Understanding The Higher Education Market In Africa

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Understanding the Higher Education Market in Africa

Author : Emmanuel Mogaji
Publisher : Routledge
ISBN 13 : 1000048241
Total Pages : 303 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Understanding the Higher Education Market in Africa by : Emmanuel Mogaji

Download or read book Understanding the Higher Education Market in Africa written by Emmanuel Mogaji and published by Routledge. This book was released on 2020-03-06 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers theoretical and practical insights into the marketing of higher education in Africa. It explores the key players, challenges and policies affecting higher education across the continent; their marketing strategies and the students’ selection process. While acknowledging the vast size of the continent, this book aims to provide an understanding of the dynamics of higher education in Africa. This book recognises the private and government involvement in higher education provision and students and staff as stakeholders in the marketisation process. Strategic efforts are directed by universities to attract prospective students. This book further addresses issues such as the responses of higher education sectors to the notion of markets and marketing; consumerism and competition in higher education in Africa; conceptions of the commodification of higher education in Africa; and the dominance of Western epistemologies and their influence in transforming higher education sectors. Students as consumers in increasingly marketised higher education sectors in Africa are also discussed. Though primarily for marketing students and academic researchers, the book's feature of blended theoretical and practical knowledge means that it will also be of interest to marketing practitioners and university managers.

Strategic Marketing of Higher Education in Africa

Author : Emmanuel Mogaji
Publisher : Routledge
ISBN 13 : 1000027880
Total Pages : 234 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Strategic Marketing of Higher Education in Africa by : Emmanuel Mogaji

Download or read book Strategic Marketing of Higher Education in Africa written by Emmanuel Mogaji and published by Routledge. This book was released on 2020-01-20 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Marketing of Higher Education in Africa explores higher education marketing themes along the lines of understanding higher education markets, university branding and international marketing strategies, digital marketing, and student choice-making. The Higher Education landscape around the world is changing. There is global competition for students’ enrolments, universities are competing within their home market as well as in the international market, and as government funding for public universities is reducing there is pressure on universities to seek additional income by increasing their student enrolment. African universities are not an exception in this competitive market. This book is unique in providing a composite overview of strategic marketing and brand communications of higher education institutions in Africa. It recognises that there is a growing need for universities to understand the stakeholders and develop strategies on how best to engage with them effectively. Highlighting the unique characteristics, nature, and challenges of African universities, this book explores the marketisation strategies of African universities, with focus on the strategic digital marketing and brand management. The book provides significant theoretical and marketing practice implications for academics, higher-education administrators, and practitioners on how best to market higher education in Africa and reach out to prospective students. International practitioners aiming to market to Africans and start a partnership with an African university will also find this relevant in understanding the dynamics of the African market.

Understanding Higher Education

Author : Chrissie Bowie
Publisher : African Books Collective
ISBN 13 : 1928502229
Total Pages : 182 pages
Book Rating : 4.9/5 (285 download)

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Book Synopsis Understanding Higher Education by : Chrissie Bowie

Download or read book Understanding Higher Education written by Chrissie Bowie and published by African Books Collective. This book was released on 2021-08-23 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on the South African case, this book looks at shifts in higher education around the world in the last two decades. In South Africa, calls for transformation have been heard in the university since the last days of apartheid. Similar claims for quality higher education to be made available to all have been made across the African continent. In spite of this, inequalities remain and many would argue that these have been exacerbated during the Covid pandemic. Understanding Higher Education responds to these calls by arguing for a social account of teaching and learning by contesting dominant understandings of students as decontextualised learners premised on the idea that the university is a meritocracy. This book tackles the issue of teaching and learning by looking both within and beyond the classroom. It looks at how higher education policies emerged from the notion of the knowledge economy in the newly democratic South Africa, and how national qualification frameworks and other processes brought the country more closely into conversation with the global order. The effects of this on staffing and curriculum structures are considered alongside a proposition for alternative ways of understanding the role of higher education in society.

