
Book Synopsis Improving Survey Methods by : Uwe Engel
Download or read book Improving Survey Methods written by Uwe Engel and published by Routledge. This book was released on 2014-09-18 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: This state-of-the-art volume provides insight into the recent developments in survey research. It covers topics like: survey modes and response effects, bio indicators and paradata, interviewer and survey error, mixed-mode panels, sensitive questions, conducting web surveys and access panels, coping with non-response, and handling missing data. The authors are leading scientists in the field, and discuss the latest methods and challenges with respect to these topics. Each of the book’s eight parts starts with a brief chapter that provides an historical context along with an overview of today’s most critical survey methods. Chapters in the sections focus on research applications in practice and discuss results from field studies. As such, the book will help researchers design surveys according to today’s best practices. The book’s website www.survey-methodology.de provides additional information, statistical analyses, tables and figures. An indispensable reference for practicing researchers and methodologists or any professional who uses surveys in their work, this book also serves as a supplement for graduate or upper level-undergraduate courses on survey methods taught in psychology, sociology, education, economics, and business. Although the book focuses on European findings, all of the research is discussed with reference to the entire survey-methodology area, including the US. As such, the insights in this book will apply to surveys conducted around the world.
Book Synopsis Surveying Memory Processes by : Daniel B. Wright
Download or read book Surveying Memory Processes written by Daniel B. Wright and published by Psychology Press. This book was released on 1998 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A special issue of the journal Memory which forms Issue 4 of v. 6 (1998)."
Book Synopsis Cognition and Communication by : Norbert Schwarz
Download or read book Cognition and Communication written by Norbert Schwarz and published by Psychology Press. This book was released on 2014-03-05 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychological research into human cognition and judgment reveals a wide range of biases and shortcomings. Whether we form impressions of other people, recall episodes from memory, report our attitudes in an opinion poll, or make important decisions, we often get it wrong. The errors made are not trivial and often seem to violate common sense and basic logic. A closer look at the underlying processes, however, suggests that many of the well known fallacies do not necessarily reflect inherent shortcomings of human judgment. Rather, they partially reflect that research participants bring the tacit assumptions that govern the conduct of conversation in daily life to the research situation. According to these assumptions, communicated information comes with a guarantee of relevance and listeners are entitled to assume that the speaker tries to be informative, truthful, relevant, and clear. Moreover, listeners interpret the speakers' utterances on the assumption that they are trying to live up to these ideals. This book introduces social science researchers to the "logic of conversation" developed by Paul Grice, a philosopher of language, who proposed the cooperative principle and a set of maxims on which conversationalists implicitly rely. The author applies this framework to a wide range of topics, including research on person perception, decision making, and the emergence of context effects in attitude measurement and public opinion research. Experimental studies reveal that the biases generally seen in such research are, in part, a function of violations of Gricean conversational norms. The author discusses implications for the design of experiments and questionnaires and addresses the socially contextualized nature of human judgment.
Book Synopsis Advances in Questionnaire Design, Development, Evaluation and Testing by : Paul C. Beatty
Download or read book Advances in Questionnaire Design, Development, Evaluation and Testing written by Paul C. Beatty and published by John Wiley & Sons. This book was released on 2019-12-05 with total page 816 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new and updated definitive resource for survey questionnaire testing and evaluation Building on the success of the first Questionnaire Development, Evaluation, and Testing (QDET) conference in 2002, this book brings together leading papers from the Second International Conference on Questionnaire Design, Development, Evaluation, and Testing (QDET2) held in 2016. The volume assesses the current state of the art and science of QDET; examines the importance of methodological attention to the questionnaire in the present world of information collection; and ponders how the QDET field can anticipate new trends and directions as information needs and data collection methods continue to evolve. Featuring contributions from international experts in survey methodology, Advances in Questionnaire Design, Development, Evaluation and Testing includes latest insights on question characteristics, usability testing, web probing, and other pretesting approaches, as well as: Recent developments in the design and evaluation of digital and self-administered surveys Strategies for comparing and combining questionnaire evaluation methods Approaches for cross-cultural and cross-national questionnaire development New data sources and methodological innovations during the last 15 years Case studies and practical applications Advances in Questionnaire Design, Development, Evaluation and Testing serves as a forum to prepare researchers to meet the next generation of challenges, making it an excellent resource for researchers and practitioners in government, academia, and the private sector.
Book Synopsis Usability Testing for Survey Research by : Emily Geisen
Download or read book Usability Testing for Survey Research written by Emily Geisen and published by Morgan Kaufmann. This book was released on 2017-02-15 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Usability Testing for Survey Research provides researchers with a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along with tactics on how to tailor usability testing to meet budget and scheduling constraints. The book's authors distill their experience to provide tips on how usability testing can be applied to paper surveys, mixed-mode surveys, interviewer-administered tools, and additional products. Readers will gain an understanding of usability and usability testing and why it is needed for survey research, along with guidance on how to design and conduct usability tests, analyze and report findings, ideas for how to tailor usability testing to meet budget and schedule constraints, and new knowledge on how to apply usability testing to other survey-related products, such as project websites and interviewer administered tools. - Explains how to design and conduct usability tests and analyze and report the findings - Includes examples on how to conduct usability testing on any type of survey, from a simple three-question survey on a mobile device, to a complex, multi-page establishment survey - Presents real-world examples from leading usability and survey professionals, including a diverse collection of case studies and considerations for using and combining other methods - Discusses the facilities, materials, and software needed for usability testing, including in-lab testing, remote testing, and eye tracking