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Author : National School Public Relations Association
Publisher :
ISBN 13 :
Total Pages : 44 pages
Book Rating : 4.F/5 ( download)
Download or read book Your Office Staff: a Plus for Public Relations written by National School Public Relations Association and published by . This book was released on 1975 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 840 pages
Book Rating : 4.3/5 (91 download)
Download or read book Employment Security Review written by and published by . This book was released on 1960 with total page 840 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Bureau of Employment Security
Publisher :
ISBN 13 :
Total Pages : 430 pages
Book Rating : 4.F/5 ( download)
Download or read book Employment Security Review written by United States. Bureau of Employment Security and published by . This book was released on 1960 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Department of Housing and Urban Development. Office of Public Affairs
Publisher :
ISBN 13 :
Total Pages : 20 pages
Book Rating : 4.:/5 (31 download)
Download or read book Public Relations for the Public Housing Professional written by United States. Department of Housing and Urban Development. Office of Public Affairs and published by . This book was released on 1980 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress
Publisher :
ISBN 13 :
Total Pages : 1352 pages
Book Rating : 4.A/5 ( download)
Download or read book Congressional Record written by United States. Congress and published by . This book was released on 1970 with total page 1352 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Judy Courter
Publisher : Arcadia Publishing
ISBN 13 : 162584218X
Total Pages : 194 pages
Book Rating : 4.6/5 (258 download)
Download or read book Fred and Ethel Noyes of Smithville, New Jersey written by Judy Courter and published by Arcadia Publishing. This book was released on 2013-04-16 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thousands of visitors each year flock to the Historic Smithville Inn and Village to enjoy restaurants, shops and festivals. The story behind Smithville--the remarkable efforts of its founders, Fred and Ethel Noyes--is as colorful as the village itself. Fred was a World War II veteran and artist with a rambunctious personality. Ethel was an unstoppable visionary and self-made businesswoman. Together, they restored the Smithville Inn and, over the years, added the historic village. Ethel ran the enterprise with a notoriously tight grip, while the garrulous Fred painted, collected decoys and was the mainstay. They went on to build the Ram's Head Inn and the Noyes Museum of Art. Fred and Ethel left a lasting legacy for the people of New Jersey. Author Judy Courter tells the story of this fascinating couple through the memories of family, friends and employees.
Author : Alvin C Croft
Publisher : Routledge
ISBN 13 : 1136614516
Total Pages : 324 pages
Book Rating : 4.1/5 (366 download)
Download or read book Managing a Public Relations Firm for Growth and Profit written by Alvin C Croft and published by Routledge. This book was released on 2013-09-05 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The one-of-a-kind how-to book that puts effective agency management strategies at your fingertips The classic text that describes in detail how to successfully manage and market a public relations firm, has been completely updated with three new chapters and is now more than 50% longer. This one-of-a-kind new edition is bursting with creative tips, instructions, philosophies, theories, and guidance, all to help you steer your firm to success. It demonstrates how to market, promote, and sell a firm to attract, win, and hold the right clientele. You will learn how to manage a new or existing firm so that it is productive and profitable and has a long-range future. Information in Managing a Public Relations Firm for Growth and Profit, Second Edition is based on author A. C. Croft’s extensive experience in the field—almost twenty years as a consultant to PR firm principals and more than 25 years as an employee or principal of three medium-sized successful PR agencies. Croft begins each chapter with a brief profile of a seasoned and successful PR firm principal from a mid-sized firm. These professionals tell of their successes and also relate early mistakes that you would do well to avoid. The text includes tables and figures to make data easily understood. The extensively revised Managing a Public Relations Firm for Growth and Profit, Second Edition discusses pertinent topics such as: keys to new business success developing a marketing plan serving clients communication to prospects management strategies for success installing efficient systems and procedures managing staff productivity forecasting income management systems and procedures managing profitability client and agency budgeting recruiting, training, and retaining staff crisis planning planning the future of your firm Covering everything from billing practices and self-promotion to the use of computers and student interns, Managing a Public Relations Firm for Growth and Profit, Second Edition is one guide you are sure to refer to again and again for practical advice. It is must reading for owners of small- and medium-sized PR firms; senior managers of small, medium, and national firms who wish to expand their management knowledge and ability or who are considering starting their own firm; lower-level staff members who want to increase their knowledge of agency management; and university public relations professors who would like to include a primer on PR firm management in their classes.