Linking Higher Education and Economic Development

Author : Pundy Pillay
Publisher : African Minds
ISBN 13 : 1920355448
Total Pages : 117 pages
Book Rating : 4.9/5 (23 download)

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Book Synopsis Linking Higher Education and Economic Development by : Pundy Pillay

Download or read book Linking Higher Education and Economic Development written by Pundy Pillay and published by African Minds. This book was released on 2010 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finland, South Korea and the state of North Carolina in the United States are three systems that successfully have harnessed higher education in their economic development initiatives. Common to the success of all these systems is, amongst others, the link between economic and education planning, quality public schooling, high tertiary participation rates with institutional differentiation, labour market demand, cooperation and networks, and consensus about the importance of higher education for development. Linking higher education and economic development: Implications for Africa from three successful systems draws together evidence on the three systems, synthesises the key findings, and distils the implications for African countries. The project on which the book is based forms part of a larger study on Universities and Economic Development in Africa, undertaken by the Higher Education Research and Advocacy Network in Africa (HERANA). HERANA is co-ordinated by the Centre for Higher Education Transformation in South Africa.

Higher Education in Sub-Saharan Africa in the 21st Century

Author : Ben Kei Daniel
Publisher : Springer Nature
ISBN 13 : 9819932122
Total Pages : 407 pages
Book Rating : 4.8/5 (199 download)

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Book Synopsis Higher Education in Sub-Saharan Africa in the 21st Century by : Ben Kei Daniel

Download or read book Higher Education in Sub-Saharan Africa in the 21st Century written by Ben Kei Daniel and published by Springer Nature. This book was released on 2023-07-08 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contributes to the understanding of regional and global perspectives on the development and challenges the higher education sector in sub-Saharan Africa faces in the era of globalization. It focuses on the critical aspects of the higher education sector in the Global South, with a particular emphasis on sub-Saharan Africa. It brings together empirical, theoretical and philosophical perspectives from researchers in some of the leading universities in sub-Saharan Africa. The book highlights the higher education sector’s stages of growth and development and the contemporary challenges it faces in aligning its goals and capacity globally, and maintaining its image and public identity locally. This book covers neoliberal educational reforms, leadership and governance, pedagogy, technology, the global knowledge economy, and digital advancement. It delves into how the nature and practice of learning, teaching, research, and community engagement as core functions of higher education are re-oriented to contribute to societal transformation in Africa. Further, the book discusses the implications of contemporary issues in higher education: internationalization, employability, leadership and management, and accountability and autonomy in teaching, research, and community engagement.

Higher Education in Africa

Author : Damtew Teferra
Publisher : African Books Collective
ISBN 13 : 9988589409
Total Pages : 614 pages
Book Rating : 4.9/5 (885 download)

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Book Synopsis Higher Education in Africa by : Damtew Teferra

Download or read book Higher Education in Africa written by Damtew Teferra and published by African Books Collective. This book was released on 2008 with total page 614 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first of its kind, this book documents and analyzes the international dimension of higher education in Africa based on country case-studies and a consideration of relevant historical and contemporary themes. It identifies trends, developments, and challenges related to the international dimension of higher educational at the institutional, national, and regional levels. It explores the institutional the opportunities and probes the risks while it responds to the growing need for information and analysis of internationalization of higher education in Africa. On the basis of this book project, an effort is underway to establish the African Network for Internationalization of Education (ANIE). This network aims to develop research capacity and expertise to meet the professional and practical needs of individuals, institutions and organizations interested in the international dimension of higher education in Africa.

