Bio Of A Serial Entrepreneur

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Bio of a Serial Entrepreneur

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Author : Tim Allen
Publisher : Xlibris Corporation
ISBN 13 : 1796079715
Total Pages : 331 pages
Book Rating : 4.7/5 (96 download)

Book Synopsis Bio of a Serial Entrepreneur by : Tim Allen

Download or read book Bio of a Serial Entrepreneur written by Tim Allen and published by Xlibris Corporation. This book was released on 2019-12-31 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is an Entrepreneur? I think it is a person that takes a chance in organizing a business; risking their money to earn more money than what they started with. America is surrounded with entrepreneurs, some are small risks and many are risking everything they own. Most entrepreneurs are under- funded and 51% do not survive after their 2nd year. Think of a local shopping centers that offers: a 7 11 store, Nails/Spa, Pizza, Sub shop, a local Diner or Restaurant, etc. totals 5 entrepreneurs that invested their savings into a business: risking all of their money. You can find 4, 5 and more businesses in your neighborhood, all thinking they can do a job better than the failed Entrepreneur before them. I have learned the following steps are necessary to succeed: A business requires the following: 1. Start with a Business Plan, a must. 2. Sales Forecast, monitor closely, daily, monthly. 3. Funding Flexible: best Case and worst Case 4. Relying on friends and family for funding are risky and can cause years of frustration; last resource. 5. Leadership: Don’t demand a successful task unless you can do it yourself. 6. Make decisions quickly, Do Not Procrastinate 7. Find a business you like, no love. 8. Be willing to work late at night and arrive early in the morning. 9. First in....Last out..... of Business! 10. Entrepreneurs are what makes Capitalization work in America; cherish the Opportunity. Good Luck Serial Entrepreneur CEO

Angel Investing

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Author : David S. Rose
Publisher : John Wiley & Sons
ISBN 13 : 1118858255
Total Pages : 309 pages
Book Rating : 4.1/5 (188 download)

Book Synopsis Angel Investing by : David S. Rose

Download or read book Angel Investing written by David S. Rose and published by John Wiley & Sons. This book was released on 2014-04-28 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Achieve annual returns of 25% or more with a well-designed angel portfolio Written by David S. Rose, the founder of Gust—the global platform that powers the world of organized professional angel investing—Angel Investing is a comprehensive, entertaining guide that walks readers through every step of the way to becoming a successful angel investor. It is illustrated with stories from among the 90+ companies in which David has invested during a 25 year career as one of the world’s most active business angels and includes instructions on how to get started, how to find and evaluate opportunities, and how to pursue and structure investments to maximize your returns. From building your reputation as a smart investor, to negotiating fair deals, adding value to your portfolio companies and helping them implement smart exit strategies, David provides both the fundamental strategies and the specific tools you need to take full advantage of this rapidly growing asset class. He details the advantages of joining an angel group, explains how seed and venture funds can help leverage an investor’s resources, and reveals how recent regulatory changes and new online platforms are making startup investing accessible to millions of Americans. Making money is no longer about sitting back and reading stock listings, David says. It is now about being part owner of an exciting startup that can be fun and financially rewarding. Angel Investing teaches investors how to carefully select and manage investments, establish a long term view, and approach angel investing as a serious part of an alternative asset portfolio while also enjoying being an integral part of an exciting new venture.

Bio- and MedTech Entrepreneurship

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Author : Heidrun Flaadt Cervini
Publisher : Stämpfli Verlag
ISBN 13 : 372721693X
Total Pages : 308 pages
Book Rating : 4.7/5 (272 download)

Book Synopsis Bio- and MedTech Entrepreneurship by : Heidrun Flaadt Cervini

Download or read book Bio- and MedTech Entrepreneurship written by Heidrun Flaadt Cervini and published by Stämpfli Verlag. This book was released on 2020-07-21 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: The process of innovation in life science is capital intensive, associated with a high risk as well as highly regulated and is therefore distinct from other types of innovation. This book closes the educational gap in life science entrepreneurship and fills a market niche. It allows you to understand, manage and successfully lead the innovation process in life science. Learn how to develop and successful market biomedical technology Increase the return of your investments in biomedical innovation Get ready for a new career in a life science start-up Discover how to transfer a bio- or medtech project from academia to industry Obtain a comprehensive overview of the innovation process in life science

The Four Steps to the Epiphany

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Author : Steve Blank
Publisher : John Wiley & Sons
ISBN 13 : 1119690285
Total Pages : 384 pages
Book Rating : 4.1/5 (196 download)

