TikTok for educators and educational brands!: What you must know to master TikTok and the biggest educational rebellion since the invention of the overhead projector: EduTok!

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Author :
Publisher : Markus Rach
ISBN 13 :
Total Pages : 37 pages
Book Rating : 4.6/5 (283 download)

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Book Synopsis TikTok for educators and educational brands!: What you must know to master TikTok and the biggest educational rebellion since the invention of the overhead projector: EduTok! by : Markus Rach

Download or read book TikTok for educators and educational brands!: What you must know to master TikTok and the biggest educational rebellion since the invention of the overhead projector: EduTok! written by Markus Rach and published by Markus Rach. This book was released on 2020-03-19 with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a resource for educators and educational brands on how to navigate and master the rising star on the social media horizon: TikTok. It details why you should be on the TikTok platform and guides you from the account creation process to your very first TikTok upload. This book is written by a university lecturer, researcher and experiential marketer. It seeks to highlight, why modern educators need to look at student engagement through the lens of a marketer. This book showcases how students’ attention is cumulating on this new platform, which is secretly seeking to democratize education. Although this secret has been viewed over 80 billion times in just few months, it is currently regionally focused on India only (March 2020). Nevertheless, some universities and educators have already joined the platform to get a head start in the race for students’ attention. This book will open your eyes and detail how the latest generation conflict is likely to impact modern education. It will show you why the biggest names in Hollywood are no competition for a 15-year-old TikTok creator; at least not in the race for attention. It will confront you with a new truth! The truth of attention arbitrage in education. The truth, that EduTok math videos have millions of views. Who would have ever thought! You will be presented with examples and best practice methods, all based on the author’s very own TikTok experiment. In January 2020, the author set out to grow an account from 0 views, 0 followers and 0 content to over 30 million views and 50K followers in just a few weeks. All for free. This book is for you, if you seek to expand your classroom to the world of short-video platforms. Likewise, if you aim to acquire new students, or look to become the coolest educator on the planet.

Tiktok Marketing School

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Author :
Publisher : Estalontech
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4.2/5 (213 download)

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Book Synopsis Tiktok Marketing School by : Hillary Scholl

Download or read book Tiktok Marketing School written by Hillary Scholl and published by Estalontech. This book was released on 2022-06-01 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to be financially independent and successful? Learning How To Use TikTok's Power Could Be The Answer! One of the BEST skills you can learn today is how to use the power of TikTok. When you understand TikTok marketing the proper way, you can essentially write your own income! Knowing how to use social media platforms to sell your items can help you take your company to the next level! Imagine finally being able to manage a profitable online business from the comfort of your own home. Imagine quitting your day job and earning enough money to support yourself and your family in a comfortable and affluent lifestyle. It costs money to market your company, a lot of money! Paying a third-party organization to sell your brand might be very expensive! When faced with budget constraints, resource constraints, and ever-moving timeframes, many people discover that it is a cost that may quickly blow budgets and eat into earnings! THIS IS ONLY ONE OF THE REASONS WHY SOCIAL MEDIA IS IMPORTANT! The world is changing, and social media is catching up! In today's corporate world, social marketing has a huge impact on internet marketing! and TikTok is quickly becoming a behemoth in this field! Their user base is expanding at a quicker rate than any other social site. You are missing out BIG TIME if you are not using TikTok for promotion. And if you think it is just for youngsters, you are completely wrong. So, how does this affect you? Imagine this: you could generate content this week and reach tens of thousands, if not hundreds of thousands, of people who are interested in you, your brand, and your business. You can get viral or semi-viral overnight if you start with no followers and no content. Eyeballs = people = potential customers = fans TikTok is currently one of the most popular social media sites and will soon become a marketing powerhouse. Because it is fresh compared to Facebook, for example, there is less competition, and the ease with which you may move from nothing to anything is something not to be overlooked. It is the same as marketing on Facebook or YouTube in the early years when it was quite simple and yielded incredible results. This is a once-in-a-lifetime opportunity. You have greatly increased your chances of success by learning how to sell on TikTok the RIGHT WAY! You will need TikTok Marketing School to learn how to use TikTok marketing to grow your business... Everything you need to know about creating a successful TikTok marketing plan is covered in TikTok Marketing School. You will learn: What is TikTok, and how does it all work? How to utilize TikTok to promote your business. How to make content that has the potential to go viral. How to get started and create an account on the platform. How to grow your audience and following. How to use TikTok advertisements to boost your performance. How to evaluate your outcomes and improve your strategy. And a whole lot more!

