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The Technology Acceptance Model R Tam For Mobile Commerce A Revision And Empirical Evaluation
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Book Synopsis The Technology Acceptance Model (r-TAM) for Mobile Commerce. A Revision and Empirical Evaluation by : Rangappa Yaraddi
Download or read book The Technology Acceptance Model (r-TAM) for Mobile Commerce. A Revision and Empirical Evaluation written by Rangappa Yaraddi and published by . This book was released on 2018-11-02 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2018 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1, course: MBA, language: English, abstract: This paper is concerned with the acceptance of mobile commerce in Karnataka, India. User acceptance in different fields is conventionally approached through the technology acceptance model. This paper suggests a revised version of this model based on six major constructs. In order to evaluate the model, a study was performed with the aim of testing the acceptance of e-commerce in Karnataka. The participants of the study are mobile commerce users of the north Karnataka region, who have used their mobile at least once for the purpose of online shopping, online banking or any other online services. The data was collected with the help of a well-designed, pre-administered questionnaire.
Book Synopsis Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments by : El-Gohary, Hatem
Download or read book Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments written by El-Gohary, Hatem and published by IGI Global. This book was released on 2012-07-31 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides a broad and comprehensive international coverage of subjects, issues, and current trends relating to all areas of online marketing"--Provided by publisher.
Book Synopsis The Technology Acceptance Model by : Fred D. Davis
Download or read book The Technology Acceptance Model written by Fred D. Davis and published by Springer Nature. This book was released on with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Management Association, Information Resources Publisher :IGI Global ISBN 13 :1615209689 Total Pages :2091 pages Book Rating :4.6/5 (152 download)
Book Synopsis Electronic Services: Concepts, Methodologies, Tools and Applications by : Management Association, Information Resources
Download or read book Electronic Services: Concepts, Methodologies, Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2010-05-31 with total page 2091 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the increasing reliance on digital means to transact goods that are retail and communication based, e-services continue to develop as key applications for business, finance, industry and innovation.Electronic Services: Concepts, Methodologies, Tools and Applications is an all-inclusive research collection covering the latest studies on the consumption, delivery and availability of e-services. This multi-volume book contains over 100 articles, making it an essential reference for the evolving e-services discipline.
Book Synopsis E-Commerce Trends for Organizational Advancement: New Applications and Methods by : Khosrow-Pour, D.B.A., Mehdi
Download or read book E-Commerce Trends for Organizational Advancement: New Applications and Methods written by Khosrow-Pour, D.B.A., Mehdi and published by IGI Global. This book was released on 2009-11-30 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: While buying and selling goods and services once necessitated a face-to-face transaction, much of the commerce we now undertake is completely electronic. Recent advances in electronic and mobile commerce, precipitated by innovations in technology and user acceptance, have led to subsequent changes in individual and organizational behavior. E-Commerce Trends for Organizational Advancement: New Applications and Methods gathers essential research on the changing face of commerce, investigating the development, delivery, and perception of e- and m- commerce systems and tools.
Book Synopsis The Play Theory of Mass Communication by : William Stephenson
Download or read book The Play Theory of Mass Communication written by William Stephenson and published by Transaction Publishers. This book was released on with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The literature on mass communication is now dominated by "objective sociological "approaches. What makes the work of Stephenson so unusual is his starting points: his frank willingness to adopt a "subjective "and "psychological "approach to the study of mass communication. In short, this is an internal analysis of how communication processes are absorbed by individuals. The theory of play is not a doctrine of frivolity, but rather a way in which Stephenson gets at such sensitive areas of communication theory as what is screened out and why. Without a notion of the play element in communication one would be led to imagine that every televised docudrama would be immediately lived out by every adolescent. Clearly, this is not the case. People can distinguish quite well between imaginary and real events in mass communication contexts. "The Play Theory of Mass Communication "is a work that studies subjective play, how communication serves the cause of self-enhancement and personal pleasure, and the role of entertainment as an end in itself. In short, for those who are tired of cliche-ridden volumes on the political hidden messages and meanings of communication, or the economic management of media decisions, this volume will come as a refreshment, a piece of entertainment as well as instruction. But with all the emphasis "on "aspects, Stephenson's volume is shrewdly political. He takes up themes ranging from the reduction! of international tensions to the happily alienated worker to such pedestrian events as the reporting of foreign Soviet dignitaries in their visits to democratic cultures. This is, in short, an urbane, wise book--sophisticated in its methodology and critical in its theorizing.
