The Twitter Book

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The Twitter Book

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Author : Tim O'Reilly
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449318967
Total Pages : 259 pages
Book Rating : 4.4/5 (493 download)

Book Synopsis The Twitter Book by : Tim O'Reilly

Download or read book The Twitter Book written by Tim O'Reilly and published by "O'Reilly Media, Inc.". This book was released on 2011-11-07 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twitter is not just for talking about your breakfast anymore. It’s become an indispensable communications tool for businesses, non-profits, celebrities, and people around the globe. With the second edition of this friendly, full-color guide, you’ll quickly get up to speed not only on standard features, but also on new options and nuanced uses that will help you tweet with confidence. Co-written by two widely recognized Twitter experts, The Twitter Book is packed with all-new real-world examples, solid advice, and clear explanations guaranteed to turn you into a power user. Use Twitter to connect with colleagues, customers, family, and friends Stand out on Twitter Avoid common gaffes and pitfalls Build a critical communications channel with Twitter—and use the best third-party tools to manage it. Want to learn how to use Twitter like a pro? Get the book that readers and critics alike rave about.

Twitter

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Author : Dhiraj Murthy
Publisher : John Wiley & Sons
ISBN 13 : 0745665101
Total Pages : 184 pages
Book Rating : 4.7/5 (456 download)

Book Synopsis Twitter by : Dhiraj Murthy

Download or read book Twitter written by Dhiraj Murthy and published by John Wiley & Sons. This book was released on 2013-09-04 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twitter has become a household name, discussed both for its role in prominent national elections, natural disasters, and political movements, as well as for what some malign as narcissistic “chatter.” This book takes a critical step back from popular discourse and media coverage of Twitter, to present the first balanced, scholarly engagement of this popular medium. In this timely and comprehensive introduction, Murthy not only discusses Twitter’s role in our political, economic, and social lives, but also draws a historical line between the telegraph and Twitter to reflect on changes in social communication over time. The book thoughtfully examines Twitter as an emergent global communications medium and provides a theoretical framework for students, scholars, and tweeters to reflect critically on the impact of Twitter and the contemporary media environment. The book uses case studies including citizen journalism, health, and national disasters to provide empirically rich insights and to help decipher some of the ways in which Twitter and social media more broadly may be shaping contemporary life.

Twitter: The Comic (The Book)

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Author : Mike Rosenthal
Publisher : Chronicle Books
ISBN 13 : 1452139806
Total Pages : 146 pages
Book Rating : 4.4/5 (521 download)

Book Synopsis Twitter: The Comic (The Book) by : Mike Rosenthal

Download or read book Twitter: The Comic (The Book) written by Mike Rosenthal and published by Chronicle Books. This book was released on 2014-08-19 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each carefully curated tweet delivers concentrated humor in the language of the Internet, reproduced in the comics with typos and all. As envisioned by Rosenthal, each comes to life through a bizarrely recognizable cast of bassoon-playing cops, sarcastic teens, bear MDs, clueless dads, potential insect overlords, and more.

Twitter for Good

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Author : Claire Diaz-Ortiz
Publisher : John Wiley & Sons
ISBN 13 : 1118061934
Total Pages : 226 pages
Book Rating : 4.1/5 (18 download)

Book Synopsis Twitter for Good by : Claire Diaz-Ortiz

Download or read book Twitter for Good written by Claire Diaz-Ortiz and published by John Wiley & Sons. This book was released on 2011-08-30 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Silver Medal Winner, Social Networking, 2012 Axiom Business Book Awards Silver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the power of the platform for any cause. As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. In Twitter for Good, Claire Diaz Ortiz, Twitter’s head of corporate social innovation and philanthropy, shares the same strategies she offers to organizations launching cause-based campaigns. Filled with dynamic examples from initiatives around the world, this groundbreaking book offers practical guidelines for harnessing individual activism via Twitter as a force for social change. Reveals why every organization needs a dedicated Twitter strategy and explains how to set one Introduces the five-step model taught at trainings around the world: T.W.E.E.T. (Target, Write, Engage, Explore, Track) Author @claired is the head of corporate social innovation and philanthropy at Twitter, collaborating with organizations like Nike, Pepsi, MTV, the American Red Cross, charity:water, Room to Read, the Gates Foundation, the Skoll Foundation, the Case Foundation, National Wildlife Federation, Kiva, the United Nations, Free the Children, Committee to Protect Journalists, Partners in Health, FEMA, Ushahidi, The Acumen Fund With more than 200 million users worldwide, Twitter has established itself as a dynamic force, one that every business and nonprofit must understand how to use effectively.

