Prints and Visual Communication

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Author :
Publisher : MIT Press
ISBN 13 : 9780262590020
Total Pages : 300 pages
Book Rating : 4.5/5 (9 download)

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Book Synopsis Prints and Visual Communication by : William M. Ivins, Jr.

Download or read book Prints and Visual Communication written by William M. Ivins, Jr. and published by MIT Press. This book was released on 1969-07-15 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sophistication of the photographic process has had two dramatic results—freeing the artist from the confines of journalistic reproductions and freeing the scientist from the unavoidable imprecision of the artist's prints. So released, both have prospered and produced their impressive nineteenth- and twentieth-century outputs. It is this premise that William M. Ivins, Jr., elaborates in Prints and Visual Communication, a history of printmaking from the crudest wood block, through engraving and lithography, to Talbot's discovery of the negative-positive photographic process and its far reaching consequences.

Prints and Visual Communication

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Author :
Publisher :
ISBN 13 :
Total Pages : 190 pages
Book Rating : 4.:/5 (1 download)

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Book Synopsis Prints and Visual Communication by : William Mills jr Ivins

Download or read book Prints and Visual Communication written by William Mills jr Ivins and published by . This book was released on 1978 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Prints and Visual Communication

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Author :
Publisher :
ISBN 13 :
Total Pages : 274 pages
Book Rating : 4.:/5 (17 download)

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Book Synopsis Prints and Visual Communication by : William M. Jr Ivins

Download or read book Prints and Visual Communication written by William M. Jr Ivins and published by . This book was released on 1973 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Prints and Visual Communication

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Author :
Publisher :
ISBN 13 :
Total Pages : 190 pages
Book Rating : 4.:/5 (615 download)

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Book Synopsis Prints and Visual Communication by : William M. Ivins

Download or read book Prints and Visual Communication written by William M. Ivins and published by . This book was released on 1989 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Prints in Visual Communication

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Author :
Publisher :
ISBN 13 :
Total Pages : 190 pages
Book Rating : 4.:/5 (8 download)

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Book Synopsis Prints in Visual Communication by : William Mills Ivins

Download or read book Prints in Visual Communication written by William Mills Ivins and published by . This book was released on 1982 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Visual Communication Design

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1350031836
Total Pages : 224 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Visual Communication Design by : Meredith Davis

Download or read book Visual Communication Design written by Meredith Davis and published by Bloomsbury Publishing. This book was released on 2017-09-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where do design principles come from? Are they abstract "rules" established by professionals or do they have roots in human experience? And if we encounter these visual phenomena in our everyday lives, how do designers use them to attract our attention, orient our behavior, and create compelling and memorable communication that stands out among the thousands of messages we confront each day? Today's work in visual communication design shifts emphasis from simply designing objects to designing experiences; to crafting form that acknowledges cognitive and cultural influences on interpretation. In response, Meredith Davis and Jamer Hunt provide a new slant on design basics from the perspective of audiences and users. Chapters break down our interactions with communication as a sequence of meaningful episodes, each with related visual concepts that shape the interpretive experience. Explanatory illustrations and professional design examples support definitions of visual concepts and discussions of context. Work spans print, screen, and environmental applications from around the world. This introduction to visual communication design demystifies the foundational concepts that underpin professional design decisions and shape our experiences in a complex visual world.

Visual Communication and the Graphic Arts

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Author :
Publisher :
ISBN 13 :
Total Pages : 392 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Visual Communication and the Graphic Arts by : Estelle Jussim

Download or read book Visual Communication and the Graphic Arts written by Estelle Jussim and published by . This book was released on 1983 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Visual Communication

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110370522
Total Pages : 768 pages
Book Rating : 4.1/5 (13 download)

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Book Synopsis Visual Communication by : David Machin

Download or read book Visual Communication written by David Machin and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-04-30 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt: The primary goal of the volume on "Visual Communication" is to provide a collection of high quality, accessible papers that offer an overview of the different academic approaches to Visual Communication, the different theoretical perspectives on which they are based, the methods of analysis used and the different media and genre that have come under analysis. There is no such existing volume that draws together this range of closely related material generally found in much less related areas of research, including semiotics, art history, design, and new media theory.The volumehas a total of 34 individual chapters that are organized into two sections: theories and methods, and areas of visual analysis.The chapters are all written by quality theorists and researchers, with a view thattheresearchshould be accessible to non-specialists in their own field while at the same time maintaining a high quality of work.The volume contains an introduction, which plots and locates the different approaches contained in it within broader developments and history of approaches to visual communication across different disciplines as each has attempted to define its terrain sometimes through unique concepts and methods sometimes through those borrowed and modified from others.

