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Author :
Publisher :
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4.:/5 (18 download)
Download or read book The Social Media Bible written by and published by . This book was released on 2018 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lon Safko
Publisher : John Wiley & Sons
ISBN 13 : 047049896X
Total Pages : 842 pages
Book Rating : 4.4/5 (74 download)
Download or read book The Social Media Bible written by Lon Safko and published by John Wiley & Sons. This book was released on 2009-06-17 with total page 842 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Ultimate Guide To Social Media Marketing The Social Media Bible will show you how to build or transform your business into a social media—enabled enterprise where customers, employees, and prospects connect, collaborate, and champion your products, your services, and your way of doing business. Using the systematic approach presented in this comprehensive guide, you'll learn how to: Increase your company and brand value by engaging people in new forms of communication, collaboration, education, and entertainment Determine which social media tactics you should be using with your customers and employees Evaluate and categorize the tools and applications that constitute the rapidly evolving social media ecosystem Make social media tools like Facebook, MySpace, YouTube, Twitter, blogging, podcasting, and hundreds of others a part of your business strategy Do a social media analysis inside your company to improve internal operations and outside your company to create and monetize relationships with customers and prospects Implement social media micro- and macrostrategies to give your business the competitive edge it needs to survive and thrive Virtually every business can use social media to increase sales and profits, and The Social Media Bible will show you how. Part One introduces you to social media, and gives you a helpful framework, and presents practical and tactical tips for using some of these tools. Part Two introduces you to over 100 social media tools and applications in fifteen different categories, giving you a quick rundown of the features and functions of the tools that should become part of your social media strategy. Part Three offers mini exercises and assessments to help you conduct a social media audit of your company, your competition, and your customers, so you can craft the perfect strategy for your business. If you want to grow your business, you have to stay connected to your stakeholders- whether you're a big corporation, a small business, or even a nonprofit. The Social Media Bible will show you how to harness the collective wisdom and viral value of your stakeholders and stay ahead of your competition. www.TheSocialMediaBible.com
Author : Peter M. Phillips
Publisher : Routledge
ISBN 13 : 0429671512
Total Pages : 118 pages
Book Rating : 4.4/5 (296 download)
Download or read book The Bible, Social Media and Digital Culture written by Peter M. Phillips and published by Routledge. This book was released on 2019-06-28 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book centres on the use of the Bible within contemporary digital social media culture and gives an overview of its use online with examples from brand-new research from the CODEC Research Centre at Durham University, UK. It examines the shift from a propositional to a therapeutic approach to faith from a sociological standpoint. The book covers two research projects in particular: the Twitter Gospels and Online Moralistic Therapeutic Deism. It explores the data as they relate to Abby Day’s concept of performative belief, picking up on Mia Lövheim’s challenge to see how this concept works out in digital culture and social media. It also compares the data to various construals of contemporary approaches to faith performative faith, including Christian Smith and Melissa Lundquist Denton’s concept of moralistic therapeutic deism. Other research is also compared to the findings of these projects, including a micro-project on Celebrities and the Bible, to give a wider perspective on these issues in both the UK and the USA. As a sociological exploration of Digital Millennial culture and its relationship to sacred texts, this will be of keen interest to scholars of Biblical studies, religion and digital media, and contemporary lived religion.
Author : Lon Safko
Publisher : John Wiley & Sons
ISBN 13 : 1118269748
Total Pages : 646 pages
Book Rating : 4.1/5 (182 download)
Download or read book The Social Media Bible written by Lon Safko and published by John Wiley & Sons. This book was released on 2012-05-08 with total page 646 pages. Available in PDF, EPUB and Kindle. Book excerpt: The go-to guide to social media skills, now in an updated and revised Third Edition The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks. New case studies and company profiles provide practical examples of how businesses have successfully implemented these strategies, using the newest social media marketing tools. Updates and changes to Google's search engine algorithms More information on plug-ins, widgets, apps, and integration Updates on Twitter and Yammer and new information on Google+ The latest in mobile marketing Master the latest social media tools and deliver powerful messaging in the most effective way possible with The Social Media Bible.
