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Behavioral Insights
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Book Synopsis Behavioral Insights by : Michael Hallsworth
Download or read book Behavioral Insights written by Michael Hallsworth and published by MIT Press. This book was released on 2020-09-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive introduction to the behavioral insights approach, which applies evidence about human behavior to practical problems. Our behavior is strongly influenced by factors that lie outside our conscious awareness, although we tend to underestimate the power of this “automatic” side of our behavior. As a result, governments make ineffective policies, businesses create bad products, and individuals make unrealistic plans. In contrast, the behavioral insights approach applies evidence about actual human behavior—rather than assumptions about it—to practical problems. This volume in the MIT Press Essential Knowledge series, written by two leading experts in the field, offers an accessible introduction to behavioral insights, describing core features, origins, and practical examples. These insights have opened up new ways of addressing some of the biggest challenges faced by societies, changing the way that governments, businesses, and nonprofits work in the process. This book shows how the approach is grounded in a concern with practical problems, the use of evidence about human behavior to address those problems, and experimentation to evaluate the impact of the solutions. It gives an overview of the approach's origins in psychology and behavioral economics, its early adoption by the UK's pioneering “nudge unit,” and its recent expansion into new areas. The book also provides examples from across different policy areas and guidance on how to run a behavioral insights project. Finally, the book outlines the limitations and ethical implications of the approach, and what the future holds for this fast-moving area.
Book Synopsis Behavioral Insights by : Michael Hallsworth
Download or read book Behavioral Insights written by Michael Hallsworth and published by MIT Press. This book was released on 2020-09-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive introduction to the behavioral insights approach, which applies evidence about human behavior to practical problems. Our behavior is strongly influenced by factors that lie outside our conscious awareness, although we tend to underestimate the power of this “automatic” side of our behavior. As a result, governments make ineffective policies, businesses create bad products, and individuals make unrealistic plans. In contrast, the behavioral insights approach applies evidence about actual human behavior—rather than assumptions about it—to practical problems. This volume in the MIT Press Essential Knowledge series, written by two leading experts in the field, offers an accessible introduction to behavioral insights, describing core features, origins, and practical examples. These insights have opened up new ways of addressing some of the biggest challenges faced by societies, changing the way that governments, businesses, and nonprofits work in the process. This book shows how the approach is grounded in a concern with practical problems, the use of evidence about human behavior to address those problems, and experimentation to evaluate the impact of the solutions. It gives an overview of the approach's origins in psychology and behavioral economics, its early adoption by the UK's pioneering “nudge unit,” and its recent expansion into new areas. The book also provides examples from across different policy areas and guidance on how to run a behavioral insights project. Finally, the book outlines the limitations and ethical implications of the approach, and what the future holds for this fast-moving area.
Book Synopsis Behavioral Insights by : Michael Hallsworth
Download or read book Behavioral Insights written by Michael Hallsworth and published by . This book was released on 2020 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: An accessible introduction to the behavioral insights approach, which applies evidence about human behavior to practical problems. Our behavior is strongly influenced by factors that lie outside our conscious awareness, although we tend to underestimate the power of this "automatic" side of our behavior. As a result, governments make ineffective policies, businesses create bad products, and individuals make unrealistic plans. In contrast, the behavioral insights approach applies evidence about actual human behavior--rather than assumptions about it--to practical problems. This volume in the MIT Press Essential Knowledge series, written by two leading experts in the field, offers an accessible introduction to behavioral insights, describing core features, origins, and practical examples.
Book Synopsis Behavioural Insights and Public Policy Lessons from Around the World by : OECD
Download or read book Behavioural Insights and Public Policy Lessons from Around the World written by OECD and published by OECD Publishing. This book was released on 2017-03-01 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report discusses the use and reach of behavioural insights, drawing on a comprehensive collection of over 100 applications across the world and policy sectors.
