Visual Language For Designers

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Visual Language for Designers

Author : Connie Malamed
Publisher : Rockport Pub
ISBN 13 : 1592537413
Total Pages : 241 pages
Book Rating : 4.5/5 (925 download)

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Book Synopsis Visual Language for Designers by : Connie Malamed

Download or read book Visual Language for Designers written by Connie Malamed and published by Rockport Pub. This book was released on 2011-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Visual Language for Designers includes: —How to organize graphics for quick perception —How to direct the eyes to essential information —How to use visual shorthand for efficient communication —How to make abstract ideas concrete —How to best express visual complexity —How to charge a graphic with energy and emotion

Visual Grammar

Author : Christian Leborg
Publisher : Princeton Architectural Press
ISBN 13 : 9781568985817
Total Pages : 100 pages
Book Rating : 4.9/5 (858 download)

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Book Synopsis Visual Grammar by : Christian Leborg

Download or read book Visual Grammar written by Christian Leborg and published by Princeton Architectural Press. This book was released on 2006-05-11 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design, this text deals with every imaginable visual concept, making it an indispensable reference for beginners and seasoned visual thinkers alike.

Visual Design Solutions

Author : Connie Malamed
Publisher : John Wiley & Sons
ISBN 13 : 1118863488
Total Pages : 384 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis Visual Design Solutions by : Connie Malamed

Download or read book Visual Design Solutions written by Connie Malamed and published by John Wiley & Sons. This book was released on 2015-03-31 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enhance learners' interest and understanding with visual designfor instructional and information products No matter what medium you use to deliver content, if the visualdesign fails, the experience falls flat. Meaningful graphics and acompelling visual design supercharge instruction, training, andpresentations, but this isn't easy to accomplish. Now you canconquer your design fears and knowledge gaps with Visual DesignSolutions: a resource for learning professionals seeking toraise the bar on their graphics and visual design skills. Thisinformal and friendly book guides you through the process andprinciples used by professional graphic designers. It also presentscreative solutions and examples that you can start using rightaway. Anyone who envisions, designs, or creates instructional orinformational graphics will benefit from the design strategies laidout in this comprehensive resource. Written by Connie Malamed, an art educator and instructionaldesigner, this book will help you tap into your creativity, designwith intention, and produce polished work. Whereas most graphicdesign books focus on logos, packaging, and brochures, VisualDesign Solutions focuses on eLearning, presentations, andperformance support. Visual Design Solutions includespractical guidelines for making smart design choices, ways tocreate professional-looking products, and principles for successfulgraphics that facilitate learning. Ideal for instructionaldesigners, trainers, presenters, and professors who want to advancefrom haphazard to intentional design, this book will help themrealize their design potential. Gain the knowledge and confidence to design impressive,effective visuals for learning Increase learner comprehension and retention with visualstrategies offered by an expert author Serves as a reference and a resource, with a wealth of examplesfor inspiration and ideas Addresses an intimidating topic in an informal, friendlystyle In four parts, the book provides a thorough overview of thedesign process and design concepts; explores space, image, andtypography; and presents workable solutions for your mostpersistent and puzzling design problems. Get started and begincreating captivating graphics for your learners.

Visual Language

Author : Peter Bonnici
Publisher : Rotovision
ISBN 13 :
Total Pages : 172 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Visual Language by : Peter Bonnici

Download or read book Visual Language written by Peter Bonnici and published by Rotovision. This book was released on 1999 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Making visual images that can be understood universally is a vitally important skill for creative thinkers across the design spectrum.

Graphic Design in America

Author :
Publisher :
ISBN 13 : 9780810910362
Total Pages : pages
Book Rating : 4.9/5 (13 download)

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Book Synopsis Graphic Design in America by :

Download or read book Graphic Design in America written by and published by . This book was released on 1989 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Graphic Design, Referenced

Author : Bryony Gomez-Palacio
Publisher : Rockport Pub
ISBN 13 : 1592534473
Total Pages : 401 pages
Book Rating : 4.5/5 (925 download)

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Book Synopsis Graphic Design, Referenced by : Bryony Gomez-Palacio

Download or read book Graphic Design, Referenced written by Bryony Gomez-Palacio and published by Rockport Pub. This book was released on 2009 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Graphic Design, Referenced is a visual and informational guide to the most commonly referenced terms, historical moments, landmark projects, and influential practitioners in the field of graphic design. With more than 2,000 design projects illustrating more than 400 entries, it provides an intense overview of the varied elements that make up the graphic design profession through a unique set of chapters: “principles" defines the very basic foundation of what constitutes graphic design to establish the language, terms, and concepts that govern what we do and how we do it, covering layout, typography, and printing terms; “knowledge" explores the most influential sources through which we learn about graphic design from the educational institutions we attend to the magazines and books we read; “representatives" gathers the designers who over the years have proven the most prominent or have steered the course of graphic design in one way or another; and “practice" highlights some of the most iconic work produced that not only serve as examples of best practices, but also illustrate its potential lasting legacy. Graphic Design, Referenced serves as a comprehensive source of information and inspiration by documenting and chronicling the scope of contemporary graphic design, stemming from the middle of the twentieth century to today.