Sharing Higher Education's Promise beyond the Few in Sub-Saharan Africa

Author : Peter Darvas
Publisher : World Bank Publications
ISBN 13 : 1464810516
Total Pages : 118 pages
Book Rating : 4.4/5 (648 download)

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Book Synopsis Sharing Higher Education's Promise beyond the Few in Sub-Saharan Africa by : Peter Darvas

Download or read book Sharing Higher Education's Promise beyond the Few in Sub-Saharan Africa written by Peter Darvas and published by World Bank Publications. This book was released on 2017-11-15 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite a spectacular expansion of the higher education sector in Sub-Saharan Africa, the supply of tertiary education has generally failed to keep pace with demand and the region continues to lag all other regions in terms of access to tertiary education. This is in part a consequence of deeply entrenched patterns of inequitable access to higher education, and the perpetuation of what researchers refer to as “elite systems†?. To date, access to tertiary education in Sub-Saharan Africa has unduly benefitted students drawn from the region’s wealthiest households, and overall enrollment remains disproportionately male, and metropolitan. These factors stifle the catalytic potential of higher education, corroding its potential for driving economic growth and sustaining poverty reduction. Instead, patterns of access to tertiary education have generally reinforced and reproduced social inequality, instead of eroding its pernicious social and economic effects. This report aims to inform an improved understanding of equity in tertiary enrollment in Sub-Saharan African countries, and to examine the extent to which inequity functions as a bottleneck inhibiting the ability of African universities to effectively drive improvements in overall quality of life and economic competitiveness. In our survey of the evidence, we also aim to identify which policies most effectively address the challenge of promoting equity of access in SSA tertiary education systems. In order to achieve these objectives, the report collects, generates and analyzes empirical evidence on patterns of equity, examines the underlying causes of inequity, and evaluates government policies for addressing inequity.

Partnership in Higher Education

Author : Emnet Tadesse Woldegiorgis
Publisher : BRILL
ISBN 13 : 9004411879
Total Pages : 228 pages
Book Rating : 4.0/5 (44 download)

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Book Synopsis Partnership in Higher Education by : Emnet Tadesse Woldegiorgis

Download or read book Partnership in Higher Education written by Emnet Tadesse Woldegiorgis and published by BRILL. This book was released on 2019-09-16 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Partnership in Higher Education: Trends between African and European Institutions is a pioneer contribution bringing a comprehensive perspective not only on the conceptualization of higher education partnership but also the empirical trends that exist between African and European institutions.

The Challenge of Change in Africa's Higher Education in the 21st Century

Author : Kenneth Kaoma Mwenda
Publisher : Cambria Press
ISBN 13 : 1604976101
Total Pages : 360 pages
Book Rating : 4.6/5 (49 download)

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Book Synopsis The Challenge of Change in Africa's Higher Education in the 21st Century by : Kenneth Kaoma Mwenda

Download or read book The Challenge of Change in Africa's Higher Education in the 21st Century written by Kenneth Kaoma Mwenda and published by Cambria Press. This book was released on 2009 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Challenge of Change in Africa's Higher Education in the 21st Century brings the reader face to face with the mega challenges and key opportunities in Africa's higher education sector in the twenty-first century. Mwenda and Muuka are two of Africa's emergent scholars, with 20 published books and over 100 articles published in peer-reviewed journals between them as of 2008. Authors who are diverse in their knowledge and experience of the complexities of education in Africa join Mwenda and Muuka in this treatise, which traverses the higher education milieu on the continent from Cape Town in South Africa to Lagos in Nigeria. Stated simply, those who have long called for a new generation of scholars on education in Africa will find a healthy and refreshing answer in The Challenge of Change in Africa's Higher Education in the 21st Century. The motivation for this book was the editors' recognition of gaps in the current understanding of higher education in Africa. The book has clear advantages and defining features over other books on higher education on the continent in the following respects. The Challenge of Change in Africa's Higher Education in the 21st Century is a book written from and with twenty-first century realities, making it a significant addition to the continuing and urgent search for solutions to the continent's development dilemma. It is therefore critical reading and research material for many stakeholders including students, professors, universities, and research libraries on the one hand and higher education ministries in Africa on the other. The role of international development agencies and non-governmental organizations towards enhancement of higher education in Africa cannot be overemphasized.