Download or read book The Last Mile written by Dilip Soman and published by University of Toronto Press. This book was released on 2015-07-27 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most organizations spend much of their effort on the start of the value creation process: namely, creating a strategy, developing new products or services, and analyzing the market. They pay a lot less attention to the end: the crucial “last mile” where consumers come to their website, store, or sales representatives and make a choice. In The Last Mile, Dilip Soman shows how to use insights from behavioral science in order to close that gap. Beginning with an introduction to the last mile problem and the concept of choice architecture, the book takes a deep dive into the psychology of choice, money, and time. It explains how to construct behavioral experiments and understand the data on preferences that they provide. Finally, it provides a range of practical tools with which to overcome common last mile difficulties. The Last Mile helps lay readers not only to understand behavioral science, but to apply its lessons to their own organizations’ last mile problems, whether they work in business, government, or the nonprofit sector. Appealing to anyone who was fascinated by Dan Ariely’s Predictably Irrational, Richard Thaler and Cass Sunstein’s Nudge, or Daniel Kahneman’s Thinking, Fast and Slow but was not sure how those insights could be practically applied, The Last Mile is full of solid, concrete advice on how to put the lessons of behavioral science to work.
Book Synopsis Behavioral Insights for Public Policy by : Kai Ruggeri
Download or read book Behavioral Insights for Public Policy written by Kai Ruggeri and published by Routledge. This book was released on 2018-09-03 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first decades of the twenty-first century have offered a remarkable shift in how policies are made as well as who designs them. Until this period, local, regional, and national policy advisors largely comprised economists, lawyers, and financial experts. But in an era when behavioral scientists are increasingly being asked to demonstrate the impact of their research, many are playing a much greater role in policy making across a range of sectors as a result. Written by a team of authors working across both academia and government, Behavioral Insights for Public Policy is the first textbook to fully examine how psychology can be applied to a range of public policy areas. It addresses a wide variety of topics from the origins of policy as well as major findings from behavioral economics and nudge theory, to large-scale applications of behavioral insights. The compilation is the first of its kind to broadly cover the underlying theory, history, major empirical examples, and practical applications to policy of nudges (or behavioral insights) for teaching and study in higher education. Featuring over 100 empirical examples of how behavioral insights are being used to address some of the most critical challenges faced globally, the book also includes a unique chapter from an organization actively implementing behavioral insights in policies along with various government institutions. Also featuring case studies looking at key policy issues, learning outcomes, a glossary of key terms, and an accompanying website, this important book will be essential reading for any student of applied psychology. It has also been produced for others interested in the topic from social, political, and economic sciences, as well as those in government looking for an overview of the key issues.
Book Synopsis Decision Making for Student Success by : Benjamin L. Castleman
Download or read book Decision Making for Student Success written by Benjamin L. Castleman and published by Routledge. This book was released on 2015-03-12 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each year, many students with affordable college options and the academic skills needed to succeed do not enroll at all, enroll at institutions where they are not well-positioned for success, or drop out of college before earning a credential. Efforts to address these challenges have included changes in financial aid policy, increased availability of information, and enhanced academic support. This volume argues that the efficacy of these strategies can be improved by taking account of contemporary research on how students make choices. In Decision Making for Student Success, scholars from the fields of behavioral economics, education, and public policy explore contemporary research on decision-making and highlight behavioral insights that can improve postsecondary access and success. This exciting volume will provide scholars, researchers, and higher education administrators with valuable perspectives and low-cost strategies that they can employ to improve outcomes for underserved populations.
Book Synopsis Tools and Ethics for Applied Behavioural Insights: The BASIC Toolkit by : OECD
Download or read book Tools and Ethics for Applied Behavioural Insights: The BASIC Toolkit written by OECD and published by OECD Publishing. This book was released on 2019-06-18 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioural insights (BI) are lessons derived from the behavioural and social sciences, including decision making, psychology, cognitive science, neuroscience, organisational and group behaviour.
Book Synopsis Canine Behavior by : Bonnie V. G. Beaver
Download or read book Canine Behavior written by Bonnie V. G. Beaver and published by Elsevier Health Sciences. This book was released on 2009-01-01 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bonnie V. Beaver provides a clear understanding of normal dog behaviors and the necessary tools to identify problem behaviors and their origins. "Canine Behavior" shows how to prevent, eradicate, or minimize unacceptable behaviors and build successful, lifelong relationships with one's dogs.
Book Synopsis Tackling Environmental Problems with the Help of Behavioural Insights by : OECD
Download or read book Tackling Environmental Problems with the Help of Behavioural Insights written by OECD and published by OECD Publishing. This book was released on 2017-05-10 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report reviews recent developments in the application of behavioural insights to encourage more sustainable consumption, investment and compliance decisions by individuals and firms.
