A Study Of Bangladesh Telecom Market

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Impact of E-Marketing in the Telecom Industry: A Study on Robi Axiata LTD.

Author : Mahbub Zaman Ashrafi
Publisher : Ashrafi Mahbub
ISBN 13 :
Total Pages : 52 pages
Book Rating : 4./5 ( download)

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Book Synopsis Impact of E-Marketing in the Telecom Industry: A Study on Robi Axiata LTD. by : Mahbub Zaman Ashrafi

Download or read book Impact of E-Marketing in the Telecom Industry: A Study on Robi Axiata LTD. written by Mahbub Zaman Ashrafi and published by Ashrafi Mahbub. This book was released on 2013-08-17 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is as important as producing a product. Now a days customers are not only satisfied with good quality or longer lasting product they want a better brand. It’s become more realistic when the product is technology oriented. So the importance of marketing a products properly increase dramatically, so do the tools marketer use to market their product. Increaseuse of technology led us to e-marketing. Mobile industry is in the core of technology oriented product. Marketing such a product through e-marketing becomes inevitable. Impact of e-marketing in Robi Axiata LTD. is getting bigger. This research concludes that e-marketing is preferred among mobile users. They prefer interactive communication in web sphere. Mobile users think that social media is a better way to reach them. And Robi is conducting their e-marketing activity effectively. However Robi should concentrate on customize e-marketing rather than generic. Also this research concludes some recommendations. This research tries to accumulate whether customers prefer e-marketing, its effectiveness & role of social media into a Robi’s marketing activity which together create impact on e-marketing of Robi. This research is solely based on only regular user of Robi Axiata LTD. Also this research is based on convenient sampling. So there are opportunities for further research on larger population or based on total industry. Apart from mentioned variables there are possibilities of including this research’s extraneous for further research.

Competitiveness in Emerging Markets

Author : Datis Khajeheian
Publisher : Springer
ISBN 13 : 3319717227
Total Pages : 596 pages
Book Rating : 4.3/5 (197 download)

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Book Synopsis Competitiveness in Emerging Markets by : Datis Khajeheian

Download or read book Competitiveness in Emerging Markets written by Datis Khajeheian and published by Springer. This book was released on 2018-05-14 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a collection of interrelated research advances in the field of technological entrepreneurship from the perspective of competition in emerging markets. Featuring contributions by scholars from different fields of interest, it provides a mix of theoretical developments, insights and research methods used to uncover the unexplored aspects of competitiveness in emerging markets in an age characterized by disruptive technologies.

Dhaka University Journal of Business Studies

Author :
Publisher :
ISBN 13 :
Total Pages : 256 pages
Book Rating : 4.:/5 (1 download)

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Book Synopsis Dhaka University Journal of Business Studies by :

Download or read book Dhaka University Journal of Business Studies written by and published by . This book was released on 2009-06 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Research on Global Diffusion of Broadband Data Transmission

Author : Dwivedi, Yogesh K.
Publisher : IGI Global
ISBN 13 : 1599048523
Total Pages : 922 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis Handbook of Research on Global Diffusion of Broadband Data Transmission by : Dwivedi, Yogesh K.

Download or read book Handbook of Research on Global Diffusion of Broadband Data Transmission written by Dwivedi, Yogesh K. and published by IGI Global. This book was released on 2008-02-28 with total page 922 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores broadband adoption and the digital divide through a global perspective. Presents research on constructs such as relative advantage, utilitarian outcomes, hedonic outcomes, and service quality. Provides multicultural insight into what factors influence consumers' decisions to adopt broadband.