Development of Higher Education in Africa

Author : Alexander W. Wiseman
Publisher : Emerald Group Publishing
ISBN 13 : 1781906998
Total Pages : 519 pages
Book Rating : 4.7/5 (819 download)

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Book Synopsis Development of Higher Education in Africa by : Alexander W. Wiseman

Download or read book Development of Higher Education in Africa written by Alexander W. Wiseman and published by Emerald Group Publishing. This book was released on 2013-10-21 with total page 519 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume of the International Perspectives on Education and Society series investigates the challenges and prospects for higher education in Africa, especially issues of development, expansion, internationalization, equity, and divergence.

Higher Education Marketing in Africa

Author : Emmanuel Mogaji
Publisher : Springer Nature
ISBN 13 : 3030393798
Total Pages : 424 pages
Book Rating : 4.0/5 (33 download)

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Book Synopsis Higher Education Marketing in Africa by : Emmanuel Mogaji

Download or read book Higher Education Marketing in Africa written by Emmanuel Mogaji and published by Springer Nature. This book was released on 2020-05-20 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the key players, challenges and policies affecting higher education in Africa. It also explores the marketing strategies and the students’ selection process, providing theoretical and practical insights into education marketing in Africa. In particular, it focuses on the competition for students. The growing number of student enrolments, the public sector’s inability to meet the ever-increasing demands and new private universities springing up mean that it is essential for universities to identify their market and effectively communicate their messages. Although there has been substantial theoretical research to help shed light on students’ choices and universities' marketing strategies, little work has been undertaken on higher education in the African context. Filling that gap in the research, while at the same time acknowledging the regional differences in Africa, this book offers empirical insights into the higher education market across the continent.

Knowledge Production and Contradictory Functions in African Higher Education

Author : Nico Cloete
Publisher : African Books Collective
ISBN 13 : 1920677879
Total Pages : 314 pages
Book Rating : 4.9/5 (26 download)

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Book Synopsis Knowledge Production and Contradictory Functions in African Higher Education by : Nico Cloete

Download or read book Knowledge Production and Contradictory Functions in African Higher Education written by Nico Cloete and published by African Books Collective. This book was released on 2015-03-01 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dominant global discourse in higher education now focuses on world-class universities inevitably located predominantly in North America, Europe and, increasingly, East Asia. The rest of the world, including Africa, is left to play catch-up. But that discourse should focus rather on the tensions, even contradictions, between excellence and engagement with which all universities must grapple. Here the African experience has much to offer the high-participation and generously resourced systems of the so-called developed world. This book offers a critical review of that experience, and so makes a major contribution to our understanding of higher education.

Funding Higher Education in Sub-Saharan Africa

Author : D. Teferra
Publisher : Springer
ISBN 13 : 1137345780
Total Pages : 469 pages
Book Rating : 4.1/5 (373 download)

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Book Synopsis Funding Higher Education in Sub-Saharan Africa by : D. Teferra

Download or read book Funding Higher Education in Sub-Saharan Africa written by D. Teferra and published by Springer. This book was released on 2013-10-08 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtually all countries in the world are struggling to provide the necessary resources to Higher Education. The challenges are particularly complex for economically poor countries in Africa, which have recorded massive expansion in the past decade. This book analyzes the state of funding and financing higher education in Sub-Saharan Africa.

Higher Education in Sub-Saharan Africa

Author : Keith Hinchliffe
Publisher :
ISBN 13 :
Total Pages : 104 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Higher Education in Sub-Saharan Africa by : Keith Hinchliffe

Download or read book Higher Education in Sub-Saharan Africa written by Keith Hinchliffe and published by . This book was released on 1985 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:

One World, Many Knowledges

Author : Tar Halvorsen
Publisher : African Books Collective
ISBN 13 : 0620557885
Total Pages : 314 pages
Book Rating : 4.6/5 (25 download)

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Book Synopsis One World, Many Knowledges by : Tar Halvorsen

