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When Search Meets Web Usability
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Book Synopsis When Search Meets Web Usability by : Shari Thurow
Download or read book When Search Meets Web Usability written by Shari Thurow and published by New Riders. This book was released on 2009-04-08 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book delivers a proactive approach to building an effective Web site that is search engine friendly and will result in better search rankings. It outlines the steps needed to bridge the gap between a Google search and a Web site, and also improve the users' experience once they get to the site. By understanding the wide variety of information-seeking strategies and the individual behaviors associated with them, this book helps information architects, Web designers/developers, SEOs/SEMs, and usability professionals build better interfaces and functionality into Web sites. Creating a satisfying user experience is the key to maximizing search effectiveness and getting conversions.
Book Synopsis WHEN SEARCH MEETS WEB USABILITY. by : THUROW; MUSICA.
Download or read book WHEN SEARCH MEETS WEB USABILITY. written by THUROW; MUSICA. and published by . This book was released on 2009 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Prioritizing Web Usability by : Jakob Nielsen
Download or read book Prioritizing Web Usability written by Jakob Nielsen and published by Pearson Education. This book was released on 2006-04-20 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2000, Jakob Nielsen, the world’s leading expert on Web usability, published a book that changed how people think about the Web— Designing Web Usability (New Riders). Many applauded. A few jeered. But everyone listened. The best-selling usability guru is back and has revisited his classic guide, joined forces with Web usability consultant Hoa Loranger, and created an updated companion book that covers the essential changes to the Web and usability today. Prioritizing Web Usability is the guide for anyone who wants to take their Web site(s) to next level and make usability a priority! Through the authors’ wisdom, experience, and hundreds of real-world user tests and contemporary Web site critiques, you’ll learn about site design, user experience and usability testing, navigation and search capabilities, old guidelines and prioritizing usability issues, page design and layout, content design, and more!
Download or read book Don't Make Me Think written by Steve Krug and published by Pearson Education. This book was released on 2009-08-05 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design. Three New Chapters! Usability as common courtesy -- Why people really leave Web sites Web Accessibility, CSS, and you -- Making sites usable and accessible Help! My boss wants me to ______. -- Surviving executive design whims "I thought usability was the enemy of design until I read the first edition of this book. Don't Make Me Think! showed me how to put myself in the position of the person who uses my site. After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book. In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing. If you design, write, program, own, or manage Web sites, you must read this book." -- Jeffrey Zeldman, author of Designing with Web Standards
Book Synopsis Eyetracking Web Usability by : Jakob Nielsen
Download or read book Eyetracking Web Usability written by Jakob Nielsen and published by New Riders. This book was released on 2010-04-26 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eyetracking Web Usability is based on one of the largest studies of eyetracking usability in existence. Best-selling author Jakob Nielsen and coauthor Kara Pernice used rigorous usability methodology and eyetracking technology to analyze 1.5 million instances where users look at Web sites to understand how the human eyes interact with design. Their findings will help designers, software developers, writers, editors, product managers, and advertisers understand what people see or don’t see, when they look, and why. With their comprehensive three-year study, the authors confirmed many known Web design conventions and the book provides additional insights on those standards. They also discovered important new user behaviors that are revealed here for the first time. Using compelling eye gaze plots and heat maps, Nielsen and Pernice guide the reader through hundreds of examples of eye movements, demonstrating why some designs work and others don’t. They also provide valuable advice for page layout, navigation menus, site elements, image selection, and advertising. This book is essential reading for anyone who is serious about doing business on the Web.
Book Synopsis Designing Web Sites that Work by : Tom Brinck
Download or read book Designing Web Sites that Work written by Tom Brinck and published by Morgan Kaufmann. This book was released on 2002 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every stage in the design of a new web site is an opportunity to meet or miss deadlines and budgetary goals. Every stage is an opportunity to boost or undercut the site's usability. This book tells you how to design usable web sites in a systematic process applicable to almost any business need. You get practical advice on managing the project and incorporating usability principles from the project's inception. This systematic usability process for web design has been developed by the authors and proven again and again in their own successful businesses. A beacon in a sea of web design titles, this book treats web site usability as a preeminent, practical, and realizable business goal, not a buzzword or abstraction. The book is written for web designers and web project managers seeking a balance between usability goals and business concerns. * Examines the entire spectrum of usability issues, including architecture, navigation, graphical presentation, and page structure. * Explains clearly the steps relevant to incorporating usability into every stage of the web development process, from requirements to tasks analysis, prototyping and mockups, to user testing, revision, and even postlaunch evaluations. * Includes forms, checklists, and practical techniques that you can easily incorporate into your own projects at http://www.mkp.com/uew/.