Taxing Telecommunications in Developing Countries

Author : Ms.Thornton Matheson
Publisher : International Monetary Fund
ISBN 13 : 1484329279
Total Pages : 42 pages
Book Rating : 4.4/5 (843 download)

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Book Synopsis Taxing Telecommunications in Developing Countries by : Ms.Thornton Matheson

Download or read book Taxing Telecommunications in Developing Countries written by Ms.Thornton Matheson and published by International Monetary Fund. This book was released on 2017-11-15 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Developing countries apply numerous sector-specific taxes to telecommunications, whose buoyant revenues and formal enterprises provide a convenient “tax handle”. This paper explores whether there is an economic rationale for sector-specific taxes on telecommunications and, if so, what form they should take to balance the competing goals of promoting connectivity and mobilizing revenues. A survey of the literature finds that limited telecoms competition likely creates rents that could efficiently be taxed. We propose a “pecking order” of sector-specific taxes that could be levied in addition to standard income and value-added taxes, based on capturing rents and minimizing distortions. Taxes that target possible economic rents or profits are preferable, but their administrative challenges may necessitate reliance on service excises at the cost of higher consumer prices and lower connectivity. Taxes on capital inputs and consumer access, which distort production and restrict network access, should be avoided; so should tax incentives, which are not needed to attract foreign capital to tap a local market.

Brand Loyalty in Bangladesh

Author : Dr. Md. Uzir Hossain Uzir
Publisher : Partridge Publishing Singapore
ISBN 13 : 1543764762
Total Pages : 241 pages
Book Rating : 4.5/5 (437 download)

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Book Synopsis Brand Loyalty in Bangladesh by : Dr. Md. Uzir Hossain Uzir

Download or read book Brand Loyalty in Bangladesh written by Dr. Md. Uzir Hossain Uzir and published by Partridge Publishing Singapore. This book was released on 2021-05-06 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: A brand is a valuable asset, and loyalty to a particular brand is the source of revenue and profitability of the business. Brand loyalty is significant for the business growth and expansion of companies in the electronics sector. A populated country, Bangladesh has a substantial expenditure on electronic appliances, and the demand for these household items increases over the period; however, customers are not always loyal to a particular brand. Marketing literature shows that customer satisfaction and brand confidence directly affect brand loyalty, and brand trust mediates their relationship. Due to the technological advance of social media, technology has an essential role in the customer's decision to buy household appliances. The existing literature has not focused on this massive demand for electronic appliances, customer satisfaction, loyalty, trust, and social media's significant role in consumer buying behavior. The book shoed the investigation of the effect of customer satisfaction and brand trust of electronic home appliances on brand loyalty and the mediating role of brand trust in customer satisfaction and trust relationship. The study also examined the extent to which customers believe social media information influences them. The study gathered data from 523 Bangladeshi respondents from Dhaka by conducting a survey. The data were analyzed with SPSS and CB-SEM (AMOS) for the hypothesis test. The findings revealed that customer satisfaction and brand trust significantly impact brand loyalty, and social media moderates those significant relationships. The result of the study contributed to the expectancy-disconfirmation theory, trust-commitment theory, brand loyalty theory, and theory of reasoned action by presenting empirically-based insight into customer satisfaction, brand trust, and brand loyalty constructs in electronic home appliances in Bangladesh. In addition, the results provided a practical insight into marketing and brand management. They suggested the practicing managers in developing product quality with customer preference, building trust through maintaining brand image and creating awareness among the customers, and considering the significance of social media and its usage. The research used probabilistic sampling techniques, both rural and urban customers, only a single home appliance, and PLS-SEM statistical tool for analysis. Future researchers could focus and include other variables such as price or advertising; consider loyalty separately, and use both urban and rural customers to have better predictions.

Emerging Trends and Innovations in Industries of the Developing World

Author : Dimitrios A. Karras
Publisher : CRC Press
ISBN 13 : 1003819540
Total Pages : 289 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Emerging Trends and Innovations in Industries of the Developing World by : Dimitrios A. Karras

Download or read book Emerging Trends and Innovations in Industries of the Developing World written by Dimitrios A. Karras and published by CRC Press. This book was released on 2023-09-28 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: ISC 2022 is dedicated to the Niti Aayog policies to promote sustainability through exchange of ideas emerging out of the academia. The ISC is an annual conference that is held in virtual mode until COVID restrictions on travel exist. The vision of the conference is to capacitate Academia with the necessary ideas that provide insights of the grassroot level development to various stakeholders of the Niti-Aayog policies. Towards this goal, the conference creates a conjunction of various stakeholders of Niti-Aayog policies that include- academic institutions, government bodies, policy makers and industry. The ISC organizers make concerted efforts to promote academic research that would technological, scientific, management & business practices, and insights into policy merits & disruptions. The framework of exchange of ideas is geared towards adoption of deep technologies, fundamental sciences & engineering, energy research, energy policies, advances in medicine & related case studies. This framework enables the round table discussions between the academia, industry and policy makers through its range of plenary and keynote speakers.