The Twitter Book

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Author : Tim O'Reilly
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 0596555822
Total Pages : 245 pages
Book Rating : 4.5/5 (965 download)

Book Synopsis The Twitter Book by : Tim O'Reilly

Download or read book The Twitter Book written by Tim O'Reilly and published by "O'Reilly Media, Inc.". This book was released on 2009-05-13 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Media organizations should take note of Twitter's power to quickly reach their target consumers." --Tim O'Reilly (@timoreilly), in a Los Angeles Times interview, March 2009 This practical guide will teach you everything you need to know to quickly become a Twitter power user. It includes information on the latest third party applications, strategies and tactics for using Twitter's 140-character messages as a serious--and effective--way to boost your business, as well as how to turn Twitter into your personal newspaper, tracking breaking news and learning what matters to you and your friends. Co-written by Tim O'Reilly and Sarah Milstein, widely followed and highly respected twitterers, the practical information in The Twitter Book is presented in an innovative, visually rich format that's packed with clear explanations and examples of best practices that show Twitter in action, as demonstrated by the work of over 60 twitterers. This book will help you: Use Twitter to connect with colleagues, customers, family, and friends Stand out on Twitter Avoid common Twitter gaffes and pitfalls Build a critical professional communications channel with Twitter--and use the best third-party tools that help you manage it. If you want to know how to use Twitter like a pro, The Twitter Book will quickly get you up to speed. About the authors: Tim O Reilly (@timoreilly), founder and CEO of O Reilly Media, has hundreds of thousands of followers on Twitter. Sarah Milstein (@SarahM) frequently writes, speaks and teaches about Twitter; she was the 21st user of Twitter.

World According to Twitter

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Author : David Pogue
Publisher : Black Dog & Leventhal
ISBN 13 : 160376173X
Total Pages : 289 pages
Book Rating : 4.6/5 (37 download)

Book Synopsis World According to Twitter by : David Pogue

Download or read book World According to Twitter written by David Pogue and published by Black Dog & Leventhal. This book was released on 2009-08-15 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The wit and wisdom of the Twittersphere captured in a hilarious, occasionally poignant, and often useful collection of hand-picked tweets. New York Times technology columnist David Pogue has tapped into the brilliance of his half-million followers on Twitter by posting a different, thought-provoking question every night. The questions ranged from the earnest ("What's your greatest regret?") to the creative ("Make up a concept for a doomed TV show") to the curious ("What's your great idea to improve the cell phone?"). Out of 25,000 tweets, Pogue has gathered the very best 2,524 into this irresistible, clever, laugh-out-loud funny book. The World According to Twitter is truly a grand social networking experiment, in which thousands of voices have come together to produce a unique and wonderful record of shared human experience. Some samples: Compose the subject line of an email message you really, really don't want to open. To my former sexual partners, as required by law (@markowitz) RE: What seems to have been your car (@pumpkinshirt) From: Your Publisher. Subject: Ha, good one! Could you send the real chapter now, please? (@ Lookshelves) Make up a prequel to a famous movie. Mr. Smith MapQuests Washington (michaelbuckman) Snakes in the Terminal (@justinchambers) Were Running Low on Mohicans (@rllewis) There Goes Private Ryan . . . I Hope He'll Be OK (@slightly99) Describe your 15 minutes of fame. My stepfather was "The agony of defeat" guy on ABC's Wide World of Sports, before the ski jumper (he was the car spinning out at Daytona 500). (@BigDaddy978) I juggled for Clinton's inauguration. 20 minutes of FBI pat-downs, and then I wound up throwing knives around the president anyway. (@McEuen) I'm on a Girl Scout cookie box (have been for 9 years, so it's longer than 15 minutes)! (@libbyfish) Add 1 letter to a famous person's name. Yo Yo

Twitter API: Up and Running

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Author : Kevin Makice
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 0596555512
Total Pages : 418 pages
Book Rating : 4.5/5 (965 download)

