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Tweeting Is Leading
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Book Synopsis Tweeting is Leading by : Annelise Russell
Download or read book Tweeting is Leading written by Annelise Russell and published by Oxford University Press. This book was released on 2021 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: : Introduction -- Rhetorical agendas : a new framework for Senate representation -- Communicating Congressional priorities in the digital age -- "Short, not-so-sweet, and to (some) point" : Senate Tweets in 2013 and 2015 -- Categorizing Senators' Tweets and styles of communication -- Putting policy first : building a reputation as a policy wonk -- All politics is local : senators prioritize constituent service -- Partisan agendas : two parties, two patterns of partisan rhetoric -- Prioritization and representation : a future for social media and agenda-setting.
Book Synopsis Tweeting to Power by : Jason Gainous
Download or read book Tweeting to Power written by Jason Gainous and published by Oxford University Press, USA. This book was released on 2014 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using theory and data, Gainous and Wagner illustrate how online social media is bypassing traditional media and creating new forums for the exchange of political information and campaigning.
Book Synopsis The Tweeting Goddess Little Book Of Twitter Magic: How to Shine, Spread Your Message and Build Authentic Relationships Online by : Samantha Kelly
Download or read book The Tweeting Goddess Little Book Of Twitter Magic: How to Shine, Spread Your Message and Build Authentic Relationships Online written by Samantha Kelly and published by . This book was released on 2019-10-09 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to use Twitter and Linkedin effectively so you structure content and social media activity that will help you to be noticed online (in the right way), engage and increase awareness to reach your target audience.
Book Synopsis Twitter for Good by : Claire Diaz-Ortiz
Download or read book Twitter for Good written by Claire Diaz-Ortiz and published by John Wiley & Sons. This book was released on 2011-08-30 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Silver Medal Winner, Social Networking, 2012 Axiom Business Book Awards Silver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the power of the platform for any cause. As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. In Twitter for Good, Claire Diaz Ortiz, Twitter’s head of corporate social innovation and philanthropy, shares the same strategies she offers to organizations launching cause-based campaigns. Filled with dynamic examples from initiatives around the world, this groundbreaking book offers practical guidelines for harnessing individual activism via Twitter as a force for social change. Reveals why every organization needs a dedicated Twitter strategy and explains how to set one Introduces the five-step model taught at trainings around the world: T.W.E.E.T. (Target, Write, Engage, Explore, Track) Author @claired is the head of corporate social innovation and philanthropy at Twitter, collaborating with organizations like Nike, Pepsi, MTV, the American Red Cross, charity:water, Room to Read, the Gates Foundation, the Skoll Foundation, the Case Foundation, National Wildlife Federation, Kiva, the United Nations, Free the Children, Committee to Protect Journalists, Partners in Health, FEMA, Ushahidi, The Acumen Fund With more than 200 million users worldwide, Twitter has established itself as a dynamic force, one that every business and nonprofit must understand how to use effectively.
Book Synopsis The 4 Billion Dollar Tweet by : Ryan Holmes
Download or read book The 4 Billion Dollar Tweet written by Ryan Holmes and published by . This book was released on 2017-03 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media is coming for you? ready or not. It might be a viral video or a rogue employee or a media query.Or it could be the POTUS, singling out your company in a 2 a.m. Twitter rant.So this little book will answer some big questions: Why does social media matter for CEOs and how do I do it right?
