American Universities in a Global Market

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Author :
Publisher : University of Chicago Press
ISBN 13 : 0226110451
Total Pages : 427 pages
Book Rating : 4.2/5 (261 download)

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Book Synopsis American Universities in a Global Market by : Charles T. Clotfelter

Download or read book American Universities in a Global Market written by Charles T. Clotfelter and published by University of Chicago Press. This book was released on 2010-04-28 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: In higher education, the United States is the preeminent global leader, dominating the list of the world’s top research universities. But there are signs that America’s position of global leadership will face challenges in the future, as it has in other realms of international competition. American Universities in a Global Market addresses the variety of issues crucial to understanding this preeminence and this challenge. The book examines the various factors that contributed to America’s success in higher education, including openness to people and ideas, generous governmental support, and a tradition of decentralized friendly competition. It also explores the advantages of holding a dominant position in this marketplace and examines the current state of American higher education in a comparative context, placing particular emphasis on how market forces affect universities. By discussing the differences in quality among students and institutions around the world, this volume sheds light on the singular aspects of American higher education.

Markets, Minds, and Money

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Publisher : Harvard University Press
ISBN 13 : 0674246608
Total Pages : 361 pages
Book Rating : 4.6/5 (742 download)

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Book Synopsis Markets, Minds, and Money by : Miguel Urquiola

Download or read book Markets, Minds, and Money written by Miguel Urquiola and published by Harvard University Press. This book was released on 2020-04-14 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: A colorful history of US research universities, and a market-based theory of their global success. American education has its share of problems, but it excels in at least one area: university-based research. That’s why American universities have produced more Nobel Prize winners than those of the next twenty-nine countries combined. Economist Miguel Urquiola argues that the principal source of this triumph is a free-market approach to higher education. Until the late nineteenth century, research at American universities was largely an afterthought, suffering for the same reason that it now prospers: the free market permits institutional self-rule. Most universities exploited that flexibility to provide what well-heeled families and church benefactors wanted. They taught denominationally appropriate materials and produced the next generation of regional elites, no matter the students’—or their instructors’—competence. These schools were nothing like the German universities that led the world in research and advanced training. The American system only began to shift when certain universities, free to change their business model, realized there was demand in the industrial economy for students who were taught by experts and sorted by talent rather than breeding. Cornell and Johns Hopkins led the way, followed by Harvard, Columbia, and a few dozen others that remain centers of research. By the 1920s the United States was well on its way to producing the best university research. Free markets are not the solution for all educational problems. Urquiola explains why they are less successful at the primary and secondary level, areas in which the United States often lags. But the entrepreneurial spirit has certainly been the key to American leadership in the research sector that is so crucial to economic success.

Markets, Minds, and Money

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Publisher :
ISBN 13 : 9780674246614
Total Pages : 347 pages
Book Rating : 4.2/5 (466 download)

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Book Synopsis Markets, Minds, and Money by : Urquiola Soux Urquiola S.

Download or read book Markets, Minds, and Money written by Urquiola Soux Urquiola S. and published by . This book was released on 2020 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: "America's educational system excels in at least one area: university-based research. Why? Miguel Urquiola, an economist of education, argues that the key is that the United States takes a free market approach to education. Urquiola begins by showing how dominant American universities are in research, in part by developing a historical database of Nobel Prize winners. He then traces the history of research at American universities from the seventeenth century until today, showing that research was an afterthought at most universities until the nineteenth century. Until the late 1800s, most universities were set up independently by churches to provide the basic services of denominational sorting and teaching. In world-leading Germany, by contrast, the state directed universities to provide the kind of advanced training that would help the country compete internationally. America's system only began to change when certain entrepreneurial universities, free to change their model, realized there was a demand in the industrial economy for students who were better trained by expert teachers and sorted by talent. Johns Hopkins and Cornell led the way, followed by Harvard, Columbia, and various other universities that remain dominant today. By the 1920s, the U.S. had passed Germany and Britain as the home of the world's best university research"--

Universities and Globalization

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Publisher : Routledge
ISBN 13 : 113561251X
Total Pages : 378 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Universities and Globalization by : Ravinder Kaur Sidhu

