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Toward Multimodal Pragmatics
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Book Synopsis Toward Multimodal Pragmatics by : Lihe Huang
Download or read book Toward Multimodal Pragmatics written by Lihe Huang and published by Routledge. This book was released on 2021-12-30 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Classic pragmatic theories emphasize the linguistic aspect of illocutionary acts and forces. However, as multimodality has gained importance and popularity, multimodal pragmatics has quickly become a frontier of pragmatic studies. This book adds to this new research trend by offering a perspective of situated discourse in the Chinese context. Using the multimodal corpus approach, this study examines how speakers use multiple devices to perform illocutionary acts and express illocutionary forces. Not only does the author use qualitative analysis to study the types, characteristics, and emergence patterns of illocutionary forces, he also performs a quantitative, corpus-based analysis of the interaction of illocutionary forces, emotions, prosody, and gestures. The results show that illocutionary forces are multimodal in nature while meaning in discourse is created through an interplay of an array of modalities. Students and scholars of pragmatics, corpus linguistics, and Chinese linguistics will benefit from this title.
Book Synopsis Toward Multimodal Pragmatics by : Lihe Huang
Download or read book Toward Multimodal Pragmatics written by Lihe Huang and published by Routledge. This book was released on 2021-12-30 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Classic pragmatic theories emphasize the linguistic aspect of illocutionary acts and forces. However, as multimodality has gained importance and popularity, multimodal pragmatics has quickly become a frontier of pragmatic studies. This book adds to this new research trend by offering a perspective of situated discourse in the Chinese context. Using the multimodal corpus approach, this study examines how speakers use multiple devices to perform illocutionary acts and express illocutionary forces. Not only does the author use qualitative analysis to study the types, characteristics, and emergence patterns of illocutionary forces, he also performs a quantitative, corpus-based analysis of the interaction of illocutionary forces, emotions, prosody, and gestures. The results show that illocutionary forces are multimodal in nature while meaning in discourse is created through an interplay of an array of modalities. Students and scholars of pragmatics, corpus linguistics, and Chinese linguistics will benefit from this title.
Book Synopsis Multimodal Pragmatics and Translation by : Sara Dicerto
Download or read book Multimodal Pragmatics and Translation written by Sara Dicerto and published by Springer. This book was released on 2017-11-28 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book proposes a new model for the translation-oriented analysis of multimodal source texts. The author guides the reader through semiotics, multimodality, pragmatics and translation studies on a quest for the meaning-making mechanics of texts that combine images and words. She openly challenges the traditional view that sees translators focusing their attention mostly on the linguistic aspect of source material in their work. The central theoretical pivot around which the analytical model revolves is that multimodal texts communicate through individual images and linguistic units, as well as through the interaction among textual resources and the text's interaction with its context of reference. This three-dimensional view offers a holistic understanding of multimodal texts and their potential translation issues to help translators improve the way they communicate multimodally across languages and cultures. This book will appeal to researchers in the fields of translation studies, multimodality and pragmatics.
Book Synopsis Multimodal Epistemologies by : Arianna Maiorani
Download or read book Multimodal Epistemologies written by Arianna Maiorani and published by Routledge. This book was released on 2014-04-24 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume develops a new multimodal semiotic approach to the study of communication, examining how multimodal discourse is construed transmedially and interculturally and how new technologies and cultural stances inform communicative contexts across the world. It contributes to current theoretical debates in the disciplines of semiotics, linguistics, multimodality, and pragmatics, as well as those aspects of pedagogy and film studies that engage with the notions of text and narrative by addressing questions such as: How do we study multimedia communication? How do we incorporate the impact of new media technologies into the study of Linguistics and Semiotics? How do we construe culture in modern communication? How useful are the current multidisciplinary approaches to multimodal communication? Through the analysis of specific case studies that are developed within diverse academic disciplines and which draw on a range of theoretical frameworks, the goal of this book is to provide a basis for an overarching framework that can be applied by scholars and students with different academic and cultural backgrounds.