Book Synopsis Twitter API: Up and Running by : Kevin Makice

Download or read book Twitter API: Up and Running written by Kevin Makice and published by "O'Reilly Media, Inc.". This book was released on 2009-03-17 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking book provides you with the skills and resources necessary to build web applications for Twitter. Perfect for new and casual programmers intrigued by the world of microblogging, Twitter API: Up and Running carefully explains how each part of Twitter's API works, with detailed examples that show you how to assemble those building blocks into practical and fun web applications. You'll also get a complete look at Twitter culture and learn how it has inspired programmers to build hundreds of tools and applications. With this book, you will: Explore every component of a Twitter application and learn how the API responds Get the PHP and MySQL code necessary to build your own applications, with explanations of how these ingredients work Learn from real-world Twitter applications created just for this book Discover the most interesting and useful Twitter programs--and get ideas for creating your own--with the book's Twitter application directory Twitter offers a new way to connect with people on the Internet, and Twitter API: Up and Running takes you right to the heart of this technology. "Twitter API: Up and Running is a friendly, accessible introduction to the Twitter API. Even beginning web developers can have a working Twitter project before they know it. Sit down with this for a weekend and you're on your way to Twitter API mastery."--Alex Payne, Twitter API Lead "Twitter API: Up and Running is a very comprehensive and useful resource--any developer will feel the urge to code a Twitter-related application right after finishing the book!"--The Lollicode team, creators of Twitscoop

Hatching Twitter

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Author : Nick Bilton
Publisher : Penguin
ISBN 13 : 1591847087
Total Pages : 319 pages
Book Rating : 4.5/5 (918 download)

Book Synopsis Hatching Twitter by : Nick Bilton

Download or read book Hatching Twitter written by Nick Bilton and published by Penguin. This book was released on 2014-09-30 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dramatic, unlikely story behind the founding of Twitter, by New York Times bestselling author and Vanity Fair special correspondent The San Francisco-based technology company Twitter has become a powerful force in less than ten years. Today it’s everything from a tool for fighting political oppression in the Middle East to a marketing must-have to the world’s living room during live TV events to President Trump’s preferred method of communication. It has hundreds of millions of active users all over the world. But few people know that it nearly fell to pieces early on. In this rousing history that reads like a novel, Hatching Twitter takes readers behind the scenes of Twitter’s early exponential growth, following the four hackers—Ev Williams, Jack Dorsey, Biz Stone, and Noah Glass, who created the cultural juggernaut practically by accident. It’s a drama of betrayed friendships and high-stakes power struggles over money, influence, and control over a company that was growing faster than they could ever imagine. Drawing on hundreds of sources, documents, and internal e-mails, Bilton offers a rarely-seen glimpse of the inner workings of technology startups, venture capital, and Silicon Valley culture.

Twitter

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Author : Jean Burgess
Publisher : NYU Press
ISBN 13 : 1479811068
Total Pages : 152 pages
Book Rating : 4.4/5 (798 download)

Book Synopsis Twitter by : Jean Burgess

Download or read book Twitter written by Jean Burgess and published by NYU Press. This book was released on 2020-04-28 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sometimes surprising, often humorous story of the forces that came together to shape the central role Twitter now plays in contemporary politics and culture Is Twitter a place for sociability and conversation, a platform for public broadcasting, or a network for discussion? Digital platforms have become influential in every sphere of communication, from the intimate and everyday to the public, professional, and political. Since the scrappy startup days of social media in the mid-2000s, not only has the worldwide importance of platforms grown exponentially, but also their cultures have shifted dramatically, in a variety of directions. These changes have brought new opportunities for progressive communities to thrive online, as well as widespread problems with commercial exploitation, disinformation, and hate speech. Twitter’s growth over the past decade, like that of much social media, has far surpassed its creators’ vision. Twitter charts this trajectory in the format of a platform biography: a new, streamlined approach to understanding how platforms change over time. Through the often surprising, fast-moving story of Twitter, it illuminates the multiple forces—from politics and business to digital ideologies—that came together to shape the evolution of this revolutionary platform. Jean Burgess and Nancy K. Baym build a rich narrative of how Twitter has evolved as a technology, a company, and a culture, from its origins as a personal messaging service to its transformation into one of the most globally influential social media platforms, where history and culture is not only recorded but written in real time.

