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Anglicisms In German
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Book Synopsis Anglicisms in German by : Alexander Onysko
Download or read book Anglicisms in German written by Alexander Onysko and published by Walter de Gruyter. This book was released on 2007 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers a detailed account of the influence of English in German based on a large scale corpus analysis of the newsmagazine "Der Spiegel". This book presents a study that is structured into three parts, each of which deals with fundamental questions and as of yet unsolved and disputed issues in the domain of anglicism research and language contact.
Book Synopsis The importance and influence of anglicisms in german language and audio-visual advertising by : Claudia Stehr
Download or read book The importance and influence of anglicisms in german language and audio-visual advertising written by Claudia Stehr and published by GRIN Verlag. This book was released on 2007-05-13 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2002 in the subject English Language and Literature Studies - Linguistics, grade: 1,3, Technical University of Braunschweig (Englisches Seminar), course: Language in Advertisment, language: English, abstract: Language is not stable, it is a communication system used by human beings. As people and the environment they live in change and develop, it is natural for language to change and to get influenced, as well. The amount of English words in the German language increased highly since 1945 and especially since advertising plays an important role in our society. After the second World War the connection between Germany and the Western world got stronger and more intensive than it had been before. Especially the areas media, literature, music and theatre, but also politics, sports and economy have very high influences on the growing use of English words in German language. The German Academy of Language in Berlin says that no more than five per cent lexical amount of anglicisms are existing in the German language. That, indeed, is not much, but this does not propose anything about how often these words are used in the every-day language. There are no concrete guidelines or laws about the usage of Anglicisms, and advertising agencies tend to plead that they only orientate on those English words which are already used by Germans. This has to be doubted thinking that the words mail express logistics finance, Stimulating Facial Freshener, or Concentrated Line Smoother are not always understood directly nor by many Germans. But the understanding of Anglicisms will not be the subject of this paper. In my research paper I want to point out which influence the English language has on the language of advertising and how anglicisms are seen in our society. I refer to the audio-visual media (TV-advertisement) and try to conclude about the importance and influence of Anglicisms in general. In this paper the term Anglicism stands for English and American borrowings, as well. To supply evidence for my thesis I give and analyse a few examples of advertising spots from the German channel ARD, and I also present my results of a questionnaire about “Anglicisms in the German language” which was filled in by 60 Germans. At the beginning I want to go into the terms “anglicism”, “language of advertising” and I point out the most important reasons for the usage of Anglicisms, to give the reader a clear view in which way these terms have to be looked at and dealt with in this paper.
Book Synopsis Anglicisms in German by : Antje Holtmann
Download or read book Anglicisms in German written by Antje Holtmann and published by GRIN Verlag. This book was released on 2013-04-08 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2012 im Fachbereich Anglistik - Linguistik, Note: 1,7, Ernst-Moritz-Arndt-Universität Greifswald (Anglistik), Veranstaltung: Lexicology, Sprache: Deutsch, Abstract: [...] Language contact, however, is a normal phenomenon and "as a historical fact has been acknowledged since antiquity, but not, however, as a phenomenon worthy of study [ ... ] But only in the last decades of the nineteenth century did questions of language contact become an area of scientific interest (Oksaar 1996; If.)" (Svetlana, 20). Most of the older studies focus on the synchronic aspects whereas newer studies also take a diachronic view into consideration (cf. Burmasova, 10). Furthermore, morphological and orthographic aspects play a role in addition of the frequency of use (cf. Burmasova, 11). Nowadays, there are a lot of critical voices which reject the use of anglicisms because they fear a loss of German language heritage. There are even some initiatives providing equivalents for every English word. The Verein deutscher Sprache (Association of the German Language), for instance, emphasizes the importance of German equivalents Thus, the question is whether it is possible to find equivalents for every anglicisms and if those equivalents are suitable. Moreover, the question arises if anglicisms are on the rise to an extend where they may threaten the German language. In this term paper, I want to take a closer look on the use of anglicisms in the press in order to find an answer to these questions. In the course of this, I want to refer to studies by NICOLE PLUMER, ALEXANDRA ZURN and CHRISTIANE GOTZELER. I also want to provide some samples from Stern and Bild and present my own results. Before that, a definition of the term anglicism will be given. Moreover, I want to take historical developments into consideration, including German reactions to certain changes. After that, a classification of anglicisms will be provided in order to become aware of the different types. Furthermore, I want to present some linguistic changes connected to anglicisms. Lastly, I want to provide some considerations concerning the language of the press and present my own little study in this field before I come to my conclusion.
