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The Technology Acceptance Model R Tam For Mobile Commerce A Revision And Empirical Evaluation
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Book Synopsis The Technology Acceptance Model (r-TAM) for Mobile Commerce. A Revision and Empirical Evaluation by : Rangappa Yaraddi
Download or read book The Technology Acceptance Model (r-TAM) for Mobile Commerce. A Revision and Empirical Evaluation written by Rangappa Yaraddi and published by . This book was released on 2018-11-02 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2018 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1, course: MBA, language: English, abstract: This paper is concerned with the acceptance of mobile commerce in Karnataka, India. User acceptance in different fields is conventionally approached through the technology acceptance model. This paper suggests a revised version of this model based on six major constructs. In order to evaluate the model, a study was performed with the aim of testing the acceptance of e-commerce in Karnataka. The participants of the study are mobile commerce users of the north Karnataka region, who have used their mobile at least once for the purpose of online shopping, online banking or any other online services. The data was collected with the help of a well-designed, pre-administered questionnaire.
Book Synopsis The Technology Acceptance Model by : Fred D. Davis
Download or read book The Technology Acceptance Model written by Fred D. Davis and published by Springer Nature. This book was released on with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Mobile Technology Acceptance Model by : Janusz Stal
Download or read book Mobile Technology Acceptance Model written by Janusz Stal and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In this study we applied the technology acceptance model (TAM) to explain users' acceptance of mobile technology as a medium of knowledge providing. We adjusted the TAM by adding three new constructs: Access to Information, Information Quality, and Information Navigation. The model was tested on a population of 303 respondents using structural equation modeling (SEM). Our findings indicated that information quality and information navigation influence the perceived ease of use and, as a result, perceived usefulness of mobile technology usage that has an impact on the behavioral intention of use and the actual use of these devices. The developed model might comprise the basis for further research in the area of mobile technology usage for knowledge providing.
Book Synopsis user Acceptance of Information Systems: The Technology Acceptance Model (TAM) by : Fred Davis
Download or read book user Acceptance of Information Systems: The Technology Acceptance Model (TAM) written by Fred Davis and published by . This book was released on 1987 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing and Smart Technologies by : Álvaro Rocha
Download or read book Marketing and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2021-03-09 with total page 783 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Book Synopsis Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments by : El-Gohary, Hatem
Download or read book Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments written by El-Gohary, Hatem and published by IGI Global. This book was released on 2012-07-31 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides a broad and comprehensive international coverage of subjects, issues, and current trends relating to all areas of online marketing"--Provided by publisher.
Book Synopsis Social Influence and Task-technology Fit in Technology Acceptance by : Zoo-Hyun Chae
Download or read book Social Influence and Task-technology Fit in Technology Acceptance written by Zoo-Hyun Chae and published by . This book was released on 2005 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Management Association, Information Resources Publisher :IGI Global ISBN 13 :1615209689 Total Pages :2234 pages Book Rating :4.6/5 (152 download)
Book Synopsis Electronic Services: Concepts, Methodologies, Tools and Applications by : Management Association, Information Resources
Download or read book Electronic Services: Concepts, Methodologies, Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2010-05-31 with total page 2234 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the increasing reliance on digital means to transact goods that are retail and communication based, e-services continue to develop as key applications for business, finance, industry and innovation.Electronic Services: Concepts, Methodologies, Tools and Applications is an all-inclusive research collection covering the latest studies on the consumption, delivery and availability of e-services. This multi-volume book contains over 100 articles, making it an essential reference for the evolving e-services discipline.
Book Synopsis The Technology Acceptance Model (TAM). An Overview by : Johannes Köck
Download or read book The Technology Acceptance Model (TAM). An Overview written by Johannes Köck and published by GRIN Verlag. This book was released on 2017-10-24 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: Document from the year 2014 in the subject Engineering - Communication Technology, grade: 1,3, Friedrich-Alexander University Erlangen-Nuremberg, course: Managing Information Technology, language: English, abstract: The Technology Acceptance Model (TAM) is an information systems theory. This model was developed by Fred Davis in his dissertation which was published in 1989. Since then, this model has spread to one of the most cited models in the context of technology diffusion (Kotrík). User acceptance of technology has been a vital area of studies for two decades now. Many models do predict the diffusion of a system but the Technology Acceptance model is the only model which focuses mainly on Information Systems (Chuttur). With a growing demand for technology in the 1970’s the increasing failure of adapting systems within enterprises became a new area of research. Fred Davis, a doctoral student at the MIT Sloan School of Management, proposed the Technology acceptance model in 1985. He explained that the use of a system is a response to user’s motivation. User’s motivation on the other hand depends on system features and capabilities. (Chuttur) [...]
Book Synopsis The Duality of Technology: Rethinking the Concept of Technology in Organizations by : Wanda J. Orlikowski
Download or read book The Duality of Technology: Rethinking the Concept of Technology in Organizations written by Wanda J. Orlikowski and published by . This book was released on 2023-07-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis E-Commerce Trends for Organizational Advancement: New Applications and Methods by : Khosrow-Pour, D.B.A., Mehdi
Download or read book E-Commerce Trends for Organizational Advancement: New Applications and Methods written by Khosrow-Pour, D.B.A., Mehdi and published by IGI Global. This book was released on 2009-11-30 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: While buying and selling goods and services once necessitated a face-to-face transaction, much of the commerce we now undertake is completely electronic. Recent advances in electronic and mobile commerce, precipitated by innovations in technology and user acceptance, have led to subsequent changes in individual and organizational behavior. E-Commerce Trends for Organizational Advancement: New Applications and Methods gathers essential research on the changing face of commerce, investigating the development, delivery, and perception of e- and m- commerce systems and tools.
Book Synopsis Metacognition in Educational Theory and Practice by : Douglas J. Hacker
Download or read book Metacognition in Educational Theory and Practice written by Douglas J. Hacker and published by Routledge. This book was released on 1998-03-01 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents the most current perspectives on the role of metacognition in diverse educationally relevant domains. The purpose is to examine the ways in which theoretical investigations of metacognition have recently produced a strong focus on educational practice. The book is organized around four general themes relevant to education: metacognition and problem solving, metacognition and verbal comprehension, metacognition and the education of nontraditional populations, and metacognition and studentship. Chapter authors review current literature as it applies to their chapter topic; discuss theoretical implications and suggestions for future research; and provide educational applications. Each chapter describes testable theory and provides examples of how theory can be applied to the classroom. The volume will have wide appeal to researchers and students concerned with the scientific investigation of metacognition, and to practitioners concerned with the cultivation of learning and achievement in their students. The unique contribution of this book to the literature on metacognition is its presentation of the most current research examining specific theoretical aspects of metacognition in domains directly relevant to education. This is especially valuable for the many researchers and practitioners who subscribe to the concept that by fostering metacognitive processes during instruction, more durable and transferable learning can be achieved.
Book Synopsis Technology Acceptance in Education by : Timothy Teo
Download or read book Technology Acceptance in Education written by Timothy Teo and published by Springer Science & Business Media. This book was released on 2011-10-26 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology acceptance can be defined as a user’s willingness to employ technology for the tasks it is designed to support. Over the years, acceptance researchers have become more interested in understanding the factors influencing the adoption of technologies in various settings. From the literature, much research has been done to understand technology acceptance in the business contexts. This is understandable, given the close relationship between the appropriate uses of technology and profit margin. In most of the acceptance studies, researchers have sought to identify and understand the forces that shape users’ acceptance so as to influence the design and implementation process in ways to avoid or minimize resistance or rejection when users interact with technology. Traditionally, it has been observed that developers and procurers of technological resources could rely on authority to ensure that technology was used, which is true in many industrial and organizational contexts. However, with the increasing demands for educational applications of information technology and changing working practices, there is s need to re-examine user acceptance issues as they emerge within and outside of the contexts in which technology was implemented. This is true in the education milieu where teachers exercise the autonomy to decide on what and how technology will be used for teaching and learning purposes. Although they are guided by national and local policies to use technology in the classrooms, teachers spent much of their planning time to consider how technology could be harnessed for effective lesson delivery and assessment to be conducted. These circumstances have provided the impetus for researchers to study technology acceptance in educational settings. Although these studies have typically involved students and teachers as participants, their findings have far-reaching implications for school leaders, policy makers, and other stakeholders. The book is a critical and specialized source that describes recent research on technology acceptance in education represented by educators and researchers from around the world such as Australia, Belgium, China, Hong Kong, Malaysia, Singapore, United Kingdom, and United States of America.
Book Synopsis ICTs and Sustainable Solutions for the Digital Divide: Theory and Perspectives by : Steyn, Jacques
Download or read book ICTs and Sustainable Solutions for the Digital Divide: Theory and Perspectives written by Steyn, Jacques and published by IGI Global. This book was released on 2010-09-30 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: ICTs and Sustainable Solutions for the Digital Divide: Theory and Perspectives focuses on Information and Communication Technologies for Development (ICT4D), which includes any technology used for communication and information. This publication researches the social side of computing, the users, and the design of systems that meet the needs of "ordinary" users.
Book Synopsis Online Impulse Buying and Cognitive Dissonance by : Giovanni Mattia
Download or read book Online Impulse Buying and Cognitive Dissonance written by Giovanni Mattia and published by Springer Nature. This book was released on 2021-02-12 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers’ beliefs and attitudes towards online sales significantly influence buying behavior on the internet. However, the impact of these thoughts and beliefs on the decision to make an online purchase is not direct. It can be moderated by the emotions experienced while browsing an e-commerce website. Impulse buying in particular is influenced by a number of factors, for example how stimulating the e-shopping platform is, and how easy it is to click on the cart a certain product, for instance a smartphone. But what happens after an online impulse buy is made? Often the customer can regret the purchase and in the throes of anxiety, look for reasons to justify the choices made. Consumer behaviour scholars and pyschologists call this phenomenon cognitive dissonance, and certain individuals are more sensitive than others in developing this than others. This book offers a deep investigation around online impulse buying and subsequent cognitive dissonance. Specifically, the authors present a research case study of a group of millenials who are shopping for smartphones to study whether an initial positive state can reduce the onset of cognitive dissonance in consumers. Based on substantial research and a sample of 212 impulsive millennial buyers, the book provides a comprehensive, but simple and synthetic framework of impulse buying, cognitive dissonance and positive affect state, highlighting their relationships.
Book Synopsis Learning with Mobile Devices by : Jill Attewell
Download or read book Learning with Mobile Devices written by Jill Attewell and published by . This book was released on 2004 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Information Audit by : Susan Henczel
Download or read book The Information Audit written by Susan Henczel and published by Walter de Gruyter. This book was released on 2013-02-07 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Information Audit is a process by which an organisation investigates its information requirements and matches them against the information resources and services that are currently provided. Using a seven stage model this book will take the information professional through the process of an audit.
