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Author : Josef Müller-Brockmann
Publisher :
ISBN 13 :
Total Pages : 334 pages
Book Rating : 4.:/5 (76 download)
Download or read book A History of Visual Communication written by Josef Müller-Brockmann and published by . This book was released on 1971 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Josef Müller-Brockmann
Publisher :
ISBN 13 : 9780803830592
Total Pages : 334 pages
Book Rating : 4.8/5 (35 download)
Download or read book A History of Visual Communication written by Josef Müller-Brockmann and published by . This book was released on 1981-01 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Josef Müller-Brockmann
Publisher :
ISBN 13 :
Total Pages : 348 pages
Book Rating : 4.X/5 (1 download)
Download or read book A History of Visual Communication written by Josef Müller-Brockmann and published by . This book was released on 1971 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: COMMUNICATION, technique
Author : David Machin
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110370522
Total Pages : 705 pages
Book Rating : 4.1/5 (13 download)
Download or read book Visual Communication written by David Machin and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-04-30 with total page 705 pages. Available in PDF, EPUB and Kindle. Book excerpt: The primary goal of the volume on "Visual Communication" is to provide a collection of high quality, accessible papers that offer an overview of the different academic approaches to Visual Communication, the different theoretical perspectives on which they are based, the methods of analysis used and the different media and genre that have come under analysis. There is no such existing volume that draws together this range of closely related material generally found in much less related areas of research, including semiotics, art history, design, and new media theory. The volume has a total of 34 individual chapters that are organized into two sections: theories and methods, and areas of visual analysis. The chapters are all written by quality theorists and researchers, with a view that the research should be accessible to non-specialists in their own field while at the same time maintaining a high quality of work. The volume contains an introduction, which plots and locates the different approaches contained in it within broader developments and history of approaches to visual communication across different disciplines as each has attempted to define its terrain sometimes through unique concepts and methods sometimes through those borrowed and modified from others.
Author : Mark Edwards
Publisher : Lid Publishing
ISBN 13 : 9781907794940
Total Pages : 0 pages
Book Rating : 4.7/5 (949 download)
Download or read book The Visual Communications Book written by Mark Edwards and published by Lid Publishing. This book was released on 2015-06-24 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique and practical guide to making high-impact presentations by using visual communications techniques.
Author : William M. Ivins, Jr.
Publisher : MIT Press
ISBN 13 : 9780262590020
Total Pages : 300 pages
Book Rating : 4.5/5 (9 download)
Download or read book Prints and Visual Communication written by William M. Ivins, Jr. and published by MIT Press. This book was released on 1969-07-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sophistication of the photographic process has had two dramatic results—freeing the artist from the confines of journalistic reproductions and freeing the scientist from the unavoidable imprecision of the artist's prints. So released, both have prospered and produced their impressive nineteenth- and twentieth-century outputs. It is this premise that William M. Ivins, Jr., elaborates in Prints and Visual Communication, a history of printmaking from the crudest wood block, through engraving and lithography, to Talbot's discovery of the negative-positive photographic process and its far reaching consequences.
Author : James McElvenny
Publisher : Language Science Press
ISBN 13 : 3961103216
Total Pages : pages
Book Rating : 4.9/5 (611 download)
Download or read book Holisms of communication written by James McElvenny and published by Language Science Press. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A central pillar of contemporary communication research is the analysis of filmed interactions between people. The techniques employed in such analysis first took on a recognizably modern form in the 1970s, but their roots go back to the earliest days of motion picture technology in the late nineteenth century. This book presents original essays accompanied by written responses which together create a dialogue exploring early efforts at audio-visual sequence analysis and their common goal to capture the "whole" of the communicative situation. The first three chapters of this volume look at the film-based research of Gestalt psychologists in Berlin as well as psychologists in the orbit of Karl and Charlotte Bühler in Vienna in the first decades of the twentieth century. Most of these figures – along with many other Central European scholars of this era – were driven into exile in the United States after the rise of National Socialism in the 1930s. This scientific migration led to the cross-pollination of communication studies in America, an outcome visible in the leading project in interaction research of the mid-twentieth century, the Natural History of an Interview. The following two chapters examine this project in its historical context. The volume closes with a critical edition of a treasure from the archives: the transcript of a speech delivered by Ray Birdwhistell, a key participant in the Natural History of an Interview project and founder of kinesics.