Handbook of Visual Languages for Instructional Design: Theories and Practices

Author : Botturi, Luca
Publisher : IGI Global
ISBN 13 : 1599047314
Total Pages : 504 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis Handbook of Visual Languages for Instructional Design: Theories and Practices by : Botturi, Luca

Download or read book Handbook of Visual Languages for Instructional Design: Theories and Practices written by Botturi, Luca and published by IGI Global. This book was released on 2007-12-31 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents languages and notation systems of ID and the integration of these technologies in education.

Type and Image

Author : Philip B. Meggs
Publisher : John Wiley & Sons
ISBN 13 : 9780471284925
Total Pages : 220 pages
Book Rating : 4.2/5 (849 download)

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Book Synopsis Type and Image by : Philip B. Meggs

Download or read book Type and Image written by Philip B. Meggs and published by John Wiley & Sons. This book was released on 1992-03-15 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The extraordinary flowering of graphic design in our time, as a potent means for communication and a major component of our visual culture, increases the need for designers, clients, and students to comprehend its nature. In this lively and lavishly illustrated book, the author reveals the very essence of graphic design. The elements that combine to form a design— sings, symbols, words, pictures, and supporting forms—are analyzed and explained. Graphic design’s ability to function as language, and the innovative ways that designers combine words and pictures, are discussed. While all visual arts share common spatial properties, the author demonstrates that graphic space has unique characteristics that are determined by its communicative function. Graphic designs can have visual and symbolic properties which empower them to communicate with deep expression and meaning. The author defines this property as graphic resonance and explains how it occurs. After defining design as a problem-solving process, a model for this process is developed and illustrated by an in-depth analysis of actual case histories. This book will provide insight and inspiration for everyone who is interested or involved in graphic communications. While most materials about form and meaning in design have a European origin, this volume is based on the dynamic and expressive graphic design of America. The reader will find inspiration, hundreds of exciting examples by many of America’s outstanding graphic designers, and keen insights in Type and Image.

Design Language

Author : Tim McCreight
Publisher : Brynmorgen Press
ISBN 13 : 9781929565177
Total Pages : 140 pages
Book Rating : 4.5/5 (651 download)

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Book Synopsis Design Language by : Tim McCreight

Download or read book Design Language written by Tim McCreight and published by Brynmorgen Press. This book was released on 2006 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this unique volume, teacher and designer Tim McCreight has collected sixty words that show up frequently when we discuss the artifacts in our world. Gorgeous objects and images are shown along with commentary on the concepts of design. The premise of the book, made plain in worlds and pictures, is that design is not something reserved for art students, but a part of the experience of being human.

Visual Design

Author : Jim Krause
Publisher : Pearson Education
ISBN 13 : 0321968158
Total Pages : 241 pages
Book Rating : 4.3/5 (219 download)

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Book Synopsis Visual Design by : Jim Krause

Download or read book Visual Design written by Jim Krause and published by Pearson Education. This book was released on 2014-09-19 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Visual Design speaks design, through design, to designers, presenting 95 core design principles with concise text and a touch of visual wit. Author of the bestselling Index series on design basics, Jim Krause uses a combination of Helvetica and Dingbats to teach a wide range of design topics (both conceptually and compositionally related) in a one-topic-per-spread format. Topics include how to fill the space, directing the eye of the viewer, considering style, color awareness, typography, infusing with intangibles and avoiding unsightliness. Using humor, practical tips, and inspiring visual examples, Krause makes it clear how each of the 95 axioms of effective design are relevant and applicable across all forms of visuals: print, Web, and fine arts. Jim Krause has worked as a designer and illustrator since 1982"--Provided by publisher.

The Language of Graphic Design

Author : Richard Poulin
Publisher :
ISBN 13 : 1592538258
Total Pages : 291 pages
Book Rating : 4.5/5 (925 download)

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Book Synopsis The Language of Graphic Design by : Richard Poulin

Download or read book The Language of Graphic Design written by Richard Poulin and published by . This book was released on 2012-10 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.

Design Elements

Author : Timothy Samara
Publisher : Rockport Publishers
ISBN 13 : 1616736364
Total Pages : 273 pages
Book Rating : 4.6/5 (167 download)

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Book Synopsis Design Elements by : Timothy Samara

Download or read book Design Elements written by Timothy Samara and published by Rockport Publishers. This book was released on 2007-04-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.