Author : Alvin C Croft
Publisher : Routledge
ISBN 13 : 1136614524
Total Pages : 323 pages
Book Rating : 4.1/5 (366 download)
Download or read book Managing a Public Relations Firm for Growth and Profit, Second Edition written by Alvin C Croft and published by Routledge. This book was released on 2013-09-05 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: The one-of-a-kind how-to book that puts effective agency management strategies at your fingertips The classic text that describes in detail how to successfully manage and market a public relations firm, has been completely updated with three new chapters and is now more than 50% longer. This one-of-a-kind new edition is bursting with creative tips, instructions, philosophies, theories, and guidance, all to help you steer your firm to success. It demonstrates how to market, promote, and sell a firm to attract, win, and hold the right clientele. You will learn how to manage a new or existing firm so that it is productive and profitable and has a long-range future. Information in Managing a Public Relations Firm for Growth and Profit, Second Edition is based on author A. C. Croft’s extensive experience in the fieldalmost twenty years as a consultant to PR firm principals and more than 25 years as an employee or principal of three medium-sized successful PR agencies. Croft begins each chapter with a brief profile of a seasoned and successful PR firm principal from a mid-sized firm. These professionals tell of their successes and also relate early mistakes that you would do well to avoid. The text includes tables and figures to make data easily understood. The extensively revised Managing a Public Relations Firm for Growth and Profit, Second Edition discusses pertinent topics such as: keys to new business success developing a marketing plan serving clients communication to prospects management strategies for success installing efficient systems and procedures managing staff productivity forecasting income management systems and procedures managing profitability client and agency budgeting recruiting, training, and retaining staff crisis planning planning the future of your firm Covering everything from billing practices and self-promotion to the use of computers and student interns, Managing a Public Relations Firm for Growth and Profit, Second Edition is one guide you are sure to refer to again and again for practical advice. It is must reading for owners of small- and medium-sized PR firms; senior managers of small, medium, and national firms who wish to expand their management knowledge and ability or who are considering starting their own firm; lower-level staff members who want to increase their knowledge of agency management; and university public relations professors who would like to include a primer on PR firm management in their classes.
Author : Donald L. Ferguson
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.F/5 ( download)
Download or read book Making the Wheels Go Round in School Public Relations written by Donald L. Ferguson and published by . This book was released on 1975 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Edward J. Lordan
Publisher : Rowman & Littlefield
ISBN 13 : 9780830415946
Total Pages : 196 pages
Book Rating : 4.4/5 (159 download)
Download or read book Essentials of Public Relations Management written by Edward J. Lordan and published by Rowman & Littlefield. This book was released on 2003 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an overview of the practical application of public relations, discussing client relationship, personnel, research, crisis communication, finance, technology, legal issues, and ethics.
Author : Bradford Fitch
Publisher : The Capitol Net Inc
ISBN 13 : 9781587330032
Total Pages : 376 pages
Book Rating : 4.3/5 (3 download)
Download or read book Media Relations Handbook for Agencies, Associations, Nonprofits, and Congress written by Bradford Fitch and published by The Capitol Net Inc. This book was released on 2004 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Next to the AP Style Guide, the Media Relations Handbook is arguably the most valuable reference available for any public affairs officer, press secretary or Beltway PR professional. The Media Relations Handbook is required reading for Capitol Hill press secretaries, federal agency public affairs officers, political campaign spin doctors, nonprofit PR professionals, lobbyists or anyone involved in garnering media coverage. In this Handbook, Bradford Fitch explores theory and practice, discussing general principles and illustrating each point with real-life examples. This book is for those who are seeking the most effective means to communicate on behalf of a government agency, a national association or nonprofit, or an elected official. It will help you channel your hot passion with the cool guidance that has been gleaned through others' experience. The author professes no unique insight into media relations in public affairs. Rather, this book is an amalgamation of the collective wisdom of hundreds of public relations professionals in the worlds of government and politics. It is an overview of the ideas that have become the accepted rules of communications in Washington, presented in one volume. "[T]his book will be of value to students and professionals of political communications and public relations. Summing up: Recommended. Upper-division undergraduate through professional collections." -- CHOICE "Although targeted for new media relations staff or ones starting a new press office, even the most experienced public information officer can learn from this book." -- Gene Rose, Director of Public Affairs, NCSL, in State Legislatures magazine "Offers a wealth of practical advice on public relations that will be of benefit to governmental and non-governmental organizations alike." -- Municipal World A rich 'how-to' lesson for pros and for novices who must negotiate the competitive landscape of America's new media." -- Ann Compton, White House Correspondent, ABC News Summary Table of Contents Introduction Foreword Ch. 1 First Steps Ch. 2 Tools of the Craft Ch. 3 Developing a Message and Communications Plan Ch. 4 Interacting with Reporters Ch. 5 Overview of the Media: Print, Radio, and TV Ch. 6 Web-Based and Online Communications Ch. 7 Dealing With the Principal Ch. 8 Interview Preparation Ch. 9 Internal Issues: Experts, Policy, Numbers, Leaks, Lawyers and Language Ch. 10 How to Interact with Congressional Campaign Operations Ch. 11 Communications in a Federal Agency Ch. 12 Crisis Communications in Public Affairs Ch. 13 Ethics in Public Affairs Appendices Glossary Epilogue Index Complete Table of Contents online at www.MediaRelationsHandbook.com
