The Ultimate Guide to Facebook Ad Campaigns for Loan Officers

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Publisher :
ISBN 13 : 9781732465534
Total Pages : pages
Book Rating : 4.4/5 (655 download)

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Book Synopsis The Ultimate Guide to Facebook Ad Campaigns for Loan Officers by : Carl White

Download or read book The Ultimate Guide to Facebook Ad Campaigns for Loan Officers written by Carl White and published by . This book was released on 2019-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Online Ads and Digital Campaigns Are the Way of The Future for Mortgage Loans. Are You Ready?Many mortgage loan officers get stuck when it comes to thinking about online direct response ads and digital campaigns. Maybe they don't think they are tech-savvy enough or they get overwhelmed with ideas or where to start¿ maybe they don't see anybody else doing it (which is an advantage!) or they don't know what to look for in hiring someone reputable to help them. But technology can no longer be a blocker to your success; it's time to use it to your advantage. There are only three ways for you to get more customers - 1) your past clients, 2) your referral partners, and 3) leads generated from marketing and advertising. We will show you how to leverage technology to do all three so you can create an automated flow of old and new customer leads for more income with less effort.So, who is using this strategy to grow their mortgage loan business? Only the most visionary loan officers who 'get' the power of being a pioneer; forging new ways to gain visibility, authority and credibility in their markets. And now, that's you.

Loan Officer Freedom

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Publisher :
ISBN 13 : 9781732465541
Total Pages : pages
Book Rating : 4.4/5 (655 download)

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Book Synopsis Loan Officer Freedom by : Carl White

Download or read book Loan Officer Freedom written by Carl White and published by . This book was released on 2020-09-07 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Get Off the 'Sales Rollercoaster'! How? By getting MORE closings while doing ONLY the things you LOVE to do.When you do only what you love to do, you take the limiters off your business growth. The only time you limit your growth is when you avoid doing things you don't like to do - even if it's to make money! When you figure out how to do only those things that you love and that make money in your mortgage loan business, more money means doing more of what you love to do. And that means you have no limitation on your income so you get off the 'feast or famine' rollercoaster. What you will learn in this book is road-tested and proven to get results. Even more, the teachings are delivered through real-life stories. You'll learn what it can mean to "pick a pretty one", what an African parrot knew about taking risks, how a racing legend's strategy can work for your business, and much more. The first part of this book is about getting your team built and set up for who is doing what, meaning the activity they're going to be doing vs. the activity you're going to be doing. The second part of this book gets specific about the activities that top loan officers and branch managers do each day of the week to bring more loans in the door with zero cold calling. You'll get scripts, insider tips and how to orient your mindset to grow your business - while getting off the sales rollercoaster and enjoying more freedom.

Crushing Call Reluctance for Loan Officers

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ISBN 13 : 9781732465503
Total Pages : pages
Book Rating : 4.4/5 (655 download)

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Book Synopsis Crushing Call Reluctance for Loan Officers by : Carl White

Download or read book Crushing Call Reluctance for Loan Officers written by Carl White and published by . This book was released on 2018-08-08 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: If you could double your application volume in the next 12 weeks, would it be worth it to you to read this book? Call reluctance for loan officers can be summed up in two sentences:"Fear is peeing in your pants. Courage is doing what you need to do with wet pants on."~ Carl WhiteSeriously, everybody feels the fear - truly everybody. Even the most confident top producer who is making sales all day long on the phone may look fearless, but they're not. They feel the fear and do what needs to be done with wet pants on. Being brave isn't easy but it does get easier over time. By the time you finish reading this book, you are going to have new insights, a fresh perspective, some tricks you can use to bypass your limiting beliefs and you will be able to pick up the phone or go make some sales calls and have conversations a whole lot easier. We aren't the flashiest guys but we know this industry. We have worked with thousands of loan officers who have claimed their readiness to help more people and live the lifestyle they want with the right income to support it. Now we are taking what we know how to do - to generate sales volume through direct sales - to help loan officers like you get ahead. When you make a simple mental shift, you can accelerate your results and change lives - yours and everyone's life you touch through your business. And it can happen fast when you work with the system we're about to teach you.