Book Synopsis Anglicisms in the German language - in spite of linguistic purism? by : Nina Jeanette Hofferberth
Download or read book Anglicisms in the German language - in spite of linguistic purism? written by Nina Jeanette Hofferberth and published by GRIN Verlag. This book was released on 2013-07-01 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2008 in the subject English Language and Literature Studies - Linguistics, grade: 1,3, University of Frankfurt (Main) (Institut für England- und Amerikastudien), language: English, abstract: Hatte ich vorsichtshalber den Times-Artikel über die ‘German linguistic submissivness’, unsere bekannte sprachliche Unterwürfigkeit, überflogen, muß ich die Travel-Service-Hostess hinter dem Counter ziemlich perplex angestarrt haben, als sie loslegte: „Jetten sie single or double, IT, Comfort oder Business Class? Carrier? In London Bed & Breakfast oder Full Service, Fly-And-Drive-Arrangement, Rent-a-car oder nur Transfer vom Airport zur City-Lodge? (Pollmeier 1994, in Spitzmüller 2005: 117). Most linguist are consistent with the fact that German linguistic purism came to an end with the abolition of the ‘Allgemeiner Deutscher Sprachverein (ADSV)’ in 1940 (Pfalzgraf 2006: 9). Since the late 1990s, however, the debate about foreign words in German has become more intense. A number of politicians from all parties have recently criticezed the overuse of Anglicisms. Furthermore, there have been demands for a law to protect the German language - as France did in 1975. Nationally supported associations as well as private organizations and internet homepages combat the so-called ‘flood’ of Anglicisms in German. In 1899, Hermann Dunger wrote an article on Wider die Engländerei in der deutschen Sprache , but the opposition to the English influence has existed since the 17th century.
Book Synopsis Anglicisms in German Advertising Slogans by : Anna Theresa Wendel
Download or read book Anglicisms in German Advertising Slogans written by Anna Theresa Wendel and published by GRIN Verlag. This book was released on 2014-08-26 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2013 in the subject English Language and Literature Studies - Linguistics, grade: 1,0, University of Trier, language: English, abstract: For quite some time, advertising is a gateway for anglicisms into the German language. The VDS (Verein Deutscher Sprache/ Association of German Language) also shares this opinion. They say that the main transmitters for anglicisms in Germany are the mass media and the advertising and entertaining industry. Although anglicisms belong to the most explored aspects of advertising language, there haven’t been many empirical studies yet. Their proportion in a temporal comparative and in connection with various product groups is rarely studied in the German-speaking area. Especially the researches of Dagmar Schütte and the database slogans.de offer a basis to investigate these questions. In this paper, it will be mainly referred to slogans since they appear in every kind of media and because they are the main representatives of the trends in the advertising language. First the evaluation of Schütte (1996), which reaches until 1991, should be checked. Then it should be examined whether the increase of English slogans continues onwards in the 1990s and the 2000s. Furthermore the sectoral distribution of English slogans will be analyzed. In order to provide a prospect to the future, this work will also contain a chapter about the new language trend in German advertising. Schütte defines an anglicism as a linguistic sign, consisting wholly or partly of English morphemes, regardless of whether it is connected to a common meaning in the English language usage or not. In the following, this definition is adopted, what means that the term anglicism is generally an English coined word or expression.