Author : Jeffrey Gitomer
Publisher : FT Press
ISBN 13 : 0132686058
Total Pages : 201 pages
Book Rating : 4.1/5 (326 download)
Download or read book Social Boom! written by Jeffrey Gitomer and published by FT Press. This book was released on 2011 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What's your company's social media policy? Probably shortsighted. Business social media, or, social networking, has become more than a global phenomenon. When combined with your online presence and online outreach, it's a global business phenomenon and a revenue generating phenomenon..."--Dust jacket flap.
Author : Lon Safko
Publisher : McGraw Hill Professional
ISBN 13 : 0071801146
Total Pages : 256 pages
Book Rating : 4.0/5 (718 download)
Download or read book The Fusion Marketing Bible: Fuse Traditional Media, Social Media, & Digital Media to Maximize Marketing written by Lon Safko and published by McGraw Hill Professional. This book was released on 2012-08-31 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turbocharge your marketing efforts with the powerful FUSE! strategy The Fusion Media Marketing Bible explains how to pinpoint the most effective elements of your traditional marketing efforts and combine them with social media and digital marketing to reach more customers than ever, while spending less money. Packed with case studies from LinkedIn, New Zealand World Cup Rugby, Sheetz Convenience Store Restaurants, and other companies that have made fusion marketing work for them, it provides everything you need to drive dramatic increases in traffic and revenues. Praise for the The Fusion Marketing Bible “As many marketers get attached to social media ‘tools,’ they have forgotten that all marketing is about having conversations and providing real benefits to customers. Lon’s techniques will teach you how to ‘fuse’ traditional media, social media, and digital media to create authentic conversations that build trust, loyalty, and, yes, revenue.” —Carmine Gallo, author of the bestselling books The Apple Experience, The Presentation Secrets of Steve Jobs, and The Innovation Secrets of Steve Jobs “Perfect for entrepreneurs looking to better understand the relationship between traditional media and marketing and social media. A very likeable book indeed!” —Dave Kerpen, New York Times bestselling author of Likeable Social Media and Likeable Business “Lon shows us how to make traditional, digital, and social marketing work in concert. He gets us thinking about marketing in 3D.” —Erik Qualman, bestselling author of Socialnomics and Digital Leader Includes 21 videos accessible through QR codes
Author : Neal Schaffer
Publisher : John Wiley & Sons
ISBN 13 : 1118756681
Total Pages : 226 pages
Book Rating : 4.1/5 (187 download)
Download or read book Maximize Your Social written by Neal Schaffer and published by John Wiley & Sons. This book was released on 2013-09-06 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create and maintain a successful social media strategy for your business Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create—and execute upon—their social media for business road map. Explains the evolution of social media and the absolute necessity for creating a social media strategy Outlines preparation for, mechanics of, and maintenance of a successful social media strategy Author Neal Schaffer was named a Forbes Top 30 Social Media Power Influencer, is the creator of the AdAge Top 100 Global Marketing Blog, Windmill Networking, and a global social media speaker Maximize Your Social will guide you to mastery of social media marketing strategies, saving you from spending a chunk of your budget on a social media consultant. Follow Neal Schaffer's advice, and you'll be able to do it yourself—and do it right.
Author : Wendy Speake
Publisher : Baker Books
ISBN 13 : 1493427679
Total Pages : 224 pages
Book Rating : 4.4/5 (934 download)
Download or read book The 40-Day Social Media Fast written by Wendy Speake and published by Baker Books. This book was released on 2020-11-03 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you addicted to your phone? Do you find yourself engaging online but unengaged at home with the people right in front of you? Do you spend hours scrolling through Facebook, Instagram, newsfeeds, and YouTube videos? Have your devices become divisive--dividing you from family and friends and, most importantly, God? What would happen if you took some time to fast from social media in order to get social with God and others once more? In the pattern of her popular 40-Day Sugar Fast, Wendy Speake offers you The 40-Day Social Media Fast. This "screen sabbatical" is designed to help you become fully conscious of your dependence on social media so you can purposefully unplug from screens and plug into real life with the help of a very real God. Take a break from everyone and everything you follow online. Disconnect in order to reconnect with the only One who said "follow me."
Author : Elizabeth Drescher
Publisher : Church Publishing, Inc.
ISBN 13 : 0898690323
Total Pages : 241 pages
Book Rating : 4.8/5 (986 download)
Download or read book Click2Save Reboot written by Elizabeth Drescher and published by Church Publishing, Inc.. This book was released on 2018-03-17 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: A "reboot" of a popular and practical how-to guide for leaders bridging digital social media and parish ministry. Revised and updated, Click2Save REBOOT covers the increasing sophistication and importance of mobile computing and leads readers through the changes and additions to social media platforms that are currently shaping how we communicate with, connect with—and can offer Christ-centered care to—one another: Facebook and Twitter, at the center of the first edition, have changed dramatically. Instagram, Pinterest, Snapchat, etc. have made images and video much more central. Innovative, often sophisticated voices are overtaking the blog form. Podcasting has become elegant and accessible to the masses through SoundCloud and similar hosting platforms, while Pokémon Go popularized augmented reality—even sometimes leading players into churchyards in their hunt. From their research and personal experience, the authors offer guidance on coping with—and getting the most out of—this evolving revolution.
Author : Sadie Robertson Huff
Publisher : Thomas Nelson
ISBN 13 : 0785289941
Total Pages : 225 pages
Book Rating : 4.7/5 (852 download)
Download or read book Who Are You Following? written by Sadie Robertson Huff and published by Thomas Nelson. This book was released on 2022-02-01 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: If influencers have power over us, who are you allowing to influence you? In an online world obsessed with follows and likes, it’s important to consider what you’re really searching for. When you follow someone, it’s typically because you want to be like them or live like they do–but who have you placed as your role models? In Who Are You Following? bestselling author and social media personality Sadie Robertson Huff dives deep into exploring who we are allowing to influence our daily thoughts and actions. With an excellent grasp of scriptural truths, using current research, surveys, and personal and biblical stories, Sadie draws on her own experience as a social media influencer and addresses topics such as how to go from being liked to being truly loved our true motives for fame being seen from the outside versus being known comparing ourselves to others questioning why did I post that?! how to respond to cancel culture wondering does God still love me? This book is perfect for young Christians wondering how they can live a vibrant, bold, and uncompromising life of faith in God by following the Messiah–the ultimate influencer. Discover the love, purpose, and fulfillment that is found only in Jesus.
Author : Dave Kerpen
Publisher : McGraw Hill Professional
ISBN 13 : 9780071769501
Total Pages : 289 pages
Book Rating : 4.7/5 (695 download)
Download or read book Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) written by Dave Kerpen and published by McGraw Hill Professional. This book was released on 2011-06-07 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word. Praise for Likeable Social Media: Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant. Jim McCann, founder of 1-800-FLOWERS.COM and Celebrations.com Alas, common sense is not so common. Dave takes you on a (sadly, much needed) guided tour of how to be human in a digital world. Seth Godin, author of Poke the Box Likeable Social Media cuts through the marketing jargon and technical detail to give you what you really need to make sense of this rapidly changing world of digital marketing and communications. Being human — being likeable — will get you far. Scott Monty, Global Digital Communications, Ford Motor Company Dave gives you what you need: Practical, specific how-to advice to get people talking about you. Andy Sernovitz, author of Word of Mouth Marketing: How Smart Companies Get People Talking
Author : Chris Martin
Publisher : B&H Publishing Group
ISBN 13 : 1087738385
Total Pages : 164 pages
Book Rating : 4.0/5 (877 download)
Download or read book Terms of Service written by Chris Martin and published by B&H Publishing Group. This book was released on 2022-02-01 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do we use social media, or are we being used by it? Social media is brilliant and obscene. It sharpens the mind and dulls it. It brings nations together and tears them apart. It perpetuates, reveals, and repairs injustice. It is an untamed beast upon which we can only hope to ride, but never quite corral. What is it doing to us? In Terms of Service, Chris Martin brings readers his years of expertise and experience from building online brands, coaching authors and speakers about social media use, and thinking theologically about the effects of social media. As you read this book, you will: Learn how social media has come to dominate the role the internet plays in your life Learn how the “social internet” affects you in ways you may not realize Be equipped to push back against the hold the internet has on your mind and your heart