The New Medium of Print

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Author :
Publisher : RIT Cary Graphic Arts Press
ISBN 13 : 9781933360034
Total Pages : 276 pages
Book Rating : 4.3/5 (6 download)

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Book Synopsis The New Medium of Print by : Frank Cost

Download or read book The New Medium of Print written by Frank Cost and published by RIT Cary Graphic Arts Press. This book was released on 2005 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Print is so familiar that it remains invisible to the average person. Frank Cost, associate dean of the College of Imaging Arts and Sciences at Rochester Institute of Technology and co-director of the RIT Printing Industry Center, has often wished for a small, fun-to-read book to give to people who were thinking about the world of print for the first time. Most of the available introductory books concentrate heavily on the technology, but say little about how people actually use print, let alone why. The New Medium of Print is a new kind of book: it provides an introduction to the underlying systems for the creation and distribution of print, as well as an exploration of its many and varied contemporary uses. This book is the first in the Printing Industry Center Series: a co-publication of RIT Cary Graphic Arts Press and RIT Printing Industry Center.

How Prints Look

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Author :
Publisher : Beacon Press
ISBN 13 : 9780807066478
Total Pages : 204 pages
Book Rating : 4.0/5 (664 download)

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Book Synopsis How Prints Look by : William Mills Ivins

Download or read book How Prints Look written by William Mills Ivins and published by Beacon Press. This book was released on 1987 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The most famous introduction to prints. Through a series of enlarged details of prints in various media, Ivins makes clear the stylistic qualities peculiar to each technique."- Choice

The Printing Press as an Agent of Change

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Publisher : Cambridge University Press
ISBN 13 : 9780521299558
Total Pages : 814 pages
Book Rating : 4.2/5 (995 download)

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Book Synopsis The Printing Press as an Agent of Change by : Elizabeth L. Eisenstein

Download or read book The Printing Press as an Agent of Change written by Elizabeth L. Eisenstein and published by Cambridge University Press. This book was released on 1980-09-30 with total page 814 pages. Available in PDF, EPUB and Kindle. Book excerpt: A full-scale historical treatment of the advent of printing and its importance as an agent of change, first published in 1980.

Advanced Graphic Communication, Printing and Packaging Technology

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Publisher : Springer Nature
ISBN 13 : 9811518645
Total Pages : 883 pages
Book Rating : 4.8/5 (115 download)

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Book Synopsis Advanced Graphic Communication, Printing and Packaging Technology by : Pengfei Zhao

Download or read book Advanced Graphic Communication, Printing and Packaging Technology written by Pengfei Zhao and published by Springer Nature. This book was released on 2020-04-09 with total page 883 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes a selection of peer-reviewed papers presented at the 10th China Academic Conference on Printing and Packaging, which was held in Xi'an, China, on November 14–17, 2019. The conference was jointly organized by the China Academy of Printing Technology, Beijing Institute of Graphic Communication, and Shaanxi University of Science and Technology. With 9 keynote talks and 118 papers on graphic communication and packaging technologies, the conference attracted more than 300 scientists. The proceedings cover the latest findings in a broad range of areas, including color science and technology, image processing technology, digital media technology, mechanical and electronic engineering, Information Engineering and Artificial Intelligence Technology, materials and detection, digital process management technology in printing and packaging, and other technologies. As such, the book appeals to university researchers, R&D engineers and graduate students in the graphic arts, packaging, color science, image science, material science, computer science, digital media, and network technology.

Visual Communication Research Designs

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Author :
Publisher : Routledge
ISBN 13 : 1135859264
Total Pages : 358 pages
Book Rating : 4.1/5 (358 download)

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Book Synopsis Visual Communication Research Designs by : Keith Kenney