TikTok Playbook

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Publisher :
ISBN 13 :
Total Pages : 202 pages
Book Rating : 4.6/5 (771 download)

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Book Synopsis TikTok Playbook by : Samson Floyd

Download or read book TikTok Playbook written by Samson Floyd and published by . This book was released on 2020-08-20 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: once in a while, a new platform is born, and a small number of people who harness its power are able to build the biggest brands of their time. You can be next With over 800 million users and growing, TikTok is quickly becoming the most popular social media platform, leading influencers, brands and average joe's to wonder "How can I use TikTok to grow my following?" If you haven't used TikTok before, it may seem a bit frightening, or maybe even a bit weird and irrelevant. You find yourself thinking... What even is this whole TikTok thing? Where do I start? I only see kids on the platform, will this work for my company? I can't dance, how can I ever become an influencer? We get it, tackling a new social media platform is a big challenge, But with great challenges come great opportunities, you just have to know how to do it. In TikTok Secrets, you'll discover: The TikTok Secrets' step-by-step roadmap that will take you from a complete TikTok noob to building your brand within 7 days The tactics that will ensure you to never run out of video ideas The secrets to discovering what your audience wants and tailoring your social media strategy accordingly Why Instagram and Facebook are slowly dying and what you should know before it's too late The evergreen skills every brand of influencer must have to succeed on TikTok and beyond Why TikTok is the best way to grow your Instagram page or youtube channel. The create-your-content blueprint that sells you or your product, so you can make money from your phone The number one thing you should do before TikTok's organic reach disappears (it happened with Facebook, Instagram, vine and it will happen with TikTok too!) As a free bonus, you will also get a Viral Video Checklist, to ensure your videos will go viral! You probably started too late with Facebook or Instagram to grow a serious following, but TikTok is your second chance But just like Facebook and Instagram, this opportunity to grow won't last long. TikTok is already slowly decreasing its organic reach and you will miss out on this opportunity if you don't act now. Basic people are growing their TikTok accounts to millions of followers and now have the freedom to do what they want, whenever they want And you can do the same. The strategies laid out in this book are highly specialized, yet so easy-to-understand even your Aunt Joyce can benefit from it Don't leave money on the table, scroll up, and click the "buy now with 1-click button" to get your book instantly.

#okBoomer: My TikTok experiment & what marketers should know about the platform!

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Author :
Publisher : Markus Rach
ISBN 13 :
Total Pages : 35 pages
Book Rating : 4.6/5 (31 download)

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Book Synopsis #okBoomer: My TikTok experiment & what marketers should know about the platform! by : Markus Rach

