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Author : Eric T. Peterson
Publisher : Bookrenter
ISBN 13 : 9780974358420
Total Pages : 256 pages
Book Rating : 4.3/5 (584 download)
Download or read book Web Analytics Demystified written by Eric T. Peterson and published by Bookrenter. This book was released on 2004 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Andrea Cross
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.3/5 (33 download)
Download or read book Business Analytics Demystified written by Andrea Cross and published by . This book was released on 2024-07-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: UNLOCK THE POWER OF DATA TO TRANSFORM YOUR BUSINESS DECISIONS! Are you eager to harness the full potential of your business data? Do you want to make informed decisions that drive success? Are you ready to gain a competitive edge in today's data-driven world? If you answered yes, keep reading. In today's fast-paced business environment, leveraging data is crucial for making informed decisions that propel your business forward. This book provides a comprehensive guide to understanding and implementing business analytics effectively. It covers everything from the basics of data collection and management to advanced techniques in exploratory data analysis (EDA). Whether you are a seasoned professional or new to the field, this resource demystifies complex concepts and offers practical insights to help you make data-driven decisions with confidence. Key takeaways include: Comprehensive Overview: Covers fundamental to advanced topics in business analytics. Practical Techniques: Offers hands-on methods for data preparation, cleaning, and analysis. Real-World Case Studies: Provides examples to illustrate the application of concepts. Ethical Considerations: Addresses data privacy and integrity issues. Tools and Solutions: Introduces various tools for effective data management and analysis. By mastering these concepts, you will be equipped to transform raw data into valuable insights, leading to more informed and strategic business decisions. This book serves as an essential resource for anyone seeking to enhance their analytical skills and drive business success through data. Don't miss out on the opportunity to become a data-savvy leader in your industry. Order your copy today and start leveraging data to make informed business decisions!
Author : David Stephenson
Publisher : Pearson UK
ISBN 13 : 1292218126
Total Pages : 178 pages
Book Rating : 4.2/5 (922 download)
Download or read book Big Data Demystified written by David Stephenson and published by Pearson UK. This book was released on 2018-02-19 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. 'Big Data' refers to a new class of data, to which 'big' doesn't quite do it justice. Much like an ocean is more than simply a deeper swimming pool, big data is fundamentally different to traditional data and needs a whole new approach. Packed with examples and case studies, this clear, comprehensive book will show you how to accumulate and utilise 'big data' in order to develop your business strategy. Big Data Demystified is your practical guide to help you draw deeper insights from the vast information at your fingertips; you will be able to understand customer motivations, speed up production lines, and even offer personalised experiences to each and every customer. With 20 years of industry experience, David Stephenson shows how big data can give you the best competitive edge, and why it is integral to the future of your business.
Author : Anoop Kumar V K
Publisher : BPB Publications
ISBN 13 : 9391030084
Total Pages : 343 pages
Book Rating : 4.3/5 (91 download)
Download or read book Business Intelligence Demystified written by Anoop Kumar V K and published by BPB Publications. This book was released on 2021-09-25 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clear your doubts about Business Intelligence and start your new journey KEY FEATURES ● Includes successful methods and innovative ideas to achieve success with BI. ● Vendor-neutral, unbiased, and based on experience. ● Highlights practical challenges in BI journeys. ● Covers financial aspects along with technical aspects. ● Showcases multiple BI organization models and the structure of BI teams. DESCRIPTION The book demystifies misconceptions and misinformation about BI. It provides clarity to almost everything related to BI in a simplified and unbiased way. It covers topics right from the definition of BI, terms used in the BI definition, coinage of BI, details of the different main uses of BI, processes that support the main uses, side benefits, and the level of importance of BI, various types of BI based on various parameters, main phases in the BI journey and the challenges faced in each of the phases in the BI journey. It clarifies myths about self-service BI and real-time BI. The book covers the structure of a typical internal BI team, BI organizational models, and the main roles in BI. It also clarifies the doubts around roles in BI. It explores the different