Digital Transformation and Economic Development in Bangladesh

Author : Monzur Hossain
Publisher : Springer Nature
ISBN 13 : 9811927537
Total Pages : 322 pages
Book Rating : 4.8/5 (119 download)

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Book Synopsis Digital Transformation and Economic Development in Bangladesh by : Monzur Hossain

Download or read book Digital Transformation and Economic Development in Bangladesh written by Monzur Hossain and published by Springer Nature. This book was released on 2022-09-16 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book assesses the digital Bangladesh initiative of the government through different lenses: supply-side and demand-side perspectives and policy diffusions. The Bangladesh government has been pursuing a big-push policy for digitalization, namely the “Digital Bangladesh Vision,” since 2009 as a shifting development strategy to leapfrog into the next level of development with the leverage of demographic dividend. However, historical anecdotes, dictated policy, international success stories and other related issues could lead to a rethinking on ICT-based development strategy. The content of the book draws on the author’s long-standing research works on ICTs and economic growth in Bangladesh.

The New Influencers

Author : Paul Gillin
Publisher : Linden Publishing
ISBN 13 : 161035110X
Total Pages : 258 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The New Influencers by : Paul Gillin

Download or read book The New Influencers written by Paul Gillin and published by Linden Publishing. This book was released on 2007-04-01 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring how and why online forums such as Facebook, Twitter, and blogs have gained such popularity--and credibility--with consumers, this practical guide offers proven strategies for organizations to leverage these new internet-based social media outlets. The differences between traditional and new media are explored, as are simple ways business owners and marketers can use these new resources to communicate with their customers. Practical tips on gaining the attention of and interacting with influential bloggers, the pros and cons of creating a company blog, guerilla marketing on the internet, and restructuring marketing expectations are also discussed.

Tourism Marketing in Bangladesh

Author : Azizul Hassan
Publisher : Taylor & Francis
ISBN 13 : 1000193187
Total Pages : 361 pages
Book Rating : 4.0/5 (1 download)

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Book Synopsis Tourism Marketing in Bangladesh by : Azizul Hassan

Download or read book Tourism Marketing in Bangladesh written by Azizul Hassan and published by Taylor & Francis. This book was released on 2020-10-20 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is often a key driver of economic growth in many countries. The recent upward trends of tourism and hospitality education in higher academic institutions in Bangladesh suggests a growing tourism sector. Very little has been written on Bangladesh’s tourism industry. This is the first edited volume published from an international publisher which looks at this industry and how it has developed and flourished. The book begins by looking at tourism policy planning and provides a comprehensive overview of topics from tourism products and services in Bangladesh to how they are being marketed. It also discusses how private and public tourism institutions can address future long term trends. This book will appeal to those interested to learn more about developing tourism industry in emerging economies and may provide invaluable lessons from Bangladesh’s experience and success.

Surviving a Corporate Telecom Merger

Author : Mahmud Habib Zaman
Publisher :
ISBN 13 : 9781526437457
Total Pages : pages
Book Rating : 4.4/5 (374 download)

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Book Synopsis Surviving a Corporate Telecom Merger by : Mahmud Habib Zaman

Download or read book Surviving a Corporate Telecom Merger written by Mahmud Habib Zaman and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This case highlights the merger process of the two telecom operators in Bangladesh: Robi Axiata and Airtel Bangladesh. Before the talks even started, the companies were bombarded with possible impositions of high tax rates and mandatory government fees, along with increased competition from other telecom companies. The merger was on the verge of collapse because of the reported fees. Being the first telecom merger in Bangladesh, the implications of legal and social factors in the telecom sector are highlighted in this case, along with issues relating to market power and market shares. This case study will assist undergraduate and postgraduate students in analysing the role of government interventions, and business practice regulations, and the manner in which business transactions are executed.

