Adaptive Selling

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Publisher :
ISBN 13 : 9781947305199
Total Pages : 240 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis Adaptive Selling by : David Collins

Download or read book Adaptive Selling written by David Collins and published by . This book was released on 2021-03-15 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adaptive Selling Techniques Determine Sales Success The most common questions we have been asked by senior executives are; "What makes a top sales performer?" What makes certain people in a wide range of industries so successful at consistently winning big deals while others fail or only achieve sub-par outcomes? Is their success due to random chance, genetics, or do they simply do things differently from less successful salespeople? We have researched those questions with sales leaders and top performers at our customers all over the world to understand what top salespeople had in common. This book is a summary of what we have discovered and is designed to help you, the sales professional, learn about and apply the key behaviors of top sales performers. This book will show how the Adaptive-Selling approach uniquely integrates the following: - The importance of properly managing relationships throughout the entire selling process. - Where the most commonly used sales processes are best used including Spin Selling, Consultative Selling, Challenger Selling. - How SOCIAL STYLE's is a key tool for enhancing relationships and improving the effectiveness of all Sales Methodologies. - This book takes SOCIAL STYLEs to places that you won't find elsewhere including Messaging, Meeting Preparation, Decision Mapping, and Win Loss Reviews. You will find many formidable books on several of these topics, but what you can't find, is a book that integrates these various methods and skills together as simply and applicably as this one does. TRACOM didn't invent all of these techniques. What we have done is provided an application of them that increases the power and usefulness of any set of selling skills across all of the most popular sales process methodologies of today. Based on decades or research and filled with practical advice, Adaptive Selling, is a must-read for every-one whose success is dependent on selling in today's ever-changing world.

Personal Styles & Effective Performance

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Publisher : CRC Press
ISBN 13 : 9780801968990
Total Pages : 252 pages
Book Rating : 4.9/5 (689 download)

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Book Synopsis Personal Styles & Effective Performance by : David W. Merrill

Download or read book Personal Styles & Effective Performance written by David W. Merrill and published by CRC Press. This book was released on 1981-01-15 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tens of thousands of professionals have attended David W. Merrill's acclaimed "Style Awareness Workshops" The goal: improvement of interpersonal effectiveness skills-inspiring better communication, improved productivity, and a more harmonious working environment. Students preparing for business, management, or sales careers can also benefit from Merrill's techniques, presented in Personal Styles & Effective Performance. Merrill's approach emphasizes the interrelationships between behavior and social style-encouraging students to consider how their own actions influence responsiveness from others. Those actions tend to be rooted in one of four primary social styles: Analytical, Amiable, Driving, and Expressive-which readers are invited to compare and contrast with their own styles, as a starting point for potential improvement. First published in 1981, Personal Styles & Effective Performance continues to be a popular resource for the self-improvement minded. By learning its lessons now, tomorrow's business professionals can have the edge in interpersonal effectiveness-one of the most important facets of a successful career.

Knowledge, Motivation, and Adaptive Behavior

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Publisher :
ISBN 13 :
Total Pages : 52 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Knowledge, Motivation, and Adaptive Behavior by : Barton A. Weitz

Download or read book Knowledge, Motivation, and Adaptive Behavior written by Barton A. Weitz and published by . This book was released on 1985 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Scientific Selling

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Publisher : John Wiley & Sons
ISBN 13 : 1118239601
Total Pages : 199 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Scientific Selling by : Nancy Martini

Download or read book Scientific Selling written by Nancy Martini and published by John Wiley & Sons. This book was released on 2012-03-22 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sales managers have the most difficult job in the business world. They are responsible not just for revenue, but also for the hiring, coaching, training, and deployment of the employees who must generate it. Before the advancements that inspired Scientific Selling, sales managers had few tools to help them succeed at these disparate yet essential tasks. Today, however, the scientific approaches described in this book allow sales managers to more effectively measure, refine, and improve every aspect of the sales environment. Using easily-understood examples, graphics, charts, and explanations, Scientific Selling describes how to: Predictably improve sales results. Attract and retain top sales performers. Sharply decrease employee turnover. Spend sales training dollars more wisely. Better target sales coaching efforts. Move into consultative selling more quickly. And much more. Scientific Selling features over a dozen case studies illustrating exactly how scientific measurement and testing have improved sales performance within different kinds of sales groups inside multiple industries.

Adaptive Sales Behaviors and Selling Performance

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Publisher :
ISBN 13 :
Total Pages : 50 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Adaptive Sales Behaviors and Selling Performance by : Harish Sujan

Download or read book Adaptive Sales Behaviors and Selling Performance written by Harish Sujan and published by . This book was released on 1985 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Business-to-Business Marketing

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Publisher : Edward Elgar Publishing
ISBN 13 : 1800376871
Total Pages : 713 pages
Book Rating : 4.8/5 (3 download)

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Book Synopsis Handbook of Business-to-Business Marketing by : Lilien, Gary L.