components that add to the cost of BI and explains how to calculate the total cost of the ownership of BI and ROI for BI. It covers several ideas, including unconventional ideas to achieve BI success and also learn about IBI. It explains the different types of BI architectures, commonly used technologies, tools, and concepts in BI and provides clarity about the boundary of BI w.r.t technologies, tools, and concepts. The book helps you lay a very strong foundation and provides the right perspective about BI. It enables you to start or restart your journey with BI. WHAT YOU WILL LEARN ● Builds a strong conceptual foundation in BI. ● Gives the right perspective and clarity on BI uses, challenges, and architectures. ● Enables you to make the right decisions on the BI structure, organization model, and budget. ● Explains which type of BI solution is required for your business. ● Applies successful BI ideas. WHO THIS BOOK IS FOR This book is a must-read for business managers, BI aspirants, CxOs, and all those who want to drive the business value with data-driven insights. TABLE OF CONTENTS 1. What is Business Intelligence? 2. Why do Businesses need BI? 3. Types of Business Intelligence 4. Challenges in Business Intelligence 5. Roles in Business Intelligence 6. Financials of Business Intelligence 7. Ideas for Success with BI 8. Introduction to IBI 9. BI Architectures 10. Demystify Tech, Tools, and Concepts in BI
Author : Divya Anand
Publisher : Notion Press
ISBN 13 : 9781685383442
Total Pages : 176 pages
Book Rating : 4.3/5 (834 download)
Download or read book Analytics Demystified written by Divya Anand and published by Notion Press. This book was released on 2021-09-14 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever thought of learning how to think about analytics in a structured way? This book is for you. You might have heard of Analytics, but what is it really? Ever wondered how to start thinking and implementing Analytics? Analytics may seem like a maze for some but a breeze for others. This book aims to help you, the reader whether you are a corporate, a student or a business owner to take your first steps along an easier path. Call it a handbook or a beginner's guide, this book unveils the non-technical face of Analytics for individuals and organizations initiating their Analytics journey. For those already mid-way, it acts as a guide to pause, reflect, and check if they have missed or overlooked any key aspects required for solutioning. The 3D Analytics Framework, consisting of 3 dimensions and 14 elements, presented in the book simplifies the essentials of Analytics. The reader is guided into Analytics through the lens of proven problem-solving techniques of Design Thinking and a practical approach to initiate change management through Maslow's need hierarchy theory. The book presents principles of Analytics in a simple and easy to understand language using real life examples and pictorial Illustrations. In this book, Divya shares her learnings of over two decades. Through the stories, ideas, and framework, she believes that anyone can embark on the Analytics journey and reap its benefits.
Author : Bruce C. Greenwald
Publisher : Penguin
ISBN 13 : 1101218436
Total Pages : 416 pages
Book Rating : 4.1/5 (12 download)
Download or read book Competition Demystified written by Bruce C. Greenwald and published by Penguin. This book was released on 2005-08-18 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?
Author : Joel Davis
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781532804311
Total Pages : 0 pages
Book Rating : 4.8/5 (43 download)
Download or read book Google Analytics Demystified written by Joel Davis and published by Createspace Independent Publishing Platform. This book was released on 2016-07-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition shows you how you can use Google Analytics to immediately make better informed and therefore more successful decisions. The third edition has been completely revised and updated to reflect today's Google Analytics features.
Author : Niall Sclater
Publisher : Routledge
ISBN 13 : 1317394550
Total Pages : 302 pages
Book Rating : 4.3/5 (173 download)
Download or read book Learning Analytics Explained written by Niall Sclater and published by Routledge. This book was released on 2017-02-17 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learning Analytics Explained draws extensively from case studies and interviews with experts in order to discuss emerging applications of the new field of learning analytics. Educational institutions increasingly collect data on students and their learning experiences, a practice that helps enhance courses, identify learners who require support, and provide a more personalized learning experience. There is, however, a corresponding need for guidance on how to carry out institutional projects, intervene effectively with students, and assess legal and ethical issues. This book provides that guidance while also covering the evolving technical architectures, standards, and products within the field.