Author : Michael Friendly
Publisher : Harvard University Press
ISBN 13 : 0674259041
Total Pages : 337 pages
Book Rating : 4.6/5 (742 download)
Download or read book A History of Data Visualization and Graphic Communication written by Michael Friendly and published by Harvard University Press. This book was released on 2021-06-08 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive history of data visualization—its origins, rise, and effects on the ways we think about and solve problems. With complex information everywhere, graphics have become indispensable to our daily lives. Navigation apps show real-time, interactive traffic data. A color-coded map of exit polls details election balloting down to the county level. Charts communicate stock market trends, government spending, and the dangers of epidemics. A History of Data Visualization and Graphic Communication tells the story of how graphics left the exclusive confines of scientific research and became ubiquitous. As data visualization spread, it changed the way we think. Michael Friendly and Howard Wainer take us back to the beginnings of graphic communication in the mid-seventeenth century, when the Dutch cartographer Michael Florent van Langren created the first chart of statistical data, which showed estimates of the distance from Rome to Toledo. By 1786 William Playfair had invented the line graph and bar chart to explain trade imports and exports. In the nineteenth century, the “golden age” of data display, graphics found new uses in tracking disease outbreaks and understanding social issues. Friendly and Wainer make the case that the explosion in graphical communication both reinforced and was advanced by a cognitive revolution: visual thinking. Across disciplines, people realized that information could be conveyed more effectively by visual displays than by words or tables of numbers. Through stories and illustrations, A History of Data Visualization and Graphic Communication details the 400-year evolution of an intellectual framework that has become essential to both science and society at large.
Author : Josef Müller-Brockmann
Publisher :
ISBN 13 :
Total Pages : 334 pages
Book Rating : 4.:/5 (112 download)
Download or read book A History of Visual Communication written by Josef Müller-Brockmann and published by . This book was released on 1971 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Amy Balliett
Publisher : John Wiley & Sons
ISBN 13 : 1119680220
Total Pages : 244 pages
Book Rating : 4.1/5 (196 download)
Download or read book Killer Visual Strategies written by Amy Balliett and published by John Wiley & Sons. This book was released on 2020-06-30 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the foundation, power, and necessity of visual communication with this essential guide Visual communication has changed. It’s gone from being an optional medium for relaying information to an important method for building connections and increasing understanding. We now use visual storytelling to help us establish and strengthen relationships, engage distracted audiences, and bring clarity to complexity. Killer Visual Strategies examines how visual communication has transformed how brands connect with their customers and colleagues alike. It looks at the growing audience demand for quality visual content and how organizations must meet this demand or risk being left behind. Killer Visual Strategies traces the history of visual communication and explores why it now plays an integral role in our daily lives. As Amy Balliett tells the story of this evolving medium, she naturally incorporates visuals, such as timelines and data visualizations throughout. In addition to providing actionable rules to follow for creating high-impact visual content, Balliett also explores the latest trends, including visual search, augmented reality (AR), and virtual reality (VR). Then, she looks forward to what lies ahead in this dynamic field. The book’s topics can benefit readers in a range of professions where visual content is now vital to sharing a message. Learn best practices for visual communication Gain inspiration from countless visual examples Stay on top of the latest trends in visual communication Understand visual communication for marketing, sales, design, HR, and more Killer Visual Strategies provides a clearer picture of the evolution of visual communication as a fundamental part of how a story is told.
Author : Matti Peikola
Publisher : Brepols Publishers
ISBN 13 : 9782503574646
Total Pages : 0 pages
Book Rating : 4.5/5 (746 download)
Download or read book Verbal and Visual Communication in Early English Texts written by Matti Peikola and published by Brepols Publishers. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The chapters in this volume investigate how visual and material features of early English books, documents, and other artefacts support - or potentially contradict - the linguistic features in communicating the message. In addition to investigating how such communication varies between different media and genres, our contributors propose novel methods for analysing these features, including new digital applications. They map the use of visual and material features - such as layout design or choice of script/typeface - against linguistic features - such as code-switching, lexical variation, or textual labels - to consider how these choices reflect the communicative purposes of the text, for example guiding readers to navigate the text in a certain way.