The Designer's Dictionary of Color

Author : Sean Adams
Publisher : Abrams
ISBN 13 : 1683350022
Total Pages : 262 pages
Book Rating : 4.6/5 (833 download)

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Book Synopsis The Designer's Dictionary of Color by : Sean Adams

Download or read book The Designer's Dictionary of Color written by Sean Adams and published by Abrams. This book was released on 2017-04-11 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to the cultural, historical, and social meanings of twenty-seven colors, plus examples of successful usage of each as well as options for palette variations. The Designer’s Dictionary of Color provides an in-depth look at twenty-seven colors key to art and graphic design. Organized by spectrum, in color-by-color sections for easy navigation, this book documents each hue with charts showing color range and palette variations. Chapters detail each color’s creative history and cultural associations, with examples of color use that extend from the artistic to the utilitarian—whether the turquoise on a Reid Miles album cover or the avocado paint job on a 1970s Dodge station wagon. A practical and inspirational resource for designers and students alike, The Designer’s Dictionary of Color opens up the world of color for all those who seek to harness its incredible power.

Visual Storytelling

Author : Robert Klanten
Publisher :
ISBN 13 : 9783899553758
Total Pages : 0 pages
Book Rating : 4.5/5 (537 download)

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Book Synopsis Visual Storytelling by : Robert Klanten

Download or read book Visual Storytelling written by Robert Klanten and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visualizing information in the most elegant, entertaining, and informative ways.

Decoding Design

Author : Maggie Macnab
Publisher : HOW Books
ISBN 13 : 9781581809695
Total Pages : 224 pages
Book Rating : 4.8/5 (96 download)

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Book Synopsis Decoding Design by : Maggie Macnab

Download or read book Decoding Design written by Maggie Macnab and published by HOW Books. This book was released on 2008-02-04 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand the Significance of Symbols in Your Design Work Our world is comprised of a handful of very simple patterns that have been a part of human design since the beginning of time and have eternal significance. Decoding Design reveals how common symbols and shapes - like circles, squares and triangles - resonate at a gut level and can lend greater meaning to a design. By deconstructing famous logos and other sample designs, you'll learn how to communicate complex information quickly and intuitively with universal and meaningful patterns. You'll also uncover how other disciplines, such as philosophy, math, and physics, influence great design and can help you present ideas in a holistic and compelling manner. Whether you're a designer, student, or marketing professional, Decoding Design will show you the deeper meaning behind the symbols you encounter everyday, and how to better use those symbols to create an impactful relationship with the viewer.

Visual Thinking

Author : Colin Ware
Publisher : Elsevier
ISBN 13 : 9780080558417
Total Pages : 256 pages
Book Rating : 4.5/5 (584 download)

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Book Synopsis Visual Thinking by : Colin Ware

Download or read book Visual Thinking written by Colin Ware and published by Elsevier. This book was released on 2010-07-27 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Thinking brings the science of perception to the art of design. Designers increasingly need to present information in ways that aid their audience’s thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance. In this book, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition – extensions of the viewer’s brain in much the same way that a hammer is an extension of the user’s hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams. Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them. Presents visual thinking as a complex process that can be supported in every stage using specific design techniques Provides practical, task-oriented information for designers and software developers charged with design responsibilities Includes hundreds of examples, many in the form of integrated text and full-color diagrams Steeped in the principles of “active vision, which views graphic designs as cognitive tools

The Form of Design

Author : Josiah Kahane
Publisher : Bis Pub
ISBN 13 : 9789063693756
Total Pages : 224 pages
Book Rating : 4.6/5 (937 download)

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Book Synopsis The Form of Design by : Josiah Kahane

Download or read book The Form of Design written by Josiah Kahane and published by Bis Pub. This book was released on 2015 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why, in spite of widespread designers' obsession with amazing bicycle concepts, bicycles still essentially adhere to traditional classic form? Why, in spite of countless car makes and models, the underlying car meta-form, is basically the same? On the other hand, why does our understanding of the word "chair" allow an extreme latitude of form variety? Why do kitchen appliances such as mixers and toasters, insist on retaining a specific form for each assigned function? These are some of the questions this book answers. The Form of Design is the first all-encompassing book about the visual language of man-made products. It explains how mass produced objects evolve over time and what made them change. Form evolution behaves in a similar way to language evolution and to some extent, even to natural evolution. In the book the author materializes the governing rules of form evolution by means of 14 case studies. These case studies encompass a diversity of product families such as smart phones and bicycles, coffee machines and chairs, TV screens and cooling fans, accompanied by charts and numerous illustrations that lluminate and elucidate the evolutionary processes involved.This book is not a historical review of thousands of years of evolution of man-made tools, artifacts and objects; it specifically focuses on recent, present and future trends. The accumulated cultural, cognitive science and design research knowledge is dealt with in part 1. Part 2 lay down the authors concepts of form. Then Part 3, the mainstay of the book (occupying about two thirds of the content), is devoted to the stories of the fourteen case studies.