Book Synopsis Designing Web Usability by : Jakob Nielsen
Download or read book Designing Web Usability written by Jakob Nielsen and published by New Riders Publishing. This book was released on 2000 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to creating user-friendly web sites that provides information on how companies can ensure their web sites are easy to locate and navigate.
Book Synopsis Web Site Usability by : Jared M. Spool
Download or read book Web Site Usability written by Jared M. Spool and published by Morgan Kaufmann. This book was released on 1999 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on data collected from research conducted at UIE (User Interface Engineering), this book describes how well or poorly some information-rich Web sites performed when real users attempted to find specific answers.
Download or read book Site-Seeing written by Luke Wroblewski and published by Wiley Publishing. This book was released on 2002-07-12 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A Visual Approach to Web Usability" takes a fresh approach to the hot topic of Web usability. The book shows readers how to apply good visual communications principles to make their Web sites more user-friendly.
Download or read book Mobile Usability written by Jakob Nielsen and published by Pearson Education. This book was released on 2012-10-09 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do we create a satisfactory user experience when limited to a small device? This new guide focuses on usability for mobile devices, primarily smartphones and touchphones, and covers such topics as developing a mobile strategy, designing for small screens, writing for mobile, usability comparisons, and looking toward the future. The book includes 228-full color illustrations to demonstrate the points. Based on expert reviews and international studies with participants ranging from students to early technology adopters and business people using websites on a variety of mobile devices, this guide offers a complete look at the landscape for a mobile world. Author Jakob Nielsen is considered one of the world's leading experts on Web usability. He is the author of numerous best-selling books, including Prioritizing Web Usability and the groundbreaking Designing Web Usability, which has sold more than 250,000 copies and has been translated in 22 languages.
Book Synopsis Research-based Web Design & Usability Guidelines by :
Download or read book Research-based Web Design & Usability Guidelines written by and published by Health and Human Services Department. This book was released on 2006 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: The guidelines were originally designed to help NCI staff improve the presentation of cancer-related information to cancer researchers and the public, though they are applicable to anyone who designs and manages information web sites.
Book Synopsis Understanding Search Engines by : Dirk Lewandowski
Download or read book Understanding Search Engines written by Dirk Lewandowski and published by Springer Nature. This book was released on 2023-03-07 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective. After a general introduction to the topic, two foundational chapters present how search tools can cover the Web’s content and how search engines achieve this by crawling and processing the found documents. The next chapter on user behavior covers how people phrase their search queries and interact with search engines. This knowledge builds the foundation for describing how results are ranked and presented. The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO), and the intermingling of organic and sponsored search results. Next, the chapter on search skills presents techniques for improving searches through advanced search interfaces and commands. Following that, the Deep Web and how its content can be accessed is explained. The two subsequent chapters cover ways to improve the quality of search results, while the next chapter describes how to access the Deep Web. Last but not least, the following chapter deals with the societal role of search engines before the final chapter concludes the book with an outlook on the future of Web search. With this book, students and professionals in disciplines like computer science, online marketing, or library and information science will learn how search engines work, what their main shortcomings are at present, and what prospects there are for their further development. The different views presented will help them to understand not only the basic technologies but also the implications the current implementations have concerning economic exploitation and societal impact.