Download or read book Corruptible written by Brian Klaas and published by Simon and Schuster. This book was released on 2021-11-09 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: An “absorbing, provocative, and far-reaching” (Kirkus Reviews, starred review) look at what power is, who gets it, and what happens when they do, based on over 500 interviews with those who (temporarily, at least) have had the upper hand—from the creator of the Power Corrupts podcast and Washington Post columnist Brian Klaas. Does power corrupt, or are corrupt people drawn to power? Are tyrants made or born? Are entrepreneurs who embezzle and cops who kill the result of poorly designed systems or are they just bad people? If you were suddenly thrust into a position of power, would you be able to resist the temptation to line your pockets or seek revenge against your enemies? To answer these questions, Corruptible draws on over 500 interviews with some of the world’s top leaders—from the noblest to the dirtiest—including presidents and philanthropists as well as rebels, cultists, and dictators. Some of the fascinating insights include: how facial appearance determines who we pick as leaders, why narcissists make more money, why some people don’t want power at all and others are drawn to it out of a psychopathic impulse, and why being the “beta” (second in command) may actually be the optimal place for health and well-being. Corruptible also features a wealth of counterintuitive examples from history and social science: you’ll meet the worst bioterrorist in American history, hit the slopes with a ski instructor who once ruled Iraq, and learn why the inability of chimpanzees to play baseball is central to the development of human hierarchies. Based on deep, unprecedented research from around the world, and filled with “unexpected insights…the most important lesson of Corruptible is that when psychopaths inadvertently reveal their true selves, the institutions that they plague must take action that is swift, brutal, and merciless” (Business Insider).
Book Synopsis Machine Learning with PyTorch and Scikit-Learn by : Sebastian Raschka
Download or read book Machine Learning with PyTorch and Scikit-Learn written by Sebastian Raschka and published by Packt Publishing Ltd. This book was released on 2022-02-25 with total page 775 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book of the bestselling and widely acclaimed Python Machine Learning series is a comprehensive guide to machine and deep learning using PyTorch s simple to code framework. Purchase of the print or Kindle book includes a free eBook in PDF format. Key Features Learn applied machine learning with a solid foundation in theory Clear, intuitive explanations take you deep into the theory and practice of Python machine learning Fully updated and expanded to cover PyTorch, transformers, XGBoost, graph neural networks, and best practices Book DescriptionMachine Learning with PyTorch and Scikit-Learn is a comprehensive guide to machine learning and deep learning with PyTorch. It acts as both a step-by-step tutorial and a reference you'll keep coming back to as you build your machine learning systems. Packed with clear explanations, visualizations, and examples, the book covers all the essential machine learning techniques in depth. While some books teach you only to follow instructions, with this machine learning book, we teach the principles allowing you to build models and applications for yourself. Why PyTorch? PyTorch is the Pythonic way to learn machine learning, making it easier to learn and simpler to code with. This book explains the essential parts of PyTorch and how to create models using popular libraries, such as PyTorch Lightning and PyTorch Geometric. You will also learn about generative adversarial networks (GANs) for generating new data and training intelligent agents with reinforcement learning. Finally, this new edition is expanded to cover the latest trends in deep learning, including graph neural networks and large-scale transformers used for natural language processing (NLP). This PyTorch book is your companion to machine learning with Python, whether you're a Python developer new to machine learning or want to deepen your knowledge of the latest developments.What you will learn Explore frameworks, models, and techniques for machines to learn from data Use scikit-learn for machine learning and PyTorch for deep learning Train machine learning classifiers on images, text, and more Build and train neural networks, transformers, and boosting algorithms Discover best practices for evaluating and tuning models Predict continuous target outcomes using regression analysis Dig deeper into textual and social media data using sentiment analysis Who this book is for If you have a good grasp of Python basics and want to start learning about machine learning and deep learning, then this is the book for you. This is an essential resource written for developers and data scientists who want to create practical machine learning and deep learning applications using scikit-learn and PyTorch. Before you get started with this book, you’ll need a good understanding of calculus, as well as linear algebra.
Book Synopsis The B2B Social Media Book by : Kipp Bodnar
Download or read book The B2B Social Media Book written by Kipp Bodnar and published by John Wiley & Sons. This book was released on 2011-12-20 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies. This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level. Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.