Twitter Power

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Author : Joel Comm
Publisher : John Wiley & Sons
ISBN 13 : 0470486074
Total Pages : 273 pages
Book Rating : 4.4/5 (74 download)

Book Synopsis Twitter Power by : Joel Comm

Download or read book Twitter Power written by Joel Comm and published by John Wiley & Sons. This book was released on 2009-03-03 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the business leader's guide to using Twitter to gain competitive advantage. Since 2006, forward-thinking companies like Apple, JetBlue, Whole Foods, and GM have discovered the instant benefits of leveraging the social media phenomenon known as Twitter to reach consumers directly, build their brand, and increase sales. Twitter is at the leading edge of the social media movement, allowing members to connect with one another in real time via short text messages?called "tweets"?that can be received either via the Twitter site or by e-mail, instant messenger, or cell phone. Many companies have started building entire teams within their organization dedicated solely to responding to tweets from consumers about their brand. And this is just the beginning. In Twitter Power, Internet marketing and Web innovation expert Joel Comm shows businesses and marketers how to integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness for their product or service, and even handle negative publicity due to angry or disappointed consumers. The book also presents case studies of companies on the forefront of the Twitter movement, to help you develop your own social networking strategies. Twitter Power is the result of extensive testing and participation in the social networking community and is a must-have for any business that wants to keep up with the social media movement. Twitter Power features a foreword by Tony Robbins.

Tweet This!

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Author : Jessica Miller-Merrell
Publisher : BrownBooks.ORM
ISBN 13 : 1612547788
Total Pages : 95 pages
Book Rating : 4.6/5 (125 download)

Book Synopsis Tweet This! by : Jessica Miller-Merrell

Download or read book Tweet This! written by Jessica Miller-Merrell and published by BrownBooks.ORM. This book was released on 2010-01-19 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Jam-packed with creative yet simple strategies for small businesses and consultants to leverage Twitter to grow and market their business.” —Craig Grotts, CFO, Nelson Auto Group Guaranteed to help you manage your Twitter for business account in thirty minutes a day or less! Build relationships and grow your business by using Twitter, the world’s fastest growing social media networking platform with an audience of more than twenty-seven million users from all across the country. Tweet This!: Twitter for Business offers basic instruction as well as advanced networking and marketing strategies for consultants, entrepreneurs, and small business owners. Start tweeting in minutes with: Customizable marketing plans Forty-plus business case studies and real-world examples An easy-to-use glossary and index Advice on legal considerations, implications, and Twitter guidelines Achieve “Twittertopia” with Tweet This! “Provides much needed clarity for small businesses looking to take their first steps into social media. Jessica’s book is the guide every small business and nonprofit that’s new to social media should read.” —Chris Wilson, digital brand strategist and author of The Fresh Peel blog “Jessica is a walking, talking, and tweeting example of how powerful social media for business and Twitter can be. Her book provides its readers with a ton of ways to leverage Twitter while providing simple and practical advice to join the conversation.” —Jack Chapman, career coach and author of Negotiating Your Salary

10 Things I Hate about Pinky

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Author : Sandhya Menon
Publisher : Simon and Schuster
ISBN 13 : 1534416838
Total Pages : 368 pages
Book Rating : 4.5/5 (344 download)

Book Synopsis 10 Things I Hate about Pinky by : Sandhya Menon

Download or read book 10 Things I Hate about Pinky written by Sandhya Menon and published by Simon and Schuster. This book was released on 2020-07-21 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: The delightful follow-up to When Dimple Met Rishi and There’s Something about Sweetie, which follows Ashish’s friends Pinky and Samir as they pretend to date in order to achieve their individual goals, to disastrous and hilarious results. Pinky Kumar wears the social justice warrior badge with pride. From raccoon hospitals to persecuted rock stars, no cause is too esoteric for her to champion. But a teeny tiny part of her also really enjoys making her conservative, buttoned-up corporate lawyer parents cringe. Samir Jha might have a few…quirks remaining from the time he had to take care of his sick mother, like the endless lists he makes in his planner and the way he schedules every minute of every day, but those are good things. They make life predictable and steady. Pinky loves lazy summers at her parents’ Cape Cod lake house, but after listening to them harangue her about the poor decisions she’s made (a.k.a. boyfriends she’s had), she hatches a plan. Get her sorta-friend-sorta-enemy—who is a total Harvard-bound Mama’s boy—to pose as her perfect boyfriend for the summer. When Samir’s internship falls through, leaving him with an unplanned summer, he gets a text from Pinky asking if he’ll be her fake boyfriend in exchange for a new internship. He jumps at the opportunity; Pinky’s a weirdo, but he can survive a summer with her if there’s light at the end of the tunnel. As they bicker their way through lighthouses and butterfly habitats, sparks fly, and they both realize this will be a summer they'll never forget.