Author : Rene A. Henry
Publisher : Iman Mulyana
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4./5 ( download)
Download or read book Marketing Public Relations written by Rene A. Henry and published by Iman Mulyana. This book was released on 2000 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Otto Lerbinger
Publisher : Routledge
ISBN 13 : 1135599998
Total Pages : 496 pages
Book Rating : 4.1/5 (355 download)
Download or read book Corporate Public Affairs written by Otto Lerbinger and published by Routledge. This book was released on 2006-08-15 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring the increasing interest in public affairs by organizations, the author indicates that more and more frequently corporations are establishing public affairs positions - typically within public relations departments - to respond to issues and concerns arising out of the sociopolitical environment in which the corporation functions.
Author : Great Britain. Parliament. House of Lords. Select Committee on Communications
Publisher : The Stationery Office
ISBN 13 : 9780104014189
Total Pages : 248 pages
Book Rating : 4.0/5 (141 download)
Download or read book Government Communications written by Great Britain. Parliament. House of Lords. Select Committee on Communications and published by The Stationery Office. This book was released on 2009 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first report of the 2008-09 session from the Select Committee on Communications on the subject of Government Communications (HLP 7, ISBN 9780104014189). One of the most important tasks of government is to provide clear, truthful and factual information to citizens. Accurate and impartial communication of information about government policies, activities and services is critical to the democractic process. Government communication falls into two areas, with the media and with the public. The growth in the 24 hour media, has meant that the cost of Government communications have grown considerably. The last external review of Government communications took place in the 2003-04 session by Sir Robert Phillis, the Chief Executive of the Guardian Media Group (http://archive.cabinetoffice.gov.uk/gcreview/News/FinalReport.pdf). Since that review a number of changes to the structure and focus of Government Communications has taken place. This report sets out a number of recommendations, including: when there is sensitive information, the Government should commit to return to Parliament at the earliest opportunity to give an account of developments; that the Prime Minister should draw all Ministers' attention to the guidance in the Ministerial Code that the most important announcements of Government policy should be made in the first instance to Parliament; further, that new information should always be provided on a fair and equal basis to all interested journalists; that the morning briefing to journalists, should appear live on the Number 10 website; that the Leader of the House of Commons should reinstate a weekly briefing on parliamentary business; that all major press conferences should be live on the internet; it is important that Ministers make clear that special advisers must follow the guidance available and stay within set limits; that where possible, high-flying civil servants should spend a period of service in the departmental press office; that the Chief Executive of the Central Office of Information should take the lead in improving standards, with training and guidance to regional press officers, tailoring regional press releases, having greater contact with the regional media and making more senior officials and Ministers available for interview on the local impact of policies; the Committee states that Government information should always be available and accessible to as many people as possible and that the Cabinet Office should collate annual statistics on the costs of Government Communications across departments.
Author : United States. Congress. House. Science and Astronautics
Publisher :
ISBN 13 :
Total Pages : 984 pages
Book Rating : 4.F/5 ( download)
Download or read book National Science Policy, H. Con. Res. 666, Hearings Before the Subcommittee on Science, Research and Development...91-2, July 7, 8, 21, 22, 23, 28, 29; August 4, 5, 11, 12, 13; September 15, 16, and 17, 1970 written by United States. Congress. House. Science and Astronautics and published by . This book was released on 1970 with total page 984 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. House. Committee on Science and Astronautics
Publisher :
ISBN 13 :
Total Pages : 1034 pages
Book Rating : 4.3/5 (91 download)
Download or read book Hearings written by United States. Congress. House. Committee on Science and Astronautics and published by . This book was released on 1970 with total page 1034 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 994 pages
Book Rating : 4.:/5 (334 download)
Download or read book Navigator written by and published by . This book was released on 1975 with total page 994 pages. Available in PDF, EPUB and Kindle. Book excerpt:
