The Country of Memory

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Author :
Publisher : Univ of California Press
ISBN 13 : 9780520222670
Total Pages : 292 pages
Book Rating : 4.2/5 (226 download)

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Book Synopsis The Country of Memory by : Hue-Tam Ho Tai

Download or read book The Country of Memory written by Hue-Tam Ho Tai and published by Univ of California Press. This book was released on 2001-10 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Hue-Tam Ho Tai's masterful collection of essays that explore how the past is being remade in contemporary Vietnam constitutes a welcome addition to the study of the larger problem of engineering memory, especially in political cultures where the identity of the nation-state is in a considerable state of flux . . .. This book also suggests that the 'commemorative fever' that is sweeping Vietnam is about more than Vietnam's history. It also has a great deal to do with the problems premodern cultures presented to those who promoted the creation of contemporary states. In this regard both Vietnam and this book offer all scholars of nationalism and remembering in the West a fascinating perspective on their own nations."—John Bodnar, Chancellors' Professor of History at Indiana University, from the Foreword

Coffee Culture, Destinations and Tourism

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Publisher : Channel View Publications
ISBN 13 : 1845411927
Total Pages : 246 pages
Book Rating : 4.8/5 (454 download)

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Book Synopsis Coffee Culture, Destinations and Tourism by : Lee Jolliffe

Download or read book Coffee Culture, Destinations and Tourism written by Lee Jolliffe and published by Channel View Publications. This book was released on 2010-04-20 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the various aspects of coffee culture around the globe, relating the rich history of this beverage and the surroundings where it is produced and consumed to coffee destination development and to the visitor experience. Coffee and tourism venues explored range from the café districts of Australia, Canada, Germany and New Zealand to the traditional and touristic coffee houses of Malaysia and Cyprus to coffee-producing destinations in Africa, Asia, Latin America and the Pacific. This is a must-read for those interested in understanding coffee in relation to hospitality and tourism. Readers should gain a new appreciation of the potential for coffee-related tourism to contribute to both destination development and pro-poor tourism objectives.

Tourism Management

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Publisher : Nova Publishers
ISBN 13 : 9781600210587
Total Pages : 250 pages
Book Rating : 4.2/5 (15 download)

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Book Synopsis Tourism Management by : Terry V. Liu

Download or read book Tourism Management written by Terry V. Liu and published by Nova Publishers. This book was released on 2006 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism appears to be an industry that anyone can understand, but in reality it is a very complex subject. It is a meeting ground for economics, sociology, anthropology, geography, ecology and national priority issues among other challenges. Issues of employment, prices and contribution to GDP are all a part of the scope of this book, as well. This new volume brings together research on tourism management from around the world.

Service Excellence in Tourism and Hospitality

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Publisher : Springer Nature
ISBN 13 : 3030576949
Total Pages : 222 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis Service Excellence in Tourism and Hospitality by : K. Thirumaran

Download or read book Service Excellence in Tourism and Hospitality written by K. Thirumaran and published by Springer Nature. This book was released on 2021-01-20 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Service operations management in the tourism and hospitality industry requires a high level of coordination, communication and facilitation to satisfy visitors. In all of these activities, service excellence means a lot to visitors in terms of their experience, and to the business it means repeat customers and word-of-mouth marketing. Based on fresh empirical evidence from the field, this book captures the different approaches and challenges to service excellence in the Asian tourism and hospitality industry. Focusing on hotels, attractions, transport providers and other segments in tourism and hospitality, this book presents new case studies underlining and detailing global and local travel industry practices. The book is meant as a reference and supplementary reading for students, researchers and industry practitioners.

Vietnam Tourism

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Author :
Publisher : CABI
ISBN 13 : 1789242789
Total Pages : 232 pages
Book Rating : 4.7/5 (892 download)

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Book Synopsis Vietnam Tourism by : Huong T. Bui

Download or read book Vietnam Tourism written by Huong T. Bui and published by CABI. This book was released on 2022-02-18 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vietnam has experienced rapid growth within its tourism industry during the past decades. This growth is part of Vietnam's opening economy allowing a wide range of forms of tourism. Vietnam Tourism: Policies and Practices provides a comprehensive review of tourism development in Vietnam. Part I outlines the history of tourism, the role and involvement of public and private sectors in governance and planning, and the markets for tourism. Part II offers analysis and assessment of various types of tourism in Vietnam, including marine and island, eco, heritage, dark and community-based tourism. Part III centres on current operational issues of tourism, hotels and events. Written by scholars with extensive research experience on tourism in Vietnam this book is a reliable source of reference for students, researchers and industry practitioners who are interested modern tourism specifically in Vietnam and Southeast Asia.