The F***ing Epic Twitter Quest of @MayorEmanuel

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Author : Dan Sinker
Publisher : Simon and Schuster
ISBN 13 : 1451655142
Total Pages : 258 pages
Book Rating : 4.4/5 (516 download)

Book Synopsis The F***ing Epic Twitter Quest of @MayorEmanuel by : Dan Sinker

Download or read book The F***ing Epic Twitter Quest of @MayorEmanuel written by Dan Sinker and published by Simon and Schuster. This book was released on 2011-09-13 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents the full content of the popular fake twitter account that followed Rahm Emanuel's 2011 Chicago mayoral campaign.

The Twitter Presidency

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Author : Brian L. Ott
Publisher : Routledge
ISBN 13 : 0429620365
Total Pages : 73 pages
Book Rating : 4.4/5 (296 download)

Book Synopsis The Twitter Presidency by : Brian L. Ott

Download or read book The Twitter Presidency written by Brian L. Ott and published by Routledge. This book was released on 2019-01-24 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Twitter Presidency explores the rhetorical style of President Donald J. Trump, attending to both his general manner of speaking as well as to his preferred modality. Trump’s manner, the authors argue, reflects an aesthetics of white rage, and it is rooted in authoritarianism, narcissism, and demagoguery. His preferred modality of speaking, namely through Twitter, effectively channels and transmits the affective dimensions of white rage by taking advantage of the platform’s defining characteristics, which include simplicity, impulsivity, and incivility. There is, then, a structural homology between Trump’s general communication practices and the specific platform (Twitter) he uses to communicate with his base. This commonality between communication practices and communication platform (manner and modality) struck a powerful emotive chord with his followers, who feel aggrieved at the decentering of white masculinity. In addition to charting the defining characteristics of Trump’s discourse, The Twitter Presidency exposes how Trump’s rhetorical style threatens democratic norms, principles, and institutions.

You Are What You Tweet

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Author : Germany Kent
Publisher : Star Stone Press, LLC
ISBN 13 : 099614689X
Total Pages : 281 pages
Book Rating : 4.9/5 (961 download)

Book Synopsis You Are What You Tweet by : Germany Kent

Download or read book You Are What You Tweet written by Germany Kent and published by Star Stone Press, LLC. This book was released on 2015-05-12 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: You Are What You Tweet is a cheerfully optimistic book filled with humor and strategies that will help you become Twitter-savvy. This inspiring book serves as far more than a guide to finding your niche on Twitter. It also gives you the tools you need to master this remarkable communication tool and connect with intriguing people around the world. This inspiring, encouraging book will teach you how adapting a new mindset and using positivity can propel you to becoming influential on social media and greatly enhance your own life. You Are What You Tweet teaches you how to engage your audience with quality content, making it nearly a prerequisite for you to be in the right state of mind. After reading this book, you'll learn how, surprisingly, Twitter can help you to find yourself and feel supported to be who you are.

The B2B Social Media Book

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Author : Kipp Bodnar
Publisher : John Wiley & Sons
ISBN 13 : 1118214307
Total Pages : 216 pages
Book Rating : 4.1/5 (182 download)

Book Synopsis The B2B Social Media Book by : Kipp Bodnar

Download or read book The B2B Social Media Book written by Kipp Bodnar and published by John Wiley & Sons. This book was released on 2011-12-20 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies. This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level. Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.

The Big Book of Parenting Tweets

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Author : Jessica Ziegler
Publisher :
ISBN 13 : 9781503189553
Total Pages : 0 pages
Book Rating : 4.1/5 (895 download)

Book Synopsis The Big Book of Parenting Tweets by : Jessica Ziegler

Download or read book The Big Book of Parenting Tweets written by Jessica Ziegler and published by . This book was released on 2014-11-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collection of over 300 humorous tweets about parenting.