Plunkett's Telecommunications Industry Almanac 2008: Telecommunications Industry Market Research, Statistics, Trends & Leading Companies

Download Plunkett's Telecommunications Industry Almanac 2008: Telecommunications Industry Market Research, Statistics, Trends & Leading Companies PDF Online Free

Author : Jack W. Plunkett
Publisher : Plunkett Research, Ltd.
ISBN 13 : 1593920865
Total Pages : 664 pages
Book Rating : 4.5/5 (939 download)

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Book Synopsis Plunkett's Telecommunications Industry Almanac 2008: Telecommunications Industry Market Research, Statistics, Trends & Leading Companies by : Jack W. Plunkett

Download or read book Plunkett's Telecommunications Industry Almanac 2008: Telecommunications Industry Market Research, Statistics, Trends & Leading Companies written by Jack W. Plunkett and published by Plunkett Research, Ltd.. This book was released on 2007-08 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt: A market research guide to the telecommunications industry - a tool for strategic planning, competitive intelligence, employment searches or financial research. It includes a chapter of trends, statistical tables, and an industry-specific glossary. It also provides profiles of the 500 successful companies in telecommunications.

Fifty Years of Bangladesh

Author : Rounaq Jahan
Publisher : Taylor & Francis
ISBN 13 : 1000998614
Total Pages : 317 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Fifty Years of Bangladesh by : Rounaq Jahan

Download or read book Fifty Years of Bangladesh written by Rounaq Jahan and published by Taylor & Francis. This book was released on 2023-11-30 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fifty Years of Bangladesh portrays the multi-faceted dimensions of Bangladesh’s development journey, its economic and social transformation and political and cultural contestations. The book presents new empirical data supplemented with critical analysis of processes, actors and actions that have been the drivers of Bangladesh’s transformation and offers new ways of understanding Bangladesh. Organized in six sections, the book provides a multi-disciplinary, holistic and interrelated narrative of the Bangladesh story covering its economic and social transformation, the political history and changing cultural landscapes. It presents new empirical data and proposes new theoretical and analytical frameworks to explain the country’s complex and paradoxical developments. Capturing the vast landscape of changes that have taken place in different sectors of Bangladesh during the last fifty years, the contributors analyse the variety of Bangladesh’s experiences, its achievements as well as the shortfalls and mistakes. They propose new models and perspectives to ground Bangladesh’s developments, identify persistent and emerging challenges and suggest ways forward. A valuable addition to scholarship on Bangladesh, this book can be used as a reference in universities, research institutions and international development agencies interested in Development Studies, South Asian Studies and studies of the Global South.

The Future Opportunities and Challenges of Business in Digital Era 4.0

Author : Satria Bangsawan
Publisher : Routledge
ISBN 13 : 1000192342
Total Pages : 363 pages
Book Rating : 4.0/5 (1 download)

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Book Synopsis The Future Opportunities and Challenges of Business in Digital Era 4.0 by : Satria Bangsawan

Download or read book The Future Opportunities and Challenges of Business in Digital Era 4.0 written by Satria Bangsawan and published by Routledge. This book was released on 2020-07-23 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the main challenges faced by all entrepreneurs, is the need to growth. Growth is part of all organizations, it implies continuous growth of sales, purchases, number of employees, profit and thus the growth of the enterprise. Most innovations that are part of the organizations are derived from the internal organization. Industrial Revolution 4.0 provides both opportunities and challenges to all entrepreneurs to grow their business. The rapid development of technology and all digital aspects create opportunities of innovation in organizations. These proceedings provide details beyond what is possible to be included in an oral presentation and constitute a concise but timely medium for the dissemination of recent research results. It will be invaluable to professionals and academics in the field of business, entrepreneurship and economics to get an understanding of recent research developments.