Download or read book #okBoomer: My TikTok experiment & what marketers should know about the platform! written by Markus Rach and published by Markus Rach. This book was released on 2020-03-24 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: From 0 to over 27 million views in less than 6 weeks. A TikTok experiment by a marketing expert on the fastest growing social media platform on the planet: TikTok. TikTok is one of the fastest social media platforms of 2018, 2019 and surely 2020. It is approaching the 1 billion monthly active user mark and setting new records on almost any level. It’s rocket like user growth gets much media attention. But who is behind TikTok? What makes this app so special? What is its addictive formula to keep users for hours on the platform?Markus Rach, a marketer, entrepreneur, researcher, lecturer, husband and dad set out to answer these questions. To do so, he engaged in a TikTok experiment! On January 14, 2020, Markus created a TikTok profile with the objective to get a TikTok upload with 1 million views. Although it took him 6 weeks to achieve his goal, his account the @marketing_guy, has now over 30 million views, over 2.8 million likes, multiple TikToks with millions of views and over 50.000 TikTok fans. Ok for a boomer, right? In this book, Markus shares his experience and learnings from this unique experiment. He looks at TikTok from a marketer’s perspective. Answering the very questions marketers have in their mind, when thinking about TikTok. Is TikTok relevant for me? Should I join TikTok? How does TikTok work? Isn’t it just an app for 13-year-old teens? How can I create a TikTok. Will I get views and how? All of these questions were answered in 7 chapters and to great detail. It also addresses why marketers should not just engage in advertising on the platform, but understand the platform first. At the same time, this book documents the experiment's dark side. The emotional side. The race for content and ideas. The emotional twist to wait for views to go up. The happiness is they do and the disappointment if they don't. This book also deals with advertising on the platform. One brand got almost 4 billion views on their sponsored hashtag challenge. Others are less successful. Some brands even fail to setup their account. Some just throw money at influencers and others miss to understand the platform's culture. It reveals what went wrong with marketing. And how you can become a kick-ass marketer on the platform. Understand the platform, get your hands dirty, get over yourself and don't forget: there are teens with 35 million followers and 2.2 billion likes on the platform, they don't have an agency nor a department full of degree educated marketers. Your time to get on the platform is now! Want to be in my TikTok? the @marketing_guy

TikTok Famous in 2020 : the Go Viral on TikTok Complete Beginners Guide on How to Become Famous on TikTok and Make Money Online Using TikTok for Business and Marketing In 2020

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Publisher :
ISBN 13 :
Total Pages : 53 pages
Book Rating : 4.6/5 (81 download)

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Book Synopsis TikTok Famous in 2020 : the Go Viral on TikTok Complete Beginners Guide on How to Become Famous on TikTok and Make Money Online Using TikTok for Business and Marketing In 2020 by : Brainhearted RS

Download or read book TikTok Famous in 2020 : the Go Viral on TikTok Complete Beginners Guide on How to Become Famous on TikTok and Make Money Online Using TikTok for Business and Marketing In 2020 written by Brainhearted RS and published by . This book was released on 2020-02-02 with total page 53 pages. Available in PDF, EPUB and Kindle. Book excerpt: BECOME FAMOUS ON TIKTOK FAST IN 2020 Do you want to be able to use the latest social media trends to quickly biuld your brand and create or scale up your business? Do you want to learn the best ways to use TikTok from the get-go? Aren't you wondering how you can get more views and likes on your TikTok videos? Aren't you eager to find out how you can increase your followers and create a large fan base? Do you want to know how to become a Top Influencer? Aren't you curious about how you can make money on TikTok as an individual or a business? Aren't you tired of putting in a lot of effort in your social media building online presence marketing activities? Would you like to create enormous traffic to your website, products, and services? Your Go Viral On TikTok Complete Beginners Guide In my short book, you will learn all you need to know about TikTok and how to use it to your advantage. You will discover what TikTok is and why it has taken social media by storm. From the concept behind the creation of Tiktok, to how you can utilize it to make money, right in the comfort of your home, this guide contains all the answers you need. By the time you are done reading this eBook, you will know exactly how to create a TikTok account, how to find videos that entertain you, how to create videos that can go viral, and increase your followers every day. You will learn proven steps and strategies on how to become famous on TikTok quickly and make money online by using TikTok for business and marketing in 2020. TikTok has become a sensation that has no plans of slowing down its power and potential for businesses and individuals in the foreseeable future. We live in the Digital Age, and in order to cater to our audience in current times, we need to be where they are! And as statistics and results show, they are on TikTok and you need to be too! You will also find within this guide, the tools, pro tips and tricks, as well as key TikTok features you can use to enhance your business and earn money without any kind of hassle. This book discusses all the information, tactics and knowledge you need to acquire to rule the TikTok world! Here Is A Preview Of What You'll Learn... What is TikTok Power and Business Potential of TikTok Why TikTok is Taking Over the Social Media Platform How to get started with TikTok How to create impactful videos All you need to know about TikTok Ad Campaigns TikTok Live All you need to know about hashtags and tagging All about TikTok features and how to use them to your advantage All the ways to make money on TikTok and how to utilize them What Makes TikTok Ahead of Other Similar Platforms And much, much more... Are you ready to take action today, discover how to become a Top Influencer on TikTok and start to make money online in no time? Press the "BUY NOW" button now and get started right away! Tags: TikTok, famous, business, growth, go viral, social media, marketing, more followers, make money, online, vlogging, get more likes and views, become an influencer, 100k+ followers, beginners, guide, grow following, digital marketing, TikTok for business, Brainhearted RS