Download or read book One World, Many Knowledges written by Tar Halvorsen and published by African Books Collective. This book was released on 2016-05-12 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Various forms of academic co-operation criss-cross the modern university system in a bewildering number of ways, from the open exchange of ideas and knowledge, to the sharing of research results, and frank discussions about research challenges. Embedded in these scholarly networks is the question of whether a global template for the management of both higher education and national research organisations is necessary, and if so, must institutions slavishly follow the high-flown language of the global knowledge society or risk falling behind in the ubiquitous university ranking system? Or are there alternatives that can achieve a better, more ethically inclined, world? Basing their observations on their own experiences, an interesting mix of seasoned scholars and new voices from southern Africa and the Nordic region offer critical perspectives on issues of inter- and cross-regional academic co-operation. Several of the chapters also touch on the evolution of the higher education sector in the two regions. An absorbing and intelligent study, this book will be invaluable for anyone interested in the strategies scholars are using to adapt to the interconnectedness of the modern world. It offers fresh insights into how academics are attempting to protect the spaces in which they can freely and openly debate the challenges they face, while aiming to transform higher education, and foster scholarly collaboration. The Southern African-Nordic Centre (SANORD) is a partnership of higher education institutions from Denmark, Finland, Iceland, Norway, Sweden, Botswana, Namibia, Malawi, South Africa, Zambia and Zimbabwe. SANORDs primary aim is to promote multilateral research co-operation on matters of importance to the development of both regions. Our activities are based on the values of democracy, equity, and mutually beneficial academic engagement.

Higher Education in the Middle East and North Africa

Author : Yew Meng Lai
Publisher : Springer
ISBN 13 : 9811010560
Total Pages : 161 pages
Book Rating : 4.8/5 (11 download)

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Book Synopsis Higher Education in the Middle East and North Africa by : Yew Meng Lai

Download or read book Higher Education in the Middle East and North Africa written by Yew Meng Lai and published by Springer. This book was released on 2016-06-07 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the prospects for higher education development in the Middle East and North African (MENA) region. Adopting a South-South perspective (from the viewpoint of a developing country), it seeks to promote a deeper understanding of this colourful and highly diverse, yet volatile region. As such, it examines six selected MENA countries that serve as case studies for identifying the gaps and challenges as well as their potentials in terms of higher education development. Based on expert interviews and focus-group discussions with more than 85 individuals across the six countries and complemented by related facts and figures from both international and national documents, it presents an in-depth discussion and analysis of the countries’ respective political, security, and economic situations. These serve as preconditions for the cultivation of an environment conducive to facilitating the advancement of higher education. It also provides a critical overview of higher education in these countries, notably in terms of the current national system, legislative framework, accreditation, quality assurance, recognition concerns, and other critical issues that enable and/or constrain the development of their respective higher education sectors, and that of the region, as a whole.

Higher Education Financing in East and Southern Africa

Author : Pundy Pillay
Publisher : African Minds
ISBN 13 : 1920355332
Total Pages : 249 pages
Book Rating : 4.9/5 (23 download)

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Book Synopsis Higher Education Financing in East and Southern Africa by : Pundy Pillay

Download or read book Higher Education Financing in East and Southern Africa written by Pundy Pillay and published by African Minds. This book was released on 2010 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: This nine-country study of higher education financing in Africa includes three East African states (Kenya, Tanzania and Uganda), five countries in southern Africa (Botswana, Lesotho, Mozambique, Namibia and South Africa), and an Indian Ocean island state (Mauritius). Higher Education Financing in East and Southern Africa explores trends in financing policies, paying particular attention to the nature and extent of public sector funding of higher education, the growth of private financing (including both household financing and the growth of private higher education institutions) and the changing mix of financing instruments that these countries are developing in response to public sector financial constraints. 'This unique collection of African-country case studies draws attention to the remaining challenges around the financing of higher education in Africa, but also identifies good practices, lessons and common themes.