Author : David Vance
Publisher : Association for Talent Development
ISBN 13 : 1952157692
Total Pages : 521 pages
Book Rating : 4.9/5 (521 download)
Download or read book Measurement Demystified Field Guide written by David Vance and published by Association for Talent Development. This book was released on 2021-12-28 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Bridge to Your L&D Measurement and Reporting Strategy Building measurement skills is critical for talent development professionals who seek to align their L&D programs to business outcomes for organizational success. Designed to improve your measurement capability and advance the measurement maturity of your organization, the Measurement Demystified Field Guide presents a refresher on the talent development reporting principles framework and measurement strategy. While the Field Guide serves as a standalone volume, it is also a companion to the authors’ first book, Measurement Demystified. In an easy-to-use workbook style, the Field Guide provides nearly 100 skill-building exercises of varying types to help you uncover what measurement work your organization is doing; assess organizational maturity and gaps; understand how to apply specific concepts; and determine what’s right for your organization moving forward. It also offers interview questions to better understand users’ wants and needs; case study exercises to test your knowledge gaps; and reflection questions that focus on your deepening knowledge and skill. You can write your answers in the book or use the resource on ATD’s website. Achieving measurement maturity is a change effort requiring commitment and discipline. Understanding your current capabilities and gaps is an essential first step followed by determining where your organization wants to go in this area. Once both are achieved, you will be able to develop your desired measurement and reporting strategy—the bridge between where you are today and where you aspire to be. The Measurement Demystified Field Guide is that bridge.
Author : Adam Greco
Publisher : Pearson Education
ISBN 13 : 0133089312
Total Pages : 587 pages
Book Rating : 4.1/5 (33 download)
Download or read book The Adobe SiteCatalyst Handbook written by Adam Greco and published by Pearson Education. This book was released on 2012-10-14 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the world of marketing goes digital, companies must integrate web analytics into their process to see evaluate how marketing campaigns perform and to improve website conversion. Adobe SiteCatalyst, the principal component of the Adobe Digital Marketing Suite (formerly Omniture), is the most advanced web analytics tool available on the market. The Adobe SiteCatalyst Handbook is your key to understanding how to use this powerful web analytics tool. Recognized SiteCatalyst expert Adam Greco walks you through the building blocks of the program and shows you real-world examples to help further your understanding of the product. For end-users of SiteCatalyst, the book provides how-to instructions for all major SiteCatalyst features. You will also learn how to apply SiteCatalyst to common web analytics challenges ranging from campaign tracking to shopping cart analysis to visitor engagement. It also includes useful tips on using on Adobe ReportBuilder and advanced features that will benefit seasoned SiteCatalyst users. In the end, you’ll be able to answer business questions that you never thought you could address and generate web analyses that should improve your website’s return on investment. You’ll learn how to: * Create web analytics reports and data exports * Design sophisticated web analytics dashboards * Effectively track online marketing campaigns * Analyze website shopping cart performance * Connect online and post-website data * Master website segmentation techniques * Use basic and advanced pathing analysis * Understand the inner workings of Adobe SiteCatalyst
Author : Prashant Natarajan
Publisher : CRC Press
ISBN 13 : 1315389304
Total Pages : 227 pages
Book Rating : 4.3/5 (153 download)
Download or read book Demystifying Big Data and Machine Learning for Healthcare written by Prashant Natarajan and published by CRC Press. This book was released on 2017-02-15 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Healthcare transformation requires us to continually look at new and better ways to manage insights – both within and outside the organization today. Increasingly, the ability to glean and operationalize new insights efficiently as a byproduct of an organization’s day-to-day operations is becoming vital to hospitals and health systems ability to survive and prosper. One of the long-standing challenges in healthcare informatics has been the ability to deal with the sheer variety and volume of disparate healthcare data and the increasing need to derive veracity and value out of it. Demystifying Big Data and Machine Learning for Healthcare investigates how healthcare organizations can leverage this tapestry of big data to discover new business value, use cases, and knowledge as well as how big data can be woven into pre-existing business intelligence and analytics efforts. This book focuses on teaching you how to: Develop skills needed to identify and demolish big-data myths Become an expert in separating hype from reality Understand the V’s that matter in healthcare and why Harmonize the 4 C’s across little and big data Choose data fi delity over data quality Learn how to apply the NRF Framework Master applied machine learning for healthcare Conduct a guided tour of learning algorithms Recognize and be prepared for the future of artificial intelligence in healthcare via best practices, feedback loops, and contextually intelligent agents (CIAs) The variety of data in healthcare spans multiple business workflows, formats (structured, un-, and semi-structured), integration at point of care/need, and integration with existing knowledge. In order to deal with these realities, the authors propose new approaches to creating a knowledge-driven learning organization-based on new and existing strategies, methods and technologies. This book will address the long-standing challenges in healthcare informatics and provide pragmatic recommendations on how to deal with them.