Book Synopsis Population Health: Behavioral and Social Science Insights by : Robert M. Kaplan
Download or read book Population Health: Behavioral and Social Science Insights written by Robert M. Kaplan and published by Government Printing Office. This book was released on 2015-07-24 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to gain a better understanding of the multitude of factors that determine longer life and improved quality of life in the years a person is alive. While the emphasis is primarily on the social and behavioral determinants that have an effect on the health and well-being of individuals, this publication also addresses quality of life factors and determinants more broadly. Each chapter in this book considers an area of investigation and ends with suggestions for future research and implications of current research for policy and practice. The introductory chapter summarizes the state of Americans’ health and well-being in comparison to our international peers and presents background information concerning the limitations of current approaches to improving health and well-being. Following the introduction, there are 21 chapters that examine the effects of various behavioral risk factors on population health, identify trends in life expectancy and quality of life, and suggest avenues for research in the behavioral and social science arenas to address problems affecting the U.S. population and populations in other developed and developing countries around the world. Undergraduate and graduate students pursuing coursework in health statistics, health population demographics, behavioral and social science, and heatlh policy may be interested in this content. Additionally, policymakers, legislators, heatlh educators, and scientific organizations around the world may also have an interest in this resource.
Book Synopsis Behavioral Insights for Public Policy by : Crystal C. Hall
Download or read book Behavioral Insights for Public Policy written by Crystal C. Hall and published by Cambridge University Press. This book was released on 2022-04-28 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: There has been an increasing effort to integrate behavioral insights into public policy. These insights are often reliant on social psychological research and theory. However, in this relatively young field, policy interventions and behavioral insights are often built on laboratory-based psychological research with effects that can prove to be unstable in the 'real world'. In this Element, the author provides a brief history of how behavioral insights have been applied to complex policy problems. The author describes ways in which behavioral insights have been successful and where they have fallen short. In addition, the author examines unintended negative consequences of nudges and provides a more nuanced examination of their impacts on behavior change. Finally, the author concludes with a set of recommendations for generating more effective practical applications of psychology to the field of public policy.
Book Synopsis Behavioral Insights for Policy Design by : Guilherme Lichand
Download or read book Behavioral Insights for Policy Design written by Guilherme Lichand and published by Springer Nature. This book was released on 2023-06-25 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook is an introductory guide to applying behavioral sciences and systemic thinking into public policy design and implementation. It presents an innovative public management toolkit to handle ‘wicked’ social problems – those not very responsive to traditional public policy instruments – by incorporating insights from the behavioral sciences and systemic design in the diagnostics of public problems, based on the motivations and constraints of the ‘real citizen’ – beyond the ideal citizen’s perfectly rational intentions and plans devoid of social context or self-control problems. This volume aims to motivate the inclusion of broader and deeper insights from the behavioral sciences – especially behavioral economics, cognitive psychology, and social psychology – to the repertoire of public managers by introducing new methodologies for diagnosing the root causes behind public problems and for designing effective policies to address them. The new diagnosis tool – the MSI framework (an acronym for Motivation, Self-control, and Inattention problems) –, will help identify new mechanisms underlying social problems or reinterpret known problems based on behavioral insights. The new methodology for policy design – the PRIx framework (an acronym for Pricing policies, Regulatory policies, and Information policies) –, will enrich existing policy tools with such behavioral insights. Behavioral Insights for Policy Design: A New Framework for Understanding Wicked Social Problems and Designing Policies for Real Citizens will be a useful and practical guide to public managers and students of graduate and advanced undergraduate courses in public management interested in learning how to apply innovative tools and methodologies inspired by the behavioral sciences into public policy design in a simple and practical way, even when dealing with complex social problems.