Download or read book Visual Communication Research Designs written by Keith Kenney and published by Routledge. This book was released on 2010-09-28 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Communication Research Designs provides a step-by-step guide for designing research involving visuals relevant to communications media. This volume explains the process from conceptualization to research questions, instrumentation, analysis, and reliability and validity checks. It also addresses the lack of sufficient methods to answer theoretical questions attending visual communication. This resource has been developed in response to the circumstance in which, in many cases, the methodologies used for verbal and textual communications are inappropriate or ineffective when applied or adapted for the study of visual communications. Additionally, research articles from ethnography, action research, rhetoric, semiotics, psychology, cultural studies, and critical theory often do not use examples appropriate to visual communication readers. To address these issues, this book explains in clear and straightforward language key research designs, including new methodologies, that are appropriate for scholars and students conducting visual communication research. Organized into three parts -- production, analysis, and effects of visuals – this research text provides guidance in using, interpreting and measuring the effects of visual images. It addresses such topics as: producing photographs and video that can be used as research data; interpreting images that already exist; measuring the effects of visuals and to understand their use by different groups. Ethical issues are included, as well as a discussion of the advantages and limitations of each method. "War stories" are provided by experienced researchers, who discuss a particular research project and explain pitfalls to avoid, as well as what to do when problems occur. The primary audiences are scholars, researchers, and students conducting research on motion pictures, video, television, photographs, illustrations, graphics, typography, political cartoons, comic books, animation, and other media with a visual component. Individuals will use this text whenever they need to conduct research that involves visuals in the media. The book will be a required text for advanced courses in visual culture, seminars on visual communication research, and other research methods courses integrating a visual component.

Handbook of Visual Communication

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Author :
Publisher : Routledge
ISBN 13 : 0429956924
Total Pages : 644 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Handbook of Visual Communication by : Sheree Josephson

Download or read book Handbook of Visual Communication written by Sheree Josephson and published by Routledge. This book was released on 2020-04-03 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook of Visual Communication explores the key theoretical areas and research methods of visual communication. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the discipline. The second edition of this already-classic text has been completely revised to reflect the metamorphosis of communication in the last 15 years and the ubiquity of visual communication in our modern mediated lifestyle. Thriteen major theories of communication are defined by the top experts in their fields: perception, cognition, aesthetics, visual rhetoric, semiotics, cultural studies, ethnography, narrative, media aesthetics, digital media, intertextuality, ethics, and visual literacy. Each of these theory chapters is followed by an exemplar study or two in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types. The Handbook of Visual Communication is a theoretical and methodological handbook for visual communication researchers and a compilation for much of the theoretical background necessary to understand visual communication. It is required reading for scholars, researchers, and advanced students in visual communication, and it will be influential in other disciplines such as advertising, persuasion, and media studies. The volume will also be essential to media practitioners seeking to understand the visual aspects of how audiences use media to contribute to more effective use of each specific medium.

White Space is Not Your Enemy

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1136080937
Total Pages : 298 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis White Space is Not Your Enemy by : Kim Golombisky

Download or read book White Space is Not Your Enemy written by Kim Golombisky and published by Taylor & Francis. This book was released on 2013-05-02 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designing a brochure or web site without an art background? Step away from the computer and read this breezy introduction to visual communications first. Written for non-designers, White Space is Not Your Enemy is a practical graphic design and layout text introducing the concepts and practices necessary for producing effective visual communications across a variety of formats, from print to Web. This beautifully illustrated, full-color book covers the basics to help you develop your eye and produce attractive work. Topics include: * The basics of effective design that communicates its intended message * Pre-design planning * 13 Layout Sins to avoid * Basic typography * Working with color * Storyboarding for video, Web, and presentions * Information graphics * Mini Art School--all the basics in one chapter * Outputting your work

Visualizing the Web

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Author :
Publisher : Peter Lang
ISBN 13 : 9781433111457
Total Pages : 220 pages
Book Rating : 4.1/5 (114 download)

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Book Synopsis Visualizing the Web by : Sheree Josephson

Download or read book Visualizing the Web written by Sheree Josephson and published by Peter Lang. This book was released on 2010 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This innovative collection of analyses builds a badly needed bridge between solid visual communication research about legacy media and emerging scholarship about Web-based media."---Julianne Newton, Professor of Visual Communication in the School of Journalism and Communication at the University of Oregon; Co-author of Visual Communication: Integrating Media, Art, and Science --

Visual Communication

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Publisher : RIT Cary Graphic Arts Press
ISBN 13 : 9781572736696
Total Pages : 0 pages
Book Rating : 4.7/5 (366 download)

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Book Synopsis Visual Communication by : Diane S. Hope

Download or read book Visual Communication written by Diane S. Hope and published by RIT Cary Graphic Arts Press. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents published research on visual communication as a source of meaning, knowledge, and behavior in contemporary culture. This book reflects the increasing interest in visual communication from within and without the discipline. The major areas of research covered are visual perception, rhetoric, and the technologies of symbolic structures.