Running For Local Office For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 1119588170
Total Pages : 272 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Running For Local Office For Dummies by : Dan Gookin

Download or read book Running For Local Office For Dummies written by Dan Gookin and published by John Wiley & Sons. This book was released on 2019-08-20 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get ready to run for—and win—that local election! In the land of opportunity, just about anyone who qualifies as an elector can seek public office. Some do it on a whim, some are urged to run, and some want to use their time and talents to make a difference in their local community. If you want to know how to prepare for a run, which steps to take beforehand, and how the process goes from announcement to campaigning to election day to the swearing-in ceremony—this book has you covered. Find out what it’s like to run for local office as a first-time candidate Explore the introspection required and the study necessary to make such a run effective Deal with marketing, fundraising, interacting with the public, and dealing with opponents Encourage and help others to make a run for local office Though only one person ultimately wins a seat, nobody does it without a wide network of support. Running For Local Office For Dummies is your ticket to navigating every step on the road to winning that election.

The Mortgage Marketing Manifesto

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Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781537419978
Total Pages : 326 pages
Book Rating : 4.4/5 (199 download)

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Book Synopsis The Mortgage Marketing Manifesto by : Andrew Pawlak

Download or read book The Mortgage Marketing Manifesto written by Andrew Pawlak and published by Createspace Independent Publishing Platform. This book was released on 2016-09-20 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an age where individual loan officers and small to medium sized mortgage shops are competing with billion dollar mortgage operations and lead generation companies, there are ways for mortgage originators to tap into the market and create their own fresh, interested, and targeted leads -- minus the millions of dollars spent on advertising. It's time for these strategies and systems to be made available to mortgage professionals who are committed to growing their careers and increasing their incomes. Through Andrew Pawlak's years of helping everyone from individual LOs and Realtors to publicly traded mortgage lead generation technology companies, he has used the secrets in this book to help clients increase ROI and get more out of every dollar they spend on marketing and business development. Now, Andrew is sharing this life-changing information with every mortgage professional who works hard, but needs to get better results from the time and effort they put into growing their business. Inside, you'll discover: 17 critical components of a mortgage website that produces loans and referrals 15 key elements that make for a high-converting mortgage landing page Secrets the billion dollar mortgage lead generators use to convert clicks into leads How to effectively optimize both digital and traditional marketing to get more clients out of every dollar you spend on advertising Ways to better brand YOU as the preferred mortgage professional in your local market Strategies for creating consistent leads through social media and retargeting campaigns Techniques for using real estate marketing to drive 5X more purchase leads A complete game plan for getting more business from producing Realtors Everything you need to know about search engine marketing for mortgage loans Proven scripts to open up doors and generate more referral business How to integrate plug-and-play mortgage lead funnels to revolutionize your marketing ROI Methods for streamlining and finessing advertising efforts so they work for you 24/7

Loan Officer Training

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Publisher : Lulu.com
ISBN 13 : 0615177824
Total Pages : 188 pages
Book Rating : 4.6/5 (151 download)

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Book Synopsis Loan Officer Training by : Alex Johnson

Download or read book Loan Officer Training written by Alex Johnson and published by Lulu.com. This book was released on 2007-12-01 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking about a career as a residential mortgage loan officer? Our Manual provides loan officer training and mortgage broker training for individuals at every level of the mortgage industry-from basic training for those just starting out

Just One Evil Act

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Publisher : Penguin
ISBN 13 : 0698138287
Total Pages : 834 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis Just One Evil Act by : Elizabeth George

Download or read book Just One Evil Act written by Elizabeth George and published by Penguin. This book was released on 2013-10-15 with total page 834 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 New York Times bestselling author of The Punishment She Deserves Elizabeth George delivers another masterpiece of suspense in her Inspector Lynley series: a gripping child-in-danger story that tests Detective Sergeant Barbara Havers as never before. Barbara is at a loss: Hadiyyah, the daughter of her friend Taymullah Azhar, has been taken by her mother, and Barbara can’t really help. Azhar has no legal claim. Just when Azhar is beginning to accept his soul-crushing loss, he gets more shocking news: Hadiyyah has been kidnapped from an Italian marketplace. As both Barbara and her partner, Inspector Thomas Lynley, soon discover, the case is far more complex than a typical kidnapping, revealing secrets that could have far-reaching effects outside of the investigation. With both her job and the life of a little girl on the line, Barbara must decide what matters most and how far she’s willing to go to protect it.