Download or read book Handbook of Business-to-Business Marketing written by Lilien, Gary L. and published by Edward Elgar Publishing. This book was released on 2022-07-15 with total page 713 pages. Available in PDF, EPUB and Kindle. Book excerpt: This path-breaking Handbook is targeted primarily at marketing academics and graduate students who want a comprehensive overview of the academic state of the business-to-business marketing domain. It will also prove an invaluable resource for forward-thinking business-to-business practitioners who want to be aware of the current state of knowledge in their domains.

Proceedings of the 1997 Academy of Marketing Science (AMS) Annual Conference

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Publisher : Springer
ISBN 13 : 3319131419
Total Pages : 381 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Proceedings of the 1997 Academy of Marketing Science (AMS) Annual Conference by : Elizabeth J. Wilson

Download or read book Proceedings of the 1997 Academy of Marketing Science (AMS) Annual Conference written by Elizabeth J. Wilson and published by Springer. This book was released on 2015-01-20 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1997 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behaviour, global marketing, advertising, branding, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Management of a Sales Force

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Publisher :
ISBN 13 : 9780071259446
Total Pages : 584 pages
Book Rating : 4.2/5 (594 download)

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Book Synopsis Management of a Sales Force by : Rosann L. Spiro

Download or read book Management of a Sales Force written by Rosann L. Spiro and published by . This book was released on 2008 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated to reflect the latest, cutting-edge issues, including technology and Internet selling, this book features a strong emphasis on relationship selling and particularly the use of team-selling. Most chapters have a 'team-box' highlighting the principles within a given chapter as they relate to managing selling teams.

Marketing Opportunities and Challenges in a Changing Global Marketplace

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Publisher : Springer Nature
ISBN 13 : 3030391655
Total Pages : 701 pages
Book Rating : 4.0/5 (33 download)

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Book Synopsis Marketing Opportunities and Challenges in a Changing Global Marketplace by : Shuang Wu

Download or read book Marketing Opportunities and Challenges in a Changing Global Marketplace written by Shuang Wu and published by Springer Nature. This book was released on 2020-06-15 with total page 701 pages. Available in PDF, EPUB and Kindle. Book excerpt: This proceedings volume explores marketing opportunities and challenges that exist in the current, fast-changing landscape of the global marketplace. Current global issues such as the rising middle class in emerging markets, disruptive technological breakthroughs, big data analytics, changing consumer habits and concerns over national trade policies have renewed ethical concerns around consumer privacy and the tools companies use to operate, market to, connect and build a relationship with their customers. Featuring the full proceedings from the 2019 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, this book explores and assess the rate of change that drives companies to evaluate and adapt their marketing strategies to remain competitive. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review (AMSR). Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

A Research Agenda for Sales

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Publisher : Edward Elgar Publishing
ISBN 13 : 1788975316
Total Pages : 208 pages
Book Rating : 4.7/5 (889 download)

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Book Synopsis A Research Agenda for Sales by : Fernando Jaramillo

Download or read book A Research Agenda for Sales written by Fernando Jaramillo and published by Edward Elgar Publishing. This book was released on 2021-01-29 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Research Agenda for Sales presents a roadmap of the future of sales. Eight recognized sales scholars discuss ideas that scholars are exploring and that firms can use for success in hypercompetitive markets with demanding customers. Featuring original research and current developments in the field, the chapters focus on critical topics and provide answers to important questions by company leaders and sales scholars.

Sales Management Control, Territory Design, Sales Force Performance, and Sales Organizational Effectiveness in the Pharmaceutical Industry

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Publisher : Universal-Publishers
ISBN 13 : 1599427060
Total Pages : 236 pages
Book Rating : 4.5/5 (994 download)

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Book Synopsis Sales Management Control, Territory Design, Sales Force Performance, and Sales Organizational Effectiveness in the Pharmaceutical Industry by : Eric Longino

Download or read book Sales Management Control, Territory Design, Sales Force Performance, and Sales Organizational Effectiveness in the Pharmaceutical Industry written by Eric Longino and published by Universal-Publishers. This book was released on 2009 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Limited research exists about the determinants of sales organization effectiveness in pharmaceutical sales organizations. To fill this void, sales management control, sales territory design, and sales force performance are conceptualized as antecedents to sales organization effectiveness in pharmaceutical sales organizations. The results of the structural equation model tested suggested that pharmaceutical sales representatives perform better and are more effective when they are satisfied with sales territory design because of its significant relationship with sales force behavioral performance. The present study suggests sales force behavioral performance leads to sales organization effectiveness through its significant relationship to sales force outcome performance. These findings are somewhat different to those from similar studies in other industries, and identify some important implications for sales leaders in the pharmaceutical industry as well as suggesting a number of important research directions.