Download or read book Universities and Globalization written by Ravinder Kaur Sidhu and published by Routledge. This book was released on 2006-08-15 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Universities and Globalization: To Market, To Market examines the operations of power and knowledge in international education under conditions of globalization, with a focus on the three biggest exporters of higher education--the United States, Australia, and the United Kingdom. An interdisciplinary approach based on the core social sciences is used to explore the power relations that shape global education networks. The role of nation-states in creating the conditions for education markets and the desire for a Westernized template of international education in the postcolonial world is discussed. The volume offers a sophisticated attempt to recast international education as a series of geopolitical and geoeconomic engagements that transcend simple supply and demand dynamics. Engaging with the theoretical debates about education and globalization, this book examines global cultural "flows" and boundary crossings, the cultural economy of education networks, and the possibilities for supra-territorial subjectivities. International education markets are examined from the perspectives of both first world producers and postcolonial consumers. By investigating how first world universities imagine and enact the global in their marketing practices, the expressions of cultural diversity valued by education markets, and the types of individual and institutional subjectivities merging from markets, Universities and Globalization: To Market, To Market offers students, faculty, administrators, marketing consultants, and others who work in the area a highly nuanced account of the global relations fostered by education markets. This original, critical examination of the forms and cultural politics of international education is a significant contribution to the field.

Competition in Higher Education Branding and Marketing

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Author :
Publisher : Springer
ISBN 13 : 3319585274
Total Pages : 254 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Competition in Higher Education Branding and Marketing by : Antigoni Papadimitriou

Download or read book Competition in Higher Education Branding and Marketing written by Antigoni Papadimitriou and published by Springer. This book was released on 2017-10-06 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides a critical examination of branding and marketing in higher education from national, regional, and global perspectives. Contributors with expertise in higher education, sociology, comparative and international education, marketing, rankings, and educational philanthropy use novel theoretical frameworks and cases from Africa, Asia, Europe, Latin America, and the US to map the brandscape of higher education. Empirical cases and literature analysis show that brand building is becoming a deliberate goal for higher education. This book illustrates student-institution dynamics, as well as the critical role of policy and professionalization to support branding and marketing strategies in higher education in relation to equity.

Missions of Universities

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Author :
Publisher : Springer Nature
ISBN 13 : 3030418340
Total Pages : 244 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Missions of Universities by : Lars Engwall

Download or read book Missions of Universities written by Lars Engwall and published by Springer Nature. This book was released on 2020-05-27 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an analysis of university missions over time and space. It starts out by presenting a governance framework focusing on the demands on universities set by regulators, market actors and scrutinizers. It examines organizational structures, population development, the fundamental tasks of universities, and internal governance structures. Next, the book offers a discussion of the idea and role of universities in society, exploring concepts such as autonomy and universality, and the university as a transformative institute. The next four chapters deal with the development of universities from medieval times, through the Renaissance, towards the research universities in the nineteenth century in Europe and the United States. The following five chapters analyse recent developments of increasing external demands manifested through evaluations, accreditations and rankings, which in turn have had effects on the organization of universities. Topics discussed include markets, managers, globalization, consumer models and competition. The book concludes by a discussion and analysis of the future challenges of universities.

Creating the Market University

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Author :
Publisher : Princeton University Press
ISBN 13 : 0691147086
Total Pages : 282 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis Creating the Market University by : Elizabeth Popp Berman

Download or read book Creating the Market University written by Elizabeth Popp Berman and published by Princeton University Press. This book was released on 2012-01-08 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Academic science in the U.S. once self-consciously avoided the market. But today it is seen as an economic engine that keeps the nation globally competitive. Creating the Market University compares the origins of biotech entrepreneurship, university patenting, and university-industry research centers to show how government decisions shaped by a new argument--that innovation drives the economy-transformed academic science"-- Provided by publisher.

The Faculty Factor

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Publisher : JHU Press
ISBN 13 : 1421420929
Total Pages : 585 pages
Book Rating : 4.4/5 (214 download)

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Book Synopsis The Faculty Factor by : Martin J. Finkelstein

Download or read book The Faculty Factor written by Martin J. Finkelstein and published by JHU Press. This book was released on 2016-11 with total page 585 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an academy squeezed hard by formidable pressures, what is the future of the faculty? Over the past 70 years, the American university has become the global gold standard of excellence in research and graduate education. The unprecedented surge of federal research support of the postWorld War II American university paralleled the steady strengthening of the American academic profession itself, which managed to attract the best and brightest educators from around the world while expanding the influence of the "faculty factor" throughout the academic realm. But in the past two decades, escalating costs and intensifying demands for efficiency have resulted in a wholesale reshaping of the academic workforce, one marked by skyrocketing numbers of contingent faculty members. Extending Jack H. Schuster and Martin J. Finkelstein's richly detailed classic The American Faculty: The Restructuring of Academic Work and Careers, this important book documents the transformation of the American faculty—historically the leading global source of Nobel laureates and innovation—into a diversified and internally stratified professional workforce. Drawing on heretofore unpublished data, the book provides the most comprehensive contemporary depiction of the changing nature of academic work and what it means to be a college or university faculty member in the second decade of the twenty-first century. The rare higher education study to incorporate multinational perspectives by comparing the status and prospects of American faculty to teachers in the major developing economies of Europe and East Asia, The Faculty Factor also explores the redistribution of academic work and the ever-more diverse pathways for entering into, maneuvering through, and exiting from academic careers. Using the tools of sociology, anthropology, and demography, the book charts the impact of waves of technological change, mass globalization, and the severe financial constraints of the last decade to show the impact on the lives and careers of those who teach in higher education. The authors propose strategic policy recommendations to extend the strengths of American higher education to retain leadership in the global economy. Written for professors, adjuncts, graduate students, and academic, political, business, and not-for-profit leaders, this data-rich study offers a balanced assessment of the risks and opportunities posed for the American faculty by economic, market-driven forces beyond their control.

Rethinking International Skilled Migration

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Author :
Publisher : Routledge
ISBN 13 : 1317420764
Total Pages : 325 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Rethinking International Skilled Migration by : Micheline van Riemsdijk

Download or read book Rethinking International Skilled Migration written by Micheline van Riemsdijk and published by Routledge. This book was released on 2016-10-04 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s global knowledge economy, competition for the best and brightest workers has intensified. Highly skilled workers are an asset to companies, knowledge institutions, cities, and regions as they contribute to knowledge creation, innovation, and economic growth and development. Skilled migrants cross, and many times straddle, international borders to pursue professional opportunities. These spatial relocations provide opportunities and challenges for migrants and the cities and regions they inhabit. How have international skilled migratory flows been formed, sustained, and transformed over multiple spaces and scales? How have these processes affected cities and regions? And how have multiple stakeholders responded to these processes? The contributors to this book bring together perspectives from economic, social, urban, and population geography in order to address these questions from a myriad of angles. Empirical case studies from different regions illuminate the multiscaled processes of international skilled migration. In particular, the contributions rethink skilled migration theories and provide insights into: the experiences of highly skilled labor migrants and international students; issues related to transnational activities and return migration; and policy implications for both immigrant source and destination countries. It also charts a future research agenda for international skilled migration research. Rethinking International Skilled Migration provides a comparative perspective on the experiences of skilled migrants across the local, regional, national, and/or global scale, paying particular attention to spatial and place-based dimensions of international skilled migration. It will be of interest to scholars and professionals in international migration, regional and national development policymakers, international businesses, and NGOs.

International Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1134386362
Total Pages : 619 pages
Book Rating : 4.1/5 (343 download)

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Book Synopsis International Marketing by : John Shaw

Download or read book International Marketing written by John Shaw and published by Routledge. This book was released on 2008-01-28 with total page 619 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is a universal activity that is widely applicable, regardless of the political, social or economic systems of a particular country. However, this doesn't mean that consumers in different parts of the world should be satisified in the same way. The 4th edition of International Marketing has been written to enable managers and scholars to meet the international challenges they face everyday. It provides the solid foundation required to understand the complexities of marketing on a global scale. The book has been fully updated with topical case studies, examples of contemporary marketing campaigns, the most relevant discussion topics as well as the most up-to-date theories, references and research findings. It is this combination of theory and practice that makes this textbook truly unique, presenting a fully rounded view of the topic rather than an anecodotal or descriptive one alone. The book includes chapters on: * Trade distortions and marketing barriers * Political and legal environments * Culture * Consumer behaviour * Marketing research * Promotion and pricing strategies * Currencies and foreign exchange Accessibly written and designed, this book is the most international book on marketing available that can be used by undergraduates and postgraduates the world over. A companion website provides additional material for lecturers and students alike.

Higher Education, Public Good and Markets

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1351379836
Total Pages : 292 pages
Book Rating : 4.3/5 (513 download)

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Book Synopsis Higher Education, Public Good and Markets by : Jandhyala B. G. Tilak

Download or read book Higher Education, Public Good and Markets written by Jandhyala B. G. Tilak and published by Taylor & Francis. This book was released on 2017-10-16 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book critically examines some of the major trends in the development of higher education. It demonstrates how in the context of liberalisation, globalisation and marketisation, the crisis in higher education has assumed different dimensions in all advanced and emerging societies. The author shows how the state tends to slowly withdraw from the responsibility of higher education, including in the arena of policy-making, or simply adopts a policy of laissez-faire (of non-involvement) which helps in the rapid unbridled growth of private sector in higher education. The notion of higher education as a public good is under serious contestation in current times. The book argues for the need to resurrect the compelling nature of higher education along with its several implications for public policy and planning, while providing a broad portrayal of global developments, comparative perspectives and key lessons. The volume will be of interest to scholars and researchers of education, political science, public policy and administration, governance, development studies, economics, and those working in the higher education sectors, think-tanks, policymakers as well as NGOs.

Strategy for the Global Market

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Author :
Publisher : Routledge
ISBN 13 : 1317485564
Total Pages : 563 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Strategy for the Global Market by : Vladimir Kvint

Download or read book Strategy for the Global Market written by Vladimir Kvint and published by Routledge. This book was released on 2015-10-05 with total page 563 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the twenty-first century, the global community constantly strives to bring structure and order to the world through strategic means. From the highest levels of governments and militaries to multilateral institutions, NGOs, and corporations, a strategy for the future of a company, region, country, or even the world is tantamount to success. Yet few understand what strategy actually is and how it can be developed, planned, and implemented. Strategy for the Global Market combines a fundamental study of the theory of strategy with its practical applications to provide a new approach to the global emerging market. Due to the technological transformations in communications and transportation, and the birth and development of both the global community and the global marketplace over the past twenty years, the world’s population and corporations are in much closer contact with their counterparts across the globe than ever before. This has led to increasing competition and even rivalries. Understanding the strategic environment, as well as solving problems either through amicable means or conflict, requires the powerful instrument of strategy to remain efficient and to triumph. Features of this book include: Methodology and practical recommendations for all stages of developing and implementing strategy. A comprehensive guide with explanations and descriptions, for the preparation and orderly compilation of all necessary strategy documents. Real-world examples taken from corporate, government, and military strategizing practices in emerging market countries and the global marketplace. This book should be on the desk of every national, regional, and military leader, corporate executive, manager, and student of strategy.

International Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1135275475
Total Pages : 737 pages
Book Rating : 4.1/5 (352 download)

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Book Synopsis International Marketing by : Sak Onkvisit

Download or read book International Marketing written by Sak Onkvisit and published by Routledge. This book was released on 2009-05-07 with total page 737 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is a universal activity that is widely applicable, regardless of the political, social or economic systems of a particular country. However, this doesn't mean that consumers in different parts of the world should be satisfied in the same way. The fifth edition of International Marketing has been written to enable managers and scholars to meet the international challenges they face every day. It provides the solid foundation required to understand the complexities of marketing on a global scale. Fully updated, this book includes topical case studies, examples of contemporary marketing campaigns, the most relevant discussion topics and up-to-date theories, references and research findings. It is this combination of theory and practice that makes this textbook truly unique, presenting a fully rounded view of the topic rather than solely an anecdotal or descriptive one. A companion website provides additional material for lecturers and students alike: www.routledge.com/textbooks/9780415772624.

Global Marketing Strategy

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Author :
Publisher : Springer Nature
ISBN 13 : 3030906655
Total Pages : 440 pages
Book Rating : 4.0/5 (39 download)

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Book Synopsis Global Marketing Strategy by : Bodo B. Schlegelmilch

Download or read book Global Marketing Strategy written by Bodo B. Schlegelmilch and published by Springer Nature. This book was released on 2022-02-16 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized master’s programs. In a systematic yet concise manner, it addresses all major issues companies face when conducting business across national and cultural boundaries, including assessing and selecting the most promising overseas markets, evaluating market entry alternatives, and examining the forces that drive adaptation versus standardization of the marketing mix. It looks at the various global marketing challenges from a strategic perspective and also addresses topics not usually found in international marketing texts, such as aligning marketing strategies with global organizational structures and managing the relationship between national subsidiaries, regional headquarters, and global headquarters, as well as corporate social responsibility challenges and pertinent future trends that are likely to affect global business. A guide to suitable video resources giving additional background to this book can be downloaded by all readers by contacting the author. Instructors can also obtain additional support material for teaching. Please email Bodo Schlegelmilch at WU Vienna, using your institutional email and stating your university affiliation: - More than 400 PowerPoint slides covering the material in each chapter- Open Ended Questions - A comprehensive multiple choice test bank with solutions

Strategy for the Global Market

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Author :
Publisher : Routledge
ISBN 13 : 1317485572
Total Pages : 549 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Strategy for the Global Market by : Vladimir Kvint

Download or read book Strategy for the Global Market written by Vladimir Kvint and published by Routledge. This book was released on 2015-10-05 with total page 549 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the twenty-first century, the global community constantly strives to bring structure and order to the world through strategic means. From the highest levels of governments and militaries to multilateral institutions, NGOs, and corporations, a strategy for the future of a company, region, country, or even the world is tantamount to success. Yet few understand what strategy actually is and how it can be developed, planned, and implemented. Strategy for the Global Market combines a fundamental study of the theory of strategy with its practical applications to provide a new approach to the global emerging market. Due to the technological transformations in communications and transportation, and the birth and development of both the global community and the global marketplace over the past twenty years, the world’s population and corporations are in much closer contact with their counterparts across the globe than ever before. This has led to increasing competition and even rivalries. Understanding the strategic environment, as well as solving problems either through amicable means or conflict, requires the powerful instrument of strategy to remain efficient and to triumph. Features of this book include: Methodology and practical recommendations for all stages of developing and implementing strategy. A comprehensive guide with explanations and descriptions, for the preparation and orderly compilation of all necessary strategy documents. Real-world examples taken from corporate, government, and military strategizing practices in emerging market countries and the global marketplace. This book should be on the desk of every national, regional, and military leader, corporate executive, manager, and student of strategy.

Financing Higher Education in a Global Market

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Author :
Publisher : Algora Publishing
ISBN 13 : 0875863183
Total Pages : 690 pages
Book Rating : 4.8/5 (758 download)

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Book Synopsis Financing Higher Education in a Global Market by : Mark Kretovics

Download or read book Financing Higher Education in a Global Market written by Mark Kretovics and published by Algora Publishing. This book was released on 2005 with total page 690 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Austria to India, university administrators and public policy makers are grappling with the high costs of higher education. Comparing the models by which higher education is funded in the United States and seven other countries, developed and developing, the chapters of this textbook help identify effective financial strategies to meet fast-evolving demands. How can each nation and each institution achieve the right balance between quality and quantity, access and equity, need-based and merit-based aid, government funding and private endowments? In these nine chapters, case studies discuss the different approaches being taken and the varying results produced. This handbook on the finance of higher education is essential reading for college administrators, policy-makers and graduate programs in higher education administration.

Indian Writing in English and the Global Literary Market

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Author :
Publisher : Springer
ISBN 13 : 1137437715
Total Pages : 216 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Indian Writing in English and the Global Literary Market by : O. Dwivedi

Download or read book Indian Writing in English and the Global Literary Market written by O. Dwivedi and published by Springer. This book was released on 2014-10-28 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Indian Writing in English and the Global Literary Market delves into the influences and pressures of the marketplace on this genre, which this volume contends has been both gatekeeper as well as a significant force in shaping the production and consumption of this literature.