Winning Your Election the Wellstone Way

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Publisher : U of Minnesota Press
ISBN 13 : 1452929874
Total Pages : 374 pages
Book Rating : 4.4/5 (529 download)

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Book Synopsis Winning Your Election the Wellstone Way by : Jeff Blodgett

Download or read book Winning Your Election the Wellstone Way written by Jeff Blodgett and published by U of Minnesota Press. This book was released on 2008-07-10 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the 2008 presidential race dominates political discussion and media coverage worldwide, thousands of lesser-known local contests are being hard-fought in our neighborhoods, cities, and states. Winning Your Election the Wellstone Way is based on the work of Wellstone Action, a leading-edge progressive training center that has instructed thousands of political activists, campaign managers, and volunteers, of whom more than two hundred have gone on to run for office and win. Jeff Blodgett and Bill Lofy analyze the crucial lessons learned from many successful (and several losing) campaigns and demystifies what it takes to run for—and win—a political seat. This companion guide to Politics the Wellstone Way, the best-selling introduction to political action, features the in-depth knowledge that campaigns need to take energy and engagement to the next level—getting elected. With detailed and informative examples from progressive campaigns at every level throughout the United States, Winning Your Election the Wellstone Way combines grassroots organizing with political strategy, articulating a bold populist agenda. If you have ever considered volunteering for a political candidate, working for a campaign, or even running for public office yourself, Winning Your Election the Wellstone Way is the key resource you need to devise a sophisticated, progressive, and successful strategy and, ultimately, affect people’s lives for the better.

Launch! Advertising and Promotion in Real Time

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Publisher : Flat World Knowledge
ISBN 13 : 0982043023
Total Pages : 316 pages
Book Rating : 4.9/5 (82 download)

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Book Synopsis Launch! Advertising and Promotion in Real Time by : Michael Solomon

Download or read book Launch! Advertising and Promotion in Real Time written by Michael Solomon and published by Flat World Knowledge. This book was released on 2009 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Launch! Advertising and Promotion is written for advertising and promotion courses taught to students in the business school and journalism & mass communication students. This textbook is the first of its kind to teach advertising concepts by reverse engineering a real advertising campaign from beginning to end. In April 2007, SS+K, an innovative New York City communications agency, launched the first ever branding campaign for msnbc.com with the tag "A Fuller Spectrum of News." Launch! follows that campaign from initial agency pitch through roll-out of print and media assets to post-campaign analysis. Throughout, it exposes readers to the theory and concepts of advertising and promotion, and the personalities and decisions that drove this campaign. The book takes a rare look "behind the curtain" - even letting you see some of the paths not chosen by the agency and client. Students get a realistic sense of how theory plays out in practice, and get a flavor for the exciting field of advertising and promotion. And, they consistently learn the perspectives of both the advertising agency (where many journalism and communications students will work) and the client (where many marketing majors will work). This is a unique book, with a unique perspective, by a unique author team, and you won't find this kind of insight in any other text on the market. We think you're going to love it! This textbook has been used in classes at: Ball State University, Emerson College, Florida Institute of Technology, Grand Valley State University, Johnson County Community College, Manchester Business School, McLennan Community College, Michigan State University, North Hennepin Community College, Pierce College, Rochester Institute of Technology, Saint Louis University, Salem State College, South Dakota State University, Texas State University, Texas Tech University, University of New Hampshire, University of North Carolina, University of Notre Dame, University of South Florida, Virginia Tech, Western Kentucky University.

Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)

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Publisher : McGraw Hill Professional
ISBN 13 : 0071769501
Total Pages : 289 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) by : Dave Kerpen

Download or read book Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) written by Dave Kerpen and published by McGraw Hill Professional. This book was released on 2011-06-07 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking

Setting Course

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Publisher :
ISBN 13 :
Total Pages : 404 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis Setting Course by : Craig Schultz

Download or read book Setting Course written by Craig Schultz and published by . This book was released on 1994 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Freedom to Read

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Publisher :
ISBN 13 :
Total Pages : 16 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis The Freedom to Read by : American Library Association

Download or read book The Freedom to Read written by American Library Association and published by . This book was released on 1953 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Loan Officer Who Branched Out

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Publisher :
ISBN 13 : 9781732465510
Total Pages : pages
Book Rating : 4.4/5 (655 download)

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Book Synopsis The Loan Officer Who Branched Out by : Carl White

Download or read book The Loan Officer Who Branched Out written by Carl White and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Is it Time to Branch Out to a New Level in Your Loan Officer Career?The mortgage loan business can be very, very good. It can also be a nightmare when things aren't lining up for you to have the business and lifestyle you want. When your career causes you to have frustration, there is a limiter somewhere in where you are, what you're doing or who you're doing it with¿ and it's time to branch out to a new level in your career. But how do you do that? How do you know what to do - and when? What if the issue isn't who you're working with but is within you? How do you know? What if fear is holding you back from making the changes you know you want? What if now isn't a good time to make a change? We wrote this book as an overview of what you should be thinking about, how to be strategic in decision-making, how to prepare in advance and the right order to make changes in growing your career. This book is not just for loan industry professionals looking to make a change - it's also for companies who want to keep their top talent and recruiters who are looking to attract top talent. Why? Because we're sharing the pain points and what you can do to address them with top producers and diamonds-in-the-rough who have the drive to get it done. This book is based on practical, real-world experience and proven principles that work in our industry. Whatever we are suggesting here is coming from our hard-earned experience so you can reduce the time and distractions in making your transition to your next-level career and have the confidence that comes from knowing what you're doing in the process.

The Necessary Art of Persuasion

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Publisher : Harvard Business Review Press
ISBN 13 : 1633691020
Total Pages : 81 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Necessary Art of Persuasion by : Jay A. Conger

Download or read book The Necessary Art of Persuasion written by Jay A. Conger and published by Harvard Business Review Press. This book was released on 2008-09-08 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.

Loan Officer Champions

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Publisher :
ISBN 13 : 9781732465558
Total Pages : pages
Book Rating : 4.4/5 (655 download)

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Book Synopsis Loan Officer Champions by : Carl White

Download or read book Loan Officer Champions written by Carl White and published by . This book was released on 2021-08-02 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Challenges Make ChampionsYour Dream Loan Mortgage Business Grows Through Adversity The fastest path to success is to learn from those who have already experienced it. Discover how ten of America's top-producing loan officers have become champions by confronting and resolving challenges through strategic thinking, relationships, humility, perseverance, systems, coaching, and just plain work. This book holds the insider secrets to success for loan officers looking to gain time and financial freedom and, frankly, to just have more fun in business. Not only will you find real-world case studies and proven strategies, you'll learn the inspiration that fueled these top producers during the tough times that every loan officer inevitably has in business. Jen Conley | Suzanne Downs | Robert Fillyaw | Heath Goodrich | Scott Griffin |Chris Haynes | John Hinks | Brett Lindquist | Roger McGuire | Tammy Saul | Hakim SingletonThese loan officer champions have faced daunting odds in building their now super-successful mortgage businesses. Learn the mindset of what it takes to develop and grow your mortgage business from the best in our business. When you do, you'll find that resolving challenges is the path to growing a top-producing business so you can become the next Loan Officer Champion.

The Social Media Bible

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Publisher :
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4.:/5 (18 download)

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Book Synopsis The Social Media Bible by :

Download or read book The Social Media Bible written by and published by . This book was released on 2018 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Funded Today

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Publisher :
ISBN 13 : 9781735572819
Total Pages : pages
Book Rating : 4.5/5 (728 download)

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Book Synopsis Funded Today by : Zach Smith

Download or read book Funded Today written by Zach Smith and published by . This book was released on 2021-03-02 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: