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Author : Ehsan Zarei
Publisher : Lulu.com
ISBN 13 : 1291727140
Total Pages : 174 pages
Book Rating : 4.2/5 (917 download)
Download or read book Charity Marketing Ideas written by Ehsan Zarei and published by Lulu.com. This book was released on with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Fran Hyde
Publisher : Routledge
ISBN 13 : 1000514196
Total Pages : 191 pages
Book Rating : 4.0/5 (5 download)
Download or read book Charity Marketing written by Fran Hyde and published by Routledge. This book was released on 2021-12-19 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Charities operate within an increasingly challenging environment, with competition for public engagement, funding and volunteers intensifying. High-profile scandals have knocked public trust and the recent Covid-19 pandemic has illustrated how important it is for charities to provide support in times of need and fill the gap left by inadequate public sector provision. Across 12 chapters a diverse group of academics and deep-thinking practitioners present contrasting perspectives and the latest thinking on the challenges within the charity sector. The approach of the book contributes to the growing phenomenon of Theory + Practice in Marketing (TPM) presenting different perspectives and theoretical lenses to stimulate debate and future research. Charity Marketing provides a bridge between the practice of contemporary nonprofit organisations, charity marketing and recent academic insight into the charity sector. Using exemplar case studies of nonprofit and charity brands, this edited volume will be of direct interest to students, academics, marketing practitioners and researchers studying and working in charities, public and nonprofit management, and marketing.
Author : Dan Pallotta
Publisher : UPNE
ISBN 13 : 1584659556
Total Pages : 338 pages
Book Rating : 4.5/5 (846 download)
Download or read book Uncharitable written by Dan Pallotta and published by UPNE. This book was released on 2010 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: A courageous call to free charity from its ideological and economic constraints
Author : Gideon Burrows
Publisher : Gideon Burrows
ISBN 13 :
Total Pages : 60 pages
Book Rating : 4./5 ( download)
Download or read book Write for Charity written by Gideon Burrows and published by Gideon Burrows. This book was released on with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Write for Charity is your easy-to-use guide to creating compelling copy for your charity’s publications and online presence. Divided into simple-to-follow tips and advice, the emphasis is on small changes you can make to your writing that will generate more interest, more impact and more income for your charity. It covers how to write for your organisation’s newsletters and magazines, your marketing materials, your annual review and reports, your website and social media. Write for Charity can be read from cover to cover, or simple dipped into for expert advice on a subject of interest or weakness. Whether you work with a small community organisation or a national charity brand, you’ll quickly find your charity’s material is easier to put together, more powerful and more engaging. Vitally, you’ll find your words become more effective at getting readers to do what you want them to do.
Author : Melanie Mathos
Publisher : John Wiley & Sons
ISBN 13 : 1118106245
Total Pages : 224 pages
Book Rating : 4.1/5 (181 download)
Download or read book 101 Social Media Tactics for Nonprofits written by Melanie Mathos and published by John Wiley & Sons. This book was released on 2012-02-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate social media field guide for nonprofits—with 101 ways to engage supporters, share your mission, and inspire action using the social web 101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free. Broken down into five key areas, this unique guide explains the steps and tools needed to implement each tactic, and provides many real-life examples of how nonprofits are using the tactics. With this book as your guide, you'll learn how leading nonprofit professionals around the world are leveraging social media to engage constituents, communicate their cause, and deliver on their mission. Presents immediately useful ideas for relevant impact on your organization's social presence so you can engage with supporters in new and inventive ways Features 101 beginner to intermediate-level tactics with real-life examples Offers a workable format to help nonprofits discover new ways of deploying their strategy Includes nonprofit social media influencers from leading nonprofits around the world including National Wildlife Federation, March of Dimes, and The Humane Society Nonprofits know they need to start engaging with supporters through social media channels. This field guide to social media tactics for nonprofits will feature 101 beginner to intermediate-level tactics with real-life examples to help nonprofits discover new ways of deploying their strategy and meeting their social media objectives.
Author : Ehsan Zarei
Publisher : Lulu.com
ISBN 13 : 1291728422
Total Pages : 179 pages
Book Rating : 4.2/5 (917 download)
Download or read book Internet Marketing Ideas written by Ehsan Zarei and published by Lulu.com. This book was released on with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ehsan Zarei
Publisher : Lulu.com
ISBN 13 : 1291727078
Total Pages : 174 pages
Book Rating : 4.2/5 (917 download)
Download or read book Salon Marketing Ideas written by Ehsan Zarei and published by Lulu.com. This book was released on with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for a complete guide to salon marketing? Your search ends here with this comprehensive book! This book offers 17 unique marketing strategies to help you succeed, providing an abundance of tips, tricks, ideas, and examples. Real-world ad copy examples are included for each marketing strategy, making it a powerful tool to re-imagine, think out of the box, see new possibilities, or even simply use the same ad copy samples to get started faster. You may have known a marketing strategy before, but when you have multiple ad copy examples about the same marketing strategy, it will open up your eyes to new ways that it can be done. This comprehensive guide offers a unique opportunity to generate fresh and innovative ideas, elevating your salon marketing to the next level, with insights that only a marketing expert could provide. Whether you're a professional or just getting started, this book is the perfect resource to take your salon marketing to the next level.
Author : Ehsan Zarei
Publisher : Lulu.com
ISBN 13 : 1291728449
Total Pages : 177 pages
Book Rating : 4.2/5 (917 download)
Download or read book Digital Marketing Ideas written by Ehsan Zarei and published by Lulu.com. This book was released on with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Vanessa Chase Lockshin
Publisher :
ISBN 13 : 9780995089303
Total Pages : 206 pages
Book Rating : 4.0/5 (893 download)
Download or read book The Storytelling Non-Profit written by Vanessa Chase Lockshin and published by . This book was released on 2016-04-29 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Storytelling Non-Profit is a portable consultant for fundraisers, communicators and executive directors who want to tell great stories. In this book, professionals will learn a process for telling a story that inspires and resonates with a target audience."--Back cover.
Author : Ehsan Zarei
Publisher : Lulu.com
ISBN 13 : 1291728317
Total Pages : 177 pages
Book Rating : 4.2/5 (917 download)
Download or read book 50 Great Marketing Ideas written by Ehsan Zarei and published by Lulu.com. This book was released on 2014-02-11 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Did You Waste A Lot Of Time & Money On Nonsense Marketing ?Are You Looking For An Easy To Follow And Understand Marketing BookLook Inside This Book, Read The Free Preview To Find Out What It Is All AboutIf You Love Your Business Spend A Few Hours Only Read This Book, And See How It Will Take Your Entire Business To A New Level.THIS BOOK COMES WITH MONEY A BACK GUARANTEE, That's How Confident We Are About It, So What Are You Waiting For, Give It A Try There Is Nothing To Lose.This Book Is Published By DMA4U, Publisher Of More Than 75 Marketing Related Books Visit www.dma4u.co.uk/marketing-books For More Info
Author : Ehsan Zarei
Publisher : Lulu.com
ISBN 13 : 1291728406
Total Pages : 179 pages
Book Rating : 4.2/5 (917 download)
Download or read book Low Cost Marketing Ideas written by Ehsan Zarei and published by Lulu.com. This book was released on with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kivi Leroux Miller
Publisher : John Wiley & Sons
ISBN 13 : 1118444027
Total Pages : 438 pages
Book Rating : 4.1/5 (184 download)
Download or read book Content Marketing for Nonprofits written by Kivi Leroux Miller and published by John Wiley & Sons. This book was released on 2013-09-03 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nonprofits are communicating more often and in more ways than ever before . . .but is anyone paying attention? In her follow-up to The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause, Kivi Leroux Miller shows you how to design and implement a content marketing strategy that will attract people to your cause, rather than begging for their attention or interrupting them with your communications. Youll learn how to plan, create, share, and manage relevant and valuable content that inspires and motivates people to support your nonprofit in many different ways. Inside: Eye-opening look at how nonprofit marketing and fundraising is changing, and the perils of not quickly adapting Up-to-date guidance on communicating in a fast-paced, multichannel world How to make big-picture strategic decisions about your content, followed by pragmatic and doable tactics on everything from editorial calendars to repurposing content Real-world examples from 100+ nonprofits of all sizes and missions This book is your must-have guide to communicating so that you keep the supporters you already have, attract new ones, and together, change the world for the better.
Author : Chris Norbury
Publisher : BookLocker.com, Inc.
