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Author : David Howell
Publisher : Harriman House Limited
ISBN 13 : 1908003227
Total Pages : 116 pages
Book Rating : 4.9/5 (8 download)
Download or read book The Small Business Guide to China written by David Howell and published by Harriman House Limited. This book was released on 2012 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small Business.
Author : Stanley Chao
Publisher : iUniverse
ISBN 13 : 9781475911800
Total Pages : 250 pages
Book Rating : 4.9/5 (118 download)
Download or read book Selling to China written by Stanley Chao and published by iUniverse. This book was released on 2012-11-07 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The conventional wisdom that only large corporations can do business in China is a thing of the past. Small- and medium-sized businesses today enjoy the same opportunities in China once granted only to large, multinational conglomerates. In Selling to China, author Stanley Chao helps all businesses learn effective ways to deal with Chinese businesspeople and private and state-owned companies; analyze whether certain products or services are viable for the Chinese market; understand the psyche of the Mao Generation Chinese who are now Chinas business owners, executives, and government leaders; and develop low-cost, market-entry strategies Filled with clear, tangible steps and applicable personal anecdotes, Selling to China bridges the gap between Western and Chinese cultures, languages, and histories to help businesses enter the Chinese marketplace.
Author : Stanley Chao
Publisher : iUniverse
ISBN 13 : 1532052707
Total Pages : 268 pages
Book Rating : 4.5/5 (32 download)
Download or read book Selling to China written by Stanley Chao and published by iUniverse. This book was released on 2018-08-31 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: The conventional wisdom that only large corporations can do business in China is a thing of the past. Small and medium-sized businesses today enjoy the same opportunities in China once granted only to large multinational conglomerates. In Selling to China, author Stanley Chao helps all businesses: • Learn effective ways to deal with Chinese businesspeople and private and state-owned companies • Determine whether certain products or services are viable for the Chinese market • Understand the psyche of the “Mao Generation” Chinese, who are now China’s business owners, executives, and government leaders • Develop low-cost, market-entry strategies Filled with clear, tangible steps and applicable anecdotes, Selling to China bridges the gap between Western and Chinese cultures, languages, and histories to help businesses enter the Chinese marketplace.
Author :
Publisher : iUniverse
ISBN 13 : 0595262619
Total Pages : 188 pages
Book Rating : 4.5/5 (952 download)
Download or read book A Business Guide to China written by and published by iUniverse. This book was released on with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Frank Lavin
Publisher : Penguin Books
ISBN 13 : 9789814954655
Total Pages : 192 pages
Book Rating : 4.9/5 (546 download)
Download or read book The Smart Business Guide to China E-Commerce written by Frank Lavin and published by Penguin Books. This book was released on 2021-08-27 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to win in the world's largest retail market. China is the largest e-commerce market in the world and the most digital of the major economies. At the same time, many international brands are intimidated by the China market given their lack of familiarity and the significant cultural and language differences. The Smart Business Guide helps bridge this gap by providing a how-to approach to the China e-commerce ecosystem. E-commerce provides a powerful tool for brands to reach consumers and offers the predictability and statistical feedback that dramatically reduces the costs of a brand to enter the China market. A quick, punchy read, The Smart Business Guide is a useful book for consumer brands, retailers, and entrepreneurs. It covers critical areas such as: -- How any brand can be a pure-play e-commerce brand in China -- How Chinese consumers are different from U.S. consumers -- The main platforms and social media channels -- Case studies of success and failure in China -- How to deal with market entry challenges, trademark registration, and product approval -- How to compete and win in the most challenging--and most promising--retail market in the world
Author : Jenny Li
Publisher : World Trade Press
ISBN 13 : 9781885073891
Total Pages : 100 pages
Book Rating : 4.0/5 (738 download)
Download or read book Passport China written by Jenny Li and published by World Trade Press. This book was released on 2003 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world may be getting smaller, but the job of keeping in touch with international clients and suppliers, colleagues at the office back home, and family and friends remains a real challenge. Global Connect! makes it easy! It is the world's most comprehensive reference tool for communicating by phone, fax, e-mail, and courier from anywhere in the world.