Author : Mary C. Dyson
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527531023
Total Pages : 170 pages
Book Rating : 4.5/5 (275 download)
Download or read book Design for Visual Communication written by Mary C. Dyson and published by Cambridge Scholars Publishing. This book was released on 2019-03-11 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contents of this book are mainly based on ideas discussed within the framework of the 2016 International Conference on Typography and Visual Communication (ICTVC). This event was initiated at the beginning of the new millennium and has since developed into an internationally respected event. The chapters included in this volume provide evidence of visual communication as an established discipline where critical research informs design practice, printing history lays the foundations for future projects, and professional practice benefits from cross-disciplinary collaborations. The anthology investigates both current and future challenges and priorities in the field of design for visual communication, and will serve to provide a vivid spark to start a discourse in this regard. It will become a working tool and reference point for people interested in studying and researching typography and visual communication.
Author : Philip Loubere
Publisher : Routledge
ISBN 13 : 0429556241
Total Pages : 310 pages
Book Rating : 4.4/5 (295 download)
Download or read book A History of Communication Technology written by Philip Loubere and published by Routledge. This book was released on 2021-04-11 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comprehensive illustrated account of the technologies and inventions in mass communication that have accelerated the advancement of human culture and society. A History of Communication Technology covers a timeline in the history of mass communication that begins with human prehistory and extends all the way to the current digital age. Using rich, full-color graphics and diagrams, the book details the workings of various mass communication inventions, from paper-making, printing presses, photography, radio, TV, film, and video, to computers, digital devices, and the Internet. Readers are given insightful narratives on the social impact of these technologies, brief historical accounts of the inventors, and sidebars on the related technologies that enabled these inventions. This book is ideal for students in introductory mass communication, visual communication, and history of media courses, offering a highly approachable, graphic-oriented approach to the history of communication technologies. Additional digital resources for the book are available at https://comtechhistory.site/
Author : Gavin Ambrose
Publisher : Bloomsbury Publishing
ISBN 13 : 1350040576
Total Pages : 324 pages
Book Rating : 4.3/5 (5 download)
Download or read book Design Thinking for Visual Communication written by Gavin Ambrose and published by Bloomsbury Publishing. This book was released on 2017-06-29 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity. The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.
Author : Josef Müller-Brockmann
Publisher :
ISBN 13 :
Total Pages : 334 pages
Book Rating : 4.:/5 (758 download)
Download or read book A history of visual communication written by Josef Müller-Brockmann and published by . This book was released on 1971 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ryan McGeough
Publisher : Macmillan Higher Education
ISBN 13 : 1319258670
Total Pages : 96 pages
Book Rating : 4.3/5 (192 download)
Download or read book The Essential Guide to Visual Communication written by Ryan McGeough and published by Macmillan Higher Education. This book was released on 2019-02-22 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Essential Guide to Visual Communication is a concise introduction to the evolution, theory, and principles of visual communication in contemporary society. This guide helps students develop the skills they need to become critical consumers of visual media by examining images through the lens of visual rhetoric. Students see how images influence and persuade audiences, and how iconic images can be repurposed to communicate particular messages. Images selected and discussed throughout the text highlight examples of visual communication from earlier generations and the current digital environment that students encounter in their everyday lives.
Author : Bo Bergström
Publisher : Laurence King
ISBN 13 :
Total Pages : 258 pages
Book Rating : 4.:/5 (321 download)
Download or read book Essentials of Visual Communication written by Bo Bergström and published by Laurence King. This book was released on 2008 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essentials of Visual Communication is an inspiring and uniquely accessible guide to visual communication.The book presents the major disciplines in today's media, and puts theory into practice, explaining how to achieve a strong communication chainfrom strategy and messages to design and influencesto reach the target audience. This book will be invaluable for anyone wanting to communicate through the use of images and text, and in particular for students, whether in the fields of graphic design, advertising, editorial design, journalism, new media, information technology, mass communication, photography, film, or televisionin fact, any discipline that seeks to deliver a message through words and pictures. Essentials of Visual Communication is illustrated throughout with up-to-date examples of best practicefrom around the world that help to put visual theory into context. Summary boxes make it ideal for revision and reference.