Author : Laura Martin
Publisher : CF4Kids
ISBN 13 : 9781781918210
Total Pages : 0 pages
Book Rating : 4.9/5 (182 download)
Download or read book God's Word and You written by Laura Martin and published by CF4Kids. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children's study Tackling the questions of life, using the Bible Scripture reflections & Study questions
Author : Drew Kizer
Publisher :
ISBN 13 : 9780983500902
Total Pages : 0 pages
Book Rating : 4.5/5 (9 download)
Download or read book Dangerous Playground written by Drew Kizer and published by . This book was released on 2019-04-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Blueprint
Publisher :
ISBN 13 : 9780985235246
Total Pages : pages
Book Rating : 4.2/5 (352 download)
Download or read book The Social Media Cheat Code written by Blueprint and published by . This book was released on 2021-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Social Media Cheat Code, hip-hop artist and author Blueprint reveals thirteen game-changing techniques for artists using social media that apply to any platform they choose to use. These techniques are easy to understand and designed to help them gain more followers, create more engagement, and make more money.
Author : Brad Phillips
Publisher : Speakgood Press
ISBN 13 : 9780988322004
Total Pages : 256 pages
Book Rating : 4.3/5 (22 download)
Download or read book The Media Training Bible written by Brad Phillips and published by Speakgood Press. This book was released on 2012-11 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Delivering an effective media interview today is more challenging than ever before. Today's media spokesperson must compete with shrinking audience attention spans, cope with social media overload, and confront sensationalized reporting. Given those challenges, how can you create positive messages that cut through the noise and motivate your audiences? How can you respond to difficult questions in a confident manner that increases your credibility? And how can you navigate your company through a media crisis so it becomes a mere blip instead of a reputation-destroying disaster? Brad Phillips, one of the world's top media trainers, will lead you through an engaging mix of 101 two-page lessons, three dozen real-life case studies, and several hands-on exercises. He will teach you how to become an effective media spokesperson, eliminate your fear, build your brand, and enhance your reputation. You will learn how to: -Master the ground rules for working with reporters -Create memorable media messages -Support your message with media-friendly stories, statistics, and sound bites -Deliver a winning interview -Answer tough questions -Adjust your approach for print, radio, television, and social media -Use positive body language that reinforces your message -Dress for television -Prepare for and manage a media crisis One of the most comprehensive and well-organized books ever published on the topic, The Media Training Bible will prepare you for today's media culture, in which a tweet can become newsworthy and a news interview can become tweet-worthy.
Author : Lon Safko
Publisher : John Wiley & Sons
ISBN 13 : 0470912707
Total Pages : 793 pages
Book Rating : 4.4/5 (79 download)
Download or read book The Social Media Bible written by Lon Safko and published by John Wiley & Sons. This book was released on 2010-10-05 with total page 793 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling bible for social media is now completely revised and updated! The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, and Strategies - have been updated to reflect the most current social media trends. Covers all major new software applications, including features and benefits, in detail Lists more than 120 companies integral to the social media industry with updated data, products, services, and links Includes advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan Includes dozens of social media ROI case studies Author is a widely acknowledged social media authority with numerous media appearances and speaking engagements The Social Media Bible, Second Edition gives you a fully up-to-date toolbox to revamp your marketing strategy and create new opportunities for growth.