Intelligent Systems, Business, and Innovation Research

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Publisher : Springer Nature
ISBN 13 : 3031368959
Total Pages : 950 pages
Book Rating : 4.0/5 (313 download)

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Book Synopsis Intelligent Systems, Business, and Innovation Research by : Rim El Khoury

Download or read book Intelligent Systems, Business, and Innovation Research written by Rim El Khoury and published by Springer Nature. This book was released on with total page 950 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Sustainable Global Marketplace

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Publisher : Springer
ISBN 13 : 3319108735
Total Pages : 564 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis The Sustainable Global Marketplace by : Mary Conway Dato-on

Download or read book The Sustainable Global Marketplace written by Mary Conway Dato-on and published by Springer. This book was released on 2014-10-27 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2011 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida, entitled The Sustainable Global Marketplace.

Social Computing and Social Media: Applications in Marketing, Learning, and Health

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Publisher : Springer Nature
ISBN 13 : 3030776859
Total Pages : 475 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Social Computing and Social Media: Applications in Marketing, Learning, and Health by : Gabriele Meiselwitz

Download or read book Social Computing and Social Media: Applications in Marketing, Learning, and Health written by Gabriele Meiselwitz and published by Springer Nature. This book was released on 2021-07-03 with total page 475 pages. Available in PDF, EPUB and Kindle. Book excerpt: This two-volume set LNCS 12774 and 12775 constitutes the refereed proceedings of the 13th International Conference on Social Computing and Social Media, SCSM 2021, held as part of the 23rd International Conference, HCI International 2021, which took place in July 2021. Due to COVID-19 pandemic the conference was held virtually. The total of 1276 papers and 241 posters included in the 39 HCII 2021 proceedings volumes was carefully reviewed and selected from 5222 submissions. The papers of SCSM 2021, Part I, are organized in topical sections named: Computer Mediated Communication; Social Network Analysis; Experience Design in Social Computing.

Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference

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Publisher : Springer
ISBN 13 : 3319108646
Total Pages : 285 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference by : Leroy Robinson, Jr.

Download or read book Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference written by Leroy Robinson, Jr. and published by Springer. This book was released on 2014-10-23 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2009 Academy of Marketing Science (AMS) Annual Conference held in Baltimore, Maryland.​

Brand Attachment

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Publisher : Now Publishers Inc
ISBN 13 : 1601981007
Total Pages : 50 pages
Book Rating : 4.6/5 (19 download)

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Book Synopsis Brand Attachment by : C. Whan Park

Download or read book Brand Attachment written by C. Whan Park and published by Now Publishers Inc. This book was released on 2008 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this review is to provide an overview of various literatures related to consumer search for information, and its effect on markets. Normative models of consumer search prior to purchase, and of consumer search through experience, are reviewed first. Models of consumer consideration set formation are also outlined. These models are generally based on consumers balancing the costs and benefits of search, which implies that search should be limited if it is costly. The extensive empirical literature on consumer search, which is reviewed next, does indicate that search is limited. The third major section of this review discusses the effect of search on market equilibrium, and market forces related to the supply of information. These include models of how advertising, retailing, and the Internet become organized to facilitate consumer search. The review concludes with a discussion of overall findings and suggestions for further research.

Marketing Challenges in a Turbulent Business Environment

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Publisher : Springer
ISBN 13 : 3319194283
Total Pages : 733 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Marketing Challenges in a Turbulent Business Environment by : Mark D. Groza

Download or read book Marketing Challenges in a Turbulent Business Environment written by Mark D. Groza and published by Springer. This book was released on 2015-12-22 with total page 733 pages. Available in PDF, EPUB and Kindle. Book excerpt: Edited in collaboration with the Academy of Marketing Science, this book contains the full proceedings of the 2014 Academy of Marketing Science World Marketing Congress held in Lima, Peru. The key challenge for marketers during the last two decades has been assuring high satisfaction and strong customer loyalty. Today, consumers’ ever-changing desires, instantaneous communication through social media and mobile technology and an unstable global economic climate all come together to stir up market turbulence. This volume explores how traditional and modern marketing practices facilitate development of new and innovative products, help create increased product/service differentiation, ensure better service quality, and most of all, create value for stakeholders even in such a turbulent business environment. Showcasing cross-cultural research from academics, scholars and practitioners from around the world, this volume provides insight and strategies for various marketing issues in today’s emerging markets. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.