Book Synopsis The Use of Anglicisms in the German Magazine FOCUS by : Nadja Grebe
Download or read book The Use of Anglicisms in the German Magazine FOCUS written by Nadja Grebe and published by GRIN Verlag. This book was released on 2010-11-08 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2010 in the subject Didactics for the subject English - Pedagogy, Literature Studies, grade: 1,0, Ernst Moritz Arndt University of Greifswald (Institut für Fremdsprachliche Philogien), course: Contact Linguistics, language: English, abstract: Most of all linguists who find themselves engaged in Contact Linguistics agree upon the fact that the influence of the English language on German is constantly increasing and has especially risen during the last decades of the 20th century. (cf. Viereck 1980: 11; Götzeler 2008: 58-59) Due to the close collaboration in the political and economical sector, the contact between the two language regions has become more intense and has thus led to a higher frequency of borrowings from English. As a direct consequence of this process, a public discussion on the drawbacks of the use of anglicisms in German has started and found his peek in the foundation of the Verein Deutsche Sprache formerly called the Verein zur Rettung der deutschen Sprache in 1997. (cf. Götzeler 2008: 61) The increasing presence of loanwords, as commonly believed, as well as the ongoing public discussion on their use is reason enough to analyze the use of anglicisms in the German language by using the example of the German newsmagazine FOCUS. In this context it shall be examined, whether the frequency of anglicisms in 2009 is higher than the frequency in 1993. Furthermore, as the corpus consists of texts from two different categories, namely Deutschland and Modernes Leben, numerical differences concerning those sections is also subject of the study. As a result, proof for the following theses is expected: 1. The frequency of anglicisms used in 2009 is higher than in 1993. 2. The number of borrowings in the section Modernes Leben will be greater than in the section Deutschland.
Book Synopsis Anglicisms in German by : Katharina Czerwinski
Download or read book Anglicisms in German written by Katharina Czerwinski and published by . This book was released on 2013-07 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2010 in the subject English Language and Literature Studies - Linguistics, grade: 1,3, Ruhr-University of Bochum, language: English, abstract: This paper tries to describe the contact situation between the two languages English and German as it was in the past, and how it has developed until the present day. On the basis of a research on how anglicisms are integrated into the German morpho-syntactic system, it will be possible to make predictions about the future development of the contact scenario and its implications for German.
Book Synopsis Anglicisms and their Usage in the German Newspaper Die Zeit by : Madeleine Sailer
Download or read book Anglicisms and their Usage in the German Newspaper Die Zeit written by Madeleine Sailer and published by GRIN Verlag. This book was released on 2020-08-06 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2020 in the subject English Language and Literature Studies - Linguistics, grade: 1,0, University of Innsbruck, language: English, abstract: In order to analyse the frequency of anglicism usage in the German language, this paper analyses articles from the German newspaper Die Zeit. Media and the press, for instance, mimic the use and competence of English words in the German language among German native speakers. Therefore, analysing newspaper articles is an efficient and effective way to demonstrate the spread of anglicisms. At the beginning of this thesis there is a general explanation of anglicisms. This not only includes a definition but also further information on the different forms of anglicisms, such as direct or indirect loan influences as well as hybrid anglicisms. Moreover, it illustrates the transmission processes with its parameters and the grammar of anglicism within the German language system. Consequently, this lexical productivity is summarized, and the types of integration of anglicisms into the German lexicon are further evaluated. This is then followed by a chapter that highlights diachronic aspects of integrating English borrowings into the German language and the motives of using these. Subsequently, it provides information on the impact it has on German and the reasons why some German linguists believe their language to be endangered. The analysis in this paper encompasses a broad sample of 60 articles in total from six different news categories that were published between October 2019 and February 2020 on the online platform of the German newspaper Die Zeit. Since Second World War, the use of anglicisms in the German language has drastically increased, and thus, English words are borrowed more frequently. Nowadays, in the year 2020, one can confidently argue that nearly every German native speaker uses anglicisms in their everyday life.
Book Synopsis To what extent are Anglicisms essential in German print advertisements? by : Helen von Diergardt
Download or read book To what extent are Anglicisms essential in German print advertisements? written by Helen von Diergardt and published by GRIN Verlag. This book was released on 2018-09-11 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2018 in the subject Communications - Specialized communication, grade: 1,0, Vienna University of Economics and Business (Department for Foreign Languages), language: English, abstract: This thesis analyses both the omnipresence and importance of both Anglicisms in advertisement by assessing their extent for essentiality for German print advertisements. The fashion and lifestyle magazine InStyle was chosen as a representative in order to analyse the number of Anglicisms and their effects on the reader. The first section will deal with the influence of the English language on the German by defining the most critical terminology, analysing the history of the English language in Germany and how it became so influential.