Management and Finance Studies

Author : Yüksel Akay Ünvan
Publisher : Livre de Lyon
ISBN 13 : 2382361565
Total Pages : 310 pages
Book Rating : 4.3/5 (823 download)

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Book Synopsis Management and Finance Studies by : Yüksel Akay Ünvan

Download or read book Management and Finance Studies written by Yüksel Akay Ünvan and published by Livre de Lyon. This book was released on 2021-05-15 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management and Finance Studies

The Liberalisation of the Telecommunications Sector in Sub-Saharan Africa and Fostering Competition in Telecommunications Services Markets

Download The Liberalisation of the Telecommunications Sector in Sub-Saharan Africa and Fostering Competition in Telecommunications Services Markets PDF Online Free

Author : Rachel Alemu
Publisher : Springer
ISBN 13 : 366255318X
Total Pages : 405 pages
Book Rating : 4.6/5 (625 download)

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Book Synopsis The Liberalisation of the Telecommunications Sector in Sub-Saharan Africa and Fostering Competition in Telecommunications Services Markets by : Rachel Alemu

Download or read book The Liberalisation of the Telecommunications Sector in Sub-Saharan Africa and Fostering Competition in Telecommunications Services Markets written by Rachel Alemu and published by Springer. This book was released on 2018-02-02 with total page 405 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study investigates whether the existing regulatory framework governing the telecommunications sector in countries in Sub-Saharan Africa effectively deals with emerging competition-related concerns in the liberalised sector. Using Uganda as a case study, it analyses the relevant provisions of the law governing competition in the telecommunications sector, and presents three key findings: Firstly, while there is comprehensive legislation on interconnection and spectrum management, inefficient enforcement of the legislation has perpetuated concerns surrounding spectrum scarcity and interconnection. Secondly, the legislative framework governing anti-competitive behaviour, though in line with the established principles of competition law, is not sufficient. Specifically, the framework is not equipped to govern the conduct of multinational telecommunications groups that have a strong presence in the telecommunications sector. Major factors hampering efficient competition regulation include Uganda’s sole reliance on sector-specific competition rules, restricted available remedies, and a regulator with limited experience of enforcing competition legislation. The weaknesses in the framework strongly suggest the need to adopt an economy-wide competition law. Lastly, wireless technology is the main means through which the population in Uganda accesses telecommunications services. Greater emphasis should be placed on regulating conduct in the wireless communications markets.

Impact of Artificial Intelligence, and the Fourth Industrial Revolution on Business Success

Author : Bahaaeddin Alareeni
Publisher : Springer Nature
ISBN 13 : 3031080939
Total Pages : 1026 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Impact of Artificial Intelligence, and the Fourth Industrial Revolution on Business Success by : Bahaaeddin Alareeni

Download or read book Impact of Artificial Intelligence, and the Fourth Industrial Revolution on Business Success written by Bahaaeddin Alareeni and published by Springer Nature. This book was released on 2022-07-29 with total page 1026 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the International Conference on Business and Technology (ICBT2021) organized by EuroMid Academy of Business & Technology (EMABT), held in Istanbul, between 06–07 November 2021. In response to the call for papers for ICBT2021, 485 papers were submitted for presentation and ‎inclusion in the proceedings of the conference. After a careful blind refereeing process, 292 papers ‎were selected for inclusion in the conference proceedings from forty countries. Each of these ‎chapters was evaluated through an editorial board, and each chapter was passed through a double-blind peer-review process.‎ The book highlights a range of topics in the fields of technology, ‎entrepreneurship, business administration, ‎accounting, and economics that can contribute to business ‎development in countries, such as ‎learning machines, artificial intelligence, big data, ‎deep ‎‎learning, game-based learning, management ‎information system, ‎accounting information ‎system, knowledge management, entrepreneurship, and ‎social enterprise, corporate social responsibility and sustainability, business policy and strategic ‎management, international management and organizations, organizational behavior and HRM, ‎operations management and logistics research, controversial issues in management and organizations, ‎turnaround, corporate entrepreneurship, innovation, legal issues, business ethics, and firm ‎gerial accounting and firm financial affairs, non-traditional research, and creative ‎methodologies. These proceedings are reflecting quality research contributing theoretical and practical implications, for those who are wise to apply the technology within any business sector. It is our hope that the contribution of this book proceedings will be of the academic level which even decision-makers in the various economic and executive-level will get to appreciate.