How to Become Famous on Tik Tok

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Publisher :
ISBN 13 : 9781702604703
Total Pages : 84 pages
Book Rating : 4.6/5 (47 download)

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Book Synopsis How to Become Famous on Tik Tok by : Nina Ullman

Download or read book How to Become Famous on Tik Tok written by Nina Ullman and published by . This book was released on 2019-10-25 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: HOW TO BECOME FAMOUS ON TIKTOK IN 2019 Do you want learn how to make interesting videos that will go viral and get more likes and views to your TikTok profile? Do you want to create amazing videos and be successful on TikTok but don't know how and where to start from? Have you always wanted to become famous on TikTok but couldn't because it is too difficult? If you have always asked yourself these questions and many more without any good answer, then you need to read further... Tik Tok is a video creation and sharing application launched in 2017. The launch of this new social media platform was met with incredibly fast reception, especially among internet users who are teenagers. With more than one billion downloads of the Android application, the Tik Tok ecosystem is vast, diverse and is, for many users, a path to fame and fortune. But how to achieve this fortune of becoming popular and successful on TikTok has become a daunting task for many users. Therefore, to learn how to become successful and famous on TikTok, simply scroll up NOW and CLICK on the BUY button to get your COPY right away!

The Baller Teacher Playbook

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Publisher :
ISBN 13 :
Total Pages : 282 pages
Book Rating : 4.5/5 (66 download)

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Book Synopsis The Baller Teacher Playbook by : Tyler Tarver Ed S

Download or read book The Baller Teacher Playbook written by Tyler Tarver Ed S and published by . This book was released on 2021-02-18 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does your classroom run the way you want? Most people enter the teaching profession wanting to make a difference in young people's lives. However, more and more teachers feel lost, frustrated, and overwhelmed with everything they're required to do. It's hard to be successful without a clear plan on getting control of your classroom, empowering your students, and making the learning experience more enjoyable for you and your students. These 18 chapters are crucial for any educator who wants to take their teaching to the next level. Teacher, Principal, Director, Dean, and YouTube/TikTok teacher, Tyler Tarver knows that education is more than just standing in front of students lecturing them on a specific topic - it's a culture of learning that educators foster to train the next generation. If you are attempting to be the best educator you can in the environment you're in, you need ideas and encouragement from someone who's been exactly where you are. Even if you had the time, money, and support we know teachers deserve, we know that applying any knowledge always has a greater impact when you're able to give personal and practical application to the ideas you know matter. Besides sitting through 60+ hours a year of professional development, there is another way to incrementally improve your teaching week after week. Spoiler Alert: It can also be fun. Tyler Tarver learned how to create the culture he wanted in his classroom. He was able to pass this on to any educator who wanted to get excited about teaching and have a deeper impact on their students. He wrote The Baller Teacher Playbook to teach others what it takes to expand your teaching and create a community of happy and engaged learners. These short, weekly chapters and accompanying resources will add enormous value to your classroom and the school you work for. In this 18-week guide, readers will be introduced to the top areas where truly successful teachers and their students excel: Reason vs Excuses: How do you overcome the hurdles inherent in education? Fun: How do you get yourself and students excited about learning? Creativity: How do you create a culture where every day is unexpected but not chaotic? Positivity: How can we roll with the punches but not have to fake it? Authenticity: How can I be myself but genuinely connect with young people? Leadership: How do I get my students to lead without me? Collaboration: How do I work with my administrators, colleagues, and parents to better every student's education? Diversity: How do I help build empathy and understanding among myself and my students? Development: How am I always getting better? Plus more! The Baller Teacher Playbook is the must-have guide for anyone who feels lost or overwhelmed by the current educational climate, even if they have been teaching for years. Learn from a fellow educator who had their fair share of mistakes and successes through the simple but effective tactics shared in these pages. Take things further: If you want to move forward even faster as an educational professional, read a chapter once a week with your team, and come together at weekly meetings to discuss experience, ideas, triumphs, and a community of educators trying to improve themselves and their classroom.

Madhava nidana

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Publisher :
ISBN 13 :
Total Pages : 292 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Madhava nidana by : Mādhavakara

Download or read book Madhava nidana written by Mādhavakara and published by . This book was released on 1987 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Text and translation of a 7th century work on diagnosis of diseases according to the ayurvedic system in Indic medicine; lacks first introductory chapter.

E-business and E-commerce Management

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Publisher : Pearson Education
ISBN 13 : 9780273707523
Total Pages : 700 pages
Book Rating : 4.7/5 (75 download)

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Book Synopsis E-business and E-commerce Management by : Dave Chaffey

Download or read book E-business and E-commerce Management written by Dave Chaffey and published by Pearson Education. This book was released on 2007 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the legal and security considerations. It contains a range of features to help you learn effectively including margin definitions, international case studies, activities and web links.

Digital Marketing Excellence

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Publisher : Taylor & Francis
ISBN 13 : 1000610918
Total Pages : 677 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Digital Marketing Excellence by : Dave Chaffey

Download or read book Digital Marketing Excellence written by Dave Chaffey and published by Taylor & Francis. This book was released on 2022-07-22 with total page 677 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools. Written by two highly experienced digital marketing consultants, the book shows you how to: Draw up an outline integrated digital marketing plan Evaluate and apply digital marketing principles and models Integrate online and offline communications Implement customer-driven digital marketing as part of digital transformation Reduce costly trial and error Measure and enhance your digital marketing Learn best practices for reaching and engaging your audiences using the key digital marketing platforms. This new edition has been streamlined to seamlessly integrate the latest developments in digital analytics, ethics and privacy, Predictive Analytics, Machine Learning and Artificial Intelligence. Including new international case studies and up-to-date examples throughout, this book cuts through the jargon to show marketers how to leverage data and digital technologies to their advantage. Offering a highly structured and accessible guide to a critical and far-reaching subject, Digital Marketing Excellence, 6th edition, provides a vital reference point for all digital marketing students, and managers involved in digital marketing strategy and implementation. Online resources have been fully updated for the new edition and include a new set of PowerPoint slides and a full test bank of questions and exercises.

Turn eBay Data into Dollars

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Publisher : McGraw Hill Professional
ISBN 13 : 0072264039
Total Pages : 290 pages
Book Rating : 4.0/5 (722 download)

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Book Synopsis Turn eBay Data into Dollars by : Ina Steiner

Download or read book Turn eBay Data into Dollars written by Ina Steiner and published by McGraw Hill Professional. This book was released on 2006-01-11 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: You already have the answer to boosting your eBay sales and profits... You just have to know where to look. Turn eBay Data into Dollars shows you how to use the powerful tools available on eBay to sell smarter and make more money on every sale. Learn to mine sales data from tools such as Andale Research Tools, Terapeak, and DeepAnalysis. Generate sales and traffic reports using eBay and Sellathon ViewTracker so you can easily analyze your data and make informed business decisions. You’ll learn to apply the results of your research to your eBay listing and marketing strategies. Then, you can better determine what to sell, how much to charge, how to improve traffic, and how to stay ahead of the competition.

Lost and Founder

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Publisher : Penguin
ISBN 13 : 0735213321
Total Pages : 322 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis Lost and Founder by : Rand Fishkin

Download or read book Lost and Founder written by Rand Fishkin and published by Penguin. This book was released on 2018-04-24 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rand Fishkin, the founder and former CEO of Moz, reveals how traditional Silicon Valley "wisdom" leads far too many startups astray, with the transparency and humor that his hundreds of thousands of blog readers have come to love. Everyone knows how a startup story is supposed to go: A young, brilliant entrepreneur has a cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions, and becomes the envy of the technology world. This is not that story. It's not that things went badly for Rand Fishkin; they just weren't quite so Zuckerberg-esque. His company, Moz, maker of marketing software, is now a $45 million/year business, and he's one of the world's leading experts on SEO. But his business and reputation took fifteen years to grow, and his startup began not in a Harvard dorm room but as a mother-and-son family business that fell deeply into debt. Now Fishkin pulls back the curtain on tech startup mythology, exposing the ups and downs of startup life that most CEOs would rather keep secret. For instance: A minimally viable product can be destructive if you launch at the wrong moment. Growth hacking may be the buzzword du jour, but initiatives can fizzle quickly. Revenue and growth won't protect you from layoffs. And venture capital always comes with strings attached. Fishkin's hard-won lessons are applicable to any kind of business environment. Up or down the chain of command, at both early stage startups and mature companies, whether your trajectory is riding high or down in the dumps: this book can help solve your problems, and make you feel less alone for having them.

Retail 101: The Guide to Managing and Marketing Your Retail Business

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Publisher : McGraw Hill Professional
ISBN 13 : 007184015X
Total Pages : 274 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis Retail 101: The Guide to Managing and Marketing Your Retail Business by : Nicole Reyhle

Download or read book Retail 101: The Guide to Managing and Marketing Your Retail Business written by Nicole Reyhle and published by McGraw Hill Professional. This book was released on 2014-07-04 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: YOU CAN COMPETE WITH THE BIG-BOX STORES! Whether you're a seasoned merchant or retail newbie, Retail 101 is the guide you need to successfully manage, market, and grow your retail business, brick and mortar or online. From two of today's top retail thought leaders, Retail 101 serves both as a strategic planning guide and as a hands-on practical reference that answers your critical questions along the way. "The ultimate how-to guide for independent retailers. Each chapter addresses a vital ingredient for retail success, including helpful ideas, useful lists, and action guides." -- Ted Teele, Chief Executive Officer, SnapRetail "While small retailers may feel like an endangered species, those who read this practical guidebook to retail survival will come away confident that they have unique assets they can turn into sustainable profits." -- Molly Love Rogers, President and CEO of Internet Retailer "If you've ever felt alone or frustrated building your business, read this book today!" -- Joe Abraham, founder of BOSI Global, author of Entrepreneurial DNA

Social Media Commerce For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 1118461509
Total Pages : 346 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Social Media Commerce For Dummies by : Marsha Collier

Download or read book Social Media Commerce For Dummies written by Marsha Collier and published by John Wiley & Sons. This book was released on 2012-11-08 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Capture customers and sales with social media commerce Social media commerce is a booming industry. By using social networks in the context of e-commerce transactions, brands large and small are making their products more available and more convenient for customers. This one-of-a-kind guide introduces you to social media commerce and explains how you can use social media to provide better customer service, collect payments online, and build your customer base. Online marketing expert Marsha Collier helps you determine where you have the best opportunity to reach your market, which sites you should integrate with, and much more. Your customers are communicating with each other via social media; making purchasing opportunities available on social media sites adds convenience for your customer and opens up new sales opportunities This step-by-step guide explains social media commerce and shows what you can accomplish Helps you determine the sites where your business should have a presence Demonstrates how customers can help promote your brand as they recommend products and services to others on their social networks Author Marsha Collier is the undisputed expert on eBay and a recognized authority on social media marketing Social Media Commerce For Dummies helps you offer your customers better service while giving them the opportunity to share information about your product with their social media contacts.

The Ultimate Online Customer Service Guide

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Publisher : John Wiley & Sons
ISBN 13 : 1118007654
Total Pages : 204 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The Ultimate Online Customer Service Guide by : Marsha Collier

Download or read book The Ultimate Online Customer Service Guide written by Marsha Collier and published by John Wiley & Sons. This book was released on 2010-12-15 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make your online customers happy—and create new ones—with this winning guide Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers "happy birthday." They grow their brands by involving themselves in communities. The Ultimate Online Customer Service Guide gives you the keys to authentic and engaged service to customers through social media. Using a blend of case studies, a primer on classic online customer service, and instructions on how to execute quality customer service, this book enables you to access the opportunities that social media presents as a means of serving customers. Authentically use social media to connect with customers to boost your bottom line Attract new customers through your online presence Achieve higher GMS (Gross Merchandise Sales) with quality customer service Social media gives you a new and growing realm to distinguish your business. Create a productive presence in this interactive space with The Ultimate Online Customer Service Guide.

Brainfluence

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Publisher : John Wiley & Sons
ISBN 13 : 1118175948
Total Pages : 308 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Brainfluence by : Roger Dooley

Download or read book Brainfluence written by Roger Dooley and published by John Wiley & Sons. This book was released on 2011-10-21 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical techniques for applying neuroscience and behavior research to attract new customers Brainfluence explains how to practically apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. This application, called neuromarketing, studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions. With quick and easy takeaways offered in 60 short chapters, this book contains key strategies for targeting consumers through in-person sales, online and print ads, and other marketing mediums. This scientific approach to marketing has helped many well-known brands and companies determine how to best market their products to different demographics and consumer groups. Brainfluence offers short, easy-to-digest ideas that can be accessed in any order. Discover ways for brands and products to form emotional bonds with customers Includes ideas for small businesses and non-profits Roger Dooley is the creator and publisher of Neuromarketing, the most popular blog on using brain and behavior research in marketing, advertising, and sales Brainfluence delivers the latest insights and research, giving you an edge in your marketing, advertising, and sales efforts.

X

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118526805
Total Pages : 256 pages
Book Rating : 4.1/5 (185 download)

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Book Synopsis X by : Brian Solis

Download or read book X written by Brian Solis and published by John Wiley & Sons. This book was released on 2015-10-13 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-on world where everyone is connected to information and also one another, customer experience is your brand. And, without defining experiences, brands become victim to whatever people feel and share. In his new book X: The Experience When Business Meets Design bestselling author Brian Solis shares why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. In X, he shares why the future of business is experiential and how to create and cultivate meaningful experiences. This isn’t your ordinary business book. The idea of a book was re-imagined for a digital meets analog world to be a relevant and sensational experience. Its aesthetic was meant to evoke emotion while also giving new perspective and insights to help you win the hearts and minds of your customers. And, the design of this book, along with what fills its pages, was done using the principles shared within. Brian shares more than the importance of experience. You’ll learn how to design a desired, meaningful and uniform experience in every moment of truth in a fun way including: How our own experience gets in the way of designing for people not like us Why empathy and new perspective unlock creativity and innovation The importance of User Experience (UX) in real life and in executive thinking The humanity of Human-Centered Design in all you do The art of Hollywood storytelling from marketing to product design to packaging Apple’s holistic approach to experience architecture The value of different journey and experience mapping approaches The future of business lies in experience architecture and you are the architect. Business, meet design. X