Book Synopsis The attitudes towards anglicisms in German. A survey analysis focussing on age-related differences by : Nico Röhrs
Download or read book The attitudes towards anglicisms in German. A survey analysis focussing on age-related differences written by Nico Röhrs and published by GRIN Verlag. This book was released on 2021-02-02 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2020 in the subject English Language and Literature Studies - Linguistics, grade: 1,3, University of Bremen, language: English, abstract: This paper is concerned with the subject of anglicisms. Anglicisms are lexical items, which are transferred into our everyday language use. They are surrounded by a constant debate about their necessity. While linguists mostly appreciate their advantages, linguistic purists regard them as a threat and try to remove or limit them. Through analyzing a survey, this study presents the attitudes towards anglicisms in German. Thereby, the influence the participants’ age has on their attitudes is especially focused on. After setting the scene by giving an overview about already existing research on the spread of English, anglicisms in German and linguistic purism, the survey analysis shows that older generations’ attitudes towards anglicisms tend to be more negative. As the paper focused on the social characteristic ‘Age’, future studies could discuss the influence class affiliation or education has on the attitudes towards anglicisms.
Book Synopsis A Collection of Anglicisms, Germanisms, and Phrases of the English and German Languages by : F. Henschel
Download or read book A Collection of Anglicisms, Germanisms, and Phrases of the English and German Languages written by F. Henschel and published by . This book was released on 1871 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Influence of English on German Business Language a Corpus-based Study of the Use of Anglicisms in the German Business Press by : Marc O. Rathmann
Download or read book The Influence of English on German Business Language a Corpus-based Study of the Use of Anglicisms in the German Business Press written by Marc O. Rathmann and published by . This book was released on 2006 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Collocational Behavior of Anglicisms in German and American Business and News Magazines by : Julia Sosnizka
Download or read book The Collocational Behavior of Anglicisms in German and American Business and News Magazines written by Julia Sosnizka and published by Cuvillier Verlag. This book was released on 2014-05-27 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: In her dissertation, Julia Sosnizka deals with the question whether and to what extent the collocational behavior of (written) Anglicisms in German resembles the collocational behavior of these word-forms in the source language (American) English. The study is empirically based on the 2008 volumes of the business magazines BusinessWeek and WirtschaftsWoche and the news magazines Newsweek and Der Spiegel. This selection allows also for statements about differences between the thematically specialized corpora and those that are closer to general language use. In total, the research corpora comprise over nine million words. The study is inspired by the observation that Anglicisms are not only transferred as isolated word-forms from English to German, but that instead they may be borrowed along with their collocates. The author provides a broad overview on collocations, which is treated very differently in the literature. In addition to the corpus linguistic approach, she also discusses psycholinguistic and semantic models of collocations. The understanding of collocations for the present study is based on the statistically significant co-occurrence of lexical word-forms. The dissertation may be seen as a contribution to contrastive corpus linguistics, collocation and genre research. In ihrer Dissertation beschäftigt sich Julia Sosnizka mit der Frage, ob und inwieweit das Kollokationsverhalten von (geschriebenen) Anglizismen im Deutschen dem Kollokationsverhalten dieser Wortformen in der Ursprungssprache (amerikanisches) Englisch entspricht. Als empirische Grundlage dienen die Jahrgänge 2008 der Nachrichtenmagazine Newsweek und Der Spiegel sowie der Wirtschaftsmagazine BusinessWeek und WirtschaftsWoche mit insgesamt über neun Millionen Wörtern. Diese Auswahl ermöglicht gleichzeitig Aussagen über Unterschiede zwischen thematisch spezialisierten Korpora und solchen, die näher an der Allgemeinsprache sind. Die Arbeit ist inspiriert durch die Beobachtung, dass nicht nur Wortformen aus dem Englischen ins Deutsche übernommen werden, sondern auch deren Kollokate. Die Autorin gibt in der Arbeit einen umfassenden Überblick zum Thema Kollokationen, welches in der Literatur sehr unterschiedlich behandelt wird. Neben dem korpuslinguistischen Ansatz erörtert sie auch psycholinguistische und semantische Erklärungsmodelle für Kollokationen. Das Verständnis von Kollokationen für die vorliegende Arbeit beruht auf statistisch signifikanter Kookkurrenz von lexikalischen Wortformen. Die Dissertation ist somit als ein Beitrag zur kontrastiven Korpuslinguistik, Kollokations- und Genreforschung zu sehen.