Author : Prashant Natarajan
Publisher : CRC Press
ISBN 13 : 1351032925
Total Pages : 465 pages
Book Rating : 4.3/5 (51 download)
Download or read book Demystifying AI for the Enterprise written by Prashant Natarajan and published by CRC Press. This book was released on 2021-12-30 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial intelligence (AI) in its various forms –– machine learning, chatbots, robots, agents, etc. –– is increasingly being seen as a core component of enterprise business workflow and information management systems. The current promise and hype around AI are being driven by software vendors, academic research projects, and startups. However, we posit that the greatest promise and potential for AI lies in the enterprise with its applications touching all organizational facets. With increasing business process and workflow maturity, coupled with recent trends in cloud computing, datafication, IoT, cybersecurity, and advanced analytics, there is an understanding that the challenges of tomorrow cannot be solely addressed by today’s people, processes, and products. There is still considerable mystery, hype, and fear about AI in today’s world. A considerable amount of current discourse focuses on a dystopian future that could adversely affect humanity. Such opinions, with understandable fear of the unknown, don’t consider the history of human innovation, the current state of business and technology, or the primarily augmentative nature of tomorrow’s AI. This book demystifies AI for the enterprise. It takes readers from the basics (definitions, state-of-the-art, etc.) to a multi-industry journey, and concludes with expert advice on everything an organization must do to succeed. Along the way, we debunk myths, provide practical pointers, and include best practices with applicable vignettes. AI brings to enterprise the capabilities that promise new ways by which professionals can address both mundane and interesting challenges more efficiently, effectively, and collaboratively (with humans). The opportunity for tomorrow’s enterprise is to augment existing teams and resources with the power of AI in order to gain competitive advantage, discover new business models, establish or optimize new revenues, and achieve better customer and user satisfaction.
Author : Edward Nelling
Publisher : McGraw Hill Professional
ISBN 13 : 0071759484
Total Pages : 225 pages
Book Rating : 4.0/5 (717 download)
Download or read book Business Valuation Demystified written by Edward Nelling and published by McGraw Hill Professional. This book was released on 2011-02-11 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Priceless business valuation methods made easy! Business valuation is one of the toughest classes in any business curriculum. And it's one of the most important. Master this critical topic, and you've removed a major obstacle standing between you and a 4.0, and taken a major step toward a successful career in business. Breaking down business valuation methods into easy-to-digest parts, this self-teaching guide provides all the skills you need to determine a company's worth--easily and accurately. Business Valuation DeMYSTiFieD offers expert insight from both buyers' and sellers' points of view and provides examples and exercises illustrating the concepts driving the practices. This fast and easy guide features: In-depth coverage of the three main methods of valuing businesses: discounted cash flow, price multiple, and liquidation Easy-to-understand descriptions of financial ratios Tools and techniques for deciphering valuation reports, financial statements, and guidelines for specific businesses Chapter-ending practice exercises and a quiz for testing and reinforcing what you've learned Simple enough for a beginner but challenging enough for a more advanced student, Business Valuation DeMYSTiFieD is your shortcut to building a solid foundation in this critical business topic.
Author : David Vance
Publisher : Association for Talent Development
ISBN 13 : 1950496864
Total Pages : 496 pages
Book Rating : 4.9/5 (54 download)
Download or read book Measurement Demystified written by David Vance and published by Association for Talent Development. This book was released on 2020-11-17 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your Groundbreaking Framework for Measurement and Reporting Most people find measurement, analytics, and reporting daunting—and L&D professionals are no different. As these practices have become critically important for organizations’ efforts to improve performance, talent development professionals have often been slow to embrace them for many reasons, including the seeming complexity and challenge of the practices. Few organizations have a well-thought-out measurement and reporting strategy, and there are often scant resources, limited time, and imperfect data to work with when organizations do attempt to create one. Measurement Demystified: Creating Your L&D Measurement, Analytics, and Reporting Strategy is a much-needed and welcomed resource that breaks new ground with a framework to simplify the discussion of measurement, analytics, and reporting as it relates to L&D and talent development practitioners. This book helps practitioners select and use the right measures for the right reasons; select, create, and use the right types of reports; and create a comprehensive measurement and reporting strategy. Recognizing the angst and reluctance people often show in these areas, authors and experts David Vance and Peggy Parskey break down the practices and processes by providing a common language and an easy-to-use structure. They describe five types of reports, four broad reasons to measure, and three categories of measures. Their method works for large and small organizations, even if yours is an L&D staff of one or two. The guidance remains the same: Start small and grow. Measurement Demystified is a great first book for talent development professionals with no prior knowledge of or experience with measurement and a valuable resource for measurement experts. Those adept at lower levels of training evaluation will grow their knowledge base and capabilities, while measurement experts will discover shortcuts and nuggets of information to enhance their practices. A more comprehensive treatment of these important topics will not be found elsewhere.
Author : Joanne Rodrigues
Publisher : Addison-Wesley Professional
ISBN 13 : 0135258634
Total Pages : 735 pages
Book Rating : 4.1/5 (352 download)
Download or read book Product Analytics written by Joanne Rodrigues and published by Addison-Wesley Professional. This book was released on 2020-08-27 with total page 735 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use Product Analytics to Understand Consumer Behavior and Change It at Scale Product Analytics is a complete, hands-on guide to generating actionable business insights from customer data. Experienced data scientist and enterprise manager Joanne Rodrigues introduces practical statistical techniques for determining why things happen and how to change what people do at scale. She complements these with powerful social science techniques for creating better theories, designing better metrics, and driving more rapid and sustained behavior change. Writing for entrepreneurs, product managers/marketers, and other business practitioners, Rodrigues teaches through intuitive examples from both web and offline environments. Avoiding math-heavy explanations, she guides you step by step through choosing the right techniques and algorithms for each application, running analyses in R, and getting answers you can trust. Develop core metrics and effective KPIs for user analytics in any web product Truly understand statistical inference, and the differences between correlation and causation Conduct more effective A/B tests Build intuitive predictive models to capture user behavior in products Use modern, quasi-experimental designs and statistical matching to tease out causal effects from observational data Improve response through uplift modeling and other sophisticated targeting methods Project business costs/subgroup population changes via advanced demographic projection Whatever your product or service, this guide can help you create precision-targeted marketing campaigns, improve consumer satisfaction and engagement, and grow revenue and profits. Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.
Author : Marc J. Schniederjans
Publisher : Pearson Education
ISBN 13 : 0133989402
Total Pages : 353 pages
Book Rating : 4.1/5 (339 download)
Download or read book Business Analytics Principles, Concepts, and Applications with SAS written by Marc J. Schniederjans and published by Pearson Education. This book was released on 2014-10-07 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Responding to a shortage of effective content for teaching business analytics, this text offers a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date view of what business analytics is, why it is so valuable, and most importantly, how it is used. They combine essential conceptual content with clear explanations of the tools, techniques, and methodologies actually used to implement modern business analytics initiatives. Business Analytics Principles, Concepts, and Applications with SAS offers a proven step-wise approach to designing an analytics program, and successfully integrating it into your organization, so it effectively provides intelligence for competitive advantage in decision making. Using step-by-step examples, the authors identify common challenges that can be addressed by business analytics, illustrate each type of analytics (descriptive, prescriptive, and predictive), and guide users in undertaking their own projects. Illustrating the real-world use of statistical, information systems, and management science methodologies, these examples help readers successfully apply the methods they are learning. Unlike most competitive guides, Business Analytics Principles, Concepts, and Applications with SAS demonstrates the use of SAS software, permitting instructors to spend less time teaching software and more time focusing on business analytics itself.
Author : Constance M. Brown
Publisher : McGraw-Hill Companies
ISBN 13 :
Total Pages : 276 pages
Book Rating : 4.3/5 (91 download)
Download or read book Technical Analysis Demystified written by Constance M. Brown and published by McGraw-Hill Companies. This book was released on 2008 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn all about technical analysis and chart a course for a stable financial future Interested in incorporating technical analysis into your investment strategy but feeling a bit at sea when it comes to making sense of all the charts and tools? Here's your lifeline! With help from Technical Analysis Demystified, you'll have big profits in your forecast. Chartered Market Technician Constance Brown explains the many different types of technical analysis tools and how to use them. Key topics covered include charting, moving averages, trends and cycles, oscillators, market patterns, Fibonacci ratios, price data, risk-to-reward ratios, and much more. Featuring end-of-chapter quizzes and a glossary, this straightforward guide makes technical analysis easy to understand and apply to your strategy of spotting-and profiting from-market trends and patterns. This fast and easy guide offers: Clear explanations of charting techniques Time-tested trading rules and guidelines Valuable charts, graphs, and figures Strategies for developing your own system for analyzing the market Detailed descriptions of real-time trades Simple enough for a novice but in-depth enough for a seasoned investor, Technical Analysis Demystified will help you capitalize on market cycles.