Book Synopsis Behavioral Insights for Development by : Oscar Calvo-González
Download or read book Behavioral Insights for Development written by Oscar Calvo-González and published by World Bank Publications. This book was released on 2017-10-04 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral Insights for Development: Cases from Central America brings together a set of experiences that applied behavioral insights to different areas of public policy—in some cases through randomized control trials, and in others using surveys or behavioral games. These experiences collectively show the promise of public policies that are informed by a better understanding of what drives individual behavior. In Costa Rica, for example, informing households of how much water they consume relative to their neighbors reduced water consumption (chapter 1). In Guatemala, altering the way government communicates with taxpayers increased revenue collection (chapter 2). In Nicaragua, an analysis of a cash transfer program found that children in households receiving benefits exhibited significantly higher cognitive development—a result influenced by parental behavior changes during the program (chapter 3). In El Salvador, we explore how different biases explain the apparent puzzle of a gas subsidy reform that benefited most of the population yet proved to be widely unpopular (chapter 4). Chapter 5 also uses behavioral insights to analyze subsidy reforms in El Salvador, this time using a different methodology: a set of economic behavioral games designed to evaluate the willingness of individuals to accept subsidy reforms that would affect them directly. Finally, chapter 6 reflects on the progress made in applying behavioral insights in a development context. These cases illustrate, in practice, some of the findings of the World Development Report 2015: Mind, Society, and Behavior. In particular, they demonstrate the possibility of using nontraditional tools, complementary to regulation, in contexts where time and resources are limited. The World Bank has since established a Mind, Behavior, and Development (eMBeD) Unit within the Poverty and Equity Global Practice to mainstream and scale up behavioral science in public policies and programs. We hope these experiences will help to inform other practitioners about the potential of applying behavioral insights in a development context and will encourage them to consider such approaches as a complement to traditional policy measures.
Book Synopsis Applying Behavioral Insights to Intimate Partner Violence by : Marta Garnelo
Download or read book Applying Behavioral Insights to Intimate Partner Violence written by Marta Garnelo and published by Inter-American Development Bank. This book was released on 2019-11-05 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to global survey data, 30 percent of women who have ever been in a relationship have experienced physical and/or sexual violence, perpetrated by their intimate partner. In Latin America and the Caribbean (LAC), it is estimated that 29.8 percent of ever partnered women have been physically or sexually abused by their partners. This report leverages insights from the behavioral sciences, including behavioral economics, social psychology and neuroscience, to provide recommendations to improve the design of survivor services in the LAC region and, ultimately, to lead to better life outcomes for women. We aim to provide policymakers and service providers alike with: 1) A diagnosis informed by qualitative research of potential behavioral barriers that service providers and survivors face in the process of delivering and accessing services, respectively; and 2) Proposed interventions ideas, informed by a review of the behavioral science literature, that can be tailored to existing services and evaluated for impact.
Book Synopsis Customer Science: Behavioral Insights for Creating Breakthrough Customer Experiences by : Alexander Chernev
Download or read book Customer Science: Behavioral Insights for Creating Breakthrough Customer Experiences written by Alexander Chernev and published by Cerebellum Press. This book was released on 2022-08-01 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the strategic principles that define the customer experience. Building on the recent findings in the domains of behavioral economics and social psychology, Customer Science discusses the customer experience from three different perspectives: what customers do—how they identify a problem, seek a solution, and interact with the offering; what they think and feel during this process—how they evaluate different market offerings; and what motivates their behavior—why they act the way they do. In this context, it examines all components of the customer experience—from activating a need to buying a company’s offerings, to becoming a loyal customer and advocate for the company. The different stages of customer interaction with the company and its offerings are presented in the form of a customer experience map, which functions as the organizing principle for this book. The customer experience map is the blueprint for understanding the different stages of the customer experience and facilitating managerial decision making at each stage. The customer experience map is also the foundation of the customer experience canvas, a practical tool to identify the key questions managers should ask as they strive to create impactful customer experiences.
Book Synopsis Behavioral Science in the Wild by : Nina Mažar
Download or read book Behavioral Science in the Wild written by Nina Mažar and published by University of Toronto Press. This book was released on 2022-04-27 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral Science in the Wild helps managers understand how best to incorporate key research findings to solve their own behavior change challenges in the real world – from lab to field. Behavioral Science in the Wild helps managers to implement research findings on behavioral change in their own workplace operations and to apply them to business or policy problems. As the second book in the Behaviourally Informed Organizations series, Behavioral Science in the Wild takes a step back to address the "why" and "how" behind the origins of behavioral insights, and how best to translate and scale behavioral science from lab-based research findings. Governments, for-profit enterprises, and welfare organizations have increasingly started relying on findings from the behavioral sciences to develop more accessible and user-friendly products, processes, and experiences for their end-users. While there is a burgeoning science that helps us to understand why people act and make the decisions that they do, and how their actions can be influenced, we still lack a precise science and strategic insights into how some key theoretical findings can be successfully translated, scaled, and applied in the field. Nina Mažar and Dilip Soman are joined by leading figures from both the academic and applied behavioral sciences to develop a nuanced framework for how managers can best translate results from pilot studies into their own organizations and behavior change challenges using behavioral science.