Book Synopsis An analysis about Anglicisms collected from four bakeries in the innercity of Greifswald by : Julia Diedrich
Download or read book An analysis about Anglicisms collected from four bakeries in the innercity of Greifswald written by Julia Diedrich and published by GRIN Verlag. This book was released on 2012-02-17 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2006 in the subject English Language and Literature Studies - Linguistics, grade: 2,5, Ernst Moritz Arndt University of Greifswald, course: English as a World Language, language: English, abstract: Since the 1960 ́s the increase of anglicisms in the German language can be recognised and since the 1990 ́s it strengthened even more. The reasons for that are obvious: It is the economical, technological, military and cultural domination of the United States and Anglo-Saxon speech communities all together. This domination is very remarkable in the fields of media, technology and the film industry. That is why anglicisms are found especially in those fields which bring or brought technological innovations into everyday life: the information technology (computer), the service area (autoleasing), the leisure industry (Trendsportarten) and the culture of the youth (Popmusik) whose taste of music and way-of-life is coined predominant by English-speaking areas. Until now there is a large number of papers and books written about the English influence on the German language, for example Broder Carstensen, Werner Betz, Manfred Görlach, René Appel and Pieter Muysken, to name just a view. In my paper I don ́t want to write about anglicisms of the fields mentioned above. The task of this written assignment was to analyse in what respect anglicisms appear in Greifswald ́s bakeries: For this I will, first of all, define the term anglicism from a linguistic perspective, and I will give an overview of the processes of adopting words with all their distinctive and characteristic features in their formation. For this I will go into terms like loanword and foreign word. This theoretical framework will help me to analyse afterwards the practical examples which I collected from four bakeries in the inner-city of Greifswald (namely: Backfactory, De Mäklenbörger, Marckwardt and Stadtbäckerei Junge).
Book Synopsis Modern German Grammar by : Ruth Whittle
Download or read book Modern German Grammar written by Ruth Whittle and published by Routledge. This book was released on 2006-08-23 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: Announcing an innovative, new, practical reference grammar, combining traditional and function-based grammar in a single volume. It is the ideal reference grammar at advanced secondary level and above.
Book Synopsis A Collection of Anglicisms, Germanisms and Phrases of the English and German Languages = Sammlung Von Anglicismen, Germanismen Und Redensarten Der Englischen Und Deutschen Sprache by : F Henschel
Download or read book A Collection of Anglicisms, Germanisms and Phrases of the English and German Languages = Sammlung Von Anglicismen, Germanismen Und Redensarten Der Englischen Und Deutschen Sprache written by F Henschel and published by Legare Street Press. This book was released on 2021-09-09 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Book Synopsis The German Language in the Digital Age by : Georg Rehm
Download or read book The German Language in the Digital Age written by Georg Rehm and published by Springer Science & Business Media. This book was released on 2012-08-28 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: This white paper is part of a series that promotes knowledge about language technology and its potential. It addresses educators, journalists, politicians, language communities and others. The availability and use of language technology in Europe varies between languages. Consequently, the actions that are required to further support research and development of language technologies also differ for each language. The required actions depend on many factors, such as the complexity of a given language and the size of its community. META-NET, a Network of Excellence funded by the European Commission, has conducted an analysis of current language resources and technologies. This analysis focused on the 23 official European languages as well as other important national and regional languages in Europe. The results of this analysis suggest that there are many significant research gaps for each language. A more detailed expert analysis and assessment of the current situation will help maximise the impact of additional research and minimize any risks. META-NET consists of 54 research centres from 33 countries that are working with stakeholders from commercial businesses, government agencies, industry, research organisations, software companies, technology providers and European universities. Together, they are creating a common technology vision while developing a strategic research agenda that shows how language technology applications can address any research gaps by 2020.