ISBN 13 : 1634910508
Total Pages : 289 pages
Book Rating : 4.6/5 (349 download)
Download or read book Castle Danger (Matt Lanier, #2) written by Chris Norbury and published by BookLocker.com, Inc.. This book was released on 2016-03-01 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER! B.R.A.G. Medallion (Book Readers Appreciation Group) for overall excellence among independently published titles HONORABLE MENTION! Writer's Digest's Self-Published Book Awards -Genre Category Finalist--Adult Fiction--MN Writes, MN Reads Self-Published Author Contest. Author Chris Norbury donates a portion of all book sales to Big Brothers Big Sisters of Southern Minnesota (BBBS). Fugitive Matt Lanier, unjustly accused of a violent crime, has been hiding in the northeastern Minnesota wilderness for nine months. The law wants him in jail. His enemies want him dead. He simply wants to survive the most brutal winter in decades. After rescuing an injured trapper, Matt is forced to leave his primitive encampment. He undertakes a Herculean trek through a blizzard to Castle Danger, a small town on the rugged North Shore of Lake Superior. There he’s saved from near death by Allyson Clifford, a shrewd and beautiful restaurant owner with secrets of her own. Despite wanting to move on in order to evade his pursuers, Matt helps Allyson weather a business crisis as repayment for her benevolence. Then Allyson’s estranged husband, Donnie Vossler, shows up intent on reclaiming their 8-year-old son, Josh. Caught in the middle of the custody battle, Matt learns about Allyson and Vossler’s criminal past life together and is torn between self-preservation and his growing feelings for Allyson and Josh. Matt's recent past has left him with little hope for the future, so when Vossler resorts to sabotage, kidnapping, and attempted murder to capture his son, Matt's integrity, honor, and survival instincts are put to the ultimate test just as a hit man hired by his enemies closes in for the kill.
Author : Adrian Sargeant
Publisher : John Wiley & Sons
ISBN 13 : 1119196493
Total Pages : 757 pages
Book Rating : 4.1/5 (191 download)
Download or read book Fundraising Principles and Practice written by Adrian Sargeant and published by John Wiley & Sons. This book was released on 2017-03-06 with total page 757 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complete guide to fundraising planning, tools, methods, and more Fundraising Principles and Practice provides a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research drawn from economics, psychology, social psychology, and sociology, this book provides comprehensive analysis of the nonprofit sector. The discussion delves into donor behavior, decision making, social influences, and models, then uses that context to describe today's fundraising methods, tools, and practices. A robust planning framework helps you set objectives, formulate strategies, create a budget, schedule, and monitor activities, with in-depth guidance toward assessing and fine-tuning your approach. Coverage includes online fundraising, major gifts, planned giving, direct response, grants, corporate fundraising, and donor retention, with an integrated pedagogical approach that facilitates active learning. Case studies and examples illustrate the theory and principles presented, and the companion website offers additional opportunity to deepen your learning and assess your knowledge. Fundraising has become a career specialty, and those who are successful at it are among the most in-demand in the nonprofit world. Great fundraisers make an organization's mission possible, and this book covers the essential information you need to help your organization succeed. Adopt an organized approach to fundraising planning Learn the common behaviors and motivations of donors Master the tools and practices of nonprofit fundraising Manage volunteers, monitor progress, evaluate events, and more Fundraising is the the nonprofit's powerhouse. It's the critical component that supports and maintains all activities, and forms the foundation of the organization itself. Steady management, clear organization, effective methods, and the most up-to-date tools are vital to the role, and familiarity with donor psychology is essential for using these tools to their utmost capability. Fundraising Principles and Practice provides a comprehensive guide to all aspects of the field, with in-depth coverage of today's most effective approaches.
Author : Richard J. Varey
Publisher : Psychology Press
ISBN 13 : 9780415230407
Total Pages : 420 pages
Book Rating : 4.2/5 (34 download)
Download or read book Marketing Communication written by Richard J. Varey and published by Psychology Press. This book was released on 2002 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a fresh and innovative framework for the management of marketing communication processes, this textbook shifts the focus from message-making to relationship-building, focusing on a planned, integrated marketing communication programme.
Author : Peter Singer
Publisher : Random House Trade Paperbacks
ISBN 13 : 0812981561
Total Pages : 242 pages
Book Rating : 4.8/5 (129 download)
Download or read book The Life You Can Save written by Peter Singer and published by Random House Trade Paperbacks. This book was released on 2010 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Argues that for the first time in history we're in a position to end extreme poverty throughout the world, both because of our unprecedented wealth and advances in technology, therefore we can no longer consider ourselves good people unless we give more to the poor. Reprint.
Author : Jen Newmeyer
Publisher :
ISBN 13 : 9780578562513
Total Pages : 230 pages
Book Rating : 4.5/5 (625 download)
Download or read book The Insider's Guide to Online Fundraising written by Jen Newmeyer and published by . This book was released on 2020-01-08 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you need a roadmap for creating online initiatives? Are you frustrated by the lack of collaboration for your great ideas? Is digital fundraising simply too confusing or overwhelming? The "Insider's Guide" will answer these questions... and more!