Download or read book Access by Design written by Sarah Horton and published by New Riders. This book was released on 2013-04-18 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: In just over a decade, the Web has evolved from an experimental tool for a limited community of technically inclined people into a day-to-day necessity for millions upon millions of users. Today’s¿Web designers must consider not only the content needs of the sites they create, but also the wide range of additional needs their users may have: for example, those with physical or cognitive disabilities, those with slow modems or small screens, and those with limited education or familiarity with the Web. Bestselling author Sarah Horton argues that simply meeting the official standards and guidelines for Web accessibility is not enough. Her goal is universal usability, and in Access by Design: A Guide to Universal Usability for Web Designers, Sarah describes a design methodology¿ that addresses accessibility requirements but then goes beyond. As a result, designers learn how to optimize page designs to work more effectively for more users, disabled or not. Working through each of the main functional features of Web sites, she provides clear principles for using HTML and CSS to deal with elements such as text, forms, images, and tables, illustrating each with an example drawn from the real world. Through these guidelines, Sarah makes a convincing case that good design principles benefit all users of the Web. In this book you will find: Clear principles for using HTML and CSS to design functional and accessible Web sites Best practices for each of the main elements of Web pages—text, forms, images, tables, frames, links, interactivity, and page layout Seasoned advice for using style sheets that provide flexibility to both designer and user without compromising usability Illustrations of actual Web sites, from which designers can model their own pages Instructions for providing keyboard accessibility, flexible layouts, and user-controlled environments Practical tips on markup, and resources
Book Synopsis Search: Theory and Practice in Journalism Online by : Murray Dick
Download or read book Search: Theory and Practice in Journalism Online written by Murray Dick and published by Bloomsbury Publishing. This book was released on 2013-08-30 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether uncovering breaking stories, finding reliable background information, or finding the right contributors for stories and packages, there is now a wealth of information available to journalists online - but where to begin? In Search: Theory and Practice in Journalism Online, Murray Dick provides a practical and theoretical overview of the journalistic research potential in various online tools. Written by a leading expert in the field, the book offers experience-based guidance into online search for journalism. Key features: - Up-to-date coverage of advanced search, the 'invisible web', social media, multimedia and the verification of online material - A critical overview of theory in online ethics, verification, and use of social media in journalism online - Original research into search theory, privacy, trust and rights issues online - Student-friendly pedagogy based upon professional practice and informed by experts in online research Search: Theory and Practice in Journalism Online is essential reading for undergraduate students of digital journalism, online reporting and journalism studies.
Book Synopsis Human-Computer Interaction: Users and Contexts of Use by : Masaaki Kurosu
Download or read book Human-Computer Interaction: Users and Contexts of Use written by Masaaki Kurosu and published by Springer. This book was released on 2013-07-03 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: The five-volume set LNCS 8004--8008 constitutes the refereed proceedings of the 15th International Conference on Human-Computer Interaction, HCII 2013, held in Las Vegas, NV, USA in July 2013. The total of 1666 papers and 303 posters presented at the HCII 2013 conferences was carefully reviewed and selected from 5210 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of human-computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. This volume contains papers in the thematic area of human-computer interaction, addressing the following major topics: identity, privacy and trust; user studies; interaction for society and community; HCI for business and innovation.
Book Synopsis Human-Computer Interaction: Human-Centred Design Approaches, Methods, Tools and Environments by : Masaaki Kurosu
Download or read book Human-Computer Interaction: Human-Centred Design Approaches, Methods, Tools and Environments written by Masaaki Kurosu and published by Springer. This book was released on 2013-07-03 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: The five-volume set LNCS 8004--8008 constitutes the refereed proceedings of the 15th International Conference on Human-Computer Interaction, HCII 2013, held in Las Vegas, NV, USA in July 2013. The total of 1666 papers and 303 posters presented at the HCII 2013 conferences was carefully reviewed and selected from 5210 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. This volume contains papers in the thematic area of human-computer interaction, addressing the following major topics: HCI and human centred design; evaluation methods and techniques; user interface design and development methods and environments; aesthetics and kansei in HCI.
Book Synopsis Global Search Engine Marketing by : Anne F. Kennedy
Download or read book Global Search Engine Marketing written by Anne F. Kennedy and published by Que Publishing. This book was released on 2012 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Search Engine Marketing Use search to reach all your best customers--worldwide!Don't settle for U.S.-only, English-only search marketing: master global search marketing, and reach "all" your most profitable customers and prospects--"wherever they are!" Leading global search experts Anne Kennedy and Kristjan Mar Hauksson identify all the challenges associated with global search marketing, and offer proven solutions for every key issue, from culture and communication to technology and law. Discover surprising local differences in how people search, craft online marketing campaigns that reflect local cultures, and learn how to profit from tools and social platforms most North American marketers have never even heard of!