DK Vietnam

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Author :
Publisher : Penguin
ISBN 13 : 0744093090
Total Pages : 436 pages
Book Rating : 4.7/5 (44 download)

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Book Synopsis DK Vietnam by : DK Travel

Download or read book DK Vietnam written by DK Travel and published by Penguin. This book was released on 2023-10-24 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visit Southeast Asia's paradise! Taste traditional street food in Hanoi, cruise in Halong bay, explore nature and wildlife, take a boat trip through paddy fields and marvel at colonial architecture in Ho Chi Minh City. Your DK guide has it all: Welcome to Vietnam! Take the new lightweight Vietnam travel book wherever you go. Inside the pages of DK Eyewitness Vietnam, you'll find: - Our pick of Vietnam's must-sees, top experiences and hidden gems. - The best spots to eat, drink, shop and stay. - Detailed maps and walks to make navigating the country easy. - Easy-to-follow itineraries. - Expert advice: get ready, get around and stay safe. - Color-coded chapters to every part of Vietnam, from Ho Chi Minh City to Hanoi, the Mekong Delta to Northern Vietnam. Vietnam has a wealth of sights and experiences waiting to be discovered! From dramatic mountain landscapes in Sapa to long stretches of pristine, palm-fringed sands on the east coast. And with the country's rich history, delicious cuisine and friendly cities, there is plenty for you to enjoy. There are so many reasons to love Vietnam! Experience the best of this small Asian country in spectacular detail with photographs on practically every page, and hand-drawn illustrations that place you inside the country's iconic buildings and neighborhoods. This guidebook breaks up this bit of paradise into easily navigable adventures with expert local knowledge, trusted travel advice and comprehensive maps. From North to South Vietnam, excursions to Angkor, historical and religious sites like the temple of the Jade Emperor, and all the outdoor activities Vietnam has to offer! More trips to uncover DK Eyewitness is the most up-to-date travel guide series following the COVID-19 outbreak. Each guide includes expert-led insights into the world's most famous countries and cities, things to do and places to stay. Want the best of Southeast Asia in your pocket? Try our Eyewitness Malaysia or Eyewitness Cambodia and Laos.

Tourism Marketing in East and Southeast Asia

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Author :
Publisher : CABI
ISBN 13 : 1800622147
Total Pages : 238 pages
Book Rating : 4.8/5 (6 download)

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Book Synopsis Tourism Marketing in East and Southeast Asia by : Stylidis, Dimitrios

Download or read book Tourism Marketing in East and Southeast Asia written by Stylidis, Dimitrios and published by CABI. This book was released on 2022-12-19 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the increased research interest in tourism in Asia, most research has focused on the key destinations (China, Macau, Hong Kong, Thailand), while neglecting other destinations which are less well explored. Little is known about the marketing efforts and practices, along with the successes and challenges, countries in the East and Southeast Asia have been experiencing. This book aims to address this oversight by exploring the marketing approaches, techniques and tools used by various countries in the region both collectively and individually to manage their tourism offerings and position them in the global tourism market: China, Hong Kong, Indonesia, Japan, Korea, Macau, Mongolia, Myanmar, Vietnam. The book will be of interest to tourism marketing researchers, practitioners, academics, undergraduate and postgraduate students who will find these insightful contemporary case studies useful in the classroom.

Handbook of Customer Engagement in Tourism Marketing

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 180220394X
Total Pages : 382 pages
Book Rating : 4.8/5 (22 download)

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Book Synopsis Handbook of Customer Engagement in Tourism Marketing by : Raouf A. Rather

Download or read book Handbook of Customer Engagement in Tourism Marketing written by Raouf A. Rather and published by Edward Elgar Publishing. This book was released on 2023-10-06 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing an overview of current research and empirical applications, this Handbook serves as an authoritative and comprehensive guide to customer engagement in the tourism industry. Addressing important challenges, contributions from a global range of scholars explore an array of strategic and tactical issues including understanding and managing customer engagement as well as the metrics for capturing, measuring and implementing engagement methods.