Book Synopsis Spoken Corpus Linguistics by : Svenja Adolphs
Download or read book Spoken Corpus Linguistics written by Svenja Adolphs and published by Routledge. This book was released on 2013-07-18 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, Adolphs and Carter explore key approaches to work in spoken corpus linguistics. The book discusses some of the pioneering challenges faced in designing, building and utilising insights from the analysis of spoken corpora, arguing that, even though writing is heavily privileged in corpus research, the spoken language can reveal patterns of language use that are both different and distinctive and that this has important implications for the way in which language is described, for the study of human communication and for the field of applied linguistics as a whole. Spoken Corpus Linguistics is divided into two main parts. The first part sets the scene by discussing traditional and new approaches to monomodal spoken corpus analysis, with a focus on discourse organisation and conversational interaction and with particular attention to forms of language such as discourse markers and multi-word units, areas of language not conventionally described but which are argued to be of importance to spoken language description and to spoken language learning and teaching research within the field of applied linguistics. The second part of the book moves into the multimodal domain and focuses on alignments between language and gesture in a spoken corpus, with particular reference to gestural movements of the head and the hand and to the different ways in which prosody might be used to enhance communication. A brief final chapter discusses new developments in the area of spoken corpus research, including the relationship between language and context, emerging research methods as well as discussing possible shifts in scope and emphasis in spoken corpus research in the future.
Book Synopsis Multimodal Epistemologies by : Arianna Maiorani
Download or read book Multimodal Epistemologies written by Arianna Maiorani and published by Routledge. This book was released on 2014-04-24 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume develops a new multimodal semiotic approach to the study of communication, examining how multimodal discourse is construed transmedially and interculturally and how new technologies and cultural stances inform communicative contexts across the world. It contributes to current theoretical debates in the disciplines of semiotics, linguistics, multimodality, and pragmatics, as well as those aspects of pedagogy and film studies that engage with the notions of text and narrative by addressing questions such as: How do we study multimedia communication? How do we incorporate the impact of new media technologies into the study of Linguistics and Semiotics? How do we construe culture in modern communication? How useful are the current multidisciplinary approaches to multimodal communication? Through the analysis of specific case studies that are developed within diverse academic disciplines and which draw on a range of theoretical frameworks, the goal of this book is to provide a basis for an overarching framework that can be applied by scholars and students with different academic and cultural backgrounds.
Book Synopsis Visual and Multimodal Communication by : Charles Forceville
Download or read book Visual and Multimodal Communication written by Charles Forceville and published by Oxford University Press. This book was released on 2020-07-09 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful communication requires optimal relevance to a target audience. Relevance theory (RT) provides an excellent model based on this insight, but the impact of the theory has until now been restricted due to an almost exclusive focus on spoken face-to-face communication. Visual and Multimodal Communication: Applying the Relevance Principle is the first book to systematically demonstrate how RT can fulfill its promise to develop into an inclusive theory of communication. In this book, Charles Forceville refines and adapts RT's original claims to show its applicability to static visuals and multimodal discourses in popular culture genres. Using colorful examples, he explains how RT can be expanded and adapted to accommodate mass-communicative visual and visual-plus-verbal messages. Forceville addresses issues such as the difference between drawing prospective addressees' attention to a message and persuading them to accept it; the thorny continuum from implicit to explicit information; and the role of genre. Case studies of pictograms, advertisements, cartoons, and comics provide contemporary and accessible examples of the importance of genre and of how the RT model can be connected to other approaches. By expanding the application of relevance theory to include mass-communicative messages, Visual and Multimodal Communication reintroduces a central framework of cognitive linguistics and pragmatics to a new audience and paves the way for an inclusive theory of communication.