Book Synopsis Guide to Health Informatics by : Enrico Coiera
Download or read book Guide to Health Informatics written by Enrico Coiera and published by CRC Press. This book was released on 2015-03-06 with total page 690 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essential text provides a readable yet sophisticated overview of the basic concepts of information technologies as they apply in healthcare. Spanning areas as diverse as the electronic medical record, searching, protocols, and communications as well as the Internet, Enrico Coiera has succeeded in making this vast and complex area accessible and understandable to the non-specialist, while providing everything that students of medical informatics need to know to accompany their course.
Book Synopsis The Technology Acceptance Model (TAM). An Overview by : Johannes Köck
Download or read book The Technology Acceptance Model (TAM). An Overview written by Johannes Köck and published by GRIN Verlag. This book was released on 2017-10-24 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: Document from the year 2014 in the subject Engineering - Communication Technology, grade: 1,3, Friedrich-Alexander University Erlangen-Nuremberg, course: Managing Information Technology, language: English, abstract: The Technology Acceptance Model (TAM) is an information systems theory. This model was developed by Fred Davis in his dissertation which was published in 1989. Since then, this model has spread to one of the most cited models in the context of technology diffusion (Kotrík). User acceptance of technology has been a vital area of studies for two decades now. Many models do predict the diffusion of a system but the Technology Acceptance model is the only model which focuses mainly on Information Systems (Chuttur). With a growing demand for technology in the 1970’s the increasing failure of adapting systems within enterprises became a new area of research. Fred Davis, a doctoral student at the MIT Sloan School of Management, proposed the Technology acceptance model in 1985. He explained that the use of a system is a response to user’s motivation. User’s motivation on the other hand depends on system features and capabilities. (Chuttur) [...]
Book Synopsis ICTs and Sustainable Solutions for the Digital Divide: Theory and Perspectives by : Steyn, Jacques
Download or read book ICTs and Sustainable Solutions for the Digital Divide: Theory and Perspectives written by Steyn, Jacques and published by IGI Global. This book was released on 2010-09-30 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: ICTs and Sustainable Solutions for the Digital Divide: Theory and Perspectives focuses on Information and Communication Technologies for Development (ICT4D), which includes any technology used for communication and information. This publication researches the social side of computing, the users, and the design of systems that meet the needs of "ordinary" users.
Book Synopsis Technology Acceptance in Education by : Timothy Teo
Download or read book Technology Acceptance in Education written by Timothy Teo and published by Springer Science & Business Media. This book was released on 2011-10-26 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology acceptance can be defined as a user’s willingness to employ technology for the tasks it is designed to support. Over the years, acceptance researchers have become more interested in understanding the factors influencing the adoption of technologies in various settings. From the literature, much research has been done to understand technology acceptance in the business contexts. This is understandable, given the close relationship between the appropriate uses of technology and profit margin. In most of the acceptance studies, researchers have sought to identify and understand the forces that shape users’ acceptance so as to influence the design and implementation process in ways to avoid or minimize resistance or rejection when users interact with technology. Traditionally, it has been observed that developers and procurers of technological resources could rely on authority to ensure that technology was used, which is true in many industrial and organizational contexts. However, with the increasing demands for educational applications of information technology and changing working practices, there is s need to re-examine user acceptance issues as they emerge within and outside of the contexts in which technology was implemented. This is true in the education milieu where teachers exercise the autonomy to decide on what and how technology will be used for teaching and learning purposes. Although they are guided by national and local policies to use technology in the classrooms, teachers spent much of their planning time to consider how technology could be harnessed for effective lesson delivery and assessment to be conducted. These circumstances have provided the impetus for researchers to study technology acceptance in educational settings. Although these studies have typically involved students and teachers as participants, their findings have far-reaching implications for school leaders, policy makers, and other stakeholders. The book is a critical and specialized source that describes recent research on technology acceptance in education represented by educators and researchers from around the world such as Australia, Belgium, China, Hong Kong, Malaysia, Singapore, United Kingdom, and United States of America.
Book Synopsis East-Central European Economies in Transition by : John Pearce Hardt
Download or read book East-Central European Economies in Transition written by John Pearce Hardt and published by M.E. Sharpe. This book was released on 1995 with total page 738 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of papers assessing what has been accomplished and the obstacles that remain in the transition from communism to capitalism in East-Central Europe. The papers are arranged within four sections: the transition to market economies and political pluralism; Western assistance and integration; regional relations; and country studies. Each section begins with an overview. This assessment was initiated by a formal request from the Joint Economic Committee of the US Congress to the Congressional Research Service. Some of the papers were discussed in May 1994 at a conference in Washington, DC. A compilation of statistical material prepared for the conference is included as an appendix. Annotation copyright by Book News, Inc., Portland, OR
Book Synopsis Online Impulse Buying and Cognitive Dissonance by : Giovanni Mattia
Download or read book Online Impulse Buying and Cognitive Dissonance written by Giovanni Mattia and published by Springer Nature. This book was released on 2021-02-12 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers’ beliefs and attitudes towards online sales significantly influence buying behavior on the internet. However, the impact of these thoughts and beliefs on the decision to make an online purchase is not direct. It can be moderated by the emotions experienced while browsing an e-commerce website. Impulse buying in particular is influenced by a number of factors, for example how stimulating the e-shopping platform is, and how easy it is to click on the cart a certain product, for instance a smartphone. But what happens after an online impulse buy is made? Often the customer can regret the purchase and in the throes of anxiety, look for reasons to justify the choices made. Consumer behaviour scholars and pyschologists call this phenomenon cognitive dissonance, and certain individuals are more sensitive than others in developing this than others. This book offers a deep investigation around online impulse buying and subsequent cognitive dissonance. Specifically, the authors present a research case study of a group of millenials who are shopping for smartphones to study whether an initial positive state can reduce the onset of cognitive dissonance in consumers. Based on substantial research and a sample of 212 impulsive millennial buyers, the book provides a comprehensive, but simple and synthetic framework of impulse buying, cognitive dissonance and positive affect state, highlighting their relationships.
Book Synopsis Electronic Commerce: Concepts, Methodologies, Tools, and Applications by : Becker, Annie
Download or read book Electronic Commerce: Concepts, Methodologies, Tools, and Applications written by Becker, Annie and published by IGI Global. This book was released on 2007-12-31 with total page 2522 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compiles top research from the world's leading experts on many topics related to electronic commerce. Covers topics including mobile commerce, virtual enterprises, business-to-business applications, Web services, and enterprise methodologies.
Book Synopsis Global Diffusion of EHealth: Making Universal Health Coverage Achievable by : World Health Organization
Download or read book Global Diffusion of EHealth: Making Universal Health Coverage Achievable written by World Health Organization and published by World Health Organization. This book was released on 2017-03-27 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This third global survey of the WHO Global Observatory for eHealth (GOe) investigated how eHealth can support universal health coverage(UHC) in Member States. A total of 125 countries participated in the survey ? a clear reflection of the growing interest in this area. The report considers eHealth foundations built through policy development funding approaches and capacity building in eHealth through the training of students and professionals. It then observes specific eHealth applications such as mHealth telehealth electronic health records systems and eLearning and how these contribute to the goals of UHC. Of interest is the extent to which legal frameworks protect patient privacy in EHRs as health care systems move towards to delivering safer more efficient and more accessible health care. Finally the rapidly emerging areas of social media for health care as well as big data for research and planning are reported.
Book Synopsis Warnings and Risk Communication by : Michael S. Wogalter
Download or read book Warnings and Risk Communication written by Michael S. Wogalter and published by CRC Press. This book was released on 1999-09-09 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: Questions regarding how best to communicate warnings and risk information, whether such communications are likely to be effective, and what factors influence the communication process are important across many of society's facets today. Stimulated by the tremendous growth in litigation on product liability and associated personal injury, research i
Book Synopsis The Information Audit by : Susan Henczel
Download or read book The Information Audit written by Susan Henczel and published by Walter de Gruyter. This book was released on 2013-02-07 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Information Audit is a process by which an organisation investigates its information requirements and matches them against the information resources and services that are currently provided. Using a seven stage model this book will take the information professional through the process of an audit.
Book Synopsis Personal Relationships by : Harold H. Kelley
Download or read book Personal Relationships written by Harold H. Kelley and published by Psychology Press. This book was released on 2013-08-21 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1982. This book summarizes certain concepts and evidence regarding the nature of close personal relationships. Its purpose is to suggest how such relationships are to be conceptualized for scientific analysis. What are the essential properties of a personal relationship? What are its necessary defining structures and processes? The material presented herein represents what Kelley has thought and learned about the social psychology of close relationships.