Co - Creation in Tourist Experiences

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1317293444
Total Pages : 179 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Co - Creation in Tourist Experiences by : Nina K Prebensen

Download or read book Co - Creation in Tourist Experiences written by Nina K Prebensen and published by Taylor & Francis. This book was released on 2017-04-21 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tourist experience is multi-faceted and dynamic, as tourists engage with its formation and creation. The tourists then become vital in creating value for themselves together with the service provider. Experience value cannot be pre-produced, but is co-created between host and guest(s) in the servicescape. The tourist managers can therefore only plan for and facilitate for value co-creation to take place. This book responds to the need for a critical review of how firms can facilitate and dramatize for enhanced experience value for tourists. As the roles of participants and providers are changing rapidly, new knowledge in terms of how value creation and value co-creation can transpire needs to be generated. The aim of this book is therefore to accentuate the role and importance of the core elements in value creation processes, namely, the customer(s), the setting in which co-creation would take place, and the provider. Bringing together scholars from diverse areas to address the nature of how the actors co-create values through interaction in different experience settings, the book also serves as a guide to the best practice of co-creation of tourist experiences. It will therefore appeal practically as well as theoretically to scholars and students of tourism, marketing, leisure, hospitality, and services management.

Experiencescapes

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Publisher : Copenhagen Business School Press DK
ISBN 13 : 9788763001502
Total Pages : 212 pages
Book Rating : 4.0/5 (15 download)

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Book Synopsis Experiencescapes by : Tom O'Dell

Download or read book Experiencescapes written by Tom O'Dell and published by Copenhagen Business School Press DK. This book was released on 2005 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Experiences have become the hottest commodities the market has to offer. No matter where we turn, we are constantly inundated by advertisements promoting products that promise to provide us with some ephemeral experience that is newer, better, more thrilling, more genuine, more flexible, or more fun than anything we have previously encountered. In turn, consumers themselves are increasingly willing to go to great lengths, invest large sums of money, and take great risks to avoid "the beaten track" and "experience something new."" "Working with an interdisciplinary approach, this book critically analyzes the significance this market for experiences (and interest in them) is having as a generative motor of cultural and socioeconomic change in modern society."--Jacket.

The complete travel guide for Vietnam

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Author :
Publisher : YouGuide Ltd
ISBN 13 : 1837047030
Total Pages : 262 pages
Book Rating : 4.8/5 (37 download)

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Book Synopsis The complete travel guide for Vietnam by :

Download or read book The complete travel guide for Vietnam written by and published by YouGuide Ltd. This book was released on with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: At YouGuide™, we are dedicated to bringing you the finest travel guides on the market, meticulously crafted for every type of traveler. Our guides serve as your ultimate companions, helping you make the most of your journeys around the world. Our team of dedicated experts works tirelessly to create comprehensive, up-todate, and captivating travel guides. Each guide is a treasure trove of essential information, insider insights, and captivating visuals. We go beyond the tourist trail, uncovering hidden treasures and sharing local wisdom that transforms your travels into extraordinary adventures. Countries change, and so do our guides. We take pride in delivering the most current information, ensuring your journey is a success. Whether you're an intrepid solo traveler, an adventurous couple, or a family eager for new horizons, our guides are your trusted companions to every country. For more travel guides and information, please visit www.youguide.com

The Future of Food Tourism

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Author :
Publisher : Channel View Publications
ISBN 13 : 184541540X
Total Pages : 356 pages
Book Rating : 4.8/5 (454 download)

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Book Synopsis The Future of Food Tourism by : Ian Yeoman

Download or read book The Future of Food Tourism written by Ian Yeoman and published by Channel View Publications. This book was released on 2015-07-06 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a systematic and pattern-based explanation of food tourism, focusing on how and why change could occur and what the implications could be. In the future will food tourism involve food grown in the laboratory or a more authentic experience associated with place and history? The book’s approach to the future has focused on explanation; the contributors look for the causes, trends and theoretical concepts that explain change, thus attempting to justify and explore the future. Scenarios are used to explore alternative futures and the book examines the implications for the future of food tourism and highlights future research avenues. This book is primarily aimed at postgraduate students and researchers in the field of tourism studies.