Book Synopsis The Four Steps to the Epiphany by : Steve Blank

Download or read book The Four Steps to the Epiphany written by Steve Blank and published by John Wiley & Sons. This book was released on 2020-03-17 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany. Essential reading for anyone starting something new. The Four Steps to the Epiphany was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

Starting Small and Making It Big

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Author : Bill Cummings
Publisher : Bill Cummings
ISBN 13 : 0999895117
Total Pages : 417 pages
Book Rating : 4.9/5 (998 download)

Book Synopsis Starting Small and Making It Big by : Bill Cummings

Download or read book Starting Small and Making It Big written by Bill Cummings and published by Bill Cummings. This book was released on with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Rhythm

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Author : Patrick Thean
Publisher : Greenleaf Book Group
ISBN 13 : 1626340803
Total Pages : 282 pages
Book Rating : 4.6/5 (263 download)

Book Synopsis Rhythm by : Patrick Thean

Download or read book Rhythm written by Patrick Thean and published by Greenleaf Book Group. This book was released on 2014-02-25 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: From USA Today & Wall Street Journal Bestselling Author! Want to achieve breakthroughs and get exceptional results? Discover the system that successful growth companies have used to achieve their results. All growing companies encounter ceilings of complexity, usually when they hit certain employee or revenue milestones. In order to burst through ceiling after ceiling and innovate with growth, a company must develop a reliable system that prompts leaders to be proactive and pivot when the need arises. You also need to learn simple systems to empower everyone in your company to become and stay focused, aligned, and accountable. In Rhythm, you’ll discover all this and more, including: • How to identify potential setbacks and avoid them; • Think-Plan-Do rhythm to fire up and maintain great execution; • The inside scoop from growth companies showing you how they turned their potential setbacks into opportunities; • Practical tools that you can use immediately; • The habits you should start building to achieve your own breakthroughs. Patrick Thean’s process applies to any growing business and ensures that your organization gets into the habit of achieving success, week after week, quarter after quarter, year after year. Get your copy now and start leading your business towards successful growth today!

Adventures of a Serial Entrepreneur

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Author : Bill Forhan
Publisher : Page Publishing Inc
ISBN 13 : 1662451490
Total Pages : 443 pages
Book Rating : 4.6/5 (624 download)

Book Synopsis Adventures of a Serial Entrepreneur by : Bill Forhan

Download or read book Adventures of a Serial Entrepreneur written by Bill Forhan and published by Page Publishing Inc. This book was released on 2022-11-21 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bio of a Serial Entrepreneur, first editionSerial Entrepreneur, second editionWilliam G. Forhan, known as Bill Forhan, was born, raised, and educated in Michigan, and he also spent the major part of his life in business in Michigan before relocating to Florida to continue in business ventures.Upon retiring five years ago from major businesses, Bill decided to write Bio of a Serial Entrepreneur, first edition.The first-edition book was written with the intension of reflecting on his business and personal life.He decided to share his story with readers that seek reading enjoyment and share some business insight.His retirement from major businesses is because of the slow onset of Parkinson's disease, which has limited his mobility in walking or doing sports, which he misses (golf and tennis). Also, he has a breathing disorder that he has gained control over (emphysema).He has a clear, creative mind and is computer literate. Becoming an author started a new career.For clarity purposes, an entrepreneur is an individual who sets up business or businesses; identifies and solves problems, I creative, innovative, an opportunist, a risk-taker, a self-starter, and open-minded with the hope of making a profit from the enterprise.The major types of entrepreneurs:Serial entrepreneur. Continuously comes up with new ideas, starts the businesses, and oftentimes sells to investors or shareholders. Serial entrepreneurs start the businesses with little intention of operating any of them for a long time. They are high risk-takers with lots of unique ideas and are not always interested in a career with a particular business/company.Lifestyle entrepreneur. Creates profit from pure passion. The lifestyle entrepreneur chooses to build a business they are passionate about and grows the business into a long-term, residual income that is sustainable.Social entrepreneur. Pursues solutions to social problems. As a serial entrepreneur, Bill has started and purchased over fifty-five companies in multiple industries ranging in a size of five employees to two hundred. The companies were in the travel and medical industries. Seven of the companies were public trading on the OTCBB (over-the-counter BB), and seven operated as private companies.He was the CEO of all the companies and took the profits of many companies to purchase or start up new companies; this included the risk of his personal funds for investments.During Bill's business years, he traveled to many destinations: ten European countries; South America: Rio de Janeiro; Asia: Hong Kong; and Hawaii, one hundred times over.He cruised the Caribbean over twenty-five times and visited many resorts in North America and more.His story will take you down his memory days of over fifty years of building many companies, some winners and some losers.Bill has had several success stories and some mistakes through his journey.We hope you can enjoy reading and find wisdom in how to become an entrepreneur by reading Serial Entrepreneur.