Author : Greg Simpson
Publisher : Harriman House Limited
ISBN 13 : 1908003332
Total Pages : 71 pages
Book Rating : 4.9/5 (8 download)
Download or read book The Small Business Guide to PR written by Greg Simpson and published by Harriman House Limited. This book was released on 2012-09-19 with total page 71 pages. Available in PDF, EPUB and Kindle. Book excerpt: Put your lunch hour to use and learn how to create, manage and execute your own bespoke PR campaign in just ten days. - Get to grips with what makes a good story, learn how to contact journalists and build working relationships that get stronger with each new story. - Discover how to craft a press release, how to weave in your key messages and how to ensure that what you are doing with your PR is contributing to your overall marketing strategy. - Unlock the secrets of the professionals by spending a day in both camps - the journalist and the PR consultant. - Find out what it takes to give your story the edge above the hundreds of others competing for attention. - Listen in on a PR consultant's meeting with a key client so that you can understand the processes that are put in place and the strategies that are debated between client and consultant to ensure that every opportunity is flushed out, examined and maximised. - Hear case studies from small businesses that share the highs and lows of their own public relations campaigns so that you do not make the same mistakes. Let the author, who has over a decade of experience in running PR campaigns for everyone from multinational PLCs to not for profit organisations and start-up businesses, guide you through the same process that he uses to create professional and hugely effective PR campaigns. Learn how to create a PR campaign that delivers measurable, strategic results for your business and that allows you to refine and improve it every time you return to it. Create a PR strategy that evolves with your business and fits in with the way you work. Learn how to delegate tasks to individuals within your own team and what to outsource to the professionals. Discover how to get your story to stand out from the crowd through the use of clever photography - begin to 'think in pictures' as you learn how to become an asset to your target media. Set measurable goals and begin to evaluate the success of your campaign right from the beginning, arming yourself with information on what works or your business and what approach works best for you as the new head of PR in your business. Have fun! PR offers a huge variety of ways for you to communicate with your target audience. Discover inspirational ideas that will have you raring to go with your own PR campaign and all in the space of ten hours.
Author : Wenxian Zhang
Publisher : World Scientific
ISBN 13 : 9814291471
Total Pages : 338 pages
Book Rating : 4.8/5 (142 download)
Download or read book A Guide to the Top 100 Companies in China written by Wenxian Zhang and published by World Scientific. This book was released on 2010 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chinese-English company name index -- Company-industry index -- Industry-company index -- Introduction -- A guide to the top 100 companies in China -- List of abbreviations -- List of contributors -- About the editors.
Author : Michelle Ree
Publisher : Booksurge Publishing
ISBN 13 : 9781439228302
Total Pages : 0 pages
Book Rating : 4.2/5 (283 download)
Download or read book Where East Eats West written by Michelle Ree and published by Booksurge Publishing. This book was released on 2009-07-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In Where East Eats West, Goodman uses his unparalleled China experience to boil down the China business basics into fun, easy-to-digest lessons and ready-to-serve actions so you can steer clear of making China-rookie mistakes."--page [4] of cover.
Author :
Publisher :
ISBN 13 : 9780582893412
Total Pages : 0 pages
Book Rating : 4.8/5 (934 download)
Download or read book World of Information Business Guide to China written by and published by . This book was released on 1986 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Melville Petrie
Publisher :
ISBN 13 : 9781934747766
Total Pages : 136 pages
Book Rating : 4.7/5 (477 download)
Download or read book Talking to the New Business Dragons: A Completely New Business Guide written by Melville Petrie and published by . This book was released on 2009-06 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have clients or business associates in China then this book is a must read. This important book is essential reading for anyone traveling to China on business whether for the first time or as a seasoned visitor. It will not only save time, but business readers will understand things far better than they could have dreamt. Melville Petrie has carefully analyzed the very different behavior patterns involved in doing business with the Chinese and then put it into a guide for the busy reader. With this pocket-size volume, written by an acknowledged China expert, the business traveler can cut through millennia of culture and understand what is going on. Deals will be reached faster and negotiations clarified. Immensely readable and relevant, this thought-provoking book takes a structured view of China as it leads the way into the 21st Century economy. Melville Petrie dissects crucial history and distills the relevance for busy executives, who will then quickly come to grips with the way the Chinese think and how they react. Quick reference charts and photographs of important business skills for China support the text. This guide aims to identify the key drivers of Chinese thinking and translate that theory into practical indicators for those starting out in the China marketplace.
Author : Arne J. De Keijzer
Publisher :
ISBN 13 :
Total Pages : 188 pages
Book Rating : 4.:/5 (333 download)
Download or read book Japan Air Lines Business Guide to China written by Arne J. De Keijzer and published by . This book was released on 1985 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Mike Saxon
Publisher : Simon and Schuster
ISBN 13 : 1605508497
Total Pages : 163 pages
Book Rating : 4.6/5 (55 download)
Download or read book An American's Guide To Doing Business In China written by Mike Saxon and published by Simon and Schuster. This book was released on 2006-10-30 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: An insider’s guide to doing business in the fastest growing market in the world—China! Did you know? —Americans have bought $185 billion worth of Chinese goods. —China’s economy is growing at an astounding rate of 9 percent a year. —The trade gap between the U.S. and China has been growing by more than 25 percent per year. Whether you work for a company doing business in China, or are an entrepreneur looking to export your goods and services, An American’s Guide to Doing Business in China teaches you the practicalities and the pitfalls of dealing with this complex market. While there are undeniable opportunities in the Chinese market, there is also a great deal of hype—and very real political and cultural differences that make doing business in China extremely challenging. Written by an industry expert with more than two decades of experience, An American’s Guide to Doing Business in China is an authoritative and accessible guide covering all aspects of doing business in China, including: • Finding manufacturing partners • Negotiating contracts and agreements • Choosing a location and hiring employees This practical work also teaches you how to navigate Chinese culture and customs, market and advertise to Chinese consumers, and find the hottest opportunities. An American’s Guide to Doing Business in China is what you need to succeed in the world’s biggest market.
Author : Patrick Nee
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781477601037
Total Pages : 124 pages
Book Rating : 4.6/5 (1 download)
Download or read book Making Money in China written by Patrick Nee and published by Createspace Independent Publishing Platform. This book was released on 2012-06-08 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the Making Money in China series: The key to a successful business is knowing the markets. MAKING MONEY IN CHINA: CHINA BUSINESS GUIDE AND CONTACTS offers executives, investors, and entrepreneurs the need-to-know information about doing business in China. Written as an in-depth, straightforward reference guide, this book lists key information about the Chinese market, its challenges, and opportunities. It then looks into a dozen of China's leading industries, their backgrounds, current situation, and projected course. MAKING MONEY IN CHINA: CHINA BUSINESS GUIDE AND CONTACTS concludes with a comprehensive list of companies and their primary information. Supplied are company logos, contacts, addresses, and brief summaries of any specialties. Whether you are looking to break into international business or need to update your knowledge on Chinese markets- this comprehensive guide is for you. The Internationalist
Author : Boye Lafayette De Mente
Publisher : Tuttle Publishing
ISBN 13 : 1462911730
Total Pages : 200 pages
Book Rating : 4.4/5 (629 download)
Download or read book Chinese Way in Business written by Boye Lafayette De Mente and published by Tuttle Publishing. This book was released on 2013-04-16 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comprehensive, expert guide to doing business in China Western technology, management expertise and capital have fueled an incredible expansion of China's economy. Trade with China is at an all-time high, and so are the numbers of Westerners traveling to China for business. Business from China has also picked up as Chinese firms look to expand abroad. Understanding the ins and outs of the confusing and often contradictory Chinese business culture can lend an enormous advantage. The Chinese Way in Business is an invaluable tool that teaches Westerners the basic Chinese philosophy of doing business and how to cultivate strong personal relationships with Chinese business people and Chinese nationals. The author, Boye Lafayette De Mente worked in Asia for over thirty years as a journalist and business consultant and has long been considered an authority on East Asian business. In this book, he reveals the historical factors, collective traits and individual qualities that determine how the Chinese do business today, and the direction their economy will take in the future. His is a true insider's view--whether the topic is the legal framework for business development, or the importance of social relationships to successful business dealings in China. The book is broken into ten key parts: Introduction: The Land and the People--includes an overview of Chinese ethnicity and the languages of China Part One:Return of the Central Kingdom--an extensive overview of recent events and new technologies in China Part Two: The Historical Perspective--Chinese philosophy and the Chinese mindset from antiquity to modern times Part Three: Doing Business in China--A detailed analysis of the nuts and bolts of Chinese Business Part Four: Key Concepts in Chinese Business--Concepts native to China such as Guanxi (relationships) that drive Chinese business practice Part Five: Additional Business Vocabulary Part Six: Glossary of Useful Terms--designed for quick referencing Part Seven: Internet Gateways to China--An overview of the dynamic online world in China Part Eight: Miscellaneous Information--contains information about English Language Publications and Weather Patterns Part Nine: Learning Some New Skills--Classical Chinese techniques which might benefit Western business people
Author : Tracey Wilen
Publisher : Stone Bridge Press, Inc.
ISBN 13 : 0893469939
Total Pages : 125 pages
Book Rating : 4.8/5 (934 download)
Download or read book China for Businesswomen written by Tracey Wilen and published by Stone Bridge Press, Inc.. This book was released on 2010 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to helping women work, negotiate, and succeed in Asia's commercial superpower.
Author : Joanne Dewberry
Publisher : Harriman House Limited
ISBN 13 : 190800343X
Total Pages : 97 pages
Book Rating : 4.9/5 (8 download)
Download or read book Crafting a Successful Small Business written by Joanne Dewberry and published by Harriman House Limited. This book was released on 2012-07-30 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: The UK handmade market is currently riding high as our attitudes to shopping and the products we want to buy are changing. With this change comes a new wave of manufacturers - small, local and talented. If you are a producer of handmade products, or you have a craft hobby and are thinking about taking the next step and wondering how to do it, then this book has the answers. In it you will find out: - How to turn your hobby into a small business - Where to sell your products, both on and offline - How to price your products - How to develop a unique and recognisable brand - Where to start with visual merchandising - How to use social media to market your business This book not only takes you through these points in no-nonsense plain English, but also has quirky craft activities to complete along the way. Jam-packed with top hints and tips from real-life crafty small business owners in the know, this book is essential reading for anyone looking to craft their way to success!