Author :Maximiliane Frobenius Publisher :John Benjamins Publishing Company ISBN 13 :9027256969 Total Pages :272 pages Book Rating :4.0/5 (272 download)
Book Synopsis A Pragmatic Approach to Fluency and Disfluency in Learner Language by : Maximiliane Frobenius
Download or read book A Pragmatic Approach to Fluency and Disfluency in Learner Language written by Maximiliane Frobenius and published by John Benjamins Publishing Company. This book was released on 2022-11-15 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This monograph presents analyses of filled and unfilled pauses, cut-offs, repair, discourse markers and other phenomena often referred to as disfluencies in the context of advanced language learners' PowerPoint presentations. It adopts a multimodal perspective to demonstrate the functions of these elements in interaction. Paired with gaze shifts, pointing gestures and posture shifts, they act as facilitators of joint visual orientation, mutual understanding, and accountable actions. Therefore, this volume suggests the name cofluency to reflect their potential functionality. Cofluencies are essential elements of multimodal chunks and multimodal patterns, and these are building blocks of a multimodal turn-taking mechanism for presentations. These concepts are illustrated and discussed based on excerpts from naturally occurring classroom data.
Book Synopsis Discourse and Technology by : Philip LeVine
Download or read book Discourse and Technology written by Philip LeVine and published by Georgetown University Press. This book was released on 2004-02-16 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The overarching theme of Discourse and Technology is cutting-edge in the field of linguistics: multimodal discourse. This volume opens up a discussion among discourse analysts and others in linguistics and related fields about the two-fold impact of new communication technologies: The impact on how discourse data is collected, transcribed, and analyzed—and the impact that these technologies are having on social interaction and discourse. As inexpensive tape recorders allowed the field to move beyond text, written or printed language, to capture talk—discourse as spoken language—the information explosion (including cell phones, video recorders, Internet chat rooms, online journals, and the like) has moved those in the field to recognize that all discourse is, in various ways, "multimodal," constructed through speech and gesture, as well as through typography, layout, and the materials employed in the making of texts. The contributors have responded to the expanding scope of discourse analysis by asking five key questions: Why should we study discourse and technology and multimodal discourse analysis? What is the role of the World Wide Web in discourse analysis? How does one analyze multimodal discourse in studies of social actions and interactions? How does one analyze multimodal discourse in educational social interactions? and, How does one use multimodal discourse analyses in the workplace? The vitality of these explorations opens windows onto even newer horizons of discourse and discourse analysis.
Book Synopsis The Cambridge Handbook of Sociopragmatics by : Michael Haugh
Download or read book The Cambridge Handbook of Sociopragmatics written by Michael Haugh and published by Cambridge University Press. This book was released on 2021-04-22 with total page 1009 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sociopragmatics is a rapidly growing field and this is the first ever handbook dedicated to this exciting area of study. Bringing together an international team of leading editors and contributors, it provides a comprehensive, cutting-edge overview of the key concepts, topics, settings and methodologies involved in sociopragmatic research. The chapters are organised in a systematic fashion, and span a wide range of theoretical research on how language communicates multiple meanings in context, how it influences our daily interactions and relationships with others, and how it helps construct our social worlds. Providing insight into a fascinating array of phenomena and novel research directions, the Handbook is not only relevant to experts of pragmatics but to any reader with an interest in language and its use in different contexts, including researchers in sociology, anthropology and communication, and students of applied linguistics and related areas, as well as professional practitioners in communication research.
Book Synopsis Perspectives on Multimodality by : Eija Ventola
Download or read book Perspectives on Multimodality written by Eija Ventola and published by John Benjamins Publishing. This book was released on 2004-01-01 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume sign posts several paths of multimodality research and theory-building today. The chapters represent a cross-section of current perspectives on multimodal discourse with a special focus on theoretical and methodological issues (mode hierarchies, modelling semiotic resources as multiple semiotic systems, multimodal corpus annotation). In addition, it discusses a wide range of applications for multimodal description in fields like mathematics, entertainment, education, museum design, medicine and translation.
Book Synopsis Doing Pragmatics Interculturally by : Rachel Giora
Download or read book Doing Pragmatics Interculturally written by Rachel Giora and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-09-11 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intercultural Pragmatics is a large and diverse field encompassing a wide range of approaches, methods, and theories. This volume draws scholars together from a broad range of cognitive, philosophical, and sociopragmatic perspectives on language use in order to lay the path for a mutually informing and enriching dialogue across subfields and perceived barriers to doing pragmatics interculturally.