Disciplined Entrepreneurship Workbook

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Author : Bill Aulet
Publisher : John Wiley & Sons
ISBN 13 : 1119365775
Total Pages : 289 pages
Book Rating : 4.1/5 (193 download)

Book Synopsis Disciplined Entrepreneurship Workbook by : Bill Aulet

Download or read book Disciplined Entrepreneurship Workbook written by Bill Aulet and published by John Wiley & Sons. This book was released on 2017-03-16 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essential companion to the book that revolutionized entrepreneurship Disciplined Entrepreneurship Workbook provides a practical manual for working the 24-step framework presented in Disciplined Entrepreneurship. Unlocking key lessons and breaking down the steps, this book helps you delve deeper into the framework to get your business up and running with a greater chance for success. You'll find the tools you need to sharpen your instinct, engage your creativity, work through hardship, and give the people what they want—even if they don't yet know that they want it. Real-world examples illustrate the framework in action, and case studies highlight critical points that can make or break you when your goal is on the line. Exercises and assessments help you nail down your strengths, while pointing out areas that could benefit from reinforcement—because when it comes to your business, "good enough" isn't good enough—better is always better. Disciplined Entrepreneurship transformed the way that professionals think about starting a company, and this book helps you dig into the proven framework to make your business dreams a reality. Delve deeper into the 24 steps to success Innovate, persevere, and create the product people want Internalize lessons learned from real-world entrepreneurs Test your understanding with exercises and case studies The book also includes new material on topics the author has found to be extremely useful in getting the most value out of the framework including Primary Market Research, Windows of Opportunity and Triggers. The book also introduces the Disciplined Entrepreneurship Canvas to track your progress on this journey. Starting a company is a serious undertaking, with plenty of risk and sacrifice to go around—so why not minimize the risk and make the outcome worth the sacrifice? Author Bill Aulet's 24-step framework is proven to build a successful business; the key is in how well you implement it. Disciplined Entrepreneurship Workbook helps you master the skills, tools, and mindset you need to get on your path to success.

They Ask, You Answer

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Author : Marcus Sheridan
Publisher : John Wiley & Sons
ISBN 13 : 1119610141
Total Pages : 357 pages
Book Rating : 4.1/5 (196 download)

Book Synopsis They Ask, You Answer by : Marcus Sheridan

Download or read book They Ask, You Answer written by Marcus Sheridan and published by John Wiley & Sons. This book was released on 2019-08-06 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much more In today’s digital age, the traditional sales funnel—marketing at the top, sales in the middle, customer service at the bottom—is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the answers they need can attract thousands of potential buyers to your company—but only if your content strategy puts your answers at the top of those search results. It’s a simple and powerful equation that produces growth and success: They Ask, You Answer. Using these principles, author Marcus Sheridan led his struggling pool company from the bleak depths of the housing crash of 2008 to become one of the largest pool installers in the United States. Discover how his proven strategy can work for your business and master the principles of inbound and content marketing that have empowered thousands of companies to achieve exceptional growth. They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today’s internet-savvy buyers. New chapters explore the impact of technology, conversational marketing, the essential elements every business website should possess, the rise of video, and new stories from companies that have achieved remarkable results with They Ask, You Answer. Upon reading this book, you will know: How to build trust with buyers through content and video. How to turn your web presence into a magnet for qualified buyers. What works and what doesn’t through new case studies, featuring real-world results from companies that have embraced these principles. Why you need to think of your business as a media company, instead of relying on more traditional (and ineffective) ways of advertising and marketing. How to achieve buy-in at your company and truly embrace a culture of content and video. How to transform your current customer base into loyal brand advocates for your company. They Ask, You Answer is a must-have resource for companies that want a fresh approach to marketing and sales that is proven to generate more traffic, leads, and sales.