Consumer Behaviour in Hospitality and Tourism

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1040153623
Total Pages : 291 pages
Book Rating : 4.0/5 (41 download)

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Book Synopsis Consumer Behaviour in Hospitality and Tourism by : Saloomeh Tabari

Download or read book Consumer Behaviour in Hospitality and Tourism written by Saloomeh Tabari and published by Taylor & Francis. This book was released on 2024-10-30 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: This insightful and expert-led volume presents a holistic view of the latest, cutting-edge global research on trends and changes in consumer behaviour in hospitality and tourism, with focus on the effects of the COVID-19 pandemic and its impacts on purchase patterns within the industries. The COVID-19 pandemic has affected every aspect of consumer behaviour, including expenses, ways of shopping, eating, lifestyle, use of technology and individual decision-making processes. This volume presents a carefully selected and logically structured collection of chapters, which aim to identify the factors that influence these new purchase patterns and evaluate how managers, retailers and marketers can develop appropriate strategies that respond to these changes in the market going forward. This book explores the effects of multiple socio-economic factors on individual consumption behaviours and features an array of international case studies. This book is of pivotal interest for students, scholars and researchers interested in consumer behaviour within the tourism and hospitality industries, as well as providing a useful tool for professionals to develop appropriate strategies that meet the evolving needs of consumers in the market.

Research Handbook on Brand Co-Creation

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1839105429
Total Pages : 448 pages
Book Rating : 4.8/5 (391 download)

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Book Synopsis Research Handbook on Brand Co-Creation by : Markovic, Stefan

Download or read book Research Handbook on Brand Co-Creation written by Markovic, Stefan and published by Edward Elgar Publishing. This book was released on 2022-03-10 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together different theoretical perspectives on brand co-creation and discussing their practical applicability and ethical implications, this Research Handbook explores emerging notions of brand construction which view brands as co-created through collaborative efforts between multiple stakeholders.

Visiting the Neighbours

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Publisher : NewSouth
ISBN 13 : 1742241808
Total Pages : 320 pages
Book Rating : 4.7/5 (422 download)

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Book Synopsis Visiting the Neighbours by : Agnieszka Sobocinska

Download or read book Visiting the Neighbours written by Agnieszka Sobocinska and published by NewSouth. This book was released on 2014-09-01 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A million Australians went to Bali last year, following the millions of others who have made their way across Asia over the past century. Many travellers returned thinking they knew Asia and their personal experiences helped shape popular attitudes. This absorbing book unpacks their experiences, showing how their encounters changed the way Australians thought about themselves in the world.Visiting the Neighbours tells the story of Australian relations with Asia from the bottom up, examining the experiences of some of the millions of travellers and tourists who headed to the region over more than a hundred years. Merchants, missionaries, pilgrims, soldiers, hippies, diplomats, backpackers all had an impact on diplomacy and international relations. Agnieszka Sobocinska’s book is a bold and important step in understanding the intersection between popular opinion, prejudice and international relations as Australia stands at the precipice of the Asian Century.‘Sets out a range of fascinating and different roles played by Australians in Asia.’ – Michael Wesley, author of There Goes the Neighbourhood: Australia and the rise of Asia.‘ … Puts travel to Asia firmly on the 'Asia-literacy' map. This is not only a richly detailed, subtly argued and historically informed study of the Australian traveller in Asia. It is also smart, sharp and a very good read.’ – David Walker, BHP Billiton Chair of Australian Studies, Peking University.

Advances in Hospitality and Leisure

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Publisher : Emerald Group Publishing
ISBN 13 : 1800712723
Total Pages : 192 pages
Book Rating : 4.8/5 (7 download)

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Book Synopsis Advances in Hospitality and Leisure by : Joseph S. Chen

Download or read book Advances in Hospitality and Leisure written by Joseph S. Chen and published by Emerald Group Publishing. This book was released on 2021-11-26 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This seventeenth annual volume of Advances in Hospitality and Leisure includes full papers and research notes. Articles involve a quantitative or qualitative approach along with conceptual models.

Visitor Experience Design

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Author :
Publisher : CABI
ISBN 13 : 1786391899
Total Pages : 285 pages
Book Rating : 4.7/5 (863 download)

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Book Synopsis Visitor Experience Design by : Noel Scott

Download or read book Visitor Experience Design written by Noel Scott and published by CABI. This book was released on 2017-08-18 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most discussion of visitor experiences uses a behavioural or managerial approach where the way the visitor thinks is ignored - it's a black box. Visitor Experience Design is the first book of its kind to examine best practice in creating and delivering exciting and memorable travel and visitation experiences from a cognitive psychological perspective - it opens the black box. The chapters draw on recent findings from cognitive psychology, cognitive science and neuroscience to provide a basis for a better understanding of the antecedents of a memorable experience. Tourism, hospitality and event managers seek to provide WOW experiences to their visitors through better design and management.This book encourages the discussion of different facets of experience design such as emotions, attentions, sensations, learning, the process of co-creation and experiential stimuli design. It will be of interest to tourism researchers and postgraduate students studying tourism management, marketing and product design.