Book Synopsis #HashtagActivism by : Sarah J. Jackson
Download or read book #HashtagActivism written by Sarah J. Jackson and published by MIT Press. This book was released on 2020-03-10 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This “well-researched, nuanced” study of the rise of social media activism explores how marginalized groups use Twitter to advance counter-narratives, preempt political spin, and build diverse networks of dissent (Ms.) The power of hashtag activism became clear in 2011, when #IranElection served as an organizing tool for Iranians protesting a disputed election and offered a global audience a front-row seat to a nascent revolution. Since then, activists have used a variety of hashtags, including #JusticeForTrayvon, #BlackLivesMatter, #YesAllWomen, and #MeToo to advocate, mobilize, and communicate. In this book, Sarah Jackson, Moya Bailey, and Brooke Foucault Welles explore how and why Twitter has become an important platform for historically disenfranchised populations, including Black Americans, women, and transgender people. They show how marginalized groups, long excluded from elite media spaces, have used Twitter hashtags to advance counternarratives, preempt political spin, and build diverse networks of dissent. The authors describe how such hashtags as #MeToo, #SurvivorPrivilege, and #WhyIStayed have challenged the conventional understanding of gendered violence; examine the voices and narratives of Black feminism enabled by #FastTailedGirls, #YouOKSis, and #SayHerName; and explore the creation and use of #GirlsLikeUs, a network of transgender women. They investigate the digital signatures of the “new civil rights movement”—the online activism, storytelling, and strategy-building that set the stage for #BlackLivesMatter—and recount the spread of racial justice hashtags after the killing of Michael Brown in Ferguson, Missouri, and other high-profile incidents of killings by police. Finally, they consider hashtag created by allies, including #AllMenCan and #CrimingWhileWhite.
Book Synopsis Twitter and Elections around the World by : Richard Davis
Download or read book Twitter and Elections around the World written by Richard Davis and published by Routledge. This book was released on 2016-09-01 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twitter already has become an important electoral communication tool between candidates, parties and their specific constituencies. No serious candidate campaign ignores Twitter, while political party organizations utilize Twitter to communicate with partisans, reinforce supporters, and mobilize voters. Whereas much scholarship to date has focused primarily on Twitter’s political usage in the United States, there still remain many questions about the political uses and effects of Twitter in a global context. Does Twitter effect how reporters interact with candidates or even with each other? Does Twitter increase voter participation? Who is tweeting about elections? Why do people use Twitter in electoral contexts? Which type of candidate is more likely to use Twitter and why? Do parties differ in their use of Twitter, and why? Does Twitter increase candidate-voter interaction? Is Twitter shaping elections in various system contexts, and if so how? What is the influence of system context on Twitter use by parties, candidates, reporters, and voters? Eloquently combining theory and practice, established and rising scholars in the field of political communication have been brought together to provide an essential overview of the influence of Twitter on elections in a comparative perspective. Readers of this book will not only learn everything there is to know about this specific influence of Twitter, but more broadly how to approach the study of various online tools in general.
Book Synopsis Tweets and the Streets by : Paolo Gerbaudo
Download or read book Tweets and the Streets written by Paolo Gerbaudo and published by Pluto Press. This book was released on 2012-10-30 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tweets and the Streets analyses the culture of the new protest movements of the 21st century. From the Arab Spring to the "indignados" protests in Spain and the Occupy movement, Paolo Gerbaudo examines the relationship between the rise of social media and the emergence of new forms of protest. Gerbaudo argues that activists' use of Twitter and Facebook does not fit with the image of a "cyberspace" detached from physical reality. Instead, social media is used as part of a project of re-appropriation of public space, which involves the assembling of different groups around "occupied" places such as Cairo's Tahrir Square or New York's Zuccotti Park. An exciting and invigorating journey through the new politics of dissent, Tweets and the Streets points both to the creative possibilities and to the risks of political evanescence which new media brings to the contemporary protest experience.
Download or read book Tweet Cute written by Emma Lord and published by Wednesday Books. This book was released on 2020-01-21 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A witty rom-com reinvention ... with deeply relatable insights on family pressure and growing up.” - Emily Wibberley and Austin Siegemund-Broka, authors of Always Never Yours and If I’m Being Honest “An adorable debut that updates a classic romantic trope with a buzzy twist." - Jenn Bennett, author of Alex, Approximately and Serious Moonlight A fresh, irresistible rom-com from debut author Emma Lord about the chances we take, the paths life can lead us on, and how love can be found in the opposite place you expected. One of Forbes Best YA of 2020 Meet Pepper, swim team captain, chronic overachiever, and all-around perfectionist. Her family may be falling apart, but their massive fast-food chain is booming — mainly thanks to Pepper, who is barely managing to juggle real life while secretly running Big League Burger’s massive Twitter account. Enter Jack, class clown and constant thorn in Pepper’s side. When he isn’t trying to duck out of his obscenely popular twin’s shadow, he’s busy working in his family’s deli. His relationship with the business that holds his future might be love/hate, but when Big League Burger steals his grandma’s iconic grilled cheese recipe, he’ll do whatever it takes to take them down, one tweet at a time. All’s fair in love and cheese — that is, until Pepper and Jack’s spat turns into a viral Twitter war. Little do they know, while they’re publicly duking it out with snarky memes and retweet battles, they’re also falling for each other in real life — on an anonymous chat app Jack built. As their relationship deepens and their online shenanigans escalate — people on the internet are shipping them?? — their battle gets more and more personal, until even these two rivals can’t ignore they were destined for the most unexpected, awkward, all-the-feels romance that neither of them expected.
Book Synopsis My Shorts R Bunching. Thoughts? by : G. B. Trudeau
Download or read book My Shorts R Bunching. Thoughts? written by G. B. Trudeau and published by Andrews McMeel Publishing. This book was released on 2010-01-25 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Hilarious!" -- Jake Tapper, ABC News "Hilarious!" -- Karen Tumulty, TIME "Hilarious!" -- Erin Moriarity, CBS News In March of 2009, Doonesbury's intrepid journalist Roland Burton Hedley, III, opened a Twitter account and began to tweet. A lot. Four weeks later, a sampling of his 140-character missives was published in The New Yorker to great acclaim, and his posts were featured in a one-on-one "tweet-off" in the Columbia Journalism Review. Rushed into print, this groundbreaking volume is the first book-length Twitter collection by a single author. With dozens of Doonesbury strips and over 500 tweets, it presents the best of Hedley's work -- frontline micro-blogging from the self-anointed dean of Washington journotwits. Eight months into this project, author G.B. Trudeau can confirm that Twitter is a colossal sinkhole of time, but is gratified that he has found a way to monetize Roland's inane postings. (Follow Roland_Hedley.) When not writing comedy haiku on Twitter, Trudeau writes and draws the Pulitzer-prize-winning comic strip Doonesbury for 1100 newspapers worldwide, and lovingly curates his web presence at Doonesbury.com. He also hosts a milblog called The Sandbox. From the book: "Just spotted colleague Terry Moran in hall. Could wave, but easier to tweet. Hey, dude." 10:49 AM Mar 18th from Tweetdeck "Bumped into an old stalker of mine at Borders. She'd lost some weight and looked terrific, but I tweeted 911 anyway. Cops arrived from 3 states." 1:43 PM Mar7th from Blackberry "I refuse to apologize for making time for my kid's ball games, so I usually end up not going." 9:13 AM May 4th from web "Had close call watching MJ memorial service. They ended 'We are the World' before I could jimmy open my gun closet and blow my brains out." 12:33 PM Jul 7th from web "While speaking last night, someone threw panties on stage. Or boxers. Whatever. Times like that, always ask myself: What would The Boss do?" 5:13 PM Mar 12th from web "Kabul. Awakened by huge blast in hotel lobby. Suicide bomber blew up complimentary breakfast buffet. Off to find bagel." 3:14 PM Apr 8th from Tweetdeck "Accompanying HMMV patrol, used on-board computer to order Ab Rocket. And because I acted when I did, receiving second one absolutely free." 8:01 PM Apr 13th from Blackberry
Book Synopsis Because of a Teacher by : George Couros
Download or read book Because of a Teacher written by George Couros and published by Impress, LP. This book was released on 2021-08-05 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: What you do matters. You may not hear it often (or ever), but if you're an educator, you're making a difference in the lives of learners. And that impact has a domino effect. In Because of a Teacher, more than fifteen of today's leading educators remember the teachers and administrators who inspired and supported their careers. Through a series of heartfelt and uplifting stories, they reflect on their early years teaching, offering advice and strategies suited to first-year teachers and longtime educators alike. These personal stories offer hope for new teachers, encouragement for educators tiptoeing into burnout, and reassurance that the work you're doing right now will inspire generations to come. Because of a Teacher will inspire you to remember those who encouraged your love of learning; honor and thank educators who have advocated for you, championed your career, and equipped you with the skills necessary to lead; reflect on how far you've come since you entered the profession. Endorsements "Whether you are in your first year of teaching or nearing your last, Because of a Teacher will remind you why you went into education in the first place and help us all focus on what is really important: the legacy we will leave with the students and staff we are blessed to work with." -Allyson Apsey, principal and author of The Path to Serendipity "I would highly recommend this book to any educator I know!" -Morgane Michael, educational consultant and author of From Burnt Out to Fired Up! "Because of a Teacher is filled with voices from the field who remind us of the impact we can make with all students, even on our toughest days. If you are looking for an inspiring read to remind you why you went into the profession, this book is it." -Jimmy Casas, educator, author, speaker, and leadership coach
Book Synopsis Drinking and Tweeting by : Brandi Glanville
Download or read book Drinking and Tweeting written by Brandi Glanville and published by Simon and Schuster. This book was released on 2014-01-07 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 New York Times bestseller, now in paperback The brutally honest breath of fresh air on The Real Housewives of Beverly Hills, known for her dramatic divorce, her barely there clothing, and her inability to keep her mouth shut, tells all in this hilarious, no-holds-barred memoir that's "the best piece of celeb literature we've ever come across." (LAWeekly.com) It's impossible not to love Brandi Glanville, the unapologetically filter-free breath of fresh air on The Real Housewives of Beverly Hills. She spills all her secrets in this sassy, raunchy, and compulsively readable #1 New York Times bestselling memoir, dishing about everything from her DUI and her cheating ex to her one-night stands and the secret plastic surgery that made her "seventeen" again. Clear your schedule, grab a comfy seat, your favorite cocktail . . . and maybe a Xanax. #BestAfternoonEver.
Book Synopsis The Twittering Machine by : Richard Seymour
Download or read book The Twittering Machine written by Richard Seymour and published by Verso Books. This book was released on 2020-09-22 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A brilliant probe into the political and psychological effects of our changing relationship with social media Former social media executives tell us that the system is an addiction-machine. We are users, waiting for our next hit as we like, comment and share. We write to the machine as individuals, but it responds by aggregating our fantasies, desires and frailties into data, and returning them to us as a commodity experience. The Twittering Machine is an unflinching view into the calamities of digital life: the circus of online trolling, flourishing alt-right subcultures, pervasive corporate surveillance, and the virtual data mines of Facebook and Google where we spend considerable portions of our free time. In this polemical tour de force, Richard Seymour shows how the digital world is changing the ways we speak, write, and think. Through journalism, psychoanalytic reflection and insights from users, developers, security experts and others, Seymour probes the human side of the machine, asking what we’re getting out of it, and what we’re getting into. Social media held out the promise that we could make our own history–to what extent did we choose the nightmare that it has become?
Download or read book Hatching Twitter written by Nick Bilton and published by Penguin. This book was released on 2014-09-30 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dramatic, unlikely story behind the founding of Twitter, by New York Times bestselling author and Vanity Fair special correspondent The San Francisco-based technology company Twitter has become a powerful force in less than ten years. Today it’s everything from a tool for fighting political oppression in the Middle East to a marketing must-have to the world’s living room during live TV events to President Trump’s preferred method of communication. It has hundreds of millions of active users all over the world. But few people know that it nearly fell to pieces early on. In this rousing history that reads like a novel, Hatching Twitter takes readers behind the scenes of Twitter’s early exponential growth, following the four hackers—Ev Williams, Jack Dorsey, Biz Stone, and Noah Glass, who created the cultural juggernaut practically by accident. It’s a drama of betrayed friendships and high-stakes power struggles over money, influence, and control over a company that was growing faster than they could ever imagine. Drawing on hundreds of sources, documents, and internal e-mails, Bilton offers a rarely-seen glimpse of the inner workings of technology startups, venture capital, and Silicon Valley culture.