Innovation through Fusion

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Author : CJ Meadows
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 1547401508
Total Pages : 516 pages
Book Rating : 4.5/5 (474 download)

Book Synopsis Innovation through Fusion by : CJ Meadows

Download or read book Innovation through Fusion written by CJ Meadows and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-01-20 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just as nuclear fusion produces massive energy from combining two nuclei, a fusion in business, technology, and the arts can release massive value—creating whole new companies, industries, and human capabilities. Examples of the fusion technique for high-value, radical innovation are presented in this unique collection of stories about innovating across industries, fields, organizational silos, nations, social class, and more. This book is the result of a global research study of 30 world-class innovators who have collectively created billions of dollars’ worth of business value, as well as new advances in the arts and sciences that bring joy to the world and can save millions of lives. Insights from the journeys of the innovators provided in this book will help leaders, organizations, and individuals succeed in their innovative endeavors. In addition, each chapter provides a link to a short video that provides further insights, mostly from the innovators themselves. Innovation through Fusion is essential reading for individual innovators who would like to create the future; teams and organizations that need to craft radical or high-value innovations (especially across industries or organizational silos); and leaders concerned about declining returns on innovation efforts and uncertain about organizational survival in a disruptive world. The author provides a new model of lateral innovation—useful both as an innovation process and as a framework to assess your lateral innovation capabilities. The book is replete with value-creation examples of lives saved, billions of dollars of savings/growth, and new products, services, and companies, as well as stories of leading lateral innovators—who they are and how they succeeded. For the author’s talk on Fusion at EmTech Asia/MIT Technology Review, featured in Asian Scientist magazine, click here: https://www.asianscientist.com/2019/04/features/ipi-singapore-emtech-asia-cj-meadows-innovation/ For a review of the book on YourStory, click here: https://yourstory.com/2021/02/fusion-innovation-entrepreneurs-business-value-social-impact?utm_pageloadtype=scroll

Jackdaw and the Randoms

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Author : Stuart David
Publisher : Hot Key Books
ISBN 13 : 147140479X
Total Pages : 166 pages
Book Rating : 4.4/5 (714 download)

Book Synopsis Jackdaw and the Randoms by : Stuart David

Download or read book Jackdaw and the Randoms written by Stuart David and published by Hot Key Books. This book was released on 2015-10-01 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most people call me The Jackdaw. If they don't, I tell them they probably should. Meet fifteen-year-old Jack 'Jackdaw' Dawson, a young man with a serious plan. Daydreaming in class one day, Jack is hit over the head with an idea so blinding, so extraordinarily visionary and so downright fantastic he knows it can't fail. It's his ticket out of school - an app that will stop you from getting into trouble for daydreaming in class (ahem...) Fame, glory and tons of money seem just around the corner - but then Jack runs into a few problems. First of all, his warring parents are determined to push him into a career of their choosing (mum says office, dad says factory) without much thought as to what Jack might actually want. Secondly (and quite importantly) Jack doesn't know the first thing about making apps, and the only person who does wants nothing at all to do with Jack. That is, unless he does her a favour... which leads to someone else needing another favour, then another and another - until Jack finds himself sat upon a very precarious pile of promises to a whole bunch of random people. Can the Jackdaw complete his scheme, or is this too much for even his superior brain to cope with?

Artificial Intelligence

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Author : Jerry Kaplan
Publisher : Oxford University Press
ISBN 13 : 0190602384
Total Pages : 193 pages
Book Rating : 4.1/5 (96 download)

Book Synopsis Artificial Intelligence by : Jerry Kaplan

Download or read book Artificial Intelligence written by Jerry Kaplan and published by Oxford University Press. This book was released on 2016 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the coming decades, Artificial Intelligence will profoundly impact the way we live, work, wage war, play, seek a mate, educate our young, and care for our elderly. It is likely to greatly increase our aggregate wealth, but it will also upend our labor markets, reshuffle our social order, and strain our private and public institutions. Eventually it may alter how we see our place in the universe, as machines pursue goals independent of their creators and outperform us in domains previously believed to be the sole dominion of humans. Whether we regard them as conscious or unwitting, revere them as a new form of life or dismiss them as mere clever appliances, is beside the point. They are likely to play an increasingly critical and intimate role in many aspects of our lives. The emergence of systems capable of independent reasoning and action raises serious questions about just whose interests they are permitted to serve, and what limits our society should place on their creation and use. Deep ethical questions that have bedeviled philosophers for ages will suddenly arrive on the steps of our courthouses. Can a machine be held accountable for its actions? Should intelligent systems enjoy independent rights and responsibilities, or are they simple property? Who should be held responsible when a self-driving car kills a pedestrian? Can your personal robot hold your place in line, or be compelled to testify against you? If it turns out to be possible to upload your mind into a machine, is that still you? The answers may surprise you.