Book Synopsis How to Do Critical Discourse Analysis by : David Machin
Download or read book How to Do Critical Discourse Analysis written by David Machin and published by SAGE. This book was released on 2023-02-11 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to use Critical Discourse Analysis, but not sure where to start? This book is the complete toolkit you need. Each chapter presents distinct concepts and ideas in Critical Discourse Analysis, explaining how to use them in your research – and why. Packed with case studies of news texts, social media content, memes, promotional videos, institutional documents, infographics and webpages, the book shows you how to apply each set of tools to real life examples. Most importantly, examples, case studies, and revised opening chapters of this second edition show how multimodal Critical Discourse Analysis can help us to understand the role of language in the functioning of society and politics today, shaping our priorities for what to do and how to act. This book is an inspiring and valuable resource for any undergraduate students and researchers who wish to understand and use Critical Discourse Analysis. David Machin is Professor of Linguistics at Shanghai International Studies University. Andrea Mayr is an Associate Professor at Zayed University.
Book Synopsis New Studies in Multimodality by : Ognyan Seizov
Download or read book New Studies in Multimodality written by Ognyan Seizov and published by Bloomsbury Publishing. This book was released on 2017-07-27 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Multimodality is one of the most popular and influential semiotic theories for analysing media. However, the application and conceptual anchoring of multimodality often remains geographically and disciplinarily grounded within local systems of thought. New Studies in Multimodality combines the expertise of multimodalists from around the globe, offering novel readings and applications of central concepts in multimodality and inviting innovative synergies between previously disparate schools. Combining perspectives from the most actively developing traditions of theory and research, this book progresses from classic concepts to more empirically and practice-motivated contributions. Contributors engage in mutual dialogue to present new theoretical perspectives and compelling applications to a variety of old and new media. Expanding the basis and scope of multimodality, this volume shows awareness and experience of this field in many disciplines and illustrates how versatile, pervasive and relevant it is for studying today's communication phenomena.
Book Synopsis A Multimodal Analysis of Picture Books for Children by : Arsenio Jesús Moya Guijarro
Download or read book A Multimodal Analysis of Picture Books for Children written by Arsenio Jesús Moya Guijarro and published by Equinox Publishing (UK). This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The chapters included in this book take the most relevant systemic-functional and visual social semiotic theories a step further from previous studies and apply them to the genre of children's tales.
Author :Marta Fernández-Villanueva Publisher :Walter de Gruyter GmbH & Co KG ISBN 13 :3110458810 Total Pages :264 pages Book Rating :4.1/5 (14 download)
Book Synopsis Beyond Language Boundaries by : Marta Fernández-Villanueva
Download or read book Beyond Language Boundaries written by Marta Fernández-Villanueva and published by Walter de Gruyter GmbH & Co KG. This book was released on 2016-08-22 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The way speakers in multilingual contexts develop own varieties in their interactions sheds light on code switching and multimodal dynamic co-constructions of grammar in use. This volume explores the intersection of multimodality and language use of multilingual speakers. Firstly, theoretical frames are discussed and empirical studies involving Catalan, German and Spanish as L1, L2 or FL are presented interconnecting verbal and gestural modalities into grammar description or exploring actions as sources for gestures, which may nonverbally represent the argument in German dynamic motion verbs. Other chapters focus on positionings in interviews, lexical access searches or proxemics in greetings and farewells. The contributions secondly focus on verbal features of language use in multilingual contexts related to self-representation and co-construction of identity through code-switching, deixis or argumentative reasoning in different communicative events based on multilingual data of languages including Croatian, English, Italian, Brazilian-Portuguese and Polish. The findings call for a reviewed conception of grammar description with implications also for the conceptualization of deixis, for L2/foreign language acquisition and language teaching policies.
Book Synopsis Second Language Pragmatics by : Arline Burgmeier
Download or read book Second Language Pragmatics written by Arline Burgmeier and published by Oxford University Press. This book was released on 2020-02-07 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside Reading Second Edition is a five-level academic reading series that develops students’ reading skills and teaches key academic vocabulary from the Academic Word List.