Crypto/ Forex Trading 2021

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Author : Jared Esguerra
Publisher : Indrajeet Singh
ISBN 13 :
Total Pages : 48 pages
Book Rating : 4./5 ( download)

Book Synopsis Crypto/ Forex Trading 2021 by : Jared Esguerra

Download or read book Crypto/ Forex Trading 2021 written by Jared Esguerra and published by Indrajeet Singh. This book was released on with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hi, my name is Jared Esguerra, I am serial Entrepreneur and known as a Crypto/Forex Trader. He studied at Florida International University but his interest was in making a 6-figure income. It's not too late to be early to bitcoin. How to Bitcoin is a great introduction that anyone can learn from, whether you're a beginner or a financial professional. Find out why crypto is the fastest growing asset class in the world." If you want to improve the reputation of your business and earn more leads online, cryptocurrency trading is a great place to start. Thank You! Jared Esguerra

Startup… Just Startup

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Author : Gaurav Vasishta
Publisher : Notion Press
ISBN 13 : 1638505705
Total Pages : 107 pages
Book Rating : 4.6/5 (385 download)

Book Synopsis Startup… Just Startup by : Gaurav Vasishta

Download or read book Startup… Just Startup written by Gaurav Vasishta and published by Notion Press. This book was released on 2021-05-07 with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: You can work from wherever you want, on whatever you want – Just Startup! You can follow your passion and still make a lot of money – Just Startup! You can have ownership, freedom and excitement – Just Startup! A traditional “Job” isn’t secure anymore. You don’t need to be part of the rat race and can Start-up on your own. No experience, No degree or diploma, No huge investments – just the right set of tools. “Startup… Just Startup” is a step-by-step guide for you to build your own Start-up from scratch – Idea to Implementation to Money! A Serial Entrepreneur, Angel Investor, Educator, Mentor and Linguist, Gaurav Vasishta has put the essence of his 22 years of experience and learning into this comprehensive, systematic formula for success for first-time and recurring Entrepreneurs to Startup… Just Startup. Bonus: Includes a utilitarian Tool-set for all Entrepreneurs for reference.

Technology Entrepreneurship : A Treatise on Entrepreneurs and Entrepreneurship for and in Technology Ventures. Vol 1.

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Author : Runge, Wolfgang
Publisher : KIT Scientific Publishing
ISBN 13 : 3731501082
Total Pages : 668 pages
Book Rating : 4.7/5 (315 download)

Book Synopsis Technology Entrepreneurship : A Treatise on Entrepreneurs and Entrepreneurship for and in Technology Ventures. Vol 1. by : Runge, Wolfgang

Download or read book Technology Entrepreneurship : A Treatise on Entrepreneurs and Entrepreneurship for and in Technology Ventures. Vol 1. written by Runge, Wolfgang and published by KIT Scientific Publishing. This book was released on 2014-07-03 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: The treatise is the first coherent and comprehensive presentation of the important sub-field of "technology entrepreneurship" emphasizing the science and engineering perspectives. It is a presentation of technology entrepreneurship as an inter-cultural approach referring to the US and Germany. It integrates micro- and macro aspects referring to numerous cases of firms' foundations. The book provides also a new semi-quantitative approach to growth of new technology ventures.

Technology Entrepreneurship : A Treatise on Entrepreneurs and Entrepreneurship for and in Technology Ventures. Vol 1 und Vol 2.

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Author : Wolfgang Runge
Publisher : KIT Scientific Publishing
ISBN 13 : 3731501074
Total Pages : 1300 pages
Book Rating : 4.7/5 (315 download)

Book Synopsis Technology Entrepreneurship : A Treatise on Entrepreneurs and Entrepreneurship for and in Technology Ventures. Vol 1 und Vol 2. by : Wolfgang Runge

Download or read book Technology Entrepreneurship : A Treatise on Entrepreneurs and Entrepreneurship for and in Technology Ventures. Vol 1 und Vol 2. written by Wolfgang Runge and published by KIT Scientific Publishing. This book was released on 2014-07-03 with total page 1300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The treatise is the first coherent and comprehensive presentation of the important sub-field of ""technology entrepreneurship"" emphasizing the science and engineering perspectives. It is a presentation of technology entrepreneurship as an inter-cultural approach referring to the US and Germany. It integrates micro- and macro aspects referring to numerous cases of firms' foundations. The book provides also a new semi-quantitative approach to growth of new technology ventures.

Frum Entrepreneur

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Author : Nachum Kligman
Publisher : Mosaica Press
ISBN 13 : 9781937887902
Total Pages : pages
Book Rating : 4.8/5 (879 download)

Book Synopsis Frum Entrepreneur by : Nachum Kligman

Download or read book Frum Entrepreneur written by Nachum Kligman and published by Mosaica Press. This book was released on 2016-07-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: